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Kara Conway Love, a business lawyer and social media strategist, is at the intersection of law and social media where she helps creators and entrepreneurs stay out of legal trouble, protect their brands, and make more money.
The difference between "influencers" and "creators"How to determine your value for brandsHow to prove your brand value if you're new Most common types of brand dealsUsage rights FTC and platform legal guidelines & terms of serviceHow to avoid copyright infringementHow to begin pricing yourself
https://www.karaconwaylove.com/
Topics covered:
Influencer pricing website tool referenced: FYPM💛 Connect with Me + Resources
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FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Do your eyes cross when you hear the letters SEO?!
Me too, which is why I brought in my friend Barb Davids to explain SEO in plain language and the tips we can implement today to start getting visible online.
Learn:
- What to add to your website to rank on Google
- What you should include in your blogs
- Google updates you should know about
- How Google My Business works
Grab your notebook friend and let's dive in!
Connect with Barb:
Email: [email protected]
Website: https://compassdigitalstrategies.com
How to Get Your Next 1000 Website Visitors: https://compassdigitalstrategies.com/pdf💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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If you've noticed your reach and Instagram feed acting a little strange lately, you're not alone.
How Instagram is shifting to a discovery platform, emphasizing content that users share with othersWhy shares becoming MORE importantHow to create content that Posts that users find relatable and relevant to their lives.Why experimenting with your content is crucialBest tips for how to move forward with content creation
Instagram's Algorithm is going through a big change and in this episode, I'll cover what this means for you as you create content for your business.
Listen in to hear:
Don't worry friend, I've got all of this covered for you to help you create content without the overwhelm with my new FREE 40 Content Concepts Guide.
Download it now for specific content prompts to help your content get seen and shared!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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I'm sure you've heard the latest Instagram news, so let's talk about it. In this episode, you'll learn about what the latest algorithm update means for you and some tips to help you move forward.
What the algorithm will begin prioritizingWhat this means for larger and smaller accountsWhat aggregator accounts areThe difference between original content and reposts
Key takeaways:
Chapters:
00:00
Why is this happening? What's changing?01:27
Prioritizing Original and Emerging Creators10:45
Replacing Reposts with Original Content13:32
Giving Smaller Creators More Distribution15:39
What Next
Links Mentioned:
Content Concepts - FREE download with over 40 content prompts to help you connect and convert!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Have you heard about my newest FREE Resource?! I'm giving you 40 Content Concepts to help you create the type of content that is working right now on Instagram.
The strategies I use to reduce stress and maximize productivity
It's filled with specific examples, format and editing instructions and more, did I mention it's 50 pages!! It's everything you need to create S.H.A.R.E.worthy content.
In this episode, you'll hear about:
The importance of creating diverse content formats from a single idea.
How to generate 17 questions based on common or unasked topics.
How to leverage different formats such as videos, podcasts, blogs, and more, creators can effectively engage their audience and amplify their message.
Key Moments:
00:00
Introduction to Content Concepts05:02
The Power of Analogies and Breaking News09:07
Building Trust Through Relatable Stories and Mythbusters13:26
Insights from Interviews and Empowerment as a Permission Giver
Download your copy of Content Concepts here!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Feeling overwhelmed or running out of content ideas?
How to look within and draw from personal experiences to create original content.
I've been there but in this episode, I'm going to break down one of the ways that I break through a content rut.
Not only will I take you through my "17 Questions" exercise but you'll also learn:
How to repurpose content to reach different audiences and reinforce key messages.
Revisit and repurpose content to reach new followers and reinforce important topics.
How to use emotions and feeling words in copy to connect with the audience.Chapters
00:00
Introduction: De-stressing Content Creation05:06
Repurposing and Reformatting Content for Different Audiences11:46
Connecting with the Audience through Emotions
Don't forget to DM me with your thoughts on this episode.
🥳 Download your FREE copy of 40 Content Concepts here! And browse around other FREE Resources on my website.💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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You get to learn from my nightmare about keeping your Instagram account safe & secure.
How to regain access to her account using backup codes and two-factor authentication
Time and time again, accounts are getting hacked or duplicated but there are things that you can do to help protect your account.
In this quick episode you'll learn:
Why you should use a third-party authenticator app for added security
How to do security checkups on social media platforms and ensure backup emails are up to dateSo pop in those pods and implement these tips right away to secure your account.
Learn more about the Un-Copy-Paste-Able Group Coaching Program reopening late summer 2024!
Download my newest free resource: 40 Content Concepts to get your hands on the type of content that is captivating and converting viewers now.💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Feeling the Reel fatigue? Me too friend.
The "Reel State" Course: Learn how to use Reels
Wondering what Reels are actually working?
Should Reels be less than 30 seconds? Or do longer Reels perform better?
What's the deal with "faceless Reels?" And should you hop onto this trend?
How important are trending audios anyway?
Should you test different types of Reels?
You've probably asked these questions a lot lately, right? In this episode, I'll unpack the latest on what she sees working for Reels right now and share my own personal Reels strategy that doesn't lead to burnout.
Resources Mentioned:
Uncopy Pasteable Brand Coaching Program: Four-week program for building a sustainable social media strategy💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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How do you create content that not only gets engagement but converts? That is the million-dollar question, isn't it?
I had an amazing opportunity to speak at Social Media Marketing World in February about this topic and I just had to come into your earbuds to share the strategies that can help you get the most out of your content.
Learn how building trust is foundational for creating high-converting content.How empathy and message clarity are paramount in trust-building.Why value delivery and community outweigh metrics and trends.Why speaking to a small market isn't a bad thing.
Inside this episode, I'll teach you my T.R.U.S.T. Method a framework designed to elevate your content strategy and build unwavering trust with your audience.
Join the waitlist for How to Build an Un-Copy-Paste-Able Brand group coaching program.Chapters
00:00
Introduction and Background01:23
Crafting High-Converting Content: The Trust Template05:38
Relatable Content: Building Trust through Stories07:53
Uncopy-Pasteable Content: Showcasing Your Expertise09:18
Strategic Structure: Optimizing and Maximizing Your Content13:02
Timeless Strategies: Serving Your Purpose, Not the Platform14:22
Conclusion and Invitation💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Do you ever feel that you're too boring? Not young enough? Not old enough? Not special? That your message has already been said time and time again?
How to stop feeling overwhelmed by new social media platforms & featuresThe most impactful type of content, and it's not ReelsHow to get inspired through conversationsBalancing sharing personal content and credible contentWhy you may be feeling awkward on cameraHow to connect with context
These are limiting beliefs that do not allow you to show up in your business and on social media to your fullest potential.
The truth is that YOU are enough and your message is needed.
In this special episode, I'm sharing how to overcome F.E.A.R. so that you can serve your audience the content that they love and make real relationships.
We'll cover:This episode is a sneak peek into a keynote that I will be giving soon which means you're getting exclusive access to some juicy tips.
So go grab your notebook and listen now.
Episodes Mentioned:
Episode 161: My Top Video Tips to Help You Reduce Content Stress💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Does the word strategy stress you out?
How Reels & Stories function as funnelsHow to create a content library that gets people to follow and stick aroundHow Reels & Stories work together to help you build your business
Have you wondered what an Instagram strategy really is? And how do you implement one?
Well, then you're going to love this episode where I pull back the curtain on my 2-step strategy for Instagram growth and conversion.
This is a strategy that uses two of my favorite Instagram features, Reels & Stories.
Many times, people have gotten confused about what makes Reels & stories different and wonder which format to use.
I'll talk you through the benefits of both and how to use them to grow your followers and lead to them to conversion.
You'll also learn:I hope that this episode helps to bring clarity and helps you create content more confidently.
Links Mentioned:
Instagram's Recommendation Algorithm💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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The ultimate compliment you could get from a follower, sharing your content.
Think, "Wow, she's speaking right to me."Say, "I feel like I already know you."Shifts their perspectiveLaugh or feel inspired
Not only does a share give your content a boost from the algorithm but it shows you're connecting with your ideal client.
What kind of content makes people hit share?
The types of posts that make people:In this episode, I'm going to share my S.H.A.R.E. formula for creating content that gets in front of new people.
I'll also share one step to not skip when posting.
I can not wait for you to listen in and start putting this strategy into action!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Confession: I used to despise creating videos.
What is an ideal length?How often should you post? What time should you post?Should you follow trends?Should you write a short caption or long caption?Does batching content work?If a video performs poorly, should you delete it?
Yup, it's true, just like so many people, I dreaded watching or hearing myself. Through the years I've fought through limiting beliefs that would at times cripple me BUT I continued to record anyway and I'm so happy that I did.
So take it from me when I say, I get it. I understand first-hand the things that are holding you back from showing up on camera.
That's why in this episode, I'm going to cover some of the biggest questions regarding video content.
These are questions I used to ask myself and the ones that are most commonly asked during one of my training sessions:
Get ready for some ah-ha moments friend.
My hope is by the end of this episode you feel more confident about showing up on video.
Can't wait to see what you create!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Ever feel like your head is spinning trying to find an Instagram strategy that doesn't leave you feeling burnt out or confused?
In this episode, I'm going to help you decode Instagram and we're going to keep things SIMPLE!
I'm going to answer some of the most popular questions that I get during my trainings & events.
If you've ever asked:
What types of content should you be posting?
What format should I use?
How do I convert leads into clients?
How often should I post personal content?
Should I be following trends?
What really matters on Instagram?Then, grab your pods and your favorite notebook and listen in!
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Serious about growing your Instagram but still not loving creating video content? Then you're going to love this episode where I'll break down the 3 key things that Instagram prioritizes AND one of the most engaging types of posts (hint, it isn't Reels).
3 of Instagram's biggest goals when it comes to content and user experienceWhy Swipeable Posts aka Carousel posts perform so wellHow to Create a Swipeable Post: what they should include, how to make them visually appealing and how to get people hooked to they keep reading
Key takeaways:Grab your notebook because you're going to want to take some notes!
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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While I love content pillars there are 3 other things to consider to help you dig deeper when creating content.
Your content should be aiming to convert your followers into clients by answering these questions:
Can they learn about you?
Can they learn from you?
Can they learn with you?
In this episode, we'll talk more about these questions and how you can effectively create content that hits all the marks.💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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Have you been making videos for social media and not seeing the results you'd hoped for?
what is hindering your authenticitythe importance of contextwhy memorization could be hurting your recordings and what to do insteadadjusting your mindsetwhat to do when you're not feeling it
I'm here to help! While there are a variety of factors that may be hurting your views and engagement, I've found that there are 7 key pieces that business owners face when it comes to video content.
In this episode, we'll cover these issues, here's just a peek of what you'll hear:Pop in those pods and grab a notebook! Can't wait to hear how these tips help you.
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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It’s been a while since I’ve had a guest with me and I’m so happy to be welcoming my friend Maris Callahan aka The Social Broker on for a very important conversation about relationship building.
In this episode, you’ll hear us chat about:
The importance of building a community on social mediaTips to help you build relationships through common interests Why Maris is so passionate about her communityThe key to consistency and what consistency means for your business How to keep your followers engaged What providing value looks likeWhat followers really want to see and feelYou’re going to want to grab your notebook for this one friend!
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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If you've been thinking about creating & launching an online course, then this episode is for you!
where to startmy process to keep me from getting overwhelmeddeciding on what to includehow to choose a platform + the tools I lovehow to organize leads & clients in your CRM/Email Marketing systemwhat to consider when choosing platformsvideo recording + storage tips
I've created 2 online courses and have learned a lot along the way.
While I'm no expert, I can tell you about my experience and share the wisdom I've learned along the way
Things like:Grab a notebook and pop in those pods!
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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I'm not your average social media coach...
the importance of being self-awarewhy posting on my feed every day isn't for me and what I do insteadhow relevancy is a game changer why I choose not to batch contentmy approach to metricshow I decide where I show up and how
I break a lot of the "rules" and cringe at about 90% of the strategies that I see circulating on social.
In this episode, you'll hear why I've decided to break away from the pack and my unique approach to showing up on social media.
You'll hear me speak about:Obviously, these are my opinions and the personal approach to social media but I hope that this episode inspires you to create your own strategy and release the overwhelm that you feel when showing up on social.
Enjoy!💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 40 Content Concepts Guide
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads
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