エピソード

  • Have you ever faced the ethical dilemma of being asked to work on similar projects for competing clients?
    As a freelance CME writer, you may encounter situations where multiple clients request your expertise for overlapping projects. This can put you in a challenging position, balancing professional ethics with business opportunities.
    By listening to this episode, you will:

    Learn how to navigate potential conflicts of interest in CME writing

    Understand the ethical frameworks and principles that guide decision-making in medical education

    Gain practical strategies for maintaining professional integrity while managing client relationships


    Tune in now to equip yourself with the knowledge and tools to make ethical decisions that protect your reputation and uphold the integrity of CME content creation.

    Resources
    WriteCMEpreneur Waitlist
    Write Medicine Insider
    Manifesting Wealth in Transitions Retreat
    ACCME 2020 Standards for Integrity and Independence in Continuing Education

    Timestamps
    00:00 Introduction
    02:39 WriteCME Pro question on the ethical dilemma where two clients ask you to work on the same project
    03:23 Exploring ethical frameworks
    06:54 Variables affecting content integrity
    09:55 The issue of conflict of interest
    11:22 Transparency is another ethical consideration
    12:13 Answering the WriteCME Pro question
    13:23 Key takeaways from today's episode

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you a physician feeling overwhelmed by the complexities of modern healthcare? Do you struggle to have your voice heard in an increasingly corporate medical landscape? Or perhaps you're a medical professional looking to step into a leadership role, but unsure how to begin? 
    As CME professionals, we work with physicians on a daily basis. But how tuned into their struggles and concerts are you? And how can education support physicians and other health professionals who are ready to grow into a leadership role?
    As a healthcare or CME professional, you may struggle to maintain autonomy, influence decisions, and navigate the increasingly corporate medical environment. Today's episode with Dr. Lisa Herbert MD, FAAFP, CPEC addresses these challenges head-on, offering insights and strategies to help you reclaim your voice and emerge as an effective leader in your field.

    Discover a proven framework for developing essential leadership skills tailored for physicians

    Burnout can stem from increasing administrative burdens, corporate influence, and lack of autonomy, but coaching can provide tools to reclaim focus and purpose.

    Learn the 5 Ps of leadership


    Connect with Dr. Lisa
    Just the Right Balance
    LinkedIn

    Resources
    Dr. Lisa's books

    Timestamps
    00:00 Introduction
    01:24 Introducing Lisa
    05:20 Physicians losing their voice
    07:28 The imperative for physicians to develop negotiation, communication, and conflict resolution skills
    09:33 Challenges physicians are facing
    13:07 Barriers to clinician autonomy from prioritizing clinical issues
    15:39 The disincentives for physicians in training
    16:42 A walkthrough of what Lisa teaches and offers to help physicians establish themselves as leaders
    22:26 What steps to take to work with her
    23:57 Lisa’s final thoughts on mindset
    26:01 Key takeaways from today’s conversation with Lisa

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • エピソードを見逃しましたか?

    フィードを更新するにはここをクリックしてください。

  • Are you struggling to maintain a balanced online presence without feeling overwhelmed by social media?
    As a freelance medical writer, you likely know the importance of social media as a marketing tool. However, its demands can be incredibly draining, impacting both your productivity and emotional wellbeing. This episode dives into practical strategies tailored to help you navigate these challenges effectively.
    1. Learn why LinkedIn is the preferred platform for professional conversations among medical writers.
    2. Discover step-by-step methods to create and manage your content efficiently without the usual stress.
    3. Gain tips on time management and maintaining emotional wellbeing while engaging online.
    **Action (A):**
    Tune in now to the latest episode of Monday Mentor and take control of your social media presence today!

    Timestamps
    00:00 Introduction
    01:31 Why I choose to solely focus on LinkedIn
    02:50 How to manage your social media presence
    04:23 Time management strategies for social media
    05:01 Being selective about what you respond to

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you struggling to create compelling needs assessments that win over supporters in today's evolving medical education landscape?
    As a medical education grant writer or provider, you know that crafting targeted, data-driven needs assessments is crucial for securing funding and delivering impactful education. However, piecing together the right data and telling a persuasive story can be challenging, especially with the increasing expectations from supporters.
    1. Gain expert insights from Nathalie Turner MS, ELS, a nearly 30-year veteran in medical education, on what makes a needs assessment compelling to supporters.
    2. Learn the must-haves versus nice-to-haves in needs assessments and tips for balancing different stakeholder interests.
    3. Discover where needs assessments are heading in the coming years and how to stay ahead of the curve.
    Tune in now to hear Natalie share her wealth of knowledge and experience, empowering you to create winning needs assessments that secure funding and drive meaningful change in healthcare.

    Connect with Nathalie
    Director, Grant Development, Medscape Education
    LinkedIn

    Timestamps
    00:00 Introduction
    01:40 Introducing Nathalie and grant development
    04:03 How needs assessments have changed in the last 3 decades
    06:00 Working with the old model of a literature review
    10:00 Steps to gathering supporter preferences for grant proposals
    11:42 Must-haves versus nice-to-haves in proposals and needs assessments
    13:48 What gaps are
    15:20 Types of training and development the community needs to get even better at that investigative process
    17:46 Balancing interests of different grant proposal readers
    19:23 Challenges in compiling compelling needs assessment and grant proposals
    20:20 Future trends in needs assessments and grant proposals
    21:17 Nathalie's perspective on AI's role in writing needs assessments
    23:28 Her thoughts on what's important to the needs assessment process
    24:41 3 Key considerations for approaching needs assessments
    27:07 Key takeaways from today's episode you can put into action right away

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Overcome medical writing self-doubt through mindset shifts and peer connections.
    Are you struggling to gain confidence and overcome self-doubt in your medical writing career? 
    Today in Monday Mentor, we tackle the common challenges CME writers face in today's rapidly changing landscape. From navigating client expectations to proving your value as a strategic partner, we share practical tips to help you thrive as a medical writer.
    Discover how to:
    1. Shift your mindset from self-doubt to expert
    2. Communicate effectively with clients to clarify project scope and expectations 
    3. Advocate for your value in driving content strategy
    Tune in now to learn powerful strategies for conquering self-doubt and mastering your role as a CME writer.

    Timestamps
    00:00 Introduction
    01:25 Addressing context
    02:32 Develop and reinforce your professional identity
    05:05 External factors driving self-doubt
    08:01 Overcoming self-doubt
    10:49 Navigating CME writing

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • What really happens behind the scenes when a severely injured trauma patient arrives at the hospital?  
    Emergency care providers need to act quickly and coordinate seamlessly with their team when seconds count to save a trauma patient's life. But the high-stakes, chaotic environment can make it challenging to stay calm, avoid errors, and prevent burnout, especially if you don't get to practice those skills regularly.
    Stephen Cohn MD says trauma surgeons need to be experts at dealing with calamity. They are glue people, helping to hold together the entire hospital enterprise. In today's episode you'll get:

    An inside look at real-world trauma resuscitation from a surgeon's perspective  

    Practical tips to optimize trauma teamwork, communication, and composure under pressure

    Advice for both individuals and organizations on building sustainable trauma surgery careers


    Listen now to hear Dr. Cohn's wisdom gleaned from 40+ years of managing the worst injuries imaginable.
    Resources
    Stephen M. Cohn MD. All Bleeding Stops: Life and Death in the Trauma Unit. Mayo Clinic Press. 2023.

    Timestamps
    00:00 Introduction
    01:40 Walk-through of the arrival of a trauma patient at the trauma center
    10:14 Feelings in the trauma center and coordinated teamwork
    14:12 Continuing medical education and team training
    17:32 The work that trauma & general surgeons do and a wide array of potential surgical intervention
    19:16 Innovations that have redefined and impacted trauma care
    21:39 Common errors and misconceptions
    23:27 Advice for younger surgeons on preventing burnout and preserving energy
    25:37 Institutional support and resources
    27:27 Key takeaways

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Kristen Dascoli, a seasoned pro with experience on both the editorial and business development sides of CME, pulls back the curtain on the development of a pioneering program on gender-affirming HIV care.
    ELEVATE was a groundbreaking CME initiative that aimed to enhance healthcare providers' cultural competencies in delivering gender-affirming care to transgender and gender-diverse patients. From its pilot in January 2015 to its conclusion in the summer of 2019, ELEVATE conducted 26 trainings across 14 states, partnering with 9 chapters of the American Academy of Family Physicians, a county healthcare agency, and 13 health systems. The initiative reached nearly 1,500 healthcare professionals in primary care, infectious disease, and HIV practice settings through live events, an online webinar, interviews, and a published white paper, ultimately inspiring the creation of a Transgender Advisory Committee at one of the participating health systems.
    1. Discover how a little targeted research into supporters' educational focus can help you create needs assessments that resonate with funders, while maintaining the highest standards of independence and objectivity.
    2. Get a behind-the-scenes look at the development of ELEVATE and learn how you can apply similar strategies to bring your own visionary ideas to life.
    3. Master the art of designing education that starts smart, scales strategically, and captures meaningful, measurable outcomes that demonstrate real-world impact.
    Resources
    McCrea AD, Dascoli KL. Inclusion in Education, Part 1: Designing a Gender-affirming Educational Initiative. Alliance Almanac. October 2017.
    McCrea AD, Dascoli KL. Inclusion in Education, Part 2: A New Method for Measuring Changes in Skill, Attitude, and Behavior. Alliance Almanac. April 2018.
    Connect with Kristen
    Freelance Medical Writer/Editor/Business Consultant

    Timestamps
    00:00 Introduction
    02:40 Kristen's Background in CME
    03:54 The changes in the process of writing needs assessments
    05:52 Walking through the process of the development and impact of a program like Elevate
    12:13 Lessons from the pilot program of Elevate
    15:42 How Elevate changed Kristen and the organization she worked in
    19:56 How to establish and build relationships
    23:40 Starting conversations for collaboration
    27:22 Surprising outcomes and feedback
    30:42 Advice for education providers who want to develop innovative programs
    34:23 How to start to be brave and make connections
    37:52 Challenges writers have when writing a needs assessment for a grant proposal
    44:18 Recap of today's episodes key takeaways

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you a clinician, researcher or academic transitioning into CME writing? Do you sometimes feel like you're starting over from scratch, despite your wealth of expertise? Are you struggling with self-doubt, isolation, or imposter syndrome as you navigate this new path?
    If so, you're in the right place. In this episode, we'll dive into the common anxieties faced by new CME writers and share practical strategies to help you reframe your thinking, build confidence, and thrive in your new role. 
    You'll learn how to leverage your existing knowledge, find support to combat isolation, and approach uncomfortable feelings with curiosity and compassion. By the end, you'll have a toolkit of insights and practices to help you move past self-doubt and build a successful career in CME writing.
    So if you're ready to honor your expertise, connect with a supportive community, and grow into your new identity as a CME writer - keep listening. Let's get started!
    Takeaways
    Here are 3 key takeaways and action steps from the episode:
    1. Remember your expertise

    Your current knowledge and professional experience are highly relevant and valuable in CME writing. 

    Identify aspects of your expertise that could become potential revenue streams for your freelance CME writing business.

    Action step: Make a list of your specific areas of expertise and brainstorm how you can leverage them in your CME writing.

    2. Find support to combat isolation

    Connecting with a community of fellow writers is crucial for combating self-doubt and isolation.

    Surrounding yourself with others on a similar path provides opportunities to ask questions, learn, and see your experiences reflected.

    Action step: Join a supportive community, like the WriteCME Pro membership, to access the resources and support you need to build confidence and hone your skills.

    3. Use practical strategies to boost confidence

    When facing self-doubt, use the "Pause, Breathe, Notice, Reassess, Respond" practice to approach uncomfortable feelings with curiosity.

    Remind yourself of past successes, reach out to supportive colleagues, or break overwhelming projects into manageable steps.

    The next time you experience self-doubt, implement the 5-step practice and intentionally respond to your feelings in a way that promotes growth and confidence.

    By leveraging your expertise, finding support, and using practical strategies to navigate self-doubt, you can transform anxiety into opportunities for growth and thrive in your CME writing journey.
    Resources
    ➡️ Grab your WriteCME Roadmap! Get access to this complimentary ebook, designed to help you break into CME, find clients, and hone your craft.
    ➡️ Ready for skills, scaffolding, and support? Join WriteCME Pro
    ➡️ Claire Bonneau/Email Marketing
    Website
    LinkedIn
    Timestamps
    00:00 Introduction
    02:46 Ways to reframe your thinking
    05:25 Overcoming isolation as a freelancer
    07:37 A practice for facing self-doubt
    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you struggling with feelings of self-doubt in your continuing education career?
    If you're feeling overwhelmed, anxious, or doubtful about your abilities in continuing education's fast-paced, ever-changing world, you're not alone. In this episode of Write Medicine, Milini Mingo reviews the history of the imposter phenomenon, shares a three-step approach to navigating self-doubt, and challenges the CE community to create professional development resources for ourselves that are oriented around improvement in our competence and performance.
    1. Recognize how self-doubt or imposter phenomenon shows up as the first step towards managing it effectively.
    2. Learn practical strategies for managing self-doubt, including reframing negative narratives and implementing tools to support your growth.
    3. Find encouragement and a sense of community, knowing that others in the CE field have faced and overcome similar struggles.
    Connect with Milini
    LinkedIn
    Resources
    Mingo M. Back to Basics: The 7 Pillars of CE. Alliance Almanac. March 27, 2024.
    Mingo M. Imposter Syndrome: Is It Holding You Back? Alliance Almanac. November 13, 2023.

    Claire Bonneau/Email Marketing
    Website
    LinkedIn

    Timestamps
    00:00 Introduction
    02:31 Introducing Milini
    06:28 The big picture of continuing education
    07:43 The 7 pillars of CE
    12:18 Why she wrote the piece for the Alliance Almanac on imposter syndrome
    14:49 How the article resonated with people in the field
    15:24 Exploring imposter syndrome: What it is and how it shows up
    17:12 The consequences of imposter syndrome
    18:41 Milini’s thoughts on imposter syndrome vs imposter phenomenon
    21:43 How imposter syndrome shows up and affects people’s work
    23:45 How to collectively start to affirm people's presence in this field and provide support that dissipates imposter syndrome
    25:20 Key takeaways on moving forward in the CME field

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • How can you break into the rewarding and lucrative field of continuing medical education (CME) writing?
    If you're a health professional, academic, science researcher, or vet looking to transition into a career that offers more autonomy, flexibility, and meaningful work, this episode is for you. Discover how to leverage your existing skills and passion for writing, healthcare, and lifelong learning to create engaging educational content that supports health professionals and improves patient care.

    By listening to this episode, you'll learn:
    1. The five essential milestones to pave your way to success as a CME writer
    2. Core competencies needed to excel in CME writing
    3. Practical strategies for building your portfolio and networking to lay the foundation for landing your first CME writing projects

    Takeaways
    1. Understanding the CME landscape is crucial: Familiarize yourself with the history, purpose, and function of CME, including policies, ethics, and key stakeholders in this highly regulated field.
    2. Develop core competencies: To succeed as a CME writer, in addition to strong writing skills, you need to be conversant with medical terminology, have solid research abilities, and be able to apply adult learning principles to content.
    3. Build relationships and showcase your expertise: Networking is paramount in the close-knit CME community. Use platforms like LinkedIn to connect with education providers, attend industry events, and showcase your expertise.

    Resources
    Ehrlich A. Introduction to Medical Terminology. Cengage, 2014. 
    Stanford. Writing in the Sciences
    Jones BD. Comprehensive Medical Terminology. 2016 
    Zinsser W. On Writing Well. The Classic Guide to Writing Nonfiction. New York: Harper Perennial. 2016. 
    Zinsser W. Writing to Learn. New York: Harper Perennial. 1993. 
    How to streamline your medical writing literature review process
    How to choose the right literature review approach for your medical writing project
    Claire Bonneau, Email Newsletter Writer

    Timestamps
    00:00 Introduction
    01:57 Milestone 1: Understanding CME
    04:20 Milestone 2: Adult Learning Principles
    05:27 Milestone 3: Formats and Deliverables in CME
    06:41 Milestone 4: Core Competencies
    09:57 Milestone 5: Connecting with Prospects and Networking

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Have you ever wondered how gender inequities affect career progression in the world of continuing medical education/professional development (CME/CPD)?
    In this episode, we explore women's pervasive challenges in CME and CPD, from microaggressions to barriers in leadership roles. Whether you're looking to climb the career ladder or simply gain insights into the dynamics of gender equality within your field, this conversation sheds light on critical issues affecting many in the industry.
    1. Discover strategies to navigate and overcome gender-based barriers to career advancement in CME and CPD.
    2. Learn how to build and leverage a supportive network that can help propel your career forward.
    3. Gain insights into the real experiences and solutions from industry veterans Poonam Kapadia and Annette Schwind, who have successfully navigated these waters.
    Tune in to arm yourself with the knowledge and tools needed to advocate for equity and forge a path to leadership in medical education.

    Connect with Poonam and Annette
    Poonam Kapadia, Vice President, Education Strategy: [email protected]
    Annette Schwind, Associate Director, Medical Grants & Sponsorships, LinkedIn, [email protected]

    Resources
    Field E, Krivkovich A, Kügele S, Robinson N, Yee L. Women in the Workplace Report, McKinsey, 2023.

    Timestamps
    00:00 Introduction
    01:35 Introducing Poonam and Annette
    05:37 How they started getting interested in gender inequities in CME/CPD
    10:45 More about the poll they took at the Alliance panel in New Orleans 2024 and what surprised them
    14:00 Women’s experiences of microaggressions 
    16:09 Starting the conversation on intersectionality
    20:09 Addressing pay inequities
    25:53 Building trust in a distributed field
    32:31 Skills and strategies for women navigating CME careers
    36:32 Practical takeaways from today's episode

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you tired of feeling like your freelance medical writing business is running you, instead of the other way around?
    Many freelance medical writers find themselves stuck in a reactive cycle, pouring all their time and energy into client projects but neglecting the strategic work that will actually move their business forward. They dream of a thriving, fulfilling business where they're in the driver's seat, but struggle to find the time or headspace to make it a reality amidst the constant deadlines and demands.
    You are the most important resource in your business. In this episode you’ll learn:

    Practical strategies for distinguishing between working ON vs. IN your business, so you can invest in the big-picture tasks that drive growth

    Actionable tips for cultivating discernment around what you say yes and no to, so you can focus your time and energy on the right clients and projects

    A roadmap for scaling your business intentionally by defining your core services and optimizing your processes for efficiency and impact


    If you're ready to take control of your freelance medical writing journey and build a business that truly energizes and fulfills you, hit play now and let's dive into why YOU are your most important resource.

    Resources
    Claire Bonneau, Email Newsletter Writer
    Write Medicine Insider
    Niche Discovery Checklist

    Timestamps
    00:00 Introduction
    02:18 Working in vs working on your business
    02:55 3 steps to take today to work on your business
    04:24 Discernment is key to your freelance medical writing business when thinking about investing in yourself
    06:46 3 steps to take today to be discerning with your yes and your no
    09:12 Leveraging social media for your freelance medical writing success
    10:43 3 steps to take today to focus your time and effort on social media
    13:25 Scaling your business intentionally
    13:58 3 steps to take right now to start scaling your business with intention
    16:34 Prioritizing your well-being
    17:54 3 steps to take right now to start taking care of yourself

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you curious about the role of Medical Affairs in Independent Medical Education (IME)? Perhaps you're struggling to demonstrate the value and impact of your programs in a way that resonates with IME teams.
    IME is evolving. Today’s episode with IME expert Nancy Paynter discusses the pivotal role of IME within the broader scope of medical affairs and provides valuable insights to help you effectively communicate your initiative's impact to IME personnel.
    By tuning in, you'll discover:

    The concept of the "scientific journey" for clinicians 

    How IME is focused on digitizing data on clinical and patient decision-making

    What the evolution of IME within Medical Affairs means for CME/CPD.

    Don't miss this opportunity to gain a deeper understanding of the evolving role of IME and medical affairs and their strategic priorities.
    Takeaways
    1. Independent Medical Education is becoming more closely integrated with medical affairs, aligning with broader organizational goals and cross-functional partnerships.
    2. Medical affairs teams use the four-stage "scientific journey" framework to plan their engagement strategies and meet clinicians where they are in their understanding and adoption of new evidence. The stages include Awareness, Agreement, Adoption, and Advocacy.
    3. CME can support the scientific journey while maintaining independence by conducting root cause analyses of practice and care gaps, employing data-driven strategies, and adapting educational materials based on real-time feedback and learner outcomes. By doing so, CME is well-positioned to serve as a strategic partner to IME in driving meaningful educational outcomes.
    Resources
    Medical Affairs Professional Society (MAPS)
    Industry reports from McKinsey and Deloitte discuss the evolving role of Medical Affairs
    Moore's Outcomes Framework
    Connect with Nancy Paynter, Strategic Adviser, Life Science Industry
    [email protected]
    Timestamps
    00:00 Introduction
    01:56 What medical affairs is and how it’s evolving
    05:58 Understanding Independent Medical Education (IME)
    10:48 Transformation in IME work within medical affairs
    19:20 Pharma company thinking about the scientific journey and how accredited CME can support it
    23:12 Use of Moore's framework in medical education
    28:10 How CME can partner with medical affairs
    30:48 Accredited CME professionals communicating touch points with IME counterparts
    33:09 Nancy’s final thoughts
    37:39 Key takeaways from episode 118
    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you struggling to keep your clinical audience engaged and invested in your CME content?
    In today's fast-paced, information-overloaded world, medical writers face the daunting challenge of capturing and maintaining their readers' attention. This episode explores how you can leverage proven storytelling techniques to create compelling, memorable CME content that resonates with your target audience.

    Discover how to structure your content using powerful storytelling frameworks that build anticipation and drive home your key messages.

    Learn how to hook your reader with compelling openers, incorporate patient and clinician voices, and make the "so what" crystal clear.

    Gain insights into adapting storytelling structures to your CME content.

    Tune in and unlock the secrets to becoming a master CME storyteller, ready to captivate and inspire your clinical audience like never before!
    Resources
    StoryBrand
    Think Faster Talk Smarter by Matt Abrahams

    Timestamps
    00:00 Introduction
    02:55 Crafting compelling CME content: Exposition, rising action, climax, and resolution
    05:36 Storybrand
    08:30 Other storytelling frameworks
    12:09 My challenge for you

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you curious about how artificial intelligence and chatbots are revolutionizing continuing medical education (CME) and transforming the way clinicians learn?
    As a CME professional, you constantly seek innovative ways to create engaging and effective educational experiences for your clinician audience. Staying up-to-date with the latest technological advancements, such as AI and chatbots, is crucial to address the specific knowledge gaps and practice needs of busy healthcare providers.
    This episode will provide valuable insights on using these cutting-edge tools to enhance your CME programs.
    1. Discover how AI-powered chatbots can provide clinicians with personalized, real-time answers to their clinical questions, while seamlessly integrating with validated educational content.
    2. Learn how to use data from chatbot interactions to identify knowledge gaps, trending topics, and urgent educational needs, enabling you to create more targeted and impactful CME programs.
    3. Gain a deeper understanding of the future of AI in CME, including the potential of machine learning to predict learner gaps and deliver need-specific education, as well as the challenges and opportunities of using generative AI to create customized content.
    Tune in to hear Alana Brody MBA, CHCP, Executive Director, Vice President of Strategic Educational Design, and David Setiadi, Chief Technology Officer at Projects in Knowledge Powered by Kaplan, share their expertise on how AI and chatbots can help you create cutting-edge, engaging, and effective CME experiences for your clinician audience!

    Takeaways
    1. It’s possible to use AI-powered chatbots in your CME programs to provide clinicians with a quick and reliable way to get their clinical questions answered at the point of care. Over time, you can build and maintain a cycle of trust with clinicians, ensuring they can rely on the technology for efficient and effective patient care.
    2. You can use data from chatbot interactions to gain valuable insights into your learners' knowledge gaps, educational needs, and trending topics.
    3. Pay attention to copyright compliance and privacy. To safeguard the rights of original publishers, you’ll need to verify that the information provided through chatbots is copyright compliant and establish protocols to ensure that all learner data is deidentified to ensure privacy.

    Connect with Alana
    [email protected]
    Website

    Timestamps
    0:00 Introduction
    01:54 Exploring what chatbots are and how they have entered the CME space
    02:47 How chatbots compare with other point-of-care tools
    04:30 Lifting the hood into the processes they use to send the learner in the right direction
    06:01 The continuous process of updating all the content
    06:39 How they’re using the data gathered
    09:40 User engagement and interaction with chatbots
    12:23 The ecosystem: how they pull learners in, analyzing qualitative data and privacy
    16:36 How learners find the chatbot
    20:06 How they handle volumes of qualitative data
    23:08 The future of the chatbot: Traditional AI vs Generative AI
    29:11 Final thoughts: Leveraging AI for personalized learning in CME
    32:20 Key takeaways from episode 116

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you tired of feeling overwhelmed and frustrated when searching for relevant studies on PubMed for your medical writing projects?
    As a medical writer, you know that conducting a comprehensive literature review is crucial for delivering high-quality work to your clients and audiences. However, the process can be time-consuming and challenging, especially if you don't have a clear strategy. This episode of Monday Mentor will provide you with the tools and techniques you need to streamline your literature review process and find the most relevant, high-quality studies to inform your work.
    Listen in to gain:

    Best practices for efficiently searching databases like PubMed

    Steps to find the most relevant and high-quality sources.

    Tools and resources to stay organized and produce a rigorous literature review


    Tune in now to discover how you can elevate your literature review skills and deliver stronger, more valuable work to your clients and audiences!

    Takeaways
    1. Defining your research question or objectives is crucial for guiding your search strategy and ensuring a focused, efficient literature review process. Before diving into your literature search, take the time to clearly articulate your research question or objectives using frameworks like PICO, SPIDER, or PEO.
    2. Using a combination of keyword searches, subject heading/index term searches (like MeSH terms), and database filters can help you capture a wide range of potentially relevant sources while narrowing down your results. Familiarize yourself with the search functionalities and controlled vocabularies of databases like PubMed, and experiment with different combinations of keywords, subject headings, and filters to optimize your search results.
    3. Leveraging citation management tools, note-taking techniques, and reporting guidelines can help you stay organized, maintain transparency, and produce a rigorous literature review. Explore and implement tools like EndNote, Zotero, or Mendeley for citation management, and develop a structured note-taking system (e.g., literature matrices or apps like Notion or Roam Research) to synthesize and report your findings effectively.

    Resources
    NYU Libraries Literature Search Template
    Literature Review Typologies
    

    Timestamps
    00:00 Introduction
    01:47 Defining the research question
    03:43 Establishing search terms
    06:17 Exploring various databases
    10:30 Grey literature sources
    13:32 Additional search techniques
    15:07 Tools and resources that can help you
    20:28 The power of literature reviews

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Virginia Chachati is a pharmacist turned medical writer who embarked on her freelance journey after moving to Germany in 2020. Inspired by the need to work remotely and make a living online, Virginia started a travel health blog that caught a client's attention on Upwork. Despite being underpaid for her valuable work, this experience motivated her to create a community of medical writers focused on fair compensation and support. Virginia established a presence on LinkedIn, where a medical communications agency found and recruited her. Now a full-time freelancer, Virginia enjoys the flexibility of working from home while being able to travel back to the UK for work and family visits.
    Join us as Virginia shares her insights on building a thriving medical writing career.
    1. Learn how to identify and attract high-quality clients who value your skills and expertise
    2. Discover the power of community in setting fair rates and supporting your professional growth

    Connect with Virginia
    LinkedIn

    Resources
    Free 61 tips Ebook for medical writers

    Timestamps
    00:00 Introduction
    02:10 Virginia’s journey into medical writing
    04:02 Her experience with Upwork
    06:31 Being picky about clients
    08:29 Importance of writers knowing their worth and setting ground rules
    12:56 The power of community in medical writing and solving the problem of Upwork
    17:52 Setting fair value in medical writing
    21:56 The future of medical writing: AI and social media
    26:15 Takeaways from today’s conversation with Virginia

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you measuring CME outcomes effectively or just tacking them on at the end?
    If you're involved in developing, measuring and reporting on CME outcomes, you know it's become an expected part of the process. But many CME providers still struggle with integrating outcomes throughout program design and implementation. This leads to poor practices like tacking on outcomes at the end, writing vague questions, and creating reports that fail to tell a compelling story. To truly demonstrate the value and impact of your education, outcomes measurement needs to be woven in from the very beginning.
    In episode 113 of Write Medicine Wendy Cerenzia and Emily Belcher of CE Outcomes share their hard-won insights on outcomes measurements. Tune in to:
    1. Learn why and how to integrate outcomes planning into the earliest stages of educational design 
    2. Discover tips for writing effective outcomes questions that align with learning objectives and avoid common pitfalls
    3. Understand what makes a compelling outcomes report that ties the story together for stakeholders
    Ready to uplevel your outcomes game?
    Takeaways
    1. Outcomes measurement must be integrated from the beginning of educational planning and design, not tacked on at the end. Take action today by reviewing your process for integrating outcomes measurement into educational design. This will help you identify opportunities to involve outcomes experts earlier. 
    2. Effective outcomes questions align with learning objectives, avoid vagueness and confusing options, and consider the target audience, education format, and intended data use. Work with your faculty to carefully craft outcomes questions that align with objectives and will yield meaningful data. And consider pilot testing questions.
    3. A compelling outcomes report ties the story together by connecting program goals, educational design, key findings, and important learnings. When you are writing your next outcomes report, challenge yourself to weave a coherent narrative that demonstrates the "why" behind the education and interprets the data to extract relevant insights. Focus on clearly communicating the impact and value.
    Connect with Wendy and Emily
    CE Outcomes
    [email protected]
    Emily Belcher, Director of Research and Analytics: [email protected]

    Timestamps
    0:00 Introduction
    1:05 Measuring Continuing Medical Education Outcomes
    2:46 Current State of Outcomes in CME and CPD
    5:58 Poor Practices in Measuring Outcomes
    10:13 Root Cause of Not Starting with the End in Mind
    10:26 Outcomes Standardization Project
    18:07 Importance of Internal Consistency in Definitions
    19:19 Effectiveness of Outcomes Measurement Frameworks
    22:21 Expectations from Supporters in Outcomes Reporting
    26:45 Cautious Approach to Using AI in Outcomes Analysis
    31:36 Elements of a Good Outcome Story
    34:45 Future Directions in Outcomes Analysis and Reporting
    38:24 Three Takeaways and Action Steps from Episode 113

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • Are you struggling to find the most relevant papers for your medical writing projects on PubMed?
    You know the importance of having a solid research foundation when working on medical writing projects like clinical practice guidelines, grant proposals, or CME materials. But searching databases like PubMed can feel like falling down a rabbit hole, leaving you frustrated and unsure if you've found the most pertinent literature. This episode of Monday Mentor will help you understand what literature reviews are and how to choose the right type of review for your project, setting you up for more efficient and effective database searches.
    Listen to this episode to discover:
    1. The essential purposes and elements of a well-crafted literature review 
    2. How literature reviews inform a wide range of medical writing projects
    3. The different types of literature reviews and when to use each one
    Tune in now to learn how to master the art of the literature review and take your medical writing to the next level!

    Takeaways
    Here are three key takeaways from this episode of Monday Mentor:
    1. Literature reviews are essential for providing context, identifying gaps, and synthesizing evidence to support various medical writing projects, from clinical practice guidelines to grant proposals and CME materials.
    2. Different types of literature reviews serve different purposes and follow distinct methodologies, such as narrative reviews for broad, critical analysis; systematic reviews for answering focused questions; scoping reviews for mapping research activity; and realist reviews for understanding complex interventions.
    3. Selecting the appropriate type of literature review based on your research objectives is crucial for conducting an efficient and effective review that informs evidence-based decision-making in your medical writing projects.

    Resources
    Literature Review Typologies

    Timestamps
    00:00 Introduction to searching relevant literature
    01:03 What literature reviews are and the different types
    02:04 Why do a literature review at all
    03:18 What type of medical writing projects do literature reviews serve
    06:48 Common types of literature reviews

    Subscribe to the Write Medicine podcast!
    Subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.

  • If you are an education provider, are you curious about how to use social media platforms like X/formerly Twitter to deliver engaging and accredited CME content? If you're a writer, do you want to know more about how to create social-media-based short-form content?
    As a medical educator or content creator, you may be looking for innovative ways to reach healthcare professionals where they already spend time - on social media. Episode 111 jumps into the world of "tweetorials" and explores how you can adapt your educational content for platforms like X/Twitter while maintaining the quality and accreditation standards of traditional CME.
    Julie Merten PharmD is my guest, a clinical pharmacist at the forefront of medical writing and CME content development at Chimeric Medical Communications. In today's episode, she shares her strategy for distilling complex medical topics into bite-sized educational content. We'll explore how to take a full clinical data paper, sharpen the key messages, and deliver them in a way that not only educates but engages and fosters interaction. What is the role of imagery, ethical considerations, and the importance of tapping into the right medical niches?
    Join us to learn more about crafting compelling short-form CME and take your content to the next level on social media!

    Takeaways
    1. When creating short-form content for social-media-based CME, keep the scope narrow and focused. If a topic is too complex, consider breaking it up into multiple threads or supplementing with other formats like expert videos.
    2. Invest time in creating high-quality, engaging visuals that are optimized for mobile viewing. Infographic-style images and square aspect ratios work well for tweetorials.
    3. Emojis, design elements, and questioning techniques are practical tools to hook an audience and convey information quickly. If you adopt these stylistic elements, be aware of cultural interpretations and maintain factual accuracy and appropriateness for mobile consumption.

    Connect with Julie
    Email: [email protected]
    Chimeric Medical Communications, LLC
    LinkedIn

    Timestamps
    00:00 Introduction
    02:29 Introducing Julie
    04:02 What a Tweetorial is and how it works
    05:27 How long threads have been around
    06:53 Crafting a Tweetorial tutorial
    08:11 Assessing learner engagement on Tweetorials - how people respond and sign up for them
    10:56 Creating private communities on X
    11:57 Looking at the interaction of learners in a Tweetorial
    13:01 Some of the challenges when creating this short-form content
    14:33 Teaching and learning considerations with short-form content
    15:45 All about emojis
    18:01 Moving from long-form to short-form content
    19:55 Figuring out what the key messages are
    21:10 The scope for patient cases and tutorials
    21:40 Ethical concerns
    23:16 Considerations on how Tweetorials are assessed
    24:01 Evaluating outcome metrics for Tweetorials
    25:42 Finding CME on X as a learner
    27:08 Key skills to develop for creating effective accredited education content for social media
    31:40 Final thoughts on trying short-form content
    32:37 Where to connect with Julie
    33:21 Tips for creating short-form content for social media-based CME

    Subscribe to the Write Medicine podcast!
    Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.