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In this episode, I reveal the #1 marketing strategy that has skyrocketed my real estate wholesaling business—postcards. While there are multiple ways to reach motivated sellers, I break down why postcards are my go-to method, how I optimize my campaigns for a 10x ROI, and the key metrics you need to track to replicate this success. I also share real-world insights from students like Jesse McVey, who made over $500,000 in her first year using this exact approach.
If you’re ready to build a scalable marketing system, this episode will walk you through everything—from choosing the right postcard templates to measuring response rates and improving your strategy for better results. Don’t miss the tips and tools that can take your marketing efforts to the next level!
Key Takeaways: The Importance of a Unique List: Driving for dollars creates a custom list of motivated sellers that no one else has, unlike overused lists like tax delinquencies or probate. Postcards as the #1 Marketing Tool: Why they’re cost-effective, scalable, and perfect for getting in front of distressed property owners. Metrics That Matter: Learn to track and optimize response rates, leads, and ROI to ensure consistent profits. Timing Is Everything: Be patient—postcard responses can trickle in over months, often yielding the best deals later. Split Testing for Success: Experiment with different postcard designs (e.g., handwritten fonts, eye-catching visuals like DealMachine's Bigfoot postcard) to maximize your response rate. Resources: Live Masterclass: Learn How to Do Your First Real Estate Wholesale Deal For Free Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery CallRail CallFire -
In this episode, I’m tackling the #1 reason most people fail at getting into real estate investing—lack of belief. Whether you’re trying to wholesale, flip houses, or build a rental portfolio, doubt can cripple your progress before you even begin. But here’s the good news: I’m sharing the three steps you can take right now to break through those mental barriers and finally achieve the life you’re dreaming of.
I’ll explain why understanding the process, seeing it done, and having a supportive community or mentor can completely transform your journey. Plus, I’ll share how my own experiences, like walking away from a soul-crushing window-cleaning business, taught me the power of belief and action. If you’ve ever doubted your ability to succeed in real estate, this episode is a must-listen.
Key Takeaways: Belief is Everything: Without confidence in your ability to succeed, you’ll never take the consistent action needed to achieve your goals. Understand the Process: Knowing exactly how real estate investing works eliminates fear and confusion. (Join Zack’s free live event to learn more!) See It Done: Watching successful deals unfold builds confidence that it’s possible for you too. Find a Mentor or Community: Surround yourself with people who uplift you and offer guidance, rather than doubters who feed your insecurities. Resources: Live Masterclass: Learn How to Do Your First Real Estate Wholesale Deal For Free Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
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In this episode, join our expert guest, David Lecko, owner of Deal Machine, as he unveils three crucial strategies to bring sellers back to reality. David's approach transforms him into a trusted advisor, laying out how to handle situations where deals seem too good to be true. Whether you're just starting or are a seasoned wholesaler, this episode is packed with practical tips and real-world examples, ensuring you're prepared to navigate these complex scenarios and clinch more deals.
Key Takeaways: Acting as a Free Consultant: Adopting the role of a free advisor to build trust with sellers, especially when they have high expectations from unrealistic offers. Educating Sellers on Evaluating Offers: Guiding sellers on how to critically assess buyers' offers, including the importance of non-refundable earnest money, contract terms, and proof of funds. Follow-Up and Persistence: Emphasizing the value of consistent follow-up and persistence, even when initially out of the running, to eventually secure deals when other offers fall through. Resources: Live Masterclass: Learn How to Do Your First Real Estate Wholesale Deal For Free Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery DealMachine Podcast: How To Turn NO into $38,000 with David Lecko -
In this episode, I break down the biggest barrier to getting started in real estate investing: funding your deals. We all know it takes money to make money, but what if you don’t have a big bank account or a wealthy relative backing you? I share personal stories of overcoming financial roadblocks, from my teenage side hustles to creative financing strategies like house hacking and real estate wholesaling. You’ll learn the mindset shifts, resourceful tactics, and actionable steps you can take today to fund your first (or next) deal without relying on luck.
Key Takeaways: House Hacking: Learn how buying a duplex and renting one side can get you into your first property with little to no money down. Creative Financing: Using strategies like seller financing can help you close deals without needing bank loans or large down payments. Mindset Shift: Stop thinking, "I can’t afford it," and start asking, "How can I make this work?" Resourcefulness is key. Side Hustles Pay Off: My experience with side jobs (from taxidermy to custom furniture) helped fund my marketing and investment ventures early on. The Power of Wholesaling: Finding deeply discounted properties is the foundation of building wealth in real estate, even if you don’t have the capital to buy them outright. Resources: Live Masterclass: Learn How to Do Your First Real Estate Wholesale Deal For Free Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
When Zack started to plunge into driving for dollars, he didn’t have much access to apps or technologies related to real estate. Like everyone else, he also went through trial and error. Later, he fell down into the rabbit hole and discovered DealMachine, which really is a deal breaker in finding deeply discounted properties. With the help of the app, his determination, and his passion for real estate, he successfully completed the 40-Day Challenge with victory. Stay in touch and let’s discover how he got those explosive deals!
Key Takeaways
Techniques that helped Zack stay laser-focused and close deals as quickly as possible. Creating specialty tags and sorting them through the worst of the worst properties Is driving for dollars using the Deal Machine app profitable and what are the criteria for dealing with the app? Zack created two different sections for his “driving for dollars” list. One is doing the worst of the worst properties and properties that he isn’t sure of. When you start to find success, pay it forward and help other people find theirs too. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, I dive deep into a common frustration for anyone in sales—getting ghosted. Lisa, one of my students, brought a lead to our session where the seller went silent after initially agreeing to a deal. Together, we unpacked a series of strategies to bring back unresponsive leads, from crafting simple yet powerful messages to uncovering hidden objections without feeling “pushy.”
This skillset has been essential for me, and I'm excited to show you how to use it to close more deals. Whether it’s overcoming objections or asking the right questions, the principles here are invaluable for anyone in real estate or sales.
Key Takeaways:
Record Your Appointments: Capturing interactions on Zoom or in person helps identify areas for improvement and ensures clarity on any agreements made. One Question at a Time: When following up, keep it simple. A single, no-pressure question can open up the conversation with an unresponsive lead. Ask “Go-for-No” Questions: Frame questions that are easy to answer with a “no” (e.g., “Have you decided not to sell?”) to encourage genuine responses. Stay Solution-Focused: Instead of giving unsolicited advice, help clients see that your offer aligns with their needs and goals. Sell Your Vision: Success isn’t just about closing deals—it’s about helping people see the value in what you bring, from sellers to team members. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery Undercover Billionaire -
In this episode, I’m thrilled to chat with Sam Primm, an unstoppable force in real estate with a whopping $50 million in debt, leveraged into $70 million worth of assets. Sam breaks down the BRRRR method that’s powered his success, from buying distressed properties to refinancing for long-term cash flow. We even dive into his recent online sparring with none other than Dave Ramsey over their differing takes on debt and wealth-building. Sam’s all about smart leverage, and whether you're a seasoned investor or just starting out, his approach will leave you ready to make some power moves.
Key Takeaways:
Mastering the BRRRR Method: Sam walks us through each step of his go-to strategy for acquiring wealth without risking personal capital. Debt as a Wealth-Building Tool: Despite popular advice against debt, Sam shows how to leverage it effectively to scale and create assets. Dave Ramsey Debate: Sam and Dave have opposing views on debt, with Sam championing calculated leverage over a “no debt” mindset. The Value of Mentorship: Sam credits much of his success to surrounding himself with mentors and like-minded investors. Building Financial Security: Sam shares practical tips for creating long-term cash flow and equity, emphasizing that even modest beginnings can lead to major growth. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery Rich Dad Poor Dad -
In this episode, I had the pleasure of speaking with my friend Jerry Zebrowski from New Jersey. At 79, Jerry’s energy and dedication to learning are infectious. We dive into his vast experience, covering decades in entrepreneurship, the highs and lows of real estate, and his commitment to staying active and engaged. Jerry’s love for learning and passion for people make him an inspiring example of resilience and growth.
Key Takeaways: Value of Lifelong Learning: Jerry’s story proves there’s no age limit on learning. Staying curious and adapting to change, like embracing Facebook ads and new tech, keeps him ahead. Relationships Matter: Jerry’s genuine care for people helps him connect with sellers and close deals. It’s a reminder that wholesaling is as much about people as it is about property. Persistence through Challenges: From 20%+ interest rates in the Carter era to modern real estate challenges, Jerry shows that staying resilient is essential. Finding Opportunities in Unlikely Places: Jerry shares creative deal structures like "subject to" and unique approaches for complex properties. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery Homes for Everyone LLC -
In this episode, I break down the 4 essential steps to mastering real estate wholesaling. Whether you're struggling to get your first deal or finding it hard to build consistency, this episode is for you. I’ll take you through the foundations of wholesaling, from building your buyers list to finding sellers and negotiating deals. These steps have helped me go from a window cleaner to making over $1 million a year in wholesale fees. For just $7, you can join me live and ask your burning questions.
But that's not all. If you’re ready to go deeper, I’m hosting a live masterclass where we’ll dive into each of these 4 steps. For just $7, you'll get the complete blueprint of real estate wholesaling, plus real-time Q&A where you can ask me your specific questions.
Key Takeaways: Step 1 – Foundation Building: Prepare your buyers list, contracts, and title company before hunting for deals. Step 2 – Lead Generation: Source off-market deals using methods like driving for dollars, postcards, and cold calling. Step 3 – Negotiation: Learn how to ethically negotiate and secure contracts, treating sellers with respect. Step 4 – Selling Your Deals: Quickly find a buyer, negotiate multiple offers, and close deals for maximum profit. Masterclass Details: Sign up here Price: $7 What’s Included: A live class covering the 4 steps of wholesaling with real-time Q&A. Bonus: Access to a recording of the masterclass for future reference. Actionable Advice: Learn the full process, from finding sellers to closing deals, and get the chance to ask questions directly to me! Masterclass Registration -
Just got off the phone with a seller who turned out to be a classic tire kicker—someone tossing out a high price and dodging my calls. It’s frustrating, but it happens. In this episode, I break down how I handled it, including the strategies I use to spot time-wasters early and why it's crucial to know when to pull away. If you're tired of chasing unmotivated sellers and wasting time on dead-end leads, this episode will show you how to cut through the noise and find the real deals.
Key Takeaways: Spot the Red Flags Early: Learn to recognize signs that a seller isn’t serious, like immediate high asking prices or poor communication. Pre-Qualification Saves Time: How to quickly identify if a seller’s needs align with your solutions. Pulling Away Strategy: Why pulling away from a hesitant seller can actually encourage them to engage. Inbound vs. Outbound Leads: Why inbound leads, like postcards, often result in better quality prospects than cold calls. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this classic episode guest Scott Dollinger shares invaluable insights on the journey from achieving his first wholesale deal to scaling and running a successful real estate wholesaling business. Scott, a former corporate employee, recounts his initial struggles and the pivotal moment of landing his first big deal. Illustrating the importance of persistence, the power of decision-making, and the courage to step out of comfort zones.
Key Takeaways:
Persistence: Success requires determination and not giving up. Business Growth: Transitioning to a business owner involves strategic hiring and automating processes. Effective Leadership: the Key to scaling is managing a motivated team and tackling tough conversations. Growth through Challenges: Challenges are opportunities for personal and professional development. Revenue Focus: Beginners should prioritize direct revenue-generating activities.Resources:
The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, I’m diving headfirst into the heated topic of real estate mentors, gurus, and the online hate surrounding them. I know some people lump me into the “guru” category, and I want to address that head-on. I share my own experience with a mentor who wasted my time and money, and I’ll break down what makes a mentor legit versus someone who’s just trying to cash in.
If you’ve been burned before or are skeptical about paying for mentorship, I’ll help you figure out how to spot the difference between a scam and someone who can actually help you succeed. Let’s clear up the confusion and talk about what real mentorship should look like.
Key Takeaways:• Avoid the ‘Fake Gurus’: Not all mentors are created equal. Learn how to spot the ones who overpromise and underdeliver.
• What to Look for in a Mentor: Make sure your coach is actively doing what they teach and has a track record of helping others achieve real success.
• Trust Your Instincts: If a mentor gives off a bad vibe or seems more focused on their ego than your growth, move on.
• The Power of the Right Mentor: A good mentor can fast-track your success, while the wrong one can set you back years.
Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, I’m talking with Lisa, one of my students, about a strategy called “daisy chaining,” which helped her close her first real estate deal. Daisy chaining is all about making money by connecting a wholesaler’s deal with the right buyer, without ever needing to find the seller yourself.
Lisa shares how she built the relationships that made this happen, as well as the challenges she faced along the way. We also dive into how joint ventures work, the importance of understanding your buyers, and how this strategy can create huge opportunities, even if you’re new to wholesaling. If you want to learn how to leverage connections and start closing deals without doing all the heavy lifting, this episode is packed with the insights you need to get started.
Key Takeaways:
What is Daisy Chaining? Understand how to connect wholesalers and buyers to earn profits without managing the property yourself. The Power of Relationships: Build a strong network in your real estate community to unlock more opportunities. Joint Ventures: Protect your interests and ensure you get paid by using a simple joint venture agreement. Finding Buyers: Get on email lists, use Facebook groups, and identify serious buyers for daisy chaining deals. Verify Everything: Always confirm deal numbers yourself—don’t rely on someone else’s comps. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
Every real estate deal is a ticking time bomb waiting to go off—a $30,000 bomb, to be exact. In this episode, I sit down with my student, Zach, who found himself right in the middle of one of those high-stakes moments. We talk about how he managed the pressure of a deal that could have either exploded in his face or paid off big time. Zach shares his journey through the ups and downs of negotiations, the stress of nearly flipping the property, and how he ultimately made a smart decision to assign the deal instead. It wasn’t without challenges, but Zach's story is packed with lessons on how to navigate the delicate balance between risk and reward. If you’ve ever been on the edge of a deal, wondering if it’s all going to fall apart or bring in the payday you’re hoping for, this episode is for you.
Key Takeaways:
Every Deal is a Time Bomb: The tension and pressure that comes with every high-stakes deal. Negotiation Skills are Critical: How Zach turned a difficult situation into a win by sharpening his negotiation game. Flipping vs. Assigning: The decision-making process behind avoiding a risky flip and opting for a safer assignment. Learning from Missed Opportunities: Turning past mistakes into stepping stones for future success. Keep Your Momentum Going: Why it's Important to stay focused on the next deal to keep your business moving forward. Handling Deal Anxiety: How Zach dealt with the stress of waiting for a deal to close and what kept him pushing forward. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, I sit down with Bailey to discuss a crucial pivot in her business strategy. With cold calling and texting becoming less effective due to new regulations and lower response rates, we explore why switching to postcards can yield better results. We dive into how Bailey can improve her lead generation by focusing on the quality of her outreach, tracking her KPIs, and increasing her marketing budget for better returns. If you're struggling with low response rates or wondering how to adapt to changes in the market, this episode is packed with insights on why postcards might be the answer.
Key Takeaways:
Market Shift: Changes in regulations and technology have made cold calling and texting less effective. Postcards are Back: Postcards provide a higher return on investment and allow for more targeted outreach. Track Your Metrics: Understanding your KPIs is essential to see what’s working and where improvements can be made. Smart Budgeting: Allocate 10-25% of your potential deal income toward marketing to keep a consistent lead flow. Quality Over Quantity: Focus on adding high-quality properties to your list and target them through postcards for better results. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery Don't Say That: How to Advertise Without Getting Sued by the FTC and Other Agencies -
Ever hit a wall where buyers just aren’t biting, no matter how hard you hustle? You’re not alone. In this episode, I sit down with Rob Urban to break down what’s happening in today’s market and why some deals just aren’t moving. We dig into how to tweak your marketing strategy, filter leads, and focus on properties that buyers actually want right now. I’ve spent hundreds of thousands testing this, so you get to learn from our wins (and mistakes) to avoid wasting time and money. Grab a pen, because this one’s packed with actionable steps you can implement today.
Key Takeaways:
Adjust Marketing Strategy: Focus on generating leads in lower price points where buyers are more active, especially in uncertain economic conditions. Filtering Leads: Use tools like DealMachine to filter properties by last market sales date and equity to ensure you’re marketing to properties buyers want. Buyer's Market Trends: High-price point properties are struggling to sell—shift focus to lower-priced homes to increase your success rate. System Optimization: Continuously update and refine your processes as market conditions change to ensure long-term success. Market Knowledge Is Key: Understand what your buyers want in terms of price and property characteristics, and tailor your lead generation efforts accordingly. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
How do you turn a cold text into a closed deal? In this episode, I coach Dennis, one of my former students, through a tough lead where the seller only wanted to communicate via text. It's a common struggle—texting limits the conversation, hides crucial motivations, and can lead to a lot of frustration. But don’t worry; we cracked the code on how to handle these situations!
I'll walk you through how to stop playing defense and take control of the conversation, pushing for that all-important face-to-face meeting while keeping the seller engaged. You'll learn practical tips to avoid offering too much too soon, discover the four key pillars of motivation, and understand the power of going for the "no." By the end, you'll see why it's critical to stop worrying about price and start solving problems for your sellers.
Key Takeaways: Don't Give Too Many Options: Push for a phone call or in-person meeting early. Set Expectations: Establish from the start that you're here to do business and come to an agreement. Go for "No": If a seller isn't responsive, push for a definitive answer to save time. Focus on Solving Problems, Not Just Price: It's about uncovering the seller's needs, not just tossing offers around. Keep it Simple: Don’t overwhelm sellers with too much info about your process. Keep the conversation about them. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, we tackle one of the trickiest real estate situations: how to rescue a deal on the verge of foreclosure using creative financing. You’ll hear a step-by-step breakdown of how to analyze a distressed property, diagnose the seller’s needs, and craft a solution using subject-to financing. Whether you’re new to creative deals or looking to add another tool to your real estate toolbox, this episode will give you the insights you need to navigate complex situations and still make a profit. Get ready for an in-depth, real-world lesson on problem-solving in real estate investing.
Key Takeaways: Ask the Right Questions: Like a doctor, dig deep into the seller’s situation before prescribing a solution. Creative Financing: Subject-to deals can help sellers avoid foreclosure while offering opportunities for investors. Understand the Numbers: Break down the loan, back payments, and repairs before making an offer. Equity Isn’t Everything: Sometimes, a deal’s value lies in the loan’s interest rate, not the property’s equity. Win-Win Solutions: Focus on solving problems for the seller to create opportunities for both sides. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
This episode is my honest reflection on the good, the bad, and the ugly parts of entrepreneurship. It’s about finding the balance between building a business and staying true to your purpose, all while learning some tough but necessary lessons along the way. I share the emotional highs and lows of scaling my businesses, the challenges of managing ego, and the importance of putting systems in place.
Warning, things are about to get real and personal, so if you’re looking for a raw take on the struggles and growth that come with entrepreneurship, this one's for you.
Key Takeaways: Ego Check: Letting ego get in the way can stall both personal and business growth. Systems Matter: A clear, written process is essential for success. Family Balance: Work should never come at the cost of family time. Mentorship is Key: Having a mentor helps you see blind spots and improve. Service Over Profit: Success is about serving others, not just making money. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery -
In this episode, we dive into two real-life seller leads from a new student in Colorado. One lead involves a potential retail sale where the seller isn’t in a hurry, and the other is an investor-friendly lead with a vacant property. We break down how to handle different types of sellers, how to overcome the fear of the first conversation, and how to determine if a lead is right for wholesale or retail.
Whether you're new to real estate investing or struggling to take action, this episode is packed with actionable advice that will get you more confident on the phone and closing deals faster.
Key Takeaways: Understanding Seller Motivation: Learn to distinguish between retail and investor-friendly leads by gauging urgency and the property’s condition. Role-Playing Conversations: Practical examples of how to structure your call with potential sellers to uncover their needs and build rapport. Labeling and Mirroring Techniques: Master the art of confirming and restating a seller's problem to build trust and move the conversation forward. Fear of the First Call: Overcome the fear of talking to sellers by focusing on asking questions and listening rather than “selling.” Negotiation Strategy: Tailor your approach based on the seller’s situation, including offering real estate agents when it’s a better fit than a wholesale deal. Resources: The Top 3 Reasons People Fail in Real Estate (And How to Overcome Them) Deal Machine (Discount code PIN) $40k in 40 Days Challenge Driving For Dollars Mastery - Se mer
