Episoder
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AI is your most reliable, versatile team member.
It shows up on time. Everyday.
And does what you ask. Immediately.
Plus, it saves you time and money.
Yâall, whatâs not to love?
Letâs take a hot second to explore whatâs possible in my latest podcast episode, Preparing for the Age of AI.
In Episode 610, Rory Flynn, a foremost AI marketing expert, shows how your business can benefit from AI.
Hereâs what we uncover:Inbox Intrigue: Use the most underrated marketing channel as a problem-solver and a direct line to the heartbeat of your customers.
Master Analyst: Get data that humans donât look for to make your marketing more nimble and effective.
Junior Wordsmith: Sidestep some cringey cliches of Chat GPT copy by feeding it smartly and specifically.
Outsourced Imagination: Create realistic images and tell visual stories with no photo shoots or big expenses required!
Meeting Monitor: Level up your note-taking big-time in meetings and transfer key information to your CRM in seconds.
Top Tools: Get 90% of what you need done with 3 proven and affordable platforms. Shave off about 15 hours of work each week!
Strap on your seatbelt as we speed into the powerful and fast-evolving AI world in Episode 610.Catch you there,
Lise
PS: Join 2,000+ studio owners whoâve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!
www.studiogrow.co
www.linkedin.com/company/studio-growco/
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Hosting studio events is part art, part science.
The science is your plan.
Donât underestimate its power.
Hone your skills by tuning into the next segment in our series: Building a brand: The ABCs of Boutique Fitness Marketing: E is for Events.
In Episode 609, Coach Laurial shares the recipe for running successful events that drive people through your doors and keep them coming back.
The ingredients youâll need:
Compelling Goal: Identify why youâre hosting the event and what you want out of it. Is it to build community among members, drive new traffic or score some winbacks? Basic Budget: Not trying to be a buzzkill, but money matters. Run the numbers and figure out what you can spend. Then stick to it! Guest List: Your event goal and budget dictate who gets invited (and how many). Existing members, guests, leads, former members or trials? Engaging Experience: Will you host a special session? Or share a sampler class? A workshop for existing members? Or a group hike? Staff Stints: Assign team members specific tasks to help plan and run the event. Make sure theyâre ready to answer questions, handle signups and mingle. Master Plan: Think through and write down everything that needs to happen before, during and after the event. Create a detailed checklist. And then adjust the playbook as necessary along the way.The payback of a plan and process like this? You can use it for every future event. Plug and play, people!
Ready to whip up something special? Pull out your cookbook with Episode 609.
Catch you there.
With grit and gratitude,
LiséLINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Mangler du episoder?
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Imagine a world where you feel better.
A lot better. Or a little better.
Because yâall, thatâs really what our clients want.
So letâs make it happen. Get your game plan going with Expanding into Recovery with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness.
In Episode 608, Kyle shares how Anytime added recovery services and how your studio can get into the feel-good business.
The rundown:
Up Front, Finally: Itâs prime time to prioritize recovery after being overlooked in the back seat for too long. Self-Application: First educate, then let your team personally experience recovery tools so they become your best advocates. Tool Up: Equip your studio with recovery options like percussion guns, compression boots, vibration and more. Organic Convos: Be intentional about getting to know clients so you can personalize recovery recommendations. Benefits Boom: Enhance relationships, boost visit frequency and duration, increase retention and generate revenue.Begin by dipping your toe into the vast pool of opportunity. Then dive deep into recovery!
Feeling better begins with Episode 608.Catch you there.
With grit and gratitude,
LiséLINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Donât play darts while blindfolded.
Especially against a moving target.
Looking for luck to hit the bullseye.
Sounds obvious, right?
But, yâall, thatâs what youâre doing if youâre running your business without goals.
Play to win instead by establishing goals that drive you and your studio. In Episode 607, join coaches Josh and Peter for the next segment in Building a brand: The ABCs of Boutique Fitness Marketing: G is for Growth Goals.
The rules to play:
Think Big to Small: Identify your big goal first, then determine the intentions, strategies and tactics to get there. Get S.M.A.R.T.: If your goals arenât specific, measurable, achievable, relevant and timely, game over. Be Relentlessly Realistic: Lose the constant state of overwhelm and guilt that youâre underachieving. Fail Better: Failure is a valuable learning opportunity. Capitalize on it. Celebrate More: Reward yourself and your team for small and big wins to fuel motivation.Plus, figure out if your BHAG. And snag some recommendations of powerful reads that can transform your life and your business.
Sharpen your skills now with Episode 607.
Catch you there.
With grit and gratitude,
LiséLINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
Let's cut to the chase.
Your promotions need some workâŠand weâre here to talk about it!
In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town.
It's all about getting your brand stuck in peopleâs heads (for all the right reasons).
Quick sneak peek:
Whatâs a Promo?: More than just adsâŠit's about heart connections. Beyond âHey, Join Usâ: Dive into community and collabs that matter. Track, Learn, Grow: Keep an eye on what works (and what doesnât!). Real Talk: Sometimes, things flop. Thatâs where the gold is. Speak to the Soul: Make each offer a love letter to your tribe.Alisonâs tips are pure gold for turning passersby into your fitness fam.
Tune into EPISODE 606 and letâs get that studio buzzing.
With grit and gratitude,
LiséLINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together.
đ Branding: The Heartbeat of Your Studio
In this episode, I dive deep into the essence of branding and why it's so much more than a snazzy logo or catchy tagline. Branding is the soul of your studio, the story that captivates your clients, and the experience that keeps them coming back for more.
đ Stand Out or Sit Down
I'll let you in on how top-tier fitness brands like Nike and Alo Yoga have crafted immersive experiences that go beyond the gym walls. It's about creating a lifestyle that your clients crave. And guess what? I've been there, done that, and I'm here to show you how to shine in your own unique way.
đĄ From Challenges to Triumphs
Hear about my own transformation from a studio owner to a founder without a team or budget, and how I turned my passion into wildly profitable ventures. If I can do it, so can you!
đ Branding Without Borders
Join me as I share my latest branding adventure in the Middle East, proving that a great brand knows no limits. It's all about crafting an identity that's as unique as the location itself.
đ ïž The Blueprint to Branding Success
I'm not just talking theory; I'm giving you actionable strategies. From the importance of a comprehensive brand guide to the role of a creative director, I've got the insider info you need to build a brand that resonates.
Don't miss out on the chance to transform your boutique fitness studio into a brand that leaves a lasting legacy. Tune in to EPISODE 605 and let's make some branding magic happen!
With grit and gratitude,
LiséLINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Are your team members evolving?
It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do.
If this sounds like your cup of tea, you're in for a treat!
Recently, we caught up with Coach Amanda. She's not just a whizz at fitness coaching; she's also a seasoned studio owner with a treasure chest of insights on team development.
In this return of EPISODE 566, Amanda opened up about her tried-and-true methods for effective feedback, goal setting, and empowering her team.
Here's a sneak peek at what she shared:
Feedback Loop: The art of giving feedback and goal setting that actually leads to change (Yes, it's possible). 6-Step Process: Amanda's personal approach to development conversations that work. It's a six-step process that's all about breaking the ice, getting employee feedback first, giving feedback, and more. Communication: The magic of open-ended questions and how they can help your employees open up and share. Employee Empowerment: Empower your team to take ownership of their roles and processes for better performance.Remember, a well-oiled team is the heart and soul of a booming boutique fitness studio.
Letâs listen and learn, together.
So grab your notepad and tune into EPISODE 566.
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.linkedin.com/company/studio-growco/
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Y'all,
Turns out, pumping iron and pumping your brain go hand in hand.
Itâs scienceâŠ
In Episode 603, weâre hanging out with Peter and Cara and they're thinking differently about how weâre working out.
Hereâs what weâre diving into:
Mind Over Matter: How fitness feeds your brain as much as your muscles. True Talk: Why being real with your clients builds more than just muscle. Niche Knowledge: The power of knowing a lot about a little in the fitness world. Community First: Fitness spaces that feel more like a family reunion than a gym. Future Fit: Imagining a world where fitness wisdom leads the way.This episode is more than just fitness talk.
Itâs about shaping the future of how we move and think.
Grab your water bottle and tune into Episode 603.
Catch you there.
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
Whatâs your superpower?
For Jasmine, itâs mindfulness.
In Episode 601, weâre chatting with Jasmine Judson, who took mindfulness from her mat to the map, creating the worldwide movement Shakti Rise.â
Here's the scoop:
Mindfulness Meets Muscle: How her mindfulness approach reshaped her fitness studios and created a global community. Breathing Through Business: Why focusing on breath isnât just for yogaâit's for business meetings, too. Set Intentions, See Results: Why setting intentions isnât fluffy; itâs strategic, for both health and business wins. Bouncing Back Better: From personal lows to professional highs, resilience is Jasmineâs jam. More Than a Workout: Creating a place where fitness and well-being merge.Jasmine's story proves mindfulness doesnât just build a better bodyâŠ
It builds a better business and community.
So plug in and press play on Episode 601 â let Jasmine inspire your next big move.â
Catch you there.
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
This one's not just another episode; it's a milestone!
Episode 600 drops us into the lives of five fearless studio owners, all who've danced with chaos and led it into a waltz of success.
Ever thought success was a clean, straight path? Let's rethink that.
As we crack open the doors to these unique journeys, we're celebrating the resilience, ingenuity, and heart it takes to turn the tides of the fitness industry.
Hereâs what weâre getting into:
Michael Abbottâs Aussie Comeback: How rethinking strategy from the ground up can lead to unexpected triumphs. Leslie Parker's Canadian Resilience: The power of community in turning prolonged closures into a growth catalyst. Billâs Tech-Savvy Transition: From IT to fitness, Bill leverages his tech prowess for operational magic in the US. Lindyâs Cali Evolution: How a chance meeting and bold decisions propelled her studio to thrive against the odds. Catherine Hebbâs UK Growth Tale: Catherineâs leap from Pilates enthusiast to multi-studio success story is nothing short of inspiring.These stories are straight from the heart of the fitness industry.
Proving passion and innovation can conquer even the toughest challenges.
So grab your headphones and tune into Episode 600.
Catch you there.
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
Joshua Poole didn't just survive managing a fitness studio during the pandemic.
He turned chaos into a 15% revenue increase month over month.
From front desk to fitness mogul, his journey is the blueprint we've been missing.
Hereâs the scoop:
Big Moves from Small Beginnings: How starting at the front desk set Joshua up for big-time success. The Pandemic Pivot: Turning crisis into opportunity and coming out stronger on the other side. Membership Magic: Why locking in your clients with commitment-based memberships can be a game-changer. Community is Everything: Building a fitness family that keeps clients glued to your studio. Selling Without Selling Out: Mastering the art of authentic sales to boost memberships and keep your studio buzzing.If you've been looking for a sign to shake things up â this is it.
Tune into Episode 599 for a masterclass in making it big in boutique fitness.
Catch you there.
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
Ready for some serious inspo?
In Episode 598, weâre diving deep with Khadija Harmi, a true force of nature in the Middle East fitness scene.
Khadija isn't just any entrepreneurâŠShe's a mom, a Pilates guru, and the brain behind a game-changing fitness studio.
From a corporate desk to the heart of Kuwait's fitness sceneâŠKhadijahâs journey is a story passion-driven entrepreneurship.
Hereâs what we unpack:
Global Flair, Local Impact: Khadijaâs world travels have infused her studio with a unique vibe that's all about bridging cultures. Leap of Faith: How she traded office life for the studio lights and never looked back. Mentorship Magic: Spotting a gap in qualified instructors, Khadija turned challenge into opportunity by nurturing home-grown talent. Community First: Her studio is more than a place to sweat; itâs where heart meets hustle.If Khadijahâs story doesnât light a fire in your belly, check your pulse!
So letâs dive into Episode 598 and soak up all that inspiration.
Catch you there.
With grit and gratitude,
Lisé
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA. Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet. Here is the LINK TO REGISTER.
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Y'all,
In every challenge lies an opportunity.
And nobody knows that better than Janine Franke.
In EPISODE 597, Janine opens up about her journey from globe-trotting expat to pioneering yoga in Strasbourg, France.
Hereâs what weâre getting into:
Finding Gold in a Sea of Challenges: How the scarcity of qualified yoga instructors led her to start her own teacher training. Multistyle Magic: Offering everything from yin to aerial yoga, showcasing the power of diversity in keeping things fresh and appealing. Adapting and Thriving: Janineâs approach to keeping her team engaged and growing post-COVID Community at the Core: The focus on quality, community, and unmatched customer service that sets her studios apart.Janine's approach?
Viewing every hurdle not just as an obstacle, but as an opportunity to grow and innovate.
So plug in to Episode 597 for insights and inspiration from Janine's playbook.
Catch you there.
With grit and gratitude,
Lisé
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA. Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet. Here is the LINK TO REGISTER.
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Yâall,
Just when we thought we'd seen it allâŠ2024 rolls in with its bag of surprises.
From the lingering effects of COVID to the brave new world of AI, this year is shaping up to be a rollercoaster of innovation, adaptation, and, yes, a little bit of hustle.
In our latest chat â Episode 596 â we're lucky to have Coach Elle and Alina with us.
Theyâre diving deep into what's cooking in the UK's fitness kitchen.
And ready to spill the tea on everything you need to know.
Hereâs the lowdown in bite-size bits:
Team Challenges: Our crewâs changing. Time to whip up our own all-star trainers? Workout Refresh: Out with the old intensity, in with Pilates, yoga, and all-around wellness. Hybrid Hustle: Remote workâs reshaping our offerings. Flexible classes, anyone? Eco & Inclusion Moves: Small eco steps + a welcoming vibe = big wins. Mental & Physical Fitness: Pairing up with pros to cover all wellness bases. Economic Navigate: Pinching pennies? Offering value and exploring new markets (hey, active elders!) could be key. Tech & AI: Spicing up our offerings with AI but keeping it real.2024âs all about setting the pace, mixing it up, and staying ahead.
Letâs get to it.
So grab your headphones and letâs dive into Episode 596!
Catch ya there.
With grit and gratitude,
Lisé
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA. Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet. Here is the LINK TO REGISTER.
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
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Yâall,
Big News from the North!
And who better to deliver it than the brightest minds in the Canadian fitness industry, Hannah and Emily?
In Episode 595, they're not holding back.
They're sharing the full scoop on what's hot, what's new, and what's revolutionizing the fitness landscape in Canada.
(Our Canadian friends are in for a treat!)
Quick Sneak Peek:
Trust Your Instincts: Hannah's journey from tech to top-notch studio owner.
Beyond the Gym: Transforming spaces into holistic wellness havens.
Community Vibes: Creating more than just client lists â but families!
Niche is Rich: Leveraging unique offerings for standout success.
Wellness Integration: Merging fitness with nutrition and mental health.
Weâre diving deep into the real âboots on the groundâ insights from those who are living it every day.
Time to turn this info into action.
Pop in your earbuds, and let's jump into Episode 595.
Catch ya there!
With Grit and Gratitude,
Lise
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA.
Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet.
Here is the LINK TO REGISTER.
www.studiogrow.co
www.linkedin.com/company/studio-growco/
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2024 is here, and guess what?
It's time to shake things up.
Traditional tactics? They're taking a backseat.
Itâs time to embrace the future.
In EPISODE 594, we're diving headfirst into the marketing trends that are totally reshaping the fitness world.
Letâs dive in:
Video Vibes: It's all about getting personal. Think stories that connect, not just content that sells.
Social Media Magic: We're talking Instagram glow-ups and making those DMs work overtime.
Community Collabs: Making local connections that count.
UX that Rocks: Your website and app? Let's make 'em smooth, so your clients glide through them.
Merch that Moves: Ever thought of turning that blank studio wall into a merch wonderland? Let's get into it.
Why should you care about all this?
Because these arenât just trendsâŠthey're the keys to making your studio standout in 2024.
We're not just talking â we're walking you through applying these tactics..
So tune into EPISODE 594 for a dose of inspiration, laughter, and some solid business insights.
Catch you there!
With Grit and Gratitude,
Lise
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA.
Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet.
Here is the LINK TO REGISTER.
www.studiogrow.co
www.linkedin.com/company/studio-growco/
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Yâall - Buckle up for this one!
Ready to meet a woman whoâs changing the fitness game in Fargo, North Dakota?
Thatâs Cathryn.
In EPISODE 593, weâre diving headfirst into Cathryn's remarkable journey.
From NYCâs hustle to creating a Pilates oasis in the heartland of AmericaâŠitâs a story, Yâall.
Hereâs the scoop:
Big City to Small Town: Cathryn swapped skyscrapers for the wide-open skies of Fargo, bringing a wave of Pilates love with her.
From Zero to Hero: Discover how she turned a passion into a thriving Pilates hub in a place where Pilates was practically a foreign word.
Resilience Redefined: Cathryn gets real about overcoming personal tragedy and drawing strength from her tight-knit community.
Business, but Better: Sheâs not just running a studio; sheâs evolving it to resonate with the needs of her town and her own life goals.
Fargoâs Fitness Facelift: Cathryn reimagines her studio as a place where Pilates meets holistic wellness, creating a total mind-body haven.
Cathrynâs Life Lessons: Listen in for some golden nuggets on navigating the ups and downs of studio ownership, embracing change, and trusting your path.
Cathrynâs building more than a studio.
Sheâs building a space where fitness meets community, support, and healing.
And itâs amazing.
Tune into EPISODE 593 for a dose of inspiration, laughter, and some solid business insights.
Catch you there!
With Grit and Gratitude,
Lise
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA.
Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet.
Here is the LINK TO REGISTER.
www.studiogrow.co
www.linkedin.com/company/studio-growco/
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Y'all - Meet Magda.
Who's Magda?
Let's just say she's redefining fitness with a blend of passion, innovation, and sheer willpower.
Magda's transformation from a Pilates enthusiast to a fitness industry leader is the stuff of legends.
In EPISODE 592, we're taking a deep dive into Magda's journey and the unique blend of Pilates, Guruda, and Bungee that sets Pharonik Pilates apart.
Hereâs whatâs in store:
Pilates and Beyond: Discover how Magda turned her personal transformation into the birth of Pharonik Pilates.
From the Basement to the Big Leagues: Trace her incredible rise from a humble home studio to a thriving fitness hub.
The Triple Threat: Uncover the magic of combining Pilates, Guruda, and Bungee for a fitness experience like no other.
Overcoming Challenges: Find out how Magda navigated the pandemic and kept her fitness dream thriving.
The Secret Sauce: Get the inside scoop on what makes Pharonik Pilates a standout in Denverâs fitness landscape.
Magdaâs Golden Rule: Learn her invaluable advice for enduring business success and staying true to your fitness passion.
Magda rewriting the playbook on how to make a mark in the fitness world.
And let me tell you, her story is one we all need to hear and learn from.
Inspired yet?
Plug in your headphones and hit play on EPISODE 592.
Catch ya there!
With Grit and Gratitude,
Lise
PS: Join us for Dare To Thrive on February 28th & March 1st in Los Angeles, CA.
Itâs (2) live days of incredible experts, actionable training, community, networking, movement, and coaching to get inspired and ready for the biggest year for your studio yet.
Here is the LINK TO REGISTER.
www.studiogrow.co
www.linkedin.com/company/studio-growco/
- Se mer
