Episoder
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In this episode Nicole and Sarah welcome Marsha Hovey, marketing director at Trollhaugen, a family-friendly ski area celebrating its 75th anniversary just outside Minneapolis, Minnesota. Trollhaugen, though small with 80 acres, 270 ft vertical, and 30 trails, offers an affordable and accessible skiing experience. Adult day tickets max at $65, while season passes start at an incredibly low $270.
The resort caters to all ages, with programs starting for kids as young as 3 and extending through college. Marsha discusses Trollhaugen's strong Scandinavian heritage, evident in its troll mascots and themed trails. Popular events like Late Night Fridays, where the resort stays open until 3am, showcase the area's unique charm.
Marsha also highlights Trollhaugen's efforts to increase diversity in winter sports, including collaborations with groups like Melanin in Motion to make skiing more accessible to BIPOC communities. As part of the Midwest Ski Areas Association, Trollhagen works closely with other regional resorts, emphasizing the crucial role small ski areas play in nurturing future generations of skiers.
Marsha advocates for the importance of creating a welcoming community atmosphere for skiers and snowboarders of all skill levels and backgrounds, positioning Trollhaugen not just as a ski resort, but as a vital part of the local community and the broader skiing ecosystem.
Keep up with the Latest from Trollhaugen:
Website: trollhaugen.com
Facebook: www.facebook.com/trollhaugen
Instagram: www.instagram.com/TrollhaugenTroll
Youtube: www.youtube.com/TrollhaugenOur 2025 Gi
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In this episode Nicole and Sarah welcome ski mom Kaylin Richardson. Kaylin is a two-time Olympian and former pro skier. She walks us through her journey from competitive racing to her current role in Deer Valley's Ski With a Champion program. She shared her experiences transitioning from World Cup racing to big mountain and backcountry skiing, including her work with Warren Miller films.
Kaylin offers insights on balancing her skiing career with motherhood, emphasizing the joy of seeing her children develop a love for the sport. Kaylin also gives us great tips for family ski trips for making family ski trips a success.
Kaylin discussed Deer Valley's expansion, including 316 new acres opening this season and highlighted the importance of fostering a love for skiing in children without pressure.Kaylin shared her favorite apres ski locations and recommended the Sticky Wicket bar at Deer Valley for its retro 70s-80s ski vibe and mocktail options.
Keep up with the Latest from Kaylin and Deer Valley:
Website: www.deervalley.com
Ski With a Champion: www.deervalley.com/things-to-do/activities/ski-with-a-champion
Instagram (Deer Valley): @deervalleyresort
Instagram (Kaylin): @kaylinrichardson
Youtube: www.youtube.com/watch?v=edHgFShop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
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Mangler du episoder?
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In this episode Nicole and Sarah welcome ski mom Isabelle Winkles. Isabel is the CFO of a software company, and also an alpine race team coach at Mohawk Mountain in Connecticut. Isabel got involved in coaching after encouragement from other parents, despite not having extensive racing experience herself as a child.
Isabelle discusses the progression of ski programming for kids, from learn to ski to development teams and competitive alpine race teams. Isabelle notes that equipment needs and costs increase as children advance, but emphasizes the importance of finding hand-me-downs and used gear through team networks.
For Isabelle, coaching has provided dedicated time with her own children while allowing her to stay active and involved in a sport she's passionate about. For Isabel’s family, typical apres-ski activities include hot tubs, snacks, and early bedtimes for tired kids.
Keep up with the Latest from Mohawk Mountain:
Website: www.mohawkmtn.com
Instagram: @mohawkmtn
Facebook: MohawkMountainResources:
Connecticut Youth Ski League
Our 2025 Gift Guides are here! Ski Moms, we've got your gift lists covered! Our curated guides feature perfect picks for every member of your snow-loving family. Cruise through our Ski Mom-approved selections and make this season's gifting as smooth as freshly groomed runs!Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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In this episode Nicole and Sarah welcome Jordan Schaefer, who runs marketing and events for the Mad River Taste Place in Vermont's Mad River Valley (Waitsfield, Vt). Jordan shares her journey from urban living to embracing the Vermont lifestyle, highlighting the unique offerings of the Mad River Taste Place, a specialty grocery store featuring local Vermont products.
We loved delving into the art of building the perfect cheese board, with Jordan offering expert tips on pairings and selections, including recommendations for apres ski snacks and hosting.
Jordan spotlights local Vermont cheeses and producers, particularly praising Von Trapp Farmstead's Mount Alice brie-style cheese. We also touch on ski culture in the Mad River Valley, the experience of transitioning to rural mountain life, and the unique school ski programs available for children in Vermont. We conclude with information about upcoming events at the Mad River Taste Place, including their Saturday sampling series during farmers market season.
Keep up with the Latest from Taste Place:
Website: www.madrivertaste.comInstagram: www.instagram.com/madrivertaste
Facebook: www.facebook.com/MadRiverTaste/Resources:
Waitsfield Farmer’s Market: www.waitsfieldfarmersmarket.comVon Trapp Farmstead
Visiting the Mad River Valley: https://madrivervalley.com/Our
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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We're thrilled to welcome you to our fourth season. We've been busy growing our resources for this wonderful Ski Moms community. We launched a new website, TheSkiMoms.co where you'll find gift guides and discount codes.We have a new ski house rental listing site, SkiMomFamilyRentals.com. And our shop now offers Ski Moms branded merchandise, and we're particularly excited about our new stickers!
Our Facebook group has grown to over 15,000 members and is a tremendous resource for ski moms to connect and ask questions about everything ski related. We are launching some exciting new initiatives like in-person ski events at various mountains, a self-care "Lunch and Learn" video series, and we're even publishing an aprés ski cocktail cookbook in December.
We'd love for you to share, rate, and review the podcast to help us grow our community. Thank you for your continued support in making the Ski Moms Podcast a success.
Here's to another great season on the slopes!
Keep up with the Latest from The Ski Moms!
Website: www.theskismoms.co
Ski Moms Gift Guides: https://www.theskimoms.co/gift-guides
Ski Moms Family Rental Website: Ski Mom Family Rentals
Ski Moms Discount Page: https://www.theskimoms.co/discounts
Ski Moms Shop: https://skimomsfunshop.myshopify.com/
Ski Mom Events: https://www.theskimoms.co/events
Instagram: @theskimoms
Facebook: https://www.facebook.com/skimomsfun/Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Welcome to season four of the Ski Moms podcast!
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In this episode Nicole and Sarah interview Janna Allen, Ski Patrol Director at Brundage Mountain in Idaho. Janna shares her journey from a ski-loving child to a professional snowboarder and eventually a ski patrol leader.We learn about what it means to be a Ski Patrol Director, overseeing ski patrol operations, including the use of explosives for avalanche control and managing medical emergencies on the mountain. Janna discusses the daily challenges of ski patrol, from unpredictable schedules to handling serious injuries. She emphasizes the importance of flexibility in hiring and scheduling to attract and retain women in ski patrol, noting that at Brundage, 42% of patrollers are women, compared to the national average of 23%.
We discuss the qualifications needed for ski patrol, such as Outdoor Emergency Care certification or EMT training, and the physical skills required to operate rescue toboggans. Janna offers valuable safety tips for skiers and snowboarders, including the importance of pre-season fitness, knowing emergency contact numbers, and following the skier's responsibility code.
We loved learning about the apres ski scene in McCall, Idaho, which includes activities like hockey, snowmobiling to hot springs, and local dining.
Resources: Keep up with the Latest from Brundage Mountain!
Website: brundage.com
Instagram: @brundagemtn
Facebook: BrundageMountainResort
YouTube:Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Keep up with the Latest from the Ski Moms!
Website: www.skimomsfun.com
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In this episode, the Ski Moms welcome Brooke Murray, a creator and founder who encourages families to embrace outdoor adventures. Brooke is the founder of Wild Kind Inc., a Colorado-based membership community for outdoor families with young children. WildKind offers all sorts of great resources like virtual ski school and meetups to help families get into skiing and outdoor activities.
We loved hearing Brooke’s journey from molecular biologist to outdoor influencer and entrepreneur. Throughout the conversation, Brooke provides valuable insights on making skiing affordable for families, managing gear for growing kids, and balancing family time with personal adventures.
Brooke emphasizes the importance of building a supportive community for outdoor moms and shares her strategies for organizing family photos and creating lasting memories. The discussion also touches on the evolving outdoor industry and its increasing focus on women and families.
Brooke's passion for fostering inclusive outdoor experiences shines through as she describes her ideal après ski scene and her goals for future community-building events. This episode offers a ton of practical advice and inspiration for ski moms looking to enhance their family's outdoor experiences and connect with like-minded adventurers.
Resources: Keep up with the Latest from Brooke!
Website: https://www.wildkindinc.comInstagram: https://www.instagram.com/wildkindincFacebook: https://www.facebook.com/WildKindInc
Check out our new Ski Mom Family Rentals page to book your perfect family ski vacation rental! Nicole and Sarah are in full ski trip planning mode and have this great new resource to share - the
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Welcome to season four of the Ski Moms podcast!
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In this episode the Ski Moms host Shannon Smith, Founder of Range Fitness. Range Fitness has a variety of offerings from one-on-one coaching to a group training subscription program focused on ski season prep. We were excited to learn about Shannon’s Range Snowfit program, a 4-week ski-specific program that’s perfect for busy ski moms.We learn about Shannon’s background and love of skiing, which started at age 3 in Whistler, BC. Shannon walks us through her educational background that includes a Bachelor's in Kinesiology and certifications in Exercise Physiology and Strength & Conditioning.
Shannon gives us her recommendations for how to best prepare for a happy and healthy ski season.
Aim for 2-5 workouts per week (2 strength, 1 aerobic, 1 recovery, 1 core/agility)Workouts can be done at home with minimal equipment Focus on hip strength and mobility for better ski positionConsistency is key - "Don't get ready, stay ready"Shannon shares some great tips for new moms getting back on the slopes:
Focus on rebuilding hip/glute strengthTake your time progressing back to your previous levelDon't feel pressured to get out skiing right awayResources:
Keep up with the Latest from Shannon!
Website: https://snowfit.rangesnowfit.comInstagram: https://www.instagram.com/range.snowfit
Check out our new Ski Mom Family Rentals page to book your perfect family ski vacation rental! Nicole and Sarah are in full ski trip planning mode and have
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Special Podcast offer: Valid now through 12/31. One use per customer. Take 20% off Promo items at GearTrade.com.
Welcome to season four of the Ski Moms podcast!
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In this episode of The Ski Moms Podcast, our hosts chat with Laura Provine, Head of Operations at Gear Trade, about sustainable shopping, outdoor gear recycling, and the ski industry's impact on the environment. Gear Trade is a marketplace designed for pre-owned outdoor gear, where Laura and her team are passionate about giving outdoor equipment a second life and promoting sustainable shopping for all adventure lovers, from skiers to hikers.Laura shares insights into Gear Trade’s mission, their Recommerce™ system, and the benefits of choosing used gear for families, the planet, and your wallet. She also explains how to buy and sell through Gear Trade, helping moms find quality gear for their families at affordable prices. For families focused on skiing and sustainable living, this episode offers valuable tips on reusing and recycling ski gear to keep your winter adventures eco-friendly and affordable.
Topics Discussed:
Sustainable shopping for skiing and outdoor gearBenefits of purchasing pre-owned equipmentHow Gear Trade’s marketplace works for buying and selling ski gearGear Trade’s Recommerce™ system for environmentally conscious consumersTips for saving money and reducing waste in outdoor gear shoppingHead to GearTrade.com to find out more.
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Welcome to season four of the Ski Moms podcast!
Become a paid subscriber on Substack to listen ad-freeIn this episode the Ski Moms are joined by Heather Nelsen, a creator who writes about travel and motherhood. Heather is from Roswell, Georgia, not a typical ski hub, but her family has made skiing a tradition. They started taking ski trips to Utah when Heather was first married, and now bring their 4 kids (ages 5-10) on ski trips every year.
Heather shares some great tips for outfitting the family on a budget, using Costco and consignment gear. To make meals easy and affordable, the family stays in condos and uses grocery delivery services. Heather's in-laws often join the trips, creating awesome multi-generational memories on the slopes. Heather encourages families to dive into ski trips, highlighting the benefits that go well beyond just skiing.
After a day on the slopes, the family enjoys cozy time together playing card games and board games like Uno, and Pass the Pig. Heather and her husband unwind with a glass of wine while the kids play.
We loved Heather's positive attitude and adaptability are key to successful family ski trips. Getting the whole family, including grandparents, invested in the ski tradition has created lasting memories. And family meals and games in the condo make for quality family time off the slopes.
Resources:
Keep up with the Latest from Heather!
Website: https://makinghomehere.com
Instagram: https://www.instagram.com/makinghomehere
Facebook: https://www.facebook.com/Makinghomehere/
Check out our new Ski Mom Family Rentals page t
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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We are revisiting our conversation with Olympic gold medalist and ski mom, Kikkan Randall, about her journey with breast cancer and her mission to raise awareness. Kikkan shares her personal story, from her shocking diagnosis just months after her Olympic triumph to the resilience and strength she discovered during her treatment.Kikkan offers valuable advice for women on how to prioritize their health while managing busy lives, and the ways her experience has changed how she approaches life as a mom, athlete, and advocate.
Each year, over 280,000 women are diagnosed with breast cancer in the United States alone. Here are three key things you can do to help:
Get screened regularly. Early detection is crucial. Schedule your mammograms and encourage your friends and family to do the same. The earlier breast cancer is found, the more treatable it is.Know your body. Stay in tune with any changes in your breasts, such as lumps, pain, or skin changes. Trust your instincts and seek medical advice if something feels off.Support each other. If a friend or loved one is going through a breast cancer diagnosis, be there for them. Whether it’s offering emotional support or helping out with daily tasks, small gestures make a big difference.We hope this episode has been a reminder to take action for your health and the health of those you love. Thanks for listening, and we’ll catch you next time on the Ski Moms Podcast. Stay healthy and keep hitting the slopes!
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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In this episode the Ski Moms host Lenore Moritz, founder of momentum, a coaching and mindfulness company. Lenore works both 1:1 and with groups addressing a wide range of needs in both the professional and personal realms.We always start with our guest’s ski origin story and Lenore's started skiing as a teen was a challenging first time on snow. Now as an adult, Lenore embraces skiing on her own terms, not focusing on constant improvement or keeping up with anyone else.
We learn about Lenore’s career path and her career pivot from corporate communications to full-time coaching and mindfulness work. Lenore explains that coaching is about asking questions, challenging assumptions, and empowering clients to find their own solutions.
In her practice Lenore uses a variety of techniques that she thinks can also apply on the slopes, for example she explained how mindfulness techniques like focused breathing can help skiers manage fear and anxiety on the mountain. Additionally, visualization and breaking down challenges into smaller steps can also boost confidence on the slopes.
Perfect ski day for Lenore involves sunny weather, crowd-free slopes, and enjoying at her own pace.
We loved learning about what a coach can offer us in both our personal and professional lives.
Keep up with the Latest from Lenore:
Website: https://www.thismomentum.com (sign up her her weekly newsletter)
Lenore's online coaching course through Advertising WeekCheck out our new Ski Mom Family Rentals page to book your perfect family ski vacation re
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
Ski Moms Podcast listeners can use save 20%
Support the show
Keep up with the Latest from the Ski Moms!
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Instagram: https://instagram.com/skimomsfunSend us an email and let us know what guests and topics you’d like to hear next!
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In today’s episode, we are revisiting our conversation with Dr. Leslie Desrosiers, a physical therapist and creator of the ACL Strong Program, designed specifically to help skiers prevent ACL injuries and build resilience for a long skiing life. We’re sharing our experiences with the program and how we aim to keep our bodies strong and injury-free for the slopes.
Meet Dr. Leslie Desrosiers: A physical therapist with over 15 years of experience working with athletes and outdoor enthusiasts. Her passion for injury prevention led her to create the ACL Strong program, a preventive training system tailored for skiers and snowboarders.Why ACL Injuries Are Common in Skiing: Dr. Desrosiers explains why skiers are particularly vulnerable to ACL injuries and what movements on the slopes increase the risk of tearing or damaging this critical ligament. Learn how common these injuries are and how they can often be prevented with the right training.What is the ACL Strong Program?: The ACL Strong program is a science-backed, step-by-step online course designed to strengthen key muscles, improve balance, and teach proper movement patterns to help protect your knees and reduce injury risk. It’s accessible for skiers of all levels—whether you're a weekend warrior, ski mom, or competitive athlete.Preventative Care for Active Skiers: Dr. Desrosiers shares practical exercises and tips from the program that you can incorporate into your off-season and pre-season training. The focus is on building knee and leg strength, core stability, and improving agility to keep you skiing confidently and injury-free.Getting Started with ACL Strong: We discuss how you can easily sign up for the ACL Strong program and get started right at home with minimal equipment.
Episode Highlights:
ACL injuries are common in skiing, but they can be prevented with the right training.The ACL Strong program focuses on strengthening the lower body, improving balance, and teaching safe movement patterns.Ski moms can sta
Key Takeaways:Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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In this episode Nicole and Sarah talk with Tess Miner-Farra, the head of the Winter Sports School in Park City, Utah. This is a unique public charter school that serves 9th-12th grade students focused on winter sports.We loved learning about the Winter Sports School and what makes it such an amazing place for young student-athletes. The school has a non-traditional academic calendar, running from April to November, allowing students to focus on their athletic training and competition during the winter months. For a little history, the Winter Sports School was founded in 1994 as a partnership between the Park City ski team and local educators. In 2014, it transitioned to become a public charter school.
The school's unique model allows students to train and compete at a high level while maintaining a rigorous college prep curriculum. Teachers and staff are very supportive of the student-athletes. The school serves around 150 students, with 30-40% being alpine ski racers, 30% freestyle/freeski, and the rest a variety of other winter and non-winter sports.Academics follow a traditional high school model, with students earning about 7 credits per year. As a public charter, the school must meet state graduation requirements. The application process is a lottery system for Utah residents, with a more selective process for out-of-state applicants.
Tess discusses the challenges and benefits of the school's April-November calendar, the support provided to students when they travel for training/competition, and the school's partnerships and fundraising efforts.
It’s clear that the Winter Sports School is a very special place that provides a unique and supportive environment for young athletes to pursue their dreams, while also receiving a strong academic foundatShop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
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In this episode Nicole talks with Alli Widman, CEO of Avant Ski. Alli recaps her eventful ski season, including trips to Alta, Heavenly, Grand Targhee, and resorts in Austria and Germany.Alli knows ski passes better than anyone, so we talked updates on major ski passes. Epic Pass did not have major updates, but did add the location of Crans, Montana (Switzerland) to their offering. Both Epic and Ikon Passes continued to increase prices for the upcoming season. The Indy Pass continues to be very popular, but sells out fast. And Alli recommends the Mountain Collective pass for occasional ski trips to big resorts.
Alli shares some exciting new enhancements recently launched by Avant Ski, including a great new website with helpful features like resort guides, inspiration lists, and expanded trip planning services. We were excited to hear that Avant Ski is now offering flights, 5,000+ hotel partners, and local guide connections for full-service ski travel. Booking your ski trip through Avant Ski saves you time and gives you great perks like free breakfast, room upgrades, late checkout - and you pay the same as if you booked yourself.
Alli also shares some of her favorite family-friendly resort recommendations across the regions.
This season The Ski Moms community is planning to organize a midweek ski trips to connect wi
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
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In this episode, the Ski Moms are joined by Kelly Pawlak, CEO of the National Ski Area Association (NSAA). Kelly walks us through lots of interesting ski industry trends and data. The NSAA gathers data and insights from U.S. ski areas on visits, demographics, and spending. Last season there were 60.5 million skier visits, the 5th best on record, though down 7.5% from the previous year. The Rocky Mountains and Pacific Northwest performed strongest while the Midwest had a tough season.The survey highlights an aging skier population and as a result, resorts are focusing efforts on attracting more youth and families. As we often discuss, cost and accessibility can be barriers to getting a family on snow. It was great to learn that ski resorts are spending at record levels, mostly focused on lifts, housing, and infrastructure like snowmaking.
From an industry standpoint, Kelly told us that resorts collaborate well, sharing best practices especially around safety initiatives. The NSAA has annual awards for sustainability, safety, marketing, and converting newcomers to lifelong skiers. The ski population remains majority white, affluent, and intermediate/expert skiers. Sadly, female participation is slightly declining, a trend we hope to see reversed as more and more resorts are led by women.
Kelly recommends that families explore smaller, unique ski resorts and not just the most well known places. As always, we wrapped up learning about Kelly’s perfect ski day which involves skiing hard until lunch, then relaxing with a beer. Sounds great to us!
Keep up with the latest from NSAA:
Instagram: https://www.nsaa.org
Facebook: https://www.facebook.com/NSAA.org
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
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In this episode, the Ski Moms are joined by Leah Waaramaki, a ski mom and the Customer Service Supervisor at Nikwax North America. Leah shares her unique journey from winemaking to joining the outdoor gear industry and offers expert advice on how to take care of your ski gear to ensure it lasts for years and can be passed down from kid to kid.Learn about Nikwax's eco-friendly aftercare products, how to properly clean and waterproof your gear, and tips for testing the effectiveness of your waterproofing. Leah also explains her role at Nikwax and how their small but dedicated team provides exceptional customer service.
We also loved learning about Leah’s home ski resort of Alpental and all about the unique culture of Lot 3. Lot 3 is her family’s home base for weekend family camping ski trips, which sounds like so much fun!
Leah is a wealth of knowledge for keeping you and your family happy and dry when skiing.
Resources:
Get your nikwax products at www.nikwax.com with our special discount codes
SKIMOMS24 for 20% off in the US
SKIMOMS24CA for 20% off in CanadaAlpental Resort
Keep up with the latest from Nikwax:
Instagram: https://www.instagram.com/nikwaxna
Facebook: https://www.facebook.com/NikwaxNA
YouTube: https://youtube.com/@nikwaxnorthamerica
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Keep up with the Latest from the Ski Moms!
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In this episode we meet Maureen Poshman founder of Promo Communications, a PR agency based in Aspen, Colorado that specializes in luxury travel and hospitality. Maureen and her family have lived in Aspen for many years and she shares her extensive knowledge of the area.Maureen’s agency works with Portillo, a fantastic ski resort in Chile, located a 2 hour drive from Santiago airport. Maureen tells us all about Portillo, which really does sound like a perfect family ski destination. Portillo is the oldest ski resort in South America, celebrating its 75th anniversary this season. Portillo offers an all-inclusive ski week package with lodging, meals, and lift tickets at the iconic yellow hotel surrounded by 15,000 ft peaks.
We talked about planning a family ski trip to Portillo, which would be during our North American summer.. The ski season runs from June/July through late September. Families will love the kids ski free weeks, childcare, hotel activities, and ski-in/ski-out convenience. Rates are around $4,000 per person for a week, that includes hotel, meals and lift tickets.
We loved learning how Maureen balances running her business with an active lifestyle. Maureen takes advantage of powder days, even if that means working later into the evening. She also works in time for yoga, skinning and family ski days. And for those of us dreaming of a life in Aspen, we learned about workforce housing that aims to make living there feasible for families. It’s clear that real estate prices have soared, and the community strives to remain accessible.
Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Ready for your next adventure? Download the Vrbo app or check out Vrbo.com for trusted, family-friendly getaways and plan a stay everyone will love!
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Keep up with the Latest from the Ski Moms!
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Instagram: https://instagram.com/skimomsfunSend us an email and let us know what guests and topics you’d like to hear next!
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Welcome to the Ski Moms Podcast, where we dive into the experiences and insights of skiing families. Today, we’re excited to share the findings from our Ski Moms Happiness Survey.Survey Overview:
The survey reached out to 1,000 women to understand the challenges and barriers they face in the skiing community.Our goal is to identify issues and advocate for changes that make skiing more inclusive and enjoyable for families.Key Findings:
Affordable Lessons: A staggering 94% of respondents indicated they would ski or snowboard more often if affordable group lessons were available for their children.Breastfeeding Facilities: About 59% of moms reported difficulties finding a clean, quiet place to breastfeed at ski areas.On-Mountain Childcare: An overwhelming 87% of participants expressed that access to on-mountain childcare would encourage them to ski more.Industry Insights:
The survey revealed a significant gap in how the ski industry supports families:Only 44% of moms feel the industry cares about supporting families.A concerning 55% disagree that the industry is doing everything it can to support families.Call to Action:
We discuss how the industry can address these issues, from providing dedicated lactation spaces to improving on-site family facilities.Conclusion:
The Ski Moms Happiness Survey offerShop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Visit Ski Haus in Woburn, Framingham, or Salem, NH, or go to skihaus.com.
Skida’s hats, neck warmers, and headbands make the perfect gifts.
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Check out the Ski Moms Happiness Survey here.Thank you to Mabel's Labels for sponsoring the survey. Save 15% off your Mabel's Labels order with code: SKIMOMS.
As an organization, we decided that standing on the sidelines waiting for change simply wasn't an option. The Ski Moms are trying to remove the friction points that keep more families from the slopes. We've built a huge, supportive online community of women helping women to get out and play. Now we're providing the ski industry with the data they need to be agents of change.
In this week’s podcast, we talk to three more moms from our group about what’s working in the industry and what’s not. We’re grateful to Anne Lemon, Ashley Nevlings and Katherine Sanpere for sharing their stories.
The Ski Moms' Happiness survey offers a unique data set for the ski industry. The Ski Moms' surveyed 1,000 women to find out what is standing between them and their ski mom dreams. In an effort to break down barriers and make skiing more inclusive, we followed up the survey with a number of long format interviews that we are sharing here..
For a full copy of the survey email:
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[email protected]Shop the Diamant Weekend Warrior Bag at www.diamantskiing.com and use code SKIMOMS to save 20%
Invest in your season with this TSA Approved carry-on boot bag, it's a game changer and built to last.Skida’s hats, neck warmers, and headbands make the perfect gifts.
Ski Moms Podcast listeners can use save 20%
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Keep up with the Latest from the Ski Moms!
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