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What if AI could predict the outcomes of your aesthetic treatments with greater precision than ever before? In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Scott Jorgensen, CEO of Appiell.AI, to discuss the revolutionary potential of artificial intelligence in the world of medical aesthetics. Scott shares how Appiell.AI is leveraging AI-driven predictive analytics to not only optimize clinical trials but also deliver more accurate, real-time insights that enhance patient outcomes and streamline treatments.
From before-and-after image assessments to self-diagnostic tools that could one day empower patients to visualize their own results, Scott breaks down how AI is transforming the way doctors and patients alike approach beauty. He dives into the fascinating possibilities AI brings to personalized medicine, touching on everything from predictive algorithms that analyze facial changes to automated scales that provide consistent, unbiased feedback. This episode is a must-listen for anyone curious about the future of aesthetics, where science, data, and beauty collide.
Join us as we explore the future of aesthetic medicine, uncover how artificial intelligence is pushing the boundaries of what's possible, and learn why Scott believes AI will play an essential role in empowering both patients and practitioners in the years to come. Whether you're a provider, patient, or someone interested in the technological advancements shaping the beauty industry, this episode provides invaluable insights into what's next for aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
How can price transparency reshape the way we approach healthcare, especially in the realm of medical weight loss? In this episode, Dr. Grant Stevens is joined by Dr. Jonathan Kaplan, the CEO and Founder of BuildMyHealth. Seeking to revolutionize patient care by giving consumers a clear understanding of costs before committing to treatments, Dr. Kaplan explains how he built a platform to champion price transparency, and empower patients to make better decisions and ultimately improve their overall healthcare experience.
The conversation also shifts to the growing need for effective weight management solutions. As Dr. Kaplan highlights, weight loss is becoming a central focus in medicine, and offering patients both clarity in pricing and access to the latest treatments is crucial. In this episode, you'll hear about weight management in the context of aesthetic medicine and how it aligns with the broader healthcare landscape. With a fascinating look into the background and history of GLP-1 agonists dating all the way back to 2005, and a deep dive into the intricacies of compounding pharmacies, join Dr. Stevens and Dr. Kaplan for an enlightening discussion that showcases how price transparency, technology, and innovation are transforming the future of medical weight loss.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
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As the Chief Scientific Officer at Revance, Conor Gallagher spearheads R&D, process and analytical development under the umbrella of scientific innovation while also leading a team working on Revance's biosimilar program.
With the stated goal of setting a "new standard in healthcare by elevating patient and physician experiences," Revance boasts an impressive lineup of aesthetic and therapeutic offerings. Notable among these are the RHA Collection of dermal fillers, designed to adapt to dynamic facial movements for natural-looking results, and Daxxify, a long-lasting/fast-acting neurotoxin for smoothing frown lines that is powered by a novel peptide. What's more, Daxxify was recently approved for FDA approved for the treatment of cervical dystonia in adults.
And the future is looking even brighter with the recent announcement that Revance has entered into a merger agreement with Crown Laboratories to bring together their complementary product lines to create a leading, innovative, high-growth aesthetics and skincare company.
So tune in for a sneak peek at what's next in the biotech pipeline at Revance — and soon to be Crown Laboratories — on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
In Episode 91, we heard from Michael Burke of Latticework Aesthetics and examined how he and his team are assembling a multi-brand aesthetic platform with an emphasis on board-certified plastic surgeons who care deeply about their patients.
Today, it is our pleasure to welcome Latticework Aesthetics' CEO Todd DeYoung to the show. In this interview, Todd takes yet a deeper dive into the business side of aesthetic practice consolidation — and how, when it is done right, doctors and patients alike reap the benefits.
With an impressive executive resumé spanning Procter & Gamble, Ameritech, Allstate, Motorola, and Clear Choice Dental, Todd has now entered the aesthetic amphitheater on a mission to "bring together the best practices so they can share best practices." And that includes a Fellowship program where tomorrow's surgeons can assimilate the wisdom of America's leading plastic surgeons, without being limited to a single location.
Find out how it all comes together on the latest episode of The Technology of Beauty.
» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
"The biggest step forward in practical automation for the end user that I think I've seen in the industry … HERO is becoming HEROic."
Appearing individually on previous episodes of The Technology of Beauty, Sciton CEO Aaron Burton and EVP Robbie Brindley return to the show together with an altogether earthshaking announcement: that Sciton has not only improved upon, but somehow transformed what Dr. Stevens has famously dubbed "The Bentley of Lasers."
The culmination of 8 years of testing, engineering, research, and development, the BBL HEROic is a breakthrough pulsed-light device featuring Intelligent Control and Skin Positioning technology.
As for the difference it makes, Robbie explains how before "you'd step on the foot switch and you'd try to move your hand as quickly as possible to cover the area uniformly."
But with HEROic, the handpiece communicates with the source to see in time and space exactly where the operator has laid a pulse. With "no skips, no gaps, no double pulses," the computer and the skin positioning system deliver perfect uniformity while adapting to the body's curvature as well.
Find out how this new device promises to redefine the landscape of pulsed-light technology and ensure optimal results for every laser patient on the latest episode of The Technology of Beauty.
» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
If you missed this year's Aesthetic Innovation Summit in Vancouver, this is your chance to tap in and hear from some of the speakers and attendees that were present. AIS is THE forum where the minds that are shaping tomorrow's aesthetic industry meet each year for a look ahead.
Dive in with us as Dr. Grant Stevens provides the latest on the beauty business through a series of rapid-fire interviews with aesthetic leaders and founders.
Featuring Sean Shapiro of Medshift, Taylor Harris of Cutera, Dr. Johnny Franco, Mark Kavulich of Athyrium Capital, Tim Lugo of William Blair, Dr. Mark Epstein, Philippe Schaison, Laura Ellis & Dave Heagy of LevEllis, Murray Jensen of Ethica CRO, and Paul Herchman of GetHairMD.
00:00:00 Intro
00:01:20 Taylor Harris
00:12:51 Dr. Mark D. Epstein
00:27:28 Dr. Laura Ellis
00:34:29 Murray Jensen
00:39:27 Mark Kavulich
00:43:32 Philippe Schaison
00:48:53 Sean Shapiro
00:53:37 Dave Heagy
00:56:50 Dr. Johnny Franco
01:00:32 Paul Herchman
01:06:58 Tim Lugo» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
In our next installment of The Entrepreneurs of Aesthetics, where we invite innovative aesthetic business owners to break down how they built their practices from the ground up, we welcome Nicci Levy, CEO & Founder of Alchemy 43.
A rising beauty mogul who began her career working a mall cosmetics counter, she leaned on a decade of corporate cosmetics experience at MAC Cosmetics, Nordstrom, and Calvin Klein Beauty to found Alchemy 43.
Now celebrating Alchemy 43's 8th anniversary with a total of ten locations, Nicci shares the step-by-step details of how she did it in this fascinating interview with Dr. Grant Stevens.
Join us to find out how Nicci’s early vision of a different kind of consumer experience led to the creation of a leader in the retail aesthetics space on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
"60 million women in the US alone have cellulite. And even if we winnow that all the way down to who can afford it, who's so bothered to do something about it, we're still talking about 6 million women."
For all of the many successes in the beauty business, efforts to address cellulite have most commonly resulted in failure. That doesn't alter the fact that women want a solution for beauty below the waist — and it looks like Revelle Aesthetics CEO Caro Van Hove has an answer in the Avéli cellulite reduction device.
Revelle maintains that "Avéli delivers a long-term reduction in the appearance of cellulite in the buttocks and thighs for a wide variety of women, covering the full spectrum of cellulite complexity."
In what amounts to an effective one-time treatment for cellulite, the procedure is minimally invasive and can be performed by mid-level providers as a standalone treatment or by surgical providers in combination with other procedures.
Get a sneak peek at the "exciting ideas" Caro and her team of engineers are working on, and watch Dr. Grant Stevens demonstrate the Avéli device itself, all on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
Dr. Joe Hunstad is a true titan of the aesthetics industry. The inventor of seven unique surgical operations, he is also the author of "The Atlas of Abdominoplasty", an internationally acclaimed speaker, a former Director of The Aesthetic Society, and the past President of HKB Cosmetic Plastic Surgery.
A highly-renowned plastic surgeon, Dr. Hunstad was once named the "Best Plastic Surgeon in America" by Castle Connolly, and he has delivered hundreds of scientific presentations, as well as several surgical performances to educate others on the latest techniques.
In this engaging interview with Dr. Grant Stevens, he recounts his storied career with anecdotes and insights that reveal how he came to be one of the leading lights in aesthetic science.
Now retired, he currently devotes his time to his family and his hobbies, including farming, woodworking, metalworking, and his own YouTube channel, "Adventures with Dr. Joe."
Join us for a riveting retrospective on a pioneering plastic surgeon, along with his predictions for the future of aesthetic medicine, on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
"I think fat is the future. It's the largest source of adult stem cells in the body, and it's the lowest hanging fruit."
Out of all the topics we've covered as we approach our 100th episode of The Technology of Beauty, regenerative aesthetics might be the most exciting of them all. Just imagine telling a patient, "We can remove excess fat from your thighs and use it to make you look younger and healthier."
Once the stuff of dreams, regenerative aesthetics may soon become a scientific fact. And according to Dr. Derek Banyard, CEO of Sayenza Biosciences, it could be here in a meaningful way as early as Q1 2025.
The power of regenerative medicine lies in using the patient's own cells for autologous, personalized healing. Fat, while an abundant source of stem cells, must first undergo time-consuming processing, making it clinically inefficient for regenerative purposes.
That's where Sayenza enters in. The company has developed an automated device that they claim will allow practitioners to process fat in under 15 minutes — creating a potent, ready-to-use therapeutic in a fraction of the time previously required. Proposed aesthetic use cases include hair restoration, skin rejuvenation, and post-operative wound healing, in addition to a wide range of more general medical applications.
Tune in for a forecasted view of what the future holds for Sayenza, and regenerative aesthetics at large, on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
Marketing to the patients already in an aesthetic practice represents a massive opportunity for brands and clinics alike — one that remains sorely underleveraged in a large majority of cases.
The problem: How to cleanly and clearly promote the right offerings to the right patients at the right moment. There's no sense in advertising RF microneedling to a patient with an appointment for said service — but why not provide them with a physician-grade skincare option alongside a QR code for aftercare instructions?It's a pretty picture but, as most clinics quickly learn, seamless internal marketing programs are often a heavier lift than expected ... and we haven't even discussed the challenge involved in creating and curating all the necessary content to achieve high-quality patient education and cross-selling at scale.
What if there was a way to simplify the process and deliver a customizable patient experience on a screen-by-screen basis? And what if this solution was completely free for aesthetic practices?
In this episode of The Technology of Beauty, Dr. Grant Stevens welcomes Joe Schooler, Chief Product Officer at vrtly.ai, to discuss how his company is turning the world of in-practice advertising on its head by offering its AI-powered advertising platform at no cost to providers.
Leveraging his experience at eBay, Amazon, Google, and Apple, Joe has helped transform FriendMedia into what vrtly is today, putting the idea into action that the screens in an aesthetic practice should be dedicated to showing only the content that is most relevant to each patient. Vrtly helps to improve patient retention by providing customizable, effective marketing profiles.
Find out how vrtly seeks to build a harmonious relationship between practices and brands while "creating the world's best healthcare advertising network" on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
One of the pitfalls of physician-grade skincare in the age of e-commerce is the Amazonification of elite product lines. But what if a company developed a patented technology to eliminate diversion and counterfeiting so that products are always professionally dispensed?
Dan Hopkins is here to tell us how his team found the answers. While remaining exceptionally physician-focused, AlumierMD was conceived to service an unmet need: medical-grade skincare, produced in a socially responsible way, that educates its customers on how to care for their skin.
Drawing on many years of experience at Allergan, Dan took on a managing role at AlumierMD in the midst of Brexit and guided the company into a period of sustained and substantial revenue growth, culminating in taking the helm as AlumierMD's CEO just over a year ago.
Find out how this strategic business leader with a strong track record in the cash-pay, medical aesthetic sector is building an exceptional physician-dispensed skincare brand in this latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
In a wide-ranging interview with Dr. Grant Stevens, David Dean describes an uncommon journey in which he goes from being an All-American athlete with two national championships, to founding an aesthetic-based internet startup that ultimately went public via an NYSE IPO, to launching a lifestyle brand with a mission to help prevent teen suicide.
The latest stop on his entrepreneurial path is TONA Activewear. As the result of a 3-year/$2 million product development campaign, TONA has created "The only premium leggings made exclusively for girls who gym." Led by David and one of the Founding Designers of Lululemon, TONA is focused on creating the next generation of performance wear, and every pair sold supports teen suicide and self-harm prevention efforts.
Tune in to hear David's unique story and learn how his success in aesthetics, followed by a family tragedy, inspired him to build a mission-driven brand that empowers women and supports at-risk youth — all on the latest episode of the Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
Carboxytherapy is generally known as a non-surgical treatment employing injections or transdermal application to infuse gaseous carbon dioxide into the subcutaneous tissue. And its therapeutic effects are said to increase vasodilation and collagenesis, and even regenerate tissue.
But a topical carboxy delivery system? That is something altogether innovative.
On the latest episode of The Technology of Beauty, Lumisque Skincare CEO Lana Kerr takes listeners on a journey through the development of the CO2Lift carboxytherapy gel, to harness the power of CO2 without the need for injections.Offering applications for everything from the most visible to the most intimate skin, Lana highlights how CO2Lift can enhance feminine intimacy and address issues with dryness and sensitivity — along with a preview of how the product may hold benefits for men’s health as well.
With engaging anecdotes and citing clinical studies, Lana Kerr paints a vivid picture of how Lumisque wants to transform the at-home skincare landscape. So tune in to discover how CO2 Lift technology is empowering individuals to achieve radiant, youthful skin from head to toe on the latest episode of The Technology of Beauty.
Statements in this episode have not been evaluated by the Food and Drug Administration (FDA). Use only as directed. Any products discussed in this episode are not intended to diagnose, treat, cure, or prevent any disease or as a prescription for medication. Please read all packaging and labels carefully. Always consult your physician or health care provider before taking any supplement. If you have or suspect that you have a medical problem, please consult your physician or health care provider. This podcast is for informational purposes only and should not be considered medical advice. The guest’s views do not necessarily reflect that of the host or the producers.
» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
It's common knowledge that one of the best ways to convert new prospects into patients is to give them a better understanding of the procedure they are interested in.
But patient education can be a problem for aesthetic practitioners. As Engage Technologies Group CEO C. Lloyd Mahaffey puts it, "Humans have the attention span of goldfish."
Drawing on experience Lloyd gained from working with K-12 and higher education markets at Apple under Steve Jobs, he recognized a gap between what the medical professional knows about a procedure and what the patient can understand.
Videos can help convey important information to patients — as long as you can clear the hurdle of getting them to actually watch the videos.
This is where the Engage Media platform thrives: by providing aesthetic practices with a fully integrated delivery system that satisfies patient questions and curiosity with education and certainty.
No mere collection of videos, the Engage platform features content crafted by world-class medical professionals that is curated for individual needs, along with an automated follow-up system designed to make it frictionless for patients to continue learning.
Yet for all of that, education is only half of the story. Find out how Engage actually makes the connection happen between content consumption and in-office conversion on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
"We want top-tier, board-certified plastic surgeons that want to grow, care about their staff, and care deeply about their patients."
When others preach the benefits of practice consolidation, they often talk a big game about how they'll "take the stress of your back office off your plate so you can focus on surgical." They promise to provide a fail-safe marketing strategy or a dominant sales force or airtight accounts receivable — and maybe it rings just a little hollow. Maybe a just a little too good to be true.
On the other hand, today's guest Michael Burke has the real world experience and know-how won from actually managing practice consolidation at scale.
As a leading executive at ClearChoice Dental Implant Centers, Michael played a key role in growing a handful of practices to a network of over 70 locations while helping to navigate the company through three different purchases, ultimately resulting in an acquisition by Aspen Dental.
As Michael emphasized, one of the most pivotal secrets to success in the midst of growth and change was the strength of a consistent management team that provided stability throughout ClearChoice's evolution and acquisition.
Today, as the President of Athenix, Michael works to partner with plastic surgeons who are ready to grow their practices for real. Without telling the doctor what to do, he and his team provide the guidance and resources to fuel that desired growth, thanks to significant investment from Latticework Capital Management, which focuses exclusively on building leading healthcare companies.
Michael's inspiration springs from a transformative personal experience in which a medical technology he was involved with played a pivotal role in saving the life of a family member. From that point on, his professional life has been driven by the desire to be a part of businesses that have the power to genuinely change lives — Athenix being no exception.
Hear all about it for yourself on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
The last time we welcomed Galderma's Chief Scientific Officer to the show, Dr. Alan Widgerow spoke at length on "Unlocking the Secrets of Cellular-Level Skin Health" — and episode 59 is certainly well worth a watch on that subject (link below).
But in this episode, he not only expands upon that theme, he brings news of the latest Alastin skincare products made possible by his groundbreaking research, including the company's new C-RADICAL Defense Antioxidant Serum.
In short, here is a vitamin C-based topical serum that both conserves and stimulates elastin while also helping reduce the effects of free radicals in the skin.
But beyond a simple and commercial discussion of product, tune in for a deep dive into the mind behind Alastin's science-backed approach to skin health. Fueled by an insatiable thirst for discovery and underpinned by first-principles thinking, Dr. Widgerow's research has set an entirely new standard in the world of skincare. Hear all about it for yourself on the latest episode of The Technology of Beauty.
Watch Ep. 59: Unlocking the Secrets of Cellular-Level Skin Health - https://www.youtube.com/watch?v=oaDEKdnDWe0» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
How often does a genuinely novel aesthetic device make it past product-launch hurdles to make it into practices across the country?
Enter Jason Richey, President & CEO of Cytrellis Biosystems, to tell us about the nascent success of the Ellacor Micro-Coring system — the first of its kind to receive FDA clearance.
The brainchild of Cytrellis Founders Dr. Rox Anderson and Dr. Jay Austen, the Ellacor device uses hollow needles to remove "micro-cores" of skin less than .5 millimeters in diameter, causing the body's natural healing response to go into effect. Up to 8% of the skin in the treatment area can be removed, with the goal of improving skin architecture by allowing the skin to realign to close the cores.
Currently cleared for facial procedures, the device purports to fill a need for patients for patients interested in tightening and rejuvenating skin without a facelift.
With 120 devices installed as of the taping of this episode, and a goal of 300 installs by year-end, the future is looking bright for Ellacor. Tune in to find out what the potential of a wide range of additional applications could mean for complimentary dermal rejuvenation procedures on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
"Alastin is certainly not the only brand in our offices, but it is my number one brand. And it's based on the science." — Dr. Grant Stevens
For far too long, skincare was more about style than substance. Flashy marketing and misleading claims wrapped around largely generic ingredients became the rinse and repeat formula for cosmetic brands.
While we've seen no shortage of technical progress in the world of aesthetic medicine, the skincare category has suffered from a dearth of true scientific innovation.
The above context is necessary to provide a backdrop against which to project just how refreshing it is to speak with Jason Williams, the Vice President of Sales at Alastin Skincare.
In this episode, he provides valuable insights into how Alastin's dedication to science forms the bedrock of its skincare research and innovation.
Tune in to hear about a brand-new topical vitamin C serum proven not to disrupt elastin and collagen, and learn Jason's best tips for physician-led product pullthrough on the latest episode of The Technology of Beauty.
» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ -
Imagine distilling the entire essence of an aesthetic practice into an iPad.
To state it simply, that's just what the TouchMD platform makes possible — but there's a whole lot more to unpack. You could call it a patient engagement platform, a Before and After photo solution, or a patient consultation tool, and you would be right on all counts. But the true power lies in bringing all these components together and making them available at every touch point so that the patient gets served just the right content at just the right time and with the right end goal in mind.
Perhaps mostly powerfully, TouchMD seeks to harness that distilled essence of a practice in order to maximize patient-provider time in a way that equates to higher conversion rates, increased cross-selling and up-selling, and higher all-around patient satisfaction.
So how does TouchMD help aesthetic practices around the country do all this? Tune in to hear it straight from TouchMD's President of Sales & Marketing, Tyler Terry.
Having been with the company for over 11 years, Tyler isn't shy in claiming that it is the #1 software in the aesthetic industry. More importantly, his genuine passion comes through when he talks about what the platform can do to create better-educated, empowered patients, for the benefit of all concerned.
Find out how TouchMD is rethinking the patient consult process, and stick around for when Tyler reveals what the future holds for TouchMD, all on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/
The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/
Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/ - Se mer
