Episoder
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Anton Partridge, renowned for his role as the former Global Director of Electronic Music at Warner, is now spearheading Good Company Records, bringing a fresh perspective to the electronic music world. Join us as Anton reveals the secrets behind thriving in the electronic music industry without the crutch of social media or chart hits. This episode uncovers the essence of building a global strategy through early collaborations, strategic venue selections, and understanding the nuanced differences between the commercial and electronic music sectors.
The landscape of independent labels is a challenging yet thrilling frontier, and we're here to unpack it with you. Our exploration dives into the intricate balance of building music ecosystems, creating owned playlists, and celebrating smaller victories to amplify diverse records. Forget fleeting social media trends; real traction lies in tailoring strategies to specific territories and conducting diligent research. This episode provides insights on how independent labels can harness local expertise and insights to navigate the complex music industry and carve unique pathways to success.
Dance music culture is ever-evolving, and artists face the ongoing challenge of balancing artistic integrity with commercial success. We discuss the shift in listener loyalty to streaming platforms, posing questions about authenticity in a world dominated by commercial hits. With Anton's guidance, we dissect the contrasting paths artists can take, whether aiming for the underground club scene or broader audiences. We also delve into the differences between major and independent labels, highlighting how flexibility and collaboration can empower artists to build enduring careers despite industry challenges. -
Learn the marketing tips and tricks that we use, to get the fans you deserve.
This isn't hypothetical. We tell you all about an artist we grew from nothing to 26k followers on Instagram, 120k followers on TikTok and millions of streams.
Isaac's story is a testament to how consistent, engaging content and active interaction with followers can drive organic growth.
Tune in for inspiration and actionable advice that could change your artistic journey. -
Mangler du episoder?
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What realistically is a good outcome for your first release and where an artist should be focussing for success.
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Having the wrong mindset about situations can lead you in to making the wrong decisions for your music career.
In this episode of The Music Industry podcast we discuss the personality traits to watch out for including how you react to those who you dislike or have taken a disliking to you. -
What really makes a successful release?
We cover every single aspect of a successful release giving artists a checklist to know how to promote their music and continuously grow as an artist.
The link as promised:
https://burstimo.com/spotify-promotion/ -
A podcast we recorded two years ago led to a major label signing, a charting song and collaborations with the likes of Chainsmokers and Megan Trainor.
From working in Asda to global pop star overnight, Mae Stephens' journey has been fascinating to watch. Now, we get to hear all about it from Mae's manager Claudia Piazza.
We sat down with Claudia to discuss how our podcast led to them working together, she takes us through Mae's journey on TikTok, touring and collaborating and provides tips on how to get your music heard, why it's important to write with others and how to make money from your music.
Claudia’s Instagram: https://www.instagram.com/twiggypopclaudy/
Join the membership: https://www.members.burstimo.com/ -
Embark on an audio odyssey with Hope Hale, ANR manager at SoundCloud, as she unwraps the layers of this artist-centric platform. Transforming the music industry landscape, SoundCloud has emerged as the go-to ecosystem for artists to engage directly with their fanbase. With Hope's expertise, we delve into how the integration of the Repost distribution network and the platform's pivot towards social connectivity are revolutionizing the way musicians share their sound. Our conversation uncovers how SoundCloud stands out with its data analytics and personalized feedback, offering artists a unique toolkit to amplify their musical careers.
Strap in for an insider's guide to SoundCloud's inventive monetization tactics, including the fan-powered royalties model, a game-changer for aligning artists' earnings with listener engagement. Hope Hale shines a light on how SoundCloud has become a launchpad for genres such as electronic and hip-hop, riding the wave of viral TikTok trends to streaming stardom. We share must-know strategies for artists yearning to magnetize their SoundCloud presence and dissect the power of real-time fan feedback as a crucible for refining an artist's sound. It's a deep dive into making the most of the platform's immediacy in a fast-paced digital world.
The final act of our session with Hope Hale offers a treasure trove of strategies for SoundCloud success, from the allure of the "new and hot" charts to the curation of algorithmic and editorial playlists. Listen closely as we reveal how SoundCloud exclusives and a strong sense of community can propel artists to new heights within their niche. This episode is not just a peek behind the SoundCloud curtain; it's a masterclass in leveraging the platform's full potential for artistic triumph. Whether you're a budding musician or a seasoned producer, these insights from within the heart of SoundCloud are pure gold for anyone aspiring to leave their sonic fingerprint on the world. -
Ever wondered what it takes to build a successful music career? In this engaging episode where we unpack the importance of team building in the music industry. We take a deep look at five crucial members you need in your team - the lawyer, manager, booking agent, publicist, and the social media manager. Listen in to learn from our insightful discussion with Sheridan's, a top UK entertainment law firm, and find out how a lawyer can do more than just offer legal advice. They can be your key to unlocking valuable industry connections.
Madd explores the roles of a manager and booking agent in giving wings to your music career. Discover the countless ways a manager, apart from handling administrative tasks, can help you break into the industry. We also discuss how a booking agent can be instrumental in securing live events. Tune in to hear an inspiring story about a band that captured the attention of Billie Eilish's booking agent after being featured on a UK TV show. We wrap up the episode with some real talk on the challenges of radio promotion and suggest alternative strategies such as effective use of social media ads and content creation. Craft the perfect team for your music journey with us. -
Ever wonder how the mesmerizing tunes in your favorite video games come to be? With 24 years of experience in music supervision, our guest Sergio Pimentel is here to quench your curiosity. From his work at PlayStation and Activision Blizzard on beloved games such as SingStar and Guitar Hero, to his journey of setting up Synchronicity Music, Sergio's insights will take you on a fascinating expedition into the industry. He also reveals the behind-the-scenes of his experiences at Big Sync Music and Ninja Tune Records, shedding light on the nitty-gritty of copyright in music supervision.
Navigating the complex process of finding and licensing commercial music, Pimentel discusses the role of a music supervisor. He offers his perspective on mediating between different opinions on music, starting from the inception of a game with just a concept document. From the importance of social media in tracking down artists and publishers, to dealing with publishing splits, Sergio's expertise provides a captivating peek into the challenges and rewards of his role.
As we wrap up our conversation, we explore the evolving landscapes of the gaming and music industries. Discussing the competitive nature of game publishers and the rise of a DIY approach amongst game developers, we draw parallels with the world of music. Tune in to gain a comprehensive understanding of the various paths to market for games, and discover how game publishers shape the industry. Join us for an exciting exploration of the music that sets the rhythm of the gaming industry. -
Want to understand the mysterious forces that fuel your motivation? Maddy and I, harness our contrasting work mentalities – her strategic, date-organized style and my ideas-driven approach – to dissect the multifaceted beast that is motivation.
Together, exploring how stress and fear of failure taint our motivation. We uncover surprising truths about how fear can warp our decision-making process and how the allure of financial success can sometimes be a motivation killer. But fear not, we also journey into the noble quest of maintaining motivation during the grueling times. We unlock the power of habits to keep us on track and probe into the curious ways our personal hygiene and appearance can affect our motivation.
The motivational terrain is tainted with external influences – the opinions of others, societal systems – and we bravely challenge their sway. We put the popular motivational quotes under scrutiny, questioning their role in our professional lives, and warn against the fleeting nature of motivation that is rooted in comparison or competition. As we close this odyssey, we hand you a valuable treasure – the crucial lesson of rituals and habits as a sustainable source of motivation. So, prepare yourself for an enlightening journey through the dense forests of motivation, and let's conquer this together! -
Just because you hate social media doesn't mean your career is doomed. Here's what an artists can do to navigate social media.
The membership:
https://www.members.burstimo.co/ -
Does success in the music industry seem elusive to you? Brace yourself for in-depth insights on how to create viral hits and sustain a long-term triumph in the music industry. This episode is a profound exploration of the challenges that independent artists face in reaching the right audience and leveraging platforms like TikTok. We uncover the secret that follower counts don't always translate to streams on other digital platforms. We assert that building a loyal fan base and consistently creating engaging content are fundamental to long-term success.
Dive into the world of successful release campaigns with us. We unravel the enigma behind captivating narratives and cohesive branding in the music industry. Join the quest with us as Idle Music takes us backstage into their work with artists such as JLL. We discuss how they’ve utilized their global reach to aid in marketing and promotion. The conversation gets even more exciting as we explore the dynamics between artists and fans, emphasizing the role of authenticity in formulating a successful marketing strategy.
Are you an artist seeking to navigate the complex landscape of music distribution? This episode is a must-listen! We dissect the industry's ever-changing terrain and how artists can harness the services offered. We also reveal the need for more tailored services to meet artists' unique expectations and how digital service providers are adapting to these demands. Finally, we delve into the significance of tenacious hard work and active fan engagement in constructing a sustainable career. We examine the tools offered by streaming platforms, such as Spotify, to help artists foster relationships with their fans. So, tune in and let us guide you towards long-term success in the music industry. -
Artists often wonder if they should experiment or try different genres to attract a new audience or to engage the fans they already have.
In this episode we answer this question. -
The best approach for an Artist to grow their Instagram followers is to do what David Beckham does.
TikTok girl:
https://www.tiktok.com/@brynn.marketing -
Are you a musician struggling to put out content and engage a fan base?
In this podcast, Maddy and Alex sit down with Burstimo Account Manager Sinead, who delves into the world of social media and how each platform can be beneficial for musicians.
TikTok, YouTube and Instagram can be used effectively to promote music but only if done correctly, so in this video we discuss what 'correctly' is and how a musician of any size can promote their music for free on these platforms.
Become a member: https://www.members.burstimo.co/ -
How did a TikTok artist gain 1.9 million followers and 2.5 million monthly listeners on Spotify in just 2 years?
Burstimo are joined by Chloe Adams who explains us how she grew her following on Facebook, YouTube and eventually TikTok. She gives her all her best TikTok tips, which any artist in any genre can take advantage of.
Completely independently, Chloe Adams has built a name for herself in the music industry, securing over 30 million streams on her viral hit 'Dirty Thoughts'.
Follow Chloe:
https://www.tiktok.com/@chloeadamsmusic
https://www.instagram.com/chloeadamsmusic/ -
Struggling to get more streams? Can't get on an editorial playlists?
In this music industry meeting, we answer our member's questions all about Spotify. We discuss how artists can be taking advantage of the platform, getting on Spotify editorial playlists and get more streams.
Become a member - https://www.members.burstimo.co/membership -
Alex and Maddy run through everything an artist needs to do to prepare for their next release in order for it to be successful.
- Se mer