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If you are a retailer, CPG company, entrepreneur, investor, or just interested in the natural food space, we have a sugar-free, plant-based, adaptogen-rich, protein-packed treat for you. For our final episode of the season, we're excited to bring you a panel discussion from a webinar put on by Naturally Chicago, an organization doing amazing work to bring together the natural products sector through events, resources, and industry insights. The conversation featured panelists from SPINS, a company that helps brands, retailers, and their partners understand product data and shopper values to improve product innovation, and KeHE, a national food distributor focusing on organic, natural, fresh, and specialty products. The discussion was a very data-driven analysis of the natural products industry, which, as panelists pointed out, is seeing growth across metrics. The sector is expected to hit almost $320 billion this year and to grow at a rate of 5 percent annually over the next few years. The panel explored some of the most exciting growth areas in the sector and how CPG companies and retailers can capitalize on this momentum. We also hear from Chuck Templeton about some of his reflections on the natural food space and where he sees these trends going.
The Growth of the Natural Food Industry: The panelists discuss how demand for natural food products continues to grow. Consumers, especially Millennials and Gen Z, are more knowledgeable about how food choices impact wellness and want to take ownership of their health and incorporate functional foods into their diets. Aging Well: As we take a more proactive approach to health, there is a particular focus on how we age. The panelists point to the trend of preventative care and wellness becoming part of consumersâ personal brands. The Impact of GLP-1 on Natural Foods: The rise of GLP-1 is demonstrating how interconnected medicine and the food industry can be. The panelists discuss that as GLP-1s become increasingly prevalent, food companies will have to adapt to shifting dietary demands and needs as a result of these drugs. The Role of Sustainability in Product Development: The panelists discuss how incorporating sustainability aspects can set natural food brands apart. Chuck shares how he sees sustainability as an even bigger driver for CPGs and retailers than consumers.Media of the Moment: The panelists and Chuck talk about the rapidly evolving landscape of media marketing and customer engagement. With the rise of social media, food companies must completely rethink how they reach customers and capitalize on these new opportunities.
Key Topics:This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
How to describe Sam Kass? Heâs a Michelin-star restaurant-trained chef, a White House Senior Policy Advisor, an investor, an author, and thatâs just the shortlist. We are always talking about bringing industry-spanning stakeholders together, and when it comes to the food system, Sam has sat at so many of those tables. He brings this holistic perspective grounded in pragmatism and cautious optimism to everything he doesâincluding this wide-ranging, eye-opening conversation. In this episode, Chuck Templeton chats with Sam about his unusual career arc, his moment of nutritional revelation as a young chef, how he went from cooking for the Obamas to a Senior Policy Advisor, the reality check of working in policy, why there is so much opportunity in the food and ag sector, what a Thanksgiving version of a Last Supper might look like, and how we all can make better simple and smart food choices.
Key Topics:
The Food, Nutrition, and Environment Nexus: Sam highlights how making better food choices can profoundly impact our health and that of the planet. He also offers advice on the decisions that can have the biggest effect on both of those outcomes. Working From a Baseline of Reality: For Sam, working in policy was a major awakening as to what it takes to move the needle. It can be easy to critique the system, but to actually change it, you have to root yourself in reality and work from there. The Agriculture Opportunity: Sam emphasizes that while the agricultural sector is the second biggest driver of emissions it also has immense capacity to store carbon. This leaves us with an incredible opportunity to make food choices and utilize technologies that turn agriculture from a climate liability into a critical tool. The Power of the Eater: According to Sam, making buying decisions based on market attributes sends important market signals both to companies and to policymakers that this is what consumers care about. Even if we donât have the ability right now to assess every environmental claim a company makes, thoughtful buying decisions are still a key first step. How to Make an Informative Thanksgiving Dinner: Sam Shares how we can model a Thanksgiving Dinner around his Last Supper concept, using a meal to highlight foods that are in danger of climate change and foods that can boost climate resilience.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
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When the world seems so deeply divided, how can we step across barriers and preconceived notions to build avenues for conversation and collaboration? In this episode, Kaitlin Yarnall, Chief Storytelling Officer at National Geographic, argues that storytelling could hold the key. National Geographic has become synonymous with eye-opening, awe-inspiring, perspective-shifting storytelling. They have been honing the craft for well over a century, telling stories that have helped to alter perceptions, build coalitions, pass legislation, and ignite movements. Kaitlin shares the components for effective storytelling, from the narrative elements to tapping into the right emotions and having a clear understanding of your audience and how to reach them. At S2G, we consider storytelling to be one of the key ingredients for the climate transition. This episode so beautifully illuminates the potential of storytelling and how to tap into its power to move audiences and bring more people into the conversation.
Key Topics:
Tapping Into Awe Instead of Fear: Kaitlin shares some of the research behind which emotions drive people to action. While fear, shame, and anger can motivate someone to act in the short term, emotions like awe, wonder, and hope can get people to think and act differently in the long term. Translating Science to Storytelling: According to Kaitlin, we need to bring characters into science stories, get creative with communicating scale, and maybe even do a little reframing of the scientific method. Knowing your audience: As Kaitlin says, âThe audience is everything.â It is not enough to say you are creating something âfor the public.â We have to have a very clear understanding of who weâre speaking to and what they will relate to. Communicating about Climate: Kaitlin has a very simple message for those of us trying to communicate and educate about climate: We have to try harder. Polar bears donât move everyone. We have to reframe the conversation based on what different communities care about. Storytelling Tips and Tricks: Find the visuals, know the audience, and donât forget the humor.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
What do bioactives, aquaculture operations, and warehouses have in common? They can all be powered by AI. In honor of spooky season, weâre taking you on a cross-sector journey to explore a topic that can sometimes get a scary rep. We recently released a report that identifies use cases for AI across our focus sectors and evaluates the challenges and opportunities to see where AI can drive significant business value and environmental benefits. In this episode, weâll hear from Vikram Sharma, operating partner at S2G, about the findings from the report and the opportunities for cross-sector collaboration for AI-based technologies. We also speak to some of the entrepreneurs in S2Gâs portfolio about how theyâre employing AI to discover plant-based bioactives to address specific health outcomes, improve the financial viability and sustainability of aquaculture operations, and make inventory management more efficient, transparent, and safe for workers. Join us as we learn about the applications and opportunities that are getting us pretty excited for the future of this much-talked-about technology.
Cross-pollination Opportunities: One of the report's key findings is that entrepreneurs have a tremendous opportunity to share insights and lessons from similar AI use cases across non-competitive sectors. Navigating AI Adoption Challenges: Vikram speaks about some of the obstacles facing adoption, such as regulatory hurdles and the energy demands of data centers. He stresses the importance of transparency and data accessibility to fully leverage AI's potential, as well as his conviction that all companies should be exploring how AI could support their businesses. Revolutionizing Supply Chains with AI: Jackie Wu from Corvus Robotics details how the companyâs autonomous drones are transforming inventory management, performing 10x faster scans, and improving accuracy. AI-Powered Discovery Platforms: Lee Chae of Brightseed explains how their AI platform, Forager, is exploring the mysterious world of plants to identify bioactives with specific human health benefits. Forager is helping to reduce the time and cost of getting a novel product to market. AI for Resource Management: Matt Zimola of ReelData shares how their AI-powered platform is enabling aquaculture companies to reduce resource-use while optimizing fish growth, helping to bolster an industry that has great potential to provide a critical and sustainable protein source.
Key Topics:
Resources:
Thee AI Opportunity: Unlocking Climate Solutions and Productivity in a Volatile World
Please note that S2G invests in the companies discussed on this podcast.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, weâre digging into successful strategies for corporate innovation with Audre Kapacinskas, Principal of Corporate Development at S2G, and Ryan Smith, Chief Growth Officer and Executive Vice President at Ajinomoto Health and Nutrition, a multinational food and biotechnology company focused on seasonings. Audre shares five takeaways from over 600 conversations with corporates about driving effective innovation in the face of significant challenges to making the kind of rapid, large-scale progress needed to meet global sustainability commitments. Audre then speaks with Ryan about how Ajinomoto encourages innovation and utilizes the companyâs distinct advantages as well as novel business models to position itself for growth. We hope that these conversations can support companies in driving growth while achieving their sustainability objectives and spark broader discussions around effective corporate strategies and how we better convene groups and share best practices.
The Importance of People, Structure, and Culture: At a time when CEO turnover is spiking, Audre highlights the importance of having the right people in the right positions to shield teams working on long-term growth initiatives from disruptions. Ryan explains that at Ajinomoto, listening to employees and customers is a key part of the companyâs search for innovation. The Need for Clear, Strategic Direction: Audre speaks about how having clarity and consensus around strategic objectives can help leaders build trust within their organizations and encourage widespread buy-in. Leveraging Distinct Advantages: According to Audre, many companies that innovate successfully do so by taking advantage of their entire organizational structure and expertise. She uses Koch Disruptive Technologies as an example of a company that is proactively sending new products out to its different business units to enable business development opportunities while identifying new technology use cases. Ryan shares that Ajinomotoâs ability to vet startups through its internal processes gives it a leg up in conversations with potential customers. Integrating Innovation Initiatives with a Long-Term View: Audre recommends setting up a strategic roadmap and enabling the people within your organization to execute against it. According to Audre, âOnce you have a plan and feel good about it, empower it and fund it.âEmbracing New Business Models: S2Gâs Corporate Development team is seeing new business models bolster innovation engines within corporations, and that creative financing and risk management can make companies more willing to experiment. Ryan speaks to Ajinomotoâs effort to surprise their customers by exploring many different angles of food production beyond just ingredients.
Key Topics:Resources:
Adapt or Collapse: 5 Lessons for Scaling Sustainability to Drive GrowthThis content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
Many cities, such as San Francisco and New York, are passing policies to accelerate the transition to electric vehicles. However, one of the biggest challenges to the adoption of EVs is the lack of fast charging stations. Revel, a company formally known for its fleet of rentable electric mopeds, is currently focused on transforming the EV charging landscape in urban areas. In this episode, Chuck Templeton sits down with Revelâs co-founder and CEO, Frank Reig, to explore the company's evolution from electric mopeds to a pioneering urban EV rideshare and fast-charging network, and Revelâs strategy to tackle the chicken-and-egg conundrum of EV adoption by simultaneously expanding its electric rideshare fleet and charging infrastructure. Frank speaks to the complexities of scaling energy infrastructure in cities, the importance of strategic alliances, especially with utilities and policymakers, the need to have a thorough understanding of the market opportunity, and what the future holds for the company.
Key Topics:
Adapting to Industry Trends: Frank speaks to how Revelâs pivot from electric mopeds to a comprehensive EV rideshare and charging network has enabled them to align with the growing demand for clean energy technologies.Seeding a Two-Sided Marketplace: To address the chicken-and-egg problem of electric vehicle adoption, Revel implemented a dual strategy of simultaneously expanding its vehicle fleet and charging infrastructure. Frank shares how this approach can help accelerate adoption rates for EV charging. Scaling Energy Infrastructure in Urban Areas: The conversation highlights Revelâs approach to scaling infrastructure despite the inherent challenges to expanding the energy grid. Frank discusses these obstacles and Revelâs approach to tackling them. Strategic Partnerships as Growth Catalysts: One key method Revel has used to navigate the complexities of urban energy infrastructure development is forging strategic partnerships with industry stakeholders such as policymakers and utilities. These alliances have been instrumental in expanding their fast-charging network and growing their market presence.Strategic Market Positioning: Revel has taken a very targeted approach to market expansion, focusing on high-density regions with greater demand for clean transportation options. By having a nuanced understanding of the market opportunity in different geographies, Frank and the Revel team have been able to focus resources in high-potential locations.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
This week we launched a report called The Climate Finance Relay Race. It explores how asset owners are navigating climate investment and their rationale for their approach. We believe the most impactful and perhaps swiftest approach to designing a fit-for-purpose capital market system is partnership with asset owners. The idea of the âclimate finance relay race,â is that the handoff of risk and reward across parties can better enable asset owners to underwrite more productive and less volatile economies.
To complement the report, we are excited to share this conversation between S2G managing partner Sanjeev Krishnan, Regine Clement, CEO of the CREO Syndicate, and Tom Rotherham-Winqvist, Co-founder of Featherlight Capital. They dissect the intricacies of this ârelay race," emphasizing the pivotal role of asset owners such as family offices, pensions, and sovereign wealth funds in driving the climate transition. Tom and Regine discuss the challenges facing the asset owners they work with and underscore the urgent need for a robust and adaptive capital market system capable of scaling climate investments from billions to trillions. If you are looking for insight into the asset owner landscape and how it can evolve to better support climate solutions, this episode is for you.
Key Topics:
Strategic Role of Asset Owners: Tom and Regine discuss the role of different asset owner groups in financing the climate transition and what family offices and institutional investors bring to this effort. The intersection of Climate Megatrends and Finance: Asset owners can have an enormous impact on global economic systems, and understanding what they care about is critical to capitalize on emerging opportunities. Tom and Regine discuss the role climate plays in asset owners' investment approaches and what drives those investment decisions. Scaling Challenges: The transition from billions to trillions in climate investments presents formidable challenges, requiring innovative financial instruments and collaborative frameworks. Sanjeev, Tom, and Regine explore opportunities to activate that growth in investments. Capital Market Adaptation: A robust, fit-for-purpose capital market system is crucial for the effective scaling of climate finance. Tom and Regine share why they believe our capital markets can become fit-for-purpose, the question is, on what time scale and how can we accelerate it?This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
What if we can have it all? According to Katlin Smith, Founder and CEO of Simple Mills, eating in a way thatâs healthy for our bodies and the planet shouldnât be about compromise. In this episode, Katlin takes us through her journey of building a good-for-you food brand that would not only compete in flavor with other health companies but with the status quo. Katlin was pretty green when she started Simple Mills, and, through savvy, sheer determination, and a bit of luck, she figured out how to bootstrap a food business, navigate product development, marketing, and fundraising, hire the right people, and scale the company to what it is today: The number one baking mix, natural cracker, and natural cookie brand. A few years ago, the company also tacked on a bold environmental mission, and they are currently working to support not only their agricultural supply chain in adopting more sustainable practices but the broader ecosystem. If youâre looking to learn the ins and outs of building a food brand, or just hear from a founder who has navigated it all and come out swinging, this episode is for you.
Key Topics:
Casting a Wide Investor Net: The sheer volume of people Katlin spoke with ended up securing the company their first angel investor. But Katlin also speaks to the importance of being selective about who you take money from and the terms of the investment. Prioritizing Product Taste: A key takeaway is the necessity of prioritizing taste in product development. Katlin emphasizes that regardless of health benefits, a product must taste exceptional to succeed. The Importance of Hiring Wisely: Establishing a team with diverse and complementary skills is crucial. Katlin's approach to hiring illustrates the benefit of surrounding yourself with individuals with the skills you are looking for and whose strengths balance your own, creating a robust foundation for sustained business growth.A Rising Tide Lifts All Boats: The company's dedication to regenerative agriculture showcases a forward-thinking strategy that not only supports environmental health but also enhances long-term supply chain resilience. This commitment illustrates the potential for businesses to drive significant ecological impact and serve as an example to help shift the agricultural sector towards greater sustainability.Maintaining a Long-Term Vision: Katlin's commitment throughout her journey to making healthful food mainstream without compromising taste or quality reflects the importance of a long-term vision.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
If youâre looking for insights into developing a go-to-market strategy, this episode is for you. Chuck Templeton sits down with the team at Sentera, a company that uses remote data collection to empower growers and agribusinesses to make real-time decisions to help improve farm profitability. Sentera's CEO Brian Wenngatz and CTO Eric Taipale take us through their journey to launching Aerial WeedScout, which enables the rapid detection of weeds so farmers can reduce herbicide use and maximize equipment efficiency. To launch this product, the team had to understand how they could best use their expertise in aerial imagery and computer vision to improve farm outcomes. Chuck also talked with S2Gâs Cristina Rohr about her perspective on the market opportunity for Senteraâs technology. From offering a clear and differentiated value proposition to designing an innovative business model to get the product to farmers at the right price point, there are so many aspects of this conversation that are relevant to entrepreneurs in the world of agtech and beyond.
Understanding Core Differentiators: Brian and Eric highlight the importance of understanding the companyâs âunfair advantagesâ to ensure they continue to stand out from the competition and provide the best possible product to farmers. Offering a Clear Value Proposition: The team shares what theyâve learned about not only developing a product that addresses both economic and environmental challenges in modern farming but also about how to message those benefits to customers. Finding the Right Sales Channel: Sentera determined that working with ag retailers and trusted advisors would generate more traction than going directly to farmers. Strategic partnerships with leading seed, chemical, and equipment companies have been pivotal for Sentera's market penetration and scalability. Business Model Innovation: Senteraâs technology offers the opportunity for a no-upfront-cost approach, which addresses financial constraints and risk aversion among farmers, enabling easier adoption of advanced technologies.Taking a Systems-Based Approach: Understanding the role their technology can play not only on farms but in the broader stakeholder ecosystem has helped Sentera build partnerships and bring together stakeholders to improve opportunities for scale.
Key Topics:This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
The rapid growth of reshored manufacturing, AI data centers, industrial decarbonization technologies, and electric vehicles are driving unprecedented demand for electricity. Many of the companies with the greatest energy demands have also committed to net zero emissions targets which will require them to use renewable power sources. While the renewable energy sector has grown tremendously, developing the capacity to meet the energy demand increase will face numerous challenges. In this episode, weâre featuring a panel our S2G Summit in which Frank OâSullivan, Managing Director of Energy at S2G spoke with Ernie Moniz, Former US Secretary of Energy and current CEO and President of the EFI Foundation, Grant van Rooyen, CEO of Tract, and Ben Pratt, President at Nova Clean Energy. They discuss the broader system needs to fully âclose the loopâ on clean energy spanning from generation, transmission, and interconnection, to PPA structuring, asset positioning, and beyond.
Key Topics:
Private Capital Dynamics and Clean Energy Transition: A significant gap exists between available capital and investable opportunities in the clean energy sector. Financing the "missing middle" remains a crucial challenge for translating new technologies into scaled clean energy solutions.Overcoming Grid Interconnection Hurdles: The process of grid interconnection for new energy projects poses challenges, with prolonged approval wait times hindering progress. Panelists discuss the need for robust expansion and optimization of physical grid infrastructure to efficiently meet the escalating demand for renewable energy sources.Strategic Data Center Development: Panelists make the case that we canât just put data centers anywhere. Strategic location choices near skilled labor pools and existing infrastructure are essential for successful data center establishment due to their scale and complex demands. Navigating the Regulatory Landscape in Energy Markets: Ongoing discourse revolves around the efficacy of regulated versus competitive energy markets in supporting the energy transition journey. Panelists discuss the merits of each system.Fostering Long-Term Collaboration for Clean Energy: The panelists discuss that long-term planning spanning a decade or more is essential for utilities and developers to effectively manage the surging demand for clean energy sources. Collaborative efforts involving project stakeholders and utilities are key to building trust and aligning proposals with regulatory frameworks for sustainable energy advancements.
Resources:
Video: Frank O'Sullivan and Bala Nagarajan on the Missing Middle
Missing middle paper
Tract
Nova Clean Energy
EFI FoundationThis content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, S2Gâs Managing Partner Sanjeev Krishnan and Jessica Murphy, VP of Community, delve into the key drivers of change within complex sectors like food, agriculture, oceans, and energy. They dissect the critical elements - innovation and business model innovation, community and storytelling, engaging with industry incumbents, and changing capital markets - essential for fostering sustainability and resilience in the global economy. Using conversations from this yearâs S2G summit as a jumping-off point, Sanjeev and Jessica discuss the four-ingredient framework, the role each component plays, and the opportunities to bring them together to realize profound systems change.
Innovation and Business Model Innovation: Sanjeev stresses the need for innovation and business model innovation to combat volatility and derisk systems while challenging the assumption that these innovations canât be deflationary. Engaging with Industry Incumbents: Collaboration with incumbents will be key to propelling innovations from emerging startups to widespread adoption of new technologies. Leveraging the resources, expertise, and credibility of industry giants can accelerate the pace of transformation and foster industry-wide change.Community and Storytelling: The power of storytelling in shaping consumer behaviors and policy landscapes cannot be underestimated. Sanjeev and Jessica share insights from the S2G Summit that underscore the impact of compelling storytelling on both economic values and cultural norms, offering a pathway to drive change through impactful narratives.Changing Capital Markets: Sanjeev and Jessica discuss the need to align capital markets with long-term sustainability objectives. By balancing shareholder value with stakeholder resilience, the focus shifts towards creating systems that promote stability, reduce volatility, and amplify positive environmental and social impacts, ensuring a viable future for all stakeholders involved.
Key Topics:This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, we are sharing a panel on âNutrition at the Forefront of Healthâ from the S2G summit. Matt Walker, Managing Director on S2Gâs Food & Agriculture team, interviewed Susan Bukata, Professor and Chair of Orthopedic Surgery at the University of California San Diego, Bill Dietz, Director of Research and Policy at the Global Food Institute at George Washington University, and Howard Lossing, former CEO of Cambrooke Therapeutics, about the growing influence and importance of nutrition in the healthcare sector. The panelists discussed the need for more science and data-backed nutrition interventions while also emphasizing the key role that education across stakeholder groups will play in realizing widespread adoption. They draw from their remarkable and lengthy careers in the healthcare sector to provide both optimism and realism to the increasingly popular field of food and nutrition-based health solutions.
Key Topics:
Integrating Nutrition and Healthcare Strategies: Aligning food and healthcare systems offers economic prospects and improved health outcomes. Taking a Data-Driven Approach to Nutrition Interventions: Robust data validation is critical for the successful adoption of nutrition-focused health solutions. However, panelists discuss how not all nutrition-based interventions may require pharma-level studies.Balancing Personalized Nutrition and Population Health: Patients tend to see themselves as the medical anomoly but most people are âpart of the herdâ as Susan Bukata puts it, when it comes to medical issues. Our panelists discuss that while there is potential for personalized medicine to treat people as individuals, many of our greatest healthcare advancements have been in the realm of population health. Addressing Nutritional Education Gaps in Medical Training: Limited nutrition education in medical training hampers effective dietary recommendations by healthcare professionals. Overcoming this educational gap is crucial for integrating nutrition seamlessly into standard healthcare practices.Collaboration for More Effective Outcomes: Government bodies, healthcare professionals, and industry stakeholders must collaborate to enhance compliance and amplify the impact of nutrition interventions.Resources:
Global Food Institute
Cambrooke Therapeutics
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, weâre exploring the pivotal role of data to not only protect our ocean but to better leverage its immense potential to foster climate resilience and drive a sustainable marine economy. At the S2G Summit, Larsen Mettler, Oceans Managing Director at S2G, led a panel with Kimberly Mathisen, CEO at Hub Ocean, Justin Manley, Senior Advisor at OceanKind, and Zack Baize, Program Manager at NOAAâs Ocean-Based Climate Resilience Accelerator. The panelists discuss the opportunity to scale data collection technologies, develop new ownership frameworks, and integrate diverse data streams. As we continue to gather more ocean data than ever before, it will take great creativity and collaboration to figure out how to harness it effectively. This conversation offers valuable perspectives for anyone navigating the ocean intelligence and investment landscape.
Unlocking Ocean Data's Potential: With a vast portion of the ocean still unexplored, leveraging comprehensive ocean data is key to advancing climate predictions, optimizing marine resource management, and enhancing global trade efficiencies. Technological Innovations Reshaping Data Collection: Technological advancements like low-cost sensors, autonomous vehicles, and satellite imaging are revolutionizing ocean data collection. These innovations are not only reducing costs but also increasing the accessibility of real-time data crucial for informed decision-making in marine environments. Growing Demand for Different Types of Data: Increasing interest in technologies such as marine carbon dioxide removal, biodiversity monitoring, and blue biotechnology is driving the demand for different kinds of ocean data. Breaking Down Data Silos: From tax credits to data buys and awarding bids to projects that incorporate data sharing, the discussion explores the opportunities to incentivize and foster data sharing among private entitiesData Integration Challenges and Solutions: The conversation covers the complexities surrounding the integration of diverse data types, from physical samples to electronic measurements. Initiatives like Hub Ocean aim to standardize and aggregate varied data sources, enabling easier access and utilization for scientific and commercial applications.
Key Topics:Resources:
Hub Ocean
Ocean Kind
NOAA Ocean-Based Climate Resilience AcceleratorThis content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode we are sharing a panel from the S2G summit moderated by Kate Danaher, Oceans Managing Director at S2G. Jason Giffen from the Port of San Diego, Ingrid Irigoyen from the Aspen Institute, and David Millar of Fugro discuss the current efforts underway to decarbonize the industry and what it will ultimately take to get us there. Solutions discussed range from green methanol to electrification and innovative business models. The panelists also share their perspectives on current and future decarbonization drivers, from regulations to corporate responsibility, market demand, and first-mover action. Itâs a fascinating conversation about how collaborative endeavors and visionary solutions are working to decarbonize an extremely complex and behind-the-scenes industry.
The Importance of Maritime Decarbonization: Responsible for three percent of greenhouse gas emissions, the maritime industry has a major role to play in the global decarbonization effort. Regulatory Evolution and Market Response: The maritime industry faces dual pressures from evolving regulatory standards and market dynamics, propelling a shift towards decarbonization.Innovative Business Models Driving Transformation: Innovative business models like the Zero Emission Maritime Buyers Alliance are fostering market demand for zero-emission shipping which will enable the rest of the supply chain to transition confidently.Near and Longer-Term Innovation: While e-fuels are highly anticipated, they will take time to scale. Other green fuel choices, such as methanol, and other types of technologies, such as port electrification, can provide more immediate decarbonization solutions. Collaboration for Collective Impact: The intricate nature of maritime decarbonization necessitates a collaborative ecosystem involving diverse stakeholdersâfrom ship owners to regulators and local communities. Effective community engagement is necessary to propel the adoption of technologies and encourage infrastructural shifts.
Key Topics:
Resources:Port of San Diego
Fugro
Zero Emission Maritime Buyers Alliance
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, Chuck Templeton sits down with Jason Wellcome and Mike Bruno, advisors at Play Bigger, to discuss the methodology behind category design. The discussion unpacks how companies can shift their thinking from making better products to forging entirely new market categories, drawing on illustrative examples like Qualtrics' evolution from survey tools to an experience management platform. Jason and Mike delve into the strategies that enable businesses to identify unique problems, achieve "Category King" status, and ultimately drive unprecedented growth and market leadership. This episode offers valuable perspectives for investors and entrepreneurs keen on leveraging category design to secure a competitive edge.
Key Topics:
Problem Identification: The Play Bigger team emphasizes the importance of pinpointing unique, high-impact problems that consumers often overlook. This critical step lays the foundation for creating a new market category, setting leaders apart from competitors focused merely on iterative improvements.Creating a Category Blueprint: Establishing a new category necessitates a detailed blueprint that ensures both customers and competitors grasp the full scope and transformative potential of the new category, fostering wider market adoption.The Advantages of Category Leadership: Leading a new market category offers substantial economic benefits, with "Category Kings" capturing up to 76% of the category's total value. Inventing a Taxonomy: Effective category design involves crafting a distinct language and taxonomy. This effort not only differentiates the new category but also educates the market. Iterative Validation and Organizational Alignment: The journey of category design is iterative, requiring ongoing validation and alignment within the organization. By engaging leadership and synchronizing efforts across all departments, companies can ensure cohesive execution and maximize their chances of achieving market success.Resources:
Play Bigger
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, Rishad Tobaccowala, former Chief Growth Officer at Publicis Groupe, and current author, speaker, advisor, and host of the What Next? podcast, offers an incisive look into the evolving nexus of technology and human capital shaping the future of work. Rishad discusses the critical importance of rethinking workplace design and integrating new technologies into workflows to drive growth. He also provides actionable strategies to leverage advancements in AI and enhance employee engagement to ensure companies remain competitive in the face of tomorrowâs challenges. This episode is a must-listen for leaders seeking to scale their companies effectively while navigating the dynamic shifts in work environments and trends.
Key Topics:
The Major Shifts in Work Motivators: Rishad explains how we went from looking for money, fame, and power out of our jobs, to desiring purpose, values, and connections and then eventually freedom, story, and growth. Trends Shaping the Future of Work: Rishad explores the trends that leaders must keep top of mind to ensure their companies are prepared for a rapidly evolving future. These include changing demographics, power shifts, mind shifts, and technological shifts.Cultivating a Culture of Change and Innovation: According to Rishad, the strategic importance of fostering an environment conducive to change and innovation cannot be overstated. For investors and entrepreneurs, embedding this type of culture within their startups or established enterprises is key to navigating future uncertainties. Leveraging AI as a Catalyst for Comprehensive Engagement: AI's role transcends operational efficiencies, emerging as a crucial catalyst for enriching employee engagement. Rishad advocates for greater integration of AI to foster an environment of heightened productivity and employee satisfaction.Adaptive Leadership for Resilient Workplaces: Throughout the conversation, Rishad encourages leaders to remain agile and forward-looking amidst rapid changes in work environments. By thinking critically about workplace design, employee engagement, and technological integration, leaders can forge paths that not only adapt to but anticipate future trends.
Resources:What Next with Rishad Tobaccowala
Restoring the Soul of Business: Staying Human in the Age of Data
Rishadâs substack
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, Chuck Templeton is joined by Nikhil Arora and Alejandro Velez, co-founders of Back to the Roots, a company that's redefining what it means to be a home gardener. Starting from an unconventional college experiment using coffee grounds to grow mushrooms, their venture has grown into the only end-to-end organic gardening brand, helping to ignite a new generation of sustainability-minded gardeners who are looking for a more rooted relationship with their food. The duo discusses the significance of deep customer understanding, the art of pivoting in response to challenges, and the non-negotiable commitment to sustainability and transparency that has defined their brand. This discussion offers a realistic look at building a mission-driven business, the challenges encountered, and the perseverance required to stay true to one's values in the competitive retail landscape.
Key Topics:
Sustainable Innovation as a Market Differentiator: Back to the Roots exemplifies how sustainability can be a viable market strategy that resonates deeply with consumers. Their commitment to peat-free soil and packaging from 100% post-consumer recycled plastic not only sets new industry standards but also appeals to a new generation of gardeners, showcasing the potential for similar innovation-driven growth across various sectors.Compounding Relationships Fuel Growth: The episode highlights how the strategic nurturing of relationshipsâwith suppliers, retailers, and team membersâcan serve as a catalyst for rapid growth and market penetration.The Power of Simplified Consumer Offerings: By focusing on simplicity in their product line, Back to the Roots has successfully created an end-to-end gardening solution that removes barriers to entry for new gardeners. This lesson in product development stresses the value of consumer-centric design and simplification in fostering user engagement and loyalty.Navigating Entrepreneurial Challenges with a Strong Foundational Partnership: The enduring co-founder relationship at the heart of Back to the Roots provides a blueprint for entrepreneurial resilience. A shared vision and complementary skill sets are critical when facing challenges, making strategic pivots, and achieving sustained profitability.Aligning Business Goals with Broader Missions: Staying true to their North Star has enabled Back to the Roots to weather challenges and continuously adapt to get to where they are today. A clear and compelling mission can guide decision-making, inspire innovation, and attract like-minded customers and partners.Resources:
Where to find Back to the Roots products and seed packets
Back to the Roots on How I Built This with Guy Roz
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, Sanjeev Krishnan, co-founder and managing partner of S2G Ventures, takes us through his career path from investing in telecom in emerging markets to building out a life sciences investment group at the IFC, the early days of energy environmental investing, his decision to hone in on food and agriculture, and finally to his journey with S2G. Sanjeev shares learnings critical for anyone investing or innovating in tough tech sectors, including his framework for using capital markets to transform industries, his approach to systems thinking, and his perspectives on the power of specialization and the importance of bringing value beyond capital. From his wealth of experiences to the Sanjeevisms that have permeated our vernacular, Sanjeev has been a spirited and thoughtful leader since day one at S2G, and we are excited to share this conversation with you.
Key Topics:
Specialization: Sanjeev underscores his belief in the importance of industry specialization. By deeply understanding the nuances of a specific sector, he believes investors and entrepreneurs can uncover unique opportunities for innovation and growth. Innovative Business Models: Sanjeev shares examples from his past that illustrate how rethinking traditional ways of doing business can lead to profitable ventures that also contribute positively to people's lives and the planet. Capital Markets: Sanjeev advocates for a capital market system tailored to the unique financial needs of sectors undergoing significant changes. Consumer Demand: The rising influence of Millennials and Gen Z consumers, who prioritize sustainability and social impact, creates a growing demand for aligned products and services. Sanjeev discusses his perspective that aligning company values with those of conscious consumers can drive substantial market growth.Systems Thinking: Sanjeev discusses how the interconnectedness of various sectors presents unique challenges and opportunities for innovation. Systems thinking, which focuses on the 'seams' between sectors, encourages a holistic view of industries, where understanding the broader ecosystem and leveraging partnerships can lead to groundbreaking solutions.This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
In this episode, we dive into the entrepreneur and investor journey that has led to the first EPA-approved RNA crop protection product and created a paradigm shift for the industry. Chuck Templeton chats with both GreenLight Biosciences CEO Andrey Zarur and S2G Managing Director Matt Walker, who has been working with Andrey and the GreenLight team for many years, about the companyâs journey from defining a pressing need to designing a solution and bringing their first product in the market. There are so many hurdles to establishing a new product category, from developing the technology to working through long regulatory processes and then finally getting customers to adopt a novel product. This conversation is a great listen for anyone working to create or invest in category-defining technologies.
Identifying a Genuine Problem: Entrepreneurs often fall into the trap of creating solutions in search of problems. GreenLightâs trajectory underscores the importance of starting with a specific, pressing issue and designing targeted solutions. Understanding Your Customer Base: Success in any industry hinges on an entrepreneur's ability to comprehend the needs, challenges, and preferences of their customers. GreenLightâs commitment to listening and adapting to feedback from farmers was pivotal in refining its products for successful adoption. Navigating Regulatory Landscapes: Investors and entrepreneurs alike must account for the time and uncertainty inherent in obtaining regulatory approvals. Andrey shares how engaging with regulatory bodies ended up being an opportunity for collaboration and learning rather than a mere obstacle.Evolving With a Purpose-Driven Team: As companies transition through various development stages, the importance of assembling a capable, diverse team aligned with the companyâs mission cannot be overstated. Entrepreneurs must be prepared to reassess roles, delegate effectively, and ensure that every team member is passionate about the collective goals. Building Out Growth Opportunities: GreenLight is dedicated to tackling larger agricultural problems and ensuring their breakthrough technologies are accessible to small landowners worldwide.
Key Takeaways:Resources:
FAO agricultural pests stats
A short history of pest management
Potato farming input costs
Fungal pathogen crop damage
Varroa mite statsThis content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. -
Not many people produce category-defining companies twice. But then again, not many people are John Foraker. The comforting taste of Annieâs mac and cheese or their cheddar bunnies masks their revolutionary origins when organic products were relegated to the back corners of grocery stores. As the former longtime leader of Annies, John is partially to thank for bringing natural foods to the fore. Today, as the CEO of Once Upon a Farm, he is changing how customers buy baby and kid foods while meeting the growing demand for nutrient-filled, responsibly sourced, delicious products. This episode is as full of insights into starting a mission-driven CPG company as a Once Upon a Farm Smart Blend is with organic fruits and veggies.
The Power of Brand Positioning: Under Johnâs leadership, both Annieâs and Once Upon a Farm have successfully positioned their brands in the mainstream market, proving that natural and healthy food brands can thrive among conventional competitors. Understanding the Consumer: With both companies, John was able to recognize the momentum moving toward more natural nutritious foods. A critical pivot moment for Once Upon a Farm occurred when they did more digging into their core customer. Building a Strong Brand Identity: John's strategy emphasizes the importance of a strong mission-driven brand identity that resonates with consumers' values and justifies different price points or purchasing behaviors. Sustainable scaling: John shares his thinking on balancing growth in product line and distribution with the need to hone your core offerings.Working with Celebrity Cofounders: Jennifer Garner is one of the co-founders of Once Upon a Farm and John speaks about how she has been foundational to the companyâs ethos and success. Leading with transparency and humility: John explains why he sends out an email every week recapping the companyâs successes and challenges and how he ensures he is not the smartest person in the room.
Key Takeaways:Resources:
John's LinkedInRamping Your Brand
Consumer research on unplanned purchases
This content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G. Investing involves risk, including the risk of loss. Specific companies mentioned in this podcast are for educational purposes and should not be construed as an endorsement of any kind. Please note that S2G may maintain investments in some of the companies discussed on this podcast. All views of the guests on this podcast are solely their opinions and do not reflect the opinions of S2G. Any past performance discussed is not indicative of future results.
For more important information, please see s2gventures.com/disclosures. - Se mer
