Episoder
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In this episode, we discuss how to attract your ideal clients as a nurse coach using organic marketing strategies. We'll cover the essential steps to define your ideal client, how to show up authentically in your content, and the types of posts and interactions that naturally draw in the right people. If youāve been struggling to find clients without feeling pushy or relying on ads, this episode will help you build trust, create valuable content, and foster genuine connections.
Key Takeaways:
Define Your Ideal Client: Learn how to create a clear client avatar by identifying their challenges, desires, and the transformation they seek.Show Up Authentically: Discover why authenticity is crucial in organic marketing and how to share your personal story to resonate with your ideal clients.Content Creation for Connection: Tips on creating valuable, solution-based content that speaks to your audienceās pain points and goals.Engagement and Relationship-Building: Find out how to build relationships by engaging with your audience and showing up consistently across platforms.Call to Action Without Being Salesy: How to invite potential clients to take the next step without feeling pushy.Youtube link:
https://youtu.be/zo1NCbScpzI
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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Join us as we predict the future! Just kidding, but it wouldnāt surprise us that this is all reality here before we know it :)
Be sure to send Shelby your visions so she can put them on her wall and we can hold them all together!
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube link:
https://youtu.be/uzh2XMpNJEw
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, we dive deep into what it takes to build a strong foundation as a new coachānot just in terms of logistics like enrolling in the Nurse Life Coach Academy or hiring a good mentorābut by embodying the energy and vibe of a strong coach. The secret? Itās simple: Be the client you want to be, and you will attract what you need. Throughout this episode, we explore how taking risks, being punctual, and committing to your work can help you lay a powerful foundation for a successful coaching career.
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube link:
https://youtu.be/NUUU_sGC6Nw
Mentioned in this episode:
https://www.nurselifecoachacademy.com/certification
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In this episode of the Successful Nurse Coach podcast, Laura explores the theme of overcoming the desire to be liked. She discusses the evolutionary roots of this desire, its impact on personal and professional growth, and shares personal stories that illustrate how past experiences shape our self-perception.
Laura emphasizes the importance of authenticity, self-acceptance, and reframing our relationship with the need for approval. The episode concludes with a call to action for listeners to embrace their individuality and accept that not everyone will like them, which is essential for personal and professional success.
Takeaways
The desire to be liked is rooted in our evolutionary history.Social pain from rejection can feel similar to physical pain.Personal experiences shape our self-perception and desire for approval.Overcommitting and avoiding conflict are common consequences of wanting to be liked.Conforming to group norms can hinder entrepreneurial success.Self-criticism often stems from the desire for likability.Life is not a competition with others, but with ourselves.Accepting that not everyone will like us is liberating.Courage to face discomfort is necessary for growth.Getting your first hater can be a sign of success.Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube link:
https://youtu.be/NZTC8842TB4
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, we dive into the messy, real side of self-careāone that goes beyond spa days and candles. We explore how true self-care is about setting boundaries, healing from within, and taking consistent action, even when itās hard. Shelby shares her personal experience of navigating self-care through building her business, highlighting that sometimes the most radical form of care is stepping into your authentic self. Laura also weighs in with insights, reminding us that self-care doesnāt have to be perfect, and missing a day shouldnāt make your world stop. Tune in for an honest conversation about what self-care really looks like!
Youtube link:
https://youtu.be/yY_k2WlVltU
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Mentioned in this episode:
https://www.thesuccessfulnursecoaches.com/workshops
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Agreements are what create the boundaries in our coaching relationships. Common places we can run into boundaries is:
Client No Call No ShowsClient Shows up DistractedClient is Constantly LateClient Blames you the coach for their lack of progressBonus tool:
The Power of NO Workbook - NLCA
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube link:
https://youtu.be/0VGTgLNGAVU
Mentioned in this episode:
https://www.nurselifecoachacademy.com/certification
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Burnout is a common challenge for nurse coaches, given the emotional labor and high expectations involved in both nursing and coaching. In this episode, we dive into the signs of burnout and how to prevent it, covering the emotional, mental, and physical symptoms to watch out for. Weāll also explore practical self-care practices, including setting boundaries, maintaining balance in your workload, and regularly reconnecting with your āwhy.ā If youāre feeling overwhelmed, this episode will provide you with actionable steps to realign with your purpose and stay energized in your coaching journey.
Key Takeaways:
Recognizing Burnout: Understand the early signs of emotional exhaustion, detachment, and decreased performance.Self-Care Practices: Explore mindfulness, setting clear boundaries, and reconnecting with your original motivation for coaching.The Importance of Boundaries: Learn how to set up schedules that protect your personal time and allow for mental recharge.Reconnecting with Purpose: How to regularly reflect on your āwhyā to stay aligned with your goals and avoid burnout.Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube video link: https://youtu.be/ym4_sA53QBA
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, we tackle the common misconception that running an āauthentic businessā will always feel easy and effortless.
The truth is, as you grow in your coaching journey, you'll inevitably face challenges and tasks you donāt love, especially in years two and beyond. Weāll explore the mindset shift needed to push past these obstacles, embrace the hard parts, and develop the systems and skills that turn dreams into realityāwhether youāre aiming for a six-figure practice or something bigger.
Tune in to learn how to embrace the discomfort and keep moving forward!
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Youtube video link: https://youtu.be/bk-8iCQXDAw
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, Laura shares in depth about the primary assessment used with new students of Nurse Life Coach Academy.
Here is a detailed breakdown of the wheel of life:
1. LifestyleDefinition: Lifestyle encompasses the daily habits, routines, and choices that shape the quality and structure of an individual's life.Distinction: This area includes how time is spent, balance between work and relaxation, self-care habits, and overall rhythm of life. It sets the foundation for how individuals experience their day-to-day well-being.
2. FinancesDefinition: Finances refer to the management and state of an individualās monetary resources, including income, expenses, savings, debt, and investments.Distinction: Financial stability or stress impacts nearly every other area, influencing decisions and lifestyle choices. Assessing finances uncovers potential areas for stress and opportunities for growth in financial literacy and stability.
3. Health & FitnessDefinition: This area focuses on physical health, exercise, nutrition, sleep patterns, and overall physical well-being.Distinction: Health and fitness are not just about physical capabilities but also about the level of energy, strength, and resilience an individual has to pursue other life areas. A holistic look here also touches on preventive health measures and self-care routines.
4. Self-DevelopmentDefinition: Self-development is about the individualās efforts to improve their skills, knowledge, and personal effectiveness.Distinction: It encompasses learning, self-improvement efforts, and personal growth goals. This area is distinct in that it measures how much focus is placed on growing capabilities and gaining new insights for a more fulfilling life.
5. CareerDefinition: Career involves an individualās professional life, including job satisfaction, career aspirations, work-life balance, and growth opportunities.Distinction: While it may overlap with finances, career assessment focuses on fulfillment, purpose, and alignment of work with values, rather than strictly on income or financial gain.
6. FriendshipsDefinition: Friendships refer to the social connections outside of family and romantic relationships, including close friends and broader social networks.Distinction: Friendships are assessed based on their quality, supportiveness, and impact on mental health and happiness. They can be significant sources of joy and growth, providing emotional support and a sense of belonging.
7. FamilyDefinition: This area pertains to relationships with family members, including immediate and extended family.Distinction: Family dynamics often influence identity, support systems, and emotional stability. Family assessment can reveal patterns, sources of strength, or stress within these foundational relationships.
8. HobbiesDefinition: Hobbies are activities done for enjoyment and relaxation, separate from work or obligations.Distinction: Engaging in hobbies contributes to personal joy, creativity, and stress relief. Itās about assessing how much time is dedicated to passions and interests that foster a well-rounded life.
9. SpiritualityDefinition: Spirituality involves beliefs, practices, or values that provide a sense of purpose, inner peace, and connection beyond oneself.Distinction: Spirituality may or may not involve religion. It... -
In this episode, Laura shares how inviting spirit into your practice is one of the best ways to build your business.
Laura shares some of her own personal difficulties, and how leaning into spirit helped when it seemed to be all coming down.
Laura references the four ways of relating to things:
Drama- āCan you believe this is happeningā?
Situation- āHow am I going to solve this problemā?
Choice- āWho do I want to be here?ā
Opportunity- āWhat is the opportunity here?ā How is this happening for me?ā
Youtube link:
https://youtu.be/VYf9jXQUi6A
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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Ever wonder what you are doing wrong with goal setting in clients?
Tune in this week to learn some secret ninja skills on how to uplevel your goal setting skill for yourself, and your clients!
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, we dive into what sets successful clients apart from those who struggle in their coaching journey. We explore the key traits of clients who thrive: their commitment to guidance, active engagement, and vulnerability. Weāll also discuss common challenges we face as business mentors, such as unrealistic expectations and chasing shiny objects!
Tune in to learn how to maximize your experience with ANY business coach and truly treat your business like the thriving venture it deserves to be :)
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, we explore the core of nurse coaching: creating action. Nurse coaches assess where clients are, ask powerful questions, and help create a clear plan to reach their desired outcomes. We dive into what it feels like to be in actionāfeeling empowered, motivated, and liberatedāand how to overcome the most common resistance: delay. Learn practical strategies, like using SMART goals, to keep yourself and your clients on track and moving forward. Tune in to discover how to break through stagnation and build a momentum-driven coaching practice.
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
Mentioned in this episode:
https://www.nurselifecoachacademy.com/certification
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In this episode Laura interviews Christianne who completed the Mentorship and Masterās Mentorship business coaching programs. She shares about her journey, her success story and what it was like. Christianne is on par to cross the six-figure mark in her private practice this year, and her story will inspire you!
Christianne Jensen is a registered nurse, board certified holistic health and mindfulness coach and certified meditation teacher. She has a masterās degree in integrative and functional medicine with a concentration in lifestyle medicine. She opened her health and wellness coaching practice, Love This Life Wellness, in 2022. In her practice, she works 1:1 with individuals looking to decrease stress, anxiety and burnout through mindfulness and healthy lifestyle behaviors. She is passionate about supporting people in creating lives that they are truly in love with.
CHRISTIANNE JENSEN, RN, MS, NC-BCLove This Life [email protected]@āLoveThisLifeWellnessLoveThisLifeWellness.comMake sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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Join Shelby for round 3 of this podcast episode!
If you coach pregnant people or are expecting, this is the nitty gritty logistics I wish I had when I was expecting my first!
I jump into what to expect, timing of your business, when to head out on mat leave, and when it is typical to come back āto the gameā (and not feel like you are at square one)
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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Letās explore the concept of coaching presence today on our NLCA episode! I want to offer practical tips for nurse coaches, and emphasizing the transformative power of being fully present with clients (and how to do it!).
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
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Mentioned in this episode:
https://www.nurselifecoachacademy.com/certification
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In this episode, we dive into why nurse coaches should move away from per-session pricing and embrace package-based offerings. Shelby and Laura reflect on the initial mindset of pricing sessions individually when we were newbie caoches and how that evolved into a more effective strategy.
Key Topics Covered:
The drawbacks of per-session pricing compared to coaching, therapy, or energy work.Situations where single sessions might still work (e.g., front-end offers, low-cost health blueprints, workshops).The benefits of packages: increased commitment, deeper transformations, predictable income, and better client outcomes.Tips on designing impactful packages and effectively communicating their value.Actionable Takeaways:
Understand how package-based pricing leads to better client commitment and transformation.Learn to design packages that reflect the true value of your coaching.Improve your sales approach to communicate the benefits of packages effectively.Tune in to discover how shifting to package pricing can enhance both your business stability and client success!
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
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Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, Laura talks about how changing your messaging is necessary in a down economy.
1. Saving Money (Increased Importance)Frugality: In a down economy, people are generally more cautious with their spending. They prioritize cost-saving measures, looking for discounts, deals, or products that offer long-term savings. This category becomes critical as consumers are more focused on stretching their dollars further.Necessity over Luxury: Non-essential purchases are often delayed or foregone entirely in favor of essentials, making products that save money or offer value-for-money propositions more attractive.
2. Saving Time (Moderate Importance)Trade-offs: While saving time remains important, in a down economy, people might be more willing to invest time to save money. For example, they might choose to cook at home instead of dining out, even if it takes more time. However, for essential services that save time, like necessary childcare or certain forms of transportation, this category still holds relevance.
3. Gaining Peace (Increased Importance)Security and Stability: Economic uncertainty often heightens anxiety and stress, making peace of mind more valuable. Products and services that offer security (like insurance), mental well-being (such as therapy or wellness products), or financial stability (like investment advice or savings plans) may see increased demand.Risk Aversion: In uncertain times, consumers are more risk-averse, and they may seek out products or services that reduce their exposure to risk, adding to their sense of peace and security.
4. Attaining Status (Decreased Importance)Shift in Priorities: Status-oriented spending tends to decrease in a down economy, as people become more focused on essentials. Luxury goods, high-end brands, and other status symbols often see a decline in sales because they are perceived as non-essential.Value-Oriented Status: However, some consumers might still seek status in a more subtle or value-oriented way. For instance, they might look for products that offer a good balance of quality and affordability, allowing them to maintain a certain lifestyle without excessive spending.
Overall Impact in a Down Economy:Essential vs. Non-Essential: Consumers prioritize essential spendingāthings that save money and provide peaceāover non-essential or status-driven purchases.Conservative Behavior: Thereās a shift towards conservative financial behavior, where saving and securing oneās current assets becomes more critical than acquiring new, high-status items.Your messaging must pivot to create the awareness that this is especially important to hire a coach right now and to NOT wait because your coaching saves them time and money.
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
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Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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In this episode, Laura gives a sweeping picture on why having nurse coaches on staff in organizations is the wave of the future for medicine.
Laura outlines what is happening all over the country, and how nurse coaching is really starting to change the morale, and turnover rate of organizations.
Please reach out to us if you want to talk about bringing coaching training to your hospital or need support in proposals!
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
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Mentioned in this episode:
https://www.nurselifecoachacademy.com/certification
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Are you sitting on the fence?
In this episode, I talk about all the nuances about when to begin, when to pause, and when to do a gut check.
Sitting on the fence is itās own source of tension, discomfort, and in my experienceā¦and it is best to find a way to let you guys off the hook or hop to it!
Let me know what you think, was this helpful?
Make sure to subscribe, rate and review our podcast!
Join our Facebook group HERE
You can check us out on Instagram @successful_nursecoaches
Purchase workshops and get free resources on our website www.thesuccessfulnursecoaches.com
If you are a nurse looking to become certified we recommend: www.thenursecoaches.com
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Mentioned in this episode:
Enrollment for Make The Leap - January 2025 is now Open!
https://www.thesuccessfulnursecoaches.com/maketheleap
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