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Gina, an online fitness coach, shares her journey of building her brand and transforming her body. She started sharing her fitness journey on social media during the COVID pandemic to keep herself accountable. Her transformation went viral, leading to her career as a fitness influencer. Gina emphasizes the importance of consistency and a positive mindset in achieving fitness goals. She debunks the myth that extreme calorie restriction is necessary for weight loss. Gina offers a fitness app and one-on-one coaching to help individuals achieve their goals. She recommends following realistic and relatable fitness influencers and creating content based on the questions and struggles she faced during her own journey. In this conversation, Gina shares valuable insights on creating engaging fitness content and managing social media as an influencer. She emphasizes the importance of addressing people's problems and capturing their attention in the first few seconds of a video. Gina also highlights the power of authenticity and being oneself in content creation. She discusses the challenges of managing a growing following and the importance of engaging with the audience. Gina shares her tips on practicing gratitude and winding down at the end of the day. She also provides advice on incorporating fitness into an entrepreneur's content and overcoming the fear of recording oneself in the gym. Lastly, Gina talks about the significance of focusing on how one feels and looks rather than the number on the scale.
Takeaways
Consistency and a positive mindset are key to achieving fitness goals.Extreme calorie restriction is not necessary for weight loss.Follow realistic and relatable fitness influencers for inspiration.Create content based on the questions and struggles faced during your own fitness journey. Address people's problems and capture their attention in the first few seconds of a video.Authenticity is key in content creation; be yourself and don't worry about what others think.Engage with your audience and make them feel valued.Practice gratitude daily to shift your mindset and find purpose.Incorporate fitness into your lifestyle and content by filming everything you do and sharing it.Focus on how you feel and look rather than the number on the scale.Chapters:
00:00 Introduction and Guest Introduction
07:00 The Power of Consistency and a Positive Mindset in Fitness
13:06 Fitness App vs. One-on-One Coaching: Which is Right for You?
26:40 Engaging with Your Audience
34:58 Incorporating Fitness into Your Lifestyle and Content
43:32 Overcoming the Fear of Recording in the Gym
Links:
12 Week Gratitude Journal Online CoachingGina’s Fitness AppConnect w/ Gina Amin
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In this episode, Queen shares her entrepreneurial journey as a travel nurse turned full-time IV hydration business owner. She discusses the challenges faced by black women in the healthcare system and the importance of having an advocate during the birthing process. Queen also talks about the transition from nursing to entrepreneurship and the importance of creating a supportive community. She emphasizes the need for planning, saving money, and putting faith over fear when considering taking the leap into entrepreneurship. Queen highlights the benefits of creating digital products and provides advice on finding a niche and building a community. In this conversation, Queen and Bre discuss the importance of mentorship, the value of building a community, and strategies for creating inclusive and accessible services. Queen shares her experience in entrepreneurship and emphasizes the need for preparation and authenticity. She also highlights the significance of mentorship in her own journey and the impact it has had on her personal growth. Queen discusses her upcoming projects, including her work as a certified nurse midwife and her plans to expand her IV hydration business. She also shares her social media platforms, such as Instagram, TikTok, and YouTube, where she provides valuable content for nurses and aspiring entrepreneurs.
TakeawaysTransitioning from nursing to entrepreneurship requires planning, saving money, and putting faith over fear.Black women face challenges in the healthcare system and need advocates during the birthing process.Creating a supportive community is crucial for success in entrepreneurship.Digital products can provide a source of passive income and allow for scalability.Finding a niche and building a community are key steps in creating and launching digital products. Mentorship plays a crucial role in supporting aspiring entrepreneurs and can expedite the learning process, reduce mistakes, and provide guidance and support.Building a community is essential for entrepreneurs, as it fosters connections, provides opportunities for collaboration, and allows for the exchange of knowledge and experiences.In order to drive meaningful change and improve maternal health outcomes in marginalized communities, it is important to build community among healthcare providers, empower women to advocate for themselves, and create a birth team that prioritizes the individual's needs and preferences.When pricing products or services, it is important to consider the audience's preferences and needs, offer payment plan options, and demonstrate the value through testimonials and reviews.Being intentional and authentic in building relationships and connections is key to fostering trust and long-lasting mentorship.Platforms like Mighty Networks and Circle can be effective tools for building and managing communities, providing a space for engagement, content sharing, and networking.Preparation is crucial for success in entrepreneurship, and it is important to be mentally, physically, emotionally, and financially prepared for the opportunities that come your way.Authenticity and showing up as your true self can attract like-minded individuals and create a strong connection with your audience.Expanding your brand and business requires continuous learning, exploring new opportunities, and being open to different avenues and experiences.Social media platforms like Instagram, TikTok, and YouTube can be valuable tools for sharing knowledge, connecting with others, and building a personal brand.Chapters
00:00 Introduction and Background
11:04 Creating a Supportive Community
32:08 Building a Community and Nurturing Relationships with Mentors
38:15 Continued Learning and Mentorship for Personal and Professional Growth
49:15 Effective Platforms for Building and Engaging with Communities
LinksWeekly Vlog: Join me in a WEEK in the life as Nurse Queen!Connect w/ Queen Dickens
Instagram
Tik Tok
Youtube
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In this episode of All About Your Brand, Carmen Renee, a full-time influencer, shares her journey and insights into the world of influencing. She emphasizes the importance of aligning with brands that resonate with your values and being selective with brand partnerships. Carmen also discusses the challenges of being an influencer, including the misconception that it's an easy and glamorous lifestyle. She provides tips for being consistent in content creation, such as batching content and finding a realistic schedule. Carmen also shares her favorite tools and apps for editing content and highlights the costs associated with being an influencer, including subscription fees for editing apps and platforms for deep linking and link management. In this conversation, Carmen shares her experience and insights as an influencer. She discusses the challenges of managing contracts and opportunities as a solo influencer and the importance of finding the right management agency. Carmen also provides advice for aspiring influencers, emphasizing the need for consistency, niche selection, and vulnerability. She highlights the importance of claiming social media handles and establishing what you want to talk about. Carmen also discusses the definition of success as an influencer and the importance of staying true to your personal beliefs when working with brands. Lastly, she emphasizes the value of incorporating feedback and engagement from your audience into your content creation process.
Takeaways
Align with brands that align with your values and resonate with your audience.Being an influencer is not as easy as it may seem, and there are many behind-the-scenes tasks and responsibilities.Consistency in content creation is important, but find a schedule that works for you and give yourself grace.Use tools and apps like CapCut and Lightroom for editing content.Consider the costs associated with being an influencer, such as subscription fees for editing apps and platforms for deep linking and link management.When building a team, be selective and find individuals who can assist with specific tasks and responsibilities. Managing contracts and opportunities as a solo influencer can be overwhelming, and it may be beneficial to work with a management agency.Consistency, niche selection, and vulnerability are key factors in building a successful personal brand as an influencer.Claiming social media handles and establishing what you want to talk about are important steps when starting out as an influencer.Success as an influencer can be defined by achieving financial stability, being able to take care of your family, and doing what you love.Incorporating feedback and engagement from your audience through polls, quizzes, and check-ins can help guide your content creation process and business decisions.Chapters
00:00 Introduction and Setting the Stage
00:28 Carmen's Journey to Becoming a Full-Time Influencer
03:48 Having a Coach or Mentor in the Influencer Space
05:22 Misconceptions About Being an Influencer
07:33 Carmen's Work Week and Routine
11:44 Pros and Cons of Direct Brand Deals
19:24 Determining Whether a Brand Partnership is Worth Taking
22:09 Handling Negotiations for Brand Partnerships
25:01 Tips for Consistency in Content Creation
28:00 Tools and Tips for Creating and Editing Content
30:54 Costs Associated with Being an Influencer
33:40 Building a Team of Assistants and Managers
35:00 Overwhelm and Seeking Help
36:38 Starting as an Influencer with a Small Following
37:24 Defining Success as an Influence
48:23 Top Three Things for Influencer Success
50:07 Organic Partnerships vs. Reaching Out to Brands
51:37 Featuring Different Brands to Attract Partnerships
53:50 Maintaining Boundaries for Privacy and Self-Preservation
54:55 Incorporating Feedback and Engagement from the Audience
01:03:45 Building a Wine Business -
In this conversation, the host and guest discuss the challenges and rewards of being a mamapreneur. They cover topics such as launching a clothing line, starting a course, and balancing motherhood and entrepreneurship. The guest shares her entrepreneurial journey and emphasizes the importance of investing in oneself. They also discuss the misconceptions of mamapreneurship and the struggles of juggling multiple roles. The conversation concludes with the guest sharing resources for entrepreneurs and moms, including a podcast and a book recommendation. In this conversation, Jordynn shares her experiences as a mom and entrepreneur, discussing topics such as incorporating parenthood into content creation, the importance of mom friends, building relationships as a mom, making friends as a mom entrepreneur, preparing for motherhood as an entrepreneur, involving children in entrepreneurial endeavors, finding support as a mom entrepreneur, creating a productive work environment, transitioning from a 9-to-5 job to full-time entrepreneurship, unexpected synergies between motherhood and entrepreneurship, and marketing strategies for selling planners as digital products. Her final advice emphasizes the importance of confidence and investing in oneself.
Takeaways
Invest in yourself and seek mentorship to thrive as an entrepreneur.Start a course based on your expertise and share your knowledge with others.Establish boundaries and prioritize self-care to balance motherhood and entrepreneurship.There is no perfect balance, but rather a constant process of prioritizing and adjusting.Family content is popular, but it's important to avoid exploiting children and ensure their well-being.
Chapters00:00 Introduction and Technical Difficulties
01:13 Introducing the Guest and Her Journey
02:49 Discussion on Mamapreneurship
03:08 Entrepreneurial Journey
04:17 Starting a Course
05:12 Helping Others and Coaching
06:30 Investing in Yourself
07:35 Creating a Course
09:37 Balancing Motherhood and Entrepreneurship
10:08 Juggling Entrepreneurship and Motherhood
12:27 Prioritizing Self-Care
13:37 The Number of Children and Challenges
20:20 Scheduling and Planning
22:46 Top Resources for Entrepreneurs and Moms
25:08 Creating a $27 Digital Product
26:19 Benefits and Struggles of Being a Mom Influencer
28:03 Incorporating Parenthood into Content Creation
29:04 The Importance of Mom Friends
30:00 Building Relationships as a Mom
31:04 Making Friends as a Mom Entrepreneur
32:29 Preparing for Motherhood as an Entrepreneur
33:46 Involving Children in Entrepreneurial Endeavors
36:27 Finding Support as a Mom Entrepreneur
39:00 Creating a Productive Work Environment
41:36 Transitioning from a 9-to-5 Job to Full-Time Entrepreneurship
47:32 Unexpected Synergies Between Motherhood and Entrepreneurship
50:51 Marketing Strategies for Selling Planners as Digital Products
55:00 Final Advice: Confidence and Investing in Yourself -
Dre Smith discusses the benefits of podcasting for entrepreneurs, misconceptions about podcasting, tips for consistency, batch creating episodes, choosing between audio and visual podcasts, timing for guest interviews, preparing for guest interviews, podcast hosting platforms, and monetizing podcasts. In this conversation, Dre Smith discusses the different ways to monetize podcasts, including dynamic ad insertion, custom or host read ads, custom segments, and general sponsorships. He explains the concept of CPMs (cost per thousand views) and how it affects podcast monetization. Dre also shares insights on getting picked up by a network, setting goals, and growing your show. He emphasizes the importance of marketing on social media and cross-promotion with other podcasts. Additionally, he provides tips for building a podcast Instagram page, including creating engaging content and fostering a sense of community.
Takeaways
Podcasts can be monetized through various methods, including dynamic ad insertion, custom or host read ads, custom segments, and general sponsorships.CPMs (cost per thousand views) are a key metric in podcast monetization, representing the cost per thousand downloads or impressions.To get picked up by a network, it is important to set clear goals and demonstrate consistent growth in your show, including a minimum number of downloads per month.Effective marketing on social media, including sharing engaging clips and cross-promotion with other podcasts, can help build an audience and increase listenership.Building a podcast Instagram page involves creating a sense of community and sharing diverse content related to the podcast's subject matter.
Chapters
00:00 Introduction and Background
04:15 Benefits of Podcasting for Entrepreneurs
07:10 Misconceptions about Podcasting
08:55 Tips for Consistency in Podcasting
09:17 Batch Creating Episodes
13:18 Choosing Between Audio and Visual Podcasts
24:09 Preparing for Guest Interviews
30:12 Podcast Hosting Platforms
35:02 Monetizing Podcasts
36:22 Monetizing Podcasts: Visual vs. Audio
37:37 Ways to Monetize Podcasts: Dynamic Ad Insertion
39:04 Ways to Monetize Podcasts: Custom or Host Read Ads
40:00 Ways to Monetize Podcasts: Custom Segments and General Sponsorships
41:25 Understanding CPMs in Podcast Monetization
45:22 Criteria for Monetizing Audio Podcasts
47:32 Getting Picked Up by a Network: Setting Goals and Growing Your Show
49:09 Criteria for Joining a Network: Minimum Downloads
50:57 Marketing Tips: Social Media and Cross Promotion
58:09 Building a Podcast Instagram Page: Creating Community and Engaging Content
Recommended Hosting Platform
Spreaker
Connect w/ Dre
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Connect w/ Relationship Restored
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Full time influencer, Tina Meeks and I talk about:
The truth about being an influencerGetting started with becoming an influencerReaching the right audienceWhat paying brands look forCreating authentic partnership contentProcess for pitching and closing dealsFree Vs paid workTypical work week of an influencerConnect w/ Tina -
In this episode I shed light on the power of mastering progress NOT perfection.
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Dr. India (Hall) Logen & I talk about her 5 step method to reaching your fullest potential. In this episode we talk about:
Nourishing your passion Navigating your life with faithFinding Mentorship Sustaining your motivation Building a relationship with godBeing consistent in your faith Connect with Inida -
I dropped out of college at the age of 19 to start my first business. Most people don't know the tramatizing story behind why...in this episode I share details of my decision to drop out, the life altering reason behind it and give my opinion and advice on college as a whole.
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Maya Elious shares the story behind the growth of her million dollar brand and business. Mindset, messaging and marketing are just a few of the things touched on in this episode.
Connect with Maya @mayaelious
Connect with Bre @breannaaponte
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Breanna shares her 5 steps to "Creating a Life You Love". Follow her @breannaaponte to stay connected and continue being inspired.
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Breanna Aponte explains her journey of entrepreneurship and shares what you can expect from the All About Your Brand Podcast. To stay connected with our host, follow her @breannaaponte