Babe Ruth Master Marketer

The podcast series featuring members of the Ruth family like Babe’s grandson Tom Stevens and Babe’s daughter Julia who passed away last year at age 102. Also included are executives from the sports memorabilia industry, the licensing firm that handles the Babe Ruth name and estate for sponsorship and promotions, the man who ran the Babe Ruth Museum for 37 years, and others. BABE RUTH MASTER MARKETER is about BUSINESS, BRANDING AND MARKETING – and what business people and marketers today can LEARN from Babe Ruth.