Episodes
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Hi earth angels, welcome back to DIGITAL FRUITSā the podcast
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Hi hots,
Today I decided I wanted to yap, as they say, with you. I was talking out loud to myself (re: crazy) and was like noā¦ I need to talk to the girls about this.
I am a big voice memo-er. Not only voice note journaling like Iām on a phone call with myself, but specifically, sending my friends voice memos instead of texts. If itās really good (or really bad), weāre talking like 15-20min. One thing about me and my girls is we love a personal podcast episode. And thatās basically what weāre doing today!
Hereās the agenda, in order š
* My organizational system: whatās working, whatās maybe notā¦ is this crazy? Whatās your system look like? Particularly for my ADHD babes who love to plan and HATE to execute. Lol.
* Rebranding as āathleticāā¦ I know. I am SO exercise intolerant these days, like bad, and Iām ready to be stronger than the NBA combined. Advice WELCOMED.
* Beauty favorites rn! Chatting about weird things I am putting in my hair, my go-to manicure/ring situation (but lowkeyā¦ is it just a recession indicator?), and my makeup routine that is perfect for everything. I think I talk about other stuff too.
* The faux romanticism of the creative freelancer: Ahhh. A topic I have too much to say about. Talking about a piece Iām writing on this topic (coming out right after this prob!), and reflecting on my early years as a freelancer in the film and fashion industriesā and why it made me SO jaded, and how I made it to the other side! Basically, talking about the crazy martyrdom complex and inaccessibilities of the creative industries and freelance economy that are making you feel like you need to be a specific kind of person to achieve your dreams. I REJECT THAT. Anyways!
ILY! Voice memo me back? šš
Find Emma:
Substack: digitalfruits.substack.com
Instagram: @emmaloucogan
TikTok: @digital.fruits
Get full access to DIGITAL FRUITS at digitalfruits.substack.com/subscribe -
Missing episodes?
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welcome perfume-pilled fruities
Hi angels, weāre back with another perfume pod episode. I think itās getting weirder. But also more delicious. Truly my favorite time of the month. This set of samples has been SO interesting and fun to play with. Found some more holy grails, was underwhelmed, was overwhelmed, and wasā¦ challenged. More than I thought I could be. I thought I was unchallengeable when it came to fragrance. Incorrect (or rather, indolorrect).
Hereās the overview of the 16 scents we chatted about today, for your pleasure or pain
* Daddy by Universal Flowering
* Blackmail by Kerosene
* Tobacco Rose by Papillon (bumped up from mid status last episode)
* Anubis by Papillon
* Rock River Melody by RĆ©gime Des Fleurs
* Flaming Creature by Marissa Zappas
* Sacred Santal Body Wash by CYKLAR (what I wanted Necessaire to be is what this was)
* Sacred Santal Body Cream by CYKLAR
* Little Flower by Chloe Sevigny & RĆ©gime Des Fleurs
* Pleasure Portrait by Universal Flowering
* Bengale Rouge by Papillon
* Loverās Leather by CYKLAR
* Thumbsucker by Stora Skuggan
* Radical Rose by Matiere Premiere (headache-y for me)
* Salome by Papillon
* Story of Your Life by ELDO (also headache-y for me)
Next time, Iām definitely trying the following! The list will grow. But I at least have these ones on it for certain. Let me know if thereās any others you think I need to tryā whether itās to my taste or just for a wild scent experience. Down for it all (I think).
Thanks for listening divas I am having so much fun with you!!!
Find Emma:
Substack: digitalfruits.substack.com
Instagram: @emmaloucogan
TikTok: @digital.fruits
Get full access to DIGITAL FRUITS at digitalfruits.substack.com/subscribe -
hi hotties!
pod episode 02 is here. & weāre talking fashion. (shocking)
the pod 02 syllabus š
* intro + thoughts on social media rn
* strangest tips iāve learned as a stylist & director
* a new, and an old, brand that i think people should know about
* what my go-to outfit formulas & approaches to styling are atm
* the decades that influence my work the most, past to present, and how fashion history has been a throughline in my work
* a trend i think is inherently sexist and the ugly alternative i think we should make cool and chic
* how to be content with your personal style
ilysm thank you for listening i recorded this in my closet with my cat just for u. so its infused with closet magic
if you want to submit a Q for the next Q&A, DM me on substack or keep your eyes peeled in the DIGITAL FRUITS chat where iāll give you a shout when there is a Q&A episode/post on the horizon.
Find Emma:
Substack: digitalfruits.substack.com
Instagram: @emmaloucogan
TikTok: @digital.fruits
Get full access to DIGITAL FRUITS at digitalfruits.substack.com/subscribe -
the moment youāve been waiting for. or that iāve been waiting for. welcome to the first podcast edition of digital fruits!
today iām talking to myself about niche perfume opinions and ones iāve tried this month.
fragrance brands discussed today include: Vyrao, Binaurale, Etat Libre DāOrange, Hilde Soliani, Lubin, Tauer, Frederick Malle, Orto Parisi, Masque Milano, Byredo, Papillon, Marlou & moreeee
as I return to the podcast world (iykyk), iām still deciding exactly what I want DF the podcast to look like. but what I do know is I want it to be a space for me to yap about things iām obsessing over- for better or for worse. iām brewing up ideas, but thereās one thing that has persisted as a top-of-mind topic that I actually NEED to talk about for my peace of mind: the weird perfumes iāve tried this month. a hobby iāve been returning to this winter and honestly canāt stop diving deeper into.
iām thinking I may do a monthly-ish edition of the pod where we go over what iāve been trying in the perfume world!
iāve been really enjoying engaging in creative hobbies that are relatively offline and tactile and most importantly have nothing to do with my creative career. i think its soooo so important to protect our creativity in this way. which is why iāve become an armchair expert on niche perfumery and also cookie recipe developing (thatās for another day).
sooo letās discuss what i learned this month about perfumes and some of the highlights (the good and the baaad) from the 25 samples i played with this month. some of these took me on a journey from love to hate, hate to love, or just flat-out were incredibly fascinating (or incredibly gross). frankly, as I try out more samples this as a series will be helpful for me in actually remembering and cataloging my opinions on these (and thatās on ADHD).
(Top left to bottom right: Vyrao, Clue, Etat Libre DāOrange, Stora Skuggan)
hereās what we learned this month about perfumes
first of all! every esoteric it girl knows a few key things about perfume. (1) perfume is incredibly personal both literally because depending on your skin chemistry a perfume can pull differently on each of us and in the sense that discovering your taste in perfumes is a journey that can look wildly different to the next person. and (2) what makes a perfume cool is your relationship to it.
iāve always loved fascinating perfumes and scent memories, but recently, diving in the deep end of niche perfumes has been incredibly rewarding this year. its helping me feel closer to myself and my personal taste/style (akaā¦ just feeling closer to myself in general). i love having a cute little hobby that (1) has nothing to do with my career AKA stokes creativity in a way that has nothing to do with monetization (a whole other newsletter topic) and (2) is just a little thing I do with myself (although I do tend to force sample sniffing sessions upon my boyfriend and mom and best friend and grandma andā¦).
& something else youāll find me talking about on digital fruits often is how engaging with the 5 senses is an incredible gateway to not only being able to engage with more interest and curiosity with the world around you but by proxy being able to get curious about, and get to know, and spend more time with yourself as well. The 5 senses are best engaged offline, and the more we learn their languages the most we can interact with our entire world. I view the 5 senses as an anti-brain rot gateway drug. And exploring the olfactory worlds through the delicious, and the strange, and the nostalgic, has been so fun and fascinating and im so grateful iāve reconnected with a hobby that conjures so much curiosity and creativity in my life.
But like, tl/dr. im being dramatic, its really just fun. Its fun, its fascinating. It goes so much deeper than i ever thought it could.
anyways! hereās what iāve learned this month as iāve fallen deeper in love with this hobby. (plus some bonus ones I thought of that I didnāt mention on the pod version):
* I donāt HATE gourmands I am just particular and donāt like super sugary sweet gourmands. i am trying to have an open mind!! Queen Hilde Soliani helping me get over my gourmand fear
* if you love perfumes, strange scent stories, and also generally being hot you will looove the divas at Nose Candy pod, the way they discuss perfumes is so fun and interesting
* not all roses, not even all peppery roses, are created equal
* on that note, I still donāt know if i have for sure found my perfect spicy leathery rose but I am CLOSE.
* you do NOT need to blind buy full bottles ever. get your butt on Scent Split rn and play with some $3 samples first. becauseā¦
* ā¦ my opinions changed like 10 times in one week over a handful of these. some I loved then hated, some I hated then loved. really worth going on the journey with them! i HATED some of the perfumes that ultimately ended up on my āneed the full bottle right nowā list. literally one day just woke up obsessed with a couple of the ones I hated on first sniff.
* I want a tea scent so bad but NOT these tea scents. so we are still on the hunt. need to try One Day I think? and Arielle Shoshanaās matcha scent
* the dupes don't always dupe. brittany breeze is NOT wood sage & sea salt contrary to semi-popular belief
* thought I liked skin scents with good longevity but turns out I do actually want other people to be able to smell me lol
* my skin literally eats up perfume if I donāt spray it on my clothes I am cooked and yes I moisturize before and spray enough!!
* notes I love historically and continue to love to this day are: leather, rose, pink pepper & black pepper, guaiac wood, incense, jasmine, vetiver, suede. basically I love a woody, earthy, smoky, and/or spicy smooth floral but my heart is open to more
* and upon researching the scents iāve loved over time, LOTS of violet leaf, cedar, & sandalwood (often with vanilla) showed up to my surprise too. i also tend to always love an herbal-y citrus.
* i am a Chanel No. 5 DEFENDER. despite the fact that typically I am not a musky/aldehydic lover at aaaall (though Epona by Papillon is changing my mind a little). āgrandmaā perfumes are actually incredibly beautiful and complex. and although I wouldnāt wear Chanel No. 5 on a night out, itās one of the coziest clean post-shower getting ready for bed scents I own. it has its place IMO and I am not afraid to say it
join my mailing list below to get these newsletters (weird perfumes & beyond) straight to your inbox! ily!
THE list of december perfumes, ranked
the perfumes with a little āšļøā next to it are the ones I went the deepest on in this pod, but I did make sure to touch on all of them! lmk if there are any you want me to cover more or circle back to on the next perfume-pilled ep in january! (and let me know if there is anything I need to add to my sniffing next list)
full bottle worthy give it to me right now
* Portrait of a Lady - Frederick Malle šļø
* Terroni - Orto Parisi (the most eternal on me but especially on my clothes) šļø
* Epona - Papillon (me & Epona went on a JOURNEY) šļø
* Tobacco Rose - Papillon šļø
* Happy Hardcore - Binaurale (this is crack to me. smells like mall) šļø
* Magnetic 70 - Vyrao
* Free 00 - Vyrao
loved
* Orgasmo - Hilde Soliani (goodbye Lost Cherry, hello Orgasmo) šļø
* Georgette - Vyrao šļø
* I Am Verdant - Vyrao
* Au Couer du Desert - Tauer (this one smells like a Moroccan spice market in the hot dusty air. my mom thinks it smells like an innertube)
fine
* Biblioteque - Byredo (THE charli xcx endorsed scent of brat summer)
* Witchy Woo - Vyrao
* Eau De Protection - Etat Libre DāOrange šļø
* Basic Witch - Xyrena
* Montebaco Cuba - Ormande Jayne
interesting
* Hot Milk - Hilde Soliani šļø
* Rain on Oak - Scents of Wood (photorealistic wet dirt!! the one I talked about in newsletter 01)
* Petal Jus - Binaurale (hot robot stripper scent) šļø
* Corpallium - Marlou (controversial. but more wearable than you think. to ME)
absolutely not
* Times Square - Masque Milano (artificial plastic strawberry and street. need to try more lipstick-y scents because this one made me sad lol)
* Russian Tea - Masque Milano šļø
* ThĆ© Yulong - Armani PrivĆ© šļø
* The Sixth - Vyrao
* Brittany Breeze - Lubin (90s men cologne but not in a good way)
my to sniff next list (lol honestly this list could be endless)
* Matchbox Romance - Binaurale
* Jasmine Tea - One Day
* White Rice - dāAnnam (the streets tell me this is the best rice scent)
* Black Jade - Lubin (the āMarie Antoinetteā scent. my history nerd ass needs to smell for personal hyperfixation reasons)
* Rose & Cuir - Frederick Malle (actually the whole line)
* Rock River Melody - Regime des Fleurs (also actually the whole line)
* Little Flower - Regime des Fleurs x Chloe Sevingy
* Ghost in the Shell - Etat Libre DāOrange
* You or Someone Like You - Etat Libre DāOrange
* Hypnotizing Fire - Harmonist
* Craft - Andrea Maak
* Salt & Pepper - Hilde Soliani (actually I would be interested to smell literally everything from her)
* Slightly B***h - Fillipo Sorcinelli (same from Fillipo he is so interesting to me)
* Sunday - Arielle Shoshana (her matcha! potentially a contender for my perfect tea scent?) šļø
* OH I almost forgotā¦ that one Space scent that is apparently really photorealistic and also gross lol
& everything fromā¦
* Clue
* Gumamina
* Marissa Zappas
* Stora Skuggan
* Thin Wild Mercury
* the last few from Vyrao
* the last few from Binaurale but especially Matchbox Romance mentioned earlier
* the rest of Papillon
you want to share this post with your friends so bad you want to click share so bad it hurts
ok love you hope you enjoyed!!! perfume is alchemy to me, and one of the many ways we can connect with ourselves through engaging with our senses. i will most definitely be getting more samples for January so I can report back and continue this convo as my civil duty to you.
what are you controversial perfume opinions? any on this list you disagree about (or equally are obsessing/hating over)?
give me all your perfume thoughts, questions, & hot takes and iāll go over them on januaryās perfume ep.
talk soon!
