Episoder
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Ellen Rohr, Brand and Industry Marketing Lead at ServiceTitan, shares her inspiring journey from financial struggles to business success.
Ellen discusses the five key steps to becoming a first-class financial manager, offering actionable insights tailored for pest control professionals. She emphasizes the importance of confidence, stewardship, and financial literacy in building a thriving business.
Whether you're just starting out or looking to scale, this episode will leave you motivated to master your finances and grow your enterprise.
Join us as we discuss:
[5:04] The dangers of burnout and financial stress
[13:14] Overcoming the reluctance to face money problems head-on
[23:46] The 5 steps to mastering financial literacy in your business
Check out these resources we mentioned during the podcast:
Where Did the Money Go? By Ellen Rohr
How Much Should I Charge? By Ellen Rohr
The Business of Contracting By Frank Blau
The Great Game of Business By Jack Stack
Tricks of the Trade to Success: The Magic of Creating Your Ta-daaah! In Business and in Life By Paul Kelly
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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The 2024 State of the Pest Industry Report is here â and itâs packed with insights to help pest control business owners strategize for growth.
Anders Fredericksen, Senior Product Marketing Manager at FieldRoutes, joins us to break down the key findings, from revenue growth strategies and marketing automation investments to technology adoption challenges.We dive into how companies are optimizing cash flow, balancing headcount with automation, and navigating barriers to software adoption. Plus, Anders highlights emerging trends like AI, property intelligence, and the growing demand for end-to-end management platforms.
Discover how the pest control industry is planning for a more efficient, customer-focused, and tech-driven future.
Join us as we discuss:
[3:44] General highlights from the 2024 State of the Pest Industry Report
[9:49] Marketing automation, AI tools, and other tech trends
[21:07] Top goals, priorities, and concerns heading into 2025
[29:56] The biggest surprise takeaways from the annual report
Check out these resources we mentioned during the podcast:
2024 State of the Pest Industry Report
Thrive Analytics
State of the Pest Control Industry Heading into 2025 Webinar with Anders Fredericksen and Eddie Wooten
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we sit down with Zach Boardman, Director of Technical Operations at HomeShield Pest Control in Orange County, California.
Zach talks about the art of active listening and why understanding the customerâs perspective is key to exceptional service. He also reveals how FieldRoutes reporting tools have become a game-changer in streamlining business operations and driving growth.
Zach also takes us behind the scenes of HomeShield's innovative apprenticeship program, sharing how itâs shaping the next generation of pest control professionals.
Join us as we discuss:
[9:41] Why the customerâs experience is always right
[11:39] HomeShield's apprenticeship program
[17:26] The impact of FieldRoutes on customer relationships
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this special holiday episode of Pest in Class, host Amanda Salvatore highlights extraordinary acts of compassion and community support within the pest management industry.
Discover how Suzy Rayner of Valkyrie Pest Solutions transforms customer experiences with her trauma-informed care approach, reshaping treatment processes with empathy.
Hear about Eric and Kurt Scherzingerâs inspiring efforts at Scherzinger Pest Control to foster employee well-being and adapt company culture during the challenges of COVID-19.
Finally, learn about the impactful work of Ryan and Noel Goins of Get Goins Pest Control in providing crucial aid to families facing severe infestations.
These powerful stories underline the profound role of empathy, community outreach, and creative solutions in elevating pest control beyond its traditional scope.
Join us as we discuss:
[00:52] A trauma-informed approach to customer service
[8:32] Shouting your employee appreciation from the rooftops
[16:34] Helping struggling families with their pest control needs
Check out these resources we mentioned during the podcast:
The Keep It Goins Foundation
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Ashley Morrison, President at City Wide Exterminating Inc. in Charlotte, NC, is a proud champion of her family businessâ family-first culture.
By implementing new routing efficiencies and other leadership lessons, sheâs helping ensure that her frontline staff can get home sooner and spend time with their loved ones.
Tune in to hear how Ashley is leaning on FieldRoutes and her industry contacts to empower her team and support a healthy work-life balance in their organization.
Join us as we discuss:[9:17] Setting healthy boundaries in a family-run business
[16:57] Transitioning from index cards to a company-wide CRM
[20:37] The importance of efficiencies in a family-first culture
Check out these resources we mentioned during the podcast:National Pest Management Association (NPMA) Executive Leadership Program
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Aaron Curtis, CXO of Alta Pest Control, has helped propel the company to remarkable growth by centering on customer experience (CX) and fostering a strong, unified company culture.
Aaron discusses Altaâs mission to create a âbetter experience by becoming better peopleâ and explains how customer retention is directly influenced by employee engagement.
Whether you're looking to improve customer service or inspire company-wide accountability, Aaron shares actionable steps to make CX a driving force in your business.
Join us as we discuss:
[8:00] Creating value by elevating the customer experience
[15:08] Why customer satisfaction is everyoneâs job
[20:53] The symbiotic relationship between customer and employee retention
[31:21] Relieving customer friction through notification updates
Check out these resources we mentioned during the podcast:
Top 6 Automation Hacks to Get Your Time Back
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we chat with Daniel Shropshire, Director of Operations at Official Pest Prevention.
We explore how technology is driving innovation, from FieldRoutes' automation solutions to the use of SMART technology in schools, and how these advancements are reshaping the way pest control companies operate.
Daniel shares valuable insights on maintaining a personal, small-business feel while scaling operations, the advantages of bundling services, and the power of transparency and honesty in building lasting customer relationships.
Join us as we discuss:
[15:22] Maintaining a small business feel during expansion
[22:12] Automation and the human touch in customer service
[32:03] Implementing SMART technology in schools
[37:01] Advice for leadership during organizational change
Check out these resources we mentioned during the podcast:
SMART - Digital Pest Control
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, Ryan Miklus, General Manager of Budget Brothers Termite and Pest in Phoenix, Arizona, opens up about his baseball-inspired leadership style and the vital role of a thriving work environment in a family business.
Ryan takes us on his unexpected journey into the world of pest control, revealing the pivotal moment when his father chose to sell the family business to a local permanent capital firm â passing on private equity for a more values-driven path.
Ryan delivers powerful insights on how he fosters success within his team, emphasizing the unstoppable force of teamwork. This episode is packed with inspiration and leadership wisdom you wonât want to miss.
Join us as we discuss:
[07:44] Weighing a post-high school career versus college
[17:39] A team leadership philosophy and key success factors
[21:17] How to create wins for employees and customers
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we sit down with Rachel Mendez, the fascinating owner and operator of Last Call Pest Control in Ontario, Canada.
Rachel shares how her distinctive journey shaped her compassionate approach to pest management. We also dive into how her bold personal aesthetic infuses her business branding, making her business as unique as she is.
As a new mother, Rachel opens up about the delicate balancing act between parenting and entrepreneurship, the power of community support, and her inspiring mission to uplift other women in the industry.
Join us as we discuss:
[09:23] A compassionate pest control approach
[20:45] Rachelâs unique branding success
[37:32] How to delegate and build trust in your team
[45:52] Advice for new business owners
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Did you know the ServiceTitan Podcast network has other shows that can really help you not only grow your business but learn more about and use ServiceTitan even better?
We've come out with additional shows to help folks all over your organization get the most out of your time working with us and our platforms.Today we have a guest episode from our sister show "Toolbox for the Trades", with a great concept to help keep your customers in your circle and coach your techs on the little things that matter most.
Originally Aired 8/20/2024
ServiceTitan is a powerful tool, but just like any major piece of equipment in your shop, you have to know how to use it to get the most out of it.
Customer satisfaction is typically a top priority for inbound service calls, but what about after the technician has left the premises?
Chelle Allen, the owner of iconnectu, joins us to discuss the concept of âhappy callsâ â customer experience follow-ups made after a service is performed. Chelle explains how these calls not only offer gratitude but also collect valuable feedback to improve services.
Tune in to hear how happy calls help identify minor issues like technician behavior, create opportunities for additional sales, and strengthen customer loyalty.
Join us as we discuss:
[3:33] The importance of following up on the little things
[10:50] Following miscommunication crumbs
[19:17] Eliminating in-house bias by outsourcing calls
[29:21] Using âhappy callsâ for cross-promotional sales
Check out these resources we mentioned during the podcast:
ServiceTitan Thank You Report Guide
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.
Know a business that could use a bit of muscle from ServiceTitan? Refer them here!
Listening on a desktop & canât see the links? Just search for Toolbox for the Trades in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we discuss cutting-edge reward systems that can boost your employeesâ performance.
Chris Anderson, co-founder and VP of Sales at Applause, and Kevin Burton, Business Development Representative Manager at Enzy, join us to discuss their approaches to employee engagement, incentivization, and gamification in the pest control industry.
Chris shares how Applause has turned technician incentives into a performance-boosting powerhouse. Meanwhile, Kevin reveals how Enzyâs fun and competitive gamification tools light a fire under employees, sparking friendly competition and keeping motivation high.
Join us as we discuss:
[2:24] How Applause creates incentives for technicians, leading to better service
[6:34] A real-life Applause success story
[15:59] How Enzy gamifies the workplace and creates healthy competition
Check out these resources we mentioned during the podcast:
Applause
Enzy
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we sit down with two key leaders from Smarter Launch â Cody Smith, Director of Operations, and Bryson McCutcheon, Director of Customer Success.
Cody and Bryson share insights into how Smarter Launchâs innovative proposal software is designed to address common challenges in the pest control industry.
They discuss the softwareâs standout features, its impact on streamlining business processes, and the importance of building a strong community within the field.
Join us as we discuss:
[06:19] The appeal of the pest control industry
[12:51] How Smarter Launch can help your business
[18:57] A mindset of continuous product improvement
Check out these resources we mentioned during the podcast:
Smarter Launch
Field Routes
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Many professional associations across the country provide resources and opportunities for companies to network, connect, learn, and ultimately help each other scale their businesses.
These groups have opened the doors for underrepresented groups to join the pest control industry and to pursue a professional career where they feel supported and included.
These incredible changes motivated Allie Allen to join the National Pest Management Association, where she focuses on memberships and certifications.
She joins us at our Ignite 2024 booth to share the story of her professional journey, her passion for memberships, and why she thinks more women should enter the pest control industry.
Join us as we discuss:
[3:39] How networking makes the industry better
[05:54] Why association memberships are important
[09:48] Why more women need to enter the pest control industry
Check out these resources we mentioned during the podcast:
National Pest Management Association
Pest World
ServicePro
FieldRoutes
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In this episode, we chat with Brianna Neerland, Operations Manager at Kwik Kill Pest Control in Wisconsin. Brianna shares her journey from biotechnology to pest control, along with her passion for making operations run smoothly.
Brianna highlights the importance of efficient routing, automation, and clear communication with clients to keep a pest control business running strong. She also tells some great, relatable stories, including a memorable DIY pest control mishap.
Join us as we discuss:
04:43 Pivoting from biotech to pest control
08:11 The importance of routing optimization for efficiency
15:19 DIY pest control horror stories
Save $150 On Your âEarly Birdâ Ignite AdmissionYou can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Ryan Englin truly understands how challenging it can be to recruit qualified people. He knows that if business owners want someone to look at them as their next potential employer, they need to make sure that the company appeals to them and meets them where theyâre at.
They also need to understand what resonates with the different generations out there in the market who are actively looking for a career and adjust their approach and messaging accordingly.
As the CEO of Core Matters, Ryan and his team are on a mission to help companies in the trades hire the right talent faster and in a way thatâs mutually beneficial. He stops by to share his experiences with us, discuss what business owners should be mindful of when recruiting, and talk about how to appeal to candidates from different generations.
Join us as we discuss:
[04:19] The different generations of talent and what resonates with them
[12:35] How to appeal to the younger generation
[21:11] The importance of being seen and heard within the company
Check out these resources we mentioned during the podcast:
Core Matters
Titans of the Trades Podcast
FieldRoutes
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Scaling a small business is always challenging. Sometimes, âwinging itâ feels like the best tactic that a growing team can do. But what about when a party like private equity enters the picture?
Those investors want to see more concrete processes that can be scaled and donât rely on knowledge that only resides in various minds across the company.
Laura Gergle, VP of Project Management at Pest & Termite Consultants in Raleigh, NC, tells us how effective project management and documentation of processes and initiatives isnât just healthy for your business. Effective planning will make your company more attractive to outsiders looking to invest.
Join us as we discuss:
[10:14] Why project management makes a difference to private equity
[23:50] How project management factors into culture
[37:19] Areas that require a different project management approach
Check out these resources we mentioned during the podcast:
Professional Women In Pest Management
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Anyone in sales will tell you that managing a large team spread across different locations and time zones is no small feat. You need to lead and guide them so that they meet and exceed quotas and improve continuously.
With the rapid advancement of artificial intelligence (AI) and other technology, sales teams are now able to improve how they work in ways that were previously unthinkable.
This positive disruption motivated Gavin Janis to make the transition from being a user to a trainer of high-performing sales teams at Siro.
He joins us to share the incredible story of his professional journey and how Siro helps record and transcribe face-to-face conversations to unlock missing revenue for sales teams in the pest control industry.
Join us as we discuss:
[07:35] An introduction to Siro and the platformâs mission
[11:12] How Siro is used to train sales teams and help them to improve
[27:46] Success stories from companies that are using the platform
Check out these resources we mentioned during the podcast:
Siro
FieldRoutes
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Get ready for an electrifying episode as we bring you the best insights straight from the floor of Ignite 2024, the must-attend event for pest control professionals in Orlando, Florida.
Weâre diving deep into the future of business operations with cutting-edge AI integrations, game-changing software strategies, and powerful automation techniques that can elevate any pest control business.
Whether youâre looking to optimize your teamâs efficiency, leverage AI for smarter decision-making, or streamline your daily operations, this episode is packed with actionable tips.
Donât miss out on these rapid-fire interviews that will ignite your passion and spark innovation in your pest control operations!
Join us as we discuss:
[00:27] Fun feedback from a first-time Ignite visitor
[9:58] Exciting AI-powered phone system solutions
[20:56] Practical advice from a 10-year FieldRoutes user
[30:07] Best business practices from a FieldRoutes coach
Connect with our guests:
Kendra Snyder, General Manager at Quest Termite and Pest Control
Raymond Kidwell, Director Of Business Development at Voice for Pest
Cliff Killingsworth, Owner of ENSEC Pest & Lawn
Bill Goins, Customer Service Specialist & Operations Manager at Pest SOS Sales & Office Solutions
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Eric Scherzinger and Kurt Scherzinger know that taking over a multigenerational business comes with its own set of challenges.
They knew that in order to scale sustainably, it had to start with a shift in mindset and the way that the business operated.
As members of the senior management of Scherzinger Pest Control, Eric and Kurt are on a mission to help homeowners get rid of their bug problems. They stop by to share their professional journey with us and highlight the challenges of working in a family business.
They also provide advice for those planning to join a multigenerational business, how to create a good work culture, and how to ensure a smooth transition to another software.
Join us as we discuss:
[11:16] The challenges of taking over a family business
[21:05] Key elements that contribute to a great work culture
[28:26] Advice for those going into a multigenerational business
Check out these resources we mentioned during the podcast:
Scherzinger Pest Control
EOS
FieldRoutes
Save $150 On Your âEarly Birdâ Ignite Admission
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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In a male-dominated industry like pest control, engagements with customers tend to be very impersonal and transactional.
These circumstances motivated Suzy Rayner to lead with empathy when she interacts with customers so that she can meet them where they are.
She joins us on this episode of Pest in Class to share her story of incredible resilience and how she turned the adversities she faced in her personal life into a strength. Suzy also talks about how she started her company, Valkyrie Pest Solutions, and why she uses a trauma-informed lens when engaging with customers.
Join us as we discuss:
[06:00] How Suzy improved the customer experience
[21:57] Why itâs crucial to use a âtrauma-informed lensâ with customers
[34:35] The importance of gender diversity in pest control
Check out these resources we mentioned during the podcast:
Valkyrie Pest Solutions
FieldRoutes
You can find this interview and many more by subscribing to Pest in Class on Apple Podcasts, on Spotify, or here.
Listening on a desktop & canât see the links? Just search for Pest in Class in your favorite podcast player.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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