Episodes

  • [331] Raquel Merlini is the founder of R SKIN Aesthetics in Michigan. As a seasoned Registered Nurse and Certified Aesthetic Nurse Specialist with over 14 years of experience in the plastics industry, she offers a real-world model of collaborative care and ethical practice for those who, like her, seek to educate, listen to, and guide patients toward treatments that transcend fleeting trends and instead align closely with their most authentic self-expression goals.

    In the context of rising calls for tighter regulation, greater transparency, and stronger safety standards, this episode is a warm, grounding conversation about Raquel’s philosophy and approach, as much as it is about what it takes to build trust and one’s responsibility as a practitioner. Her insights cover what a consultation informed by her worldview and life experience entails, how she holds patient vulnerability with integrity as people face increasingly unrealistic standards, and how she balances it all with business growth.

    Connect with Raquel Merlini (RN-CANS)

    Learn more about Raquel and R SKIN here and apply or contribute to the Raquel Merlini Pay it Forward Scholarship here.

    TikTok: @rskinaesthetics

    Instagram: @rskinnurseraquel, @rskinadmission, @rskinaesthetics

    LinkedIn: https://www.linkedin.com/in/raquel-m-14947b21/

    All things Phorest

    Find out how Phorest helps the top salons & aesthetic clinics steer their business toward happier clients, productive teams and bigger growth. Say hello to life with Phorest!

    Learn more about the Phorest Summit & secure your tickets: https://www.phorestsummit.com/

    Enjoyed the episode?

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    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • Connect with Joanne Starkman and Innersense Organic Beauty

    For Joanne’s podcast, check out Trust Your Innersense with Joanne Starkman, and EP58 for her interview with Louise Keane or EP59 for her solo cast unpacking her experience at the Sacred Spiral Retreat.

    For Innersense Organic Beauty, learn more about the brand and mission here and here (salon pros)

    Connect with both Joanne and Innersense on Instagram @trustyourinnersense, @joannestarkman, @innersensepro, @innersenseorganicbeauty

    All things Phorest

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Learn more about Phorest Software.

    Enjoyed the episode?

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    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

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  • [329] AI is soon coming to Phorest, and this serves as officially non-officially the first conversation in a string of ones to be sprinkled into the podcast’s schedule during Season 10.

    A version of this conversation could easily live in extremes, but this one does not. Rather, it asks a valid and core question of our time: How do you adopt new technology, AI & automation more precisely, without losing what makes your business human?

    In this episode, joined by guest co-host Rich Cullen (Principal Product Designer at Phorest), we sit down with Jennifer Jade Alvarez, founder of Naperville, Illinois’ Refined Beauty, to discuss what it has been like to bring AI and automation tools into various areas of her business. And beyond discussing tools, we also spend time discussing decisions: what to automate, the trust factor, and what should perhaps never be automated in a beauty and wellness business.

    We unpack the opportunities, the trade-offs, the real-world lessons—including what happens when AI gets it wrong—and the paybacks. All of it, with a deep belief that the businesses that win in the future won’t be the ones to remove the human touch. They’ll be the ones who remove friction around the craft and care.

    Connect with Jennifer Jade Alvarez

    Download Jennifer’s Top 50 Ways Salon Owners Buy Back Their Time: A free checklist using AI, automations, and virtual assistants

    Learn more about the Salon CEO Method™ coaching program, listen to the Beauty Business Game Changer Podcast, and connect with Jennifer on Instagram @JenniferJadeAlvarez

    All things Phorest

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Learn more about Phorest Software.

    Enjoyed the episode?

    Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [328] Thinking about change can often bring up questions about readiness. Are we ready to move into this bigger space, to move cities, to grow the team? Juliann Upton, the founder and driving force behind Mesh Hair Studio, Nail Bar & Head Spa, would probably tell you the distinction between change that lands at your doorstep and change that you initiate matters less than what you do once it's standing in front of you. That's when, with some curiosity, perhaps the more intimidating questions emerge: Are we willing to honor the pull toward something more? Are we willing to let this rearrange ourselves, or a part of our identity?

    As we trace the pivotal moments of her 20+ year career in roughly 60 mins — a challenge in itself — Juliann shares the key lessons she’s learned along the way. And if you pay attention, you’ll find that each meaningful chapter she seems to have begun when she met her future self halfway, in the unknown.

    If you’ve been looking for a sign or a gentle nudge to trust yourself in whatever decision or change is waiting on you, perhaps this is your invitation to recognize and act on the moments that invite you to grow.

    Connect with Juliann Upton

    To learn more about Mesh Hair Studio, Nail Bar & Head Spa, click here.

    Instagram: @meshhairstudio, @juliannikki

    References

    On Martha Graham: Smithsonian Mag, Biography, Martha Graham History.

    For Kitty Knorr's Reel on creativity and change, click here.

    All things Phorest

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Learn more about Phorest Software.

    Enjoyed the episode?

    Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • In this second (and final) bonus episode from the Salon Owners Summit 2026, more on-the-floor reactions from salon, spa, and clinic owners attending the event, an overview recap of the 2026 lineup and a candid conversation with Davina Devine, one of Ireland’s most recognizable drag queens and cabaret showgirls (@davina.devine on Instagram).

    Briefly stepping away from her hosting and emcee duties of the day, the discussion explored Davina's flavour of drag, how she goes about warming up a crowd, and her relationship to the industry.

    For more about Davina Devine and to inquire about bookings, click here.

    For her podcast, Petty Little Things, click here.

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [327] You’re booked and busy; what every business owner wants. But has over-functioning ever felt safer (or at the very least more familiar) than to say, “I feel like I’m drowning”? If the answer is yes, you’re not alone. In fact, Heather Harris — nationally recognised stylist, salon owner, business leader, and celebrated speaker — knows this all too well.

    This week’s conversation focuses on delegation. At its heart, though, it focuses on the emotional experience of the shifts you are forced to make when you start delegating:

    Renegotiating with yourself what success actually looks likeLetting go of that part of your identity that ties success and/or value to how much you outputShifting from being an owner-operator to becoming a CEOShifting from being a firefighter to becoming an architect in your business

    Because at the end of the day, delegation is an identity renegotiation, and it’s about choosing where your care actually belongs. As the Founder/CEO of Spark Pro Global—an agency providing trained executive assistants—Heather’s here to tell you that you can, in fact, build a business that doesn’t require you to lose yourself in the process.

    To avail of the complimentary consultation to implement strategic delegation in your salon, graciously offered by Heather, visit Alchemy Salon Consulting and leave a note in the form saying you heard about it through the PhorestFM podcast!

    Otherwise, learn more about Spark Pro Global / Spark Pro Salon, listen to Heather's podcast here, and connect with her on Instagram @heather.tantrumsalon @sparkproglobal

    Click here to read Brittany Dennison's "Delegate to Elevate" blog, and here for the "10 PhorestFM Podcast Conversations That Quietly Said the Loudest Things"

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • Calvin Stovall, customer experience and leadership keynote speaker, joins the show live from the Salon Owners Summit 2026, shortly after his main-stage talk on the art of the 'WOW' experience.

    In this conversation, Calvin shares the story behind his own “why,” how his book Hidden Hospitality: Untold Stories of Black Hotel, Motel, and Resort Owners from the Pioneer Days to the Civil Rights Era came to be, and connects lessons from historic Black hoteliers to practical customer experience and leadership principles. Plus, on-the-floor reactions from salon, spa and clinic owners attending the event, and a look ahead to the Phorest Summit 2027.

    Connect with Calvin Stovall on Instagram @iconicspeaker

    Learn more about the Phorest Summit & secure your tickets for 2027: https://www.phorestsummit.com/

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • For the past nine seasons, the PhorestFM podcast has been steadily putting down roots. Growing slowly, but steadily, like the trees in the Phorest forest. And every episode’s been its own brand of fertiliser, carrying insight, knowledge, lessons, new ideas, and stories. Many, many of those.

    From small seeds, the show has grown enough to change the landscape.

    Our intent going into this tenth season is to bring you the energy of the rooms we create and/or find ourselves in this year, and make it a season bound by conversations that bring us forward.

    Whether you’re joining us from the salon floor, the treatment room, the clinic, or an industry event, the car park between clients, or the commute home before or after a long day, we’re here to amplify community voices all around the globe. We’re here when you need a spark of inspiration or an extra dose of courage to branch out. When you need a new perspective or someone to listen. Really listen.

    Because more than software, we’re on a mission, together with our community, to build a stronger industry. One we’ll always fight to see soar.

    The year is 2026, the local time is now, and what’s next… is up to us. If this feels like your kind of journey—bring a friend with you. Season 10 starts on Monday, February 23rd, 2026, with a Live From the Phorest Summit 2026 bonus episode.

    Subscribe to the Phorest FM email newsletter to be in the know of our casting calls & more fun stuff, and follow both Phorest Salon Software (@phorestsalonsoftware) & Alex Bélisle-Springer (@a.belspring) on Instagram for video clips and BTS content!

    This trailer was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.

  • When Phorest salons shared, in early 2025, that "growth" was their number one priority this year, we got busy. On Season 9 of the PhorestFM podcast, we brought you insightful interviews, case studies, episodes with special guest co-hosts, and bonus live content! Sourced directly from the community, this season finale is a feel-good festive send-off. Thanks for tuning in, and thanks for another incredible year — slán go fóill (bye for now)!

    This episode was made possible thanks to the contributions of:

    Jackie Gonzalez @hairbyjackie_g @maggiethesalonDavid Campbell @davhoc @thesalonedge @houseofcolourChristine Cunningham-Smith @blissbeautyfifeEmma Jarvis @emmajarvis.thbacademy @thehairbaseLori Fudens @whitesandhairsalon @lorifudens_redkenartistShirley Popham @pophamsalonsNaomi Cartwright @thefarmhousesanctuary_ @nlc_xLeslie Perry @leslieperry_pbaGreg Clarke @greg_clarke @amicaecohairdressing

    Stay tuned for Season 10, coming to you soon after the Salon Owners Summit 2026!

    Learn more about the Salon Owners Summit: https://www.salonownersummit.com/

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [325] In 2024, Qnity’s research arm, the Qnity Institute, conducted a study. At the heart of it was one core question: ‘What does a financially successful salon look like?’

    In this episode, Tom Kuhn, CEO of Qnity—an organisation offering education and tools for economic empowerment in the beauty industry—shares findings and insights from the subsequent 50-page report, published in June 2025. The ‘2024 Salon P&L Benchmark Study’ set out to paint a clearer picture of the industry, establish reliable benchmarks, and deliver actionable insights that could help improve profitability, and this conversation aims to do the same, equipping salon owners with prompts for reflection or conversation starters about the financial health of their own business going into 2026.

    Find out more about Qnity, and the Qnity Institute.

    To participate in the 2025 version of the study, click here.

    Follow Tom Kuhn on Instagram: @tomhkuhn

    Learn more about the Salon Owners Summit: https://www.salonownersummit.com/

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • In this episode, keynote speaker, business coach, and educator Lance Courtney explores what salon leadership looks like in an era shaped by Gen Z, shifting values, and rapid cultural change. Drawing on themes from his Salon Owners Summit 2026 workshop and blending real-world salon examples with coaching insight, he takes an educational “what works, what doesn’t work, and what works better” approach to challenging leadership styles.

    If you're navigating generational shifts within your team or seeking guidance on how to evolve your leadership style without compromising your authentic self, this conversation offers a modern perspective on leadership and provides valuable self-reflective prompts to prepare for the new year.

    Connect with Lance Courtney on Instagram https://www.instagram.com/lancecourtney

    Learn more about the Salon Owners Summit & explore the full lineup and agenda: https://www.salonownersummit.com/tickets

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [323] Featuring Derrick Rutherford (Co-Owner, Valentini’s), Arif Isikgun (CEO & Founder, Ai Beauty Consultancy), and Cole Marker (Founder & Builder in Chief, thync.c), this episode reimagines retail not as a “pushy add-on," but as an essential part of sustainable business growth, driven by client care and rooted in trust. Backed by data from the Phorest 2025 Consumer Insights Report and rooted in the incredible success Valentini’s is having with retail (26% service-to-retail, 113$ average retail ticket), this conversation explores what’s driving these impressive figures and flips the narrative on common blockers salon, spa, and clinic teams face in making retail a natural part of everyday operations. With Arif and Cole’s added layer of lived experiences and insights as coaches, we first discuss the power of storytelling and the importance of thorough, process-driven consultations. Then, we speak to how systems make it stick, goal-setting and accountability elevate performance, and how retail can serve as an early indicator of broader issues in the business. Learn how to build a retail approach that is:Backed by systems that make the offer authentic, care-centered, and consistentSustainable and reflective of service standards and clients’ levels of trustEmpowers your team with confidenceIntegrates service, recommendations, and follow-through into one seamless client journeyIf you listen to one episode about retail this year… Let it be this one. Follow Derrick Rutherford, Arif Isikgun, and Cole Marker on Instagram: @derrick_rutherford, @aibeautyconsultancy, @thync.c_coaching

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments

  • [322] For Wafaya Abdallah, owner of Oasis Curl Salon (@curlyoasis), real growth happens when we let go of control, release the need for perfection, and create a safe space for others to rise.

    In this episode, we explore the salon as a space for transformation and how her journey into energy medicine, holistic beauty, and cultivating trust has shaped her approach to leadership. Now dedicated to integrative education and developing a curriculum that blends the art of curly and texture hairdressing, the science of natural hair care, and the power of energy healing, she is driven by a desire to ensure hairstylists are equipped not just with technical skills but with the tools to uplift and empower themselves and others.

    Connect with Wafaya Abdallah on Instagram @yinrizingofficial or by email <[email protected]>

    Listen to her podcast, The Curl Code (in process of rebranding): https://podcast.ausha.co/curl-code

    Secure your Salon Owners Summit tickets here: https://www.salonownersummit.com/tickets

    Want to share your love or gratitude for the industry on PhorestFM's Season 9 finale? Fill out this form before November 30, 2025!

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [321] Every now and again, there’s an episode that asks us to slow down, sit with what’s real, and see what it has to teach us. This is one of those episodes. Becoming who we are — as people, friends, as community and team members, leaders — is a lifelong, multifaceted journey. Growth is tender, vulnerable, messy, and profoundly human.

    Ten years into salon ownership, the founder, owner, and artistic director of Stylists at North in Alexandria, Virginia, Luis Miguel Bujia, shares:

    How letting our “messy” show can build relationships rooted in truth and trustWhy honoring life’s difficult moments — personally and professionally — creates space for growth

    Connect with Luis Miguel Bujia on Instagram: @stylistsatnorth

    Secure your Salon Owners Summit tickets here: https://www.salonownersummit.com/tickets

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [320] When approached with intention, leaning into happiness can become a powerful tool for personal and professional growth. In this episode, Heather Bagby (@heatherbagby on Instagram) — the visionary behind the Summit Salon Business Centre’s Happiness Project and the recently announced keynote speaker for the Salon Owners Summit 2026 — reframes happiness as hard work with high rewards.

    Known to inspire audiences and organizations to embrace the journey toward a more joyful and successful workplace, Heather joins the PhorestFM podcast for a conversation blending personal stories, actionable strategies, and bold ideas that connect happiness with leadership, resilience and personal growth.

    Find out more about the Summit Salon Business Centre here: https://www.summitsalon.com

    Secure your Salon Owners Summit tickets here: https://www.salonownersummit.com/tickets

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • Get a glimpse of the energy and people at the 18th Annual Aesthetic Extender Symposium in Boca Raton, Florida! Hosted by Shauna O'Halloran (Head of Brand & Communications at Phorest), this short episode has it all: her on-the-ground observations, short clips from some of the conference’s live education, a conversation with Dr. George Baxter-Holder (VP of Talent Development at Skin Spirit) and some vox pops!

    You can learn more about the Aesthetic Extender Symposium here, and about Skin Spirit here. Follow Dr. George Baxter-Holder, DNP, MBA, APRN, CANS on Instagram here.

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [319] If you’ve ever sat down for a chat with Dave Evans and Debbie Halls-Evans, founders of and. coaching (@andcoachme), you know you’re in for a bold and disarmingly honest one. High off a year so far defined by intentionality, bravery, and play, Dave and Debbie share:

    How fear can manifest and be reframed as an invitation to look inwardThe difference between being uncomfortable and being unsafeHow adopting a “be more kid” mindset unlocks creativity, imagination, and joy at workThe power of language and modelling care to build cultures rooted in curiosity and kindness

    Deeply practical, rich with anecdotes and offering 10 powerful language reframes, this conversation is an essential no-BS starter toolkit for any salon owner or leader looking to reimagine how they show up for themselves, their businesses, their teams, and their clients.

    Find out more about and. coaching here: https://www.andcoachme.com/Listen to Double D Season 6 EP114, "Ripple effects. The quiet power of individual impact."

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [318] At Phorest, we know that the magic happens when you get the team right. Clients feel it. Reviews show it. Your bottom line reflects it. Building a strong team is an advantage, but great teams don’t just “happen.”

    In this unearthed conversation from late 2023, Stefanie Fox (@stef_fox), Founder of Talent Match and Matchable, shares timeless leadership insights, why recruitment can’t be treated as a quick fix, and why lasting teams aren’t discovered by chance, but intentionally built through trust, purpose, and process.

    From her philosophy of leadership as an oath to the data-backed insights of the Beauty Workforce Survey, Stefanie challenges salon owners to rethink leadership, recruitment, culture, and retention.

    Learn more about Talent Match, and discover The Matchable™ Salon Owner Hub, here.

    Read "How to Build a Salon Culture Stylists Want to Stay For" by Stefanie Fox

    Read "Building a Salon, Spa, or Clinic Team That Performs Better and Stays Longer" by Steph Fernandez

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [317] It’s one thing to say your business stands for something, and it’s another to prove it. Certified B Corporations around the world are doing just that.

    Featuring Anne Butterly, Founder of Easydry, along with Kelly Swann, the driving force behind Denver’s Let Em Have It Salon — both Certified B Corps— this episode shines a light on the systems, leadership, and values behind their purpose-led businesses and traces their journey from values to action, and from action to measurable change.

    Co-hosted in partnership with Daniel Johnson, Founder and Executive Director of The Green Beauty Community. Download the FREE Pivot Point x Green Beauty Community Guidebook here.

    Follow Daniel Johnson, Anne Butterly and Kelly Swann on Instagram: @greenbeautycommunityfoundation, @loveeasydry, @lehisalon

    To take the B Impact Assessment, click here.

    To learn more about BLab's Theory of Change, click here.

    To learn more about the Berkana Institute's Two Loops Model of Change, click here.

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

  • [316] CPA and co-founder of Morem & Waller CPAs, med spa co-owner, and now steward of Austin, Minnesota’s 87-year-old beloved Tendermaid burger joint, Betsy Morem (@heavenstobetsss) wears many hats. And her unique ability to balance big-picture strategy with daily operational insight makes her a trusted advisor to fellow entrepreneurs.

    In this episode, Betsy joins Alex and Joe DiFalco, Senior Partnerships Manager at Phorest, for a candid conversation driven by stories about what it means to run community-rooted businesses, lead with care, serve with integrity, and how success can also be about the culture we create, the lives we touch along the way. Insightful, humble, and full of timeless lessons —like why the little things often leave the most significant mark— the conversation also covers rich, practical ground, including:

    🤯 Key differences between salon and medspa models, from regulations to team dynamics

    💡 Tips for salon owners looking to thoughtfully add medspa services

    🫂 How to honour a business’s legacy while making space for new

    🌱 The importance and power local businesses hold in their communities

    To find out more about The MOD Medspa, click here.

    To learn more about the Tendermaid, click here.

    Enjoyed the episode? Leave a rating and review on Apple Podcasts!

    Click here to subscribe to the PhorestFM email newsletter or here to learn more about Phorest Salon Software.

    This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.