The Proctor Effect, part of The Moral Edge network, is a podcast hosted by Avi Proctor that highlights the stories of incredible people living in Israel who are making a meaningful impact in the world. From entrepreneurs and athletes to educators, organization founders, creators, and community leaders, each episode dives into the real stories behind the people helping shape life in Israel today. The goal of the show is to showcase the energy, passion, resilience, and vision of the people building their lives in Israel and to give listeners meaningful conversations filled with perspective, growth, and inspiration.