Episodes
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When it comes to SEO and digital marketing, it’s hard to find someone more knowledgeable than Rand Fishkin. His popular blog, hundred of keynotes, and 2 hyper-successful SaaS businesses are a testament to his skill.
If you’re looking to start an online business in 2024 this is the episode for you! Rand shares the role content marketing plays in marketing today. How social media can be used to generate leads, and why appealing to everyone will appeal to no one.
Key Takeaways:
You have to know your audience if you’re going to start an online business in 2024. Talk to them and intimately understand their struggles and what they need.Use social media as a lead generation strategy to attract tons of people to your business.You need to zig while your competitors zag. Be different and set yourself apart by being the solution to the problem your customer has.Resources:
Join the UpFlip Academy today: https://www.upflip.com/membershipThe Principles I Used to Scale My Business to $1M/Year: https://www.upflip.com/podcastConnect with Rand: https://www.instagram.com/randderuiter/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Terry Rice worked at some incredible companies, including Facebook and Adobe but the burnout he experienced was ruining his life. Leaving his job, bad habits, and unhealthy lifestyle behind, he started his own business to create a life he could enjoy with his family.
In today's interview Terry shares his winning mindset that helped to catapult him out of his 9 to 5 and into entrepreneurship. The winning habits that have helped him stay focused and the steps you can take to do the same.
Key Takeaways:
Establishing boundaries can help reduce or eliminate burnout. That includes a corporate job and your own business. You have more of a defense against it as an entrepreneur because you don’t have to do more to be more. Figure out what problem you want to solve before you think about what product you can create. If you aren’t solving a problem, you will not succeed. People give you opportunities when they feel connected to you.Always stay curious to stay relevant in business. Don’t get complacent but strive to improve a little each day.Resources:
Start and grow a business successfully: https://www.upflip.com/courses/businessJoin the UpFlip Academy today: https://www.upflip.com/membershipConnect with Terry: https://www.instagram.com/itsterryricePodcast Episode 76: How to Earn $4.8M/Year Doing What You LoveConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Missing episodes?
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Nicolas Malonga has cracked the code on reselling sneakers online and makes $650K per year. In this episode, Nick shares how he went from reselling used sneakers on OfferUp and Facebook groups to making a fortune selling new Nike’s on Amazon and Instagram. We dig into how he got started and what you can do to start your sneaker flipping business with little to no cash.
Key Takeaways
Start as a side hustle but treat it like the big business you’re trying to grow it into. You’re not going to have full time income initially but if you sell and reinvest you will get there.Early on find a mentor or a group you can join to talk to other people doing this. It will help you to avoid common mistakes and you’ll feel more supported. Nick shares the best places to find used sneakers, how he started flipping them, and where he now buys new shoes and the platforms that work the best.Resources:
UpFlip Courses: https://www.upflip.com/courses/businessUpFlip Academy: https://www.upflip.com/membershipConnect with Nicolas: https://www.instagram.com/sniperkicks32/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Emmon Khan is a genius in sales and marketing. He has made more than $20 million from his business in just 5 years. He invested over $100k into digital marketing and eCommerce courses, coaching, and masterminds. In this episode we have a rare chance to pick his brain and share some insane value bombs with you.
Emmon has turned his digital marketing expertise into 8-figure dropshipping sales. And he’s sharing his secrets to attracting customers to a brand-new eCommerce store. His take on the latest dropshipping trends and how YOU can profit from them.
Resources:
UpFlip courses: https://www.upflip.com/courses/businessUpFlip Academy: https://www.upflip.com/membershipEpisode 108: How to Start a Million Dollar Business in a Weekend (with Noah Kagan)eCommerce MasterPlan Podcast: https://ecommercemasterplan.com/podcast/Connect with Emmon: https://www.instagram.com/emmon_khanConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Running social media ads can feel like a gamble. In fact, over three-quarters of advertisers lose money on their campaigns. But those who’ve unlocked the code to successful ads can get over 10x return. In this episode we’ll catch a glimpse of how it’s done.
Our guest, Nathan Bentley is the founder of Practice PhD. He's an expert in digital marketing for chiropractic clinics, on a mission to connect patients with the healthcare services they need to live life to the fullest. Nathan went from being a physical therapist in a small clinic to running an agency making $130K in a single month. In this episode, we'll find out which social media platform he thinks is the best for marketing in 2024, along with his tips and strategies to maximize the value of digital marketing across all platforms.
Resources:
How I Turned $2 Into $14M/Year Digital Marketing Agency: https://www.youtube.com/watch?v=fO1F21040pQ&feature=youtu.beEpisode 66: https://upflip.com/podcastJoin the UpFlip Academy: https://www.upflip.com/membership PracticePhD: https://practicephd.com/Waste No Day Podcast: https://open.spotify.com/show/7HJADE1rsh26RC79kUnewRConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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How do you start a business when money is tight? Where do you find motivation when the odds are stacked against you? These are the questions asked by anyone who is beginning their entrepreneurial journey. Michael Tecku answers those questions today plus gives the inside scoop on starting and scaling a business from $0-$1M in under 12 months.
In the last year, Michael has pivoted away from Amazon (where he was a top 1% seller) to launch a $1M Shopify business. He’s an ecommerce genius and he dives into strategies for starting a business and scaling it quickly. Even if you have no clue where to begin or what to sell.
Resources:
Podcast Episode 82: How to Make $22M/Year with EcommerceUpFlip Youtube Channel: Making $65k/Day from a Simple Idea…How?!Connect with Michael: Momentum ShakeThe Unofficial Shopify Podcast: https://unofficialshopifypodcast.com/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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When it comes to your business, you can’t just cross your fingers and hope your marketing will work. To grow and scale, you need a powerhouse sales funnel that transforms leads into loyal customers. Today’s guest is an expert at boosting revenue, using a process that entrepreneurs easily overlook. She’s helped to increase her conversion rate by up to 800%.
Alisha Conlin-Hurd, is an expert in the post-click experience. Since starting Persuasion Experience, she’s launched more than 500 sales funnels across 120 niches, and has built 3 marketing teams from scratch between her own business and her previous sales roles. In this episode, we’ll hear her insights into creating offers customers can’t refuse, how to generate high-quality traffic for a business site, and how she’s grown Persuasion Experience from a side hustle into a 7-figure agency. INCREDIBLE GIVEAWAY! The one lucky winner will be announced on March 18th! 🚀🎁
👉 CONTEST ENTER HERE - https://form.jotform.com/240436395464057
Resources:
UpFlip Hub: https://www.upflip.com/learnEpisode 89: $180K/Month: How to Dominate Google with SEOPersuasion Experience: https://www.persuasionexperience.com/eCommerce MasterPlan Podcast: https://ecommercemasterplan.com/podcast/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Mobile home parks can be a gold mine, as Pasha Esfandiary quickly discovered. He left his professional poker lifestyle and began purchasing parks across the country. Owning mobile home parks doesn’t sound glamorous, but it’s one of the most lucrative investment properties, with the lowest rate of mortgage delinquency in any real estate sector out there. For investors, this is a golden opportunity to purchase poorly managed properties and to turn them around. Bettering the community and your portfolio all at the same time.
Pasha’s company, Evoke Capital currently manages over 1800 units and brings in $5-6M/month. In this episode he shares his expert insights on what to look for in a mobile home park, what pitfalls to avoid, and how you can begin with very little upfront capital.
Resources:
7 Steps to $100K/Month - https://www.upflip.com/blog/how-to-invest-in-real-estateHow He Built a $10M Real Estate Business (while working full time) - https://www.upflip.com/podcastEvoke Capital - https://www.evokecapital.net/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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They say if you can make it in NY, you can make it anywhere! Steve Griggs of Steve Griggs Design can attest to that fact. He’s a landscape architect who has worked all over the country, but primarily in NYC, tackling tough jobs no one else wants to do.
Steve’s company is one of the greatest, grossing over $3.5 million a year. He’s a best selling author who has been featured on Forbes, Grant Cardone, Bravo, and the Wall Street Journal and he’s here to give us the dirt on how to start a landscape business with almost no money. In his words, he doesn’t even own a shovel. INCREDIBLE GIVEAWAY! The one lucky winner will be announced on March 18th! 🚀🎁
👉 CONTEST ENTER HERE - https://form.jotform.com/240436395464057
Resources:
UpFlip Business HUB: Starting a Business Made EasyEpisode 5: How A 20 Year Old Earns $17,000/Month With A Lawn Care BusinessThe Unofficial Shopify Podcast: https://unofficialshopifypodcast.com/Steve Griggs Design: https://stevegriggsdesign.com/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Social media can make a significant impact when you start, grow, and scale your business. Big or small, all businesses can harness the power of social media. And if there’s one thing that our guest today does exceptionally well, it’s generating organic views. Logan Forsyth has generated over 2.5 billion ORGANIC views, attracting over 18 million new followers for his clients.
But you don’t have to hire a marketing agency to get results for your business. Logan gives his insights into how Media Scaling is able to take their clients to the next level, and it’s something you could implement this week to see major results. Logan shares the content that is most consistently going viral and how you can tap into it, without creating content of your own.
If you’d like to learn more about starting a business in a specific niche, or learn how to scale the business you already have, don’t miss out on our INCREDIBLE GIVEAWAY! We're giving away free lifetime access to our membership site that will feature courses on how to start and grow a business. This includes specific business niches like, vending machines, cleaning companies, pressure washing, etc. Additionally, you'll have access to other resources and courses for marketing techniques including Google ads, and a member portal where you'll have direct access to entrepreneurs who have succeeded. The one lucky winner will be announced on March 18th! 🚀🎁👉 ENTER CONTEST HERE - https://form.jotform.com/240436395464057
Resources:
Logan’s website: go.mediascaling.com/secretsEpisode 104. How This 18 Year-Old Makes Viral Content and Generates $20K/MonthStart and Grow a Business in 2024: How to Start a Business: The Ultimate Guide (2024)Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Andrew Gomez was still a teenager when he bought his first 2 trucks to start AJG Transport. Nine years later, they’ve become the go-to delivery provider for Fortune 500 companies, bringing in a 7-figure monthly revenue from the dozens of trucks in their fleet.
In this episode we uncover how Andrew (now 26) started his trucking company and landed top-tier contracts, like Amazon, that drove his impressive growth. We also dig into how he finds the right team members and what his tips are for someone new coming into the industry.
Resources
Podcast Episode 28: 19 Year Old Starts a $75K/Month Trucking Business Blog Post: How to Start a Trucking Business and Earn $100K/Month (2024)Andrew’s YouTube interview with UpFlip: https://www.youtube.com/watch?v=CAV5je0k5GAConnect with Andrew: https://www.instagram.com/Andrew_JGomez/eCommerce MasterPlan Podcast: https://ecommercemasterplan.com/podcast/Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Jamie Inlow used a $2,000 loan to turn a neighbor's unused apartment into an Airbnb rental. Today, her short-term rental company, Be Still Getaways, manages more than 100 properties--and she built it while still working her full-time job.
Be Still Getaways The Unofficial Shopify Podcast Take our podcast survey > https://forms.gle/SUB69y9EQ47Z22J18UpFlip courses - Learn more about how to start a business in any niche from UpFlipEpisode 96: Listen to learn how Andrew Freed built a $10M real estate business (while working full time)
On today's episode, we'll learn how Jamie started her property design and management side-hustle and grew it into a 7-figure business that's attracting national media attention from outlets like CNBC's Make It series. We'll find out how Jamie juggled her job, family, and growing business, the steps she took to attract those crucial early guests to her property, and the advice she'd give to other property management professionals who are looking to start a business of their own.Connect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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AppSumo has become a go-to destination for business owners and entrepreneurs looking for great deals on tools for their business, growing to over 1.5 million subscribers and over $80 million in revenue in 2023. Founder Noah Kagan shares his strategies for fast business growth in this interview.
AppSumo wasn’t Noah’s first startup. He’s launched more than 25 ventures, growing 8 of them to multi-million dollar revenue. Many of these ventures were started in a single weekend. Noah shares his advice to start a business quickly in his new book, Million Dollar Weekend, and he’ll talk through some of those strategies in this episode.
Attracting the right kind of clients is crucial for a service and consulting business. We’ll learn how Noah built the AppSumo brand through channels including YouTube and email marketing. He’ll also share the lessons he learned from his businesses that failed, and his advice for entrepreneurs who want to start and grow a business in 2024.
Take our podcast survey > https://forms.gle/SUB69y9EQ47Z22J18Resources
NoahKagan.com - Learn more about Noah at his websiteMillion Dollar Weekend - Read Noah’s book to learn more of his business strategiesProfitable Startup in 11 Weeks ($3.5M ARR) - Listen to episode 92 of the UpFlip podcast to learn how Pony Express Studio was built and grew to a 7-figure businessUpFlip courses - Learn more about how to start a business in any niche from UpFlipConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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What’s the secret to fast business growth? Moe Falah knows the answer. He started Simple Solar in 2020, scaled it to an 8-figure business in its first year, and more than doubled that revenue in 2021. In this episode, he shares his strategies to quickly grow a home services business to massive sales.
While Moe’s success might seem to have come overnight, it wasn’t without its challenges. There are setbacks on anyone’s path to entrepreneurship, and Moe is no exception. He’ll share what problems he encountered and how he overcame them. Mentorship was a big key to his success. He’s worked with thought leaders such as Jordan Belfort and Grant Cardone, and in this episode he’ll pass along some of the pearls of wisdom he’s learned from these masters of business.
Today, Moe helps create more opportunities in the solar space through his Scale Solar program. We’ll hear how he sets his students up to earn 6-figure incomes every month, along with how that advice translates to businesses in other niches.
Take our podcast survey > https://forms.gle/SUB69y9EQ47Z22J18Resources
@FalahtheLeader - Connect with Moe on InstagramBuilt $2M/Year Pressure Washing Business (While Working 9-5) - Watch episode 176 of the UpFlip YouTube channel to learn how Joshua Brown grew his pressure washing business quicklyUpFlip Courses - Learn how to start a business step-by-step from real-world entrepreneursConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Stone Ross has been helping dropshippers grow their businesses for more than 6 years, generating more than $3 million in sales for himself and his students. Lately he’s focusing his attention on TikTok dropshipping, and you’ll learn why in this episode.
Stone Ross got his start making money online with cryptocurrency. He was among the first to promote bitcoin on social media in 2013 and taught a range of celebrity clients how to trade. He was also an early leader in Facebook Marketplace dropshipping, managing more than 160 stores for clients since he got his start in 2020.Now, Stone sees TikTok dropshipping as the best way to make money online, and is teaching others how to take advantage of this opportunity through his TikTok Dropshipping course. In this interview, we’ll hear about that and his other tech ventures, along with his tips for other online entrepreneurs who want to take advantage of this profitable opportunity.
TikTokDropshipping.com - Learn more about Stone’s strategies and business on his websiteHow to Start a $750K/Month eCommerce Business - UpFlip blog postHow a 19-Year-Old Generated $1M in Just 11 Months - UpFlip podcast episode 101
Take our podcast survey > https://forms.gle/SUB69y9EQ47Z22J18
ResourcesConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Spencer Haws started Niche Pursuits in 2011 as a blog to share his strategies for building niche websites. He’s built it into a thriving online business with multiple revenue streams that bring in over 6 figures every month. You’ll get his advice on how to start an online business with big growth potential in this interview.
A big key to Spencer’s success has been his ability to create software, plugins, and other tech ventures that solve his audience’s problems. He’ll explain his strategies for identifying and satisfying his customers’ needs, and how other entrepreneurs can turn that knowledge into a lucrative business venture.
Spencer used a variety of strategies to monetize his blog and turn Niche Pursuits into a profitable business. From affiliate marketing to creating and selling products, there are a variety of ways to make money with an online venture. In this episode, you’ll hear the ones that worked for him, the challenges he had to overcome to build Niche Pursuits, and his advice for aspiring online entrepreneurs who want to follow in his footsteps.
Resources
NichePursuits.com - Learn more about the business at their websiteNiche Pursuits podcast - Hear more advice from Spencer in his podcastUpFlip Newsletter - Get business advice and insights delivered straight to your inboxUpFlip HUB - More actionable advice to start a business in any nicheHow I Make $19M/Year with Affiliate Marketing - UpFlip podcast episode 88 with David Tao of BarBendConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Jenny Hoyos dreamed of making viral videos since she first started creating content at 8 years old. Now 18, she’s living that dream as a content creator whose YouTube shorts are some of the hottest trending now. She unveils her strategy for how to create viral YouTube shorts to generate buzz for any business in this interview.
Jenny’s channel, JennyHoyosLOL, has more than 1.75 million subscribers and over 1 billion views since she started it in 2021. Her videos share practical advice related to finances and life hacks that help people do more with their money - a hugely popular topic, based on the following she’s built sharing her advice.
Along with her YouTube channel, Jenny has a sizable following on Instagram and TikTok. She’s also monetized her social media channels with an online store and sponsorships, turning her content creation into her full-time business. In this episode, she’ll explain what makes videos go viral, how she’s grown such a massive following, and her advice for entrepreneurs who want to make better use of YouTube shorts to grow their business.
Resources
@JennyHoyosLOL - Check out Jenny’s content on her YouTube channelHow to Start a $45K/Month YouTube channel - More YouTube creator insights on the UpFlip blogHow She Makes $60K/Month on Etsy - UpFlip podcast episode 95 UpFlip Courses - step-by-step advice to start and grow a business from real-world foundersRich Dad, Poor Dad - book by Robert T. Kiyosaki about what the rich teach their kids about moneyThe 48 Laws of Power - book by Robert Greene that examines the history of powerConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Peter Mann started Oransi to help his son breathe better. Now, their air purifiers are sold around the world and bring in a six-figure monthly revenue. He’ll explain how to develop and launch a product the right way in this episode.
Oransi isn’t Peter’s first business. He was also the founder of Alen Corp, an air purification company he built to a successful exit. He drew on that experience when he was developing his first product launch for Oransi. Today, Oransi’s air purification technology is renowned for its intuitive performance, used in high-profile locations like the National Institute of Health.
In this interview, Peter will share how to launch a product that dominates niche markets. You’ll hear how Peter developed a product that solves customers’ problems, how he used word-of-mouth advertising to grow his brand, and his advice for other entrepreneurs who want to develop and launch a product from scratch.
Resources
Oransi.com - Learn more about the company at their websiteFrom Failing Car Wash to a $500K/Month Business - Listen to Podcast #87 with Thomas D’Eri, founder of Rising Tide Car WashUpFlip Courses - Learn to start a business in any industry with UpFlip’s coursesThis Is Marketing: You Can’t Be Seen Until You Learn to See- by Seth GodinConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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Josh Pather started a photo booth rental business as a side hustle in 2012. Within 3 years, Photo Booth International was doing over 800 events every year, and today they average $500,000 a month in revenue. Hear Josh’s advice for how to scale a business from side hustle to huge revenue in this episode.
When Josh got started in photo booth rentals, he had no plans to turn it into a full-time business. He was just looking for a way to make some extra income on the side of his full-time job. When that job moved overseas, he took it as a sign that it was time to grow his photo booth rental business. Today, they’re not only thriving, but are helping other people achieve financial freedom with their own photo booth rentals.
In this interview, we’ll get the inside scoop from Josh on how he got started in the photo booth rental business. He’ll share the early mistakes he made, what he learned in the process, and how his expertise in marketing, combined with good old fashioned hard work, helped him to achieve the impressive revenue Photo Booth International brings in today.
Resources
PhotoBoothInt.com - Find out more about the company on their websitePhoto Booth International CRM - Get the PBI booking system and CRMUpFlip HUB - Get knowledge and resources to help you start or grow a business from UpFlipThe Business Startup & Growth Blueprint Course - A free course to help anyone start their own businessHow to Start and Grow a Side Hustle in 2023 - Episode 68 of the UpFlip podcast with Nick Loper from the Side Hustle ShowFacebook Lead Ads - Tool for generating new leads and clients for your businessThe 10X Rule - Book by Grant Cardone on how to take the right actions to achieve your dreamsConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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In its first 11 months, Soulmate Customs made more than $1 million in revenue and built a following of over 150 million on social media–and teenage founder Keida Dervishi is just getting started. We’ll hear how she started and grew her eCommerce business in this interview.
The entrepreneurial spirit runs in Keida’s family–but, ironically, she didn’t set out to start an embroidery business with her idea for Soulmate Customs. She was on a different quest: to make the perfect birthday gift for her mom. She had a photo embroidered on a sweatshirt, and it was such a hit she realized there was a potential market for these custom gifts. Soon after, she launched the store on Shopify and the orders started pouring in.
Social media has been huge in driving Soulmate Customs’ growth. In this episode, Keida shares her unique social media strategy and what kind of content gets the most engagement. She’ll also talk through the ups and downs she’s experienced on her entrepreneurial journey so far, and the lessons she learned from her parents that helped her start a thriving business at such a young age.
Resources
SoulmateCustoms.com - Find out more about Soulmate Customs on their websiteForbes 30 Under 30 - See the full list of young entrepreneurs making waves in 2023UpFlip HUB - More actionable advice on how to start and grow a business How This 16 Year Old Started a $30K/Month Coffee and Flower Shop - UpFlip podcast episode 61Secrets of the Millionaire Mind - book by T. Harv Eker on mastering a wealth mindsetSpeak Like a CEO - book by Suzanne Bates with practical advice for better communicationConnect with UpFlip:
On Facebook On Instagram @UpFlipOfficial on TwitterFor more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.
Thanks for listening!
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