Episódios
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Meet Valerie Gangas, a hospitality visionary who’s redefining the guest experience by blending soulful intention, authentic service, and meticulous design.
Raised in a family of restaurateurs, Valerie learned the art of hospitality from childhood—serving customers as a four-year-old “pickle girl” in her father’s Chicago eateries. But her journey would be anything but conventional.
Driven by both a love for warm, communal spaces and a deep fascination with spiritual connection, Valerie spent years exploring the nexus of comfort, belonging, and transcendence—managing her family’s restaurants, studying comparative religion, and working intimately with organizations like the David Lynch Foundation and Oprah Winfrey’s team.
Today, Valerie channels these experiences into Juniper Home, a boutique property management company that curates beautifully designed, minimalist vacation rentals. Every room reflects her core philosophy: that true hospitality is far more than a business—it’s an opportunity to spark meaningful encounters.
From ensuring the perfect lighting to orchestrating heartfelt surprises for guests celebrating milestones, Valerie and her team pay attention to every detail, forging environments where visitors find rest, connection, and even a hint of the divine.
In this conversation, we explore:
How Valerie’s early years behind the line in family restaurants shaped her “guests-first” mindset.Why her deep dive into spirituality—and working with everyone from medical students to media moguls—translates seamlessly into elevated hospitality.The intentional design principles behind Juniper Home’s success, focusing on how simplicity, serenity, and authenticity create transformative travel experiences.The importance of hiring and inspiring a team who embody genuine care, ensuring that guests always feel seen, heard, and understood.How merging the disciplines of real estate, design, and soulful service sets the stage for a new era of boutique travel—one where guests do more than just “get away.” They reconnect, recharge, and remember what truly matters.Discover Juniper Home
Connect with Valerie
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet Blake Smith, the visionary founder of Walden Retreats, a boutique property that masterfully blends the serenity of nature with sophisticated design. Inspired by his years living and working in East Africa, Blake brought lessons from safari camps and Ugandan hospitality back to Texas, reimagining what it means to escape into nature.
Walden Retreats, named after Henry David Thoreau's iconic work, offers guests a profound connection to the outdoors—crafted through thoughtful design, simplicity, and intentional experiences. From hand-curated spaces that encourage guests to slow down and reconnect, to the inspiration behind their signature safari tents, Blake's journey from building a social enterprise in Uganda to creating an immersive nature retreat in the Texas Hill Country is nothing short of extraordinary.
Tune in to hear:
How Blake’s time in East Africa shaped his unique hospitality vision.The story behind Walden’s name and its connection to Thoreau’s philosophy.Why Walden Retreats eschews traditional luxury for thoughtful simplicity.Insights on balancing guest comfort with an authentic connection to nature.The future of Walden as it grows from a 15-unit retreat to an expansive portfolio.Learn more about Walden Retreats
Follow Walden Retreats on Instagram
Connect with Blake Smith on LinkedIn
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. You can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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As 2024 draws to a close, we’re celebrating the standout conversations that defined our year. Today’s episode revisits your top 10 favorites:
#10 The New Era of Exploration: How Today's Travelers Think About Loyalty, Independent Hotels, and Experiential Stays
#9 He Buys RV Parks: Predictions on the Future of Camping and Outdoor Hospitality
#8 How They Transformed a 100-Year-Old Beach House into a Chic Airbnb (And Booked it Fully in Just 11 Days)
#7 How They're Building the Hottest New Tiny Home: The Story of ÖÖD Mirror House
#6 How to Merge Luxury, Sustainability, and MICHELIN-Star Experiences — The Story of the Kabn Company
#5 Meet the 19-Year-Old Who Builds (and Buys) Unique Stays
#4 He Dreamed of Being a Farmer, But Wound Up An Entrepreneur: The Story of Back Forty Glamping
#3 Hans Lorei on Building an Instagram Audience from 0 to 100k in 100 Days
#2 How They're Building the Airbnb for Houseboats: The Story of FLOHOM
#1 The Dark Side of Airbnb: How One Host Lost Everything in a Day
Each of these top episodes underscores a common thread: intention. The hosts, designers, and entrepreneurs you’ll hear from don’t just provide a place to sleep.
They craft experiences that evoke emotion, foster connection, and invite guests to see travel differently. Whether it’s a lakeside houseboat, a mountaintop treehouse, or a contemporary villa, the essence remains the same—thoughtful, meaningful hospitality that leaves a lasting impression.
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet Tori Bolt — Co-Founder of Bolt Farm, a celebrated nature retreat in Whitwell Tennessee, offering 23 meticulously designed villas.
In 2016, Tori and Seth Bolt embarked on a bold adventure, building their first luxury treehouse—an intimate project that began as a handcrafted wedding gift. What they didn’t know then was that this creative labor of love would spark a new era in experiential hospitality.
Long before the surge in unique stays and experiential accommodations, the Bolts were leading the way, crafting spaces that balanced the serenity of nature with the sophistication of high-end design. It wasn’t long before their work caught the attention of Netflix’s The World’s Most Amazing Vacation Rentals, a feature that helped position Bolt Farm as a pioneer in the luxury glamping space.
Seth Bolt, a longtime member of the Grammy-nominated band Needtobreathe, brought a unique perspective to the design process. Years of touring and experiencing hospitality across the spectrum informed the couple’s meticulous approach to guest experience. The result? A collection of stays where every detail, from heated marble floors to handcrafted interiors, is intentional, offering guests a haven for rest, connection, and inspiration.
In this episode, we explore:
How their first luxury treehouse laid the foundation for Bolt Farm’s success.What it meant to be featured on Netflix and how the exposure transformed their brand.The journey from a small collection of unique stays to a full-fledged wellness resort with a seven-day-a-week spa and curated dining options.The couple’s vision for expansion, including discussions around franchising and strategic partnerships that maintain their signature level of quality and charm.Lessons from balancing bold creativity with operational excellence as they scale.Tori and Seth’s story is one of creativity, resilience, and innovation. From their first treehouse to their plans for nationwide expansion, this episode is a testament to what’s possible when you dream big and create with intention.
Connect with Seth and Tori
Follow Bolt Farm on Instagram
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. You can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet Samantha Hardcastle — founder of The Storied Experience, a Creative Studio Re-imagining Hospitality Destinations, Tourism Experiences & Lifestyle Hotels.
Samantha specializes in helping boutique hotels and unique stays craft meaningful guest journeys that inspire connection, curiosity, and reflection.
Her journey began in 2011, when she launched a social media marketing company. After years of creating content for boutique hotels, Samantha felt called to dive deeper—beyond the surface of beautiful imagery and into the heart of storytelling. Today, her work helps properties infuse their brand narratives into every touchpoint, offering guests at the world’s most memorable properties something truly unforgettable.
Tune in to hear:
Samantha’s approach to experience design and why story is the foundation of all her work.How she helps properties create immersive offerings, like a full moon dinner inspired by Aztec lore or a forest whisper confessional that blends nature with human connection.The three "opportunity zones" for creating memorable guest experiences: multi-day retreats, interactive touchpoints, and local collaborations.Why intentional design matters and how properties can create spaces that foster engagement, reflection, and playfulness.Real-world examples of small, cost-effective ideas—like symbolic painted rocks—that spark creativity and connection.Why Samantha believes the future of hospitality lies in embracing authenticity, storytelling, and bold creativity.Connect with Samantha
Explore the Storied Experience Website
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. Don’t miss out – the super early bird rate expires Friday November 22nd and you can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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In just a moment you'll meet Peter Triolo, the General Manager of Archer Hotel Tysons, a standout boutique hotel that's redefining hospitality in Virginia.
With over eight years at Archer, Peter has been a driving force behind the brand's growth—from his beginnings at the Archer Hotel Napa to the expansion of unique properties across the country. His journey is all about creating genuine, memorable experiences that resonate with every guest.
Archer Hotels are more than just places to stay; they're immersive environments that reflect the soul of their local communities. Each hotel is thoughtfully designed with local inspiration—from the peach murals honoring Tysons' history as a former peach field to daily treats and cocktails that celebrate regional flavors.
Tune in to hear:
How Archer Hotels craft unique yet consistently welcoming experiences across different locationsThe brand's philosophy of being playful, careful, and thoughtful in every guest interactionStories of personalized touches, like handwritten notes and special surprises that make stays unforgettablePeter's insights on maintaining a boutique feel while the brand growsThe importance of community connections and supporting local artisansAnd so much moreDiscover The Archer HotelConnect with Peter on LinkedIn
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. Don’t miss out – the super early bird rate expires Friday November 22nd and you can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet returning guests Monique DeLorenzo and Kerri Gibson, two visionary short-term rental operators who recently piloted an exciting marketing partnership.
A couple of months ago Kerri came on the show to share a vision that she and Monique had to bring together four distinct properties, a pair of talented creators, and a shared goal of curating the ultimate New England road trip experience.
In this episode, Kerri and Monique discuss what the results of this first-of-its-kind collaboration were…
Tune in to hear:
The birth of a boutique road trip: How Monique and Kerri turned a bold idea into a full-fledged marketing campaign in partnership with the folks at Lumen Camps and The Maine Cabins. Lessons learned from the journey: From wrangling tourism boards to selecting the perfect collaborators, they share what worked—and what they’d refine.How boutique stays align with shifting traveler preferences: Why personalized, design-forward accommodations are capturing consumer spending.The long-term vision: How Monique and Kerri plan to turn this road trip campaign into a blueprint for regional hospitality experiences across seasons.Why engagement is everything: The surprising metrics—from Instagram followers to DMs—that show their strategy resonated with audiences.Alright friends, without further ado, get ready to meet Kerri and Monique.
Connect with Kerri
Connect with Monique
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. Don’t miss out – the super early bird rate expires Friday November 22nd and you can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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In this solo-episode, Zach transports listeners to Dawn Ranch, a boutique retreat in Guerneville, California, nestled in the heart of Sonoma wine country. The property, designed as a haven for creative renewal, invites guests to escape the distractions of modern life and reconnect with themselves. The host reflects on their stay while exploring trends and innovative ideas shaping the future of boutique and experiential travel.
Tune in to hear:
How Dawn Ranch fosters creative awakenings and why properties like it play a crucial role in helping guests think deeply and recharge.Data-backed insights on the rise of experiential travel, including a 34% increase in spending on travel experiences since 2019.The shift toward boutique hotels and unique stays, with boutique properties growing at nearly double the rate of big-box hotels.Creative ideas for hospitality entrepreneurs, such as niche retreats like book club weekends, gamified treasure hunts, and pop-up wellness labs.The importance of storytelling and designing spaces with soul, and how properties can craft narratives that resonate deeply with guests.Why exclusivity and luxury experiences are pivotal in creating lasting guest connections and fostering loyalty.This episode serves as both inspiration and a roadmap for hospitality innovators eager to embrace emerging trends and offer transformative experiences to their guests. Whether you’re a boutique hotelier, short-term rental operator, or an enthusiast of unique stays, this conversation explores how the future of travel is being shaped by thoughtful, immersive, and creative hospitality.
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space.It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. Don’t miss out – the super early bird rate expires Friday November 22nd and you can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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In this episode Zach sits down with the French Cowboys — Dylan and Franklin — to chat about how they built their business, what the future of boutique hospitality will look like, why experiential hospitality is overhyped, and the pros and cons of owning and managing boutique hotels vs. boutique vacation rentals.
Learn more about the French Cowboys.
This episode is brought to you by the Short Term Rental Forum hosted by IMN!Join me this January 15-16 at the Miami JW Marriott for the premier Short Term Rental Forum hosted by IMN—the industry leader with over 30 years of experience! I'll be speaking at the forum, and you’ll have the chance to network with 400+ top investors, operators, property managers, lenders, and tech providers in the Short Term Rental space. It’s the must-attend event of the year to elevate your business strategy and connect with the industry's best. Don’t miss out – the super early bird rate expires Friday November 22nd and you can use code BTS for an extra 15% off this lowest available rate. Register now at events.imn.org/str25 – I’ll see you in Miami!
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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In this special crossover episode of Behind the Stays and The Unique Hospitality Podcast, hosted by my friend Nick Purslow, we bring together two of the most innovative names in experiential hospitality—Ben Wolff of Onera and Isaac French of Live Oak Lake. Known for creating standout micro-resorts and unique stays, Ben and Isaac are veterans of the podcast scene, but this time, they’re answering some questions they’ve never been asked before.
Tune in for unfiltered insights on what it takes to create deeply personal, experiential stays that go beyond just beautiful design. Our conversation dives into Ben’s big-vision approach with projects like Onera Wimberley, where scale meets seamless guest experience, and contrasts it with Isaac’s preference for smaller, more intimate stays—designed to immerse guests fully in nature and unparalleled design.
We also explore how shifts in consumer spending and a growing preference for authenticity and personalization are reshaping the hospitality landscape and why consumers are looking beyond the traditional, finding luxury in boutique, nature-centric stays that prioritize immersive moments over cookie-cutter amenities.
You’ll get Ben and Isaac’s takes on:
How Instagram and tech-centric tools are transforming hospitality, enabling small brands to capture attention, build loyalty, and reach consumers at scale, just like industry giants.Why scaling across multiple properties, brand differentiation, and why personal brand-building can be a game-changer in boutique hospitality.Why “build fewer, spend more” is becoming the motto for unique stays, and how these one-of-a-kind locations are meeting consumer demand for high-quality, memorable escapes.Predictions for the future of boutique hotels, from decentralized hospitality chains to collaborative, local-first models.And so much moreListen to The Unique Hospitality Podcast
Follow Behind the Stays on Instagram
Follow Isaac on Twitter/X or Instagram
Follow Ben on Twitter/X or Instagram
Learn more about Posh Outdoors
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more. Your host is Zach Busekrus, Head of the Journey Alliance. If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet Adam Dailey – an adventurous soul and hospitality innovator who owns a collection of short-term rentals and boutique hotels in San Diego.
From an Olympic sports tour operator to a global family traveler, Adam’s journey into hospitality began with a family sabbatical, taking him, his wife, and their four young children around the world.
Today, Adam channels that passion for exploration and authentic experiences into managing boutique hotels and vacation rentals that blend charm, service, and design to create truly memorable stays.
In this episode, we dive into:
Adam’s journey from corporate burnout to launching a hospitality portfolio inspired by his global travelsHis pivot from owning and managing vacation rentals to owning and managing boutique hotelsWhy he believes smaller, well-designed properties (20-30 rooms) allow for an exceptional level of personal serviceLessons learned from his partnership with Sonder, and the difference between low-touch, tech-driven stays and high-touch, luxury-focused hospitalityWhy the right touchpoints—like an on-site concierge or thoughtful lobby design—create a feeling of true luxury, even in boutique settingsAdam’s insights on navigating the evolution of guest expectations in a saturated market where unique stays are in high demandThe role of AI and technology in optimizing operations, without sacrificing the human element that guests craveAlright friends, without further ado, get ready to meet Adam.
Follow Behind the Stays on Instagram
Connect with Adam on LinkedIn
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
Your host is Zach Busekrus, Head of the Journey Alliance.
If you are a hospitality entrepreneur who has a stay, or a collection of stays with soul, we’d love for you to apply to join our Alliance at joinjourney.com/alliance.
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Meet Jason Thawley, founder of Tree Tents — a one-of-a-kind suspended tree structures.
Tree Tents isn’t your typical prefab company. With a product lineup featuring the iconic “Tree Tent”, fuselage-inspired pods, and the whimsical Birdhouse, Jason’s designs offer travelers an immersive outdoor experience that’s as unique as it is sustainable. As the demand for glamping grows, Jason’s creations provide unique stay entrepreneurs a way to offer something truly different, designed to bring guests closer to nature with every moment.
Tune in to hear:
How Jason’s curiosity and early love of nature inspired his designsThe story behind Tree Tents’ first structure—built on a tight deadline for a UK TV seriesWhy immersive design matters in creating memorable glamping experiencesJason’s take on “rooming with nature”—why separate structures make the outdoors part of each stayHis vision for affordable, eco-friendly units that meet the needs of small business ownersTree Tents’ growing presence in the U.S., and why the brand is expanding internationallyIn this episode, Jason shares how each structure is crafted to give guests the feeling of true escape, encouraging them to embrace the outdoors while enjoying a unique, comfortable stay. Whether you’re a glamping enthusiast, hospitality entrepreneur, or just curious about what’s next in nature-immersive design, this conversation offers a glimpse into the future of experiential stays.
Learn more about Tree Tents
Behind the Stays and its parent company StayWatch have been acquired by Journey — a next-generation loyalty program designed for the modern traveler. Learn more about what Journey is building at JoinJourney.com.
Apply to Join the Journey Alliance
Connect with Zach on LinkedIn
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In this can't-miss episode, host Zach shares the most exciting announcement in the history of the show: Behind the Stays (and its parent company StayWatch) has been acquired by Journey — a first-of-its-kind loyalty program designed to help travelers earn points on unique stays, landscape resorts, boutique hotels, vacation rentals, and more.
Joining Zach is John Sutton, the visionary founder of Journey, who brings over a decade of experience from his time at Red Ventures and collaborations with industry giants like Brian Kelly, Founder of The Points Guy.
Together, they unveil how Journey plans to bridge the gap between boutique hotels and unique short-term rentals by creating a unified loyalty program that truly benefits both travelers and property owners.
Discover how Journey aims to empower property owners with powerful marketing tools, shared insights, and a community that values their independence and brand identity. Learn about the star-studded team behind Journey, including notable figures like Chris Burch (founder of Tory Burch) and James McBride (luxury hotelier), all passionate about transforming the travel landscape.
Tune in to hear Zach and John discuss:
The vision behind Journey and why it's set to disrupt traditional loyalty programsThe creation of the Journey Alliance and how it's uniting exceptional propertiesInnovative marketing and storytelling tools available to alliance membersHow Journey plans to offer more meaningful rewards to travelersThe role of Journey Studios in amplifying authentic brand stories of hotels and vacation rentalsAnd so much moreSign up for the Journey waitlist
Request to be a part of the Journey Alliance
Read the exclusive Bloomberg article announcing Journey
Connect with Zach on LinkedIn
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Meet Edward Haynes — a visionary entrepreneur with roots in the event rental industry, now revolutionizing the luxury glamping space.
What started as a pivot during the pandemic has become a mission to help landowners transform beautiful landscapes into high-end, profitable escapes. Edward’s journey reflects the intersection of innovation, craftsmanship, and hospitality, blending unique structures with unforgettable guest experiences.
His company EJH Distribution sources and distributes premium accommodations—from safari tents to stunning glass “Tubo” structures—while Posh Outdoors empowers landowners to build luxury stays through profit-sharing partnerships.
For Edward, success is more than just unique units; it’s about crafting experiences that make the first and last impressions unforgettable.
Tune in to hear:
How Edward pivoted from events to hospitality in response to the pandemicThe rise of luxury glamping and why travelers are turning away from conventional hotelsPosh Outdoors’ unique business model, helping landowners monetize with minimal upfront costsWhy Edward believes ski resorts and vineyards will become the next big hubs for luxury staysThe challenge of balancing prefab solutions with customization to maintain uniquenessHow Posh’s first site in Sky Ridge, Canada will set a new standard for luxury glampingF&B innovations for remote resorts and the power of shared spaces in hospitalityEdward’s deep understanding of both events and hospitality means no detail is overlooked, from on-site amenities to the guest journey itself.
Whether you’re curious about starting your own micro-resort or fascinated by the latest glamping trends, this conversation offers insights into the future of luxury hospitality.
Alright, friends—without further ado, get ready to meet Edward.
Learn more about EJH Distribution
Learn more about Posh Outdoors
Connect with Edward on LinkedIn
This episode is brought to you by our friends at Hostfully. Upselling sounds great in theory, but how do you actually do it? How do you know what to offer, and how do you make it seamless for your guests?
Well, that’s where Hostfully’s latest eBook comes into play.
This isn’t just another generic guide; it’s a goldmine of insights drawn from real transaction data collected from June 2023 to June 2024. We’re talking about the most popular upsells that guests actually buy — from early check-ins to premium amenity access — and how these can significantly enhance your bottom line.
But here’s the best part: this eBook doesn’t just leave you with data; it gives you practical advice and checklists to help you start implementing these upsells right away. Whether you’re just getting started with a simple upsell or looking to expand your offerings, Hostfully has you covered.
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Eliza Clark, the Co-Founder of Foxfire Mountain House and The Lost Fox Inn, two remarkable boutique hotels in New York and Connecticut.
Eliza is an inspiring storyteller turned hospitality entrepreneur who grew up outside of Toronto. From her beginnings as a novelist and TV director for HGTV, to co-founding two breathtaking inn Eliza’s journey is all about crafting immersive experiences that bring people together.
The story of Eliza’s journey into hospitality entrepreneurship is really a love story — after a hard divorce, she met now-husband Tim, an executive American chef. It was their romance that ultimately inspired Eliza to take a leap from television to hospitality.
Together, they’ve created boutique properties that seamlessly blend history, design, and unforgettable food and beverage experiences. Their hotels aren’t just places to stay; they’re curated environments built with heart, imagination, and a whole lot of hard work.
Tune in to hear:
How Eliza’s storytelling background influences every aspect of her propertiesThe challenges and joys of running a hospitality business as a familyThe creative process behind transforming a bioluminescent fungus into a brand story (you won’t want to miss this one!)Lessons from balancing beautifully designed spaces with Tim’s world-class food and beverage programsWhy Eliza believes boutique hospitality is about offering personalized, “indie” travel experiencesAnd so much moreAlright, friends, without further ado, let’s jump in with Eliza Clark.
Book a Stay at Lost Fox Inn
Book a Stay at Foxfire Mountain House
Follow Lost Fox on Instagram
Follow Byrd Studio on Instagram
This episode is brought to you by our friends at Hostfully. Upselling sounds great in theory, but how do you actually do it? How do you know what to offer, and how do you make it seamless for your guests?
Well, that’s where Hostfully’s latest eBook comes into play.
This isn’t just another generic guide; it’s a goldmine of insights drawn from real transaction data collected from June 2023 to June 2024. We’re talking about the most popular upsells that guests actually buy — from early check-ins to premium amenity access — and how these can significantly enhance your bottom line.
But here’s the best part: this eBook doesn’t just leave you with data; it gives you practical advice and checklists to help you start implementing these upsells right away. Whether you’re just getting started with a simple upsell or looking to expand your offerings, Hostfully has you covered.
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Stephen and Sam Hopkins — the founders of Missing Hotel, a one-of-a-kind retreat nestled in the Texas Hill Country. With 96 acres bordering a nature preserve and uniquely designed domes and villas, the property offers more than just a place to stay—it’s an invitation to disconnect and reconnect with what matters most.
We dive deep into their founding story, from working corporate jobs in the energy sector to making the bold decision to take a year-long sabbatical that transformed their lives and careers. Their passion for creating experiences stems from their own love of travel, and with Missing Hotel, they’ve crafted a stay that combines surprise, spontaneity, and simplicity to create meaningful moments for guests.
Tune in to hear:
How the inspiration for Missing Hotel struck during a sabbatical and a few bottles of rum in AustraliaThe challenges (and a few wild stories) of building unique structures during COVID, including being held at gunpoint over $3,000Why Stephen and Sam believe in keeping elements of mystery and surprise throughout their guests’ staysTheir approach to creating spaces that offer a mental reset through digital detox and immersive, experiential hospitalityTheir exciting plans to expand Missing Hotel into new states and wilder ideas in the next five yearsThis conversation is packed with insights into creating unforgettable guest experiences, the power of brand storytelling, and the future of experiential hospitality.
Discover Missing HotelFollow Missing Hotel on InstagramApply for the Experiential Hospitality Community
This episode is brought to you by Hudson Creative Studio — the leading web design agency for vacation rental managers. Hudson Creative is offering a special deal for Behind the Stays listeners. When you mention Behind the Stays during your discovery call, you’ll get 10% off any service level option.
If you’re serious about taking your hospitality brand to the next level, head over to HudsonCreativeStudio.com/behindthestays. Trust me, Eli and his team will make your website something truly special.
And don’t forget to listen to our series, "Unlocking the Secrets of Successful Hospitality Websites," which we’ll link in the show notes below, for a deep dive into what makes these guys the best in the biz.
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Zoey Berghoff, the entrepreneur and visionary who's transforming the short-term rental landscape by creating unique, unforgettable stays—and teaching others how to do the same.
Zoey is an entrepreneur, an adventurer, and a mom who travels full-time—all while building an incredible community on Instagram. She's dedicated to helping others leave their 9-to-5 jobs and dive into entrepreneurial ventures in the hospitality space, especially focusing on unique and memorable stays.
In this conversation, we dive deep into Zoey's remarkable journey—from leaving her corporate job to becoming a full-time entrepreneur and influencer in the short-term rental world.
Tune in to hear:
Where the idea of renting out a yurt, her first unique stay, came from The challenges and triumphs of scaling unique stays in remote locationsThe power of building a personal brand on social media and how it amplifies business growthWhy Zoey believes that offering out-of-the-ordinary experiences is the future of hospitalityHow she balances entrepreneurship and motherhood while traveling full-time with her familyHer insights on the next big opportunities in the unique stays and boutique hotel spaceAnd so much more. Alright friends, without further ado, get ready to meet Zoey.
Connect with Zoey on Instagram
This episode is brought to you by The Content House
If you listen to this podcast, you likely care a lot about your brand. You care about building it thoughtfully and purposefully.
What I love about Nate and the team at The Content House is that they truly understand this. They care about getting to know your style, your approach, and the unique quirks and features that make your collection of stays special.
Their service is full end-to-end social media management and content creation. From shooting stunning videos and photos to editing, posting, and even sourcing influencers to partner with…
The Content House specializes in working with hospitality entrepreneurs building well-branded, boutique collections, often in exotic or extra-special locations…
Follow The Content House on Instagram
Dunlap Hollow Reel
Live Oak Lake Reel
FLOHOM Reel
Villa Stay Texas Reel
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Hillary Flur, the Co-Founder and Co-Visionary behind Folly, a collection of stunning off-grid retreats in the Mojave Desert and beyond that are redefining sustainable luxury travel.
Hillary didn’t start out in hospitality. She began her hospitality entrepreneurship journey by renting out a small, kitchen-less studio apartment on Airbnb—but what started as a side hustle quickly evolved into a portfolio of design-forward, off-grid getaways that blend architecture, nature, and luxury in a next-gen, outo-of-this-world sort of way.
In this conversation, we dive deep into Hillary’s journey—from surviving her first DIY build in Joshua Tree to creating expansive desert compounds that attract everyone from A-list celebrities to adventure-seeking travelers.
Tune in to hear:
Where the idea of creating magical, architecturally stunning stays first came fromThe challenges of scaling unique stays like Folly’s and why they’re betting on pop-up locations nextThe genius behind Folly’s exclusive membership program and how it offers hyper-personalized stays for their guestsWhy Hillary believes AI will be pivotal in helping hoteliers and hospitality entrepreneurs hyper-personalize their guest experience at scaleHillary’s vision of having a Folly near every National Park And so much moreAlright friends, without further ado, get ready to meet Hillary.
This episode is brought to you by our friends at Hostfully. Upselling sounds great in theory, but how do you actually do it? How do you know what to offer, and how do you make it seamless for your guests?
Well, that’s where Hostfully’s latest eBook comes into play.
This isn’t just another generic guide; it’s a goldmine of insights drawn from real transaction data collected from June 2023 to June 2024. We’re talking about the most popular upsells that guests actually buy — from early check-ins to premium amenity access — and how these can significantly enhance your bottom line.
But here’s the best part: this eBook doesn’t just leave you with data; it gives you practical advice and checklists to help you start implementing these upsells right away. Whether you’re just getting started with a simple upsell or looking to expand your offerings, Hostfully has you covered.
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Katie Cline, a powerhouse in hospitality PR who’s worked with renowned brands like Ritz Carlton, W Hotels, and St. Regis. But Katie isn’t just a PR strategist—she’s also a vacation rental entrepreneur and the host of Sweet Success, a brand-new podcast where she interviews hospitality leaders from her world of luxury hotels and beyond.
Katie's journey into short-term rentals began just over a year ago, blending her deep expertise in PR with a newfound passion for creating unique guest experiences at her own properties. Since then, she’s launched a second vacation rental and is building an exciting podcast focused on the intersection of hospitality, innovation, and guest experience.
In this episode, we dive deep into Katie’s multifaceted career, exploring her approach to creating standout PR strategies and how she’s applied her hotel background to the world of short-term rentals.
Tune in to hear:
How Katie crafted a guest experience at her rentals inspired by luxury hotel standardsHer expert take on PR for independent hospitality brands, and why media coverage is key for growthThe challenges of maintaining brand consistency across multiple properties and platformsPersonal stories of resilience, including how her mother’s Alzheimer’s diagnosis has shaped her journeyConnect with Katie on LinkedIn
Checkout her podcast Suite Success on Apple Podcasts
Subscribe to Podcast Email Updates
This episode is brought to you by Hudson Creative Studio — the leading web design agency for vacation rental managers. Hudson Creative is offering a special deal for Behind the Stays listeners. When you mention Behind the Stays during your discovery call, you’ll get 10% off any service level option.
If you’re serious about taking your hospitality brand to the next level, head over to HudsonCreativeStudio.com/behindthestays. Trust me, Eli and his team will make your website something truly special.
And don’t forget to listen to our series, "Unlocking the Secrets of Successful Hospitality Websites," which we’ll link in the show notes below, for a deep dive into what makes these guys the best in the biz.
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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Meet Travis Chambers, the genius behind Outpost X, a mind-bending desert hotel that’s redefining experiential stays.
Travis didn’t just wake up one day and decide to build a viral hotel—he first built an ad agency where he worked with brands like Vitamin Water, Turkish Airlines, and Old Navy to create viral social content.
After selling the agency for $17 million in 201, he used that capital to create something completely new in the world of hospitality.
In this conversation, we dive deep into Travis’s unique approach to hospitality, where he blends art, adventure, and immersive storytelling to create an experience like no other. His goal? To push guests beyond their comfort zones in a place designed to make you feel slightly
uncomfortable—in the best way possible.
And here’s the kicker: Outpost X is just the beginning. Travis has developed an elaborate storyline that will eventually connect all of his future properties across the world, building a universe where each stay is part of a larger narrative.
Tune in to hear:
How Travis generated nearly $1 million on Indiegogo to fund the Outpost X buildThe genius behind designing a hotel that’s more art project than resort, and why some guests call it better than Disneyland while others simply don’t get itWhy he believes creating immersive experiences will save humanity in an AI-driven worldHis ambitious plans to tie every future property into a sci-fi-inspired worldAnd so much moreThis was one of the most amazing, inspiring, and crazy interviews I’ve ever conducted. You’re going to love it.
Check out Outpost X
Follow Travis on Instagram
Follow Outpost X on Instagram
This episode is brought to you by The Content House
If you listen to this podcast, you likely care a lot about your brand. You care about building it thoughtfully and purposefully.
What I love about Nate and the team at The Content House is that they truly understand this. They care about getting to know your style, your approach, and the unique quirks and features that make your collection of stays special.
Their service is full end-to-end social media management and content creation. From shooting stunning videos and photos to editing, posting, and even sourcing influencers to partner with…
The Content House specializes in working with hospitality entrepreneurs building well-branded, boutique collections, often in exotic or extra-special locations…
Follow The Content House on Instagram
Dunlap Hollow Reel
Live Oak Lake Reel
FLOHOM Reel
Villa Stay Texas Reel
About the Show
Behind the Stays is brought to you by StayWatch — the internet's best resource for deals on Airbnb, Vrbo, and Booking.com. You can subscribe, for free, at www.staywatch.ai
Behind the Stays is hosted by Zach Busekrus, Co-founder of StayWatch, you can connect with him on Twitter at @zboozee or on LinkedIn.
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