Part 2: The Cold Calling Example

6 ago · The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!

Part 2, which focuses on how decisions are made, continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.

Ouvir Ouvir novamente Continuar A reproduzir…
Subscrever Cancelar subscrição
Partilhar

Episódios

Prolog
9 out· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Play this first
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 8: It's All about the Needs
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 8 focuses on the centrality of Needs to the Lead Generation paradigm, and how, by focusing on true market needs, you can create meaningful accountability and bridge the gap between Marketing and Sales.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Estão a faltar episódios?

Clique aqui para atualizar o feed.
Part 7: Checkpointing the Revolution
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 7 brings us back to the major point of the Lead Generation Paradigm and highlights exactly why it works, and how it's different from other approaches.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 6: Considerations
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 6 - which covers objections and other barriers- continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 5: The Details of the Call
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 5 - which goes into the details of the call, and discusses the various types of questions needed in order to make a successful call - continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 4: Designing Your Calls
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 4 - which focuses on how to design a standard Cold Call - continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 3: Structuring Your Campaign
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 3 - which focuses on how to structure a Marketing campaign - continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 2: The Cold Calling Example
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
Part 2, which focuses on how decisions are made, continues describing how to develop a successful Marketing and Sales program, according to The Lead Generation Paradigm, using the development of a Cold Calling program as the example tactic.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois
Part 1: The Lead Generation Paradigm
6 ago· The Lead Generation Paradigm: How We Generated Over $4B in Closed Sales - and How You Can, Too!
This video describes the concept of "Lead Generation" - not as some random promotional tactic that you can just bolt onto a failing marketing program in order to fix it - but as an effective, time-tested strategy for growing any business's sales, market share and profitability.
- Ouvir Ouvir novamente Continuar A reproduzir…
- Ouvir depois Ouvir depois

Update Required To play the media you will need to either update your browser to a recent version or update your Flash plugin.