Episódios
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In this episode, Eric Rhoads interviews artist Aimee Erickson, who shares her journey, including painting in Florence, riding a bicycle across America, and more.
Listen as they discuss:
– The personal growth and freedom Aimee experienced on her bicycle trip
– Challenges and joys of plein air painting, and the importance of managing expectations for beginners
– What it was like to paint inside the Portland Museum of Art during the Monet to Matisse exhibition
– Interesting interactions with the public when painting on location
– Composition, the limitations of rules, and simplifying the process of painting
– And much more!Bonus! What are some ways for artists to effectively use social media? How do you get more eyeballs on your Instagram posts that will lead to serious potential buyers?
Eric Rhoads answers in this week’s Art Marketing Minute Podcast.Related Links:
– Aimee Erickson online: https://www.aimeeerickson.com/
– Pastel Live: https://pastellive.com/psl2024
– Realism Live: https://realismlive.com/
– PleinAir® Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Fall Color Week: https://publishersinvitational.com/ -
In this episode, Eric Rhoads interviews Harley Brown, who isn't just an artist, but a legend.
"All of my art friends, the vast majority of them, the older ones, lived into their late 90s," Harley says," and their brain was still cooking. Their brain cells were always active. So if you're out there and you do art, you are not only inspired, you're not only inspiring yourself, but your mind is always going to be working."
Listen as they discuss:
- The moments that transitioned Harley to making it to the "next level" in terms of selling his art
- The first time his head "started buzzing" as he put down strokes of pastel for a portrait
- The core basics and seven essential truths of art
- How to find the initial excitement that drew you to painting
- And a special treat from another side of Harley's talents!Bonus! How do you craft a compelling artist statement? Is it smart to make prints of your paintings, and if so, how and where should you sell them? Eric Rhoads answers in this week's Art Marketing Minute Podcast.
Related Links:
– Harley Brown online: https://www.harleybrown.ca/
– Pastel Live: https://pastellive.com/
– Fall Color Week: https://fallcolorweek.com/
- PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Publisher's Invitational: https://publishersinvitational.com/
– Submit Art Marketing Questions: artmarketing.com/questions -
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In this episode, Eric Rhoads interviews renowned artist Kevin Macpherson, who shares profound insights and inspirational advice for artists looking to reignite their passion. If you're feeling uninspired or unmotivated, this is exactly what you need to get moving again.
Watch and listen as they discuss:
- What Kevin does to get out of being "stuck in a creative rut"
- His advice for artists who want to experiment and learn all types of painting media
- The canvas size he prefers using while plein air painting
- Where beginning artists should start their education
- And much more!Bonus! What are the safest and most effective ways to sell your art online? Is it too early to start planning holiday marketing? Eric Rhoads answers in this week's Art Marketing Minute Podcast.
Related Links:
– Kevin Macpherson online: https://www.kevinmacpherson.com/
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Publisher's Invitational: https://publishersinvitational.com/
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews Jill Carver, whose work "explores the dialogue between abstraction and realism."
Listen as they discuss:
- Figuring out a roadmap when it comes to painting
- How to manage when you have a short amount of time to capture the scene before you
- Why she paints on location and in the studio
- And much moreBonus! Is it wiser to represent yourself or seek representation through galleries? How can you create a marketing strategy that aligns with your goals? Eric Rhoads answers in this episode of the Art Marketing Minute Podcast.
Related Links:
– Jill Carver online: https://jillcarver.com/
- Jill's art video workshops: https://painttube.tv/search?type=product&q=jill%20carver*
– Pastel Live: https://pastellive.com/
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Fall Color Week Publisher's Invitational: https://publishersinvitational.com/
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews Scott Christensen, who has a two-man exhibition with Quang Ho at the Museum of Western Art, from July 20 through September 21, 2024. Listen as they discuss the act of creating art outdoors, their transformative experience of painting in Russia, different approaches to solving common painting problems, color palette preferences, and much more.
Bonus! At what point in an art career should you begin advertising your work? How do you create a "big name" for yourself and get invited to the best galleries and pursued by collectors? Eric Rhoads answers in this episode of the Art Marketing Minute Podcast.
Related Links:
– Scott Christensen online: https://www.christensenstudio.com/
– Pastel Live: https://pastellive.com/
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Publisher's Invitational: https://publishersinvitational.com/
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews plein air painter Joe Paquet, who is leading a special session titled “A Beautiful Beginning: The Art of the Start” this year at the Plein Air Convention & Expo.
Watch & listen as they discuss:
– Finding one’s artistic voice through organic or adopted methods
– Artistic influence, style, and authenticity
– Art foundations, principles, and passion
– Art principles, skill-building, and creativity
– Artistic choices and techniques in painting, including color transition and subjective voice
– Historic masters George Bellows and Winslow Homer
– And more!Bonus! In this week’s Art Marketing Minute, Eric answers the questions:
Can artists use giclee prints as a form of passive income?
Should artists hire someone to handle their marketing?Related Links:
– Joe Paquet online: https://www.joepaquet.com/
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Publisher’s Invitational: https://publishersinvitational.com/
– Submit Art Marketing Questions: artmarketing.com/questionsThe Plein Air Podcast has been named the #1 Painting Podcast by FeedSpot for two years in a row. New in 2023: FeedSpot has named Eric’s Art Marketing Minute Podcast as one of the Top 25 Art Business and Marketing Blogs on the web.
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In this episode of the Plein Air Podcast, Eric Rhoads interviews Larry Moore, who describes himself as "intensely curious."
Larry Moore has been a professional visual communicator for the past 45 years. His career in graphic design and advertising taught him how to creatively solve problems - a skill he shares with others through his books, videos, and workshops. He says, "It's part of the human condition to express ourselves. So why not be authentic?"
Listen as they discuss:
- Seeing the plein air movement evolve over the past two decades (Was it plein air, or was it just Florida?)
- What makes plein air paintings stand out from the rest
- Artistic creativity and breaking free from assumptions
- Creative challenges and taking risks
- The artists who inspire him
- Exploring the creative process in his new video, "The Creativity Course: Finding Your Unique Painting Language"
- Overcoming creative blocks and embracing uncertainty in art
- Larry's four talking points about change and growthBonus! How can artists manage social media junk queries versus actual buyers? And how should you price your framed oil paintings? Eric Rhoads answers in this week's Art Marketing Minute.
Related Links:
– Larry Moore online: https://www.larrymoorestudios.com/
- Plein Air Live: https://pleinairlive.com/
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode of the Plein Air Podcast, Eric Rhoads interviews Richard Sneary, who began painting as an artist primarily en plein air in 2011 after 40 years as an architectural illustrator and architect. Architecture was the first love of his career and formed the foundation of his understanding of design composition, freehand drawing perspective, and the built-in natural environment, as well as many other aspects of his personal and professional growth.
Listen as they discuss:
- Why so many painters - especially watercolorists - started in architecture
- What he was thinking when he quit his successful career as an architect to become a full-time artist (how it was a leap, and a stumble)
- Richard's advice for others who are developing their art career
- Letting go of tight details and painting more loosely
- The difference he experiences as a painter in regards to being more relaxed day to day versus the pressure of working at an office job
- Why he travels to 11-12 plein air events in a given year (Hint: It relates to what inspires him as an artist)
- Embracing the struggle and his pitch to those who don't paint en plein air
- The worst thing you can do when painting indoors or outdoors, no matter your level of experienceBonus! How do you price your paintings (and not set the price too low)? And how can artists use AI for their business? Eric Rhoads answers in this week's Art Marketing Minute.
Related Links:
– Richard Sneary online: https://www.richardsneary.com/
– Fall Color Week: https://fallcolorweek.com/
– Watercolor Live: https://watercolorlive.com/wcl2024
– PleinAir Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Submit Art Marketing Questions: artmarketing.com/questionsThe Plein Air Podcast has been named the #1 Painting Podcast by FeedSpot for two years in a row. New in 2023: FeedSpot has named Eric's Art Marketing Minute Podcast as one of the Top 25 Art Business and Marketing Blogs on the web.
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Join us for a free Art Streamathon live event to support those affected by the Maui wildfires: Art auction, Artist interviews, Musical guests, Studio tours, and more on Friday, September 22. Learn more and register at https://artstreamathon.com/artists-for-lahaina.
From September 15-24, 2023, bid on original artwork in support of Lahaina’s recovery. The Artists for Lahaina auction features nearly 1,000 paintings from artists around the world, with a total valuation of nearly $1 million. Bidding begins September 15 at 12:00pm EST at https://www.artistsforlahaina.com/.
The artists contributing work include Sherrie McGraw, Quang Ho, Josh Elliott, Joe McGurl, Lori Putnam, Josh Clare, Bill Anton, Kathleen Hudson, Mark Shasha, Brienne Brown, and many more.
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This is Plein Air Podcast episode number 253 with British artist and plein air mountaineer James Hart Dyke, who shares a story about a plein air adventure all of us wish we could have been a part of:
James Hart Dyke climbed and painted Mont Blanc, which has an elevation of almost 15,800 feet, making it the highest summit of Western Europe. It was a treacherous trip of navigating around crevasses, going up glaciers, and avoiding avalanches and rock falls. Failure was not an option.
Why did he do it? He wanted to reenact and emulate as closely as possible the conditions under which the legendary French painter of the Alps, Gabriel Loppé, made his pair of Summit paintings at sunset in 1873.
Listen as they discuss:
– The inspirational moment he had as an 8-year-old, which led him to his path as a painter
– How studying architecture in college launched his professional artistic career (“It’s a bit dreamy, but that’s how my career started.”)
– Dealing with frequent rain as a plein air painter in the UK (“Plein air painting is not for the faint-hearted.”)
– The positive aspect of having what he calls “generators,” or challenges when painting on location
– His thrilling experience with the British Intelligence Service and painting combat zones
– How the producers of the James Bond films discovered him and his work (“It was very thrilling, but I’d say it all comes out of plein air landscape painting.”)
– His experiences with King Charles and the Royal Party
– How his plein air Summit adventure came to be, how he prepared himself physically, mentally, and logistically as a painter
– His takeaways from the extreme experience and what he learned about himself
– The plein air movement in the UK
– And what’s next for James: Painting one of America’s iconic parksAnd in this week’s Art Marketing Minute:
What can you do to attract more out-of-town buyers?
Are there ways to vet potential buyers so you don’t waste your time?
Listen and learn!Related Links:
– James Hart Dyke online: https://jameshartdyke.com/
– Plein Air Japan: https://pleinairjapan.com/spring-2024
– Realism Live: https://realismlive.com/
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Sunday Coffee: https://coffeewitheric.com/
– Submit Art Marketing Questions: artmarketing.com/questionsThe Plein Air Podcast has been named the #1 Painting Podcast by FeedSpot for two years in a row. New in 2023: FeedSpot has named Eric’s Art Marketing Minute Podcast as one of the Top 25 Art Business and Marketing Blogs on the web.
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This is Plein Air Podcast episode number 252 with last year's PleinAir Salon winner and artist extraordinaire Jennifer McChristian.
In addition to being an artist, Jennifer has served in the United States Army Reserves and in the Canadian Army Reserves. She has been a full-time artist since 2000, and teaches painting workshops around the world. She was also the Grand Prize Winner of the 12th Annual PleinAir Salon, and she recently filmed a video for PaintTube.tv (to be released in the near future).
Bonus! In this week's Art Marketing Minute, Eric answers the questions: "Who owns the rights to copy your painting if you donate it?" and "Should you take genre-specific paintings only when attending a niche event?"
Related Links:
– Jennifer McChristian online: https://www.jennifermcchristian.com/
– Plein Air Japan: https://pleinairjapan.com/spring-2024
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews painters Jill Wagner, Albert Handell, Aaron Schuerr, and Bill Schneider. Listen (and watch) as they discuss how to develop a style, how to stimulate yourself to the next level, and how to move forward when you're stuck. Our four guests even give you their best tips and advice on how to become a great artist.
Bonus! In this week's Art Marketing Minute, Eric addresses the first things you should do when you're ready to begin marketing your art; and how to know which media could be the most effective for showcasing your unique work.
Related Links:
– Pastel Live: https://pastellive.com/psl-2023
– Watercolor Live: https://watercolorlive.com/wcl2024
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Submit Art Marketing Questions: artmarketing.com/questionsThe Plein Air Podcast has been named the #1 Painting Podcast by FeedSpot for two years in a row. New in 2023: FeedSpot has named Eric's Art Marketing Minute Podcast as one of the Top 25 Art Business and Marketing Blogs on the web.
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In this episode, Eric Rhoads opened the floor to our friends in the Dreamliners* group for a special Plein Air Podcast that focuses on art marketing and the eternal question, "How do you sell your art?"
Listen as Eric shares his answers on:
- How much of your gross income you should spend on marketing
- The American art market versus the European market
- How artists and galleries can protect themselves during a recession
- The benefits (and precautions) of joining a mastermind group
- How to use social media to your advantage*The Dreamliners group was started by fans of Eric's Art School Live program in 2020 and has grown to 3,700 members. As a listener of the Plein Air Podcast, you're welcome to join the "Dreamlineartists" group on Facebook.
Related Links:
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
- Pastel Live: https://pastellive.com/psl-2023
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode of the Plein Air Podcast, Eric Rhoads interviews Vice President of the Royal Institute of Oil Painters, Haidee-Jo Summers, live from the Plein Air Convention & Expo.
Listen as they discuss:
> Perseverance, social media, and scams artists should look out for
> The importance of painting what interests you and Haidee-Jo's process for plein air painting
> Entering art competitions, handling rejection, and much more."If there's something you want, you should just be persistent," Haidee says. "You just have to keep plugging away. Many people give up. It's very competitive, even to get a painting accepted, and many people get discouraged ... If there's something you really want, you should just keep going."
Related Links:
– Haidee-Jo Summers online: https://www.haideejo.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Plein Air Japan: https://pleinairjapan.com/spring-2024
– PleinAir Magazine: https://pleinairmagazine.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid -
In this episode, Eric Rhoads interviews German painter Guido Frick. Listen as they discuss the controversial reason Guido got fired from teaching at art school; his time with the legendary artist Sergei Bongart; the two colorist movements; and much more.
"The problem is that in painting there is no shortcut," Guido says. "You cannot go a shorter way to become a good painter than just Exercise, Exercise, Exercise."
Bonus! In this week's Art Marketing Minute, Eric answers questions about planning to be a premier painter, and what to do when someone says they can't afford one of your paintings.
Related Links:
– Guido Frick online: https://www.guidofrickfineart.com/
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews Cindy Baron, who goes beyond the boundaries of painting with both oil and watercolor.
Listen as they discuss:
- The art of mastering both oil and watercolor ("I love both mediums. I treat them the same and actually, they start out the same..."
- Detailed conversation points on colors and Cindy's palette
- The one place she hasn't painted yet, but would love to
- The most "wild" encounters she's had while painting en plein air
- and moreBonus! In this week's Art Marketing Minute, Eric Rhoads, author of Make More Money Selling Your Art, discusses the best place to begin to market your art; and what not to do to drive up your prices.
Related Links:
– Cindy Baron online: https://www.cindybaron.com/
- Paint Adirondacks: https://paintadirondacks.com/
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews Debra Huse, a contemporary American Impressionist who uses rich color and bold, fluid strokes to capture the light and drama in her paintings.
Listen as they discuss:
- Her path in art and how she opened an art gallery
- How she uses creative visualization to create positive outcomes
- Debra's marketing practices and her day-to-day process of being a professional artistBonus! In this week's Art Marketing Minute, Eric Rhoads, author of Make More Money Selling Your Art, addresses whether or not you should do art prints, and why or why not you'd advertise in group ads.
Related Links:
– Debra Huse online: https://www.debrahuse.com/
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
– Submit Art Marketing Questions: artmarketing.com/questions -
In this episode, Eric Rhoads interviews Carl Bretzke on how light behaves, how to paint sunrises and sunsets properly with a special palette, and much more, including:
- Carl's process for attending plein air events
- How to plan out your drawing in advance
- Thoughts on students copying the style of the teacherBonus! In this week's Art Marketing Minute, Eric Rhoads, author of Make More Money Selling Your Art, addresses pricing your work and getting into galleries, and mistakes that could quickly make you irrelevant.
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In this episode, Eric Rhoads interviews the great watercolor artist Alvaro Castagnet.
Listen as they discuss:
– Thoughts on competing and winning art competitions
– Alvaro’s “do’s and don’ts” of painting
– Painting with technique and poetry, and doing so for money vs joy
– The number of paintings he typically does in a year
– And much more!Bonus! In this week’s Art Marketing Minute, Eric Rhoads, author of Make More Money Selling Your Art, shares creative strategies to sell online and ways to bring new business to you as an artist.
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In this episode, Eric Rhoads interviews landscape and wildlife artist Paul Kratter.
Listen as they discuss:
- The benefits of having a support system of artists to paint with
- Insights on painting trees, including how a master handles "sky holes"
- How to add atmosphere to your landscape paintings
- His passion for painting wildlife, and more"Number one, you really have to paint as often as you can," Paul said, "if you're a landscape painter, you just have to go out and see the environment for yourself."
Bonus! In this week's Art Marketing Minute, Eric Rhoads, author of Make More Money Selling Your Art, addresses the practice of comparing yourself to other artists and overcoming the fear of being judged; and his thoughts on making the leap to becoming a professional artist.
Related Links:
– Paul Kratter online: https://www.paulkratter.com/
- Paul's video workshops, "Mastering Trees" (https://painttube.tv/products/paul-kratter-mastering-trees) and "Mastering Landscapes" (https://painttube.tv/products/paul-kratter-mastering-landscapes)
– Plein Air Magazine: https://pleinairmagazine.com/
– Plein Air Convention & Expo: https://pleinairconvention.com/
– Fall Color Week: https://fallcolorweek.com/
– Eric Rhoads on Instagram: https://www.instagram.com/ericrhoads/
– Plein Air Today newsletter: https://www.outdoorpainter.com/plein-air-today-newsletter/
– Submit Art Marketing Questions: artmarketing.com/questions
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