Episódios
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Reaching the right journalists with relevant content is of paramount importance to create media buzz about your company’s first investment round.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/promoting-initial-investment-via-press-release/
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Start-ups and entrepreneurs usually don’t understand the process for getting media attention. They believe that having a Web site and a business plan will bring people to their door, including local journalists or industrial editors. This is not the case. They have to follow the process or they won’t get the attention they seek. Here are the steps to the process in this article.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/what-happens-after-you-send-press-releases/
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Part 3 of what makes something newsworthy follows. In parts 1 and 2, I gave you an overview of editors’ thinking and more specifically ideas for entrepreneurs. In Part 3, you will see more reasons why something might be newsworthy to editors.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/what-makes-press-releases-newsworthy-part-3/
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I recently wrote a blog about what makes something newsworthy. We decided that more could be said. Therefore, this article will give you more of what makes stories newsworthy. This is part 2. A third article will follow this one.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/what-makes-press-releases-newsworthy-part-2/
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Start-ups and entrepreneurs don’t always know if they have something that is newsworthy, so they don’t bother sending press releases. Although whether a story idea is newsworthy is subjective to the editor and publication’s guidelines, there are general rules of thumb that you can use to guide you about whether something is newsworthy or not. Read this article for the rules to consider.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/what-makes-press-releases-newsworthy/
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Small companies don’t always know when they should send press releases. If you want to stay in front of journalists, you should be sending releases all the time. But, it is important to send the right type of release at the right time. And, you don’t want to neglect sending releases during the summer or during holidays. To understand the best time to send a release, read this article for tips.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/what-is-the-right-time-to-send-a-press-release/
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Small companies don’t always know what should be written in press releases. If you want to stay in front of journalists, you should be sending releases all the time. But, it is important to send the right information in your release. To ensure maximum attention to your release, you need to ensure your headline and first paragraph are the best. Read this article for tips.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/importance-of-the-lead-paragraph-in-releases/
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When business owners talk about publications, they often refer to local newspapers or journals. They don’t always think about trade magazines or online publications dedicated to a specific industry. However, they shouldn’t discount industry publications. Business owners can find out why industry publications are important from this article.
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You can click on the link below to access this article:
https://faselisgrowth.com/en/why-need-to-send-to-industrial-publications/
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The new funding is the perfect opportunity to introduce – or reintroduce - your company to journalists and customers with a press release and attract attention from industry and consumer media.
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You can click on the link below to access this article:
https://prforgrowth.com/en/announcing-first-round-funding-with-release/
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Go anywhere on the Internet and you will find an article telling you content is king. That is true for digital, but your print content shouldn’t be outdated either. Business owners who are too busy to determine how to come up with ideas to stay fresh can get tips from this article.
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You can click on the link below to access this article:
https://prforgrowth.com/en/tips-creating-content-about-product-company/
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Publicly held companies have to announce financial numbers in a press release every quarter. Often, politicians have to release financial data in a press release. Privately held companies can keep their numbers to themselves, but they might want to send a press release with their financial information, especially if are listed in a business journal’s 100 best company lists. Although publicly held companies know how to write a press release for financial numbers, others might need a refresher. Read this article for general information about financial information releases.
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You can click on the link below to access this article: https://prforgrowth.com/en/why-editors-want-your-awards-and-promotions/
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Sometimes, companies aren’t sure whether their actions are newsworthy. If they won an award, promoted employees or hired new staff, they should send a press release. These are significant events that should be considered worthy of publicity. Consider the following reasons why editors consider these events newsworthy.
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You can click on the link below to access this article:
https://prforgrowth.com/en/why-editors-want-your-awards-and-promotions/
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In my career, I have met many new authors and people who want to write books. Most of them are not sure how to market their books. They rarely send press releases. If they do send press releases, it usually is a generic one from the publisher. This is not going to get them media attention. Read this article to discover some tips for promoting your new book in press releases.
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You can click on the link below to access this article: https://prforgrowth.com/en/promoting-your-new-book-in-press-releases/
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Social media is the internet’s most powerful tool in connecting people with who and what they enjoy—and brands are no exception. This article will explain four ways in which brands can utilize social media storytelling to better establish a following of loyal audiences.
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You can click on the link below to access this article: https://prforgrowth.com/en/telling-your-brands-story-through-social-media/
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Consumers have come to expect special offers during several holiday periods each year, and coordinating sales promotions with holidays can help bring in new customers and move more merchandise.
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You can click on the link below to access this article: https://prforgrowth.com/en/using-pr-to-promote-holiday-shopping/
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Often small companies will send press releases throughout the first quarter of the year. As the year progresses, the press releases they send start to diminish. This is not a good strategy. If you want to stay in front of journalists, you should be sending releases all the time. Summer months are excellent for sending releases. Here are some reasons why you want to send your release in the summer.
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You can click on the link below to access this article: https://prforgrowth.com/en/why-firms-should-send-press-releases-in-summer/
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Public relations professionals know that have a better shot at getting media attention when they send their release to the right person. Finding that right person isn’t always easy. It takes skill to know where to look. Here are some tips for finding contact information in this article.
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You can click on the link below to access this article: https://prforgrowth.com/en/how-to-find-journalists-contact-information/
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Do you think that the advertising and editorial departments are separated? They influence each other. You need to know how they do that. Read this to understand how the media really works.
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You can click on the link below to access this article: https://prforgrowth.com/en/how-do-ratings-advertising-affect-story-pickup/
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Include photos of the art and featured artist with your press release to gain media and consumer attention for an art gallery opening.
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You can click on the link below to access this article: https://prforgrowth.com/en/art-gallery-opening-press-release/
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The Internet makes everything convenient. You can shop online, order food online and even submit your press release online. But, before you click submit, you might want to consider that most journalists don’t like press releases that have originated from an online source. To improve your chances of getting attention, you should take the advice of this article.
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You can click on the link below to access this article: https://prforgrowth.com/en/why-journalists-no-trust-online-press-release/
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