Episódios
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Join Jonathon Henderson from Pressure Washing Marketing Pros as he sits down with Ariel Robinson, co-owner of Sales Elite Training, in this insightful episode centered around sales strategies in the home service industry. Ariel, a seasoned expert in sales training, shares valuable techniques and strategies to help home service business owners enhance their sales process.
In this episode, Ariel dives deep into common sales objections, offering practical ways to overcome them using the "restate, clarify, and close" method. He also emphasizes the importance of emotional intelligence, rapport building, and effective follow-up practices to close more deals and secure satisfied customers.
Arielās approach to consultative selling and needs-based strategies showcases how to position yourself as a trusted advisor rather than just a salesperson. Whether you're a technician or an owner selling your services, Ariel's tips on handling objections, building rapport, and following up can transform your sales approach.
Key topics covered in this episode include:
Handling common objections (time, price, belief, spouse) effectively.
The significance of building rapport and how to do it naturally.
The importance of post-sale follow-up and how it leads to referrals.
Strategies for successful in-home sales presentations.
Techniques for closing sales over the phone.
Establishing a strong referral program and leveraging online reviews.
Marketing tactics for generating leads in the home service space.
Ariel also shares his personal journey and the mindset that drives his success, along with book recommendations and tips for continuous improvement in sales.
Tune in to learn from Ariel Robinson's expertise and elevate your sales game in the home service industry!
Where to find Ariel:
Sales Elite Training: https://mysaleselite.com/
Facebook: https://www.facebook.com/profile.php?id=100071536843745
Instagram: https://www.instagram.com/saleselite_ari/
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Links mentioned in the episode:Bonus Up: https://bonusup.com/Ninja VA: https://ninjava.com/Special Offer:Use promo code Jonathan100 at Ninja VA to get $100 off your first placement!In this episode, I had the privilege of sitting down with Brandon Lazar, the mastermind behind Bonus Up and Ninja VA. Brandon shares his incredible journey of scaling and selling an exterior cleaning company and how he now helps other businesses thrive with his innovative software solutions.Join us as we dive into Brandon's wealth of knowledge and experience, covering a wide range of topics that are crucial for any entrepreneur looking to elevate their business:ā The top hiring mistakes and how to avoid themā Efficiently managing remote teamsā The importance of performance pay systemsā How to leverage virtual assistants to save time and moneyā Effective scaling strategies for your businessā Future trends in hiring and team managementā And much more!Brandon's insights are a game-changer for anyone in the home service industry. Don't miss out on this episode packed with actionable advice and valuable lessons.If you have any questions or comments, feel free to leave them below. We would love to hear your thoughts!Get a Free Strategy session from us with the link below:https://pwmarketingpros.com/free-strategy-call/
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šļø Podcast Episode with Michael Johnson of A/C Man Heating & Air šļø
Follow Michael Johnson:
š Website: https://fayettevillehvac.com/
š± Facebook: https://www.facebook.com/michael.johnson2
Sales Training: https://mysaleselite.com/
In this exciting episode, I had the privilege of sitting down with Michael Johnson, the owner of A/C Man Heating & Air, a successful HVAC business based in Fayetteville, North Carolina. Michael, a veteran and experienced entrepreneur, shares his journey of building a seven-figure business and the valuable lessons he's learned along the way.
Topics Discussed:
ā The importance of mindset in business success
ā Key strategies for hiring and team management
ā Effective marketing techniques for home service businesses
ā Balancing personal life and professional demands
ā Overcoming challenges as a new business owner
ā The significance of community involvement and branding
ā And much more!
Michael's insights are not just theoretical but grounded in his real-life experiences. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone interested in the HVAC industry, this episode is filled with actionable advice and inspiration.
Don't forget to like, comment, and subscribe for more insightful episodes! Hit the bell icon š to get notified whenever we upload a new video.
Follow Us and Get A Free Strategy Session
š Free Strategy Session: https://pwmarketingpros.com/free-strategy-call/
š± Facebook: https://www.facebook.com/pressurewashingmarketingpros/
Thank you for watching, and we hope you find this episode as enlightening and inspiring as we did! Let us know your thoughts and any questions you have in the comments below.
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Kickcharge Creative: https://www.kickcharge.comDan's Book: https://www.kickcharge.com/tips-tools/our-books-on-branding/In this video, I had the honor of discussing how to make your home service brand stand-out with branding expert Dan Antonelli of Kickcharge CreativeDan and his team at Kickcharge Creative have been instrumental in rebranding over 2,000 companies and most famously Tommy Melloās company, A1 Garage Door Service. He also authored a best selling book on branding called āBranded Not Blandedā. Some of the things we discuss in the video are:ā The top branding mistakesā How to name your companyā When itās time for a brand refreshā How to measure the ROI of brandingā Grassroots marketing to grow your businessā Future trends in branding and marketing ā And much more!You donāt want to miss out on this episode as a lot of gems were dropped!If you want a free strategy session with us, please visit our website below:https://pwmarketingpros.com
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Where to find Alonzo:https://alonzoadamscoaching.com/https://www.facebook.com/alonzoadams101https://twitter.com/alonzoadamshttps://www.instagram.com/alonzoadams/https://www.linkedin.com/in/alonzoadams/In this video, I had the honor of discussing various topics centered around building a business that stands the test of time with Coach Alonzo Adams of Busy Bee Cleaning. Alonzo has been running a multi-7-figure residential and commercial cleaning business in Pennsylvania for over 30 years and they provide services such as interior cleaning, deep cleaning, commercial cleaning, and more!Alonzo is also a business coach who assists business owners in growing their business through his own coaching program and also through a program called Conquer!Some of the things we discuss in the video are:ā What systems you need to implement in your businessā How to hire and build a company cultureā The importance of marketingā How to run a recession proof businessā How to make your business more profitableā And much more!You donāt want to miss out on this episode as a lot of gems were dropped! Visit our website: https://pwmarketingpros.comVisit us on Facebook: https://www.facebook.com/pressurewashingmarketingpros
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Where to find Aaron:
https://www.instagram.com/aarontharper
https://twitter.com/AaronHarperCEO
https://www.facebook.com/atharper/
https://www.youtube.com/@rollingsudspowerwashing
https://www.linkedin.com/in/aaron-harper-998140125/
https://rollingsudsfranchise.com/in-the-media/
Join us in this exclusive interview with Aaron Harper, CEO of Rolling Suds, as we dive deep into the secrets behind building a successful pressure washing empire with over 150 locations. Discover the strategies and insights that have propelled Rolling Suds to the forefront of the pressure washing industry.
Key Highlights:
Franchising Strategy: Learn why Aaron Harper chose franchising as the path to industry dominance.
Systems & Processes: Uncover the crucial systems and processes that ensure operational excellence at Rolling Suds.
Industry Leadership: Find out what sets Rolling Suds apart from competitors in the pressure washing market.
Marketing Tactics: Get an inside look at the sales and marketing strategies that drive growth at Rolling Suds.
Franchising Pros & Cons: Aaron discusses the advantages and challenges of franchising in todayās market.
Responsible Franchising: Explore how Rolling Suds maintains ethical franchising practices.
What You'll Learn:
This interview is packed with invaluable insights for anyone interested in franchising, business growth, and industry-specific strategies. Whether youāre an aspiring entrepreneur or a seasoned business owner, thereās something in this discussion for you.
Don't miss out on this insightful episode full of industry secrets and expert advice. Subscribe to our channel for more updates on business strategies and entrepreneurial success. Drop a like if you find this interview useful, and share it with others who might benefit from Aaron's extensive experience. Your engagement helps us bring more valuable content to you!
Free Strategy Session: https://pwmarketingpros.com/free-strategy-call/
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Join Chris, the passionate owner of Cincinnati Premier Pressure Washing, as he shares his compelling journey in the pressure washing industry. Starting from humble beginnings, Chris was handling his own marketing efforts but soon realized the growing challenges. That's when he decided to partner with Pressure Washing Marketing Pros for expert assistance with Google Ads.In this testimonial, Chris discusses how Pressure Washing Marketing Pros not only enhanced his Google Ads performance but also shifted the strategy towards SEO for more consistent job leads. Hear from Jonathon, the owner of Pressure Washing Marketing Pros, as he explains why SEO was a game-changer for Chris's business.Discover how our tailored SEO strategies propelled Cincinnati Premier Pressure Washing to the top 3 rankings for most of their main keywords in Cincinnati. Thanks to these efforts, Chris now proudly averages over 50+ organic leads per month, significantly boosting his business growth.Tune in to learn how Cincinnati Premier Pressure Washing transformed their digital marketing approach with Pressure Washing Marketing Pros and find out how we can help your business achieve similar results.Subscribe to our channel for more success stories and expert marketing insights to propel your business to new heights!
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ā Client Success Spotlight ā
Join us in learning about Luke Devins' inspiring journey in our latest video, where he shares how he started in the pressure washing industry, faced early challenges, and why he chose to partner with Pressure Washing Marketing Pros!
Luke details his initial struggles and reveals how our targeted support in website development and SEO strategies played a crucial role in growing his business and securing a full truckload of daily jobs, which dramatically transformed his business. šš¦
Don't miss out on the insights and actionable tips that could help elevate your business too!Free Strategy Session:
https://pwmarketingpros.com/free-strategy-call/
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In this episode, I had the honor of discussing how to run a 7-figure exterior cleaning business with Jackson Blackburn of Mountain Baker Window Cleaning and Home Service Business Coach!
Jackson runs a 7-figure exterior cleaning company in Bellingham, WA and they provide services such as pressure washing, window cleaning, gutter cleaning, and Christmas Light installation services to their customers!
Jackson is also a coach in Home Service Business Coach, where they provide the knowledge, strategies, and tools to home service business owners to assist them from going to owner operator, to being highly profitable and having a team manage most of the day to day!
Some of the things we discuss in the video are:
ā Who should be your first hire and how much to pay them
ā How to hire and build a culture
ā How to structure your exterior cleaning company
ā What should new exterior cleaning businesses do to get their first jobs
ā How to make your exterior cleaning business more profitable
ā The type of sales and marketing Jackson and his team do at Mt. Baker Window Cleaning
ā And much more!
You donāt want to miss out on this episode as a lot of gems were dropped!
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- Softwash Systems Websites: https://softwashsystems.com/https://softwash-systems.com/- The Five Keys to Pattern Success:https://softwash-systems.com/shop/spare-parts/the-5-keys-to-pattern-success-by-ac-lockyer/https://www.amazon.com/Five-Keys-Pattern-Success-Replicate/dp/1956914277
In this exclusive interview, join me as I delve into the world of soft washing with the pioneer himself, AC Lockyer, the Chief Visionary Officer of Droplet International and the President of SoftWash Systems and Disruptor Manufacturing!
AC Lockyer is no stranger to the cleaning industry. With over 200 years of combined family experience in the home service business and being the first in his family to graduate high school and college, AC has revolutionized the exterior cleaning industry by introducing the eco-friendly alternative to traditional pressure washing - Soft Washing. This technique uses water-based, biodegradable chemicals to effectively and sustainably clean exterior surfaces.
Under AC's leadership, SoftWash Systems has become a global leader, offering not just state-of-the-art cleaning solutions but also comprehensive business support including equipment, chemicals, and extensive training for aspiring entrepreneurs. From overcoming significant challenges to winning a National Championship in the redfish tour, AC's journey is a testament to innovation, resilience, and leadership.
What we covered in the video:
ā AC's journey from overcoming adversity to revolutionizing the exterior cleaning industry
ā The inspiration behind the environmentally-friendly soft washing technique
ā The role of mentorship and team development in scaling a business
ā Moving from working in your business to working on your business
ā AC's "Five Keys to Pattern Success" and how they can elevate your business
ā Marketing strategies and brand building in the competitive exterior cleaning market
ā And invaluable insights for anyone looking to make their mark in the cleaning industry!
Don't miss this opportunity to learn from the visionary who's not only shaped an industry but has also built a legacy of success through innovation and sustainable practices.
Free Strategy Session:https://pwmarketingpros.com/free-strategy-call/ -
Join Jonathon Henderson from Pressure Washing Marketing Pros as he dives into the crucial topic of business growth in challenging times, especially in the pressure washing industry.
Learn why saving strategies alone won't lead to success and how aggressive marketing, even during tough periods, can significantly boost your market share and growth.
Discover the pitfalls of missed opportunities, the importance of stepping out of your comfort zone, and much more.
Timestamps included for easy navigation!š Timestamps:0:00 - Introduction0:35 - The Fallacy of 'Saving' in Business2:35 - Increased Market Share in Difficult Times9:10 - Starting From Ground Zero Again11:56 - Missed Opportunity Costs15:47 - Never Operating Outside of Comfort Zoneš” Key Points:Increased Market Share is taken and grown in difficult times, not good times - Learn how challenging times offer unique opportunities for growth and capturing market share.Start From Ground Zero Again - Understand the drawbacks of halting marketing efforts and the cost of restarting from scratch.Missed Opportunity Costs - Explore the hidden costs of missed opportunities when opting out of proactive marketing strategies.Never Operate Outside of Comfort Zone - Discover the importance of stepping out of your comfort zone for continuous business growth.š„ Essential Takeaways:In times of economic downturn, proactive marketing strategies can set your business apart.Consistent marketing efforts help in retaining and growing market share.Understanding the long-term impact of saving versus investing in growth.The power of resilience and innovation in business.š Grow Your Pressure Washing Business:Looking to thrive in your pressure washing business despite the challenges? Get in touch for a free strategy session and boost your business growth. Click the link below:https://pwmarketingpros.com/free-strategy-call/š¬ We Want to Hear From You!Have questions or insights about growing your business? Drop a comment below! Our team is always eager to discuss and provide support.Thank you for watching, and don't forget to like, share, and subscribe for more insights on growing your pressure washing business. Catch you in the next video!
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Connect with David Moerman for more wisdom:š Tap into expert guidance on his Website: https://www.homeservicebusinesscoach....š Elevate your business by joining the HSBC Club: https://bitly.ws/LVWTš Listen to actionable tips on his Podcast: https://blubrry.com/2876579/š Follow for daily inspiration on Instagram: instagram.com/homeservicebusinesscoach_š Network with peers in the Facebook Group: https://www.facebook.com/groups/clean...š Reach out via Email: [email protected]š Subscribe to his YouTube Channel for more tips: https://www.youtube.com/@HomeServiceB...š Discover his professional services: https://reviveservices.ca/
In this video, I had the honor of discussing how to run a profitable pressure washing business with David Moerman of Home Service Business Coach and Revive Services!
David runs a highly profitable 800k a year exterior cleaning company in British Columbia Canada called Revive Services, where he achieves 25% profit margins and has his team run most of it themselves! They provide services such as pressure washing, window cleaning, gutter cleaning, and Christmas Light installation services to their customers!
David also runs a coaching program called Home Service Business Coach, where they provide the knowledge, strategies, and tools to home service business owners to assist them from going to owner operator, to being highly profitable and having a team manage most of the day to day!
Some of the things we discuss in the video are:ā Who should be your first hire and how much to pay themā How you should invest your time in the winterā How to structure your exterior cleaning company
ā What should new exterior cleaning businesses do to get their first jobs
ā When should an exterior cleaning businesses invest into digital marketing
ā How to make your exterior cleaning business more profitable
ā The type of sales and marketing David and his team do at Revive Services
ā And much more!
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Prolific Brand Design Website and Ebook: https://prolificbranddesign.com/Welcome to our exclusive interview with Ryan Kettering, the mastermind behind Prolific Brand Design. We dived deep into the world of branding, as Ryan unravels the strategies, insights, and secrets that have propelled numerous brands to success and massive growth!š What's Inside? šā¢ Ryan's personal journey and the lessons he's learned along the way.ā¢ How branding affects your marketingā¢ Mistakes businesses make with their branding ā¢ The difference between branding and marketingā¢ How to know when itās time for a rebrandā¢ Fundamentals of making a successful truck wrapā¢ Real-life case studies of brands transformed by Prolific Brand Design.ā¢ Tips and tricks to make your brand stand out in a crowded market.Whether you're a new entrepreneur, a seasoned pressure washing business owner, or just someone passionate about branding, this video is a treasure trove of knowledge. Don't miss out on these invaluable insights from one of the industry's best!
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Training: https://pressurewashtraining.com/EBC: https://envirobiocleaner.com/Join Jonathon of Pressure Washing Marketing Pros as he sits down with Carlos Gonzalez, a 20-year veteran in the pressure washing industry. In this enlightening conversation, they delve deep into the world of pressure washing, sharing insider tips, industry secrets, and the journey of entrepreneurship. Whether you're a seasoned pro or just starting out in the pressure washing business, this discussion promises invaluable insights and takeaways. Don't miss out on this opportunity to learn from one of the best in the business!
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In today's competitive landscape, pressure washing businesses can't rely on just one marketing channel. Diversifying marketing efforts ensures a wider reach, reduces the risk of a single channel's failure impacting the business, and taps into various customer segments. Watch this video to understand the importance of a multi-channel approach and get insights on how to effectively diversify your marketing strategies for better growth and stability.
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Welcome to Pressure Washing Marketing Proās comprehensive guide on securing your initial pressure washing jobs! Whether you're just starting out or looking to expand your client base, this is packed with actionable strategies to help you succeed in the pressure washing industry. Dive in as we explore six proven methods to land those crucial first jobs. šāØWhat You'll Learn:* Family and Friends: The power of word-of-mouth and how to leverage your personal network to get started.* Door Knocking: Master the art of cold outreach and make a lasting impression on potential clients.* Print Marketing: Design effective flyers, business cards, and brochures to spread the word in your community.* Facebook Groups: Engage with local communities online, showcase your work, and tap into a pool of potential clients.* Networking: Attend local events, join business associations, and connect with other professionals to expand your reach.* Digital Marketing: Harness the power of online advertising, SEO, and social media to drive traffic and inquiries.Timestamps:0:00 - Introduction1:11 - Family and Friends2:06 - Door Knocking4:48 - Print Marketing6:46 - Facebook Groups7:43 - Networking8:56 - Digital Marketing11:00 - ConclusionConnect with Us:š± Facebook: https://www.facebook.com/pressurewashingmarketingpros/š Website: https://pwmarketingpros.com/If this brought value to your pressure washing journey, please hit the 'Like' button, share with fellow entrepreneurs, and subscribe for more insightful content! We'd love to hear your experiences and questions in the comments section. Let's grow together in the pressure washing world! šŖ
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Your first hire as a business owner can be very daunting!We ask ourselves questions such as:- How much should I pay them?- What are they going to do?- Where should I find them?We get it ā the journey of building your pressure washing business is both exhilarating and challenging. That's why we've put together this video to shed light on the first hire you should make in your pressure washing business!In this video, you'll discover:ā The Game-Changing First Hire: We're diving into a specific position that can be a game-changer for your business. This role has the potential to boost your efficiency, amplify your impact, and set you on a trajectory of success.ā Unlocking Your Business Potential: This video isn't just about the position ā it's about unlocking a new level of potential for your pressure washing venture. We'll show you how incorporating this role can lead to remarkable transformations.ā Empowering Your Expansion: As a pressure washing business owner, your time is precious. This video will unveil a position that can empower you to focus on strategic growth while ensuring your business operations run smoothly.Your pressure washing business has incredible untapped potential, so if youāve been putting off your first hire, it's time to make a move after watching this video. š Drop a comment below or shoot us a message, if you have any questions!Hope this video provides you value!
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Have you thought about adding Christmas Light Installation as a service during the winter months to supplement income but donāt know where to start? š¤
Have you already added Christmas Light Installation as a service, but donāt know how to scale it further, hire employees, or acquire consistent jobs?
In this video we were able to interview JC Chanowsky, who runs a 7-figure lighting company called Patriot Illumination and operates an exterior cleaning company called Cape Fear Pro Wash out of Wilmington NC.
JC, along with three other individuals who have scaled 7-figure lighting companies, also provide a Christmas Light mastermind for business owners who need help scaling their Christmas Light Installation business/service called Beyond the Bulbs! More details are provided in the video.
This is what we cover in the interview:
ā Why exterior cleaning businesses should add Christmas light installation as a service during the winter
ā How an exterior cleaning business can get started/prepare if they want to add Christmas Light Installation as a service
ā How should you market Christmas Light Installation as service going into the first season
ā How to hire employees for Christmas Light Installation services
ā Biggest struggles that Christmas Light companies have when growing
ā Training and education
Hope this video provides you value and please leave any questions and comments you may have below š
Beyond the Bulbs š https://beyondthebulbs.com/
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"Stopping advertising to save money, is like stopping your watch to save time" ā Henry FordI see businesses all the time stop SUCCESSFUL advertising campaigns to "save" money because:- They don't have enough help- They can't answer the phone- They can't close the leads- They aren't reaching their target customer- They don't have enough time- They have enough referrals or word of mouth- And countless other excusesWhat these businesses don't understand is that they are actually losing money in the process and when you stop advertising you may save money in the short-term, but the long-term effects have a far greater impact. The most successful businesses NEVER stop their advertising. Everybody in the world knows established businesses like McDonalds, Apple, Starbucks, and Amazon. Guess what?They still advertise till this day!Why do these established businesses still advertise when they are worth billions?Listen and watch to find out the 3 reasons why you should stop turning off your advertising to save money!
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2 Week Free Trial and 75% Off First Month With NiceJob:
Link: https://nicejob.grsm.io/theprocessceoCode: ProcessCEO75 In this video, I had the honor of discussing how to build a winning team and scale your pressure washing business with Fred & Christine Hodge of Clearview Washing!Clearview Washing is a multi-million dollar exterior cleaning company that provides services such as window cleaning, pressure washing, roof cleaning, gutter cleaning, shrink wrap, and many more services to customers in New Jersey and the surrounding areas!Also, Fred is a coach in the Conquer Group and Christine is a brand ambassador for NiceJob and Jobber! Who better to discuss how to grow your exterior cleaning business than him?!Some of the things we discuss in the video are:ā How to get luxury clientsā Importance of client acquisition costā How to build a winning teamā How to create company cultureā Marketing efforts that can scale your pressure washing businessā How to stay busy in the winterā And much more!You definitely donāt want to miss out on this episode as a lot of gems were dropped!If you want a free strategy session from us, please visit the link below!
https://pwmarketingpros.com/free-strategy-call/
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