Episódios
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In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that podcasters face, particularly the importance of engaging content from the outset. They discuss practical tips on improving podcast narrative and editing, handling advertiser concerns, and leveraging audience feedback to refine your podcast. Whether you're a seasoned podcaster or just starting, this episode provides valuable lessons on creating captivating content that resonates with listeners and satisfies advertisers. Don't miss the unique strategies and actionable advice that could transform your podcast into a must-listen show.
About Tom WebsterTom Webster is a partner at Sounds Profitable, dedicated to setting the course for the future of audio. He has thirty years of experience in streaming, podcasting, audiobooks, terrestrial radio, and everything else that we stick in our earballs. In his previous work, with Edison Research, Webster was the co-author of the annual Infinite Dial® study, the longest-running study of consumer media habits since 1998, as well as the Share of Ear® and Edison Podcast Metrics studies. With Sounds Profitable, his body of work includes dozens of the most influential reports in podcasting, and he is one of the most widely cited audio researchers in the world.
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Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
The Audience Is Listening: A Little Guide to Building a Big Podcast Book
Tom's Webster's Website for the Book
Sounds Profitable
Podcast Guru App
Podpage (website builder for Podcasters)
Listen Notes
Chartable
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If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it cost?
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
Ask Ralph Podcast: Christian Finance
The Pharmacists Voice
Next Day Audio Editor
Podcast Editor Academy
Steve Stewart "Find an Editor" tutorial an form
Descript Vide and Audio Editor with AI
Opus Clip AI Video Clip Creation Tool
ClipGen AI Video Clip Creation Tool
Auphonic audio leveler and hiss removal
Otter transcription
Castmagic - AI Tool for Podcasters
Capsho - AI Marketing tool for Podcasters
Maximize Listener Engagement with Effective Podcast Interview Strategies SOP Episode
Podcast Rewind: Insider Secrets to a Top 100 Podcast
How to Monetize Your Podcast Even With a Small Audience | Dave Jackson
The Steps To Create a Podcast EpisodeResearch GuestResearch ContentGuest SchedulingSetup and test EquipmentRecord EpisodeAudio EditingAudio MasteringTranscriptionUpload to Media HostWrite Show NotesCreate Episodic ArtworkAdd to WebsitePost to Social... -
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Value for Value or (podcasting 2.0) is NOT just about streaming Satoshi's (a very small amount of bitcoin). Today, we will discuss asking for support and what tools fit best for your situation.
I may earn a small commission for some of these as I participate in their affiliate program. This costs you nothing and supports the show.
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Platforms Discussed:Donation Only (No RSS Tools)
Paypal
Buy Me a Coffee
Fanlist
Kofi
Premium Content Tools
Supercast
Patreon
Memberful
Hello Audio
Captivate
Buzzsprout
All of these platforms have their own strengths. If I just wanted to accept money, I'd use Buy Me a Coffee. If I wanted to sell premium content, I would use Supercast (although Captivate and Buzzsprout are very attractive if you are using them for hosting). Supercast has a super easy onboarding for new listeners with a two-click install, and their percentage is in alignment with others (if not less).
Keep In Mind:
A show with WOW content will likely get around 3% of its audience to engage.
New podcasters should focus on building great content and their audience instead of monetizing, which can lead to disappointment.
There are MANY other ways to make money with your podcast besides advertising and asking for support. See my book Profit From Your Podcast.
Full details at schoolofpodcasting.com/947
Because of PodcastCongrats to James Cridlan of Podnews who was asked to come on BBC News and discuss the new deal with Kelsie brothers podcast. Check out how this happened in his article.
Jen Bryney of Congressional Dish got to cover both the Republican and Democratic party events via her connections with C-Span. Jenn your video from outside the DNC was touching. Keep up the great work.
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't...
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Today I reflect on my trip to Washington DC to Podcast Movement 2024. We talk about the gear, some presentations, some things that could only happen at Podcast Movement in DC, and why there wasn't any carpet.
I used the Rode Interview Pro Portable Microphone to record some interviews in the very noisy vendor hall. With this in mind, I thought I'd talk about plugins that can clean things up.
Full show notes are on the website.
Join the School of Podcasting Community Risk-FreeAre you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
MENTIONED IN THIS EPISODERode Interview Pro Portable Microphone $244ish
https://supportthisshow.com/rodeinterviewpro
Shure Movmic Wireless Mics (small - great for video)
https://geni.us/shure-movmic
PodProtect
https://podprotect.email/
GW Centeric (Greg Wells) $36
https://supportthisshow.com/gwcentral
Clarity VX Noise Removal $39
https://supportthisshow.com/calrityvx
Accentize DX Revive Pro $299
https://www.accentize.com/dxrevive/
Descript Studio Sound
https://supportthisshow.com/descript
Scheps Omni Channel 2 $39
https://supportthisshow.com/scheps
Audio Sigma Podmobile $359
https://audiosigma.com/
10 Free Plugins for Garageband (AU not VST)
https://www.musicianwave.com/free-garageband-plugins/
Adobe Enhance
https://podcast.adobe.com/enhance
Dealcasters Chris and Jim
https://www.podpage.com/dealcasters/about/
Paul Colligan's Podcast Partnership
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DISCLAIMER: Today's show contains adult content. Maybe listen to this one when the kiddies aren't around.
Today, I share some insights that will explain why I spent close to $400 to fly to Atlanta for one day. Then I share some stories about some strange laws in the UK that are getting people arrested for posting memes and two words that cost a comedian millions of dollars.
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
Without Warning Podcast
Podcaster Happy Hour
Gamertag Radio
GARM
Tom Segura Your Mom's House
Getting Fired From McDonald's
Libsyn to Use Barometer
Jim and Chris from Dealcasters
Mentioned in this episode:
Where Will I Be?
Live AppearancesI'd love to meet you. To check out my latest appearances, click the link below. To have me speak at your event, go to www.schoolofpodcasting.com/contact.
Where Will I Be?
Question of the Month: Let's Talk Chapters
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show).
Question of the Month
Everything Your Need - Everywhere Your Need It - Every Question Answered
Are you ready to take your podcasting skills to the next level? Look no further than the School of podcasting. The number one site for learning how to podcast. Here’s why: First, you can learn everything you need to know everywhere you go. Whether you’re on your phone, computer, tablet, or TV, the best resources are right here. Second, anytime you have a question, Hall of Fame Podcaster Dave Jackson is just one click away, and offers unlimited coaching. Throw in the...
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Are you confident your podcast content is truly resonating with your audience? Many podcasters assume their content is "fine" without digging deeper. But there's a powerful way to gain invaluable insights directly from your listeners.
In this episode, I share a game-changing strategy I recently used at my new job with Podpage. By conducting one-on-one Zoom calls with users, we uncovered crucial feedback that transformed our product. This approach can work wonders for your podcast too!
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Share Your Thoughts
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Question of the Month
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27
Click Here to Upload/Record Your Answer
Question of the Month
Where I Will Be?
I'll be speaking at Podcast Movement in Washington DC August 19-22.
Ecamm Creator Camp October 15-18 in (Bostonish MA)
I'll be speaking at Podindy.com on November 9th
I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Want me to speak at your event or online meetup, contact me here.
Mentioned In This EpisodeThe Audience Is Listening: A Little Guide to Building a Big Podcast
Podpage.com
Joining the School of Podcasting
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70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show.
We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you deliver something you can't get any place else.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Share Your Thoughts
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Question of the Month
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27
Click Here to Upload/Record Your Answer
Question of the Month
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
ParticipantsKim Newlove
https://www.thepharmacistsvoice.com/
https://www.perrysburgpodcast.com/
Paul from Pass ACLS
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My last day at Libsyn was July 12th, 2024. I'm starting a new chapter in my podcasting career, and so to announce the next chapter, I thought it might be fun (and maybe inspirational? ) for newbies to see what is possible with a podcast. Last week I talked about my journey through technology. I explained that where I am now is NOT where I started and it took years to get here. Today I'm talking about the most important benefit of podcasting (and it's not money, or fame). It's relationships.
You will see that one teacher gave me a nudge. Once I started podcasting (because it was WAY HARDER in 2005), when I wasn't working on making GREAT content, I was working on growing my network through relationships. I am still in contact with many of those today.
Your Podcast Leads To OpportunitiesYou are seen as an expert (no matter if you want to be or not) and that positioning leads to opportunities. Those opportunities lead to relationships. Those new relationships lead to more opportunities. If you DON'T QUIT, the wheel keeps turning. It does not happen overnight, and it might take years. Some might say I have first mover advantage. Let's say that is true. So did a whole lot of other people. There is one big difference. I didn't quit. I'm still here.
Opportunities Lead to RelationshipsI had Spreaker, Blubrry, and Libsyn representatives on my show. I would see these people at events. Your podcast can be a digital resume. When the New Media Expo needed a new head for their podcasting track, all of these hosting companies had one name they recommended: Dave Jackson.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Share Your Thoughts
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Question of the Month
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27
Click Here to Upload/Record Your Answer
Question of the Month
Where I Will Be?
I'll be speaking at Podcast Movement in Washington DC August 19-22.
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I had two people ask me about the "Behind the Scenes" operations of the School of Podcasting. I was nervous about doing this episode. If you're new to the show, I normally don't talk about myself for 47 minutes. As I had two people ask similar questions, I thought I'd share information about:
Where I Started (start ugly - great book)
My first podcast setup
My first "business office"
Why and how I upgraded (and why you probably don't need to).
What I'm using now for the podcast and the business.
I also mention the Podcaster Happy Hour (check out this new networking and education event).
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Share Your Thoughts
Question of the Month
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27
Click Here to Upload/Record Your Answer
Question of the Month
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question...
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Some people can "riff" off the top of their heads, while others need a script. Do whatever works for you, but when it SOUNDS LIKE YOU'RE READING, it can lose listeners. Today, I bring in Professional Voiceover Artist Jodi Krangle to give us some tips on how to sound natural. She also shares some insights on the voiceover industry and her pet peeves in podcasting.
Find Jodi at www.voiceroversandvocals.com
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer.
Share Your Thoughts
Question of the Month
Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27
Click Here to Upload/Record Your Answer
Question of the Month
Where I Will Be?
I'll be speaking at Podcast Movement in Washington DC August 19-22.
Ecamm Creator Camp October 15-18 in (Bostonish MA)
I'll be speaking at Podindy.com on November 9th
I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Want me to speak at your event or online meetup, contact me here.
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
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Today's episode is an exciting one as we introduce a brand-new show, "Podcasting Hot Seat." This fresh concept blends the best elements of the Podcast Review Show and the Podcast Rodeo Show. Our inaugural guest on Podcasting Hot Seat is the multi-talented Stephanie Graham. We will discuss her engaging podcast, "Nosy AF," her vibrant art practice, and the challenges and triumphs of maintaining a successful online presence.
Want a turn in the Podcast Hot Seat? See www.podcasthotseat.com/store
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer.
Share Your Thoughts
Mentioned In This Episode
Join the School of Podcasting Community
NoseyAF Podcast
Stephanie Graham's Website
Follow the Nosey AF show
Podcast Talent Coach Show 500
Podcast Rodeo Show
Podcast Hot Seat
Podcast Review Show
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
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How to Ensure Your Podcast Guests Shine:
Understanding your audience is non-negotiable when crafting an exceptional podcast. All good podcasters start by clearly identifying their audience. Are you catering to 24-year-old women or 59-year-old women? Knowing your audience is essential to producing content that resonates. This involves diligent research to understand your listeners' preferences and needs.
Today, we're talking about how to do ENGAGING interviews as well as how to GET MORE INTERVIEWS.
Thinking of Starting a Podcast?Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.
With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
Go to https://www.schoolofpodcasting.com/listener
Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer.
Share Your Thoughts
Mentioned In This EpisodeVideo Version on Libsyn's YouTube
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
Podcast Rodeo Show
Podcast Hot Seat
Your Podcast Website
Tidycal
Acuity Scheduling
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Today we talk about if your show is feeling stale, maybe a change of input could help. One form of content that might be getting overlooked is books. In addition to libraries, there are online tools. In Ohio we have Libby and Hoopla Digital that allow you to listen audiobooks for free. Spotify has recently added audiobooks to their service and Amazon has Audible.
When you change the information that is feeding your brain, you change the output of your show.
Join the School of Podcasting Community Risk-FreeAre you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
ContributorsZo from Back Look Cinema https://www.backlookcinema.com/podcast
J from Okie Bookcast https://www.okiebookcast.com/
John Finkelde - Grow a Healthy Church https://growahealthychurch.com/
York from Welcome to Earth Stories https://welcometoearthstories.com/
Mark from Practical Prepping https://practicalprepping.info/
Mike from the 70's Vs the 80s https://podcasts.apple.com/us/podcast/the-70s-vs-the-80s/id1527870389
(mike buy a domain at coolerwebsites.com and point at something).
Craig from Live Well and Flourish https://www.livewellandflourish.com
Mark From PodcastBranding.co https://www.resourcefuldesigner.com/
Ralph From Ask Ralph Show (Personal Finance from a Christian Perspective) https://www.askralphpodcast.com
Books MentionedOld Man's War https://amzn.to/3zfJ6ru
Bird by Bird https://amzn.to/45zUB9p
Crucial Conversations
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Why are reaction videos so popular? I mean, I can watch or listen to something and have my own reaction? Today I tie this into podcasting and how sharing your opinion can help you build your community.
I play clips from a show I like, one that drives me nuts, and one that will potentially offend you as it deals with pronouns (which is the whole point - how does it make you feel).
I also talk about brand safety and how it's not working, and maybe we shouldn't worry about it.
Join the School of Podcasting Community Risk-Free
Are you looking to start your podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer.
Share Your Thoughts
Mentioned In This EpisodeJoin the School of Podcasting Community
Profit From Your Podcast Book
In and Around Podcasting
Media Round Table
TalkTV Julia Hartley-Brewer
Sounds Profitable Podcasting is the Safest Bet
Dave and Danny Brown on Ask the Podcast Coach
Power of Podcasting Network
Distorted View Daily
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
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How do you grow your audience? I hear this every day in every Facebook group. It starts with your content. It can't be good. It can't be great. I needs to be WOW content that your audience HAS to share. Today we talk about the ingredients that make up wow content from the book Platform: Get Noticed in a Noisy World by Michael Hyatt.
I also talk about what GOOGLE thinks is good and what stops us from making WOW content.
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Got Feedback On This Episode?
I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer.
Share Your Thoughts
Mentioned In This Episode
Join the School of Podcasting Community
Platform: Get Noticed in a Noisy World
Fly on the Wall With Dana Carvey, David Spade, and Jerry Seinfeld https://www.youtube.com/watch?v=pOLgAFeC9jg
Tom Webster Podcast Movement Keynote https://youtu.be/Ggy6Bs1FsLI?si=7QD1jz4YSzq07gB7
Rick Beato and Jim Barner Make Good Records https://youtu.be/klxif5McurI?si=HhcofEqxzICmjGd4&t=1313
Sting on Rock Beato https://www.youtube.com/watch?v=hkrWxHEnlEs
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
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Today, we're thrilled to have Matt Cundill of the Sound Off Podcast as our guest. With over 25 years of experience in radio and having embarked on his podcasting journey back in 2016, Matt has reached an incredible milestone with his Sound Off podcast hitting 400 episodes.
In this conversation, we delve into his early challenges, the critical importance of consistency, and the impact of evolving podcasting technology. Matt also shares his insights on hosting platforms, scheduling tools, and the art of podcast interviews. From discussing the differences between traditional radio and podcasting to navigating sponsorships and creative content integration, this episode is packed with valuable tips for budding podcasters.
We'll also touch on the growing role of AI in voice acting, the importance of artwork and video in engaging listeners, and the benefits of podcast transcriptions. Plus, learn about Matt’s podcast network and his unique approach to fostering a community of podcasters through cross promos and collaborative efforts.
Check out Matt's conversation with Dave on episode 400 at https://www.soundoffpodcast.com/dave-jackson
Podcast Superfriends
You May Also Like (Podcast Recommendations)
Matt on Facebook
Matt on Linkedin
Matt on Twitter/X
Matt on Instagram
Matt's Podcasting 2.0 Voice Overs
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
QUESTION OF THE MONTH
Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.
Leave Your Answer at
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In this episode, we look at how podcasters use YouTube to enhance your podcast. I asked: A) Are you not using YouTube at all?
B) Are you creating static videos?
C) Are you creating full videos?
I also talk about a way to find more content using YouTube even if you're not making videos.
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Chapter Markers:
00:01:15 - Opening 00:01:15 - People HAVING to Do YouTube? 00:02:04 - How Are You Using YouTube? 00:02:30 - Dan - Based On A True Story https://www.basedonatruestorypodcast.com/ 00:05:17 - Max - Aviation News talk https://aviationnewstalk.com/ 00:07:37 - Craig Ingles Podcast https://www.inglespodcast.com/ 00:09:15 - Kim - Pharmacists Podcast / Perrysburg https://www.thepharmacistsvoice.com
https://www.perrysburgpodcast.com 00:11:34 - Zo - Backlook Cinema https://www.backlookcinema.com/ 00:13:30 - Mark - Markvinet.com https://www.markvinet.com 00:14:49 - Ralp - Ask Ralph Podcast (Finance) https://www.askralphpodcast.com/ 00:16:06 - Bryan Relaxed Male https://www.relaxedmale.com/ 00:17:17 - Paul - Pass ACLS https://passacls.com/ 00:18:52 - Rich - Two Grumpy Vets and a Dude https://www.twogrumpyvets.com/ 00:20:36 - Join the School of Podcasting https://www.schoolofpodcasting.com/listener 00:21:37 - Your Podcast Website https://www.yourpodcastwebsite.com 00:21:55 - Ronnie - Dancing is Forbidden https://www.dancingisforbidden.com/ 00:24:46 - Todd - Guardian Downcast https://www.guardiandowncast.com/ 00:28:07 - Tim - Create Art Podcast https://createartpodcast.com/
https://www.findapodcastabout.xyz 00:31:25 - Dave - Walking is Fitness https://walkingisfitness.com/ 00:33:27 - York - Welcome to Eartch Stories https://welcometoearthstories.com/ 00:36:05 - Dave's Thoughts 00:37:30 - Check Consumption Rate 00:39:55 - Using YouTube To Check What Topics are Popular 00:41:44 - Question of the Month https://www.schoolofpodcasting.com/question 00:42:43 - Live Appearances
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Today I talk Mark Lawley from the Practical Prepping Show. I brought Mark on as he is a "regular guy" (retired Police Officer) who started a podcast with his wife Krista and the ball has been rolling along as their show grows (they have 14000 people in their Facebook group).
Mark shares his journey from initial struggles to unexpected success, revealing the importance of knowing your audience, having fun, and continually learning. Join us and uncover the secrets to making your podcast not just a success but a life-saving venture!
Find Mark and Krita at https://practicalprepping.info/ and check out the free Getting Started In Prepping free PDF
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With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!
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Chapters
00:00:00 - A Letter From Morgan 00:02:04 - Opening 00:03:15 - Mark From Practical Prepping https://practicalprepping.info/ 00:03:20 - Define What You WON'T Do 00:03:39 - Why Prepping? 00:05:23 - What Was It Like Starting Out? 00:06:20 - Doing the Right Things 00:08:30 - An Important Thing to Focus On 00:10:20 - Becoming More Efficient 00:11:33 - When To Remove Ums 00:12:13 - Sponsors Came Knocking 00:14:38 - Join the School of Podcasting 00:15:42 - Your Podcast Website 00:15:56 - Improving Your Website 00:17:05 - Mark Added a Facebook Group 00:22:29 - Audience Approved Content 00:24:05 - Sell a Product or Service 00:25:15 - How Are Book Sales? 00:26:12 - Advice For New Podcasters 00:30:00 - Favorite Comments 00:31:55 - You Don't Need to be THE Expert 00:33:03 - What Does Prepared Look Like? 00:33:40 - Buy Mark a Coffee 00:35:23 - My Thoughts 00:37:37 - Question of the Month 00:38:35 -
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Today, I dive into the essence of keeping a positive and persistent approach to podcasting. I play guitar, and one of the reasons I'm pretty good is my attitude when learning to play. Share how you can do the same in podcasting. This gets you further than launching and keeps you going.
In this episode, I share stories from his insightful visit to the Content Entrepreneur Expo, revealing varying opinions on the use of AI in content creation. We'll explore how consistently honing your podcasting skills can lead to significant breakthroughs, as demonstrated by Jen Hardy.
From the power of perseverance, learning new skills, and leveraging humor and storytelling to strategic content mixing and effective use of technology, this episode is packed with guidance to help you thrive in the competitive podcasting arena.
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Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
Chapter Markers:
00:00:18 - Opening 00:00:55 - Changing Your Attitude 00:03:12 - Got a Mentor 00:03:51 - Attitude Change 00:04:54 - Podcast Ingredients 00:05:27 - What About Luck? 00:06:30 - Stealing Attention 00:08:22 - Wow Content https://geni.us/platform-michael-hyatt 00:08:49 - Sydnie Christmas https://youtu.be/pjyy4tYZFDc?si=w6z5SMiPpqUGCyoF&t=85 00:11:50 - Use Your Voice 00:12:31 - AI Best Practices 00:17:18 - My Podcast Needs to Be Better 00:18:58 - Take Another Swing 00:19:33 - The First Time You... 00:23:04 - The Pieces Fall Into Place https://www.youtube.com/watch?v=AjPnKHG0D8w&list=PLmaSCqWWHYpd7-ouBmhwMbh7VFRxfCvgh ) 00:24:55 - BJ Novak at CEX https://cex.events 00:27:03 - HUGE OPPORTUNITY 00:29:58 - Join the School of Podcasting https://www.schoolofpodcasting.com/listener 00:30:58 - NEW SHOW: Your Podcast Website https://www.yourpodcastwebsite.com 00:31:15 - How Much Did My Show Grow From Last Week? https://www.yourpodcastwebsite.com 00:32:52 - 18% Came From My Newsletter https://www.schoolofpodcasting.com/newsletter 00:36:18 - Leave Feedback https://podclick.me/thoughts 00:36:36 - Podcast Rewind: Soundoff Podcast https://www.soundoffpodcast.com/dave-jackson 00:37:29 - Question of the Month https://www.schoolofpodcasting.com/question 00:38:31 - Live Appearances https://www.schoolofpodcasitng.com/where 00:39:03 - The Notes
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Today we do a deeper dive into why podcasters quit before getting to 10 episodes. What causes this? We also look at topics that can turn up the heat and controversies around your show.
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Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and expert instructors, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty, and hello to a successful podcasting career with the School of Podcasting. Join worry-free with our 30-day money-back guarantee.
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Chapter Markers:
00:00:00 - People Quit Too Soon. WHY? 00:00:38 - Opening 00:01:17 - Joe Rogan Overnight Success? 00:02:39 - Subscribers After 100 Episodes 00:03:30 - Mr. Beast 00:04:50 - 5 Million Dollars an Hour 00:06:12 - Downloads With No Promotion 00:08:09 - The Phone Book 00:09:12 - Downloads Equation 00:11:12 - More Fun Podcast Math 00:12:36 - More Ways To Measure Success 00:14:36 - Join the School of Podcasting 00:15:36 - Your Podcast Website https://www.yourpodcastwebsite.com 00:15:55 - The Invisible Benefit 00:17:00 - No Skin in the Game 00:18:11 - Too Hit In the Podcast Kitchen 00:20:26 - Big Companies with Small Sense 00:21:57 - Tim Poll Has Videos Removed 00:23:46 - No Shirt No Shoes No Service 00:26:07 - Rallying the Troops 00:28:24 - Think Like Me 00:28:57 - Here's a Question 00:29:30 - Celebrity Personas 00:32:27 - Dave Was JD 00:33:26 - Showtime 00:34:17 - Fake It Till Ya Make It 00:36:43 - Question of the Month
https://www.schoolofpodcasting.com/question 00:37:43 - Live Appearance https://www.schoolofpodcasting.com/where 00:38:16 - Start Out Aiming For Fun 00:39:52 - I Help Podcasters
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