Episódios

  • The fashion industry would love for you to believe that being stylish is about buying all the new fashion trends.

    The pressure to own the latest and greatest. Making you feel like the wonderful wardrobe pieces you have worked hard to earn and love to wear are no longer relevant.

    Or how about this gem...

    Wear whatever you love.

    Like, if you spend enough money on the clothes you like to wear, you will somehow know how to wear them and create beautiful outfits.

    That is a lie.

    It doesn't matter if you have the wallet of the King of England, you can't buy style.

    Money and buying more clothes isn't your problem. It's knowing what to do with the clothes you have bought is what style is all about.

    That is why I am answering the questions on the podcast today: How can you dress casual and look expensive?

    Style is Not About Price Tags

    Style is about how you wear the clothes you love for your body type in the right colors. That is why I always start with color and body type dressing.

    Quality Over Quantity

    Investing in a few high-quality pieces that are versatile, comfortable, and fit well can elevate your wardrobe significantly. These key items can be styled in numerous ways, creating a plethora of outfits without needing to constantly buy new clothes.

    Accessorize Wisely

    Accessories are your best friend! A simple outfit can be transformed with the right accessories. Belts, scarves, jewelry, and even hats can add that extra oomph to your attire, making it look more polished and put-together. And the best part? You can find stunning accessories at every price point.

    Thrifting and Upcycling

    Don't underestimate the power of thrift stores and vintage shops. They are treasure troves of unique pieces that can add character and flair to your wardrobe. Plus, upcycling — the practice of transforming existing pieces into something new — is not only budget-friendly but also environmentally conscious.

    It's 2024. It's time to erase these outdated myths that are keeping you from feeling stylish

    For more insights and practical tips on mastering the art of looking expensive yet casual — especially as a realtor braving the warm weather — tune in to this week's podcast episode.

    We'll deep-dive into how you can put items together that exudes sophistication without emptying your wallet.

    Your style should be a reflection of who you are, and remember, confidence is your best accessory. Here's to looking fabulous and feeling great, no matter the budget!

    Also, it's been quiet over on the podcast because I am in the process of rebranding the podcast from the Midlife Style School to Realtor Style School.

    This is the last of the Midlife Style School podcasts that I have recorded before the rebranding.

    Take note, I already updated the podcast name. This girl doesn't delay once she makes a decision.

    Season 4 of the podcast for realtors and entrepreneurs who are ready to elevate their personal brand image is uploading....

    You can find Afton on:

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  • You are successful and you know your great at what you do but business growth has slowed and you're getting price objections at your current price even though you know you need to raise them, you are in the freind zone.

    You need to showcase your authority in your industry and you do that through your personal brand.

    Then the Iconic Women Mastermind is for you. This is where everyday industry leaders become Icons.

    You can join using these links below:

    Iconic Women Mastermind - Payment Plan

    Iconic Women Mastermind - Pay In Full

    You can find Afton on:

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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  • Book you free Style Audit ---> HERE

    In this podcast you will learn who needs a personal brand and why. The steps you need to take to guide the words you visual brand image is saying.

    Know Your Personal Style Pick 3-4 core value words that represent your personal brand Pull an outfit from your personal style that represent those words Be sure the outfit represents the right price point and elevated styling for your ideal clients

    You can find Afton on:

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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    Join the Facebook Group: https://www.facebook.com/groups/styleguidesociety

    LinkedIn: https://www.linkedin.com/in/aftonporterstyle/

  • Is this episode you will learn:

    Why the colors we wear matters What is the color code system I use How to discover our best colors

    Knowing the colors that look best on you will help you shine in your photographs that you use for your marketing materials, website, and social media photos.

    If you are ready to standout as a category of one in your industry then you need to join us inside the Iconic Women Mastermind in March and elevate your online presence throught style.

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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  • Book Your Call Here ----> 1:1 Consultation with Afton

    The Makeover Myth

    Makeovers, while exciting and dramatic, often fail to deliver lasting transformation. This is because they tend to focus on external changes rather than addressing the root causes of dissatisfaction with one's appearance. They create an illusion of change, but beneath the surface, nothing has truly shifted.

    That is why I coach my style clients, not just style them. Often times it's their own self-doubt and lack of confidnece that keeps them from seeing their own beauty and showing up as a category of one in their industry.

    Book a complimentry consultation call with me to see how I can help you look and feel like the iconic women that you know you are.

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  • Lear more about the next Iconic Women Mastermind here ---- > Iconic Women Mastermind

    In this episode, we'll be exploring the concept of quiet luxury - a minimalist, elegant aesthetic that speaks volumes about your sophisticated taste and powerful persona.

    Here's what you can expect:

    Shirt Selection: We'll start by helping you select the perfect shirt from your closet that embodies the quiet luxury aesthetic. Think bias cut satins and soft sweaters.

    Pants Pairing: Next, we'll move on to choosing the right pants. Tailored trousers are a great choice for a minimalist, luxurious look.

    Shoe Choices: The right pair of shoes can elevate any outfit. We'll guide you in selecting the right footwear to complement your quiet luxury outfit.

    Layering Piece: Layering is an integral part of quiet luxury. We'll advise on selecting elevated layering pieces like wool coats and leather-like items.

    Accessories: Accessories play a critical role in enhancing the luxury aspect of your look. We'll discuss how to choose simple yet impactful accessories.

    Beauty: Lastly, we'll touch upon makeup choices that go hand-in-hand with the quiet luxury aesthetic, emphasizing natural beauty and effortless elegance.

    This episode is a must-listen if you're interested in cultivating a personal brand image that exudes sophistication, power, and elegance. It's all about making the most out of your existing wardrobe, embracing the quiet luxury trend without breaking the bank.

    Stay tuned for this exciting episode. We believe it will inspire you to curate your wardrobe in a way that truly reflects your entrepreneurial spirit and refined taste.

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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  • Book your complimentry Style Audit with Afton Porter: BOOK HERE

    Find Shelby Purdy on Instagram: HERE

    Find the jewelry company she mentions: Mountain Sun Creations

    Join the Iconic Women Mastermind ---> HERE

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    Join the Free Facebook group: https://www.facebook.com/groups/styleguidesociety

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  • Join the style challenge Facebook group to watch the style challenge videos: https://www.facebook.com/groups/styleguidesociety How to Style the Little White Dress for a Timeless Luxury Look

    With the arrival of spring 2024, it's time to refresh your wardrobe and embrace the latest fashion trends. As a woman in midlife, your sartorial elegance is the hallmark of your success in professional and personal spheres. This year's trend of 'quiet luxury' calls for a reimagining of classic pieces, and there's no better canvas than the all-versatile Little White Dress (LWD).

    Transforming simple into stunning, discover how to infuse timeless elegance and opulence into your LWD this season.

    Embracing the Little White Dress

    Your Little White Dress is more than just a seasonal staple; it's a blank canvas of versatility. It embodies sophistication and the purity of style. When chosen thoughtfully, an LWD becomes the cornerstone of a powerful, yet feminine wardrobe.

    Choosing the Perfect Little White Dress

    Select a well-tailored LWD that flatters your figure. Look for quality fabrics like cotton, silk, or linen, which not only feel luxurious but also hold their shape. A modest hemline and sleeve length lend a graceful quality, perfectly suitable for your refined image.

    Connecting with Quiet Luxury

    The essence of 'quiet luxury' is in the details. Opt for simpler designs with subtle adornment – perhaps a delicate lace overlay or a minimalist beaded neckline. The idea is not to shout elegance but to let the whispers of finer craftsmanship speak volumes.

    Spring 2024 Trends

    This spring brings a fresh take on classic styles, focusing on pieces that exude opulence through understated details. Incorporate these trends into your LWD ensemble to strike the perfect balance between modern and timeless.

    Monochrome Magic

    Embrace the monochrome trend by pairing your LWD with accessories in similar shades. Rich creams and subtle beige tones play with light to create an effortlessly elegant look. A beige leather belt cinched at the waist complements the dress and emphasizes your silhouette, while a cream-colored handbag or clutch adds a sophisticated touch.

    Statement Accessories

    It's all about the accessories this season. A chunky, gold-link bracelet or a pair of chandelier earrings can turn your LWD into a show-stopping ensemble. The key is to let your accessories be the exclamation points in your outfit, anchoring your look in the trends of today without overpowering the timeless essence of the LWD.

    Comfy-Chic Footwear

    Comfort meets luxury with the trend of low-heeled, strappy sandals. Opt for nude or metallic tones to keep the focus on your dress. These sandals offer all-day wearability, making them a practical yet stylish choice for your professional engagements and social events alike.

    Join the Iconic Women Mastermind Waitlist ---> HERE

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  • Remeber to write a review for your chance to win the book, "It's So You: The Joy of Personal Style." I will announce the winner on the first podcast of march.

    Get on the waitlist for the Iconic Women Mastermind - HERE

    You know how some fashion books make you feel like there's a right and wrong way to dress? Well, "It's So You: The Joy of Personal Style" by Kate Spade New York is nothing like that. It's like having a chat with your best friend who encourages you to embrace your unique style and not just follow the crowd.

    Instead of dictating what you should wear, this book guides you on how to build a wardrobe that screams 'you'. It's jam-packed with engaging chats, cool style tips, and out-of-the-box outfit ideas.

    One thing I absolutely loved about this book is how it spotlights the little personal touches that can totally transform your style. It doesn't matter if you're dressing for a casual day out or a fancy event, this book nudges you to find joy in expressing yourself through your outfits.

    But it's not all about clothes. This book goes deeper and explores how embracing your personal style can add a dash of joy to your everyday life. It's a holistic approach that makes this book a gem not just for fashion enthusiasts but also for anyone keen on expressing themselves authentically through what they wear.

    To wrap it up, "It's So You: The Joy of Personal Style" by Kate Spade New York I would not consider a fashion guide but a book celebrating fashion, style, and your personal style.

    Join the style challenge Facebook group: https://www.facebook.com/groups/styleguidesociety

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  • Hello Style Icon!

    I am starting a new episode every week that is a style challenge to help you make small changes that will make a big impact to help you feel more polished and stylish.

    Today is Week 1!

    These will drop on Tuesdays.

    To join the Iconic Women Mastermind - JOIN HERE

    One healthy habit: Wash your makeup brushes weekly. I share examples of what soap you can use and how to do it properly.

    One Style Trend: Red slingback kitten heels and red purse to add a pop of color to your ordinary outfits.

    Beauty Prediction: Red lipstick to go along with the pops of red accessories

    Join the style challenge Facebook group: https://www.facebook.com/groups/styleguidesociety

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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  • Learn More ---> Iconic Women Mastermind What's inside the Iconic Women Mastermind with Afton Porter: Week 1: January 31st - 11am LA / 2pm NY / 7pm London Lesson 1: Color Confidence & Headshots (90 Minutes)

    Group Live Lesson on Color & Coaching

    Color Analysis

    Headshot Photo Training

    Collaboration with Like-minded Women Email Access to Afton Week 2: February 7th - 11am LA / 2pm NY / 7pm London Implementation Week : Office Hours (60 minutes)

    Receive your Color Analysis From Your Submitted Photos

    Practice the Skills From Week 1 and Receive Feedback

    Complete Homework

    Attend office hours to get your questions answered and for support Week 3: February 14th - 11am LA / 2pm NY / 7pm London Lesson 2: Body Type Analysis (90 Minutes)

    Group Live Lesson on Silhouettes & Coaching

    Body Type Analysis

    Full Body Training

    Collaboration with Like-minded Women

    Email Access to Afton

    Week 4: February 21st - 11am LA / 2pm NY / 7pm London Implementation Week : Office Hours (60 minutes)

    Receive your Body Type Analysis from Your Submitted Photos

    Practice the Skills From Week 3 and Receive Feedback

    Complete Homework

    Attend office hours to get your questions answered and for support Week 5: February 28th- 11am LA / 2p NY / 7pm London Lesson 3: Beauty & Camera Confidence Group Live Lesson on Hair, Makeup and Coaching

    Beauty Recommendations Per Color Analysis

    Camera Confidence Coaching

    Collaboration with Like-minded Women

    Email Access to Afton

    Week 6: March 6th - 11am LA / 2pm NY / 7pm London Implementation Week : Office Hours (60 minutes)

    Practice the Skills From Week 5 and Receive Feedback

    Complete Homework

    Attend office hours to get your questions answered and for support Graduation from Phase One - 4 Phases of Iconic Style Here’s what you’re getting when you enroll today:

    Iconic Women Mastermind - $297

    Color Analysis - $250 Value Style Analysis - $250 Value Coaching Sessions - $750 Value

    Total Value: $1,250

    Plus, you get to meet new women just like you!

    But, enroll today, you’ll get access to everything for just: $297

    JOIN HERE

  • Register for the workshop starting January 23rd: Register Here

    I hope you enjoy learning about the color of the year as much as I did.

    Learn what the new color of the year is, who should wear it and who shouldn't and how you can incorporate it into your home.

    Follow Afton here:
    Website: https://aftonporter.com
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  • Sign up for the next Style Challnege: HERE

    Today, I want to touch upon a topic close to our hearts: the profound impact our thoughts about our bodies can have on our personal style journey.

    In our style evolution, self-awareness is the key that unlocks a wardrobe that truly resonates with who we are. Here's why being mindful of the thoughts we have about our bodies is a game-changer:

    Style Begins in the Mind: Your perception of your body shapes your style choices. By understanding and reshaping these thoughts, you gain the ability to curate a wardrobe that you really want to wear and not just trying to cover up your body.

    Confidence Unleashed: Embracing your body thoughts is a path to cultivating unshakeable confidence. When you are aware that the information you think is just feedback of what you really want. There is nothing wrong with you. You are on a path of growth.

    Fashion as Empowerment: It's not about conforming to societal norms; it's about using fashion as a tool. You will dress intentionally instead of unintentionally.

    Follow Afton here:
    Website: https://aftonporter.com
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  • Register for the style challenge here ----> STYLE CHALLENGE

    Challenge yourself to elevate your personal style so you can be seen as the expert you are and have the confidence to rock it!

    If you’re a professional women who has their own business and wants to attract high-value clients to achieve your big goals in 2024... You already know you need to elevate your style game. HERE'S WHAT YOU MIGHT NOT KNOW

    How Your Appearance Plays a Crucial Role

    Scientific Evidence Prove Your Clothes Influence Your Brain The clothes you wear can significantly impact your mindset and self-perception. Your brain will rise up to the belief that you have about yourself based on the clothing you are wearing. You Can Enhance Your Beauty Through Color Choosing the right colors can enhance your natural beauty, making your skin look healthier and more radiant. On the contrary, the wrong colors can age you. The Wrong Clothing Distracts Your Brain Wearing ill-fitting clothes can distract your mind and slow you down, hindering your ability to complete important tasks throughout the day. Don't Dress for the Job You Have Why? When you dress for the job you want, it alters your self-perception and encourages you to behave as you are dressed. The quickest way to change how you view yourself is to change your outfit. Even though the reasons to pursue polished style is obvious, how to do it successfully on your own is anything but... The 5 Myths that Are Killing Your Style Myth # 1 I Need to Follow Trends

    While trends can be fun, they shouldn't dictate your style. Not every trend will suit you. It's important to understand which ones look best on you and what makes you feel confident.

    Myth # 2 I Need to Constantly Update My Wardrobe

    Some women believe they always need new clothes or accessories to stay fashionable.

    I teach you how to find gems in your closet and how to incorporated them with the current styles for an updated look.

    The key to a great wardrobe is knowing how to use the clothes you already love in your closet.

    Myth # 3 I Need to Dress Age Appropriate

    Sis, you don't need to wear clothes because you reached a certain age. And you don't have to cut your hair either.

    You can still wear whatever you love.

    But, you may have emotionally outgrown your clothes and that's okay.

    Nothing has gone wrong here.

    Sometimes the clothes in our closets no longer match who we are now. I will help you align your style with the woman you currently are.

    Myth # 4 Style is Inherent

    Do you believe that to have style you have to be born with it? That is simply not true. Style is something anyone can learn, even you. It's about understanding what works best for your body type, lifestyle and personality.

    Myth # 5 Expensive Equals Stylish

    Many women believe that spending more money on clothes automatically means you'll look more stylish. However, style isn't about the price tag. It's about how you wear an outfit, not how much it costs. When you know how to dress your body and wear the right colors, you will look like a million bucks.

    Join the style challenge

  • Ready to elevate your professional image: Click here ----> Book a 1:1 Consultation

    As the holiday season approaches, we know that planning for travel, especially deciding what to wear, can be a daunting task. That's why I'm thrilled to invite you to our latest episode of the Midlife Style School podcast - "Journey in Style: Comfortable & Chic Travel Outfits for Holiday".

    In this episode, we delve into the art of combining comfort and style in your travel outfits, particularly for those warm-weather destinations.

    I share two outfits that look fallish as you travel via plane or car to a warm destination and you can adapt it to cooler weather climates.

    When you are traveling but don't want to roll into the hotel or your realtives home looking like a hot mess.

    Follow me on Instagram: https://www.instagram.com/aftonporter/

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  • Ready to elevate your personal brand image? Schedule your Complimentry 1:1 Coaching Consultation

    In the ever-evolving world of personal branding, visibility is key. One of the most effective ways to increase this visibility and elevate your brand image is through professional photography. A well-executed photoshoot can help your brand stand out from the competition and give it a sense of quality and professionalism.

    But it's not just about taking high-quality pictures. It's also about choosing the right colors for your branding photography. The colors you choose can have a significant impact on how your brand is perceived, and they play a crucial role in forming clear visual identities for marketing materials.

    Here are two essential tips we discuss:

    Choosing the Best Colors for Branding Photoshoots: The colors in your photos should align with your brand's aesthetic and message. They should evoke the emotions you want associated with your brand and fit with your visual identity.

    Finding the Perfect Personal Brand Colors: Your personal brand colors should be consistent across all platforms, including your photos and marketing materials. This helps build a recognizable and unique personal brand.

    Successful personal brands have mastered the art of using colors strategically in their branding photography. And guess what? You can too!

    To learn more about this topic, I highly recommend tuning into the newest episode of the Midlife Style School podcast. I have dedicated an entire episode to discuss how to use colors strategically in your personal brand.

    Remember, your personal brand is a powerful tool that can set you apart from the crowd. With the right approach to professional photography and color selection, you can elevate your brand image and make a lasting impression.

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  • Show Notes

    Follow Afton on Instagram here: https://www.instagram.com/aftonporter

    She is answering your style question on Instagram the month of November. Be sure to go give her a follow.

    In this episode, we dive into the resurgence of wide-leg jeans and how you can incorporate them into your wardrobe. Whether you're 20 or 60, we believe style has no age limit and everyone can rock this trend.

    We discuss:

    The cyclical nature of fashion: How trends from past decades make a comeback. The return of wide-leg jeans as a reaction to the dominance of skinny jeans. Wide-leg jeans and age: How anyone, regardless of age, can rock wide-leg jeans. The importance of fit and comfort. Balancing your outfit: Tips on creating a balanced silhouette with wide-leg jeans. How to choose the right length for your jeans. Style tips for wearing wide-leg jeans: From finding the right fit to pairing with the right tops, shoes, and washing options. Examples of dressy wide-leg pants and where to wear them: We explore different styles of wide-leg pants like Palazzo Pants, Suiting Trousers, High Waist Wide-Leg Pants, Evening Wide-Leg Pants, and Jumpsuits with Wide-Leg Pants. Wide-leg pants in the workplace: Can high-profile women wear wide-leg pants to work? Yes, they can! We share some styling tips to maintain a professional look.

    Additional Points:

    Wide-leg pants offer the best of both worlds with a high waist and flowy fabric. They provide comfort without compromising on style. To prevent your outfit from looking too casual, focus on fit. Even oversized pieces like wide-leg pants should be tailored properly. When styling wide-leg pants for the office, it's suggested to pair them with a work-acceptable bodysuit or a close-fitted top rather than a crop top. This helps maintain a professional appearance while balancing the volume of the pants. Wide-leg pants can be flattering as they give the illusion of an hourglass figure. Tucking in your top or keeping it short can further enhance this effect. For an even more polished look, consider cinching the waist with a belt. Most importantly, remember that any woman, regardless of her size, can wear wide-leg pants. They're great for women of all ages, heights, and body shapes as they accentuate the waist. Avoid Too Much Volume: If you're wearing wide-leg pants, it's generally recommended to balance them with a fitted or tucked-in top. An oversized top paired with wide-leg pants can create too much volume and may not flatter your figure. Consider Your Height: While petite women can certainly wear wide-leg pants, the proportion is key. Opt for high-waisted styles to elongate the legs and avoid pants that are too voluminous or long, as they can overwhelm a petite frame. Mind the Occasion: Wide-leg pants might not be suitable for certain activities or settings. For example, if you're going for a hike or doing any activity that requires a lot of movement, wide-leg pants might not be practical. Similarly, in very formal settings, a more tailored silhouette might be preferred. Choose the Right Shoes: The type of shoes you wear with wide-leg pants can greatly impact the overall look. Flat shoes might make the pants appear too long, especially if you're shorter. Heels or platforms usually work well with wide-leg pants as they add height and prevent the pants from dragging on the ground. Fit is Key: Regardless of body type, wide-leg pants should fit well at the waist and hips. Pants that are too tight or too loose may not give the desired look.

    Remember, fashion is about expressing yourself. Don't be afraid to experiment and make the wide-leg jeans trend your own. Happy styling!

  • Start your professioinal Glow-up Here: 1:1 Consultation

    The Professional Glow-Up: Assessment of Your Image

    Are you feeling stuck in your career? Do you need a change but don't know where to start? A Professional Glow-Up Assessment might be just what you need.

    In the grand theater of life, each one of us is a protagonist, a leading character with a unique role to play. And just like in any great drama, our costumes - our personal style - can speak volumes about our character before we even utter a single line.

    The Hunger Games", a dystopian franchise, used costumes as a critical element in illustrating the stark contrast between the impoverished districts and the wealthy Capitol.

    But beyond mere aesthetics, our personal style choices can significantly impact how we perceive ourselves, make decisions, and ultimately lead our lives.

    Your personal style is an external reflection of your inner self. When you dress in a way that authentically represents who you are, it boosts your self-confidence. You feel more comfortable in your skin, ready to take on challenges head-on.

    For example:

    Vera Wang: She didn’t start her fashion career until she was 40. Her transformation from a figure skater and journalist to a high-fashion designer involved adopting an elegant, minimalist personal style that is now synonymous with luxury and prestige. This shift in image played a role in her becoming one of the most successful designers in the world. Julia Child: Julia didn't start cooking until she was nearly 40. She adopted a sophisticated and approachable style, both in her kitchen attire and her on-screen persona. Her unique style and warm personality helped her connect with audiences, leading to her success as a cookbook author and television show host. Arianna Huffington: Arianna co-founded The Huffington Post when she was 55. Known for her chic suits and pearls, she cultivated a sophisticated and professional image that added credibility to her innovative news platform, contributing to its immense success. Martha Stewart: Martha built a brand based on her unique style and approach to home decor, cooking, and crafts. Her transformation from a caterer to a lifestyle guru involved adopting a clean, polished, and homely style. Her first book, published at age 41, marked the start of her homemaking empire.

    By transforming our personal style, we can effectively enhance our personal brand and boost self-confidence. This not only improves public perception but also paves the way for professional success and financial growth.

    If you're trying to determine whether it's time to update your professional image encompassing your attire, style, hair, makeup, and overall personal brand, here are some pointers to consider:

    Shifts in Goals or Values: Changing personal or professional objectives can signal the need for a brand refresh. If your current image doesn't seem to align with these changes, it's probably time to consider an update. Comfort and Confidence: If you don't feel confident or comfortable with your current professional image, that's a sign it may be time to revise it. Your personal brand should inspire self-assuredness. Consistency: Consistency is key in personal branding. If you notice inconsistency across different platforms or in-person interactions, then you might need to streamline your image. Narrative: If your personal brand lacks a clear narrative or fails to communicate your unique story, it might be time to reconsider your presentation. Professionalism: Consider if your appearance matches the level of professionalism you wish to project. If your look seems unprofessional or out of sync with your industry's norms, it might be time for a change. Current Trends: If your image feels outdated or no longer excites you, a refresh could be beneficial. Keeping up with contemporary styles and trends can help maintain a modern, engaging image. Life Changes: Major life events or significant changes in your career direction often warrant a reevaluation of your personal brand.

    How do you think others perceive you professionally, and does this align with how you want to be perceived?

    If you love your answer than congratulations.

    If you know you need to elevate your personal style & image, click the link in the show notes to schedule a 1:1 consultation with me and lets start elevating your personal brand image!

    Remember, your personal brand isn't just about how you look—it's a reflection of who you are, what you stand for, and how you portray yourself to others. Regularly assessing your personal brand ensures it remains authentic, relevant, and aligned with your current goals.

  • Book your 1:1 style consultation here: Book a Call

    Image walking into a crowded room and be noticed, being able to charge what you're worth, and opportunities are coming to you.

    Sound like a dream?

    No, it is the power of a Personal Brand Image.

    A personal brand image is essentially how you present yourself to the world. It's a unique combination of your skills, experiences, and personality that you want others to see. It reflects who you are, what you stand for, and what you offer. It's like your personal signature that distinguishes you from others in your industry or field.

    In the professional sphere, having a strong personal brand image is invaluable. Here's why:

    Differentiation: In a competitive market, a well-defined personal brand can set you apart from others. It helps you stand out by highlighting your unique capabilities and experiences. Credibility and Trust: A consistent personal brand helps build credibility. When people perceive you as a reliable authority in your field, they're more likely to trust you and your services. Career Advancement: A strong personal brand can open doors to new opportunities. It can attract attention from potential employers or clients and position you for promotions or partnerships. Increased Value: By showcasing your skills and expertise through your personal brand, you can command higher fees or salaries. People are willing to pay more for a recognized expert in the field. Personal Fulfillment: Personal branding allows you to be true to your personality, preferences, and values. It gives you the power to shape your own narrative rather than letting others define it for you.

    In essence, your personal brand image is a critical component of your professional success. It’s not just about self-promotion, but about establishing your identity, building a reputation, and positioning yourself as a leader in your field.

    A well-crafted personal brand image allows you to present yourself confidently and authentically. It makes it easier for others to understand your value, which can lead to new professional opportunities.

    Curate Your Personal Brand Image: The Wardrobe Audit

    A "wardrobe audit" is a process where you evaluate the clothes you currently own to understand how they align with your personal style and image. It's an essential step when considering a reinvention of your personal brand image.

    Here's how it works:

    Inventory: You start by taking stock of every item in your wardrobe, from everyday wear to special occasion outfits. Evaluation: Next, you assess each piece based on factors like fit, condition, comfort, and how often you wear it. This also includes evaluating whether each item reflects your desired personal brand image. Sorting: After evaluation, you sort your clothes into different categories such as keep, donate, sell, or repair. Identifying Gaps: Once you've sorted your wardrobe, you'll have a clear idea of what's missing. These gaps could be essentials that you lack, pieces that could enhance your personal brand image, or items that could add variety to your wardrobe. Creating a Shopping List: Based on the gaps identified, you create a shopping list. This ensures future purchases are strategic and contribute to your personal brand image.

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  • Fall is upon us, signaling a time of change in both the weather and our wardrobes. Often, this change includes the addition of a new handbag.

    Selecting a new handbag can sometimes be overwhelming, given the vast array of choices available. That's why in this week's episode of the Midlife Style School podcast, we're exploring the art of handbag selection. We'll discuss three key factors to consider when choosing a handbag to ensure you always look polished.

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    Handbags serve as an extension of our personalities and style, and can even uplift our mood. But did you know that the size and color of your handbag can significantly impact your overall look?

    Choosing a handbag that is proportional to your body size can enhance your silhouette, making you appear more put-together. Here's a fun tip: match your handbag with your hair color for a unique, coordinated look. Brunettes might opt for rich browns or blacks, blondes could choose pastel shades or bold reds, while redheads could go for greens or earthy tones.

    In this episode, we delve into these aspects and more. We discuss how different handbag styles can complement various body shapes, and how to select a design that flatters your figure.

    The Art of Handbag Selection

    Part 1: Scaling your handbag to your body size When choosing a handbag, it's important to consider your body size. The size of your bag should balance your proportions and not overwhelm your frame. If you're petite, look for smaller bags that won't drown you out. If you're tall or curvy, go for medium to large-sized bags that can balance out your shape. Also, pay attention to the strap length - shorter straps work better for shorter-height body types.

    Part 2: Matching your handbag to your hair color Did you know that matching your handbag to your hair color can create a cohesive and polished look? If you have blonde hair, try pairing it with pastel shades or bold reds. For brunettes, rich browns or blacks can be a great match. If you've got red hair, greens or earthy tones are the way to go.

    Part 3: Picking a design that flatters your body shape Different handbag styles can complement different body shapes. For curvier figures, structured bags with clean lines can help streamline your silhouette. If you're more petite, try a bag with vertical designs to elongate your torso. Remember to also take into account the occasion and purpose of the bag - a formal event might require a clutch while an everyday work tote needs to have room for your essentials.

    Choosing the perfect handbag can seem daunting, but following these simple guidelines on scaling, color and design can make things a whole lot easier. By matching your handbag to your body type, hair color and outfit, you're sure to look and feel your best. Thank you for tuning in to the Midlife Style School, think like a style icon!