Episódios
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In this episode of The Art & Business of Interior Design, listen as we take a deep-dive into the Guide to PR for Interior Designers that covers the importance of publicity, how it compares to other business growth strategies, and includes examples of successful PR campaigns by other interior designers. It then outlines a step-by-step process for creating a PR strategy, including finding relevant publications, crafting effective pitches, and leveraging free publicity opportunities. Finally, the guide provides templates for media bios and various types of pitches for different outlets, such as magazines, podcasts, and smaller websites.
Source: Guide to PR for Interior Designers by Dayana Mayfield
Brought to you by: Ryan Shapiro Photography
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In this episode of The Art & Business of Interior Design, the podcast offers advice on how to navigate difficult clients. One source, an article from Ad Middle East, presents practical strategies for diffusing tension and fostering positive relationships with challenging clients. The other source, a YouTube video, likely delves into the topic through a more visual and interactive medium, perhaps offering specific examples or case studies to illustrate effective communication and conflict resolution techniques.
Citation: Architectural Digest Middle East - How Do You Handle a Difficult Client? “Fire Them!” And 11 More Strategies To Diffuse Tension Efficiently and Calmly
Brought to you by: Ryan Shapiro Photography
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In this episode of The Art & Business of Interior Design, listen to practical advice on scaling an interior design business. They explore strategies such as expanding service offerings, streamlining operations, and leveraging technology to increase efficiency. Additionally, they emphasize the importance of team building, knowledge sharing, and developing a distinctive brand identity to attract and retain clients.
Brought to you by: Ryan Shapiro Photography
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In this episode of The Art & Business of Interior Design, we dive into the secrets of getting your work featured in top design publications and high-traffic websites. From crafting a compelling narrative about your project to perfecting the photography and creating relationships with editors, we cover what it takes to make your work stand out.
Brought to you by: Ryan Shapiro Photography
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In this episode of The Art & Business of Interior Design, we demystify SEO specifically for interior designers looking to expand their online presence. This episode breaks down the essentials of search engine optimization—from choosing the right keywords to optimizing your website for better visibility in local searches.
Brought to you by Ryan Shapiro Photography
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In this special Veterans Day episode of The Art & Business of Interior Design, a recent study conducted by researchers at Texas A&M University has examined how architectural design can improve the lives of veterans living with Post-Traumatic Stress Disorder (PTSD). The study interviewed veterans with PTSD to understand how design elements like windows, entrances, hallways, open floor plans, green spaces, and interior design choices affect their well-being. These findings are crucial for designing buildings that are better suited to veterans' needs, helping to create environments that minimize stress and promote a sense of comfort.Brought to you by: Ryan Shapiro Photography Research: Texas A&M, Designing for calm: How building features impact veterans with PTSD .
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In this episode of The Art & Business of Interior Design we take a deep-dive into sophistication and wellness in luxury living. We explore the art of creating elevated, well-balanced spaces that blend luxury with holistic wellness. Join us as we dive into timeless design principles that bring beauty, tranquility, and functionality to luxury interiors. Perfect for those passionate about refined living, where sophistication meets well-being.
Brought to you by: Ryan Shapiro Photography
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In this episode, let's take a deep-dive into using a professional photographer for interior design and how it offers significant benefits, elevating the presentation and appeal of each space. With an expert eye for composition, lighting, and detail, a professional photographer captures the true essence and quality of the design, highlighting its unique features and textures. These high-quality images not only enhance marketing materials but also convey a polished and sophisticated brand image. Professional photography helps attract clients, increase engagement, and ultimately drives more inquiries, providing interior designers with a powerful tool to showcase their work effectively in an increasingly visual market.Brought to you by: Ryan Shapiro Photography
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Welcome to our inaugural episode of The Art & Business of Interior Design where art meets business in the world of luxury design. Subscribe for weekly updates.
