Episódios
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Have you considered creating a subscription for your podcast but weren’t quite sure how to get started?One of the great benefits of 2023 in podcasting is the proliferation of quality tools to make it happen.
Today, I’m talking with Josh Crist of one of those tools, Supercast.
We’re talking about why subscriptions are a great way to go for any podcaster, how the platform is different, and what really works with audiences right now. Supercast is a powerful tool to make it all happen.
If monetization is on your 2024 to-do list, tune in to this session to learn about just how easy it can be.
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Is Banter Good or Bad?
Get ready for an eye-opening discussion on banter in podcasts.
Join us as we explore the impact of banter, the value of authenticity, and the unique voice each podcaster brings to the table.
In this episode of The Christian Podcaster, our host Eric Nevins explores the significance of banter in fostering connections with listeners and discusses using banter effectively with guest Amy Fritz. Amy and Eric shed light on the importance of considering the podcast's theme and audience interests when including banter, emphasizing the need for relevancy and value. The episode delves into the power of planning and authentic engagement, offering valuable takeaways for podcasters aiming to enhance audience connection.
If you're looking to elevate your podcasting game and improve audience engagement, this episode provides practical tips and insights for incorporating banter that resonates with your listeners, fostering a deeper connection and enriching their listening experience.
Tune in to find out!
Quotes from the episode:
"The best banter is perfectly planned for. The amount of editing that you're willing to do, the amount of thought that you're willing to put into your podcast does determine the quality of your show, including your banter. "- Eric Nevins
"Be yourself in Christ, he made you for a reason, and we need you, and podcasting needs you, and the people who need to listen to your show need you as well." - Amy Fritz
"If you see that people are skipping through your first 10-15 minutes long intro, that's a while. So you want to get to the content sooner than later. Give them something to enjoy, give something to consume to chew on. You can always come back to some of the other pieces, but it just depends. "- Eric NevinsIn this episode, you will be able to:
Understand that relevant banter adds depth and connection to podcastsEmbrace authenticity to elevate your podcasting gameCultivate trust with your audience through genuine connectionMaster the art of banter for engaging podcastsLeverage relevant banter to captivate your audienceTimestamped summary of this episode:00:00:00 - The Importance of Thoughtful Banter The host emphasizes the importance of well-planned banter, stating that the amount of thought and editing put into a podcast determines its quality, including banter.00:03:19 - Defining Banter The conversation delves into the definition of banter, with the host and guest discussing its role as a warm-up or runway for the main content, as well as a way to share personal aspects and connect with the audience.00:07:10 - Perspectives on Banter The host reads comments from listeners expressing both positive and negative views on banter, reflecting the diverse opinions on its value in podcasting, with some finding it essential for connection and others preferring to skip it.00:11:36 - The Example of "The Holy Post" The host highlights the banter on "The Holy Post" podcast, discussing its format and how it has been received by listeners, noting the attempt to change the format and its outcome.00:12:40 - The Role of Banter in Podcasts The hosts discuss the importance of banter in podcasts and when it makes sense to include it. They mention the need for banter to be relevant and solve a problem for the audience, as well as the potential pitfalls of irrelevant banter.00:15:00 - Relevance of Banter The hosts emphasize the importance of relevance when incorporating banter. They use examples to illustrate how banter should align with the theme of the podcast and provide value to the listeners, cautioning against inside jokes and random tangents.00:16:22 - Banter with Guests The discussion shifts to how to incorporate banter when hosting a solo podcast or interviewing guests. The hosts share their experiences of personal connections with guests and the need to involve the listener in the conversation, even when bantering with guests.00:21:49 - Earning the Right with Your Audience The hosts delve into the concept of earning the right to include banter in a podcast. They explore the idea of providing value to the audience and setting clear expectations about the podcast's content, using examples to highlight the importance of audience engagement.00:24:19 - Monitoring Audience Engagement The conversation concludes with a discussion on monitoring audience engagement through podcast statistics. The hosts emphasize the significance of analyzing listener behavior, such as drop-off points, to determine the effectiveness of banter in the podcast.00:25:48 - The Importance of Planned Banter Planning and thoughtful editing play a crucial role in determining the quality of banter in a podcast. The level of effort put into the show directly impacts the effectiveness of banter.00:26:19 - Factors Affecting Banter Banter can bring value to the audience, but its success depends on the podcaster's personality, audience, and podcast goals. Understanding and stewarding the audience's trust is essential when experimenting with banter.00:26:51 - Authenticity in Banter Authenticity is key in banter. Trying to imitate someone else can lead to a loss of trust from the audience. Being genuine and true to oneself allows banter to naturally come through, enhancing the podcast experience.00:27:18 - Embracing Individuality Embracing one's unique identity and not trying to emulate others is crucial in successful banter. Being true to oneself, especially in Christ, is emphasized as a valuable aspect of authentic podcasting.00:27:40 - Joining the Conversation Listeners are encouraged to join the Christian Podcasters Association's free Facebook group, Cpagold, for a deeper dive into podcasting topics. The importance of community and support in the podcasting journey is highlighted.Connect with Guests
Amy Fritz
Podcast: The Untangled Faith Podcast Resources:
Join The Christian Podcasters Association on Facebook for more in-depth discussions and community support.Sign up for CPA gold to access exclusive content and resources to help you grow and improve your podcast.Join the Christian Podcasters Association. Listen and subscribe to the official podcast of Christian Podcasters Association for valuable insights and interviews with fellow podcasters.Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for services.Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization. -
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Do you have big goals for your podcast in 2024?
I’m a podcast coach with more than seven years of experience and I help podcasters like you build your podcast into a powerful tool for promoting your ministry or business.
In 2024, I’m helping podcasters like you with a new program, unlike anything I’ve ever done before. I’ll tell you about it and how you can participate in a moment. First, we need to talk about why you might want to join a podcast coaching program like this.
While there are many reasons, here are three:
First, you’ve hustled as far as you can and need expertise to go further.This happens to all of us at a certain point. If you haven’t spent years researching, studying, and implementing podcasting, you could use some help and you know it. Your heart is telling you that it’s time to get some help.
Second, you’re convicted to stop half-hearting your show. You started with a great vision that you still believe in but have been giving only half-efforts to the work it takes to grow your podcast and reap the rewards. You got discouraged when you didn’t see results along the way and slowed down. Nagging in the back of your mind, though, is a feeling that you can do so much more if you commit.
Third, you want to unlock podcasting’s power for connection in your business or ministry but you’ve stalled. You want to become the authority on your subject, meet more leaders in your niche, and create something that will last. And you know that you can create a show that will serve and change the lives of your audience. 2024 is the time!
Coaching that brings honest feedback combined with knowledge can change the trajectory of your podcast and even your life.
In this program, we will meet every month for six months. We will discuss your mindset limitations that lead to results like those above and overcome them. We will explore strategies and brainstorm ideas and you will then implement them. You will have access to me via Voxer for questions between sessions. We will compare where you started to where you end up and set your trajectory going forward.
But there’s one unique feature of this program that I haven’t shared with you, yet.This coaching program will be completely recorded and turned into a podcast of its own. I’m investing massive amounts of time and energy to create the absolute best experience for you (as I always do) so that we can share your results with the world.
I intend to promote this podcast heavily and regularly resulting in tremendous exposure for you. My email list and social audiences will hear about this podcast coaching show and be invited multiple times to listen. And, of course, you can use the show in your own marketing efforts.
If this sounds interesting to you, keep reading to see if you are a good fit for the program.
This program is for you if you:
Have at least 100 published episodes (or close to it)Have a problem with your podcast that you want to solve next yearA desire to grow your podcast’s reach substantially in 2024Willingness to invest in your podcast financially for both tools and the coaching program itselfAgree to have your sessions with me recorded and shared in online content including but not limited to a short run podcast, social media, and blog contentBecause of the nature of support I am offering, there are a limited number of openings so follow the actions below immediately to join.
Here are the next steps:Fill out an application for the program here. The questions help me get a good sense of where you are at the moment and how we can grow together.
Next, I will reach out to you shortly after you submit your application. We will set up a call and discuss the program, how it will help you, and overall make sure we are a good fit for one another. If we decide not to work together, that’s okay, too.
Once we both decide it’s a good fit, you purchase your coaching package and we schedule our first appointment in January. Then, each month, you implement your action items and watch your podcast grow.
Finally, the podcast we are creating to tell your story will be out in August 2024. I’ll give you all the tools to help promote it and our businesses will grow together.
You only have so much time in life to devote to serving the people the Lord has called you to and every moment counts. Get the coaching you need to reach the people God has called you to.My clients create with confidence because they know that they are doing the right things at the right times and the results follow. The people I coach start movements by bringing the Kingdom of God to bear on their niche through podcasting.
If the idea of more fully pursuing your podcast in 2024 resonates with you and you meet the criteria above, please fill out the application to get started.
Once again, I’m taking a limited number of podcasters in this program so fill out the form now in order to be first for consideration.
Keep podcasting,
Eric
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Hey friends!
Step #7 on our podcasting roadmap is building a community intentionally around your podcast. What’s the best way to build your community? There’s nothing quite like a shared experience to bring people together.
But what kind of experience and how do you even go about making it happen?
Our guest today is Jen Kline and she believes that a virtual conference is the ultimate community builder. Jen will share with us when to host an online event for your audience, how to market it, and some super insider tips to overcoming the challenges virtual events bring. I’m so impressed by Jen’s commitment to helping others build substantive communities and I can’t wait to introduce her to you.
After listening to this conversation, you’ll be ready to start your own online conference, too.
Join her free online conference to learn how here!
Quotes from the episode:
Building a community is how you draw people in and really serve them. You create something that's bigger than you. They can serve each other, and it's really powerful. - Eric Nevins
Virtual events are one of the best ways to grow your podcast and your business. You can reach people all over the world and bring the message of hope that God has placed in you to those who may not have access otherwise. - Jen Kline
A virtual conference is like a value bomb for your audience and everybody else's audiences. It's about serving and giving before asking for more. Don't you want to be known as a giver and a server? - Eric Nevins
In this episode, you will be able to:
Learn the importance of joining virtual conferences for your podcast
Collaborate with podcasters and creators for endless opportunities
Ensure the accessibility and inclusivity of virtual events for a wider audience
Embrace the importance of community and shared experiences for meaningful connections.
Discover effective timing and marketing strategies for virtual events
Start planning your own virtual eventCreate a landing page or registration form for your eventTimestamped summary of this episode:00:00:05 - The Power of Virtual Events Virtual events are a great way to grow your podcast or email list and create a sense of community among your audience.00:01:33 - Discovering the Power of Virtual Events Jen Klein shares her experience of hosting her first virtual conference and how it led to building relationships and a sense of community.00:04:39 - The Relevance of Virtual Conferences Virtual conferences are still relevant, especially for those who can't attend in-person conferences due to various reasons. They provide a platform to reach a global audience and share messages of hope and transformation.00:07:05 - Connecting with Your Ideal Audience Virtual events allow podcasters to connect with their ideal audience by collaborating with like-minded thinkers and offering valuable content that resonates with their audience's needs and interests.00:09:05 - Collaboration and Serving Your Audience Collaboration is key in online business, and virtual conferences provide an opportunity to collaborate with others in the industry to serve a larger audience. Serving your audience first and providing value can lead to growth and success.00:15:48 - The Value of Virtual Events Virtual events provide a valuable space for shared experiences and community-building. They can serve as a platform to connect with your audience and provide them with transformative content and opportunities. While in-person events have their own advantages, virtual events have their own unique benefits.00:17:19 - Choosing the Right Time for a Virtual Event The best time to host a virtual event depends on your audience and their needs. It's important to consider the timing of your industry or niche and align your event with relevant seasons or milestones. February and March may be conference season for some, but it's essential to strategize based on your specific audience.00:22:38 - Marketing and Growing Your Virtual Event Treat your virtual event as the top of your sales funnel and use it to grow your email list and reach new audiences. Offer a free event with a paid upgrade for additional content and bonuses. Utilize affiliate links for speakers to help promote the event and track registrations.00:25:39 - Keeping Attendees Engaged To keep attendees engaged during a virtual event, make use of interactive features and opportunities for connection. Use a platform that allows for chat discussions, networking, and multiple ways to engage with content. Keep the event moving and consider the preferences and behaviors of your specific audience.00:26:51 - Leveraging Technology for Virtual Events Choose a platform that offers various features to enhance the virtual event experience. Look for options that allow for chat discussions,00:31:38 - Introduction and Using Kajabi for Events The conversation starts with the guest, Jen, expressing her love for Kajabi and how she uses it for her events. She explains that she has a WordPress website as her base and uses ActiveCampaign or ConvertKit as her email service provider. Jen also mentions using Thrive cart for a cart platform and RingCentral (formerly Hoppin) as her preferred event platform.00:33:36 - Overcoming Intimidation and Mindset The importance of having the right mindset when hosting an event is discussed. Jen emphasizes the need to ground thinking in truth and not let emotions drive decision-making. She also highlights the value of having someone outside of oneself to provide support and keep the mindset aligned.00:37:08 - Realistic Expectations and Results Jen shares a case study of the Show Pig Conference, which started with zero audience and email list but achieved significant growth and generated a five-figure income. She advises being prepared to capitalize on the event's success by having the next offer ready for participants to continue their engagement.00:39:26 - Continuing the Conversation and Enthusiasm The importance of having a follow-up offer or community after the event is stressed. Jen mentions different options like coaching, memberships, group programs, high-ticket offers, podcasts, and Facebook communities. It's essential to strike while the enthusiasm for the event is still high.00:40:59 - Post-Event Feelings
Connect with Jen Kline:
Facebook
Instagram
Website
Email
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Do you believe your story matters deeply to advancement of the Kingdom of God in the world?
I certainly do because it's as you bring the Gospel to bear on your niche that people hear that message of hope.
Today, we talk with Hope Writers and Hope Story Conference founder, Brian Dixon about why your story needs to be shared, what happens if you don't share, and why taking action today is the most important thing you can do to move forward.
Plus, Brian and I make a special announcement about the Hope Story Conference! (Hint, it's a special discount on your ticket for CPA! Save 30% when you sign up before November 23 and use the code CPA at check out.)
Quotes from the episode:
We built our company on 1 Peter 3:15, which is "Always be ready to share the reason for the hope that you have." - Brian Dixon
We start with, how was I designed? How was I made? Because God knitted you, right? The Bible says, you're his poem, you're his workmanship, created to do good works. - Brian Dixon
Think about the power of sharing your message. Proverbs talks about a righteous man leaves an inheritance to his children's children. What better legacy to leave than to lead a messenger life and to share your message by sharing it in a podcast, writing a book. - Brian Dixon
Meet our Guest:
Brian Dixon is an expert in helping podcasters, entrepreneurs, and authors grow their impact and income online. He is the creator of the Hope Story Conference, a gathering where Christian content creators can come together to encourage, inspire, and support one another in sharing their message of hope with the world.
Brian's passion for spreading hope stems from his own personal journey, including a life-changing car accident that challenged him to make the most of his second chance at life. With his expertise in technology and his belief in the power of podcasting, Brian is dedicated to empowering Christian podcasters to use their voices to bring hope and inspiration to listeners.
As a guest on the Christian Podcaster, Brian shares his insights and experiences to help content creators effectively share their unique stories of hope.
In this episode, you will be able to:
Learn the secrets of Christian podcasting and entrepreneurship to make a lasting impact online.
Unlock the key steps to starting and growing a successful podcast that reaches a wider audience.
Craft your own XYZ statement to communicate your unique message of hope effectively.
Form meaningful relationships and network with like-minded creators to expand your reach and influence.
Discover the transformative power of sharing your hope story at the Hope Story conference and get an exclusive discount.
Embrace technology and podcasting as a powerful tool for evangelism, encouragement, and exhortation.
Recognize that as a podcaster or content creator, you have the ability to bring the gospel to bear on your niche and share the hope that you have for free on the internet.
Timestamped summary of this episode:00:00:02 - Life-changing Moments The guest reflects on how the small moments in life, such as something someone said in passing, can have a profound impact on us.00:00:41 - Introduction to the Hope Story Conference The host introduces the guest, Brian Dixon, who helps messengers like podcasters grow their income and impact online. They discuss the upcoming Hope Story Conference, a gathering for Christian writers, speakers, and podcasters to encourage and inspire each other to share their messages of hope.00:03:22 - Exciting Announcement The host announces that he will be attending the Hope Story Conference and offering coaching sessions for podcasters. He emphasizes the power of coaching in helping podcasters overcome roadblocks and grow their shows.00:06:12 - Apologist for Hope Brian shares that he has always been an optimist and believes that as Christians, we are called to be excited about God's word and work. He sees technology, particularly podcasting, as a powerful tool for sharing the message of hope and believes that podcasters have a unique opportunity for evangelism and encouragement.00:09:34 - Hope Writers and Hope Media Brian discusses his vision for Hope Writers and Hope Media, emphasizing the idea that each person is created with a purpose. He believes that in today's world, with the accessibility of the internet and technology, there is a tremendous opportunity to share hope freely and be good stewards of the time we have been given.00:13:49 - A Life Rededicated Brian shares his experience of waking up after a car accident and realizing he still has hands that work. This led him to rededicate his life to creativity and pursuing the Lord. He later became a teacher and found fulfillment in helping others through social media and writing.00:15:26 - Making the Most of Time Eric and Brian discuss how we all have the same amount of time each day and how important it is to make the most of it. They emphasize the need to be faithful and question if we are doing enough in our lives.00:16:27 - Influencing Others Brian highlights the importance of sharing our stories and the opportunities we have to influence people. He mentions fear of loss and hope of gain as motivators and encourages listeners to think about who they are burdened for and how they can help them.00:18:36 - Using Our Gifts Brian reflects on the parable of the talents and how not using our gifts can be seen as wicked. He encourages listeners to make the most of their gifts and create something that will inspire and encourage others.00:21:58 - Overcoming Obstacles Eric and Brian discuss the struggles people face in sharing their message, specifically the fear of not being perfect. They emphasize the importance of pressing record, publishing their work, and seeking feedback from the audience to improve.00:27:46 - The importance of recording and knowing your audience Brian emphasizes the importance of recording your thoughts and experiences, as well as knowing who your audience is. He suggests looking back at past calendars or journals to identify struggles and lessons learned. By understanding your audience's needs and sharing your own experiences, you can help them move forward.00:28:49 - Consistency and discipline Brian encourages the discipline of consistency in podcasting. He shares his personal strategy of using a workout calendar and not breaking the chain of daily workouts. Similarly, committing to a regular podcasting schedule can help you stay on track and build momentum.00:30:02 - The Hope Story Conference Brian introduces the Hope Story Conference, a unique event focused on helping Christian messengers discover and grow their message of hope. He highlights keynote speaker Lisa Turkers and the practical podcasting track offered at the conference. The conference aims to bring people together and foster connections.00:31:29 - Building relationships and networking Brian emphasizes the importance of networking and building relationships in the podcasting and entrepreneurial world. He highlights the symbiotic relationship between podcasters, writers, and entrepreneurs, where guests and shared experiences can lead to life-changing connections.00:33:41 - Special discount and invitation Brian offers a special discount of 30% off for the Hope Story Conference, emphasizing the value of Christian podcasting and the opportunity to connect with like-minded individuals. He encourages listeners to take advantage of the limited-time offer and attend
Resources:
Join us for the podcasting track at the Hope Story Conference, which includes eight interactive workshops and a keynote session dedicated to podcasting. Christian Podcasters Association gets a special 30% discount for a limited time when you use the code CPA at checkout. -
How do you get more podcast listeners?
In the Christian Podcasters Association marketing plan, there are five steps to creating awareness of your podcast. One of them is social media. (I heard that collective groan.)
But is the problem with social media?
Or is that you don't have a good plan for sharing in all the places?
On today's episode of The Christian Podcaster, Eric Nevins and Amy Fritz share their podcast promotion plans that they use each and every week. You'll be inspired to take your social sharing up a level or two and stop being afraid to share your hard work.
Quotes from the episode:
Never be afraid to share on social more than once, right? Because most people the algorithm means that most people aren't going to see it the first time. - Eric Nevins
If you have something that helps people, then you need to share it. If your podcast is your mission, you need to share it. - Eric Nevins
Don't be afraid to promote more than once. You're not annoying them. They can just keep scrolling. It's fine. - Eric Nevins
In this episode, you will be able to:
Boost Your Podcast's Reach
Streamline Your Social Media Scheduling
Build a Strong Connection
Timestamped summary of this episode:
00:00:00 - Introduction Eric Nevins introduces the podcast as the official podcast of Christian Podcasters Association (CPA). He is joined by Amy Fritz, host of Untangled Faith and the driving force behind CPA Gold Group.00:00:24 - The Struggle for More Listeners Eric and Amy discuss the common struggle of podcasters to get more listeners for their shows. They highlight the importance of promoting episodes effectively to increase visibility and engagement.00:02:10 - Amy's High-Tech Sharing Strategy Amy shares her promotion process, which starts even before the podcast episode is published. She uses Loomly, a social media management tool, to schedule posts on various platforms like Facebook, Instagram, LinkedIn, and Twitter. She also creates engaging captions and teaser content to generate interest before the episode release.00:03:42 - Preparing Show Notes and Email Amy explains that she starts working on her show notes using Cap Show, a tool that helps with captions and social media content. She also writes an email to her audience, providing a preview of the upcoming episode and highlighting why they should listen. Amy emphasizes the importance of making it easy for subscribers to find the podcast they signed up for.00:05:48 - Eric's Low-Tech Sharing Process Eric shares his simpler approach to promotion. He writes a description and an email for each episode, which he later uses as social media content. He bookmarks his social media platforms, opening them all at once to quickly share00:13:46 - The Importance of Timing and Framing The guest was great, but the episode didn't perform well, possibly due to fatigue from politics. The host suggests re-sharing the episode at a different time, tying it into current events or trending topics to generate more interest.00:14:42 - Leveraging Repurposed Content Repurposing old episodes and creating quote cards or graphics with powerful quotes can help promote your podcast. Even if the content is not new, it can still resonate with your audience and spark engagement.00:16:00 - Maximizing Content from a Single Episode From one episode, you can create various forms of content, such as video clips, lists, and attention-grabbing graphics. By repurposing content, you can reach a wider audience and drive more interest in your podcast.00:17:11 - Helping People Find You Sharing your podcast multiple times on social media is encouraged, as most people may not see it initially due to algorithms. By consistently promoting your podcast, you're helping people discover your content and engage with it.00:18:48 - Sharing Your Mission It's important to remember that sharing your podcast is a way of helping people if it provides value or serves a mission. By nailing your message and effectively promoting your podcast, you can make a positive impact on your audience.
Connect with Guests
Amy Fritz
Podcast: The Untangled Faith Podcast Resources:
Join the Christian Podcast Association Facebook group - Search Christian Podcast Association on Facebook and join our free group to connect with other Christian podcasters.
Participate in the CPA Monday thread - In the Christian Podcasters Association Facebook group, share your episode link in the weekly CPA Monday thread to gain exposure and connect with other podcasters.
Join the Christian Podcasters Association.
Listen and subscribe to the official podcast of Christian Podcasters Association for valuable insights and interviews with fellow podcasters.
Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for services.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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AI is all the rage right now and that is especially true in the world of podcasting. What if using AI tools could make you not only faster but also help you how get discovered, more downloads, and reach the exact people you want to serve?
Today, we are excited to welcome Deirdre Tshien, CEO and Founder of Capsho.com, the world's first AI-powered podcast copywriter. I've used it and find the tool extremely helpful.
Deirdre is going to explain how to think about the already here AI revolution, best practices for getting the most out of Capsho, and how she is creating raving fans for the company. This conversation is going to help you level up your podcast production and promotion processes right away!
Meet our Guest
Deirdre Tshien is the CEO and founder of Capsho, a pioneering platform that focuses on improving podcast discoverability and audience reach. With a background in banking and a keen interest in emerging technologies, Deirdre brings a unique perspective to the podcasting industry. Originally from Australia, she has a track record of exploring innovative solutions and their potential applications across various sectors. After a venture in the fashion technology space, Deirdre shifted her focus to the podcasting realm and recognized the common challenge faced by podcasters in gaining visibility and attracting listeners. Motivated by this observation, she founded Capsho to provide podcasters with effective tools and strategies to boost their show's discoverability, engage with their target audience, and achieve greater success. Through Capsho, Deirdre is revolutionizing the podcasting landscape by empowering content creators to maximize their potential and broaden their impact in an increasingly competitive market.
Quotes from the episode:
There's no better way to find your voice and amplify your message than a podcast. - Deirdre Tshien
Copywriting is so vitally important because we need to be able to nail the value that we provide, the audience that we're trying to reach, and the fact that we can solve a problem that they have. - Deirdre Tshien
If we can get people to our podcast and get them to connect with us and come to know, like, and trust us through our podcast, then they'll come to our challenge and that's when we can invite them to our program. - Deirdre Tshien
In this episode, you will be able to:
Boost your podcast's discoverability and reach by leveraging Capsho's powerful audio marketing platform.
Learn effective marketing strategies to maximize your podcast's visibility and attract a larger audience using Capsho.
Discover how to build a strong and supportive community of fellow podcasters to collaborate, learn from, and grow together.
Adopt a customer-centric approach in podcasting to better understand and cater to your audience's needs, resulting in increased engagement and loyalty.
Unlock the full potential of Capsho's features to enhance your podcast's discoverability and make it easier for new listeners to find and enjoy your content.
Timestamped summary of this episode:00:00:03 - The Role of AI in Assisting Humans Deirdre discusses the importance of AI as an assistant rather than a replacement for humans in various fields, including podcasting.00:00:47 - Constant Improvement in Podcasting The concept of "1% better every day" is introduced as a way for podcasters to continually improve their content and delivery.00:02:02 - Deirdre's Background and Career Journey Deirdre shares her background, growing up in Australia, pursuing a law degree, and working in the banking industry before exploring AI and technology.00:04:16 - Transition from Hospitality to AI Deirdre discusses the catalyst for transitioning from the hospitality industry to exploring AI and technology, as well as the failed fashion technology idea that led to the creation of Capsho.00:07:56 - Importance of Meeting a Need Deirdre emphasizes the importance of meeting a significant need when starting a business or creating content, using the example of their failed fashion technology idea as a learning experience.00:14:25 - Importance of Copywriting Copywriting is essential as it determines how we communicate with our audience and how we represent our brand. It encompasses everything from podcast transcripts to taglines and colors. Effective copywriting helps us convey our value, reach our target audience, and solve their problems.00:16:01 - Podcasting Process The podcasting process involves idea generation, recording, publishing, and promotion. By the time we reach the promotion stage, we often feel exhausted. Capsho helps podcasters promote their episodes efficiently and effectively, amplifying their message and extending the lifespan of their content.00:18:53 - Creating Content Legacy Capsho not only helps with marketing and promotion but also contributes to creating a content legacy. Instead of letting episodes fade away after a spike in listenership, Capsho helps extend the lifespan of content and ensures it continues to provide value over time.00:19:57 - Underutilized Feature of Capsho 2.0 The ability to create custom templates in Capsho 2.0 is an underutilized feature. Templates allow podcasters to structure their content according to their specific needs and cater to different audience segments. This feature helps optimize messaging and ensure a personalized approach.00:23:11 - AI and Ethics AI is a powerful tool that should be embraced rather than feared. It is essential to stay ahead in today's digital landscape. However, it is crucial to maintain a sense of ethics and humanity when using AI.00:29:04 - Getting Started with Captivate and Maximizing Its Potential Deirdre recommends taking advantage of the free audio mini courses offered by Captivate to learn how to use the platform effectively for podcast discovery and social media visibility. The courses are quick and provide valuable insights into the marketing potential of Captivate.00:30:37 - Building a Community of Capshovians Deirdre and the team at Captivate are focused on helping their users succeed and creating a sense of community. They offer monthly challenges and Q&A sessions to support their users' growth. The team also goes the extra mile by sending physical mail and delightful surprises to their community members.00:31:19 - Making It About the Community Deirdre emphasizes the importance of making the podcasting journey about the audience and community. By focusing on their needs and delighting them along the way, Captivate aims to create a supportive and enjoyable experience for their Capshovians.00:33:25 - Celebrating the Community's Achievements Captivate celebrated their one-year anniversary by making it about their community. They sent out mailouts, created a funny welcome video, and planned more exciting surprises. By putting their Capshovians first, Captivate fosters a strong sense of belonging within their community.00:34:20 - Where to Find Captivate and Bonus Surprise Listeners can sign up for Captivate at capsho.com and access the free audio mini course at freegift.capsho.com
Connect with Deirdre Tshien:LinkedInDeirdre's Personal WebsiteCapsho FacebookInstagramResources:
Visit the website, the podcasting platform founded by Deirdre Tshien
Sign up for Capsho: Join the Capsho community and start using their podcasting platform to enhance your podcasting experience.
Join the Christian Podcasters Association/ Christian Podcasters Association Facebook group to connect with other Christian podcasters and receive support and resources.Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for their services.Join the Christian Podcaster Mastermind Group for additional support and networking opportunities.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Podcast Movement 2023 took place in Denver, Colorado in August 2023. While it seems like yesterday, it's actually been a couple of months ago.
If you couldn't be there (and that's most of us, right?), you can still learn from those of us who were.
In this episode recorded live at the event, host Eric Nevins sat down with Amy Fritz, Lori Adams-Brown, Alajahwon Ridgeway, Melissa Weber, Amanda Turnbull, Ryan Clevenger, and Norman Smith.
They reveal the lessons they've learned and discuss their experiences and key takeaways from the event.
Come along for the journey and let us know what your takeaway was from this episode!
Quotes from the episode:
Meeting other podcasters at Podcast Movement was a game-changer for me. The support and understanding from this community is invaluable. - Amy Fritz
Active engagement with your audience is key. Take the time to listen to them, connect with them, and build long-term relationships. It's worth the investment. - Alajahwon Ridgeway
Hearing what your audience needs and creating a product for them is powerful. It's important to serve your listeners and provide value that aligns with their needs. - Melissa Weber
Timestamped summary of this episode:
00:00:00 - The Power of Community in Podcasting Podcasting can feel isolating, but being part of a community of like-minded individuals can combat the loneliness and provide support and inspiration.00:01:36 - Highlights from Podcast Movement Eric and Amy discuss their experience at Podcast Movement, the largest convention for podcasters. They talk about the different tracks available and the importance of continuous learning.00:06:05 - Untangled Faith Podcast and Feed Drops Amy introduces her podcast, Untangled Faith, which focuses on helping people navigate their Christian faith journey. She shares her plan to do a feed drop on another podcast as a strategy to reach new listeners.00:08:27 - A World of Difference Podcast and Key Takeaways Lori talks about her podcast, A World of Difference, which celebrates diversity and unity. She shares her approach of implementing a maximum of three takeaways from podcast conferences and highlights the importance of synthesizing information.00:09:29 - Evolving Technology in Podcasting Eric and Lori discuss the ever-changing landscape of podcasting technology. Lori emphasizes the importance of staying informed and adapting to new technological advancements.00:13:04 - The Value of Every Person The conversation highlights the importance of recognizing the worth and significance of every individual we meet. It emphasizes the idea that everyone has something to teach us and that we should approach each interaction with an open mind and a willingness to learn.00:13:58 - YouTube Shorts and Podcasting The guest shares their experience as a reluctant YouTuber and how they recently started utilizing YouTube for their podcast. They mention the potential benefits of adding YouTube Shorts to their content and express their willingness to try it out.00:15:32 - Passive vs Proactive Engagement The guest discusses the importance of actively engaging with podcast listeners rather than simply passively producing content. They emphasize the value of networking, building relationships, and seeking feedback from the audience to tailor the podcast to their needs.00:16:36 - Finding Support and Community The guest reflects on the sense of loneliness that can come with podcasting and highlights the power of being surrounded by a community of like-minded individuals. They emphasize the strength that comes from collaboration and the exchange of ideas within a supportive network.00:19:13 - Building Relationships and Support The conversation emphasizes the importance of building strong relationships with podcast listeners and the podcasting community. The guest suggests reaching out to individuals personally, engaging with their feedback, and focusing on long-term relationships rather than short-term gains.00:25:52 - Introduction Eric introduces the guests on the podcast episode, including Amy Fritz, Alajahwon Ridgeway, Melissa Weber, Amanda Turnbull, and Ryan Clevenger.00:26:29 - Tablecast Podcast Amanda Turnbull talks about her podcast, Tablecast, where she and Melissa interview women and provide a platform for them to share their stories and find confidence in their calling.00:28:34 - Burning Butterflies Podcast Amanda discusses the idea of starting a second podcast called "Burning Butterflies," which focuses on sharing stories of hurt, trauma, and healing within Christianity. The podcast aims to provide hope to those who have walked away from their faith.00:30:31 - The Power of Storytelling Amanda shares how their podcast has resonated with people outside of the Christian community, including agnostics and atheists. She emphasizes the power of their story and God's redemption in overcoming darkness.00:31:16 - Where You're From Podcast Ryan Clevenger discusses his role as a podcast producer for "Where You're From," a podcast that explores origin stories at the intersection of faith and culture. He reflects on the importance of reevaluating and improving their podcasting processes to better serve their audience.00:33:18 - Rethinking Interview Processes Ryan shares his takeaway from the podcast movement conference, where he learned the value of rethinking and improving their interview processes for "Where00:40:00 - The Value of Hearing People's Stories Eric expresses his interest in talking to people and hearing their stories about how God has worked in their lives. He believes that everyone has valuable lessons to share, but they may not always think about them until someone asks. He emphasizes the importance of having these conversations in the church community.00:40:25 - Importance of Enjoyment in Conversations Eric discusses the importance of enjoying the conversations he has on his podcast. He believes that if he is having fun and is passionate about the topic, it will come through on the mic and make the conversation more enjoyable for the audience as well.00:41:11 - People Are Awesome Eric and his guest Norman agree that people are awesome and each person has a unique and cool story to share. They emphasize the value of drawing out these stories and connecting with others through podcasting.00:41:48 - Where to Find Norman Norman shares that his website is runwithhorses.net and he can be found on all podcast streaming platforms under the name "Run with Horses."00:43:14 - Takeaways from the YouTube Session Eric and his guest Amy discuss their takeaways from a session they attended about YouTube. They mention the importance of YouTube as a search engine and a platform for discoverability. They also highlight the idea that the definition of a podcast can vary based on how it is consumed, whether as audio or video.
Connect with Guests
Amy Fritz
Podcast: The Untangled Faith Podcast https://untangledfaithpodcast.com/episodes/Facebook: https://www.facebook.com/UntangledFaithLinkedIn: https://www.linkedin.com/in/amy-fritz-7891a6a8/Instagram: https://www.instagram.com/untangledfaith/Youtube: https://www.youtube.com/channel/UCPfFk-I6QShXXvEpSFaJOvgWebsite: https://untangledfaithpodcast.com/
Lori Adams-Brown
Podcast: A World of Difference https://www.aworldofdifferencepodcast.com/Facebook: https://www.facebook.com/aworldofdiffLinkedIn: https://www.linkedin.com/company/aworldofdifference/Instagram: https://www.instagram.com/aworldof.difference/Youtube: https://www.youtube.com/@aworldofdifferenceWebsite: https://www.loriadamsbrown.com/
Alajahwon Ridgeway
Podcast: Financial Advisors Say The Darndest Things https://www.abrwealthmanagement.com/podcastFacebook: https://www.facebook.com/groups/abrwmLinkedIn: https://www.linkedin.com/in/alajahwon-ridgeway/https://www.linkedin.com/company/abrwm/Youtube: https://www.youtube.com/abridgewaywealthmanagementWebsite: https://www.abrwealthmanagement.com/
Melissa Weber & Amanda Turnbull
Podcast: Come to the Table with Melissa and Amanda https://cometothetablepodcast.com/podcast/Facebook: https://www.facebook.com/melissa.weber.9212301 Pinterest: Melissa - https://www.pinterest.ph/AshaMedia/_created/Amanda - https://www.pinterest.ph/amanda_at_the_table/Instagram: Melissa - https://www.instagram.com/melissa_at_the_table/Amanda - https://www.instagram.com/altbull84/Website: https://cometothetablepodcast.com/Bookings: [email protected]
Ryan Clevenger
Podcast producer at Our Daily Bread https://odb.org/
Norman Smith
Podcast: Run With Horses Podcast https://rwh.podbean.com/Facebook: https://www.facebook.com/RWHpodcastTwitter: https://twitter.com/RWH_podcastInstagram: https://www.instagram.com/rwh_podcastYoutube: https://youtube.com/@rwhpodcastWebsite: www.runwithhorses.net
Join the Christian Podcasters Association. Visit christianpodcastersassociation.com to join the free Facebook Group and connect with other podcasters who share your passion.
Listen and subscribe to the official podcast of Christian Podcasters Association for valuable insights and interviews with fellow podcasters.
Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for services.
Join the Christian Podcaster Mastermind Group for additional support and networking opportunities.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Happy International Podcast Day, my friends!
Well, it was on September 30th and this is the audio of how we celebrated with a conversation about publishing, publicity, and podcasting with TWO special guests. Join us are Krista Clayton of InterVarsity Press and Robin Barnett of ICON Media Group.
In this conversation, we will explore how the publishing and publicity industry has changed in the last decade, what role podcasters play in it now, and how you can work with them to get the guests you want.
If you’re looking for high quality guests for your show (and maybe some free books!), this conversation is for you!
Meet our Guests
Krista Clayton has over 25 years of experience in the publishing industry, with a focus on publicity and media outreach. As the head of the publicity team at IVP, Krista works closely with authors, broadcasters, and podcasters to schedule interviews and promote their books. Her dedication to building strong relationships with media professionals has made her a trusted and reliable resource in the industry. Krista's expertise and passion for connecting people and ideas have helped her successfully launch numerous books and foster meaningful collaborations. With her experience and extensive network, Krista brings a wealth of knowledge and insight to the world of podcasting and publicity.
Robin Barnett is a seasoned media pro with over 15 years of experience in the publishing industry. As the Vice President of Public Relations at Icon Media Group, Robin has played a crucial role in launching more than 15 New York Times bestsellers. Her expertise lies in connecting authors with various media platforms, including national morning shows, radio, and online outlets. Robin's dedication to her craft and her ability to secure high-profile interviews have made her a sought-after publicist in the industry. With her strong relationships with media professionals and her knack for identifying the right opportunities for authors, Robin has been instrumental in helping authors gain widespread exposure and reach their target audience. Her passion for storytelling and her commitment to promoting exceptional books make her an invaluable asset to podcasters and publicists alike.
Quotes from the episode:
One of the best ways to connect with people you admire and respect is through podcasting. It allows you to work with publicists and bring on guests who can bring value to your podcast. - Krista Clayton
Building relationships is key in the world of publicity. It's about connecting with people, establishing trust, and creating opportunities for collaboration. - Robin Barnett
Podcasting has opened up a world of possibilities. You can reach a global audience, connect with experts in your field, and make a meaningful impact through the power of conversation. - Krista Clayton
In this episode, you will be able to:
Enhance your book publicity efforts by building strong relationships with podcasters.
Stay relevant and effective as a publicist in the digital age by adapting to new strategies and platforms.
Maximize the impact of your book launch and publicity campaign through the power of podcasting.
Discover effective strategies for connecting with authors and publicists to secure engaging podcast interviews.
Unlock the value of thorough preparation and continuous learning for successful podcasting and book promotion.
Timestamped summary of this episode:
00:00:00 - Importance of Podcast Strategy, Launching a book without a podcast strategy is no longer effective. Podcasts are crucial for promoting books and connecting with audiences.00:02:06 - The Power of Podcasting, Podcasting has the ability to connect people and open up new opportunities. It allows podcasters to interview and collaborate with individuals they admire and respect.00:06:39 - Roles of Publicists, Publicists play a crucial role in scheduling interviews, writing press kits, and strategizing book promotions. They work closely with authors, broadcasters, and podcasters to establish connections and promote their work.00:08:05 - Differentiating Publisher Publicists and Media Groups, Publisher publicists work within a publishing company, overseeing publicity efforts for their authors. Media groups, like Icon Media Group, focus on securing media coverage for authors and work with various types of media outlets.00:09:50 - The Importance of Relationships, Building and maintaining relationships is key in the publicist's work. Strong relationships with authors, media personnel, and podcasters facilitate successful promotions and collaborations. Relationships are the foundation of their work and personal lives.00:14:12 - The Influence of Viewers and Algorithms, The conversation begins with a discussion about how viewers have become more discriminating due to algorithms. Viewers now have the ability to curate the content they consume, making it necessary for creators to be specific and niche in order to capture their attention.00:14:52 - Changes in Publishing Industry, Krista reflects on how publishing has changed over the years, with social media playing a significant role. The rise of social media platforms and the shift in how people consume content has impacted the way authors are positioned and promoted. The importance of building a platform and the emergence of podcasts as a powerful medium are also highlighted.00:18:15 - The Power of Podcasting, The hosts discuss the growth and significance of podcasting as part of an author's publicity strategy. They emphasize the importance of having a podcast strategy and knowing what to say during interviews to keep listeners engaged and interested in the book being promoted. Mentioning the book throughout the conversation is essential to effective promotion.00:20:46 - Podcasting as a Publicity Strategy, Robin emphasizes that launching a book without a podcast strategy is no longer viable. Whether it's a new or established author, podcasts are a crucial tool for raising awareness and connecting with a targeted audience. Thoughtful preparation for podcast interviews is necessary to ensure the conversation leaves a lasting impact.00:23:56 - Niche Topics and Podcasts, Krista discusses how podcasting aligns well with Intervarsity00:27:50 - The Long Tail Effect in Podcasting, The long tail effect in podcasting is often underappreciated. Podcast downloads can continue for a long time, even for older episodes. This can result in consistent downloads each month, showcasing the lasting value of podcast episodes.00:28:09 - The Value of Booking Authors on Podcasts, Booking authors on podcasts not only provides access to their audience but also allows for a diverse range of topics and interesting guests. Both established and up-and-coming authors have valuable messages to share, making the podcasting landscape a vast sea of possibilities.00:29:11 - Criteria for Pitching Shows, When pitching shows, it is important to focus on specific topics and ensure the quality of the podcast. Building good chemistry between the host and the guest is crucial for a successful conversation. While some authors prioritize reach and numbers, others seek quality matches for their work.00:30:17 - Reaching Out to Publicists, To reach out to publicists, one can visit their Instagram pages to get an idea of the authors they are representing. Alternatively, sending an email to the PR firm or directly to the publicist expressing interest in collaboration is another effective way to initiate contact.00:31:45 - Metrics for Evaluating Podcasts, When evaluating podcasts, publicists look at various metrics, including iTunes reviews, Instagram followings, and past guests. These metrics help determine whether a podcast is worth a client's time and whether it will reach00:41:52 - Scheduling with Clients, The hosts ask the guests how they schedule interviews with clients. They discuss using calendly and various methods depending on the client's preferences.00:43:13 - Guest Preparation, The hosts emphasize the importance of providing guests with a preparation document that includes details about the interview format, duration, and any other relevant information to make the process easier for them.00:45:00 - Effective Communication, The hosts discuss the importance of ongoing communication and coordination between the publicist, host, and guest for a smooth interview process. They highlight the need for clear instructions and information sharing.00:46:37 - Video Interviews, The hosts talk about the growing trend of video interviews and the need to inform guests if the interview will be recorded and released in video format. They recognize the difference in preparation and presentation for video interviews.00:49:47 - Introducing Podcasters, The hosts discuss the value of introductions to other podcasters and how it helps expand their network and discover new shows to work with. They encourage podcasters to make introductions for each other to build relationships and create opportunities.00:54:57 - Introduction and Importance of Book Marketing, The hosts introduce the topic of book marketing and emphasize the importance of promoting books through podcast interviews. They discuss the process of working with authors and provide resources for podcasters to connect with publishers and publicists for potential interviews.00:55:18 - Joining Christian Podcasters Association, The hosts encourage podcasters to join the Christian Podcasters Association (CPA) Facebook Group for support and guidance. They highlight the benefits of being part of CPA and mention the options of joining CPA Gold or engaging in coaching sessions for personalized assistance.00:55:51 - Appreciation for the Guests, The hosts express their appreciation for the guests, Krista Clayton and Robin Barnett, and acknowledge the challenges of their work. They commend the guests for their dedication and commitment to publishing and promoting books.00:56:13 - Contact Information for the Guests, Robin shares her contact information, including her email address and the Instagram account of Icon Media Group. Krista also provides her email address and offers to share additional information upon receiving an email inquiry.01:00:10 - Comparison between Book Launches and Podcast Interviews, The hosts discuss the differences between book launches and podcast interviews in terms of marketing and tracking their impact on book sales. While book launches offer more guarantees and trackability, podcast interviews rely on building connections and hoping for positive responses from listeners.01:08:36 - The Value of Knowledge and Expertise, The host discusses the importance of gaining knowledge and expertise by perusing books before interviews. They express their appreciation for the vast amount of knowledge available and the opportunity to learn from experts.01:09:10 - Gratitude for the Guests, The host expresses deep gratitude to Krista Clayton and Robin Barnett for spending their Saturday with them on the podcast. They acknowledge that it is their job but still appreciate their time and contribution.01:09:25 - International Podcast Day, The host reminds listeners that it is International Podcast Day and encourages them to elevate their guesting game. They suggest reaching out to publishers, including Krista and Robin, to request books, do giveaways, and invite authors to enhance their podcast content.01:09:25 - Call to Action, The host urges listeners to take action by reaching out to publishers, requesting books, and engaging with authors. They emphasize the benefits of collaborating with publishers and authors to enhance podcast episodes and invite listeners to join them on the next episode of the Christian podcasters.none - Conclusion, The host concludes the podcast episode by thanking the audience for their presence and expressing gratitude for their support. They bid farewell and look forward to the next episode.
Resources:
Click the link within the live stream to authorize Facebook or the platform you're watching on to use your picture.
Check out IVP (InterVarsity Press) for books and authors.
Visit Icon Media Group for media and publicity services.
Connect with Krista Clayton and Robinin Barnett for author interviews and media opportunities.
Sign up for International Podcast Day for resources and events.
Learn more about Christian Podcasters Association for networking and support.
Follow Eric Nevins for more podcasting insights and conversations.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Do you want to maximize your productivity and efficiency as a podcaster?
Are you tired of getting bogged down by time-consuming tasks that take away from your creative energy?
Join us as we reveal the ultimate solution to help you achieve the podcasting success you desire. Our guest experts, Jenn Uren and Kelly VanHoveln, will share their invaluable insights on how virtual assistants can revolutionize your podcasting journey, allowing you to focus on what truly matters – creating engaging content and growing your audience. Say goodbye to overwhelm and hello to a streamlined workflow that brings you the results you've been dreaming of.
Learn about the Podcast VA AssociationThe Podcast VA Association serves as a rich resource hub, providing access to a meticulously curated directory of trained and certified VAs, according to Kelly VanHoveln. Through this platform, podcasters can find a VA that aligns perfectly with their specific needs and demands. The association champions a community-driven approach, offering invaluable collective wisdom and experience that podcasters can tap into for their success journey.
Quotes from the episode:
Sometimes we have to let go of certain tasks and delegate them to others in order to focus on the things that truly bring us joy and fulfillment. - Jenn Uren
By seeking help and outsourcing certain podcasting tasks, we can create space for growth and development, both personally and professionally. - Kelly VanHoveln
Don't let the fear of losing control hold you back from exploring new opportunities and expanding your podcast's reach. - Jenn Uren
In this episode, you will be able to:
Delve into the hurdles in the podcast industry, offering insight into the necessity for virtual assistance.
Understand the perks of outsourcing podcast responsibilities, depicting a route towards uncomplicated podcasting.
Get an introduction to the Podcast VA Association and its role, emphasizing the need to engage with trustworthy virtual assistants.
Grasp how task simplification can lead to a more effective podcast business, suggesting improved revenue and higher efficiency.
Note the flags that signal the need for external help, accentuating the value and importance of task division to virtual assistants.
Timestamped summary of this episode:00:00:00 - Introduction, Eric Nevins introduces the episode and welcomes guests Jenn Uren and Kelly VanHoveln to discuss the challenges of podcasting and the need for help in managing the various tasks involved.00:07:06 - Importance of Time Management in Podcasting, Eric asks the guests how long it takes them to complete their podcast episodes. They discuss the time-consuming nature of podcasting and the need for efficient time management.00:08:49 - Introducing Jenn and Kelly's Podcasting Journey, Jenn and Kelly share their personal experiences with podcasting and how they realized they needed help with the various tasks involved in producing and managing a podcast.00:09:49 - The Birth of Podcast VA Association, The guests explain how the idea for the Podcast VA Association came about from their own experiences and the need they saw for a community and resources to help podcasters find virtual assistants for podcast-related tasks.00:11:22 - When Fun Turns Into Dread, The guests discuss the tipping point when podcasting becomes overwhelming and the joy of creating is replaced with stress. This realization leads to seeking help and finding a solution to manage podcasting tasks effectively.00:11:56 - Benefits of Working with a Podcast VA, Jenn and Kelly highlight the benefits of working with a podcast virtual assistant, such as saving time, maintaining consistency, and being able to focus on the creative aspects of podcasting.00:13:34 - Signs that it's Time to Get Help with Your Podcast, Signs that it's time to get help with your podcast include when it stops being fun and feels like a burden, when you struggle to release episodes on time, and when you feel that someone else could do certain tasks more efficiently than you. Avoid pod fade and seek help when needed.00:15:27 - The Importance of Identifying Your Zone of Genius, It's important to recognize your strengths and weaknesses when it comes to podcasting. Identify the parts of podcasting that you enjoy, such as the creative aspects, and consider delegating tasks that you dread or are not skilled at. Find a balance between maintaining creative control and letting others assist with certain aspects.00:18:11 - Transitioning from Production Mode to Growth Mode, After becoming familiar with the production process of your podcast, it's important to transition into growth mode. This involves allocating time to focus on tasks that promote the growth of your show, such as social media strategies or securing guest interviews. Hiring a VA with expertise in these areas can support your show's growth.00:22:04 - The Value of a Trained and Certified VA, Hiring a trained and certified VA offers numerous benefits, including customized support for your specific show, the ability to minimize risk and streamline the training process, and the opportunity to regain time and energy for bigger projects. The value goes beyond monetary investment and extends to the overall growth and impact of your podcast.00:28:27 - The importance of reframing mindset, The guests discuss the importance of reframing mindset when considering hiring a virtual assistant (VA). They emphasize the need to ask questions like "Can I afford not to?" to shift perspective and explore the benefits of hiring a VA.00:29:22 - Micromanaging vs. lack of guidance, The guests highlight two common mistakes in working with VAs. The first is micromanaging and not giving the VA the freedom to work in their own way. The second mistake is hiring a VA without providing proper training and guidance, expecting them to know what to do without clear instructions.00:31:35 - Best practices for working with a VA, The guests recommend starting with a trial period to ensure a good fit. They also emphasize the importance of having a contract to outline expectations and compensation. Clear communication, deadlines, and a reliable workflow tool like ClickUp are essential for successful collaboration.00:33:21 - Importance of deadlines and consequences, The guests stress the significance of setting clear deadlines and respecting each other's time. They advise podcasters to hold themselves accountable for meeting deadlines and appreciate the consequences for not doing so. This fosters a productive and efficient working relationship with VAs.00:36:43 - Building a podcasting community, The guests encourage podcasters to view podcasting as a team effort rather than a solo endeavor. They highlight the benefits of growing together and supporting each other within the podcasting community, as success for one00:42:52 - Introduction, The host introduces the guests, Jenn Uren and Kelly VanHoveln, and expresses curiosity about their thoughts on a topic. 00:43:09 - Compliments to Kelly's Unique Style of Posting, The host praises Kelly's unique style of posting on social media and asks her about how she developed her process of tapping into people's emotions without being manipulative. 00:44:00 - Content Creation Strategy, Kelly explains her content creation strategy, which involves identifying the overarching problems her clients or customers are dealing with and getting specific about how these problems show up in their lives. She emphasizes the importance of addressing these struggles directly in her content and highlighting how her services can help. 00:46:03 - Overcoming the Fear of Investing in a VA, Kelly suggests saving 90 days of funds to pay for a VA and figuring out how to use the extra time they will provide. She recommends entering into a 90-day contract and assessing the impact after that period. She encourages starting with a clear, small step to overcome the fear of investing in a VA. 00:48:54 - Taking Action and Building Momentum, Kelly advises giving it a try by saving up money and taking small steps without a long-term commitment. She emphasizes the benefits of setting aside funds and experiencing the freed-up time to build momentum and confidence in hiring a VA.
Join the Christian Podcasters Association/ Christian Podcasters Association Facebook group to connect with other Christian podcasters and receive support and resources.Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for their services.Check out the Podcast VA Association for training and certification for podcast VAs.Explore the Podcast VA Association's directory to find a podcast VA that fits your needs.Visit the Podcast VA Association's website to learn more about their services and offerings.Join the Christian Podcaster Mastermind Group for additional support and networking opportunities.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Does this sound familiar?
You pour your heart and soul into your podcast, but you just can't seem to gain traction.
You've been told to hustle harder, to push through the exhaustion and squeeze every spare minute into podcasting. But let's face it, this approach only leads to burnout and frustration.
Your passion deserves better than that. It's time to step back, reevaluate, and discover the strategies that will truly maximize your time and productivity in podcasting part-time.
Quotes from the episode:
"Consistency is key in podcasting because it allows you to become a part of your audience's life." - Eric Nevins
"Batching is a game changer for maximizing time when podcasting part-time. It allows you to stay in the groove and be more productive." - Amy Fritz
"Get ahead of your podcasting schedule by recording and scheduling episodes in advance. This gives you the freedom to take breaks and ensures consistency for your audience."- Amy Fritz
In this episode, you will be able to:
Uncover the significant role of consistency in attaining a successful podcast.
Realize the huge advantages of producing batch content for effective time management.
Profoundly grasp how scheduling episodes ahead of time can optimise your podcast operations.
Understand how to mitigate guest availability issues and schedule conflicts seamlessly.
Glimpse into the invaluable advantages of CPA Gold membership and the upcoming sessions on offer.
Timestamped summary of this episode:
00:00:00 - The Importance of Consistency, Consistency is key in podcasting as it helps you become a regular part of your audience's life.00:00:31 - Introduction to Christian Podcasters Association, The podcast is affiliated with the Christian Podcasters Association, which supports and connects believers who have podcasts to help them grow their faith and their audience.00:01:15 - Meeting at Podcast Movement, The hosts discuss their recent meeting at Podcast Movement, where they had the opportunity to connect with other Christian podcasters and learn from each other.00:02:46 - Maximizing Time as a Part-Time Podcaster, Many podcasters have other jobs and podcasting is done part-time. The hosts discuss the challenges of balancing podcasting with other responsibilities and share strategies for maximizing time.00:08:06 - Slow Batching Method, The slow batching method involves dedicating specific blocks of time for recording and production. This allows for focused work and helps podcasters stay consistent with their content creation.00:11:04 - Fast Batching Method, The fast batching method is a more intensive approach where podcasters dedicate a whole week to recording and editing multiple episodes. This method is ideal for podcasters who have a backlog of recorded episodes.00:13:13 - Consistency and Showing Up, It is important to continue showing up in people's feed and be consistent in releasing episodes. Consistency helps to build a loyal audience who knows when to expect new content and will keep coming back for more.00:14:43 - The Value of Consistency, Consistency is key in podcasting because it helps you become a part of your audience's life. When listeners know that your podcast is released on a specific day or time, they will make it a part of their routine to listen to your show.00:16:54 - Batching Work, Batching work is a great way to stay ahead and be more efficient with your podcast production. Whether you choose to do a little at a time or hyper-focus and get a lot done in one go, finding dedicated time to work on your podcast is crucial.00:18:16 - Creating a Long Runway, By setting aside a good amount of time to work on your podcast, you can create a "runway" to get into the right mindset and be more productive. This allows you to fully focus on the task at hand without interruptions.00:22:54 - Scheduling and Flexibility, Scheduling interviews and podcast production in advance can help accommodate both your schedule and your guests' availability. Being flexible and open to finding a time that works for both parties is important for a successful podcasting experience.
Resources
Join the Christian Podcasters Association/ Christian Podcasters Association Facebook group to connect with other Christian podcasters and receive support and resources.
Visit the CPA website to learn more about how they can help you with your podcasting journey and sign up for their services.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Join Chris Grainger as he shares his journey in building a transformative community for Christian men. Discover the power of authenticity, meaningful connections, and personal experiences in creating a support network. But be prepared, as Chris faces unexpected challenges that leave him questioning the future of his community.
Quotes from the episode:
God later on my heart said, 'Alright, you need to take this skill that you've been taught and serve me.' So we came up, prayed about it, went to my wife, said I think God wants me to start a podcast serving Christian men in the area of leadership. - Chris Grainger
A lot of these guys are just out there just lost and alone, and they want somewhere they can go and be real. And that kept coming back. That was a need there to feel. And I was like, you know what? We're going to figure out how to do this. - Chris Grainger
In this episode, you will be able to:
Discover the crucial role that community plays in successful podcasting.
Hear firsthand from Chris Grainger about his journey to create a supportive community for Christian men.
Acquire actionable strategies to kickstart and launch your thriving podcast community.
Learn to overcome apprehensions and challenges hindering the monetization of your community.
Understand the potentially transformative impact of an effectively managed online community.
Timestamped summary of this episode:
00:00:00 - Introduction Eric and Chris introduce themselves and discuss the power of community for podcasters. They emphasize the importance of building a community around your podcast to connect with like-minded individuals and promote your show.00:05:10 - The Five Part Worldview of Podcasting Eric explains his five-part worldview of podcasting, which includes mindset, message, mechanics, marketing, and monetization. He focuses on the marketing aspect and highlights the often overlooked community-building as a powerful tool for growing your podcast.00:07:30 - The Origin Story of "The Lion Within Us" Chris shares his journey of starting his podcast, "The Lion Within Us," which focuses on leadership for Christian men. He discusses how he realized the need for connection and community with his listeners, leading him to create a membership community.00:09:14 - Recognizing the Need for a Community Chris explains how he recognized the need for a community by analyzing podcast download patterns and engaging directly with his listeners. He discovered that his audience craved connection and a support system, prompting him to create a community for them.00:09:53 - Benefits of a Podcast Community Chris discusses the benefits of a podcast community, including the opportunity for listeners to connect with each other and the host on a deeper level. He highlights the sense of belonging, support, and accountability that a community can provide for podcasters and their audience.00:13:44 - Creating a PDF to Give Away, Chris discusses the versatility of creating a PDF and emphasizes that it doesn't need to be lengthy. He suggests focusing on one thing that connects with your audience and provides value.00:14:19 - Designing an Avatar, Chris explains the importance of designing an avatar and testing the content to ensure it resonates with their struggles. He shifted his avatar from early 20s to 35-55 based on feedback and community needs.00:17:05 - Starting a Paid Membership Community, Chris shares his experience of starting a community and opting for Mighty Networks as the platform. He initially started with a free beta version to gather feedback and later introduced a paid membership.00:18:01 - Learning from the Community, Chris highlights the importance of learning from the community during the first quarter. He gathered insights on user experience, engagement, and preferences, which helped him refine the community.00:19:11 - Setting the Price Point, Chris formed a steering committee from the community to determine the right price point for the paid membership. By involving the members in the decision-making process, he gained their support and converted 23% of the free group into members.00:25:56 - The Importance of Community, Chris discusses the value of creating a community of like-minded individuals to support and encourage one another in their faith and personal struggles. 00:26:29 - Creating Engaging Events, Chris explains how he organizes various events and activities within the community to encourage participation and open discussions on topics such as Bible study, sexual purity, and business meetings. 00:27:27 - Utilizing Technology for Convenience, Chris highlights the use of the Mighty Networks app to make it convenient for members to access the community and receive notifications about upcoming events and content. 00:29:05 - Delegating Responsibilities, Chris emphasizes the importance of having moderators within the community who help facilitate events and manage specific areas, allowing for scalability and shared leadership. 00:31:30 - Authenticity and Vulnerability, Chris shares the power of being open and honest about personal struggles, as it creates a deeper connection with community members who can relate and support one another.00:38:00 - Introduction to the Community, Chris encourages listeners to sign up for the community and try it out. He shares that he is open to helping others with starting their own community and advancing their goals.00:38:29 - Open Book Approach, Chris emphasizes his willingness to help others by offering one-on-one conversations and showing them how to use the platform. He believes in advancing the kingdom and supporting others' growth.00:39:11 - Building Connection in Facebook Groups, Chris advises Joey to start by having one-on-one conversations with men at his church or other individuals he can connect with. Building authentic relationships is key to finding out what men are struggling with.00:40:36 - Starting a Beta Group, Chris shares his idea of starting a free beta group to test out the content and gather feedback before monetizing it. He believes in the power of having a sounding board and making adjustments based on the community's needs.00:42:30 - Overcoming Imposter Syndrome, Chris encourages Joey to use his own struggles and experiences as content for speaking to other men. Being transparent and sharing personal stories can help others relate and find support in the community.00:50:56 - Introduction, Eric introduces the guest, Chris Grainger, and mentions that they will be discussing building community on this podcast episode.00:51:02 - Challenges with Facebook, Chris talks about the struggle of capturing an audience on Facebook due to its distracting nature and mentions the growth of CPA (Cost Per Action).00:51:13 - Using Kajabi's community product, Chris mentions using Kajabi's new community product to help people find more community within Kajabi. He acknowledges the need for more places for people to go.00:51:39 - Troubles with building community, Chris mentions that she has had trouble with building a community but expresses willingness to work on it.00:51:54 - Conclusion and podcast promotion, Eric thanks Chris for being on the podcast and mentions that the episode on building community will be released later in the summer. He promotes Chris' podcast, "The Lion Within Us."
Resources
Join the Christian Podcasters Association/ Christian Podcasters Association Facebook group: If you're interested in starting or growing your Christian podcast, consider joining the Christian Podcasters Association. You can find more information and sign up on their website.
Join the Christian Podcasters Association membership.
Check out Chris Grainger's podcast and membership community, The Lion Within US, designed to help Christian men take accountability for themselves and their families.
Download Chris Grainger's lead magnet, Ten Scriptures to Fight Like a Lion, and receive a ten-email sequence to help you in your spiritual battles.
Get Chris Grainger's lead magnet, Nine Habits to Be an Effective Leader, and learn practical tips for leadership.
Sign up for Chris Grainger's personal finance e-book, available on The Lion Within US website.
Consider starting a paid membership community for your podcast using platforms like Kajabi or others.
Connect with Eric Nevins and Chris Grainger on LinkedIn and Facebook to continue the conversation and build relationships.
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Have you ever experienced a moment that completely changed your perspective? That moment when you thought you knew what to expect, but were hit with an unexpected twist that left you reeling?
Well, that's exactly what happened to me at conferences.
At first, it was all about the excitement of meeting my podcasting idols and making new connections. But little did I know, the true treasure of these gatherings was something entirely different.
Stay tuned to find out the surprising twist that completely transformed how I approach conferences, leaving me hungry for more.
Quotes from the episode:
"The gold is in the follow up. That's where you actually reap the rewards of the conference." - Eric Nevins
"I think we need as Christians to show up to those events as much as we can." - Eric Nevins
"Great questions never get old. They have the power to connect, inspire, and create meaningful conversations. "- Eric Nevins
In this episode, you will be able to:
Discover the unexpected rewards of participating in podcasting conferences.
Understand the fundamental role that networking plays in the podcast industry.
Learn how to wield conversation as a tool for creating meaningful industry relationships.
Grasp why maintaining connections post-conference can fuel your podcast's growth.
Identify the power of leveraging a variety of communication avenues for efficient collaboration.
Timestamped summary of this episode:
00:00:00 - Introduction, Eric Nevins welcomes listeners to the Christian Podcaster and introduces the podcast as a resource for learning and growing in podcasting.00:01:21 - Podcast Movement, Eric shares his excitement for the upcoming Podcast Movement conference and the opportunity to connect with other podcasters, both Christian and non-Christian. He highlights the value of meeting new people and the chance to represent Christ in the podcasting community.00:04:10 - Meeting Podcasting Heroes, Eric reflects on his past experiences of meeting influential podcasters at conferences, such as Eric Fisher, John Lee Dumas, and Cliff Ravenscraft. He encourages listeners that it is possible to meet and connect with their own podcasting heroes.00:07:56 - Learning to Serve, Eric recalls a valuable lesson he learned at the Free the Dream conference about the importance of serving others. He encourages listeners to approach conferences with a spirit of service and to ask how they can help others.00:09:55 - Concentrating Content Consumption, Eric advises listeners to be strategic in choosing which sessions to attend at conferences. Rather than trying to consume all the content, he suggests focusing on specific topics or speakers that align with their podcasting goals.00:11:10 - More Than Free Events, Eric reminds listeners that conferences offer more than just free events. While it's enjoyable to attend these events, he encourages listeners to prioritize their own well-being and not feel obligated to participate in every00:13:40 - The Importance of Crafting Engaging Questions, Eric shares the importance of having a few go-to questions to avoid awkward silences and engage in interesting conversations. By asking about topics that others may not usually talk about, you can make the interaction about the other person and create meaningful connections.00:15:07 - Enjoying the Conference Experience, Eric expresses his love for attending conferences and the opportunity to connect with people. However, he also acknowledges that social interactions can be draining, and sometimes it's necessary to take a break and relax, especially when attending a conference in your own city.00:15:56 - The Power of Follow-Up, Eric emphasizes the importance of following up with contacts after a conference. Within three to seven days, he suggests sending emails or messages to connect and solidify any potential collaborations or connections made during the event. Consistent follow-up can lead to successful outcomes.00:16:59 - Persistence in Follow-Up, Eric advises continuing to send follow-up emails if initial attempts do not receive a response. He suggests spacing out the emails by several days to maintain contact and increase the chances of a reply. Persistence in follow-up can be key to reaping the rewards of a conference.00:17:48 - Share Your Conference Learnings, Eric invites listeners to share their own conference learnings and experiences. He encourages feedback and discussion, inviting participants to comment on the podcast episode or reach out through the Christian Podcasters Association website or social media platforms.
Resources Mentioned:
Join the Christian Podcasters Association/ Christian Podcasters Association Facebook group: If you're interested in starting or growing your Christian podcast, consider joining the Christian Podcasters Association. You can find more information and sign up on their website.
Attend Podcast Movement: If you're a podcaster or aspiring podcaster, consider attending Podcast Movement, the largest podcasting conference in the world. It's a great opportunity to learn, network, and meet other podcasters. Check out their website for more details and to register for the event.
Join the Christian Podcasters Association membership
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Hey friends!
Have you been wondering about joining CPA Gold but would like to experience it first? This is your chance for a sneak peek at the kinds of people we bring in to learn from.
Here are the details:
When it comes to social media, there's only one relationship status that makes sense: it's complicated.
As Christian creators, we are always looking for effective ways to get our message out. Any other posture is dereliction of duty. But when you see harmful, manipulative, and damaging tactics used by some to sell online, you can easily become discouraged.
How should Christian creators like you and me interact with social media?
Our guest this week is Chris Martin is the author of Terms of Service, about the costs of social media. He also has a new book, The Wolf in Their Pockets: 13 Ways the Social Internet Threatens the People You Lead, and will share with us about it, as well.
If you've ever wondered how to be a Christian creator and engage on social media, do not miss this session!
MEET OUR GUEST CHRIS
Our guest Chris Sanders, he is an editor at Moody Publishers and a Social Media Marketing and Communications Consultant. He regularly writes his stuff in the Substack Newsletter. He’s written the book Terms of Service, and he has a new book coming out called The Wolf in their Pockets: 13 Ways the Social Internet Threatens the People You Lead, which is very clever and provocative.
Connect with me and let me hear your thoughts over on Facebook!
TOPICS DISCUSSED:
Working in social media and online contentThe difference between technology and social mediaHow social media has changed our relationship with GodThe problem with passive ignorance on social mediahow can a Christian with a message engage in social mediaHow social media can shape usNever feel bad about promoting your own stuffThe positives of social media engagement and communityPut the focus on the people you're trying to serveHow much longer will we be willing to give up autonomy for social mediaFinding success off of social mediaHow to engage in a Christ- like way on social mediaHow can a Christian, engage a Christian with a message engage in social mediaHow can Christian creators avoid the sort of harmful manipulative, deceptive practices that people have on social to kind of sell their their junk, whatever it is, and, and do it in a way that really honors not only Christ, but also the human beings that they're trying to share it with Best tip for translating your followers to your email listRESOURCES AND LINKS FROM THE SHOW:
Substack NewsletterTerms of Service WebsiteTerms of Service BookThe Wolf in Their Pockets: 13 Ways the Social Internet Threatens the People You Lead Paperback – March 7, 2023: Christian podcasters Association MembershipNeil Postman’s Book Amusing Ourselves to Death: Public Discourse in the Age of Show Business Paperback – December 27, 2005CONNECT WITH CHRIS MARTIN
FacebookTwitterInstagramWebsiteEmailCONNECT WITH ME
CHRISTIAN PODCASTER ASSOCIATION (CPA) FB GROUPCHRISTIAN PODCAST GUEST FB GROUPHALFWAY THERE PODCASTHALFWAY THERE PODCAST FB CHRISTIAN PODCASTER ASSOCIATION MEMBERSHIPMORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
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Are you eager to generate income and establish a sustainable platform?
Wondering how you can monetize your show and turn your hobby into a full time ministry?
Well, today we have a very special guest, Amy Fritz, a veteran in podcasting, she hosts the popular Untangled Faith Podcast. Together, we will discuss the idea of monetization, why it doesn't have to be difficult or a huge effort, and some creative ideas for getting started.
Listen to this episode in your favorite podcast app now!
Quotes from the episode:
Money is really nothing more than an exchange of value. Provide something so valuable that it's worth exchanging a little bit of the money that you work hard for. - Eric Nevins
You're promising a transformation with your podcast. Deliver that promise to your audience in a package they can purchase. - Eric Nevins
Don't limit yourself to just sponsorships and donations. Explore merchandise, memberships, courses, and other services that align with your podcast's mission. - Amy Fritz
In this episode, you will be able to:
Grasp the essentials of how monetization can drastically boost your podcast's success.Discover simple and creative paths to monetization, like merchandise creation or providing coaching sessions.
Understand ways to subtly promote your own offerings within the podcast to generate income.The importance of having a community in cultivating a loyal listener baseKey Takeaways:
Consider creating stickers with catch phrases or quotes from your podcast and offer them to your audience as a way to support your show. Use platforms like Canva and Sticker Mule to design and print the stickers.Advertise your own products or services on your podcast, such as books, ebooks, or speaking engagements. Let your audience know that supporting your podcast helps support your work.Offer coaching sessions or consultations as a way for your audience to support your show and receive personalized guidance or advice. Provide a PayPal link or other payment method for easy transactions.Consider creating a membership program or Patreon community where listeners can join and receive exclusive content or perks in exchange for their support.Offer a thank you gift or bonus to listeners who support your podcast financially. This could be a free ebook, a personalized thank you note, or a special downloadable resource.Create an online store where you sell merchandise related to your podcast, such as t-shirts, mugs, or other branded items. Provide a link or website where listeners can make purchases.Partner with other podcasters to help promote your showResources Mentioned:
Join the Christian Podcasters Association Facebook group for support, networking, and to ask podcasting questions.Join the Christian Podcasters Association membershipSticker MuleRayburn's Life Repurposed PodcastAre you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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How does a Christian content creator stay faithful to their message and the Gospel while interacting with those who do not believe?
Today, we talk with Rob Kirkpatrick, executive producer at Focus on the Family. Rob’s take on creating great content, how to handle hot button issues in the most graceful way, and how to create an emotional connection to your audience will change how you create your show.
MEET OUR GUEST ROB
Our guest Rob Kirkpatrick is the executive producer for Focus on the Family radio programs and podcasts. Rob has set the standard of excellence for Focus’s audio content; now heard by over 6 million people each week.
Connect with me and let me hear your thoughts over on Facebook.
TOPICS DISCUSSED:
What does Rob do at Focus as the Director of the Audio contentBenefits of having a Podcast series The most challenging part of creating great content What's something that Rob wishes podcasters knewHow to keep listeners connected and keep them engagedHow did Rob learn how to engage with listenersEmotional connectionHow does he know what’s on the listener's mindHow do you learn to discern your audience’s needFinding ways to keep the audience engagedWhy pure audio is the most powerful form of communicationThe power of audio intimacyWhy a good mic is importantRob's strategy in dealing with divisive situations both personally and professionally in contentWhat are the things that we need to take into consideration if we’re going to be addressing some of the big issues of the dayAcknowledging people’s differences and finding ways to reach people where they are and letting the Holy Spirit be the Holy SpiritWhat Focus on the Family is all aboutRESOURCES AND LINKS FROM THE SHOW:
Focus on the Family WebsiteThinking Fast and Slow by Daniel KahnemanFocus on the Family Broadcast (Podcast)Podcast Movement 2023 in Denver, ColoradoCONNECT WITH ROB
FacebookTwitterInstagram LinkedinWebsiteCONNECT WITH ME ERIC NEVINS
CHRISTIAN PODCASTER ASSOCIATION (CPA) FB GROUPCHRISTIAN PODCAST GUEST FB GROUPHALFWAY THERE PODCASTHALFWAY THERE PODCAST FB CHRISTIAN PODCASTER ASSOCIATION MEMBERSHIPAre you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
MORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
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Joined by the incredible Amy Fritz, we discuss the power of show notes, email marketing, social media engagement, collaborations, and SEO. Whether you're a seasoned podcaster or just starting out, these insights will help you reach more people and make a greater impact. Don't miss out on this valuable episode!
Treat social media as a tool for connection, not a distraction or enemy. - Amy Fritz
In this episode, you will:
Discover the crucial role of show notes and individual web pages in enhancing your podcast experience.Learn how potent email marketing strategies can spike the growth of your email list.Delve into the power of social media platforms in driving podcast promotion and audience engagement.Learn about the potential of collaborations and partnerships with influencers and fellow podcasters in expanding your podcast reach.Uncover the importance of search engine optimization (SEO) for boosting your podcast's discoverability.Resources:
Join the Christian Podcasters Association on FacebookVisit the Christian Podcasters Association website -
Is writing a book really that hard?
What if your podcast could be turned into a book easier than you think?
Our guest today is Kent Sanders, the founder of Inkwell Ghostwriting, which helps leaders grow their business through books and other content. He is also the author and co-author of numerous books, including 18 Words to Live By: A Father’s Wisdom on What Matters Most and co-author of The Faith of Elvis: A Story Only a Brother Can Tell with Billy Stanley, Elvis Presley’s stepbrother.
In addition to writing books for himself and his clients, Kent loves to help other writers. He is the host of the Daily Writer podcast and the founder of the Daily Writer Club, a membership community that helps writers build a business with their skills.
Get started writing now!
TOPICS DISCUSSED:
Kent's work and how he helps writersHow he prepares his content for his daily podcast and remains on top of thingsHow writing has influenced his life and how he came into this businessThe ethics of ghostwritingWhat a ghostwriter doesThe most common misconception about writing booksThe value of community and competitionRepurposing contentThe difference between self-publishing and traditional publishingRights to intellectual propertyTurning your podcast into a bookWhat are the most important practices for podcastersThe best way to structure a bookRESOURCES AND LINKS FROM THE SHOW:
18 Words to Live By: A Father’s Wisdom on What Matters Most The Faith of Elvis: A Story Only a Brother Can TellThe Daily Writer PodcastThe Daily Writer ClubThe Pathway to Your Writing Dreams: The Daily Writer with Kent Sanders Clear the Clutter: Piles of Paper: The Daily Writer with Kent Sanders FreebiesDaily Writer Club Membership 14 days Free TrialCONNECT WITH KENT SANDERS
FacebookThe Daily Writer with Kent Sanders PodcastWebsite for Kent's membership groupCONNECT WITH ME
CHRISTIAN PODCASTER ASSOCIATION (CPA) FB GROUPCHRISTIAN PODCAST GUEST FB GROUP -
What's the first thing you thought you had to do once you made the decision to start your podcast?
If you said "Buy a microphone," you're not alone.
Most of us start with the how questions at the beginning of the podcasting journey. We addressed some of the basic equipment in our episode called Getting Started with Podcasting, so we won't belabor those points here.
Instead, this episode focuses on the other aspects of your podcast that set you up for success later like your website and email. And, if that sounds too daunting, don't worry, I share some easy ways to create both using simple tools.
If you're stuck on the "mechanics" of your podcast, this episode is for you.
Quotes from the episode:
“Invest in tools and systems that make your podcast mechanics function smoothly.”
Timestamped summary of this episode:
00:00:03 - Introduction, Eric introduces the topic of the mechanics of podcasting and explains how it fits into the metaphor of building a house for your podcast.00:05:26 - The Importance of a Website, Eric explains why having a website for your podcast is essential for content marketing and offers two recommended tools for creating a website.00:10:28 - Creating Show Notes, Eric emphasizes the importance of creating show notes for each episode, which serve as a repository for links and a way to drive traffic to your website.00:13:33 - Committing to Consistency, Eric encourages podcasters to commit to consistency in order to build an audience and offers tips for staying on track with regular episodes.00:18:38 - The Power of Email Marketing, Eric discusses the benefits of email marketing for podcasters and encourages listeners to start building an email list, offering tips for getting started.00:14:07 - Building Your Podcasting Toolbox, Eric recommends using Podpage or Kajabi for website creation and building an email list. He also suggests using hosting services like Captivate or Libsyn. Eric stresses the importance of committing to learning one piece at a time and iteratively improving your podcasting process.00:15:31 - Email List, Eric emphasizes the importance of building an email list, even if you're just starting out. He recommends using tools like AWeber, ConvertKit, MailChimp, or Mailer Lite to start collecting emails. He suggests emailing your episodes out every time you produce one.00:17:23 - Podcast Equipment, Eric recommends investing in a good microphone, preferably one that costs around $100 and lasts a long time. He also mentions that editing software like Hindenburg, GarageBand, or Audacity can be used for post-production.00:22:24 - Podcast Workflow, Eric shares his podcast episode workflow, which includes pre-production tasks like content creation and show note preparation, the recording process with emphasis on audio levels and introductions, and post-production editing and scheduling. He encourages podcasters to iterate and improve one aspect of their podcast every quarter.Resources Mentioned:
Join the Christian Podcasters Association Facebook group for support, networking, and to ask podcasting questions.Check out the Getting Started with Podcasting episode for microphone recommendations and other tools.Developing your Mindset for Podcasting Success episodeConsider using PodPage or KajabiAbove are affiliate links that pay a small commision back to CPA if you use them.Join the Christian Podcasters Association membershipAre you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
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Do you want to let more people know about your podcast?
Of course you do, right?
Well, that means you are a marketer and need to share your podcast in an ethical way. But with so many negative and often gross example on social media and in your inbox, where do you learn about marketing done well?
Our guest recording today is Jonathan Carone, owner of CaroneDesigns and fellow podcaster of two shows (Unlearning Youth Group and Unlearning Church Staff). In his business, he designs websites and marketing strategies that work for churches. His podcast promotion is top notch as well.
Today, Jonathan will share how to let people know about your show ethically, his best marketing strategies, and the essentials for your podcast website.
MEET OUR GUEST JONATHAN
Jonathan Carone has his own design and marketing firm Carone Designs and he runs two podcasts, Unlearning Youth Group and Unlearning Church Staff where he helps people work through their deconstruction in a way that leads to the real Jesus. He is also a StoryBrand Certified Guide.
Connect with me and let me hear your thoughts over on Facebook!
TOPICS DISCUSSED:
How he help churches and what he do with marketingHow to position yourself as the solution to your audience's problemLeading people to JesusHow would he reframe marketing for usIdentifying the purpose of creating a podcast, is it for someone to helpBasic marketing strategy and what is Jonathan’s weekly routine for promoting your podcastHow to promote your podcastHow has Tiktok influence his podcast How to listen to your audienceDoes everybody need to have their own websiteThe importance of having a website and How to build itWhat do people need to have on their website aside from email sign upThe number one mistake people make when it comes to their websiteRESOURCES AND LINKS FROM THE SHOW:
Don Miller’s StoryBrand Book/ CertificationCarone Designs Unlearning Youth Group Podcast Unlearning Church Staff Podcast TiktokAcastCONNECT WITH JONATHAN CARONE
WebsiteTiktokCONNECT WITH ME ERIC NEVINS
CHRISTIAN PODCASTER ASSOCIATION (CPA) FB GROUPCHRISTIAN PODCAST GUEST FB GROUPHALFWAY THERE PODCASTHALFWAY THERE PODCAST FB CHRISTIAN PODCASTER ASSOCIATION MEMBERSHIPMORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
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