Episódios
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What if I told you that you could make more money, book more clients, and boost your profits—without investing in more marketing, adding new services, or expanding into retail? Sounds too good to be true, right? In this episode, I’ll reveal how some of my clients have doubled their business and hit six figures without spending an extra dime on marketing. Spoiler: it's all about making small but powerful tweaks.
We’ll dive into three key strategies that can transform your business: from fixing your team’s rebooking consistency, to reactivating past clients, and optimizing your schedule to serve more clients with the resources you already have. These are actionable steps you can implement today to increase revenue without the marketing spend.
If you’re ready to take your business to the next level, this episode is for you. And if you want personalized help to accelerate your growth, don’t miss out on our intensive coaching offer! Tune in and start scaling your success.
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness -
Welcome to the Scaling Wellness podcast! In this episode, we delve into the inspiring journey of Nicole Miller, the determined owner of Miller Massage, a boutique day spa in Surprise Arizona.
Nicole's story is one of resilience, as she shares her experiences of overcoming financial challenges to build a successful business from the ground up.
Throughout the episode, Nicole reflects on the obstacles she faced during the pandemic, including losing and regaining clients, expanding her business, and transitioning from a solo practitioner to managing a growing team.
She offers valuable insights into the mental shift required to embrace her role as a business owner, the complexities of handling finances, and the significant decision to switch her team from independent contractors to W-2 employees.
Nicole's candid discussion also touches on the realities of running a small business, from the impact of COVID-19 to managing client retention and salon policies. Her experiences with marketing strategies like Groupon, strong cancellation policies' importance, and relentless determination offer practical lessons for entrepreneurs in any industry.
Join us as we explore Nicole's journey of passion, perseverance, and entrepreneurial spirit.
Check out Nicole’s website:
https://millermassage.com/
Her social media pages:
facebook.com/millermassage/
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Struggling to keep your clients coming back? If you’re sending new clients to your team but can’t seem to get them to rebook, this episode is for you. As we transition from summer to fall, many of my 1:1 clients face the same challenge. You’re great at what you do, but success isn’t just about attracting clients—it’s about retaining them.
In this episode, we tackle a common mistake: assuming that your team should just "get it" after being shown once. It’s not enough to explain things once and expect mastery. We’ll explore "The Training Trinity"—a powerful approach to ensure your team has the systems, accountability, and repetition they need to succeed in rebooking.
Your business deserves the same care you give your clients. If you’re ready to build a thriving, sustainable, high-revenue, low-stress business, you’ve got to put in the work on your business, not just in it. And remember, you don’t have to do it all alone—discover how our intensive coaching can help you elevate your team's performance.
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness -
Are you struggling with team members who just aren't meeting the mark? Whether it's a lack of motivation, skill gaps, or a negative attitude, dealing with underperforming employees can feel like a daunting task.
In this episode, we dive deep into the strategies and techniques that can transform your most challenging employees into valuable assets. From identifying the root causes of poor performance to implementing effective coaching methods, we provide actionable steps to help you navigate these tough situations with confidence.
Tune in and learn how to build a stronger, more cohesive team by addressing the issues that matter most. This isn't just about management—it's about leadership that inspires change. Don't miss out!
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness -
In this inspiring story, we've witnessed the remarkable transformation of Tara Tuverson's solo massage practice into a thriving group business, The Cove Massage Studio.
From starting with zero clients in a new town to generating nearly $30,000 in monthly revenue, Tara's success was not mere luck, but the result of strategic planning, effective mentorship, and innovative marketing techniques.
Tara's story is a testament to the power of vision, perseverance, and the implementation of proven strategies.
By tuning in and applying the insights shared here, you too can take your practice to new heights and achieve remarkable growth.
Check out Tara’s website:
https://www.thecovemassagestudio.com/
Her social media pages:
https://www.facebook.com/thecovemassagestudio
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness -
In this episode of Scaling Wellness Podcast, we tackle how to stop the revolving door of employee turnover that plagues many practices.
Discover how to attract the right people by articulating your core values, avoid desperate hiring mistakes, and implement retention strategies that truly work. We dive into effective management practices, balancing guidance with autonomy, and the power of recognizing and rewarding your team to boost morale and loyalty.
Tune in for actionable advice that will help you create a stable, dedicated workforce and transform your business's success.
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Today, Emily Woodside is the proud co-owner of Purity Day Spa, a full-service day and med spa in Oklahoma City, boasting 17 amazing team members.
Emily and her husband founded Purity Day Spa after being inspired by their travels and visits to local spas. Despite not being massage therapists or aestheticians, they turned their vision into reality, growing their business from scratch to a thriving team of over 12 practitioners in just three years, all during the challenges of the COVID-19 pandemic.
In this episode, we revisit our conversation with Emily to explore how they navigated and grew during the COVID shutdowns, how implementing EOS revolutionized their business processes and management, and the key areas of growth that are essential for managing a large team effectively.
Tune in to gain insights and inspiration from Emily's incredible journey!
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Get ready to be inspired as we uncover the secrets of growing your practice from zero to $10k, $50k, and even $100k per month.
In this episode, we dive into the transformative journey of evolving from a hands-on business to an independent powerhouse, and ultimately creating a thriving enterprise that flourishes without you. Discover the strategies to elevate your massage business to seven figures and beyond.
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Ready to take your practice to the next level?
Visit www.scalingwellness.com/chat
and let's start scaling your success together. Tune in and let's make it happen!
Learn more at www.scalingwellness.com
Follow us on Instagram: www.instagram.com/scalingwellness
Together, we'll tailor a plan to turbocharge your business journey and propel you toward success!
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In this episode of The Scaling Wellness Podcast, I’ve had the privilege of learning about the inspiring story behind BodyLogic, an intimate boutique massage therapy practice in rural West Virginia.
The founder, Matthew E. Smith, has built a business that goes beyond just relaxation, offering a comprehensive approach to wellness by blending different modalities to cater to diverse client needs.
With over fifteen years of experience as a licensed massage therapist and myofascial release specialist, Matthew has honed his skills in deep tissue and Dalton's Myoskeletal Alignment Technique, empowering his clients to achieve optimal wellness.
This episode has provided a captivating glimpse into the mind and success of a true wellness entrepreneur, inspiring us to explore the power of integrative care and the transformative impact it can have on individuals and communities.
We delve into:
Balancing business growth with personal passion
The challenges and rewards of managing a diverse team
The importance of a supportive and unified work environment
Tips for navigating interpersonal dynamics in the workplace
Check out Matthew’s website:
https://www.bodylogicclinic.com/
His social media pages:
https://www.facebook.com/Bodylogicclinic
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness -
In today’s compilation episode, we delve into the triumphs and trials of massage business owners navigating the ever-evolving wellness industry.
Join us as we explore the raw and real stories behind the biggest struggles faced by these entrepreneurs on their journey to success.
This episode features:s
Dr. Jess Reynolds. holds a Doctorate in Acupuncture and Traditional Chinese Medicine, is a registered massage therapist and certified life coach.In addition to his clinical work, Dr. Jess is a speaker and educator, providing continuing education programs for massage therapists focused on more than just hands-on skills.
Jen Jones. Jen owns Chesapeake Serenity Massage, a spa in Arnold, Maryland that offers unique therapeutic methods.
Linda Durant. Linda is the proprietor of The Holistic Spa in Gaylord, Michigan, where they specialize in providing holistic services to enhance your physical, mental and spiritual well-being through their spa services.
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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In today's episode, we dive deep into essential strategies for practitioners looking to expand their teams. Transitioning from a solo operation to managing a team is a significant step, and we’re here to guide you through it with ease.
In this episode, we discuss:
The critical elements you need in place before expanding your team.
Practical advice on maintaining business values and vision.
Steps to ensure your new hires are set up for success.
This episode is packed with actionable tips to help you make informed decisions and set a strong foundation for your growing wellness practice.
Plus, don’t miss out on our Free Hiring Kit! Visit scalingwellness.com/hiring-kit-download to grab your complimentary checklist, interview questions, and a sample job ad template.
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Ready to Scale Faster?
If you’re eyeing significant growth and aiming for those $50k months, I’d love to chat with you. Schedule a strategy session with me at scalingwellness.com/chat and let's accelerate your journey to success.
Stay Connected:
Follow us on Instagram: @scalingwellness for updates and highlights.
For more insights and resources, visit scalingwellness.com.
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Welcome back to another episode of the Scaling Wellness podcast!
Today, we're joined by Venise Dixon. Venise is the owner and founder of Indulgence Health, a boutique wellness practice in Maryland. After a career in engineering, Venise recognized the lack of representation for Black communities in the wellness industry. She trained in massage therapy and started a mobile business in 2007, later expanding into a multidisciplinary wellness oasis in 2014.
Indulgence Health offers a range of services, including massage, yoga, acupuncture, counseling, and skincare, providing holistic healing experiences. Venise's vision is to create a space of representation and inclusivity for underserved communities, offering services that provide relief from pain, depression, and anxiety.
We delve into:
Representation Matters: Delve into the significance of representation in the wellness industry, particularly for black communities, and the impact of creating safe spaces for all individuals to access holistic care.
Navigating Growth: Hear Venise's insights on scaling her business, from making strategic hires to cultivating a diverse team of practitioners aligned with her vision.
The Role of Business Coaching: Venise emphasizes the value of having a business coach to navigate entrepreneurship. Coaching provided guidance, accountability, and support, helping them overcome challenges and achieve their goals.
Managing Growth and Delegating Responsibilities: Venise described her experiences of relinquishing responsibilities, like bookkeeping, and the benefits of seeking specialized expertise to streamline operations.
Navigating Financial Matters: Venise’s shift from fear-based decision-making to a more confident and strategic approach, as well as the importance of seeking knowledgeable professionals, such as CFOs and tax advisors, to support financial management.
Check out Venise’s website:
https://www.indulgencemb.com/
Her social media pages:
https://www.facebook.com/IndulgenceHealth
https://www.instagram.com/indulgencehealth/
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Get ready to supercharge your business mindset with a brand-new episode of the Scaling Wellness Podcast!
In this solo deep dive, we're uncovering the game-changing secrets hidden within five powerhouse books. Whether you're a seasoned entrepreneur hungry for fresh insights or just dipping your toes into the world of business ownership, this episode is your ticket to unlocking next-level growth.
Join us as we explore the wisdom packed into "The E Myth Revisited" by Michael E. Gerber, SYSTEMology: Create Time, Reduce Errors and Scale Your Profits with Proven Business Systems" by David Jenyns, "Clockwork: Design Your Business to Run Itself" by Mike Michalowicz, "Making Money Is Killing Your Business" by Chuck Blakeman, and "Traction: Get a Grip on Your Business" by Gino Wickman. These aren't just books – they're your roadmap to success, guiding you through the twists and turns of entrepreneurship with clarity, purpose, and undeniable results.
If you're ready to revolutionize your approach to business growth, this episode is your golden ticket. Dive deep into the show notes for links to each must-read book and unlock the secrets to working smarter, growing faster, and achieving your wildest business dreams.
But wait, there's more! Don't miss your chance to schedule a 1-on-1 strategy session with us at www.scalingwellness.com/chat.
Learn more at www.scalingwellness.com
Follow us on Instagram: www.instagram.com/scalingwellness
Together, we'll tailor a plan to turbocharge your business journey and propel you toward success!
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Welcome back to another episode of the Scaling Wellness podcast!
In today's episode, we delve into the inspiring journey of Eric Oliver, a visionary physical therapist and the founder of Beyond Exercise, a comprehensive physical therapy and fitness facility. Born in California to immigrant Filipino parents, Eric was instilled with values of hard work from an early age, a trait that would shape his entrepreneurial path in the medical field.
Beyond Exercise is not your typical physical therapy center. Eric's vision was to create a practice free from the constraints of insurance limitations, focusing solely on what's best for the patient. With a team of 10 physical therapists, 5 fitness coaches, and various wellness experts including massage therapists, health coaches, and Pilates instructors, Beyond Exercise offers a holistic approach to wellness that prioritizes individualized care and results.
We delve into:
Breaking Free from Insurance Constraints: Eric shares his journey of dissatisfaction within the traditional medical system and his decision to forge a new path focused on patient-centric care.
Working with Complex Cases and Athletes: Beyond Exercise specializes in treating complex cases and working with athletes, providing insights into the challenges and rewards of such specialized care.
Scaling a Wellness Practice: With a large team and a wide range of services, Eric discusses the challenges and triumphs of scaling Beyond Exercise, including implementing an entrepreneurial operating system inspired by the book "Traction: Get a Grip on Your Business."
Balancing Roles: As both owner and practitioner, Eric navigates the delicate balance of managing the business while ensuring team and patient satisfaction.
Whether you're a solo practitioner or aspiring to scale your wellness practice, this episode offers valuable insights into building a successful business focused on patient care and community impact. Join us for an enlightening conversation with Eric Oliver of Beyond Exercise!
Check out Eric’s website:
https://www.gobeyondexercise.com/
His social media pages:
https://www.facebook.com/goBeyondExercise/
https://www.instagram.com/gobeyondexercise
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Are you currently facing challenges in retaining clients and ensuring a fully booked schedule for your team?
In this insightful episode, we delve deep into providing you with practical and actionable advice on not only identifying your ideal clients but also crafting tailored marketing strategies that will resonate with them.
Additionally, we offer valuable insights on employee retention strategies to help you build a strong and dedicated team that will drive the success of your business.
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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In this special episode of the Scaling Wellness podcast, we delve into a pivotal transformation in the wellness industry: the shift from solo practitioner to team manager.
Join us as we explore the profound changes in mindset experienced by wellness professionals as they transition into leadership roles.
From navigating challenges to embracing growth, this compilation episode offers invaluable insights and inspiration for those embarking on their own leadership journey in the wellness world.
This episode features:
Danielle Ratliff. Danielle is the former owner of Serenity Now Massage Therapy in Cornelius, North Carolina. She currently owns a writing and marketing company called Joyful Rising.
Danielle has compassionately empowered thousands on well-being journeys as a Contributing Writer, Holistic Wellness Radio Show Host, Licensed Massage Therapist, Registered Dietitian, and Mental Health Advocate.
Julie Miller-Wilson. Julie is the co-owner of Body Kneads, Etc a spa, coffee shop & boutique fitness center in Lebanon, TN.
Julie and Heather studied massage therapy at Southeastern Institute and continued their massage therapy education in Myofascial Trigger Point Therapy at the MYO Pain Institute, Chicago. Both Heather and Julie are "working partners" at the spa, and are licensed Neuromuscular massage therapists and specialize in Myofascial Trigger Point Therapy.
Kelley Silva. Kelley, the proud owner of All About the Massage in Westford, MA, has been dedicated to providing top-notch therapeutic massage services since 2010. With a team of skilled practitioners, her practice has become a trusted hub for relaxation and pain relief within the Westford community.
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Welcome back to the Scaling Wellness podcast!
In this episode, we dive into the crucial topic of navigating the journey from where you are in your business to where you want to be.
We'll explore common hurdles, like lack of clarity and roadblocks, and provide actionable advice to help you find focus, address challenges, and propel your business forward.
Tune in for practical insights and a roadmap to turn your business dreams into reality.
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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Welcome back to the Scaling Wellness Podcast!
In part 2 of our conversation with Meagan Ford, the visionary owner of Integrated Massage and Wellness, we delve into her journey of transitioning from the treatment room to focusing on managing her massage therapy business.
We will explore the pivotal moment when Meagan's revenue nearly doubled from the previous year and gain valuable insights into the mindset shifts and strategies that led to this remarkable growth.
Whether you're a business owner seeking inspiration or contemplating scaling your own venture, this episode is filled with valuable advice and wisdom.
Join us as we uncover Meagan Ford's transformative journey and learn insights into scaling a successful massage therapy business.
We delve into:
Meagan's significant business growth over the past year and a half
Her business expansion and growth within the massage industry
Embracing change and taking ownership of the business
Challenges faced in hiring, managing, and treating clients simultaneously
Improvements in the hiring process, client retention, and revenue increase
Check out Meagan’s website:
https://www.imassagenh.com/
Her social media pages:
https://www.facebook.com/imassagenh
https://www.instagram.com/imassagenh
Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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In this second part episode, we have delved into how our guests have structured growth in the wellness industry. Through their unique stories and valuable insights, they have shed light on both intentional and unintentional factors that have led to impactful scale. From expanding services to fostering well-being, our guests have shared their experiences and choices that have shaped their growth journey.
By exploring these elements, we gain a deeper understanding of the strategies that contribute to success and impact in the wellness industry.
This episode features:
Lora Lindquist. Lora is the CEO of Palestra Boutique Spa, located in North & South Carolina.
Her team of 20 skilled aestheticians and massage therapists has achieved remarkable growth, providing a wide range of services for the ultimate luxurious spa experience.
Lora is a highly skilled massage therapist with an impressive 16 years of experience. She started her journey as a solopreneur, establishing Blue Heron Massage Flies to You. Today, she continues to thrive and operate in both Pawleys Island, SC, and Charlotte, NC.
Michael Greenspan. Michael is the proud owner of Massage Revolution, a family business that serves the South Bay, the Westside, and surrounding Los Angeles areas.
Aside from being the proud owner of his multi-location business, Michael still practices massage from time to time and is a highly qualified Neuromuscular Therapist, as well as an instructor, educator, and coach.
Linda Durant. Linda is the proprietor of The Holistic Spa in Gaylord, Michigan, where they specialize in providing holistic services to enhance your physical, mental, and spiritual well-being through their spa services.
Linda began at a chiropractor's office, then launched her successful solo practice. Despite a full client roster in her first year, she struggled to retain therapists long-term.
She started as a solo entrepreneur and now leads a team of 7. Her journey taught her valuable lessons that she now shares with others to help them succeed.
Nicholas Garman. Nick is the owner of Kalamazoo Athletic Wellness in Kalamazoo, Michigan. Kalamazoo Athletic Wellness was born out of a desire to provide a multi-angle approach to holistic wellness for athletes without the "crunchy" texture. Their approach is rooted in science-minded techniques with proven results.
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Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com
Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat
Follow us on Instagram: www.instagram.com/scalingwellness
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