Episódios
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Felt like your success is not because of your hard work and that it is only a matter of time when you are caught, because you are a fraud?
If you have ever felt like an imposter, then this episode is for you. We discuss about what is imposter syndrome, what are the common perception around it and things you can do to stop feeling like a fraud.Thank you for listening!
Reetika
TheMaiaCompany
Linkedin @Reetika Swaroop Srivastava
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Source & Links:
Feeling like a fraud?
Validation of the Impostor Phenomenon among Managers
Imposter Syndrome
Why Impostor Syndrome Can Be A Good Thing
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We all have been consumed by regret at some point in time. We play stories in our minds and criticise ourselves for decisions that we take. This regretful self talk can dwindle your focus and can harm your relationships, personally and at work. While regret is a negative emotion, a shift in perspective can turn this negative emotion into something positive. In this episode we discuss just that and learn how to use regret and negative self talk to our benefit.
Thank you for listening!
Yours,
Reetika
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LinkedIn profile (@Reetika Swaroop Srivastava):
Linkedin: https://www.linkedin.com/in/reetikaswaroopsrivastava
Read articles & insights:
Website: https://www.themaiacompany.com/
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Links & sources:
https://journals.sagepub.com/doi/abs/10.1177/0963721411408883
https://bigthink.com/neuropsych/chatter/
https://www.inc.com/jessica-stillman/ethan-kross-chatter-distanced-self-talk.html
https://fs.blog/rethinking-fear/
https://nautil.us/how-to-quiet-your-mind-chatter-9641/?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
https://hbr.org/podcast/2022/03/regrets-are-inevitable-start-learning-from-them
https://www.sciencefocus.com/the-human-body/7-and-a-half-myths-about-your-brain/
https://journals.sagepub.com/doi/abs/10.1177/0963721411408883
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Another failed new year resolution to exercise? The solution - don’t aim for radical change.
In this podcast we talk about how you can be consistent at your resolution to become fitter. Let's identify the line between what’s realistically possible and what’s optimistically plausible.
R.
https://www.themaiacompany.com/
Choose curiosity and courage, everyday.
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Why do you secretly like weird smells? Why does your food taste so good after recovering from a flu? Why do you like the smell of gasoline, or the smell of your partner's clothes? Let us find out in this episode of The BeNudge Show.
Thank you for listening!
Sincerely,
Reetika Swaroop Srivastava
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Read our articles: https://www.themaiacompany.com
Reetika's Linkedin: https://www.linkedin.com/in/reetikaswaroopsrivastava/
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Links referred to;
https://www.nationalgeographic.com/science/article/why-do-people-sometimes-like-stinky-things?loggedin=true
https://www.gq.com/story/body-odor-attraction
https://www.webmd.com/brain/news/20050107/why-we-love-hate-certain-smells
https://molekule.science/why-do-bad-smells-smell-good/
https://dana.org/article/ah-sweet-skunk-why-we-like-or-dislike-what-we-smell/
https://www.instyle.com/news/why-you-secretly-love-weird-smells
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Hi! We have been working on season 2 of BeNudge. Continuing from our previous season, this time we will be exploring ordinary behavioural changes which leads to extraordinary changes at work, at home and in the technological worlds as well.
Putting across a teaser of what you can expect in this season.
Thank you for listening!
Reetika
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Behavioural science is increasing in importance. What can we expect the next decade to look like? How can the impact of behavioural economics be amplified? We answer these questions and share our learnings from Nudgestock 2021 on this episode of BeNudge.
Visit us at (www.themaiacompany.com)
Follow us on (LinkedIn)
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Links for topics discussed in podcast
Miles Kimbal report on Cognitive Economics (Link)
Capegemini Data Powered Enterprise Report (Link)
Checkout our article: Combing Data and Behavioural Science. An Exploratory Study (Link) -
As an emerging economy, India is a go to place for several global brands. However, its cultural diversity acts as a challenge for these brands. Commercialised categories such as F&B and FMCG are influenced by local associations, regional behaviours and local tastes, all of these have to be accounted for while developing branding & marketing strategies. In this episode hosts Reetika & Arjun discuss how Indian culture effects marketing and branding strategies for global brands with examples. We also talk about the importance of understanding culture and employing a hybrid/local strategy instead of employing reginocentric strategy.
We hope you find this episode helpful.
Sincerely,
Reetika & Arjun
And as always, BeHuman, stay courageous and remember to Think Like Maia.
Please reach out to us if you think we can help you in any way at www.themaiacompany.com -
This is a special un-cut, un-edited podcast where we - Siddharth, Arjun and Reetika (myself) review the year and share the songs, the books and the movies that helped us get through this year. We also express gratitude towards our listeners and talk about the most loved posts and the best comments we have received.
Thank you all for being with us and for listening to our podcast. Wish you all a joyful new year!
Love,
Reetika & Arjun from Maia
Website: www.themaiacompany.com
Instagram: @think.like.maia
Twitter: @thinklikemaia
Medium: thinklikemaia.medium.com -
Music is everywhere. It’s the beat that keeps us bopping, its our escape from reality and it’s something we either choose to wind down or turn up too. But have we ever stopped and wondered, why does music affect us the way it does, and does it affect our reality or our behaviour in any way?
Join Arjun as he explores why certain kind of music makes us groove, the role of music in understanding cultures, its influence on our minds and its importance in advertising.
Featuring - DJ Brendan Lopez
We hope you find this episode helpful.
Sincerely,
Arjun
And as always, BeHuman, stay courageous and remember to Think Like Maia.
Please reach out to us if you think we can help you in any way at www.themaiacompany.com -
I am here, I am now, I am real, come embrace me ⁃ George Elerick
George is a behavioural experimentalist and the founder of Nudge Culture. He is a movie buff, an adventure junkie and a stand up comedian.
George is one of those people who have accepted and embraced his traumatic experiences and he has armed himself with his vulnerability, like his super power, which he then uses to help people navigate through their trauma. He believes that speaking about traumatic experiences should not be limited to celebrities or people with platforms. Instead more people, like you and me should talk about their trauma in an attempt to help those who struggle with their mental health.
In this episode, we talk about how trauma is subjective and varies from person to person, and why we should be talking about it. Make no mistake people, trauma is real and it needs to be talked about. We also discuss the intersection between trauma and behavioural science, and see how you can use nudges to help yourself overcome your fears and begin your journey towards healing yourself.
We hope you find this episode helpful.
Sincerely,
Arjun & Reetika
BeHuman, stay courageous and remember to Think Like Maia.
Please reach out to us if you think we can help you in any way at www.themaiacompany.com. -
If we look across the industry today, the single most underutilized resource for marketing agencies is programmatic automation. Helping our host Arjun expand on this topic is Siddharth Jaiman, a digital marketer, our mutual friend, an ex-colleague and most importantly, the third face of MAIA.
Join us, as we discuss the benefits of using marketing automation and so much more.
Please reach out to us if you think we can help you in any way at www.thinklikemaia.com.
Thank you for being here.
This is BeNudge by MAIA.
BeHuman, stay courageous and remember to Think Like Maia. Visit us at www.themaiacompany.com -
From helping people eat healthier at Google to increasing organ donation signups for the NHS, nudges are powerful little things that help influence positive human behaviour in a predictable way. Though seemingly trivial, nudges are surprisingly powerful. They can influence you to make better decisions about your health, about society and so much more. Join Reetika, as she discusses about the surprisingly influential world of seemingly trivial nudges. Please reach out to us if you think we can help you in any way at www.themaiacompany.com. Thank you for being here. This is BeNudge by MAIA. BeHuman and stay courageous
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If you find yourself asking how much data is too much data? Or perhaps, how can I make my insights deeper? Then this is the episode for you.
Joining me today is a friend and a mentor of mine, Ben Hinson. Ben has over 10+ years of experience in analytics and marketing and has worked with all the top names you can think off - WPP, EY, Merkle & Partners just to name a few.
So join us for a riveting conversation that covers a multitude of topics from breathing life into marketing strategies through insights to promoting conscious use of data to the world of performance-based rankings based on advanced analytics for basketball players.
So sit back, grab a coffee and take notes. This is going to be a good one.
BeHuman, stay courageous and remember to Think Like Maia.
www.themaiacompany.com -
From the era of Betty Crocker to the age of Social Dilemma, marketing as we know it has come a long way, and not all of it has been good. As a marketer, you have the ability to lead change, whether it is for the good or for the bad is up to you to decide.
With this episode, we hope we are able to give you some perspective on what marketing should be versus what it has become.
That's it for now! We thank you for listening.
BeHuman, stay courageous and remember to Think Like Maia.
Visit us at www.themaiacompany.com -
In this episode, we are going to introduce you to the hosts of BeNudge and the founders of Maia, Reetika & Arjun. This is a story about who we are, why we built Maia, and also a small dive into the word of understanding human behaviour.
So tune in to this podcast, as we cover a wide assortment of topics where we discuss new concepts, case studies and books that will help you see the possibilities of what you can do when you understand the human behaviour for what it really is.
Stay strong and BeHuman everybody! And Remember to Think Like Maia.
We love a good conversation! Reach out to us at our website.
www.themaiacompany.com -
This show is for those people who challenge the status quo, for those who think marketing is more than sales, this show for everyone and anyone who is trying to grapple with the mystery that is our reality.
This show is by humans for humans. Welcome, everyone to BeNudge by Maia.
We do an episode every week and for about 20 minutes, where we try and breakdown all things behavioural science, in our pursuit to build a conscious marketing framework.
Join us next week when we introduce the people behind BeNudge.
Be human everybody.
Visit us at www.themaiacompany.com
