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How can you purchase virtual real estate and invest in cryptocurrencies? How can we take part in the first Metaverse fashion week in Decentraland with Roberto Cavalli, Dolce and Gabbana, Tommy Hilfiger and more! What are web3 assets and more will be revealed in this episodes of Leaders and GameChangers.
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Marketing in today’s world can be one of the most complex and challenging industries. While there is so much opportunity because every business can benefit from great marketing, trying to build brand affinity and customer loyalty has many CEOs, marketers and brands striving to solve this modern day puzzle. How can we connect with customers, build the longer-term relationship beyond the sale, create the opportunity for new customers to fall in love with our product or company and help add increased value beyond what is normalized or expected.
On this fascinating episode of OWC's Leaders & GameChangers, Setorii would like to introduce you to the man that has cracked the code to help us all understand how to strengthen brand affinity and reach customers at a deeper level. His name is Raja Rajamannar and he is the CMO of MasterCard. He makes the magic happen at a brand we all admire and use. You probably have heard of the priceless campaigns that would run in commercials. They helped highlight our purchases beyond the cost of items, and the experience itself, because they help define that our time and moments are priceless. MasterCard helped humanize purchases by having us all realize that time and moments are our most valuable gifts and for that there is MasterCard to help us along our journeys.
Raja has helped lead and steer MasterCard into countless new territories where he has strengthened the brand itself, the impact it has around the world and curates one-of-a-kind experiences for us all to enjoy and share with each other. Raja has also personalized marketing experiences while helping business owners and marketers break down barriers where customers are normally annoyed by advertisements and interruptions but instead giving customers more of the personalization they have been seeking. By MasterCard choosing to come from the heart, listen to their customers, and find ways to add value to lives, their brand is helping think out of the box to pave the new path forward for all of us to learn from so we can make our businesses better, our customer experiences more appreciated and connect with our customers deeper than we have before.
We would love for you to join Setorii and Raja on this episode of OWC's Leaders & GameChangers as they speak about lessons learned at Mastercard we can all apply, marketing strategies to help us think out of the box, success tips and tools, Raja's book Quantum Marketing, leadership and how to stand out in a world of instant gratification, how passionate Raja and Mastercard is about the LGBTQIA+ community and helping customers with vision impairments, as well as much more. -
In a world of sensory overload and stressful situations coming at us on a daily basis people have become normalized to life’s challenges. It is rationalized all the time by seemingly everyone that... life is hard. All of the people we look up to all have shared harrowing journeys of personal struggles, defeats and comebacks which give people hope. For many of us it gives us the power to move forward seeking to achieve our dreams. There has been a noticeable increase of people actively looking for ways to naturally unwind at the end of their days. They have been seeking herbal therapies, remedies for stress and therapy. Meditation apps, magazines making their entire magazines about healthy recipes, wellness apps and websites as well as virtual doctor appointments have all thrived during the past years.
There is a desire and a need for psychoactive therapies to help treat a range of ailments. Some types of alternative therapy have been well-researched by scientists, so doctors may recommend them to patients. Examples of more understood and accepted practices include yoga, meditation, and acupuncture. But people appear to be on quests to go deeper and discover more than the normilized forms of recoveries. Burning Man helps people bond and rekindle with their sense of self, yoga retreats help people reconnect with their souls, Vipassana meditation helps people get away from the business of everyday. Medical Medium or Dr. Robert Morse helps us learn to heal our bodies from within by guiding us through eating fruits, plants and herbs while Tony Robbins seminars helps us rekindle our inner spark. Transcendental Meditation helps us reconnect with our inner voices and Wim Hof breathing training helps strengthen our body's natural immunity. All of these above mentioned have one thing in common… healing.
A term you may not be as familiar with is Psychedelic Therapy. What is it and is it the mental therapy of the future? Jemie Sae Koo is the CEO of Psychable and she believes it is. Psychable bridges together telehealth therapy with ketamine, which helps connect clients to its nationwide network of therapists, prescribers and informative content together to help keep consumers who are looking for alternative therapies safe. Please join Setorii Pond for this eye-opening episode of Leaders & GameChangers as she uncovers what may be a new way to help us all. -
Marketing helps businesses, brands and people stand out from the crowd. Innovation alone does not necessarily guarantee visibility. We now live in a day and age where we have tools to better understand our customer’s interests, needs, spending habits and what makes them who they are. In a sea of options, how can you stand out and still be true to who you are and the vision you have for your image, brand, and product?
On this episode of Leaders & GameChangers Setorii speaks with the CEO and founder of UNUM, Dillon Morgan. UNUM is a company that is loved by millions of celebrities, creators, brands and teams around the world. UNUM helps you see your message clearly by bringing the creative world together with deep insights and design solutions to help utilize strategic features to help us all grow our social presence with their refined focus and vision to empower everyone to be the best storyteller they can be.
Dillon Morgan set out and achieved creating solutions we need by bringing the marketing tools and creative design needs under one roof. UNUM gives us all we need to succeed without the overhead of teams of creative professionals. Setorii started using UNUM years ago when she was tailoring her content for her social channels. It helps her organize her visuals, create her message with a user-friendly and addictive solutions she always looks forward to using.
If you are looking to learn more about Dillon and UNUM, please follow UNUM at:
Website: https://www.unum.la Instagram: https://www.instagram.com/unumcloud -
We live in a day and age where visual content captivates audiences attention for a large portion of their day. Technology has created accessibility like never before for viewers to consume content waiting for them. You can multitask by working and having your favorite podcast or film streaming on your phone, computer, smart TV, tablet or other devices. The days of a select few channels to choose from is unthinkable in a world of endless possibilities like we have today. So how do we peak viewers' interests? How can we become better marketers, storytellers, find our niche audience and create binge-worthy content?
Viewing habits differ from person to person. Some watch educational, others may like documentaries, maybe you like comedy or thrillers — Whatever you gravitate to — Someone is creating it for you right now. Being a content creator today - has never been better. The range of tools, instructional videos, creative and technological teams helping empower us all by giving us the answers we need to simplify the formulas can all be found in one place — Wistia.
Chris Savage and his business partner Brendan Schwartz created Wistia, a video hosting platform that empowers everyone to achieve better marketing, with all the tools needed to help them get better results and a greater reach for their videos and podcasts. Setorii knew Chris was the perfect leader and game changer to feature on this episode because his company has helped brands of all sizes. His company Wistia creates educational content and marketing software to help enable small and medium-sized businesses to leverage their video content to generate brand connection, loyalty and connection.
Marketers can also create their own channel on their websites and on Wistia while also using a suite of tools to convert video viewers into subscribers and brand advocates. Wistia believes creating affinity has greater impact than awareness and in order to build brand affinity businesses should create binge-worthy, long-form content that adds value to viewers' lives. Cannot wait for you to join me on this episode of Leaders & GameChangers.
Chris shares a lot of wisdom and advice in this interview. We speak about entrepreneurial tips for success, how to find the right investor for your company, NFT’s, how to make great business and leadership choices, resources that helped him along the way and how to make all customers and brands feel special. A quote from the interview Chris shared, “Authenticity is what wins and we want real connection with human beings and it's become even more true because of the pandemic”. -
Thank you for joining us for this special "best of" season 1 episode of Leaders & Gamechangers podcast. Setorii believe's time is one of our most valuable assets in life so she wants to thank all of the fascinating guests forging new paths and sharing thought prevoking insights on OWC’s Leaders & GameChangers. We all thank you for giving so much of your time, sharing parts of your journeys, guidance and advice for us all.
This episode includes some of Setorii's favorite moments from all 27 episodes. Setorii created categories so you can be inspired by all of the wisdom, quotes, tips and fascinating stories guests shared in season one. You will hear: Great Success Stories, How To Overcome Your Fears, Business Advice We Can All Learn From, How To Be A Great Leader, Entrepreneurs Advice, Notable Music Memories, Great Advice For Musicians, Photography Tips & Getting The Shot, Iconic Photos, Actor’s Life, Best Moments Of Health & Wellness, The Future Of Technology, and What Does Success Mean To Them. In this "best of" episode, you will enjoy quotes, stories and tips from: John Schneider, Quinton Aaron, Naveen Jain, Larry O’Connor, Ilan Rubin, Harrison Funk, Wendy Diamond, Josh Ryan, Bryan White, Darryl Worley, Andy Griggs, Aimee La Joie, Alana Campos, Cory Klippsten, Brent Bushnell, David Valdez, David Chokachi, Anna Skya, Loreen Arbus, Dr. Greg Cason, Shag Arrington, Evan Klein, Jennifer English, Finn Staber, Randy Fuchs from Artist Relations, Barry Rogers, Deputy James Craigmyle, Beth Messina, Morgan Conwill, Dr. Sean Paul, Steven Lubka. If you would like to hear more, each episode is linked to each person's name above.
In season two, we will learn about the habits and practices from some the most successful entrepreneurs, artists, creators, top minds and notable names that make them successful and we can be inspired by. Every episode you can expect at least 5 answers to questions that will improve your craft, fuel your passion and strengthen your leadership. Each episode will also celebrate the passions that carve new legacies. Setorii is striving to bring you empowering insights, real-world actionable advice, how to keep that spark, personal development, timeless wisdom for lasting success and easy-to-understand takeaways you can use and implement to lead yourself, your business and follow your own passion.
We hope you will join us for our second season as Setorii uncovers the journeys of inspiring leaders and game changers paving new paths and she has deep-dive discussions with fascinating individuals to help us all build new strategies for success and expand our knowledge so that we can better understand our own. This podcast is dedicated to the creators that inspire us, the game changers that make the impossible a reality, for the ones who dare to shape the trends, and for the underdogs that have not yet been discovered. If you want tips from the world's best leaders and inspiring doers then this is the show for you. Setorii will speak about personal productivity to personal development, self-leadership, and the tools needed to influence. She will strive to get you the insights and tips you need to add value to your life, win in your career, intrigue you and succeed with confidence. We have so much in store for you for season two and we would love for you to share some time with us so we can learn together from some of the best. Thank you for your support and listenership.
Please share this podcast with your family, friends, and colleagues so we can uplift, recharge, restore, fuel passions and help each other succeed. You can listen to the Leaders & GameChangers podcast on: Macsales.com/lgc, Apple, Spotify, iHeart, Google Podcasts, Stitcher and all other podcast platforms. If you are looking for a computer, harddrive, technology solutions to help optimize your workflow, creative work, education, music, photography, blogging, vloging, gaming, videos, film creations, storing family memories, or more, -
Many people have adopted dogs during the pandemic. Training your K9 may not be in your wheelhouse, nor may you have the time. That is why I am bringing you the help we all may need… lord knows my two dogs… Rebel and Gunsmoke have found themselves in the doghouse lately because it’s been hard to carve out time so we can all learn together. We are just starting to discover all the gifts and abilities of our furry friends. Humans are working with dogs on a grander scale than ever.
Dogs are used for healing, for crime detection, cancer detection, therapy, search and rescue, human recovery, detecting bombs, they are service dogs and more. On this episode of OWC’s Leaders & GameChangers, Setorii speaks with Deputy James Craigmyle, an actor and a leader in the dog training industry specializing in a modern approach and has trained hundreds of dogs of all sizes. You may have seen him on LIVE PD, and he has also worked with America’s Top Dog on A&E. I hope you will join us as we explore how to make our dogs listen, behave, and respond.
If you are looking to learn more about James, please follow him at:
Website: craigmylek9training.com Instagram: https://www.instagram.com/jamescraigmyle/ Facebook: https://www.facebook.com/JamesCraigmyle79 Twitter: https://twitter.com/JamesCraigmyle -
Setorii Pond interviews Baywatch actor David Chokachi about his experience of the iconic show, as well has he work to improve our planet.
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