Episódios
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Where does customer success fit into your business and who's role is it?
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We are all tired of being sold to, so how can we create a tribe of qualified potential customers who ask for our product?
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Big customer experience lessons we can learn from theme parks and theatres.
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Is the old SWAT analysis wasted on being exclusively used in marketing and business analysis? In this episode, Rob and Kennedy talk about how they use this system in Response Suite to strengthen their business.
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Blameless cultures vs Responsibility Cultures in organisations is the subject of discussion this week. Tune in and have your say.
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Could you be charging a large up-front fee for your program or platform? Should you? That's what the guys discuss in this episode.
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Ken and Rob talk about how they celebrate their customers' success - and the impact that has on their all important customers.
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How do you begin to talk to customers? Rob and Kennedy are talking about opening up dialogues with customers and the many ways this is useful to your business.
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Customers talk to their friends, and they'll recommend you if you 'wow' them. In this ep Kennedy and Rob discuss some brilliant 'wow' strategies from their businesses and others.
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What is 'becoming 3D' and how do you really deepen relationships with your customers?
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They say you have to create content - but it's pointless creating it if no one engages. In this episode Kennedy and Rob talk about strategies for getting people to engage and see the value in the content you create.
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Customers show their dissatisfaction by unsubscribing. Rob and Kennedy talk about strategies for reducing your unsubscribes.
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