Episódios

  • Samantha M. Sbrocchi is a distinguished partner at Antonelli & Antonelli, specializing in probate and estate litigation in the NYC Metro Area. With a practice focused on contested wills, fiduciary misconduct, wrongful death proceedings, and complex kinship matters, Samantha has rapidly established herself as a formidable advocate in the New York trusts and estates legal community.

    After joining Antonelli & Antonelli before her bar admission and being admitted to practice in 2019, she quickly rose to become a partner in January 2025. Samantha is known for her unwavering dedication to clients, exceptional work ethic, and impressive track record of results.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Compassion in Estate Law

    1:29 Introduction

    3:20 Samantha’s Keys to Success

    5:21 How Samantha Got into Law

    8:15 Be Tenacious

    9:58 The Value of Self-Care

    12:30 A Step-By-Step Approach

    15:03 Compassion in Estate Law

    19:09 A Court Appointed Empath

    21:52 Changes in Estate Law

    24:20 Samantha’s Outlook

    26:28 Wrap Up

    Antonelli & Antonelli is a family-owned law firm specializing in probate and estate litigation services. The firm prioritizes building strong client relationships while helping with estate planning, tax issues, and probate navigation. They deliberately maintain a limited caseload to provide personalized attention and quality legal representation to each client. Their probate services focus on managing decedents' estates to transfer assets to beneficiaries, while their estate litigation expertise covers contested wills, accountings, wrongful death proceedings, kinship matters, and fiduciary issues. Recognizing that these legal matters can be stressful and complicated, their attorneys work to eliminate anxiety while addressing all concerns. They serve clients throughout New York City and northern New Jersey, offering free consultations for those needing assistance with probate or estate litigation.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Samantha Sbrocchi of Antonelli & Antonelli

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Nia Al-Kilany is Foster Consulting’s very own COO! Nia has had quite a career, starting out as an SEO strategist in our Client Services department, stepping away to work as a contractor, and then coming back to take over Project Management. After a few years in that position, she was promoted to Chief Operations Officer, a position in which she contributes directly to our agency’s trajectory and progression in the strategy and consulting space.

    We're going to explore what makes her tick, where she gets her drive from, and how she built herself up to the C-suite. Let’s dive in!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Nia’s Life Prior to Foster

    1:21 Introduction

    4:23 The Foster culture

    12:07 Nia’s Life Prior to Foster

    16:51 What Inspired Nia to Pivot

    18:40 Nia’s Trajectory Upward

    22:20 The Perfect Practice System

    29:41 Going Through a Rebrand

    33:12 When Nia is Out of Office

    36:39 Wrap Up

    Foster Web Marketing is rebranding to Foster Consulting to illustrate our agency’s fit within the wider spectrum of business operations for our clients. This shift is happening under the guidance and control of Nia Al-Kilany. She has played an instrumental role in developing the rebranding strategy we’re currently undertaking. Nia’s journey is far from over here. Learn more about her vision for Foster by visiting our site today.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Nia Al-Kilany of Foster Web Marketing

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

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  • Dr. Joel Foster is a highly respected podiatrist and double board-certified surgeon based in Lee’s Summit, Missouri. Whether he’s treating sports injuries, addressing chronic conditions like diabetic foot care, or performing advanced surgical procedures, Dr. Foster is passionate about delivering personalized care that gets his patients back on their feet—literally!

    Today, we’ll talk about his journey, his approach to patient care, and why he’s chosen to go the “Direct Care” route. We’ll also be joined by one of Foster’s very own, John Spare, who works with Dr. Foster on his marketing, website, and SEO. Let’s dive in!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Get Well, Not Bogged Down

    1:23 Introduction

    2:51 Joel’s Origin Story

    3:43 The Insurance Problem

    8:22 The Direct Care Solution

    12:28 How We Were Conditioned

    13:36 A Real World Example

    16:10 Educating the People

    18:54 The Value of Marketing

    23:17 Get Well, Not Bogged Down

    25:34 Social Proof Changes Minds

    27:48 Starting Direct Care is Hard

    30:34 People Like Direct Care

    33:23 Work With Those Who Get It

    43:00 Wrap Up

    Dr. Foster has developed a practice that puts patient care at the forefront of its operations. From custom orthotics to foot surgery, you get the medical treatment that is right for you, not your insurance. He’s able to provide this level of quality care through a direct pay structure instead of working with insurance companies. Long-term, this saves you money and allows for a more prosperous medical industry designed around the people and not the corporations.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Dr. Joel Foster of Joel D Foster DPM PC

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Traci Scudder is a solo practitioner based outside of Washington, D.C., specializing in land use and zoning, particularly real estate development law. She has built a strong reputation for providing flexible, client-focused legal services in a highly niche field of law. We're going to explore what sets her apart, the challenges of navigating zoning law, and the importance of resilience in the legal field. Let’s dive in!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - The Business Zoning Blues

    1:07 Introduction

    2:54 Traci’s Start in Zoning Law

    5:18 The Path Not Taken

    6:45 Traci’s Differentiators

    8:11 Location, Location…

    10:25 Zoning Law Misconceptions

    12:49 The Business Zoning Blues

    17:29 When Traci Went Solo

    20:57 A Country Girl in the City

    22:54 The Promise

    25:15 The Announcement

    Traci, with all her years of experience, brings a level of sophistication and professionalism to her field of law. That’s not to ignore her commitment to fair and compassionate treatment for her clients. When you work with Traci, you’re working with a powerhouse who can get things done and get your real estate zoning issues resolved. She explains to Tom that zoning can be a long-term process, so it only makes sense you work with a lawyer you respect and appreciate. You will get that exact experience with Traci. Step forward in life by contacting her about your real estate legal needs today.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Traci Scudder of Rees Broome

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • This episode of World of Marketing discusses sensitive topics that may be difficult for some audience members to hear.

    Justin Hoover is CEO of The Battle Within. A Veteran himself, Justin went through numerous traumatic situations which led him to seek help later after service. During his conversation with Tom, he explains his own journey and how he felt the call to bring the same help to those who are dealing with similar ordeals in their own lives.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - No Time to Grieve

    1:08 Introduction

    2:36 What is the Battle Within?

    4:32 Understanding Trauma

    6:30 How Outreach Works

    9:24 The 5-Day Retreat

    13:25 No Time to Grieve

    16:40 Letting Go of the Past

    19:09 Why Justin Began This Work

    22:18 The Value of Community

    27:08 The Heroes Journey Dinner

    29:47 Embrace the Suck

    31:45 Wrap Up

    The Battle Within was founded to help veterans and first responders overcome the trauma they have experienced in their line of work. The goal is to heal which is often overlooked or boxed away within the psyches of military service members and first responders. These individuals are wired to appear and serve in times of crisis. They have trained themselves to push further into traumatic and terrifying situations only to struggle with the internal consequences later in life. The Battle Within understands what they have and continue to go through on a daily basis. If you or a loved one struggles with the mental health ramifications of service, please get in contact with Justin and The Battle Within today.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Justin Hoover of The Battle Within

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Jason Schultz is a personal injury lawyer based in Peachtree City, Georgia, and a long-time client of Foster Consulting. His strong spirit and ability to go it alone as a sole practitioner makes him an inspiration for everyone he meets and works with. We'll dive into the nuances of his work life and the philosophies and mindsets he brings with him into the courtroom. Let's dive in!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Likeable vs. Unlikeable

    1:10 Introduction

    3:00 Getting to Know Jason

    7:08 What Challenges Jason

    11:55 The Value of Marketing

    14:04 A Unique Selling Proposition

    16:08 Looking Toward the Future

    18:24 The Value Jason Provides

    22:27 Likeable vs. Unlikeable

    24:54 Letting the Client Drive

    31:30 What You Should Take Away

    36:30 Wrap Up

    Jason has kept his practice small for the sake of creating personally-made results for his clients. His experience matches that of attorneys in larger firms. He’s seen it all but has the overhead and practice structure to ensure you get his undivided attention. You won’t be pawned off on an associate attorney. Jason and his paralegal will work directly with you so your case gets the treatment and value it deserves. Contact Jason today to discuss your injury case.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Jason Schultz of The Law Office of Jason R. Schultz, P.C.

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Mark Sinatra is the CEO of Aspen HR. Mark has an extensive track record of leadership in the HR and business world. With an MBA from the Wharton School and a background in consulting and investment banking, Mark has made significant contributions to his industry and community. He has a passion for wellness and longevity, and we’re going to hear more about this, as well as Mark’s professional journey and leadership views. Let’s get started!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Risk Mitigation With HR

    1:08 Introduction

    3:07 Mark’s Life Prior to Aspen

    4:57 The Unemployable MBA

    7:56 From Sale to Acquisition

    11:50 The Value of Good Leaders

    14:30 Risk Mitigation With HR

    16:05 Aspen HR’s Differentiators

    22:33 Aspen HR’s Website

    23:47 Hiring the Right Workers

    26:40 The Hiring Mindset

    30:06 Wrap Up

    Aspen HR provides white-glove service with a commitment to providing the best experience for clients and their employees. Having served businesses across all verticals from life sciences to fintech, Aspen HR has a solution catered to your business needs and situation. Contact them today to learn more about how they can get your company’s gears running efficiently.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Mark Sinatra of Aspen HR

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Dr. Graham is a 1994 graduate of TUSPM and the Founder/President of SOLEutions. He is dedicated to providing solutions to help those suffering with foot & ankle conditions. Mike has made significant contributions to his industry and community. He has a passion for wellness and longevity, and we’re going to hear more about this, as well as Mike’s professional journey and leadership views. Let’s get started!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - The Mission

    0:50 Introduction

    3:19 Studying Podiatry

    5:25 Starting the Practice

    8:16 Innovation and Entrepreneurship

    12:22 The Mission

    13:59 The Insurance System

    20:07 The Importance of Training

    23:02 Improving the Business Model

    23:54 Marketing and Websites

    27:50 Improving Earnings

    29:35 The Upcoming Training Event

    32:04 Wrap Up

    SOLEutions is centered around implementing direct patient pay programs for podiatry practices. Members are granted everything they need to begin a revolutionized pay program within their private practice to allow for traditional insurance payments or shift to an insurance-free business model. Reach out to Dr. Graham and his team by visiting their website today!

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Dr. Michael Graham of SOLEutions

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Dr. Peter Wishnie founded Family Foot & Ankle Specialists and is a renowned healthcare practice consultant. With 30 years of experience as a podiatrist, Peter has built an extraordinary career combining clinical excellence with innovative practice management strategies.

    Through consulting, he's helped countless health care providers transform their practices by implementing patient-centered systems while significantly improving operational efficiency and profitability. We have heard many of Peter’s clients rave at his expertise and ability to really dive into the practice to look for areas of opportunities. Let's dive into his experiences, insights, and the philosophy that guides his approach to health care practice success.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Fighting Burnout at 40

    0:54 Introduction

    3:58 Peter’s Post-Medicine Life

    7:38 Fighting Burnout at 40

    11:34 Gaining Value from Mindset

    14:27 Get Help: Coach vs Mentor

    19:15 Practice Owners’ Dilemma

    22:03 Peter’s Goal for You

    At 29 years old, Dr. Peter Wishnie decided to purchase his own practice in New Jersey instead of working for another doctor in Rhode Island, despite having no business experience and starting $300,000 in debt. Initially struggling with a declining patient base and losing $7,500 monthly, he turned to business coaching, implemented new systems, and studied key performance indicators. His dedication paid off, as he surpassed the previous owner's earnings within a year and maintained multiple seven-figure earnings for 30 consecutive years, placing him in the top 1% of his field. After 33 years, Dr. Wishnie sold the practice for $2 million more than the purchase price in 2022, transitioning to help other business owners achieve success while maintaining work-life balance.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Dr. Peter Wishnie of Peter Wishnie Coaching

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • This episode, which originally premiered in March 2024, is another highlight of a former guest who strongly embodies the values of our Women of Power series. If you missed Diana Cupps’ interview the first time around, be sure to listen to this!

    Diana Cupps has done it all. From training as a medical laboratory technician in the Army and working as a civilian nurse after an honorable discharge, she decided to go back to school to earn her JD. Today, she is a family law and medical malpractice lawyer based in Tulsa, Oklahoma. She runs her practice with her husband, Troy Cupps. Together, they bring Diana’s experience as a U.S. veteran into every aspect of their business.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Military Teamwork vs Legal Teamwork

    1:01 Introduction

    7:31 Military Experience

    8:53 Why Diana Enlisted

    10:46 Vets Supporting Vets

    12:00 Why Go Into Law?

    13:10 Personal Experiences With Lawyers

    16:38 Informal Legal Training

    18:15 Military Lessons Learned

    21:53 Military Teamwork vs. Legal Teamwork

    24:44 Advice for Vets Considering Law School

    25:20 Pitfalls of Becoming a Lawyer

    26:55 Unique Perspective as a Veteran

    29:49 Mentorship & Assistance for Vets

    30:35 Biggest Legal Marketing Mistake

    32:24 Biggest Marketing Success Story

    33:35 Closing Thoughts

    Diana brings a great deal of personal experience into her practice. Being a former Army medical lab technician and an emergency nurse, she has a uniquely insightful position as a medical malpractice lawyer. Further, her experience of working with multiple different attorneys with varying styles in divorce court informs her family law practice. When you hire Diana the Lawyer, you are hiring a legal team that sees you as a person and can relate to your situation more directly than most other law firms can.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Diana and Troy Cupps of Diana the Lawyer

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • We originally released this episode on July 5, 2024, but our guest, Brooke Lively, perfectly encapsulates the essence of the Women of Power series, so if you missed her the first time around, listen to her conversation with Tom now!

    Brooke Lively is founder and president of CathCap, a fractional CFO service provider focusing on lawyers and their law firms. Brooke has been named one of the Top 25 Women to Watch, one of Diversity Journal’s Women Worth Watching, and one of Fort Worth’s CFOs of the Year! She is an international speaker and best-selling author with two books under her belt.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - What Profit Actually Consists of

    1:18 Introduction

    3:15 How CathCap Got Started

    4:54 What Do Fractional CFOs Do?

    9:15 CathCap’s Ideal Clients

    10:19 A Case Study on How CathCap Works

    14:50 Understanding the Value of a True CFO

    18:32 Book Alert: Exit On Top by Brooke Lively

    23:38 The Key to Valuing a Law Firm

    31:30 Me Inc. vs. A Branded Company

    36:10 What Profit Actually Consists of

    37:27 Wrapping Up

    CathCap has served up top-tier CFO services to businesses of all sizes for over a decade, with a particular interest in helping attorneys grow and scale their firms like proper businesses. The company has built a strong expertise with all practice types, but they’ve also earned a particular popularity among personal injury and immigration firms. CathCap’s commitment to empowering businesses through strategic financial leadership helps their clients redefine their status quo and helps founders build practices they can later sell or hand off confidently.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Brooke Lively of CathCap

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Chasity Stratton is the Co-Founder of Stratton & Reynolds, a firm dedicated to providing compassionate, client-focused legal services across South Carolina.

    With over 14 years of experience, Chasity has built a thriving practice that prioritizes kindness and expertise, customizing estate plans for each client and even involving family members to ensure everyone understands the journey ahead. They opened two new offices and increased revenue by over 30% in 2024 alone! Let’s dive into her experiences, insights, and the mission that drives her work.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview: Marketing a New Firm

    0:49 Introduction

    2:42 Chastity’s Background

    5:43 The Passion for Estate Planning

    8:32 Launching the Business

    11:08 Marketing a New Firm

    14:16 Building Relationships With Clients

    16:22 The Importance of Estate Planning

    17:54 Growing the Firm

    20:50 Future Plans

    22:46 Wrap Up

    Stratton & Reynolds, LLC, is a law firm based in South Carolina specializing in estate planning, asset preservation, and elder law services. The firm has a team of five dedicated attorneys who prioritize personal service and compassionate legal representation, particularly for elderly and aging populations. Their experienced legal team leverages cutting-edge technology and deep knowledge of South Carolina law to create customized estate and business plans, helping clients protect their assets and prepare for the future. They address many client needs, from providing for minor children and disabled family members to managing complex business succession planning and blended family situations. By focusing on building long-term relationships and delivering comprehensive legal services, Stratton & Reynolds helps clients achieve peace of mind knowing their assets, independence, and loved ones are protected through thoughtful planning and expert guidance.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Chasity Stratton of Stratton & Reynolds, LLC

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Linda Rahal is the managing shareholder at Trow & Rahal, and an expert in visa and immigration services for companies and foreign nationals. With a commitment to excellence, expertise, and empathy, Linda stands out in her field, advocating tirelessly for her clients. Her journey of resilience includes conquering the Ironman World Championship in Hawaii, showcasing her determination both in and out of the office. A true Renaissance woman if there ever was one.

    Here’s a Glimpse of What You’ll Learn

    0:00 - Preview: Sports and Running

    0:48 Introduction

    3:30 Being an Immigration Lawyer

    6:44 Linda’s Successes

    7:57 A Passion for Immigration Law

    10:25 Becoming a Managing Partner

    12:32 Sports and Running

    15:14 Challenging Yourself

    16:35 Marketing and Promotion

    18:12 A Client Success Story

    20:38 Wrap Up

    Trow & Rahal is the go-to practice when it comes to immigration matters for businesses and professional needs. It’s hard to find a related issue they have no experience or expertise in, and their team of attorneys is filled with compassion and empathy for clients. Whether you’re seeking work visas and green cards for international employees, bringing new investment and business professionals into the States, or even looking to bring an athlete or entertainer stateside, the immigration lawyers at Trow & Rahal have your back.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Linda Rahal of Trow & Rahal

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Dr. Pardis Kelly is a dedicated foot care specialist and the founder of Las Vegas Footcare. Dr. Kelly has built her practice around a philosophy of addressing the root causes of foot issues often experimenting with treatments herself before recommending them to her patients. Dr. Kelly’s journey to where she is now wasn’t easy; as an immigrant who endured war and revolution, she’s overcome immense challenges, emerging with resilience and compassion that shape her patient care every day.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Getting the Visa

    0:50 Introduction

    3:24 The Passion for Medicine

    7:20 Studying in Iran

    14:10 Getting the Visa

    21:35 Starting Over in the U.S.

    23:51 Building a Family

    25:16 Career Path

    26:30 Moving to Vegas

    31:58 Rebuilding the Practice

    35:28 Having the Right Support

    38:44 Wrap Up

    Las Vegas Footcare offers personalized treatment in a welcoming environment. Known for their patient-centered approach, Dr. Kelly takes time to thoroughly explain treatment options and develop customized care plans based on each patient's unique needs, lifestyle, and medical history. She specializes in various conditions, from foot pain to diabetic care, employing conservative treatment methods to promote quick recovery. Dr. Kelly is also an innovator in her field with her patented product, PS Polish, an antifungal nail polish containing antioxidants and non-toxic ingredients.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Dr. Pardis Kelly of Las Vegas Footcare

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Allyson Kitchel is a passionate attorney with a heart for justice, joining us. Allyson specializes in catastrophic brain injuries and bicycle crash cases, offering a truly client-first approach. We’ll dive into Allyson’s inspiring journey—from overcoming personal loss to building a thriving law firm—and explore how she’s changing the game in personal injury law with empathy and dedication.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Emotions and Empathy

    0:57 Introduction

    3:29 Allyson’s Career Path

    6:08 Working in a Corporate Environment

    9:46 A Traumatic Accident

    11:30 Emotions and Empathy

    13:49 A 13 Million Dollar Verdict

    16:17 Client Acquisition

    19:14 The Importance of Diversity

    20:57 The Uniqueness of Allyson’s Firm

    23:16 How to Contact Allyson

    25:10 Wrap Up

    Kitchel Law, PLLC, emphasizes a personalized approach to handling injury cases. They acknowledge the difficulties injury victims face and promise direct attorney-client contact rather than delegation to paralegals. The firm operates on the principles of empathy and diversity to bring the greatest range of perspectives and understandings to its cases. They take on the duty of bringing justice to your situation so you can focus on recovery through personalized attention, direct communication, and a commitment to client care.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Allyson Kitchel of Kitchel Law

  • Jill Bollwerk is the founder of her own litigation firm with over 33 years of experience. Jill has built her practice from the ground up, starting without money or clients, and has navigated significant changes this year. Join us as we delve into her inspiring journey, discuss the importance of resilience, and learn how she balances her professional life with spoiling her grandkids in her personal life.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Positive Mindset

    0:57 Introduction

    3:07 Get to Know Jill

    5:56 Jill’s Background Story

    9:47 How Jill Got into Law

    11:19 Jill’s First Experience in a Law Office

    15:14 Jill’s Family Life

    18:27 Jill’s Career Progression

    20:50 Winning Cases

    22:18 Changing Jobs

    24:11 Legal Marketing

    25:54 How Jill Started Her Firm

    29:27 Leadership

    31:55 Client Acquisition

    34:14 Positive Mindset

    38:59 Free Time and Activities

    41:32 Recommended Books

    42:37 Wrap Up

    Bollwerk & Associates, LLC, is a St. Louis-based personal injury law firm specializing in accidents (car, truck, motorcycle), workplace injuries, nursing home cases, and premises liability. Their attorneys, with over 40 years of combined experience, emphasize a client-friendly approach with modern, welcoming offices and clear communication without legal jargon. They pride themselves on being accessible, prompt with communications, and keeping clients informed throughout their cases. If you are in need of representation in the St. Louis area, be sure to reach out to Jill and her team today.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Jill Bollwerk of Bollwerk & Associates, LLC

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • John Kormanik is a performance and leadership coach who brings nearly 25 years of legal experience to his coaching practice. He recently authored the book Break The Law: A Story of a Remained Legal Career and a Reclaimed Life, which focuses on helping attorneys break free from the toxic work culture that often leads to burnout. John is passionate about helping lawyers reclaim their lives and thrive without sacrificing their well-being.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Success Isn’t Comfortable

    1:04 Introduction

    3:05 Getting to Know John

    6:17 Break the Law With John Kormanik

    8:35 John’s Beginnings as a Coach

    10:33 Do I Always Need to Be Grinding?

    11:54 I’m Not Busy… Am I Being Lazy?

    14:12 Do I Always Need to Be Available?

    18:40 Will Money Actually Make Me Happy?

    21:13 Am I Weak If I Ask For Help?

    26:30 Lawyers Think Differently

    29:05 Success Isn’t Comfortable

    31:10 How John Works With Lawyers

    33:25 Wrapping Up

    Many lawyers express the same concerns: they’re burnt out, they question themselves, and they aren’t sure of the next step of their career when they go into business for themselves. Coaches are all different, but John Kormanik brings the truth to the table. There are five lies that every lawyer seems to believe, the secret to success (and happiness along the way) is to learn to ignore them and move past with a renewed sense of purpose and life. Understand what you need to know, and what you probably haven’t been told yet, by listening to John Kormanik’s wisdom today!

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - John Kormanik of John R. Kormanik Coaching

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Alexander Scott has quickly moved through the ranks of Foster Web Marketing. We’re re-releasing this episode to double down on the valuable information he provides for our listeners. At the time of the original recording, Alexander was a Senior Digital Marketing Strategist, but by the time the episode aired he had become our Director of Marketing Services. Now, a little more than a year later, he has earned the title of Chief Business Development Officer! This episode will explain why. Aside from treating his body well, he has treated our clients with the first-class service that has created tremendous growth for all companies that he comes in contact with. Learn more about the different approaches Alexander takes with his many clients in this episode of World of Marketing!

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - The Importance of a Marketing Team

    1:04 Introduction

    2:12 Alexander’s Fitness Journey

    6:11 Presentation: Helping Clients Succeed

    6:46 Baseline Digital Marketing

    9:22 Visibility + Gated Content = Leads

    11:57 Organic & Local SEO

    14:39 Marrying Content With Context

    22:32 Finding New Marketing Solutions

    23:07 On-Page SEO

    30:04 The FMW Marketing Services Team

    31:13 The Importance of a Marketing Team

    32:40 DSS: The Secret Weapon

    35:17 Closing Thoughts

    No law firm or podiatrist is the same. Each business requires a different approach to marketing and a unique marketing mix. If a marketer tells you a strategy is one-size-fits-all, then it’s time to find another marketer. What works for one practice utilizing its own resources in its specific market is surely different than what works for your mix of reputation, resources, and market size. Your practice’s growth is its own, and it’s time to handle it that way! Absorb how you can approach your marketing by watching or listening to Alexander’s presentation during this episode.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Alexander Scott of Foster Web Marketing

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Dr. Nathan Ivey comes from the Pacific Northwest and is from a family of 10. He got his podiatry degree from the California College of Podiatric Medicine in 1999. Eventually, the lack of sun got to him and his wife, so they uprooted and moved down to New Mexico, where he has been in practice ever since. His specialty is in rearfoot and ankle reconstruction, but he is also adept at using orthotics to correct issues that would otherwise require surgery. He is a business owner who is familiar with the stresses and obstacles involved in running a practice and taking over a practice. Over the years, he has built a sense of resiliency into his entrepreneurial style—something we can all learn from.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - Obstacles in Taking Over a Practice

    1:17 Introduction

    4:44 Is There a Secret to Podiatry Growth?

    8:48 How Nathan Got Started

    11:50 Building Without a Guide

    13:28 Nathan’s Background Outside of Work

    14:34 Setting Up Shop in Albuquerque

    16:38 Obstacles in Taking Over a Practice

    21:00 The Necessity of Resilience

    23:45 Marketing Before FWM

    26:10 Modernizing Marketing With FWM

    30:50 Performance Improvements With FWM

    33:55 Flying From Practice to Practice

    36:29 Dealing With Social Anxiety

    41:26 Nathan’s Best Piece of Advice

    42:31 Nathan’s Daily Rituals

    44:58 Closing Thoughts

    You’d be hard-pressed to find a podiatrist, or any entrepreneur for that matter, that has a story quite like Dr. Nathan Ivey’s. His practice has been forged out of the trials and tribulations of moving several states away, taking over a practice, holding his own against hospitals, and actually having to fly across New Mexico to commute between two practices. His story is one of legend—and, like many legends, we can learn a lesson or two from it. This episode will explore the concepts of the ever-evolving landscape of entrepreneurship, marketing, and life in general.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Dr. Nathan Ivey of New Mexico Foot and Ankle Institute

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.

  • Steve Seckler is a seasoned lawyer turned marketer and leadership coach for lawyers. He has also authored the book Think Like a Lawyer, Act Like an Entrepreneur, set to be published in 2025. Steve is an expert in teaching lawyers how to balance skepticism and risk aversion with the relationship-building skills needed to grow their practices.

    Here’s a Glimpse of What You’ll Learn

    0:00 Preview - The Power of Being Known

    1:04 Introduction

    1:56 Getting to Know Steve

    3:51 Steve’s Life Right Out of Law School

    6:16 Steve’s Experience in Lawyer Recruiting

    7:49 The Truth About Recruiting for Firms

    10:45 The Power of Being Known

    13:25 Discussing Steve’s Book

    15:55 A Lawyer’s Job: “Promote Thyself”

    18:42 What Sets Steve Apart From Competition

    23:00 Get Help That Gets You What You Want

    26:32 Wrapping Up

    A coach is there for you to figure out your goals. They are a mentor. As Steve puts it, they are a “reality check.” Not everyone knows what they actually want in order to achieve success, but that’s the first step. Reach out to Steve today to start your journey on figuring out what it is you need to find greater satisfaction in your life and profession.

    Speakers Featured in This Episode

    - Tom Foster of Foster Web Marketing
    - Steve Seckler of Seckler Attorney Coaching

    This episode is brought to you by Foster Web Marketing.

    Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

    Our award-winning marketing and systems solutions are what set us apart from everyone else.