Эпизоды

  • This week we talk with Carly Cylinder, owner of Flour LA, Inc, author of The Flower Chef and host of The Flower Kitchen. Carly shares how she started her business out of her small apartment and how she’s grown it to a bicoastal, full-service studio. She shares what it was like to publish her best-selling book The Flower Chef and talks about her show The Flower Kitchen on Bluprint.

    Episode Highlights: How Carly runs Flour LA with locations in LA, NYC and Dallas How her book was published and the details of the process Carly talks about her show The Flower Kitchen on Bluprint How she uses Instagram as a portfolio Biggest lessons Carly’s learned from running her own business: Wait for those bigger jobs that are the right fit. By saying “no” to projects that are not the right fit, you allow room for other opps you are more aligned with Give yourself more financial security - have some sort of regular income Recommended reads: The 4 Hour Work Week and The Big Leap Stay in your own lane, keep focused Don’t look at what other people are doing Carly’s advice on leaning out and doing your own thing: Remember “Success is not final, failure is not fatal: it is the courage to continue that counts.” - Winston Churchill Be open to change Know where you want to go About Carly Cylinder

    Owner, Flour LA, Inc & Best-Selling Author of The Flower Chef

    Carly Cylinder is owner of acclaimed florist Flour LA, Inc with studios in LA, NYC, and Dallas. Her first book The Flower Chef was published in March 2016 by Hachette Book Group and named Best Books by Amazon. She is the host of The Flower Kitchen on Bluprint (NBC). Vogue named Carly Cylinder and Flour LA as one of the best flower classes in the country.

    In 2009 at 26 years old, celebrity florist Carly Cylinder founded floral design studio Flour LA, Inc. What started as a daily delivery service based out of her small apartment quickly grew into a bicoastal, full-service studio. Flour LA Inc specializes in events for the beauty, fashion, and tech industries, installations, and high-end weddings. Carly’s first book THE FLOWER CHEF: A MODERN GUIDE TO DO-IT-YOURSELF FLORAL ARRANGEMENTS was published in March 2016 by Hachette Book Group and named Best Books of 2016 by Amazon Books. She has worked in nearly every major city doing celebrity and luxury events.

    Follow Carly online at: The Flower Chef book Instagram Flour LA Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with Callee Ackland, US Navy veteran turned eco-entrepreneur and founder of Bestowed Essentials, podcaster, zero waste activist and van dweller. Callee shares how and why she started Bestowed Essentials and bringing the business on the road with her. She also talks about life traveling the country in a van. Callee talks zero waste activism and how listeners can reduce their impact.

    Episode Highlights:

    About Bestowed Essentials

    ethical, eco-friendly and zero waste Soaps, shampoo bars, candles All natural No fragrances Vegan and cruelty free Plastic free packaging

    Zero waste activism

    A Plastic Ocean - documentary inspired this lifestyle change for Callee Zero Waste - idea of trying to reduce your personal footprint you leave on the planet. Individuals and individual actions make a difference. It plants seeds. One by one we all change. Mission is to encourage and enable people to reduce waste and live their best life

    Simply ways to reduce waste

    Try to reduce or cut out single use plastic (water bottles, paper towels, premade meals, etc) Requires a bit of planning ahead Do a trash audit (many of recyclables don’t make it to the recycling plant) Trying meatless Monday - plant based diet is the biggest way one individual can reduce impact on the planet Animal agriculture is number one carbon producer

    About Van Life

    Pros and cons to van life Living in a van full-time can be a challenge Love the freedom of waking up in a different place everyday and meeting new people It’s nice to have a home that travels with you Temperature changes can be a pain Finding a place to park can be challenging Biggest con is occasional loneliness. Hard to establish meaningful connections. Callee converted a 2014 cargo van It takes some Tetris skills to fit everything in the van

    Biggest lessons

    You have to wear so many different hats. Both overwhelming and empowering. Hire help! Wish she’d hired sooner. Once you find the right people, together you can grow so much more. Employees need to be invested in your business Do your research. But don’t let perfectionism hold you back. You have to be okay with 90% perfect. Otherwise you won’t learn.

    Callee Ackland

    Callee Ackland is a US Navy veteran turned eco-entrepreneur, podcaster, zero waste activist and van dweller. At age 23, while still on active-duty in the military, she started Bestowed Essentials, a line of ethical + eco-friendly home goods, and now is about to open her first store in Rapid City, SD. Callee hosts the Hippie Haven Podcast, where she interviews experts + everyday people on sustainable living. She travels the United States in her self-converted 2014 Ram Promaster van, while doing zero waste workshops + activism events around the country. Learn more about her at www.ahippieinavan.com

    Follow Callee online at:

    www.ahippieinavan.com www.ahippieinavan.com/podcast www.bestowedessentials.com www.instagram.com/bestowedessentials Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

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  • This week we talk with Susie Trujillo, Founder & Chief Strategist at STRUC, a strategy consultancy building brand positioning and marketing programs for growth-stage companies. We talk about common mistakes businesses make when it comes to marketing, where to start with your marketing efforts and how to market when your business is scaling up and at growth stage.

    Episode Highlights:

    Biggest mistakes businesses make when it comes to their marketing: Not investing enough in brand. Commodity won’t win in the long wrong. Brand is king. Not understanding the value of good brand strategy. Trying to do too many things. So many tactics. They usually go for low hanging fruit but it might not be the most effective. They don’t look at whole marketing eco-system. They don’t have a plan. Where businesses can start when it comes to their marketing: Coming up with your marketing plan is the first step. Who are you? What do you sell? Why should your customers care? Problem > Reality > Future State Customer journey map is also a great way to get going. Tips for companies that are in growth stage: Press can be very effective at this stage. Brand storytelling is important. The press is often interested in the story behind the brand. Having an EPK (electronic press kit) on hand - to easily send to media (who you are, what do you sell, spotlight brand story, genesis story of the founder) Social impact strategy can boost you up. Getting key press wins (this may take a great deal of cold outreach) Send a fun email Send them something cool and interesting Send them a really nice looking EPK Get comfortable talking about self and company

    Susie Trujillo

    Susie Trujillo is successful brand marketing executive and business strategist with over 9+ years of experience building consumers brands. Currently, she is the Founder & Chief Strategist at STRUC, a strategy consultancy building brand positioning and marketing programs for growth-stage companies. Previously she led brand partnerships and strategy at two AMEX-backed companies in luxury travel and e-commerce where she focused on bridging the gap in hospitality between brand storytelling (‘what makes something unique’) and customer experience (‘how can we serve you’). Her superpower is combining creative concepts with operational processes that result in quantifiable success. Through her proprietary STRUC Method, she partners with founders to translates their big ideas into actionable sprints making the marketing process easy, fun and effective! She loves to stay curious about the world around her, to explore new cultures through food, and connect with others over deep conversations about the human experience.

    Follow Susie online at:

    www.strucmarketing.com
    http://www.strucmarketing.com/stormreport/ Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with entrepreneur Rosie Cruz CEO of Cruz Multimedia Productions LLC, the Founder of The Actor’s Conference and Co-Creator of HUSH The Series. She shares her entrepreneurial journey and her experiences finding community through founding The Actor’s Conference. She also talks about how HUSH The Series was created.

    Episode Highlights:

    Rosie shares how and why she founded The Actor’s Conference The importance of finding your community and having a sense of camaraderie Rosie talks about how HUSH The Series came about. Rosie’s advice for juggling multiple projects: Breathing is huge - it changes your thinking, changes physiology We all strive to have balance and focus, but it’s not always possible. Stay focused on what you want to accomplish Entrepreneurship is beautiful, it’s ugly, it’ll make you confront yourself, you’ll cry but also in the most joyous way, you’ll learn to vibrate within your body in the most beautiful way.

    Rosie Cruz

    Rosie Cruz is the CEO of her own production company, Cruz Multimedia Productions LLC, the Founder of The Actor’s Conference and Co-Creator of HUSH The Series. A graduate of San Jose State University’s Theatre Arts program, Rosie has worked steadily as an actor in the Bay Area and LA markets. She continues to study with top Hollywood acting coaches to refine her craft. Her recent film and studio television highlights include A Normal Life, Oksana, and NBC’s Trauma. She co-founded New Works West Theatre Company in the San Francisco Bay Area. She is the co-creator of HUSH The Series, an award winning internet series, inspired by true events. Her new media credits include the Dyke Central Pilot. For nearly two decades, she has developed a thriving event planning business. She’s a true creative entrepreneur, living in the Bay Area with her husband and three children.

    Follow Rosie online at:

    Facebook: @theactorsconference2017
    Instagram: @Cruzinrosie & @TheActorsconference
    www.theactorsconference.com
    www.cruzmultimedia.com Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with podcaster and TV writer Elizabeth Laime about all things podcasting including her bad ass podcast Totally Laime. We dive into the logistics of podcasting, how the medium has changed and how podcasting has impacted her career trajectory. Elizabeth also shares her experiences in TV writing for the shows I’m Sorry and NBC’s The Village.

    Episode Highlights Podcasting can connect you with your community The benefits of podcasting go way beyond financials The logistics of podcasting - what it takes on a weekly basis The importance of consistency in podcasting The snowball effect in growing an audience for your podcast Elizabeth Laime

    Elizabeth Laime is a comedy writer and podcaster. She got her start onstage at the Upright Citizens Brigade Theatre in New York with her long-running one woman show, "Dear Diary" (a Time Out New York's critics' pick,) and as part of the original sketch "Maude" Team, "Gunderson". Her three podcasts, Totally Laime, Totally Married, and Totally Mommy have over ten million downloads, thousands of 5-star iTunes reviews, and accolades from publications like E! Online, USA Today, and Los Angeles Magazine. She recently sold and developed a comedy pilot, CRYSTAL, for ABC, as well as a comedy pilot inspired by her podcasts for CBS. Her most impressive accomplishment to date, however, was narrating the 1998 VHS unauthorized documentary of Leonardo DiCaprio, "Hangin' With Leo." She hates to brag about it, but it happened.

    Follow Elizabeth online at:

    Website: http://www.totallylaime.com/

    Facebook: https://www.facebook.com/TotallyLaime/

    Instagram: https://www.instagram.com/elizabethlaime/

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with founder and CEO of the GLYD travel app, Monika Bhasin. She shares her deeply personal journey of loss, finding love and acceptance from within, and connecting the world through travel. Monika talks about how she came up with the concept of the GLYD travel app and the process to build and launch the app. She also talks about being raised by her grandmother in India, moving to the United States to live with her parents and the expectations that come with being a part of a traditional Indian family. This episode is a powerful one.

    Episode Highlights:

    How Monika went about the app building process, as a non-developer:

    Took classes to understand development Taught self a little bit of coding Used the internet and really immersed herself in the subject matters Important to be open to learning

    Biggest lessons she’s learned:

    You have to be passionate about what you are doing. You need this passion to help you persevere through the challenges. On the flip side, don’t be afraid to realize when you are no longer passionate about what you are doing. Don’t be afraid to take the leap of faith more than once. Believe in yourself. You are your strongest link and your weakest link. It’s you that takes this bus forward or backwards. You have to fail in order to succeed. Don’t be afraid you failed. But keeping moving forward. It takes a lot of courage to understand to admit to moments where you don’t feel good and make a change.

    About Monika Bhasin (in her own words)

    I'm Monika Bhasin, an avid barrier breaker. Usually those barriers are within my mind, aka my invisible fence. Being born a girl with dark skin, I was always frowned upon and somewhere inside me from a very young age, I felt the need to always do what I want. I felt that if just by existing I was an inconvenience to people around me then there is no reason to listen to them, right? So began my life's journey.

    I didn't live with my parents until I was 11/12 and to live with them I had to move to the US, a totally different country, culture, school system, FAMILY! I was constantly pushed to be a doctor, the only profession that exists in my family's mind and most Indian people I know. That's the only thing I DIDN'T want to be, no surprise there! However, the need to please my parents overtook me and although I didn't become a doctor, I did become a Scientist. After seeing that even that didn't please them, I set out to finally live my life.

    I went from being a scientist to taking part in a year of Acting school, which gave me the opportunity to wait tables, work in insurance, retail, and everything else I didn't think existed since I grew up so sheltered. Taking that bold step out from under my parents helped me meet my husband, and pursue a life that I absolutely love. I met my husband on a job I picked up while waiting tables and that's a story for another day. That pivotal step also set me out to end up where I am today, a Founder of a company setting out to connect the world through travel.

    I love what I do and honestly, the problem I'm solving goes back to my roots. I always wanted to feel like I belonged somewhere, that I was a part of something, that I was home..wherever that is. With GLYD, when we travel, you can connect with locals so they can help you feel as if you are home wondering the streets of the world. I hope you connect with me on GLYD (it’s free to download on GooglePlay or iOS) and share your part of the world with our GLYD community.

    Follow Monika online at:

    Instagram @_monikabhasin or @glydapp

    Twitter: @glydapp

    Facebook: @glydapp

    Download GLYD: http://open.glyd.co

    More about GLYD: http://www.glyd.co

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week on Lean the F*ck Out we talk with Jenna Arcidiacono owner and chef of Amore, an authentic Italian restaurant in Grand Rapids, Mich. Jenna is an accomplished chef and Amore has won Best New Restaurant 2011, Grand Rapids Magazine; Restaurant of the Year 2012, Grand Rapids American Culinary Federation; Best European 2012, Grand Rapids Magazine and Chef of the Year 2013, The Grand Rapids Press. With all her accolades Jenna was noticed by Guy’s Grocery Games and recruited for an episode that aired this October. Jenna gives advice on how to build a business and keep employees long term; talks to us about how she was able to conquer the restaurant business as a female; and how she supports other women-owned businesses.

    Building Restaurants Episode Highlights:

    Days off are very important when you have a busy schedule. Jenna has found that work can’t be her entire life, she needs a balance and break to be the best she can be for her business and family. Running a business is more like being a psychologist (especially when dealing with staff). It takes a lot of coaching and counseling. Staffing is the hardest part of running a service business. You know your service or product, but the hard part is finding a good staff to help you make it happen. Learn how to manage and deal with people in order to be successful. As a business owner you have to stand up for yourself and your product, you can’t waiver based on critics or trolls. The customer is not always right, particularly with radical complaints. Kill people with kindness. Sometimes have to let it go. Embrace that everyday you will learn something new. Find your tribe, the people who truly support you.

    Jenna Arcidiacono

    Jenna Arcidiacono’s first job at 14 (in 1988) was slinging chili dogs and root beer floats at Cook's Drive-In in Kentwood, Michigan. Slowly she began realizing that cooking was more than just a way to pay for her stirrup pants, music cassettes and perms. She moved to East Lansing to finish her degree in art and continued to work in restaurants as a part time job. She managed a vegetarian restaurant until the owner decided to close and tried to pay the staff with hummus. At that point, she should have known what she was in for by working in this unique business. Her next job was at a Korean-Chinese restaurant where she became passionate about the diverse styles of Asian cuisines. She spent time learning from the cooks after hours and ate what they would make for family meals--which are always quite different from what's on the menu.

    After receiving her Bachelor of Fine Arts at Michigan State University, Jenna decided to make a big move-- to San Francisco. She wanted to live in a big city and soak in as many styles of cooking as she could. Besides getting into plenty of trouble, she got a job at a 10 table restaurant in North Beach called "L'Osteria del'Forno.” It was run by two Italian women and is still going strong in 2017. Jenna was not educated in true Italian cuisine and was often screamed at in Italian, "How is it possible that you don't know what bresaola is!!!?"

    Her next job took her to San Francisco's famed Mona Lisa restaurant, which lead to a fateful encounter. One day a stranger, named Maurizio, stopped in for an espresso. He was visiting from Milan with his friend and ended up staying a few extra days in San Francisco. Soon after, Maurizio took Jenna on her first trip to Italy and she fell in love with the food and relaxed culture (and of course with Maurizio). She spoke no Italian--but in the kitchen with her future mother-in-law pointing and giggling sufficed. Soon after, Jenna and Maurizio were married and she lived in northern Italy for three years. Her favorite days were spent at the outdoor markets purchasing local produce, cheese and honey and in the kitchen with Vittoria, her mother-in-law, who taught her how to make gnocchi, bechamel and bread from scratch.

    After having two daughters, and working in corporations, Jenna felt it was time to go for the dream of opening her own trattoria. She wanted to serve homemade locally sourced authentic Italian comfort food. Amore Trattoria Italiana opened in July of 2010 and has been her biggest project to date.

    Amore has won Best New Restaurant 2011, Grand Rapids Magazine; Restaurant of the Year 2012, Grand Rapids American Culinary Federation; Best European 2012, Grand Rapids Magazine and Chef of the Year 2013, The Grand Rapids Press.

    Follow Jenna online at:

    http://amoretrattoriaitaliana.com/

    https://www.facebook.com/AmoreTrattoriaItaliana

    https://www.instagram.com/Jennamoretrattoria/

  • This week we talk with globally traveling photographer, new author, and all the time psychic, intuitive, empath Mira Zaki about her entrepreneurial journey. Mira talks about how she helps heal and empower through her camera. She also shares her travel experiences, including a recent tour with Pearl Jam. Mira talks about the influence intuition has been on her business and how she has honed those skills.

    Episode Highlights:

    On healing through her camera: There is strength in vulnerability. It’s transformative. Instagram is curated and planned, not natural and transparent; don’t compare yourself to the unnatural photos. She highly recommends the podcast Unfuck Your Brain https://unfckyourbrain.com/podcasts/ You can’t verify whether thoughts are true. We all have different truths. Ask instead: are my thoughts helpful? On Intuition: Our bodies have their own cycles. Listen to your cycles. Rest when you need to. Slow down. Listen and notice. Journal and see patterns. Admitting and realizing there is something trying to get your attention. Healthy curiosity can do a lot along with your community. Resources Mira recommends: https://www.intuitiveleverage.com/ https://www.mindbodygreen.com/0-10745/are-you-ignoring-your-intuition-7-tips-to-get-in-touch-with-yourself.html https://chopra.com/article/5-ways-develop-your-intuition https://www.erinthepsychicwitch.com/ http://www.essentialpsychicskills.com/ https://www.themodernwitch.com/ https://www.andrewsmith.ie/ A spectacular book for anyone who feels like a highly sensitive person- it is out of print, but watch for it as its been picked up by a larger publisher: https://www.amazon.com/Dont-Want-Empath-Anymore-Boundaries/dp/1976792010 https://www.amazon.com/Witch-Unleashed-Unapologetic-Lisa-Lister/dp/178180754X http://theintrovertentrepreneur.com/ http://astrostyle.com/guided-meditation-cancer/ http://astrostyle.com/pisces-season/ https://jenniferracioppi.com/pisces-magic/ https://jenniferracioppi.com/things-arent-flowing-tune-into-your-gut/ Biggest business lessons Mira has learned: Self care (not just on the weekends and evenings) Follow your own rhythm There is wisdom in rest. There is wisdom in the no you’ve received. Always ask for help. Help others. Mira’s advice to women who are considering leaning the f*ck out: Do it. Stop caring what other people think. The greatest gift you can give yourself is not giving a f*ck.

    Mira Zaki

    Mira Zaki is a Seattle born, Manhattan based, globally traveling photographer, new author, and all the time psychic, intuitive, empath. Due to her upbringing in an Egyptian-American family, she has been infused with a deep appreciation for multicultural experiences. Naturally a storyteller, she is committed to making a positive impact with her work. When her dreams started coming true at age 8, she simultaneously picked up a camera for the first time and found her easiest, most true expression. The combination of her spiritual abilities and having a camera to tell a story with led to a healing for the people in front of her camera. Her mission is to help heal and empower through her camera; to share your true Divine essence and to share the beauty of the world around us. Her degree in Commercial, Advertising Photography from Brooks Institute of Photography helped her to perfect her unique abilities as a photographer into an artist who brings expertise, professionalism, and her intuitive magic to all of her work.

    She's been published in: The New York Times, The New York Times T-Magazine, Travel + Leisure, The Travel Channel, Cosmopolitan, Vanity Fair, Edible Manhattan, Edible Brooklyn, The James Beard Foundation, VH1-Save the Music Foundation, Tesla, Taylor PR, CNN.com, CNNI.com, CNNMoney.com, Well + Good, Bust Magazine, Olive magazine Korea and more.

    Follow Mira online at:

    www.mirazaki.com

    http://www.mirazaki.com/media-kit/

    www.facebook.com/mirazakiphotography

    www.instagram.com/mirazakiphoto

    www.twitter.com/mirazakiphoto

    www.pinterest.com/mirazakiphoto

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with Adriana Vázquez Ortiz, CEO and Co-founder of Lilu about launching a healthcare startup and creating a product that improves breastfeeding. Adriana talks about how and why she started the company, the research and development process, understanding your customers’ needs, pitching and getting funded. She also talks about the importance of building better technology to improve lives and in Lilu’s case, helping mothers thrive during the transition into parenthood.

    Episode Highlights: Moms are eternally multi-tasking, and women are so incredibly good at coming up with life hacks - but Adriana realized there was a need to build better technology in some of the key areas which are challenging for lots of parents: breastfeeding and sleep. Lilu is helping to improve breastfeeding. No matter how unpolished the product was in the beginning it was important to have real users in the testing from the beginning. Getting feedback from the target customer is critical to learning, even if the product isn’t ready. On funding/pitch competitions: Apply, apply apply! You learn so much in the process. It forces you to distill your company and vision into a few words. This is a very helpful exercise, no matter what stage. On pitching: Know who you are pitching to and learn from every single pitch. Find excuses to rehearse over and over in front of as many people as you can. “Practice makes better” On entrepreneurship: Remember that “it’s a marathon, not a sprint.” It is important to ask for help. Use your advisors. Pay that support forward. ADRIANA C VÁZQUEZ ORTIZ

    Adriana is CEO and Co-founder of Lilu which creates the next generation of products to help moms pump, manage and track their milk supply. Adriana graduated from MIT where she received a B.S. in Mathematics with Computer Science. She later pursued a Masters in Integrated Product Design at the University of Pennsylvania. She loves running, attempting to snowboard, has been a pescatarian for over a decade, kind of speaks four languages and prefers carrot cake over chocolate cake.

    Follow Adriana online at:

    www.wearlilu.com

    https://www.facebook.com/wearlilu

    https://twitter.com/wearlilu

    https://www.instagram.com/wearlilu/

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • Trigger Warning: This episode contains discussion of sexual assault and domestic violence, including stories of actual events Giugi’s clients have experienced.

    In this episode, we talk with attorney Giugi Carminati about her experiences starting her own law firm which represents women, people of color, and members of the LGBTQ community. Her law firm focuses on litigating cases involving domestic violence and sexual assault in family law proceedings, protection orders, and civil litigation. Giugi discusses victim blaming, offers tips on how to support yourself or women in your life who may be or may have experience domestic violence or sexual assault. Giugi also talked about building her business and becoming a fierce advocate for women.

    Defending Victims of Sexual Assault and Domestic Violence Episode Highlights:

    Since the beginning of the #metoo movement, Giugi is seeing more women have the ability to say: “I was a victim of abuse and it was not my fault.” Giugi recommends counseling for her clients Support is extremely important for victims Giugi explains terms like trauma bonding and gas lighting Advice for fempreneurs: Stop caring what people think, what people say, what people might do. Find what it is that you want to do with honesty and purposefulness and just go f*cking do it!

    About Giugi Carminati

    Giugi Carminati, JD, LLM, JSD is a women's advocate, a blogger, a public speaker, and entrepreneur, and intersectional feminist. She represents women, people of color, and members of the LGBTQ community in their personal and professional lives. Her law firm focuses on litigating cases involving domestic violence and sexual assault in family law proceedings, protection orders, and civil litigation. Giugi also speaks about sexual harassment, gender dynamics, and sexual assault. She is licensed in New York, Texas, DC, and Colorado. She speaks French, English, Italian and Spanish.

    Follow Giugi online at:

    www.arguelikeagirl.com

    www.TheWomansLawyer.com

    www.NoDramaPara.com

  • This week we talk with Alison Mountford, founder of Ends + Stems about her meal planning business that helps reduce household food waste. We talk about her entrepreneurial journey and what led her to open Ends + Stems and how the business is evolving. Alison shares tips on how she’s grown her customer base and how she retains them. She also talks about managing a large amount of content on an ongoing basis -- tools she uses and tips on what has worked best for the business.

    Episode Highlights:

    Stats on food waste: 40% of food we produce ends up in the landfill $165 billion of edible food is wasted in the US Ends + Stems helps home cooks reduce food waste through a meal planning subscription service. Alison shares how the business started as a blog and how it is currently evolving into a subscription model Alison tells us how she has built and continues to grow her email list She shares tools and tips for managing ongoing content which is a large part of her business Alison also shares lessons learned from her businesses and her advice to listeners considering leaning the f*ck out

    50% off first month with promo code: MEALPLAN

    About Alison Mountford

    Alison Mountford is the Founder, Chef and CEO at Ends+Stems. Alison has 15 years of head chef and entrepreneurial experience. In 2004, she founded her first company (Square Meals), which delivered ready to eat meals to busy families around the Bay Area. Mountford’s business acumen, vision, and management successfully grew this business from one client to selling thousands of high end meals weekly and was at the forefront of the meal delivery trend. Square Meals was sold in 2015. Her time leading procurement for a large food tech company inspired her to found Ends+Stems and set off a mission to do good for the planet and customers. E+S combines her unique knowledge of consumer food habits, culinary skill set, and accurately forecasts a need in the Food Waste trends developing today. Alison holds a culinary degree from the California Culinary Academy and both an A.A and B.A from New York University.

    Follow Alison online at:

    https://endsandstems.com/

    https://www.facebook.com/EndsandStems/

    https://www.instagram.com/endsandstems/

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • In this episode, we talk with Susan Norris. Susan is a leader and coach who describes herself as “The Unbalanced Force” to combat organizational inertia (a nod to Newton’s first theory). Susan shares some amazing tips on how to escape this inertia and move toward innovation in your company. She also talks about how to use your skills as a fempreneur within the corporate environment. If you are running a side hustle or getting ready to lean out if you are still working your day job, her tips will help you figure out when the right time might be and how to survive in your company environment in the meantime. Susan brings a new perspective that you are not going to want miss.

    Strategic Destruction to Solve Business Problems Episode Highlights:

    Be willing to change how you are reaching your goal. The how, the implementation, the process might be what needs to shift; it doesn’t have to be your goal. Commitment to your goal is very powerful and hard to change. Stay committed, change how you implement in order to solve business problems. Always stay in a perpetual state of creative dissatisfaction to innovate. Always ask is there a better way to solve this problem? Make sure you are doing the right thing then make sure you are doing things right. Keep yourself in a constant state of questioning. Don’t get stuck in inertia. The challenge us fempreneurs often feel is that the evolution in large organizations can happen a slower than if it were a small business or solopreneurship. Being stuck or organizational inertia can happen for entrepreneurs too. Entrepreneurs start to make sales and having cash flow presents more risk to change or solve business problems and you become slower and more risk averse. If working at a company, as yourself: can the organization handle my destructive ideas? If not, you have to build a thicker skin to take the lumps, while shifting your method for pushing change. Solid communication and negotiation techniques are important while you are in a company. Use skills for communication within the corporation and the delivery chain and the messenger and the means and put that machine to work for you to solve the problems you see. When thinking of quitting ask yourself: What alternatives do I have to quitting work to allow for more flexibility? Always keep in mind: your brain and your body are what keep you viable and relevant. You are your business as a fempreneur.

    Susan Norris

    Susan Norris is an experienced leader, coach and innovative problem solver. She describes herself as “The Unbalanced Force” here to combat organizational inertia (a nod to Newton’s first theory). Meaning, she helps others think differently about problems and approaches to deliver more innovative and effective products and ensure we’re doing the right thing before we do things right.

    She has been working on a team that blends social science with innovative design to address global issues through human solutions - working directly with organizations to develop, implement and evaluate programs, products and services that make the world better and solve issues that matter to us the most.

    You can find Susan online at: https://www.linkedin.com/in/susan-francke-norris-78028815/

  • In this episode we talk with Brianna Carney about her move from Amazon to starting her own company, Crewbloom. Through Crewbloom, Brianna has built a robust outsource business with a workforce in the Philippines. Throughout the episode, she talks about how she built her business and offers tips to business owners on how to scale up through outsourcing.

    Outsourcing to Scale Up Episode Highlights:

    Outsource when the task is related to content development, virtual assistant work, scheduling social posts, or is easily replicable. Training is one of the most important factors for successful outsourcing. Ensure that anyone working virtually on your team feels that they having an understanding of your organization (culture, core values, goals for the future). Tools you can use to make outsourcing easier: Timedoctor; Brain Central; Share access to CRM systems, and any tools for regular communication, including SLACK is critical. Ways to collaborate more effectively with remote workers could include remote happy hours, team building exercises, and giving back to communities together. Allowing for a probationary period when you first hire gives you great insight on the individual you will be working with and what you need to have in place to ensure the worker is successful. You NEED to invest your time into your relationship with your virtual employees. Outsourcing is not a set it and forget it solution.
  • This week we talk with International Business Development Coach and Speaker Mel McSherry about prioritizing your profits and slashing stress. We also dive into time management, weekly goal boards, to do lists, and establishing boundaries. Get your notepad ready!

    Mel predominantly works with women business owners who are exhausted and overwhelmed by what they think they need to do, in order to be successful. As an entrepreneur since 2010, Mel has launched two successful businesses, doubled her monthly income, and created a true life by design. She has worked with hundreds of people helping them get crystal clear on what they want and prioritizing the time that they have.

    Episode Highlights:

    Ways to slash stress: Getting crystal clear on what YOU want (not partner, not kids, just YOU) Learn how to tame your time. Give yourself that time to breath when things shift Reassess, reapply and move on Learning boundaries and “Saying no to the good so that you can say yes to the best.” IF you keep doing the small things you will always play small. It’s the big items that propel you forward. Conscious vs. unconscious procrastination Time management: Goal and vision board each month. How much and how many clients, etc. What resources do I have now to make that happen? What do you already have? Weekly plan of action on top of that. Don’t put personal things on your business to do list. Never ever. Mel’s Monthly Goal Board Tutorial on YouTube: https://www.youtube.com/watch?v=52j42_KUwvM
  • We talk with Jen Proctor, Founder & CEO of Cultivated Entertainment about Navigating the Pressures of Entrepreneurship. Jen certainly knows high pressure. She runs a full-service talent consulting firm in Los Angeles and has worked with some of the biggest names in the entertainment industry. Jen talks about leading with compassion, a mantra that fuels her. She also talks about losing her mother to suicide and how that has shaped who she is today. Jen shares tips on how she takes care of herself amidst the pressure of running her own business, managing clients and life in general.

    Episode Highlights:

    On self care: Balance and self care have to be worked on every day. She works out every morning for an hour without her phone. Tune into your body and mind. It’s important to first and foremost have compassion for yourself. Allow yourself to feel whatever you’re feeling it whenever you are feeling it. On sales and taking on the right work: Does this align with my values. Project by project. Set boundaries. A good way to do that is focusing on finances. Don’t work with those that aren’t committed with a budget. Own your work. Saying no can legitimize you. Try to understand the person you are trying to make the deal with. You don’t know what that person has been through. Give them a chance to show you who they are. On managing high pressure projects: Soak in there demands or whatever they are doing and don’t react right away. Put yourself in their shoes before answering and come to a level where you can actually communicate with that person. Human to human connection can resolve so much.

    Jen Proctor

    "Lead with compassion and compassion only.” This is the mantra that fuels Jen Proctor, Founder & CEO of Cultivated Entertainment, both professionally and personally.

    Cultivated Entertainment is a full-service talent consulting firm that connects entertainment entities and brands with talent across campaigns, media, events, and more. Jen is an integral part of every synergy created and oversees all accounts. Compassion remains the cornerstone of her business strategy; Jen’s warmth and energy have solidified her as one of the industry’s go-to experts in talent development, casting, producing and booking.

    Cultivated Entertainment’s clients range from traditional television and production studios to cutting-edge streaming services and global consumer brands. For every project, Jen and her team utilize years of experience, data-driven insights and trend research to go above and beyond client expectations. Complete transparency and client collaboration throughout the entire process are of the utmost importance in all that Cultivated Entertainment does- reinforcing this compassionate mantra.

    Jen’s immense knowledge and understanding of talent and the entertainment industry is a culmination of all her work experience prior to the launch of Cultivated. Just before launching the company, Jen was the Head of Talent for Embassy Row, Sony Pictures Televisions’ TV and digital production company. There, she oversaw the development and booking of talent for all productions from inception to completion. She also held roles as Head of Talent for a cable network’s daily talk show, was an Entertainment field producer for Fox News and worked on the talent representation side, on the booking desks of CAA and ICM.

    There is no such thing as ‘off the clock’ for Jen, she is working everyday to create and cultivate new relationships. People are her utmost priority in life and business."

    You can find Jen online at:
    https://www.cultivatedent.com/
    @Cultivatedentertainment
    Cultivated Conversations Podcast

    Suicide Prevention Lifeline:
    https://suicidepreventionlifeline.org/

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • In this episode, we talk with Mercedes Torres, Co-Founder of Cash Flow Savvy and Epic Real Estate about how she built her Epic empire through real estate. Mercedes shares how she got started in real estate, her experiences flipping houses (she was on a house flipping TV show before they were hot) and how she has built a solid business through cash flow properties. This is a great episode if you have ever considered real estate as an investment or flipping houses! Mercedes shares how you can make your money work for you.

    Building an Epic Empire Episode Highlights:

    7 - 10% return on real estate investment; allow your money to work for you Stay focused on your goal Start a lot sooner Don’t reinvent the wheel - Hire a mentor and follow proven models Have a partner or staff that “gets it” Identify strengths and weaknesses in your partner so you compliment each other well Spend a lot of time training and helping team become solid team member - they will benefit from experience

    Mercedes Torres

    Mercedes Torres is an accomplished real estate investor with a portfolio of 90+ income generating properties. She continues to strategically build her passive income portfolio as Co-Founder of CashFlow Savvy, a turnkey investing company based out of Southern California. CashFlow Savvy focuses on helping other investors to build financial freedom through turnkey real estate.

    Mercedes, a graduate of UCLA, brings a banking and finance background to Cash Flow Savvy. While providing a relentless passion for client service her focus is to help clients build passive income through real estate investing. Those that know Mercedes recognize her exceptional talent for building relationships and creating win/win solutions for all. Her enthusiasm and generosity of spirit lends itself as an “unfair advantage” to Cash Flow Savvy’s ability to acquire deeply discounted and undervalued assets while giving investors large margins for profit. She is the driving force behind Cash Flow Savvy and a primary reason that investors are lining up to do turnkey business.

    Follow Mercedes online at:

    www.CashflowSavvy.com
    www.EpicRealEstate.com

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • Our first episode of Season 3 features female entrepreneur Marie Denee, creator of The Curvy Fashionista, a respected voice in the plus size fashion arena. Marie shares her entrepreneurial journey and growing The Curvy Fashionista into the powerhouse it is today. We dive into influencer marketing, building a brand, driving website traffic, social media marketing, editorial calendars, business systems and so much more!

    Episode Highlights:

    Marie shares her entrepreneurial journey and how she started The Curvy Fashionista Learning as you go as an entrepreneur (Google becomes your best friend) How social media tools can work for us, rather than against us Know your audience and find out what they really need Scaling up tips: Have a really fleshed out editorial calendar (especially important when you have a team) Need a good marketing plan and goal list. Need Standard Operating Procedures - document every process that happens in the brand. You may have to fire yourself from certain roles. Best, most useful thing you need for your business: A roadmap for systems at the heart of your brand. Other tips: Learn how to advocate for yourself. Face the fears you have a lot sooner. Navigate cultural and gender norms. Practice. Speak on your ideas. Learn how to have those tough conversations early. Get to know financial planning.

    Marie Denee

    Marie Denee, creator of “The Curvy Fashionista”, is an established and respected voice in the plus size fashion arena. With over eleven years of experience, Marie has made it her mission to continuously show women that they can be Curvy, Confident, and Chic.

    In 2008, enter The Curvy Fashionista. While cutting her teeth in retail, Marie realized that when it came to great stylish clothing for plus size women, their options were limited. Armed with MBA in Marketing, fashion experience, and a passion for empowering women of every shape and size, Marie launched the popular blog which today attracts over 400,000 visitors and averages 750k pageviews. Through The Curvy Fashionista, Marie showcases wardrobe and style options from the industry’s top fashion brands, as well as shares news and events for curvy women in a world where fashion for this community is often overlooked.

    In 2015, Marie founded The Curvy Fashionista Style Expo in Atlanta, which drew over 400 women to shop their favorite plus size brands, socialize and sit in on panels led by some of the industry’s leading experts. This year’s highly anticipated event was held on July 28th & 29th, 2017 with even more participating brands such as Ashley Stewart, Lane Bryant, Chevrolet, and MVP Collections, and attracted over 500 attendees.

    Sought after for her fashion and styling advice for the curvy fashion forward woman, Marie has been featured in Lucky Magazine, Glamour Magazine, Black Enterprise Magazine, Marie Claire Italia, The London Times, The Wall Street Journal, Madame Noire, Shape Magazine, The Los Angeles Times, and more. She has also worked with some of the top retailers and brands in the industry including Nordstrom, Chevrolet, Marina Rinaldi, Beyond the Rack, Ashley Stewart, and others through hosting, consulting, and strategic partnerships.

    In addition to being a popular fashion blogger, Marie Denee is a freelance fashion writer whose work has been featured in Styleblazer, Plus Model Magazine, USA Today, the Huffington Post, and Ebony.com, to name a few.

    Follow Marie at:

    http://www.mariedenee.com

    http://thecurvyfashionista.com

    Download the FREE Lean the F*ck Out Launch Kit

    If you are thinking about starting a business or side hustle, check out our Lean the F*ck Out Launch Kit. The kit gives you tools and inspiration to start thinking like a fempreneur and start designing the life you want! You’ll receive a guided meditation to help you figure out your vision, a budget worksheet to see what you need financially to make a go of it, daily practices including printable worksheets and daily affirmations to help you keep your head up when your confidence is waning. Again, it’s free and it’s available at leanthef-ckout.com/launchkit.

    Music: Sunshine by The Icicles

  • This week we talk with Dr. Kate Browne in depth about how to find or share your brand story. Kate is a storytelling strategist and writing consultant who helps entrepreneurs find and share their brand stories in an honest, unforgettable way. She also founded Taking Up Space, an online self-care advocacy project, to empower consumers to think critically about the rhetoric of health, wellness, and fitness marketing.

    Episode Highlights

    Defining brand story and why it matters Alot of companies do “phone book marketing”, in essence confusing the internet with a phonebook. It’s not just about your service, it’s about the whole experience that customers are going to have with your business How a company can get started on creating their brand story. The Hero’s Journey as it pertains to your brand story and why you need conflict and a resolution to that conflict in your brand story. Watch the TED Talk on Kate’s website at: https://katebrowne.net/

    Dr. Kate Browne

    Dr. Kate Browne is a storytelling strategist and writing consultant who helps entrepreneurs find and share their brand stories in an honest, unforgettable way. Kate also founded Taking Up Space, an online self-care advocacy project, to empower consumers to think critically about the rhetoric of health, wellness, and fitness marketing. Her TEDx Talk, “How I Found Real Fitness Inspiration: Saying ‘No’ to Fitspo” shows how autobiographical marketing tactics of the 19th century freak show influence advertising in the fitness industry today. Kate is also a proud preschooler’s mom, an iced coffee enthusiast, and is writing the first academic book on her favorite sitcom, Golden Girls.

    Follow Kate online at:

    Web: katebrowne.net

    FB: Taking Up Space

    IG: @takeupspacewithkate

  • In this episode of Lean the F*ck Out, Gretchen and Tera talk with Elaine Huang, the founder of Neon Owl, a media company and lifestyle brand that focuses on creating positive, inspirational content, while connecting artists and fans to give back to charities around the world. Elaine shares her entrepreneurial journey and how she has built and grown Neon Owl, as well as her coaching and consulting business and Gypsy Social. Elaine is a power house at connecting with people and has some amazing advice on how to kick ass and build your brand, and for those that are just starting out she shares some bonus info on how to choose your direction or passion project.

    Passion to Profit Episode Highlights

    Elaine left a six-figure income position to launch Neon Owl. When deciding on a business focus, ask yourself: What would you do if money wasn’t an issue? “By leading with people and purpose we will all prosper.” At one point Elaine was spending all her energy on building her businesses, often working up to 100 hour a weeks. Neon Owl has volunteers and ambassadors all over the world that now support the business. Some of Elaine’s favorite tools for running her businesses: Google, Slack, Airtable, Wunderlist, Calm App, and paper and pencil. Each morning, write your intentions for the day. Without intentions you cannot receive clear results. As Elaine’s businesses grew she naturally shifted her business to work with others like her: others who wanted to leave corporate and do their own thing. It took Elaine three years to figure out her business model. She did it through adaptation and listening to her customers. “You have to be prepared to get scrappy [if you are going to run your own business].” “Truly think about what you want when you decide to start your own business. Is this something you would create and stay up late nights for, even if you make jack shit?” Continue to surround yourself with other dreamers and doers and keep investing in yourself if you want to turn your passion to profit.

    Elaine Huang

    Elaine is the founder of Neon Owl, a media company and lifestyle brand that focuses on creating positive, inspirational content, while connecting artists and fans to give back to charities around the world. She left her six-figure income position as VP to create a life of passion and purpose. Since starting Neon Owl 2 years ago, the company has made waves in and outside of the industry, taking charge in leading it towards connecting music with philanthropy. Neon Owl has put together multiple charity shows to support youth, music and the arts, as well as other non-profits. She has also partnered up with some of her favorite artists to join forces in creating the Dance. Give. Inspire. charity line, where 100% of the proceeds goes back to building wells for clean water in developing countries like Haiti and Uganda. Elaine also founded Gypsy Social, where she specializes in vision coaching, tribe building, and supporting others in weaving their passion projects.

    Follow Elaine online at:

    www.neonowl.co

    Elainehuang.co

    IG, Twitter, FB @neonowlco

    www.elainehuang.co

    IG, Twitter, FB @itselainesworld

  • In this episode, we talk with Chelsey Goodan about her day jobs as a tutor and screenwriter and her side hustles supporting activism and as a board member of “A Call to Men”. Chelsey shares advice on how she balances her work with her activism and details about all the great work she is doing her organization, The Activist Cartel, and different ways we can teach men how to be better feminists.

    Running an Activist Side Hustle Episode Highlights

    Find what you really care about and there’s an organic progression of what will come to you. Don’t underestimate the work it will take. Personal discipline goes a long way for getting shit done. You have to hold yourself accountable, but having an accountability partner goes a long way. “Be a person that follows through and is good on their word.”

    Chelsey Goodan

    Chelsey Goodan is the founder of The Activist Cartel, a network of women and men dedicated to promoting women’s rights and equality. Every month, she focuses the nationwide group on a political, educational, or philanthropic topic around women’s equality and provides ways to take action.

    Additionally, Chelsey Goodan is a screenwriter in Hollywood, answering the plea for movies with vibrant, tenacious, and complex female-driven stories. Embracing many facets of the entertainment industry, she has worked on a wide range of films such as Darren Aronofsky’s The Fountain, Jim Carrey’s The Number 23, and Judd Apatow’s Superbad. All of her experiences in film have supremely motivated her to lead the charge in increasing women’s representation. Moreover, her written articles often focus on how women’s progress intersects with men, whether that's turning the infamous former pick-up artist Neil Strauss, author of The Game, into a feminist, interviewing Tony Porter for Lenny Letter, or igniting conversation through humor in her article, “Can I Be the Dad?”

    On top of it all, Chelsey has run her own tutoring business for the last nine years. Guiding students 8-22 years old, Chelsey assists in everything from Calculus homework to college applications. She specializes in AP History classes and finds that the lessons always inspire her writing and activism since society is so prone to repeat mistakes. Her time spent prepping a big test like the ACT is often underscored by a deep mentorship of her students. Always working to be a positive role model, she finds great meaning from the moments when her teenage girls come to her with their concerns ranging from eating disorders to birth control. Her young boys often share their fears with her first, knowing she’ll have their back when they’re up against stressful parental pressure or an impending bad grade. She continues this mentorship long after she’s finished tutoring them.

    Chelsey recently became a Board Member for the nonprofit, A CALL TO MEN, which educates and activates men and boys to be a part of the solution in preventing violence and discrimination against women. She organizes their annual Los Angeles fundraiser, which she will host alongside Will Forte, David Wain, Sean Gunn, and Moon Zappa this year. A CALL TO MEN is now working with the Time’s Up leadership to engage men in entertainment to use their influence to advocate for equality. All of her life, Chelsey has been volunteering for equality-based causes, and organizing fundraising events. She grew up in Colorado Springs, graduated from New York University, married Music Producer Charles Goodan, and currently resides in Los Angeles.

    Follow Chelsey online at:

    The Activist Cartel: www.theactivistcartel.org
    Instagram: @chelseygoodan
    Twitter: @chelseydailey