Эпизоды
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In this episode, host Phil Treadwell sits down with Nicole Giamundo to discuss her inspiring career journey and deep passion for the mortgage industry. Nicole shares insights from her professional experiences and announces an exciting new venture: Professionally She, a dedicated support group and community for women in the mortgage industry and beyond! Join us as we explore Nicole's vision for empowering women, fostering professional growth, and creating a supportive network for female professionals. Don't miss this conversation filled with valuable advice and inspiring stories.
Episode Breakdown:
00:25 - Meet Nicole
01:35 - A Calculator Kid
03:40 - Nicole Finds Mortgage
05:00 - Making the Numbers Easier to Understand
07:10 - When Phil Met Nicole
11:35 - ProfessionallyShe
14:05 - Why Women Make Better Loan Officers
15:15 - What to Expect
17:10 - We’re a Bitch Free Zone
19:20 - A Community for Women Like Me
21:40 - We’ve All Been There
23:30 - TikTok Famous
31:40 - The Bottom Line Effect
35:55 - Ignore the Trolls
41:25 - Connecting With Nicole
42:10 - Just Keep Swimming
Join Professionally She
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Connect with Nicole: @nicolegiamundo
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In this episode, MME host Phil Treadwell talks about the difference with Marketing & Brand, how increase your lead generation and lead conversion numbers, as well as using Motivation & Drive to make progress in today's market environment. He also talks about how to balance your outbound lead gen activities, with attraction marketing efforts, all while continuing to build your personal brand and network.
Episode Breakdown:
00:20 – Intro
01:00 – FREE workshop invite
03:31 – We choose marketing, brand chooses us
05:59 – You can’t have a relationship with a company
08:18 – Personal Brand vs. Company Brand
10:21 – People pay for solutions to their problems
13:50 – Increase referrals with social proof
15:57 – You must be RELEVANT
16:29 – Adding Lead Gen to Attraction Marketing
18:30 – Your Net Worth is tied to your Network
22:07 – Motivation vs. Drive
25:05 – Change your perspective about circumstances
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Пропущенные эпизоды?
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In this insightful episode of Mortgage Marketing Expert, host Phil Treadwell invites industry experts Marjorie Adam, Dustin Brohm, and Mark Perkins to examine the impacts of the NAR Lawsuit and the impending settlement on the mortgage and real estate sectors. The guests delve into the lawsuit's implications, providing a nuanced analysis of the potential changes and challenges that could reshape these industries. Drawing from their extensive experience, they offer valuable perspectives, dissecting the legal complexities and forecasting the likely effects on industry practices and market dynamics. This episode is a must-listen for professionals seeking to understand and navigate the evolving landscape of the mortgage and real estate industries.
00:25 - Meet Marjorie Adam
01:55 - NAR Lawsuit
05:30 - What the Lawsuit is NOT
07:25 - Is This Good For the Industry
14:20 - Who Falls Outside of this Settlement
15:45 - Are Buyers Agents Gone Now
21:55 - Where is the $ Coming From For Settlement
26:30 - One Tip For Mortgage Pros to Help Realtor Partners
27:45 - Connect with Marjorie
29:25 - Dustin Brohm, The Massive Agent
31:45 - This is NOT a Speed Bump for the Industry
35:00 - Buyer’s Compensation
38:55 - Educating the Agents & Consumers
39:55 - Strengthening Relationships Between Mortgage Pros and Agents
45:35 - Make Sure You Have it RIGHT
47:30 - Connect with Dustin
48:00 - Mark Perkins
49:10 - What Will This Lawsuit Do to the Industry
54:10 - How Real Estate Culture Is Going to Change
57:10 - Loan Officers Need to Level Up Too
01:00:30 - How Do You Teach Greatness
01:05:00 - It’s Okay To Not Be Great, But…
01:06:40 - Connect with Mark
Connect with Marjorie:
@themarjorieadamteamrealtors
MarjorieAdamTeam.com
Real Estate Unscripted Podcast
Connect with Dustin:
Massive Agent Podcast
@massiveagent
Connect with Mark:
The Necessary Entrepreneur
@markperkinsprg
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In this episode the spotlight is on guest Craig Davis in a riveting discussion as Phil and Craig delve into their similar coaching styles, underscoring the significance of mindset in shaping our outcomes. They navigate the delicate balance between factual analysis and emotional intelligence in decision-making processes. The conversation is packed with insights, as Craig, shares the experiences and strategies that have led him to success. This episode is a must-listen for those seeking to understand the power of mindset and how to build momentum in your business.
Craig Davis has been in leadership for over 20 years serving the Mortgage Industry. He discovered early in his career that his joy is found in helping others achieve more; therefore, helping his team succeed in turn fueled his success. He founded Ascend Xperience Coaching and Speaking with that same passion, to help his clients succeed on purpose, and in their design. He is a conqueror of cancer, a family man, a buddy, and in his own words, just a good human…
02:00 - It’s Okay to Feel Stuck, It’s Not Okay to Remain Stuck
04:55 - Mindset is In Our Control and Shapes our Outcomes
08:00 - Challenges Create Choices, Which Create Opportunity
10:15 - We are Built Emotionally
12:35 - Progress, Not Perfection
15:10 - The Gap and the Gain
17:35 - Confidence is a Skill We Learn
20:25 - From Motivation to Momentum
23:00 - Finding Your Action Steps
27:10 - How to Get More Business
30:50 - People Connect with People, Not Product
32:30 - Focus on the Process, Not the Outcome
35:00 - Daily Ozone Planner
36:00 - Focus on Your Process
37:30 - Connect with Craig: Instagram | LinkedIn
Get Craig’s Daily Ozone Planner: https://ascendxc.com/ozone/
LEARN MORE ABOUT M1 ACADEMY COACHING
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In this episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Ben Smidt to discuss the role of technology in building a successful mortgage business. The conversation focuses on how mortgage professionals can use technology to streamline their operations, close more deals, and provide superior service to clients. Smidt shares his expertise and insights, offering practical tips and strategies on leveraging tech tools to enhance efficiency and drive business growth. This episode is a must-listen for mortgage professionals seeking to harness the power of technology in their business.
01:50 - Meet Ben Smidt
03:35 - Opportunities in 2024
05:45 - Leveraging Tech to Create More Business
09:30 - We’re Going to Have to Do Things Differently
12:15 - Uplist
15:00 - Creating a New Conversation
17:00 - Why is There So Much Resistance to Innovation in Mortgage
19:20 - Technology Won’t Replace You, But a Loan Officer that Leverages Technology Can
21:15 - There’s Always Time, If You Make the Time
24:40 - Past Client Loan Reviews
27:30 - Your Digital Footprint
29:50 - Regaining Your Time
31:15 - Don’t Be Afraid To Try New Things
32:20 - Connect with Ben
EXTREME EFFICIENCY WORKSHOP
GetUplist.com
Ben on LinkedIn
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In this exciting episode of Mortgage Marketing Expert, host Phil Treadwell welcomes guest Kyle Wright, a successful loan officer to share his journey and experience. We delve into Wright's unique approach to success, which he attributes to learning how to do it all.
Kyle shares his insights on the importance of solving problems, effectively eliminating any reasons for clients not to refer. Listeners can expect to gain valuable insights into the mindset and strategies that have propelled Wright's success in the mortgage industry.
Episode Breakdown:
00:50 - From Orthodontics to Mortgage
04:15 - What it Takes to Produce in THIS Market
06:50 - You Have to Learn How to Do Everything
08:55 - Kyle’s Current Product Mix
10:45 - “You Don’t Need a Backup When You Work With Me”
12:20 - “I WAS the Expert”
16:50 - Conquering Fears
22:45 - Problems to Solve
27:40 - Get Better Than the Other Guy
34:05 - You’ve Got to Do Everything
42:15 - Where People Found Their Lenders
46:00 - More Conversations = More Business
52:25 - Do You Have the Work Ethic?
55:10 - Taking Action is the Only Cure
59:30 - Outliers
01:00:25 - The Slight Edge
01:01:00 - Find an Activity and Quantify It
01:02:00 - Connect with Kyle
https://www.instagram.com/mrloans.mortgage
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In this episode of Mortgage Marketing Executive, host Phil Treadwell invites the dynamic duo, Don and Gino, founders of DG Media Inc and the Momentum Builder annual event. The conversation revolves around this year's Momentum Builder event, focusing on the importance of identifying and addressing the right problems to ensure business growth. Don and Gino emphasize the transformative power of relationships in both personal and professional realms. Tune in to gain valuable insights from these industry pioneers and get a great deal to attend Momentum Builder 2024.
00:30 - 2 Weeks from Momentum Builder 2024
02:00 - How Don and Gino are Overcoming the Challenges of 2023
04:15 - No Fluff, All Tactics
05:20 - The Strategy that Got You Where You Are, Is Not the Strategy That Gets You To the Next Level
07:00 - Are You Solving the Right Problem?
08:20 - Tools AND Excitement to Implement Them
10:40 - The 3 Parts of Your Business You MUST Focus On
12:25 - Eliminate Fear
15:30 - Networking Can Change Lives
19:25 - It’s a Buffet
21:15 - It’s Not JUST About Your Business
22:30 - The Inside Deal on Momentum Builder 2024
24:35 - 2024 WILL Be Better, Will You Be Ready?
26:30 - Don & Gino’s Tips for Mortgage Professionals to Succeed in 2024
For OVER 50% OFF tickets to Momentum Builder send a DM to @philtreadwell
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In this episode Phil Treadwell is joined by industry expert Scott Reuter from Freddie Mac to explore the latest appraisal trends in 2024. With their combined expertise, they delve into the evolving landscape of property appraisals, discussing topics such as technological advancements in the appraisal process, the impact of appraisal bias, and the opportunities for new entrants to the appraisal field. This insightful conversation provides valuable insights for mortgage professionals looking to stay ahead in the rapidly evolving market we face.
02:00 - Market Conditions Adjustment
04:50 - An Opinion of Value
07:05 - Appraisal Bias
11:30 - Appraiser Diversity
16:45 - Different Valuation Options
22:30 - Emerging Technology
29:55 - Advice for Mortgage Pros
Episode resources:
Collateral Valuation and Appraisal Resources: https://sf.freddiemac.com/working-with-us/appraisers/overview
Practical Guide for Objective Appraisals: https://sf.freddiemac.com/articles/insights/more-objective-appraisals-a-practical-guide-for-appraisers
Appraiser Diversity Initiative (ADI): https://www.appraisalinstitute.org/the-appraisal-profession/appraiser-diversity-initiative/
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this enlightening episode of Mortgage Marketing Expert, host Phil Treadwell is joined by Mike Hardy. Together, they delve into the future of the mortgage industry, focusing on the opportunities that await in 2024 and 2025.
The conversation begins with Phil and Mike exploring the evolving landscape of the mortgage industry. They discuss the potential changes and trends that could shape the industry in the coming years, and how these changes could open up new opportunities for mortgage professionals.
The discussion is rich with practical advice and strategic insights, making it a must-listen for anyone looking to succeed in the mortgage industry. Whether you're a seasoned professional or a newcomer to the industry, this episode will equip you with the knowledge and strategies needed to seize the opportunities of tomorrow.
Episode Breakdown:
02:15 - From Medicine to Mortgage
03:20 - The Gap Between Mortgage Officers and other Financial Professionals
05:20 - “You Cannot Give Away What You Do Not Have Yourself”
09:08 - How Will 2024 Look?
12:25 - The Silver Tsunami
15:30 - Success Principles
17:00 - Protecting YOU from YOU
18:00 - The Body, The Being, The Balance and the Business
19:20 - The Word of the Year is Intention
23:25 - Is The Action You’re Taking Working Towards Your Strategy
24:00 - Advice for the Weary
28:00 - You Have to Win in Your Mind FIRST
30:30 - Would You Do Business with You? Why?
33:15 - MikeHardyBio.com
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this episode, MME podcast host Phil Treadwell delves into the future of the mortgage industry, specifically focusing on strategies you can use to make this year your best yet. Phil emphasizes the importance of understanding and adapting to the changes in the market, rather than resisting them.
The highlight of the episode is Phil's three-step marketing formula, a proven strategy he believes will be instrumental for loan officers in 2024. This episode is a must-listen for anyone in the mortgage industry, providing valuable insights and actionable strategies to stay ahead of the curve in 2024.
01:45 - Thou Shalt Not Fooleth Thyself
02:45 - Old School vs. New School
05:10 - You Can Only Get Better at Things You’re Actually Doing
08:00 - Activities, Not Goals
10:45 - I am a Product of My Habits
11:45 - Being Ready and ABLE to Help Others
14:05 - Social Media Strategies
20:00 - Phil’s 3 Step Marketing Formula
23:35 - Getting What You Want is Simply a Decision
24:00 - M1 Academy Performance Group Coaching Program Special
25:40 - Momentum Builder 2024 MomentumBuilder.com - use code M1ACADEMY or TREADWELL for $100 off.
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this insightful episode of "Mortgage Marketing Expert," host Phil Treadwell welcomes guest Tyler Hodgson for a deep dive into the critical aspects of successful mortgage marketing. Hodgson shares his expertise on time management, emphasizing the importance of prioritization and efficiency for mortgage officers. He also unveils effective referral strategies that can significantly enhance client engagement and retention. One of the episode's highlights is Hodgson's exploration of using social media as a CRM tool, providing practical tips on how mortgage officers can leverage these platforms to build relationships, engage with clients, and ultimately drive business growth. This episode is a treasure trove of actionable advice for mortgage professionals looking to optimize their marketing efforts.
03:00 - What Should People Be Excited About in the Industry Right Now
05:30 - How Do You Maintain Growth Even In Challenging Times
08:15 - Leveraging Social Media as a CRM
11:55 - Tips for Time Management
14:45 - You Can’t Just Be a Poster
17:00 - Green Light, Yellow Light, Red Light Activities
19:00 - Recruiting Great Talent
23:30 - Do They Want it Badly?
24:30 - Scaling a Team
29:30 - Overlooking Our Past Client Database
34:15 - “Can you refer 3 buyers to your Real Estate Agent?”
37:55 - Connect with Tyler: Instagram | LinkedIn
Find out more Truv.com here
Check out Freddie Mac's Equitably Speaking podcast
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In this informative episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Kevin Peranio to delve into the critical concept of market timing. As a seasoned industry expert, KP shares his insights on the common misconception of waiting for the "perfect" time to invest in real estate. They discuss how mortgage officers and realtors can effectively communicate to prospective investors and homebuyers that the ideal time to enter the real estate market was yesterday, highlighting the importance of taking action rather than waiting for the market conditions to align perfectly.
The conversation pivots around the idea that the second best time to invest in real estate is always today. Phil and KP explore strategies for educating clients about the benefits of immediate action and the potential cost of inaction. They emphasize that the real estate market, like any other investment market, is bound to fluctuate, but the long-term benefits of home ownership and real estate investment remain substantial. This episode is a must-listen for anyone seeking to understand the dynamics of the real estate market and the role of timing in successful real estate investment.
Episode Highlights:
04:00 - The State of the Industry
09:00 - Stay Forward Focused
11:30 - “Timing” the Market
14:45 - The Best Time Was Yesterday, The Second Best is TODAY
19:25 - The “Starter” Home
24:05 - Playing the Long Game
26:55 - You Can’t Be Invisible
31:15 - The Seven D’s
38:00 - Incremental Gains
40:00 - Connect with Kevin: LinkedIn | KP Talks Dollars and Sense | YHTV Financial Freedom
Find out more Truv.com here
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this episode of the Mortgage Marketing Podcast hosted by Phil Treadwell, special guest Brianna Harris shares her expertise in video and social media strategy. Together, they delve into the importance of building connections rather than solely focusing on sales for mortgage officers. With Brianna's insights, listeners gain valuable tips and strategies to enhance their online presence, create engaging content, and foster genuine connections with their audience. Tune in to discover how to transform your marketing approach and establish meaningful relationships within the mortgage industry.
Brianna Harris is with Broadway Mortgage Group with is a Tennessee branch of CMS Mortgage, and social media expert with a background in content creation. A trailblazer in the mortgage industry, Brianna began her journey as a social media manager at AIME (Association of Independent Mortgage Experts). Leveraging her extensive marketing knowledge, Brianna has propelled her business to new heights, utilizing innovative strategies to expand her clientele and foster robust relationships with realtor partners.
Episode Highlights:
03:00 - Brianna’s Mortgage Origin Story
05:45 - Brianna is ALL-In on Organic Content
07:50 - Magic in the Mundane
10:00 - Creating Value for Your Community
12:25 - Eliciting Engagement
13:30 - Posting Cadence for Success
14:55 - Incorporating AI Into Content Creation
20:15 - AI for Beginners
23:00 - How Brianna is Recording Her Videos
25:15 - What Brianna Focuses on Throughout the Day
27:25 - Attracting People Without an Agent Relationship
30:35 - What Social Media Platform Brings Brianna the Most Engagement
32:50 - Stop Selling Your Business, Make Connections
34:15 - Connect with Brianna & Broadway Mortgage Group
Find out more Truv.com here
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with the accomplished Loan Officer and fellow Podcaster, Josh Mettle, to discuss the power of stacking successes. We dive into how Josh effectively utilizes time blocking and early mornings to fuel not only the growth of his business but also the success of his team. Tune in to discover valuable insights and strategies that can help you optimize your productivity and achieve your professional goals.
Josh Mettle is the Division President & Director of Physician Lending at NEO Home Loans, and is a 20+ year veteran of the mortgage industry. Through trial and error, he's learned how to navigate the inevitable ups and downs of the business. With the mortgage industry historically very transactional and interest rate-focused, he gives advice and creates a strategy to select the ideal mortgage with the lowest overall cost and highest impact on wealth accumulation.
Episode highlights:
03:00 - What Do Originators Need to Be Focused on Right Now
05:00 - Master the Inner Game
10:00 - How Remaking the Routine Remade Josh
14:20 - Building Momentum For Your Day
19:45 - How Josh Time Blocks
23:55 - Getting Your Team to Buy In to the Strategy
27:40 - Finding Your Niche
33:50 - Success is Consistent and Persistent Effort Over Time
37:45 - “The Loan Officer With the Most Friends in 2024 is Going to Win”
40:50 - Connect with Josh: Instagram | Podcast
Find out more Truv.com here
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this episode host Phil Treadwell sits down with special guest David Lykken to explore the exciting opportunities on the horizon in the mortgage industry.
The discussion revolves around the importance of anchoring your personal motivations and values in your business endeavors. They also delve into the concept of F.A.N.A.F.I – finding a need and fulfilling it – emphasizing the power of identifying and meeting the needs of your target audience.
David Lykken is a 50-yr Mortgage Industry Veteran and the Founder of Transformational Mortgage Solutions. He’s an Executive Leadership Coach, Consultant & Strategist, Speaker, and Podcaster with his show Lykken on Lending.
Tune in to gain valuable insights into future prospects, aligning your purpose with your work, and successfully serving your customers in the mortgage industry.
02:15 - Who is David Lykken
03:15 - Mortgage is a Relationship Business
06:40 - F.A.N.A.F.I. - Find a Need and Fulfill It
11:15 - The Opportunity that David Sees Ahead
14:30 - Believing in this Industry Instead of Be Leaving This Industry
18:45 - Strategies for Security
22:50 - Understanding Your “Why”
26:30 - “I’m here to get you this mortgage and this home”
30:30 - Are We READY To Take Action
33:15 - People Have to Have Hope
34:00 - Play to Your Strengths
35:30 - Connect with David - LinkedIn | Lykken on Lending Podcast
Find out more Truv.com here
Check out Freddie Mac's Equitably Speaking podcast
If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by special guest Jake Fehling, the Chief Marketing Officer with Movement Mortgage. Jake discusses importance of consistently showing up for your customers and effectively marketing yourself through video as a mortgage professional. We delve into strategies and insights on how to build trust, establish credibility, and connect with clients through consistent video content, offering valuable advice for mortgage professionals looking to enhance their marketing efforts.
Episode Breakdown:
01:55 - Consistency is Key
03:45 - Marketing and Branding in 2024
07:15 - Why “Back to the Basics” is more than cliche
09:00 - The Power of the Camera in Your Pocket
12:30 - Determining Your “Pillar Content”
17:00 - “We Don’t Have to Boil the Ocean to Come Up With Something to Talk About”
19:15 - Using Content Creation to Deepen Local Relationships
26:40 - It’s All About the Reps
29:15 - Working Your Database
31:55 - Get Over Yourself and On Camera
36:15 - Follow @MovementMtg | @jakefehling
Find out more Truv.com here
Connect with MME on social media: linktr.ee/mmepodcast
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“I’m so glad I found this business, and that this is what I get to do every single day.”
In this episode, special guest Shant Banosian shares his insights on scaling a successful mortgage business and the opportunities that exist in the current “down” market. This episode delves into Banosian's strategies for navigating the mortgage industry during challenging times. Listeners can expect to gain valuable knowledge on how to adapt to meet the changing needs of clients, while also exploring the potential for growth amidst market fluctuations. Tune in to discover Banosian's expert advice on thriving in today's mortgage landscape.
Shant Banosian has been the #1 Loan Officer nationwide 5 years running, and Guaranteed Rate's #1 Loan Officer 8 years running, with over 40,000 closed units and $9 billion in funded loans throughout his 20 year career. He has consistently been recognized for his high level of production, superior customer service and expert industry knowledge. He has been featured on Mortgage Professional America's Mortgage Global 100 list for 2020, 2021, and 2022 and is licensed in all 50 states. An impressive 95% of his clients would use him again and he continues to grow his business thanks to word-of-mouth referrals.
02:30 - How Shant Found Mortgage
04:20 - 2007 Changes Everything
07:20 - How Shant Scaled His Business
10:50 - Implement and DO
13:45 - The Importance of Doing the Work
18:35 - The Opportunity that’s Coming in the Market
25:30 - Have the Opportunities Paralyzed Us
29:00 - Reframing Difficulties as Job Security
32:00 - You Have to Take Care of Yourself
37:30 - Be a Professional. Be a Resource.
41:30 - Connect with Shant @shantbanosian | LinkedIn
Find out more Truv.com here
Connect with MME on social media: linktr.ee/mmepodcast
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with special guest Jaime Resendiz, a YouTube Pro who is helping entrepreneurs and teams build YouTube channels without all the effort. Jamie shares with us the power of building a YouTube channel for professionals in these fields. Covering topics such as creating engaging video content, optimizing videos for search rankings, and leveraging YouTube's audience to generate leads, Jaime Resendiz shares invaluable insights and practical tips to help mortgage and real estate professionals effectively utilize YouTube as a marketing tool. Don't miss this episode packed with strategies to boost your online presence and grow your business!
02:15 - How Jaime Recognized the Power of YouTube06:30 - Why is YouTube still relevant for Mortgage and Real Estate Pros
10:00 - What You Should be Posting to YouTube
15:00 - The Difference in Approach for YouTube versus Social Media
19:50 - The Other Kinds of Videos You Should Be Making
24:15 - The Most Important Things to Be Aware of For YOUR Channel
29:25 - The Value of the Description
31:25 - One Tip for Growing Business Through YouTube
33:00 - Working with Jaime and His Team
36:00 - Connect with Jaime: Insta: @jamiersndz
YouTube: Jaime Resendiz | Website: jaimeresendiz.com
Find out more Truv.com here
Connect with MME on social media: linktr.ee/mmepodcast
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with Taylor Stork from Developer's Mortgage, and Kirill Klokov & Richard Grieser from Truv.com, to discuss creating efficiency with innovation in the mortgage space and how Loan Officers and more can save money in their loan process verifications.
Taylor Stork is the COO of Developer's Mortgage & President of CHLA
Kirill Klokov is the Co-Founder & CEO of Truv.com
Richard Geiser is the VP of Marketing at Truv.comEpisode Breakdown:
01:15 - The Costs of Originating a Loan & How to Reduce Them
04:45 - How Truv is Saving Clients Money
09:30 - The Evolution of Verifications
14:40 - The Opportunity for Truv
17:15 - How Truv Works for Lenders (and Borrowers)
19:00 - “We need to put the consumer FIRST”
23:00 - What’s the Future of Truv
26:45 - Remind Past Customers You Exist
Find out more Truv.com here
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with guest Josh Pitts, the CEO of Shred Media during MBA Annual 2023 in Philadelphia, to delve into the world of content creation for mortgage professionals. They discuss the importance of developing engaging and personal content, reminding you that it's SOCIAL media.
Listen as Phil and Josh provide valuable insights and strategies on creating content that resonates with your audience, ultimately driving business growth.
Episode Breakdown:
00:25 - “What I hear is, Royalty!”
01:00 - The Next Wave
02:45 - The Value of Podcasting
04:45 - Imposter Syndrome
08:25 - Collective Knowledge
10:25 - Entertaining the Audience IS Value
13:45 - Focus on Benefits, Not Features
16:19 - “Perfection kills progress”
16:50 - Go do SOMETHING.
17:35 - Taking the Win, or Taking the Learning
Connect with MME on social media: linktr.ee/mmepodcast
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