Эпизоды
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In this episode, Hilary Billings, a viral content creator and CEO of Attentioneers, shares her expertise in capturing and keeping attention online. She discusses her journey in understanding the intentional nature of viral videos and the struggle to create successful content. Hilary highlights the key components of successful viral videos and the importance of understanding different platforms and their audiences. She also emphasizes the constant changes in algorithms and the need for quality content. Hilary introduces the viral video blueprint, which includes a three-part guide to creating engaging videos. The guide focuses on grabbing attention, sparking emotion, and providing value to the audience. The conversation explores the key elements of creating viral content, including the power of emotion, the importance of creating a curiosity gap, attention-grabbing hooks, video length and engagement, editing and equipment, and the viral video blueprint. The guest, Hilary, provides valuable insights and practical tips for content creators to improve their content and increase their chances of going viral. She emphasizes the importance of understanding the psychology of attention and leveraging it to create engaging and shareable content. Hilary also offers a free resource, the viral video blueprint, to help content creators generate ideas and improve their content creation process. Hit play!
Meet Hilary:
Hilary Billings is the Co-Founder and CEO of Attentioneers- where she helps entrepreneurs and personal brands drive revenue by creating content their audiences care about. Having grown her own following from 0-400k followers in 40 days, and garnered over a billion organic views in under 12 months, Hilary understands the psychology of capturing and keeping attention online. Her agency not only works with internationally recognized brands and celebrity influencers, but also collaborates directly with TikTok as members of their Advisory Board. A certified personal brand strategist, Hilary has worked with a gamut of high-performing entrepreneurs, including billionaires, Victoria’s Secret models, and New York Times best-selling authors. A former Miss Nevada, journalist, and on-camera host, Hilary has also worked with traditional media outlets including USA Today, E! News, and Extra!. Considered an authority on personal branding and short-form video strategy, Hilary’s insights have been featured in Entrepreneur, Huffington Post, and Forbes.
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In this episode of the Play It Brave Podcast, D'Arcy Benincosa and her guest Sophie Epton discuss the topic of living the dream and building a business abroad. They share their personal experiences of moving to different countries and the challenges and rewards that come with it. They emphasize the importance of following your heart and taking risks, as well as the need to plan and prepare for the move. They also talk about the benefits of living in Europe, such as the slower pace of life, access to nature, and cultural experiences. The conversation touches on topics like visas, building a community, and overcoming fear. Overall, the episode provides valuable insights and inspiration for anyone considering a move abroad. Hit play!
Meet Sophie:
Sophie Epton is an international wedding and travel photographer, shooting all over the world for the past 12 years. Alongside photography, Sophie also coaches female entrepreneurs, helping women break through barriers and make their goals a reality. Together with her husband, Jordan, and 18 month-old twins, London and Luca, she recently moved to Provence to embark on a lifelong dream of living in France. Sophie & Jordan are launching their new podcast "Away We Go, We Go" to discuss expat life in France, business and designing your own dream life. In her free time, you will find Sophie booking a ticket to her next travel destination, spending weekends at the antique brocantes or searching for the best truffle pasta in Provence. "Life is so short and we don't get time back, so it's important that we don't waste one day living our lives for other people or their opinions, but instead live an existence that is true to ourselves and what brings us immense joy."CLICK HERE FOR THE FULL SHOW NOTES
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Пропущенные эпизоды?
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In this episode, D'Arcy interviews Jennifer Moher, a wedding photographer known for her emotional and nostalgic style. They discuss Jennifer's unconventional start in photography, her approach to weddings as a director, and the influence of movies on her work. Jennifer shares her journey of shifting towards capturing authentic emotion and creating emotional connections with her couples. They also explore the balance between directing couples and capturing genuine moments, as well as the importance of staying true to oneself on Instagram. Jennifer's growth on Instagram and the role it has played in her business success are also highlighted. In this conversation, Jennifer Moher discusses her unique approach to Instagram and Instagram education. She emphasizes the importance of authenticity and avoiding regurgitation of information. Jennifer also shares her perspective on curating Instagram work and the balance between being a photographer and an artist. She highlights the power of music in setting the mood and romanticizing life. Overall, Jennifer's insights provide a refreshing and artistic perspective on Instagram and photography. Hit play!
Meet Jennifer Moher:Jennifer is a Toronto-based wedding photographer who treasures family, nostalgia, movies, good conversation, and love. She wishes she could freeze time to savor moments surrounded by the best humans. Her goal, when photographing weddings, is to capture the love and connections between her clients and their loved ones, and to truly witness and celebrate their beauty and love. Having served 500+ wedding clients in 16 different countries, Jennifer is an experienced and worldly photographer, capable of capturing love stories from around the globe. Reach out with any questions or to share your love for life.
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In this episode, D'Arcy discusses the values that a brand needs to have to be considered luxury and why simply calling yourself luxury is not enough. She also explores the importance of tapping into creativity and the feminine flow in order to grow a successful business. D'Arcy emphasizes the need to break free from societal stories and patterns that hold us back and to prioritize self-care and rest. She also touches on the concept of craftsmanship and superior performance as key elements of a luxury brand. Hit play!
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Learn the ins and outs of breaking into the luxury wedding photography market with Rebecca Yale and I. We cover the crucial role of practice and pricing strategies for success. Tune in now!
Meet Rebecca Yale:
Rebecca is a world renowned, brilliant photographer and educator based in California. She has been named one of the top photographers in the world by Harper's Bazaar and Bride's Magazine and included in 100's of publications including Martha Stewart and The Knot. Rebecca's goal is to encourage photographers to grow their business so that they can be fulfilled financially and artistically.
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This show originally aired on 1/26/2023 -
One of the most common questions I get is how to get on Preferred Vendor Lists, and I’ve brought on the owner of Rachael Ellen Events to personally answer your questions and teach you the do’s and don’ts of connecting with wedding planners. What are you waiting for? Push play already!
SHOW NOTES: https://darcybenincosa.com/play-it-brave/the-secret-to-getting-booked-by-wedding-planners/
This episode originally aired on 10/22/2019. -
In this episode, D'Arcy and Peyton cover a variety of skills and strategies to becoming a luxury wedding filmmaker. They discus finding your own vision, how to price yourself, how to deal with clients, and how to deliver a truly exception and luxury experience for clients. Hit play!
Meet Peyton Frank:Peyton is a luxury destination wedding, commercial, and editorial cinematographer named by Harper’s Bazaar as one of the Top Wedding Filmmakers in the World. With humble beginnings as an intern at a wedding planning firm and producer at an experiential marketing agency, she has over ten years of knowledge of the wedding and events industry and five years as a self-taught wedding filmmaker. She now works alongside some of the most talented and sought-after wedding planners, photographers, and designers in the world.
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In this episode, I'm delving into the secret sauce of crafting wow factor images that not only capture attention but also resonate with luxury photography clients. Hit play!
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NOTE: This episode originally aired on Sep 14, 2023. -
In this episode D'Arcy and Elisabetta discuss what it's like to grow a luxury photography business from the ground up. They chat about the importance of being true to yourself, how to improve your styled shoots to attract your dream clients, and the power of collaboration. They even touch on enjoying the journey and not rushing growth as a luxury photographer. Hit play!
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In this episode, D’Arcy and Nicole discuss powerful pricing strategies for creative businesses. Discover how to set yourself apart from the competition through innovation, prioritize profitability while staying true to your artistic vision, and leverage workshops to attract aligned clients. Tune in for strategies and inspiration to help you build a successful and sustainable creative business. Hit play!
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In this episode, D’Arcy and Ayanah discuss what it’s like to pursue a creative endeavor. They discuss where they source inspiration, how to build confidence, and how to handle rejection. They even dive into some of their favorite photographs and how they created them. Hit play!
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In this episode, Bridget Wood and D'Arcy chat about the stept that took Bridget from a struggling creative to a thriving, multi-six figure family photographer and educator. They dive into defining your target audience, figuring out your niche, and dialing in the customer experience. Hit play!
Meet Bridget Wood:
Bridget Wood, is a sought after Australian portrait photographer who has captured the hearts of many families around the world. Her work has graced the pages of renowned publications such as Vogue, Elle, Conde Nast Traveller, Mother Mag and Rangefinder to name a few. Fueled by an unwavering passion for making motherhood visible, Bridget goes beyond the art of only capturing moments that show you exist but tell a story of how you loved. Her work has been described as timeless, emotive and romantic and her favourite moments are the in between. For the past 3 years, Bridget has also taught other photographers how to forge sustainable and lucrative businesses. With a profound focus on self-worth, systems, strategy, service, and sales, she guides her student's towards success and building a business they love. Her dedication to her craft has garnered widespread recognition, taking her to Europe and the USA for photography assignments and speaking engagements and when she is not doing all of that she is living on the land with.CLICK HERE FOR THE FULL SHOW NOTES
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In this episode, D’Arcy and Whitney discuss how to get started as a product photographer, how to pitch to brands, and how to make more money as a product photographer. They touch on money mindset, what camera settings and editing tools Whitney uses, and how to land and keep valuable clients. Hit play!
Meet Whitney Finuf:
Whitney Finuf specializes in stylish imagery for beauty and wellness brands. With a passion for light, color, and creative concepts, she discovered her love for product photography during art school in 2015. Her work effortlessly aligns with youthful, stylish, and creative brands. Outside of her craft, she enjoys traveling, tending to her flourishing plant collection, and cherishing moments with her family and adorable Shih Tzu.
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In this epsiode, D'Arcy touches on 5 ways you're limiting your own successes. She talks about everything from your ego to resitsting the things you actually want to be doing. Finally, she talks about what it means to build a business that allows you to live the life of your dreams. Hit play!
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In this episode, D'Arcy dives into how to get your clients to say yes (it's probably not how you think!). She highlights building confidence and addressing client objections. Strategies for effective calls and being unattached to outcomes are shared. D'Arcy encourages overcoming insecurities, taking action and mindset shifts. She talks about effortlessly booking clients by understanding needs, building trust, effective communication, solutions, objections, and closing deals. Hit play!
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In this episode, D'Arcy gives you everything you need to know to stop trading your time for money and start building wealth. She talks about how every industry and every person can make more passive income through digital products, courses, writing, and doing the things that they love. Hit play!
Register for Self Made Mastermind
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In this episode, D'Arcy dives into the shifting dynamics of social media, the demise of cookies, the power of customer avatars, monetizing your audience, and the art of staying ahead of the curve. She explores how to set your business up to avoid the biggest marketing mistakes of 2024 and grow your business among the changing social landscape. Hit play.
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In this episode, D'Arcy dives into the art of decision making and explore how it shapes our lives. She explains the power dynamics behind our choices and the impact they have on our well-being. Discover the importance of understanding ourselves, embracing choice and consequence, and building self-trust. She also explores the concept of replacing goals with identity-driven systems, allowing for continuous growth and success. Hit play!
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In this transformative podcast, D'Arcy dives deep into the raw emotions and experiences that shape our journey towards self-love and acceptance. Join D'Arcy on this fast-moving, dynamic journey of self-discovery and personal growth. Together, let's face the unknown with courage and play it brave. Hit play!
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In this episode, D'Arcy discusses her highlights and mistakes of 2023 including health challenges, business moves, relationships and spirituality. Hit play to dive into this wonderful year end recap with D'Arcy.
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