Эпизоды
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Are you wanting to offer brand photography? This episode is the final installment in my series featuring the expertise of new educators. I’m speaking with fellow photographer Amanda Mendenhall all about brand photography, the mistakes photographers make when offering this kind of service, plus how to set yourself apart and offer an exceptional brand photography experience.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to new live trainings, a growing vault of education, and an incredible community.
Review the Show Notes:
Get to know Amanda (2:13)
Understanding brand photography (5:06)
Why so many photographers are adding brand photography (6:52)
Setting yourself apart as a brand photographer (9:16)
Fit the client’s brand, not your own (11:23)
Stalking the client’s brand (13:40)
Common mistakes brand photographers make (18:03)
Getting started with brand photography (22:19)
Tagging the brand (26:41)
Upleveling your brand photography (27:46)
Brand session prep guide (29:22)
Rapid-fire questions (32:52)
Connect with Amanda:
Website: arccreativecompany.com
Instagram: instagram.com/arccreative_co
Freebie: arccreativecompany.com/brandfreebie
Connect with Sabrina:
The Round Table: sabrinagebhardt.com/membership
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Sabrina Stylist: bbeamanstylist.com
Hosted on Acast. See acast.com/privacy for more information.
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Are you ready to turn your senior photography into a luxury service? This episode is another installment in my series featuring the expertise of new educators. I’m speaking with fellow photographer Kellie Llewellyn all about crafting a luxury senior experience, plus following her dream of pursuing travel sessions.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to new live trainings, a growing vault of education, and an incredible community.
Review the Show Notes:
Get to know Kellie (2:22)
Starting a business and discovering senior photography (3:50)
Lessons in the senior photography business (6:42)
Crafting a luxury experience (10:09)
Marketing with Senior Sundays (11:40)
Outsourcing as a requirement for a luxury business (13:17)
Traveling for senior sessions (17:46)
The creative fuel that comes from traveling (22:35)
Creating your luxury senior photography business (25:51)
Connecting with senior family wants and needs (29:22)
Leveling up your current senior photography business (31:01)
The importance of finding your community (32:00)
Getting started with senior photography (34:11)
Kellie’s advice on senior posing and travel sessions (37:30)
Rapid-fire questions (39:39)
Connect with Kellie:
Website: kellierochelle.com
Instagram: instagram.com/kellierochellephotography
Senior Posing: kellierochelle.com/posing
Travel Sessions: kellierochelle.com/scout
Mentoring: kellierochelle.com/education
Connect with Sabrina:
The Round Table: sabrinagebhardt.com/membership
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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Пропущенные эпизоды?
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Can having a personal project make you a better photographer? This episode is another installment in my series featuring the expertise of new educators. I’m speaking with fellow photographer Angela Doran about her incredible portfolio of self portraits, plus how committing herself to self portraiture has improved her professional work.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to new live trainings, a growing vault of education, and an incredible community.
Learn More >>
Review the Show Notes:
Get to know Angela (2:46)
Angela’s journey with self portraiture (4:08)
Feeling awkward while taking self portraits (5:16)
The benefits of a personal project (10:01)
Where inspiration comes from (11:46)
Angela’s self portraits with her son (12:50)
Planning 52 weeks of ideas (16:47)
Getting started with self portraiture (19:01) 1:27
Editing images from your phone (22:19)
Being selective about sharing (22:59)
Staying committed to self portraiture (23:43)
Self-Portrait Success (25:08)
Rapid-fire questions (26:02)
Connect with Angela:
Website: angeladoran.com
Instagram: instagram.com/angeladoranphotography
Angela Freebie: angeladoran.com/spfreebie
Angela Mentoring: angeladoran.com/for-photographers
Connect with Sabrina:
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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Are you looking to add an additional stream of revenue to your photography business? his episode is part of my series featuring the women of my Education Blueprint mastermind. I’m speaking with fellow photographer Mallory Shelton about her unique offer of heirloom portraits, plus how she continues to add revenue to her business through slower seasons.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to new live trainings, a growing vault of education, and an incredible community.
LEARN MORE >>
Review the Show Notes:
Get to know Mallory (3:02)
Capturing heirloom portraits (3:58)
Mallory’s journey with offering heirlooms (4:51)
How heirloom portraits have impacted revenue (8:00)
Learning to edit heirloom portraits (10:20)
Equipment and supplies for heirlooms (11:56)
Crafting a relatively simple offer (14:51)
The type of photographer that should offer heirlooms (16:04)
Where to get started with adding heirlooms to your business (18:11)
The Simplified Guide to Heirloom Portraits (20:48)
Rapid-fire questions (21:49)
Connect with Mallory:
Website: malloryshelton.com
Instagram: instagram.com/mallorypshelton
Freebie: malloryshelton.com/heirloom-freebie
Mentoring: malloryshelton.com/education
Connect with Sabrina:
The Round Table: sabrinagebhardt.com/membership
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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What are the secrets to mini-session success? This episode is the third in my series featuring the women of my Education Blueprint mastermind. I’m speaking with fellow photographer Danielle Miranda about her impressive success with mini-sessions and how to get started with stress-free sessions in 2025.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
I am so excited to announce the Pre-Black Friday Sale. During the week of November 18th, I will be highlighting a different offer every single day. There is something for every level of photographer, plus an offer at every price point with massive discounts. Put your name on the waitlist now to grab these offers before quantities run out.
Learn More >>
Review the Show Notes:
Get to know Danielle Miranda (2:07)
The love-hate relationship with mini sessions (5:33)
Actual numbers from Danielle’s minis (6:34)
The journey to easy mini sessions (10:52)
Making your mini session feel successful (14:10)
Offering an up-sell and avoiding over-delivery (19:36)
What photographers do wrong with mini-sessions (21:30)
Your first step to a successful mini-session (24:33)
Mini-Session Tool Kit (27:36)
Rapid-fire questions (29:03)
Connect with Danielle:
Website: daniellemirandaphotography.com
Instagram: instagram.com/daniellemirandaphotography
Mini-Session Tool Kit: daniellemirandaphotography.com/mini-toolkit-signup
Mentoring: daniellemirandaphotography.com/photographer-mentoring
The Focus Collective: the-focus-collective.com
Connect with Sabrina:
Pre-Black Friday Sale: sabrinagebhardt.com/holiday24
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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How much of a role does the client experience play in the success of your business? Today, I’m speaking with Natasha Sewell about improving your client experience plus some of the horror stories from our own business journeys.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
I am so excited to announce the Pre-Black Friday Sale. During the week of November 18th, I will be highlighting a different offer every single day. There is something for every level of photographer, plus an offer at every price point with massive discounts. Put your name on the waitlist now to grab these offers before quantities run out.
Learn More >>
Review the Show Notes:
Get to know Natasha (2:07)
Defining client experience (3:11)
Your bare minimum client experience (4:31)
Signs your client experience needs work and how to fix it (6:58)
Misconceptions around the client experience (12:20)
Natasha’s journey with the client experience (15:13)
Client experience horror stories (17:42)
Where to start with improving your client experience (21:19)
Elevate your client experience (26:42)
Rapid-fire questions (28:01)
Connect with Natasha:
Free Guide Elevate Your Client Experience: npsphotography.com/photography-freebie-website-client-experience
Waitlist: npsphotography.com/the-client-experience-waitlist
Website: npsphotography.com
Instagram: instagram.com/npsphotography
Connect with Sabrina:
Pre-Black Friday Sale: sabrinagebhardt.com/holiday24
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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Can glowing reviews change your business? This episode is the first in a new series featuring the women of my Education Blueprint mastermind. I’m speaking with fellow photographer Christine Dammann about the importance of Google reviews, how to encourage your clients into writing glowing reviews, plus what happens when you receive a bad review.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
I am so excited to announce the Pre-Black Friday Sale. During the week of November 18th, I will be highlighting a different offer every single day. There is something for every level of photographer, plus an offer at every price point with massive discounts. Put your name on the waitlist now to grab these offers before quantities run out.
Get on the Waitlist >>
Review the Show Notes:
Why Google reviews are so important to your business (4:30)
Using Google reviews to support your marketing efforts (8:03)
Getting started with Google reviews as a newer business (10:05)
Why you’re not getting reviews as an established business (13:09)
Receiving a negative review (17:44)
Before and after prioritizing Google reviews (24:43)
How to get glowing reviews (27:00)
Rapid-fire questions (27:50)
Connect with Christine:
Google Review Freebie: christinedammann.com/google-freebie
Website: christinedammann.com
Instagram: instagram.com/christinedammannphotography
Imagen: imagen-ai.com/?ref_id=182379022
Connect with Sabrina:
Pre-Black Friday Sale: sabrinagebhardt.com/holiday24
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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Do you feel abundant and successful during your busy season, or empty and depleted? In today’s episode, I’m sharing a common experience amongst photographers: feeling emptiness during the most “successful” time of the year. I’m giving my recommendations for how to get back on track with taking care of yourself plus how to create internal abundance during busy periods.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.
Review the Show Notes:
You’re not alone in this (2:43)
The solution to creating an abundant busy season (6:57)
Connect with Sabrina:
Root To Rise: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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How are your 2024 goals going? In today’s episode, guest Colie James and I are getting together for our third quarter business besties chat. We’re checking in on our goals and updating our plans for the end of 2024.
This episode is brought to you by Marketing That Attracts, my new course that will give you clarity on your marketing strategy and attract your ideal clients. In this course, you will learn five organic marketing strategies for photographers and advice for how to implement them into your business. Join today and get access to even more additional resources like templates, trainings, and organizational tools.
Learn More >>
Review the Show Notes:
Rhythms and routines during the school year (2:05)
Saying “no” more (5:47)
Opportunities for visibility (7:17)
Education blueprint mastermind (11:32)
Evergreen emails (14:39)
Marketing That Attracts course update (26:00)
Making a decision about 1:1 offers (27:18)
Releasing and letting go of things (31:32) *ad here (33:39)
Black Friday plans (37:59)
New marketing freebie (42:09)
Pinterest and Airtable strategy (43:25)
Root To Rise 2025 (49:36)
ConvertBox (51:12)
CRM Blueprint course updates (57:07)
Connect with Colie:
Website: coliejames.com
Instagram: instagram.com/coliejames
Podcast: coliejames.com/podcast
AirTable Hub: coliejames.com/airtable
Connect with Sabrina:
Marketing That Attracts: https://sabrinagebhardt.krtra.com/t/hWKA5zJm9GZa
Root To Rise: https://sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Episode 103: sabrinagebhardt.com/podcast/q3-business-besties-chat-with-colie-james
Episode 88: sabrinagebhardt.com/podcast/88-q2-business-besties-chat-with-colie-james
Episode 75: sabrinagebhardt.com/podcast/75-quarterly-business-chat-with-colie-james
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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How do you handle your money during seasons of abundance? In today’s episode, I’m talking with my bookkeeper Kelly Marshall all about setting your business up for financial success. Kelly shares practical tips for the Profit First method, plus how to create a feeling of calm in your relationship with money.
This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.
Learn More >>
Review the Show Notes:
Get to know Kelly (2:38)
How Profit-First can help entrepreneurs (7:45)
Starting from an abundant bucket (18:00)
Looking at and allocating your money (20:42)
Making a decision for your financial success (26:11)
Limiting blocks around abundance (38:46)
Struggling to hold onto money (47:50)
Feeling calm in your relationship with money (52:22)
Rapid-fire questions (1:02:52)
Mentioned in this episode:
Relay Financial: relayfi.com
Profit First: amazon.com/Profit-First-Transform-Cash-Eating-Money-Making
Rich As F*ck: amazon.com/Rich-More-Money-than-Know
Connect with Kelly:
Website: terracarefinancial.com
Instagram: instagram.com/kelly.marshall.8
Facebook: facebook.com/groups/2026160704129573
Connect with Sabrina:
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Root To Rise Waitlist: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Hosted on Acast. See acast.com/privacy for more information.
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What are my top personal development book recommendations? In today’s episode, I’m sharing five books that every female entrepreneur should read.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.
Learn More >>
Review the Show Notes:
Profit First (4:40)
We Should All Be Millionaires (7:15)
Atomic Habits (11:04) - place ad before this
15 Invaluable Laws Of Growth (14:40)
You Are A Badass At Making Money (16:40)
Mentioned in this episode:
Profit First: amzn.to/3TG9DFF
We Should All Be Millionaires: amzn.to/3BgSoVi
Atomic Habits: amzn.to/3BqNMM4
The 15 Invaluable Laws Of Growth: amzn.to/3Zu88yd
You Are A Badass At Making Money: amzn.to/3ZFfOhj
Connect with Sabrina:
Root To Rise Waitlist: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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How am I outsourcing in my business in 2024? In today’s episode, I’m going down the list of everything I currently outsource, plus tips for creating more support within your business.
This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.
Learn More >>
Mentioned in this episode:
Root To Rise: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Kelly Marshall: terracarefinancial.com
Gaffin Creative: gaffincreative.com
Stefanie Morris: stefaniemorris.co
Octavia Elease: octaviaeleasedesigns.com
In All Things Design: inallthingscreative.com
The Rave Social: theravesocial.com
Image Salon: imgsln.co/BZCT6X6M
Sara Gillis: whatsarasaid.com
Profit First: amazon.com/Profit-First-Transform-Cash-Eating-Money-Making
Rich As F*ck: amazon.com/Rich-More-Money-than-Know
Connect with Sabrina:
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Root To Rise Waitlist: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Hosted on Acast. See acast.com/privacy for more information.
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Are you ready to go all in and invest in your business? In today’s episode, I’m sharing five ways to invest in your business and what to consider before you do.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by my new free guide, Magical Momentum. This thirty-day done-for-you marketing plan is designed to connect you with your ideal clients, and to get you out of your marketing rut. If you’re ready to try something new and hit the easy button on your marketing, grab the free guide today.
Review the Show Notes:
Invest in outsourcing (2:24)
Complete the big project (4:44)
Invest in your health (7:07)
Start taking yourself seriously (11:08)
Invest in education (13:15)
Connect with Sabrina:
Magical Momentum: sabrinagebhardt.krtra.com/t/Lp3AV9Dquja4
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Root To Rise Waitlist: sabrinagebhardt.krtra.com/t/cBkKxLJVfICp
Hosted on Acast. See acast.com/privacy for more information.
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Are you obsessed with productivity? In today’s episode, I’m sharing the possible negative side effects of chasing perfect productivity, plus how to approach productivity in a way that is actually sustainable.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by my new free guide, Magical Momentum. This thirty-day done-for-you marketing plan is designed to connect you with your ideal clients, and to get you out of your marketing rut. If you’re ready to try something new and hit the easy button on your marketing, grab the free guide today.
Review the Show Notes:
Becoming obsessed with productivity (1:02)
Your emotions become stuck (3:05)
Our lives become like that of a robot (4:39)
We are lacking creativity (7:12)
Being productive imperfectly (10:05)
Put less on your list (11:05)
Allow more time for each task (13:49)
Bake white space into your calendar (15:25)
Stop over-committing (17:43)
Connect with Sabrina:
Magical Momentum: https://sabrinagebhardt.krtra.com/t/Lp3AV9Dquja4
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Hosted on Acast. See acast.com/privacy for more information.
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Are you in a funk with your social media? In today’s episode, I’m talking with social media marketing expert Jaiden Robinson. We’re diving into our top tips for making social media fun again plus how to make deeper connections with your followers.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.
Connect with Jaiden:
Instagram: instagram.com/theravesocial
Website: theravesocial.com
Podcast: open.spotify.com/show/46EUbLREXM78x9ErHhTpc1
Connect with Sabrina:
Instagram: instagram.com/sabrinagebhardtphotography
Website: sabrinagebhardt.com
Root To Rise: sabrinagebhardt.krtra.com/t/71fTMFIOUzdT
Hosted on Acast. See acast.com/privacy for more information.
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You know SEO basics, but is it time to level up your website? In today’s episode, I’m talking with Melissa Arlena of Picture Perfect Rankings. We’re diving into mistakes you may be making plus new trends with SEO in 2024.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to the content and private Facebook community!
Learn More >>
Review the Show Notes:
2:07 - Meet Melissa
4:12 - Dividing time between two businesses
8:22 - The SEO mistakes you may be making
15:40 - Repurposing your website’s content
18:15 - Your money pages
21:34 - Does every blog post need to be valuable?
23:22 - Refreshing old content
28:33 - Getting started with keyword research
31:17 - Branching out with keywords
34:36 - New SEO rules for 2024
40:50 - How often to update your images
44:26 - Advice for those getting started
48:12 - Rapid-fire questions
Connect with Melissa:
How to set up Google Search Console: pictureperfectrankings.com/set-up-google-search-console-for-photographers
Instagram: instagram.com/pictureperfectrankings
Facebook: facebook.com/groups/pictureperfectrankings
Blog: pictureperfectrankings.com/blog
Podcast: pictureperfectrankings.com/photography-podcast
The Blogging Club: pictureperfectrankings.com/the-blogging-club
Choose Your Homepage Keyword: melissaarlena.myflodesk.com/pmy35hp00w
Connect with Sabrina:
Instagram: instagram.com/sabrinagebhardtphotography
Email List: view.flodesk.com/pages/62598e6c69d304440734abfa
The Round Table: sabrinagebhardt.krtra.com/t/0xIncMJL8HXc
Hosted on Acast. See acast.com/privacy for more information.
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Sometimes celebrating a major milestone calls for bringing together your business besties for an honest conversation about business. In today’s episode, I’m replaying my conversation from the Business-First Creatives Project, where I’m chatting with my business besties Colie James and Annemie Tonken about our over 30 years combined experience in photography. We’re diving into mistakes we’ve made, pricing strategies, and so much more.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
Review the Show Notes:
3:10 - Meet My Business Besties
5:20 – Diving Into the Business of Photography
6:34 – The Outsourcing Debate in Photography
10:37 – Exploring the Associate Photographer Model 9:
20:36 – The Power of Pricing and Confidence in Business
29:39 – The Mindset of Pricing in Business
29:56 – Confidence and Detachment in Pricing Strategies
30:05 – Business Pricing and Value
32:27 – Client Experience and Justifying Price
35:55 – Beginner Business Mistakes
37:54 – Education and Outsourcing
40:24 – Systems and Processes for Business Success
50:44 – Collaboration and Feedback
Connect with Colie:
Website: https://coliejames.com/
Instagram: https://www.instagram.com/coliejames/
Connect with Annemie:
Website: thiscantbethathard.com
Instagram: instagram.com/thiscantbethathard_
Hosted on Acast. See acast.com/privacy for more information.
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How do you know when you’ve become successful with your business? In today’s episode, I’m replaying a conversation from Creative Income Cure with Val Duvick. Val and I are sharing our personal definitions of success, plus I’m uncovering the real numbers and growth in my business over the years.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by The Round Table, a community built for female photographers who want to continue growing their business while forging industry friendships along the way! In this group, you will learn practical ways to move your business forward, while finding community and accountability with like-minded photographers. Come join us and get access to the content and private Facebook community!
Join Now >>
Review the Show Notes:
Get to know Sabrina (2:38)
Mistakes made in defining success (3:53)
Success beyond the numbers (11:26)
Struggling to believe our own success (16:25)
Signs of the wrong kind of success (19:04)
Sabrina’s business journey in numbers (27:32)
Planning for higher profit margins (34:45)
Paying yourself strategically (36:12)
Understanding what success will take (38:14)
Defining success for your current season (41:44)
Connect with Val:
Podcast: https://valmarlene.com/podcast
Website: https://valmarlene.com/
Connect with Sabrina:
The Round Table: sabrinagebhardt.krtra.com/t/0xIncMJL8HXc
Instagram: instagram.com/sabrinagebhardtphotography
Hosted on Acast. See acast.com/privacy for more information.
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Are you ready for the fall busy season? In today’s episode, I’m replaying a conversation from the This Can’t Be That Hard podcast with Annemie Tonken. Annemie and I are sharing our strategy for the approaching busy season, plus how we take care of ourselves alongside our business.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by Marketing That Attracts, my new course that will give you clarity on your marketing strategy and attract your ideal clients. In this course, you will learn five organic marketing strategies for photographers and advice for how to implement them into your business. Join today and get access to even more additional resources like templates, trainings, and organizational tools.
Learn More >>
Connect with Annemie:
Website thiscantbethathard.com
Connect with Sabrina:
Marketing That Attracts: https://sabrinagebhardt.krtra.com/t/hWKA5zJm9GZa
Instagram: instagram.com/sabrinagebhardtphotography
Hosted on Acast. See acast.com/privacy for more information.
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Are you ready for Q3? In today’s episode, guest Colie James and I are getting together for our third quarter business besties chat. We’re touching base on our goals from the first two calls and sharing what’s next for both of our businesses in the upcoming quarter.
The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.
This episode is brought to you by Marketing That Attracts, my new course that will give you clarity on your marketing strategy and attract your ideal clients. In this course, you will learn five organic marketing strategies for photographers and advice for how to implement them into your business. Join today and get access to even more additional resources like templates, trainings, and organizational tools.
Mentioned in this Episode:
Episode 75: Quarterly Business Chat with Colie James: sabrinagebhardt.com/75-quarterly-business-chat-with-colie-james
Episode 88: Q2 Business Besties Chat with Colie James: sabrinagebhardt.com/88-q2-business-besties-chat-with-colie-james
Connect with Colie:
Website: coliejames.com
Instagram: instagram.com/coliejames
Connect with Sabrina:
Marketing That Attracts
instagram.com/sabrinagebhardtphotography
Hosted on Acast. See acast.com/privacy for more information.
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