Эпизоды
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Netflix's Ted Sarandos reveals his strategy for AI in filmmaking, suggesting a focus on making movies "10% better" rather than just cheaper. Hosts Addy Ghani and Joey Daoud dig into what this means for production costs and Hollywood's future. Plus, surprising findings about audience perception of AI-generated stories, and the deal that gives Ryan Coogler copyright ownership of 'Sinners' after 25 years - a potential shift in studio-filmmaker power dynamics.
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Addy Ghani and Joey Daoud dive into RenderCon's standout moments, including OTOY's Star Trek Unification project that digitally recreates Nimoy and Shatner, analyze Higgfield's impressive new AI video generation capabilities with its 49 pre-built camera moves, and examine Vimeo's strategic pivot with their new streaming service that allows creators to launch their own Netflix-style platforms.
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Пропущенные эпизоды?
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The theater experience is making a comeback as film formats return to prominence. In this episode, Joey and Addy dive into Ryan Coogler's innovative approach to shooting 'Sinners' on 70mm film, the surprising success of the Minecraft movie, and the uncertain future of LA's iconic Cinerama Dome. Plus, we analyze James Cameron's candid take on cutting VFX costs with AI tools, and examine Netflix's partnership with OpenAI to improve their search functionality.
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Joey breaks down his week at NAB while Addy provides perspective from afar, covering the unexpected surge in VP innovations, practical AI implementations in post-production tools, and notable hardware releases that dominated the show floor.
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Film isn't dead — it's finding new life alongside cutting-edge technology. Join Addy and Joey as they explore why major productions like Fallout and Poor Things are combining film with virtual production, the psychological benefits that shooting on celluloid brings to directors, and the surprising technical advantages film offers over digital. Plus, discover how Kodak and Fujifilm took dramatically different paths in the digital age, and why affordable anamorphic lenses are changing the game for indie filmmakers.
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Blackmagic leaks a 12K PYXIS camera just before NAB as the industry prepares for a major trade show. In this episode, hosts Addy Ghani and Joey Daoud dive into pre-NAB announcements, examining Strada's peer-to-peer media sharing tool, Adobe's new AI features, and how Gaussian splats are quietly becoming the next significant technology evolution. Plus, they unpack OpenAI's strategic move into open weights and what it means for enterprise AI adoption.
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Vertical soap operas are generating $10 million monthly while Hollywood struggles with production slowdowns. Plus, H&M reveals they're creating AI twins of real models (and paying them for each use), and we dive into Anthropic's fascinating research showing Claude's AI doesn't think the way you'd expect - with implications that might put us closer to AGI than previously thought.
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We analyze the image generation capabilities of ChatGPT 4o, Reve, and Ideogram 3.0, examining their improved text handling and what it means for creators. Then, we dive into the Studio Ghibli AI controversy, Hollywood's production exodus overseas, and why Rob Lowe is shooting American game shows in Dublin. Plus, Roblox enters the generative 3D space with their new Cube tool, potentially changing how virtual worlds are built at scale.
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Will robots replace camera operators? WPP and Boston Dynamics' humanoid robots are now wielding cinema cameras on set, raising questions about the future of production crews. We analyze the practical applications and limitations of this technology. Plus, we dive into the escalating AI copyright battle between tech giants and Hollywood creators, and explore Stage Precision's impressive new SP Grid tool that's transforming virtual production workflows with its innovative calibration system.
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NVIDIA just unveiled its vision for AI's future at GTC, but what does it mean for media professionals?
We break down the key announcements from Jensen Huang's keynote, including AI factories, the new Blackwell chips, and their new project Newton. Plus, we discuss NVIDIA's partnerships with DeepMind, Disney Research, and GM, while analyzing how these massive technological advances might reshape creative workflows. -
Google DeepMind's latest humanoid robots are blurring the line between science fiction and reality. In this episode of Denoised, Addy and Joey explore how AI is making robots understand our physical world in real-time, the exploration of 'vibe filmmaking' as a creative approach using generative AI tools, and the alarming free speech battle facing Miami's O Cinema over screening the Oscar-winning documentary 'No Other Land.' From cutting-edge AI to cultural censorship, this episode unpacks what these developments mean for creative professionals.
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How a chocolate bar turned MrBeast into a $5 billion business while his YouTube videos actually lose money. Joey and Addy break down the financial strategies driving today's biggest creators, from Emma Chamberlain's coffee empire to Logan Paul's Prime energy drink dominance. We also explore YouTube's upfront events challenging traditional TV ad sales, and examine Netflix's experimental move into podcasting with Kill Tony.
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The Oscars signaled a major shift for indie filmmaking this year, with Anora's $6M budget dominating the Academy Awards with only a $6M budget, The Brutalist sweeping up behind with only a $10M budget, and Flow's $3.7M Blender-created animated feature beating out Pixar and Dreamworks.
In this episode of Denoised, we analyze what this means for the future of film production, how small-budget projects are redefining Hollywood, and how AI tools might find a sweet spot to help smaller-budget films punch above their weight. Plus, we examine Manus, the sought-after AI agent causing a stir with its impressive capabilities, and break down Apple's latest Mac Studio update with the M4 Max and M3 Ultra chips.
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Is America losing its grip as a film production powerhouse? We break down surprising survey results revealing the top global production hubs - with the U.S. notably absent from the top five.
We also dive into Promise AI's acquisition of Curious Refuge and what truly AI-native production studios might look like compared to traditional VFX pipelines. Plus, discover how a simple $70 RGB color sensor could become an essential problem-solving tool for virtual production sets. -
Addy and Joey break down the latest AI tools reshaping creative workflows. From Pika Labs' impressive video manipulation features to Flora's intelligent canvas connecting multiple AI models, they explore how these tools are changing VFX and content creation.
Plus, insights on Midjourney mood boards, Alibaba's open-source video model, and ElevenLabs' new speech-to-text technology. Subscribe for more technical insights on the cutting edge of media production.
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Joey and Addy break down three major stories this week: xAI's Grok 3 model emerges as a serious AI contender despite its meme origins, with impressive coding capabilities and real-time data integration via X. RED introduces game-changing Z-mount compatibility, opening up their cameras to Nikon glass and Sony lenses without sacrificing functionality—the first major development since Nikon's acquisition.
Plus, Addy shares exclusive insights from his involvement in the 2025 Sci-Tech Awards, highlighting innovations like fire-resistant gel technology and advanced VFX denoising, before the hosts offer their Oscar predictions for Sunday's ceremony. A fast-paced, no-BS breakdown perfect for filmmakers and tech enthusiasts.
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Joey and Addy tackle the breaking news of Technicolor's potential collapse and what it means for the 15,000 employees worldwide at iconic VFX houses like The Mill and MPC. They analyze how the future of VFX might shift toward smaller, specialized teams and discuss DNEG's strategic acquisition of Metaphysic AI. The conversation shifts to the escalating tax incentive battles keeping productions away from L.A., with the U.K. raising its relief to 40% and Netflix investing $1B in Mexico. Plus, they examine several AI products recently laid to rest, including the Humane Ai Pin and Skyglass's virtual production app. A sobering but essential episode on the rapidly evolving state of the film and tech industries.
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In this episode of Denoised, Joey shares his first-hand experience at the Hollywood Professional Association (HPA) Tech Retreat, including his participation in a live AI-assisted editing challenge. Joey and Addy break down what makes HPA unique in the M&E space, the innovative AI editing tools Joey tested under pressure, and the cutting-edge tech on display in the Innovation Zone.
Key topics covered:
The unique networking environment at HPA Tech Retreat
Joey's "Live without a Net" AI editing challenge
AI tools tested: Claude, Perplexity, Strada, Eddie AI, ElevenLabs
Innovation Zone highlights: Quickture, Strada's peer-to-peer technology
Virtual production updates from Lightcraft, B&H Studio, and PlatePros
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Get our free newsletter covering the latest news and tools in media creation, from virtual production to AI and more:
https://ntm.link/vp_land
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📺 MORE VP LAND EPISODES
From Europe to Hollywood: Inside VFX Production with TRIXTER's Christina Caspers
https://youtu.be/hejWSL36btg
AI Filmmaking Hackathon, Reuters' AI Copyright Victory & Stability AI’s Hollywood Move
https://youtu.be/OiHmkUYgNBQ
The Best (and Worst) AI Commercials at the Super Bowl. Plus, Will the Oscars Require AI Disclosure?
https://youtu.be/TSdpEdtHH7A
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📝 SHOW NOTES & SOURCES
HPA Tech Retreat
https://hpaonline.com/event/2025-hpa-tech-retreat/
Claude
https://www.vp-land.com/p/claude-ai-can-now-control-your-computer
Perplexity AI
https://www.perplexity.ai
Strada
https://www.vp-land.com/p/strada
Eddie AI
https://heyeddie.ai
ElevenLabs
https://ntm.link/elevenlabs
Ideogram
https://www.vp-land.com/p/newsletter-feb-18-9df5
Quickture
https://www.quickture.com
Lightcraft
https://www.vp-land.com/p/lightcraft-at-nab-2024
B&H Studio
https://www.bhphotovideo.com/find/shared/b2bHub/theStudio.jsp
PlatePros
https://www.vp-land.com/p/plate-pros-at-cinegear
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⏱ CHAPTERS
00:00 Intro
00:38 HPA First Impressions and Conference Structure
05:05 "Live without a Net" AI Editing Challenge
08:02 Live AI Editing Tools and Workflows
09:50 Eddie AI
11:00 Claude AI
13:35 Perplexity AI
16:00 Prompting with AI Tools
20:40 ElevenLabs and Descript
23:35 ChatGPT Deep Research
24:34 AI News Highlights from HPA
25:25 ChatGPT Operator
26:28 Ideogram
28:04 Twelve Labs
30:50 AI Tool Trends Prediction
32:15 Quickture
34:54 Traditional vs. AI Video Editors
36:17 Strada
38:42 Virtual Production at HPA
39:10 PlatePros
40:10 Lightcraft -
Join us for an insightful conversation with Christina Caspers, General Manager of TRIXTER, one of Europe's leading VFX companies. Christina shares her unique perspective on industry changes, technological innovation, and the future of visual effects.
In this episode, we explore:
✅ The evolution of virtual production in Europe
✅ How VFX companies are adapting to smaller budgets
✅ The impact of AI and machine learning on VFX workflows
✅ Cultural differences between European and American production
✅ The challenges of being a female leader in tech
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📧 GET THE VP LAND NEWSLETTER
Get our free newsletter covering the latest news and tools in media creation, from virtual production to AI and more:
https://ntm.link/vp_land
#############
📺 MORE VP LAND EPISODES
AI Filmmaking Hackathon, Reuters' AI Copyright Victory & Stability AI’s Hollywood Move
https://youtu.be/OiHmkUYgNBQ
The Best (and Worst) AI Commercials at the Super Bowl. Plus, Will the Oscars Require AI Disclosure?
https://youtu.be/TSdpEdtHH7A
The Tech Behind Cosm, ChatGPT Deep Research, and VideoJAM
https://youtu.be/pjGmMxFrEXc
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📝 SHOW NOTES & SOURCES
Christina Caspers
https://www.linkedin.com/in/christinacaspers
TRIXTER
https://www.trixter.de
Dark Bay Virtual Production
https://www.dark-bay.com
Netflix Virtual Production Playbook
https://www.vp-land.com/p/netflix-virtual-production-playbook
VES Awards
https://www.vesglobal.org/23rd-awards/
FMX
https://fmx.de/en/home
LEDcave
https://www.ledcave.de
Studio Babelsberg
https://www.studiobabelsberg.com
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⏱ CHAPTERS
00:00 Intro
01:20 Virtual Production at Dark Bay
03:02 Netflix and Virtual Production
06:10 VP in Europe vs. U.S.
07:15 VES Awards
11:10 AI Policies
16:44 Challenges with Limited Budget
21:45 Germany vs. U.S. Electricity Costs
24:26 Challenges in the German Film Industry
27:40 Tax Incentives in L.A.
30:52 Innovation and Change Management
34:35 Working at TRIXTER
40:53 Female Leadership
47:19 The Future of the VFX Industry - Показать больше
