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Agency clients often want more strategic consulting from the agencies they hire. At the same time, many agencies feel like the services they’re delivering are often undervalued by the clients they serve.
His own journey from selling marketing services to productized consultingThe 1 simple tweak that lead to a 10x price increase for one consulting packageThe 3 steps to start selling strategy that you’re already capable of delivering
If both of these are true, then why are so many agencies caught in what Pete Caputa calls the “Tactician’s Trap” where it feels like you’re on an endless hamster wheel selling implementation services without being valued for the strategic insights you can provide to your clients.
Today’s guest, Max Traylor, known as The Consultant’s Consultant, unpacks a (maybe slightly controversial) chapter from his book The Agency Survival Guide, entitled Burn Your Implementation Business to the Ground.
Now, whether or not you’re whether to do that quite yet, in today’s conversation you’ll hear Max explain:
Resources Mentioned in Today’s Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Max on LinkedIn
Agency Survival Guide: How to Productize Consulting Services by Max Traylor
Max Traylor’s Consultant's Survival Guide
How to Prepare Your Agency for an Acquisition w/ Karl Heasman
The Business of Expertise by David C. Baker
The Go-Giver by Bob burg and John David Mann
Nearbound and the Rise of the Who Economy by Jared Fuller
The Client (a film by Umault)
Pete Caputa’s LinkedIn Post about the "Tactician Trap"
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
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He went from working 70-80 hour weeks to building a 7-figure agency with 50% profit margins while only working about 1 hour per week.
The book that changed the game for his agencyThe 2 core principles that he learned (& how to implement them in your agency)How he used time-tracking and project profitability data to double his agency’s growth nearly over night
Today he’s the founder of GrowthDaily.com & AgencyReviews.io & he’s known by his 45,000 followers on X as @MarketingMax, but several years ago he was an agency co-owner struggling to make the sort of money he wanted to make (and enjoy the work in the process).
That’s when a timely LinkedIn post came across his feed & recommended a book that change the course of his agency–and his life–forever.
In today’s conversation with @MarketingMax, you’ll learn:
Resources Mentioned in Today’s Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Follow @MarketingMax on X
Subscribe to the Growth Daily Newsletter
Built to Sell: Creating a Business That Can Thrive Without You by John Warrillow
The Client (a film by Umault)
Hiring Secrets from an 8-Figure Agency CEO w/ Eric Siu
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
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Eksik bölüm mü var?
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How can you leverage thought leadership to gain new followers, win new clients, keep them longer and increase referrals for your agency?
The 3 specific elements you have to have to execute great thought leadershipWhat potential clients want (and don’t want) to see from your content effortsHow to discover your agency’s point-of-view (the foundation to your thought leadership efforts) through a process Susan calls “The Rant”
Susan Baier, Founder of Audience Audit, where they help agencies create thought leadership content based on quantitative research that builds trust with potential clients, has seen thought leadership done well (with great results) and has seen it done poorly (with wasted time and money).
Based on her team’s on research into the topic, in today’s conversation you’ll hear from Susan:
Resources Mentioned in This Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Susan on LinkedIn
Achieving Managed Growth for Your Agency w/ Joe Sullivan
3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett
A Simple Formula for Setting Your Growth Goals w/ Drew McLellan (Webinar)
The Client (a film by Umault)
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
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Over 1/3 of agencies frequently struggle with overservicing clients. You’ve likely felt the pain yourself.
When projects are going well out of scope and things are taking longer than your team planned, it can have a major impact on your agency’s profitability.
What those 5 common mistakes areHow to spot & avoid them (to improve your agency’s performance & profit)A talk track for managing revision requests that’ll make your team & your clients much happier (because what is agency life without those additional client demands?)
Alyson Caffrey, Founder & COO of Operations Agency, has identified the 5 biggest scoping mistakes across dozens of agencies that are often leading to this overservicing problem–and ultimately underperforming profit margins.
In today’s conversation, you’ll learn:
Resources Mentioned in This Episode:Connect with Alyson on LinkedIn
Connect with Operations Agency on Instagram
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
How to Avoid Unprofitable Client Work (Webinar)
3 Steps to Simplify Your Capacity Planning (Webinar)
How To Drive Client Results 70% Faster w/ Kate Vasylenko
The Client (a film by Umault)
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTube
Have a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Clients who are “happy” may still leave you. But clients who are seeing results–and seeing them fast?
Why they hired marketers with more in-house experience for this new roleThe questions they asked to find the right talent How they made this structural change to their client delivery team (so you can learn how to do the same)
Now, that increases the value you deliver and decreases the chances that new clients will churn.
So, how did this digital marketing agency drive client results 70% faster, increase customer satisfaction scores and start getting glowing feedback from more clients?
It was all about strategy.
More specifically, they did away with the old divide between their strategy and client services teams and introduced a new client-facing role solely responsible for consistently updating the client’s strategy and delivering client results.
By creating this new role that now works alongside their project managers, they’ve been able to decrease the feedback loop between performance data and the strategy the agency is executing for their clients.
In today’s conversation with Kate Vasylenko, CEO of 42DM, you’ll hear:
Resources Mentioned in This Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Kate on LinkedIn
The State of Agency Operations Report
Hiring Secrets from an 8-Figure Agency CEO
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Isn’t it refreshing when someone further down the path is willing to share the successes AND failures they’ve seen along the way?
What roles should be contractors vs FTEs in your agencyThe CEO’s actual role in hiring during times of growthCounterintuitive ways to identify and recruit new talent
That’s exactly the type of conversation you’ll get from today’s episode with Eric Siu, CEO of Single Grain, Founder of Leveling Up and Co-Host of the top-ranked Marketing School Podcast.
Eric’s journey has taken him from having “no idea how to run a business” at 27 to now having scaled his agency into 8-figures, all while building a media brand, authoring a book and becoming a recognizable name in SEO and modern marketing more broadly.
Despite his successes, Eric does hold back from sharing his missteps along the way and (most importantly) the lessons you can take from them.
For instance, you’ll hear:In addition to sharing his hard learned hiring secrets, Eric shares:
The 2 best operating systems you can steal from to make your agency run more efficientlyWhen and where pay-for-performance pricing makes sense for most agencies
Resources Mentioned in This Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Eric on LinkedIn
The Agency Owner’s Association with Eric Siu & Neil Patel
Working Backwards by Colin Bryar & Bill Carr
Free Tool to Run Your L10 Meetings in EOS: Instant Agency Tools.com
The State of Agency Operations Report
Never Split the Difference by Chris Voss
Want to watch the video version of the podcast on YouTube?
Check it out here:Have a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
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Today he runs an agency doing $25MM in ARR with around 150 employees. But–as the story usually goes–this success didn’t come overnight & started with much more humble beginnings.
The 2 part financial forecasting model you need to grow your agencyThe common mistake agency owners make regarding executive payHow to set goals that are meaningful, yet attainable, for your team
From not getting paid by one of his first clients to gaining traction with small monthly retainers on Fiverr to now running a successful performance marketing agency for SaaS companies, Garrett Mehrguth, CEO of Directive, has learned a forecasting model that’s allowed him to scale his agency well beyond those humble beginnings.
In today’s conversation, he shares:
Resources Mentioned in This Episode:
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
Connect with Garrett on LinkedIn
Sign Up for Garrett’s Agency Academy Course
The 3 Benefits of Productizing Your Services w/ Sam Shepler
3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett
5 Steps to Win More Clients with Benchmark Data w/ Chris Nault
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
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It can be terrifying to allow your clients to “see how the sausage is made,” and this is one of the main concerns related to handling client communications within your project management or professional service automation software.
The 3 primary risks to client communications within the software where you manage client workHow to mitigate those risks through a few key communication strategiesTactical tips for making your team more efficient without making it harder on your clients (hint: it has to do with a few specific integrations you can leverage)
While there are benefits to streamlining your client communications and inviting them into the system that runs your agency–benefits like visibility, client perception & efficiency–each of those benefits comes with some pretty intimidating risks.
What if internal communication accidentally goes to a client?
What if we give clients “too much visibility?
In today’s conversation with Susan Fennema, CEO at Beyond the Chaos (an operations consulting firm that helps service-based businesses bring order to the chaos), she answers those questions and also shares:
Resources Mentioned in This Episode:
Connect with Susan on LinkedIn
An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook)
3 Steps to Avoid Furious Clients w/ Jackie Hermes
How This Agency Reduced Churn by 50% (with AI's Help) w/ Erik Huberman
How to Talk to Your Clients about Money (Blog)
Want to watch the video version of the podcast on YouTube?
Check it out here: Agency Life Podcast on YouTubeHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Wanna know how a 200-person agency reduced churn by 50% from one year to the next?
How they created intense focus throughout the agency to reduce client churnThe role of incentive structures & systematic churn analysis in their impressive churn reductionHow they retrained their sales team to head off churn early in the client lifecycleWhat they realized was the Number 1 KPI impacting client churn (based on systematic AI analysis)
Even though Hawke Media is one of the most successful marketing agencies in the United States and they’ve scaled to hundreds of millions in annual revenue, their journey hasn’t been without bumps in the road.
At the beginning of 2022, they saw client churn on the rise and their CEO, Erik Huberman, knew he had to adjust their strategy to address a new challenge.
In today’s conversation, you’ll hear from Erik:Have a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
What’s one mistake you’ve made as an agency leader you’ll never forget?
The 5 Financial Metrics successful agencies get right (from Upsourced’s own analysis of agency client data)
Several guests on this show have shared the same exact answer: “I wish I’d invested in my own financial literacy sooner!”
But, what financial metrics should you focus on the most?
Even if you answer that question—how do you (and your team) impact those financial metrics that matter most for your agency?
To answer these questions, in today’s episode, you’ll hear from Ryan Watson from Upsourced Accounting, where he & the team help agencies just like yours avoid financial pitfalls & achieve financial health. Ryan’s a former agency COO & CFO himself, so he comes with financial know-how but also real agency life experience.
In today’s episode you’ll learn:
An introduction to the Hierarchy of Financial Needs (that will help you determine the right financial metric to prioritize right now)
The building blocks to a successful Project Profitability Analysis (which Ryan says is the most important thing you can do to getting a handle on your agency’s gross margin)
Connect with Ryan on LinkedIn
Want to watch this episode on YouTube to see the visuals?
Check it out here: Agency Life Podcast on YouTube
Resources Mentioned in This Episode:
Subscribe to the Upsourced Accounting YouTube Channel
The State of Agency Operations Report
Teamwork.com Profitability Reporting
The 4 P’s of Time-Tracking Your Team Won’t HateHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Want to win more clients (and keep them longer) in 2024?
When and how to invite clients into a Databox benchmark group
Of course you do!
Offering a free benchmark consultation as part of your sales process might just be the key to doing both this year.
In this episode with Chris Nault, Founder and CEO of Growth, he breaks down the process and results from his agency's 5-week experiment of adding a benchmark consultation into their sales and renewal processes.
In this episode, you’ll hear from Chris:
How it can impact your close rates (for both new & renewal business)s
The role benchmark data can play in on-going client management
How to leverage benchmark data to build a tight-knit community for your clients and prospects
Connect with Chris on LinkedIn
Resources Mentioned in This Episode:
5 Reasons Your Firm Should Offer a Free Benchmark Consultation
The State of Agency Operations Report
Databox (Free) Benchmark Groups
How 200+ Agencies Invest in Their Own Marketing w/ Pete Caputa & Karl SakasHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
38% of agencies struggle with frequently overservicing clients.
The root causes of consistently overservicing clients
Of the 500+ agencies surveyed for the 2023 State of Agency Operations Report, 44% also said that client demands have become tougher to meet.
Are you finding clients more demanding? Is overservicing happening more frequently in your agency?
If so, 2024 can be different on both fronts.
Ken Yarmosh, Business Coach, Fractional COO and Founder of The Remote Solopreneur, recently joined the Agency Life webinar series and laid out a clear path forward so that agency leaders like you can help your team to stop overservicing clients (for good).
In today's episode you'll learn:
How to stop selling widgets and start selling outcomes
The 5 steps to scale up your agency's offers
Why you need to flip the "Communication Pyramid" with clients to deliver client work without the typical headachesResources mentioned in today’s conversation:
Connect with Ken on LinkedIn
Watch the video replay (complete with slide deck) of this conversation: How to Stop Overservicing Clients for GoodHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
With your business, clients and the world changing so fast around you, it can be tough to know what your growth goals should be--or how to even approach setting them in the first place.
How to determine which of the 5 phases of agency maturity you're in today
Thankfully, Drew McLellan, CEO of the Agency Management Institute (and agency vet himself), joins the podcast today to break down the numbers in a simple formula you can use to set attainable goals in any market.
In today's episode you'll learn:
Why you shouldn't set your goals based on top-line revenue alone (and how to use AGI instead)
How to ideally split your AGI (Adjust Gross Income) between Loaded Salaries, Overhead, and Profit
Connect with Drew on LinkedIn
Resources mentioned in today’s conversation:
Watch the video replay (complete with slide deck) of this conversation: Growing Your Agency Too Fast or Not Fast EnoughHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Whether you're looking at 2024 with aggressive growth goals or simply trying to maintain your existing trajectory, one thing's for sure:
How to leverage "time studies" to uncover inefficiencies
It's about more than top-line revenue.
No matter what your agency's size, maximizing your profitability is a key part of thriving (or even just surviving in 2024).
That's why I'm excited to share my conversation with Megan Bowen, Chief Operating Officer at Refine Labs. Megan was the very first guest speaker on our Agency Life webinar series and this conversation was too relevant to this time of year not to share.
In today's episode you'll learn:
How to stagger client onboardings to match capacity and client needs
How to adjust your pricing model as your services evolve
Connect with Megan on LinkedIn
Resources mentioned in today’s conversation:
Watch the video replay (complete with slide deck) of this conversation: Mastering Agency Profitability: People, Process, and PricingHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Are you sick of content about AI that just talks about how big of a game-changer it is without giving you practical tips on what to do with this technology?
Read the full report The State of HubSpot Report
We were too.
That's why we hosted Chris Mathieu, Chief Services Officer at New Breed, an Elite HubSpot Solutions Partner onto our Agency Life webinar series to discuss:
5 specific ways they're testing & leveraging AI within their agency, and how to avoid the most. common pitfalls with AI adoption right now.
We also broke down data from our recent State of Agency Operations Report that illuminated the divide in the agency community over AI.
Plus, Chris answered live questions from the community about the various AI use-cases we discussed.
Resources mentioned in today’s conversation:
Get your copy of The State of Agency Operations Report (2023)
Register for the upcoming webinar Lead to Loyalty: How to Optimize Your Client Lifecycle with HubSpot & Teamwork.com
Connect with Chris on LinkedIn
Watch the video replay (complete with slide deck) of this conversation: AI for Agencies: Growth Tool or Threat?Have a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
What got you here won’t get you there.
Why most agencies would fire the agency if they had themselves as a client
You’ve probably heard that phrase before. And it probably couldn’t feel more applicable than it does right now as we round out 2023.
So, the question is: Are you going to keep doing more of the same? Or do something different in 2024?
If you’re in that latter camp, then you’re going to get some encouragement (and hopefully some useful ideas to implement) from today’s guests, Pete Caputa and Karl Sakas.
You probably already know, but in case you don’t:
Pete is the CEO of Databox, a business analytics platform that helps agencies provide transparent performance management to their clients.
Karl is an author, speaker, consultant and the founder of Sakas & Company, a consulting firm helping agency owners work less and earn more.
Their two organizations recently teamed up to survey over 200 agencies about their own marketing efforts.
The survey continues to collect new responses even up to the time of this recording, and the insights have been published (ungated, I might add) in their new report, How High Performing Agencies Market Themselves.
As we unpack this new report with Pete & Karl, you’ll hear:
How much agencies are investing in their own marketing today
What channels your peers are investing in (and which are yielding the highest ROI)
Pete and Karl’s advice for you to change the status quo in 2024 (remember what got you here won’t get you there)
Read the full report How High Performing Agencies Market Themselves
Resources mentioned in today’s conversation:
Get your copy of The State of Agency Operations Report (2023)
Register for the upcoming webinar Lead to Loyalty: How to Optimize Your Client Lifecycle with HubSpot & Teamwork.com
Connect with Pete on LinkedIn
Connect with Karl on LinkedIn
Get a copy of Karl's book Work Less, Earn More
Join the (free) Databox Benchmark Groups
Connect with Tamara Omerovic on LinkedInHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
What are you concerned about as you plan ahead for 2024?
The 3 consistent stages of growth in scaling an agency. What are they and how do you recognize which stage you’re in.
How will next year be different than this year?
These were among a few of the topics we discussed this week in a rare in-person recording with Peter Coppinger, Co-Founder and CEO of Teamwork.com, during his recent trip to Denver.
You see, before Teamwork.com was the growing SaaS company we are today, serving agencies with a platform to run client work, Peter and his Co-Founder, Daniel Mackey, were doing client work–building a web design agency that eventually led them to start building the platform we provide to thousands of customers today.
In this conversation, you'll hear:
The utilization benchmarks Peter recommends from his own agency experience
Peter’s take on the age old question: to niche or not to niche (especially in this economic environment)
His take on whether or not you should be embracing AI as an agencyResources mentioned in today’s conversation:
Download The Ultimate Guide to Scaling Your Agency
Get your copy of The State of Agency Operations Report (2023)
Connect with Peter on LinkedIn
The 12 biggest mistakes our web agency made — and how we fixed themHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
You probably heard recently on this show, from the dozens of agency owners & leaders we spoke to at INBOUND this year, that the number one place they'd invest extra budget dollars (if they magically had them tomorrow) was in marketing their own agency.
How to free up founder time for more business development & marketing efforts
This begs 2 questions:
1) Why is this such a common answer?
2) What can you as an agency owner start doing to address this common need?
(because an extra $10,000/mo isn't likely showing up in your mailbox tomorrow)
In this week's episode, Danielle Fauteaux, with Momentum Marketing, share some tactical advice on how to answer that second question.
Danielle has run her own firm, and now specifically helps other agencies implement The Momentum Framework to build a repeatable revenue generation system.
In this conversation, Danielle shares:
How to involve your entire team in your agency's marketing with what she calls "structured volunteering"
How you could use a podcast for your agency as a strategic sales tactic
The surprising persona within your team that just might make for your next great salesperson
Get your copy of The State of Agency Operations Report (2023)
Resources mentioned in today’s conversation:
Connect with Danielle on LinkedIn
2023 Ad Agency New Business Report
How To Stop Overservicing Clients For Good (Agency Life Webinar)Have a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Are you an agency owner who could never imagine handing over your agency's sales process to someone besides yourself?
Or have you tried to hand over your agency's new business development to a salesperson you hired only to have it crash and burn?
If so, advice from Lee McKnight Jr, VP of Sales at RSW/US, an outsourced business development firm built specifically for agencies may be able to help.
The 4 common mistakes agency owners make when hiring a new salesperson
In today’s conversation, he shares:
Several compelling stats from their recent 2023 Ad Agency New Business Report
A 4-Part framework to make your new business development efforts more manageableResources mentioned in today’s conversation:
Get your copy of The State of Agency Operations Report (2023)
Connect with Lee on LinkedIn
2023 Ad Agency New Business Report
AI for Agencies: Growth Tool or Threat? (Agency Life Webinar)
3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett
How To Build A Kick-Ass Advertising AgencyHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. -
Many peers & consultants have said she's crazy for committing to this pricing model as a software development agency, but Amanda Moriuchi, CEO of AppIt Ventures, says the only crazy thing is to think any structure for your agency will be challenge free.
How their choice of pricing model allows them to better manage team capacity
Amanda & her team have made a name for themselves in Colorado & beyond, not only for doing great app development work for their clients, but also by committing to a pricing & delivery model of Fixed Bid project pricing when most other agencies of their type are consistently sticking with a Time & Materials approach.
As we unpack the learnings from their journey at AppIt, she shares:
How it impacts both their sales close rates & service delivery
How it's allowed them to improve the client communication training the provide to their team membersResources mentioned in today's conversation:
Get your copy of The State of Agency Operations Report (2023)
Connect with Amanda on LinkedIn
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi
$100M Leads: How to Get Strangers To Want To Buy Your Stuff by Alex HormoziHave a question about today's topic? Text it to us here!
Want to get more content to support your agency life?
Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife.
This podcast is brought to you by Teamwork.com. - Daha fazla göster
