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What should you look for when choosing an email newsletter tool? What if you are considering moving? This episode shares some key features you want to review and evaluate as you put together your company's most valuable asset - your email list! Get the full links and show notes at https://CourseCreatorsHQ.com/218.
LINKS MENTIONED
Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!
Don't miss this incredible Kajabi Special EXTENDED only through November 15, 2024! You get 50% off for a YEAR, plus 10 weeks of live coaching with me, plus $2K of courses: 24 Hour Course Creator which I've never given away! plus Sales Page Secrets, Joint Venture Secrets and Effortless Email, and my step-by-step, click-by-click Kajabi Kickstart course. I've never seen or done a deal this good to get you set up for 2025!
Be sure to pick your plan (I recommend Basic with 3 products or Growth with 15): https://CourseCreatorsHQ.com/Kajabi50offOr if you are visiting after the deadline - use this link to get a 30 Day Free Trial!
https://coursecreatorshq.com/kajabi-signupConvert Kit / Kit
https://CourseCreatorsHQ.com/ConvertKitLeadPages
https://LeadpagesOnline.com
RELATED EPISODESE187: Funnels, Email & Better Messaging… Oh My!
E176: 7 Key Reasons Email Marketing Isn’t Working to Sell Your Online Course
E090: 7 Big Email Mistakes Online Course Creators Make
E052: Email Marketing – The 6 Cs for Online Course Creators
E038: Email Marketing Secrets for Course Creators
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Two types of email programs:
Primary function is email: ConvertKit (now Kit), ActiveCampaign, Aweber, DripAn All-in-one-Tool that has email built in – plus runs your entire online business11 Things to Consider:
Consider whether you will use an all-in-one-tool.Landing pages to create a funnel.Automation functionality: simple automation is to send a welcome message or complex.Ease of email creation. Automatic integration with your other tools. Check costs as your email size rises.Older tools have bolt-ons. Moving your list: do you have to re-confirm the addresses?Double optin functionality.Email deliverability – complicated process and gets even more complex as your list size grows (SPF, DKIM, DMARC are technical settings).Watch your numbers – especially click through rates.COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
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One of the big decisions you will make as a course creator is what tech you are going to use… and there are lots of variables to consider, so this episode shares some things to remember as you choose! Get all the links and show notes at https://CourseCreatorsHQ.com/217.
LINKS MENTIONED
Don't miss this incredible Kajabi Special only through November 11, 2024! You get 50% off for a YEAR, plus 10 weeks of live coaching with me, plus $2K of courses: 24 Hour Course Creator which I've never given away! plus Sales Page Secrets, Joint Venture Secrets and Effortless Email, and my step-by-step, click-by-click Kajabi Kickstart course. I've never seen or done a deal this good to get you set up for 2025!
Be sure to pick your plan on the bottom right before you sign up here with my partner link to get the bonuses (I recommend Basic with 3 products or Growth with 15): https://CourseCreatorsHQ.com/Kajabi50offRELATED EPISODES
E204: Which online course platform is best in 2024?
E215: What Does Your Custom Online Profits Roadmap Look Like?
E073: 6 Social Media Tools I Can’t Live WithoutKEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Tips for choosing your tech tools -
#1 – Everyone has a different BEST solution. It’s not the same for everyone.#2 – Should you upgrade? Should you change your current tech stack? Make sure you consider all the factors discussed in the episode.
#3 – What stage of business are you in?
#4 – How much can you invest before the tool has to be paying for itself?
#5 – What features are essential? Which ones do you want in the future?
#6 – What are your "Rules for Tools?" (Julie shared some of hers in this episode.)
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
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So many folks are struggling right now... if this is you, host Julie Hood has a couple ideas for you in this short and sweet episode. Get the full links and show notes at https://CourseCreatorsHQ.com/216.
LINKS MENTIONED
Sign up for the FREE Design and Build Your Profitable Biz Workshops - and catch the replay of session 1 -
https://Coursecreatorshq.com/YourBizSignupMark Your Calendar! Incredible Kajabi Special coming on November 1st - sign up with my link for hundreds of dollars in bonuses.
KEY TAKEAWAYS FOR ONLINE COURSE CREATORSThink about your long-term and short-term path. What do you need right now?
Take baby steps, even if you don't feel like it!
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Do you have a roadmap for where you’re headed next? Do you know what your focused on (and more importantly – what you are ignoring right now)??? What’s going to get you revenue this quarter? Get the full links and show notes at https://CourseCreatorsHQ.com/215.
LINKS MENTIONED
Sign up for the next Mini-Course Magic Workshop – and get your mini-course completed in a few hours!
https://coursecreatorshq.com/PodcastMiniCourse
Sign up for the FREE Design and Build Your Profitable Biz Workshops
https://Coursecreatorshq.com/YourBizSignupMark Your Calendar! Incredible Kajabi Special coming on November 1st - sign up with my link for hundreds of dollars in bonuses.
RELATED EPISODES
E204: Which online course platform is best in 2024?E179: Are These 4 Thoughts Holding You Back from Creating Your Online Course?
E174: Too Many Projects on Your Plate? Do This
E173: Take 1 to 1 Coaching to the Next Level with Coach Ruby Williams
KEY TAKEAWAYS FOR ONLINE COURSE CREATORSWork on your two paths simultaneously - the standard path all course creators need to take + your unique path based on your business, your audience, your teaching style, and your marketing style.
Here's a sneak peek at the free Design & Build Your Profitable Online Business workshops. Answer these challenging questions to get started:
What outcome are you going to create? Will it be 1 on 1, Mini-course, course, group program?How will you send emails?Where will you host your course or program?What does your unique revenue model look like?Where will you find your potential students?COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
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https://www.Twitter.com/CourseHQThreads
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What are some of Julie's favorite tools and gear to make you more efficient, more productive & learn even faster? Check out these 24 top ideas for tools and gear with links at https://CourseCreatorsHQ.com/214.
LINKS MENTIONED
(Note: these are my Amazon affiliate links so I earn a small commission when you use them. Thank you!)
Books and Audiobooks...1. Free Trial to Audible - https://coursecreatorshq.com/Audible
2. YouTube Secrets book - https://amzn.to/3NfzuRi
3. The Copywriter’s Handbook - https://amzn.to/3NhCxsf
4. 12 Week Year Audiobook – https://amzn.to/3YbXYRE
5. Getting Things Done - https://amzn.to/3zG2n6a
6. Million Dollar Weekend - https://amzn.to/3NgboG1
7. Start Ugly - https://coursecreatorshq.com/StartUglyFor Recording Videos and Podcasts...
8. Use a laptop stand/riser. https://coursecreatorshq.com/laptopriser
9. Cell phone stand https://coursecreatorshq.com/PhoneStand
10. Selfie ring light to hold your phone https://coursecreatorshq.com/selfieringlight1
11. Make sure you have good lighting! Compare ring lights https://coursecreatorshq.com/ringlight
12. Newerr Ring Light - https://coursecreatorshq.com/ringlight
13. Remote Control Plug to turn on your lights - https://amzn.to/3NhKMEx
14. Lavalier Mic for Iphone – https://coursecreatorshq.com/LavMicIphone
15. Lavalier Mic for Android - https://amzn.to/4eUiqMi
16. Lavalier Mic for USB port on computer - https://amzn.to/4gSII3z
17. Samson Q2U microphone bundle - https://coursecreatorshq.com/samson
18. Audio-Technica ATR2100 - https://coursecreatorshq.com/microphoneBe More Efficient...
19. Keyboard for your phone (and your Ipad and your computer) https://coursecreatorshq.com/keyboard
Julie's Personal Items!
20. Free year of GrubHub+ - https://coursecreatorshq.com/grubhub
21. Air Fryers - https://amzn.to/4gSM32B
22. True Lemon energy drinks - https://amzn.to/3BxtEIh
23. Tulsa King - https://amzn.to/3ZU1Vf2
24. For Halloween - Discovery of Witches - https://amzn.to/4dIEl8d
RELATED EPISODES
E198: 16 Video Recording Tools for Online Course Creators
E191: 6 AI Tools for Online Course Creators to Save Time
E051: 14 Favorite Tools for Creating & Marketing an Online CourseLast week's episode:
E213: Create and Sell More Courses with the “12 Week Year”
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
What is the "12 Week Year?" Don't years have 52 weeks? This technique is a new way of planning to actually reach your goals... and it can help you create and sell more courses! Get the full links and show notes at https://CourseCreatorsHQ.com/213
LINKS MENTIONED
Get your custom, personalized plan from Julie - at an incredible price! I can't wait to work with you. Regularly $297. Only $97 with coupon code PLAN90 for a limited time:
https://CourseCreatorsHQ.com/PlanGet a copy of the book, The 12-Week Year (affiliate link):
https://coursecreatorshq.com/12weekyearRELATED EPISODES
E036: The Secrets to Planning 90 Day Sprints That Grow Your Business
E021: 10 Time-Saving Secrets to Course Creation
Last week's episode:
E212: Remove This Phrase and Watch How Productive You Are
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Three Big Ideas:
1) Execute - ask yourself, "Where am I not executing?"
2) Tracking and Measurement - for accountability
3) Willingness to be Uncomfortable - to do something new!
COME VISIT JULIE!Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Do you wish you could get more done? Check in and see if you are using this common phrase - and it's getting in your way to accomplishing your goals. Get the full links and shownotes at https://CourseCreatorsHQ.com/212
LINKS MENTIONED
If you missed the Mini-Course Magic Workshop and Facebook Ads Bootcamp, you can catch the replays here:
Step 1: Sign up for the Mini-Course Magic workshop at
https://coursecreatorshq.com/PodcastMiniCourseStep 2: Sign up for the Ads Workshop (affiliate link) at
https://coursecreatorshq.com/FBadsBootcampGet on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcast
RELATED EPISODESE086: Save Time with 9 Things Every Online Course Creator Should Automate
E021: 10 Time-Saving Secrets to Course Creation
Last week's episode:
E211: Your $200 Experiment and I’ll Promote Your Case Study
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Check in to see if you are using the phrase mentioned (or a version of it) as an excuse not to take action.
COME VISIT JULIE!Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Let's work together on a mini-course plus ads experiment! Business is just a series of experiments to find out what your customers (students) want and provide it for them... so join me for this MiniCourse + Ads $200 Experiment. Then I'll share your case study with my community. This will be a test with the first 10 people who sign up! Get all the links below or at https://CourseCreatorsHQ.com/211.
LINKS MENTIONED
Let me share your case study... of a mini-course + ads to find your perfect students. Here's what to do -Step 1: Sign up for the Mini-Course Magic workshop at
https://coursecreatorshq.com/PodcastMiniCourseStep 2: Sign up for the Ads Workshop (affiliate link) at
https://coursecreatorshq.com/FBadsBootcampStep 3: Fill out this form to be one of the first 10 creators featured
https://coursecreatorshq.com/CaseStudyForm1Step 4: After your ads promotion completes, there will be another form to fill out with details!
RELATED EPISODESE208: Mini-Course Brainstorming Ideas for You
E169: Mastering the Art of Mini Courses: How to Leverage Them for Leads & Revenue
E072: Mindset Matters – How Brooke Castillo Used a Mini-Course to Find Her Perfect Students
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
You can use a mini-course to build your email list of prospective students for your main course - or as another revenue generator.
It should cover a very small topic and get a specific result for the student.
I have a tool I recommend that is free for your first 500 students, and creates a mini-course specifically to be taken on your phone. Get the scoop in the Mini-Course Magic workshop
Then you can use ads to get this offer in front of the right people. Zach Spuckler's Facebook and Instagram Ads training is one of my favorites for helping you get started.
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
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https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
In this episode let’s talk about exactly what you need to get going selling your course – including what you DO need to build your online business. Host Julie Hood also shares what should be added to an online course creator’s website. Get the full links and show notes at https://CourseCreatorsHQ.com/210.
LINKS MENTIONED
Join the Mini-Course Magic Workshop - it's the perfect way to add a new revenue stream or use it as an incredible lead magnet: https://coursecreatorshq.com/PodcastMiniCourse
Got Questions? We've got answers. Join us for the Best Next Step Workshops with Julie Hood - every Friday in September 2024. Save Your Spot Here:
https://coursecreatorshq.com/YourBestNextStepPodcastFor simple pages (landing pages, optin pages, thank you pages – using my affiliate link):
http://leadpagesonline.com/Ruby’s new website – built with a gorgeous template:
http://RubyWilliamsCoaching.comLaunchpad Weekly Coaching with host, Julie Hood:
https://CourseCreatorsHQ.com/launchpadRELATED EPISODES
E171: Do you need a Website as an Online Course Creator?
E121: Do you have enough Long-Term and Short-Term content?
E081: Where Should You Broadcast Your Message?
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Do you need a website? Not at first.
But you do need a couple things:
An email newsletter plus a way to get subscribers (free gift, landing page to optin, thank you page, download page/option)A way to get paidA way to share your content – lots of ways to do thisBe sure to check out Mini-Course Magic to get started.
Eventually you do want a website – and here’s why:
A central hub for your online presenceMake you look more professional and credibleSome people do still check websitesOne of the most visited pages is the About pageBlog – to share new content, and as a long-term contentDetermine WHERE are you sending visitors? (for example, Pinterest)Remember, social media is rented real estate!Give people a place to binge your content!When you want to add a website:
Where will you host it? (Some all-in-one tools give you a website too)What pages will you include? What will the branding look like? (just redid a client’s website)Is there a template you can use? What’s your budget? Is it DIY or will you hire help?What’s essential to include on the home page?What pages will you need to sell?What pages will you need to optin? What domain name will you use?COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
In this special bonus episode, we chat with Sarahjane West-Watson of FitFannyAdams.com on how she has been building her online business - especially how she is using a waitlist for her latest launch and the power of having a plan (even if you don't execute everything!). Get the links and full show notes at https://CourseCreatorsHQ.com/209.
LINKS MENTIONED
Get the special 50% off deal for the 6 Weeks to Transform Your Core and Pelvic Floor with Sarahjane - this is a special offer just for the Course Creators HQ followers!
https://CourseCreatorsHQ.com/TransformYourCoreWant to get 1 on 1 coaching with Julie like Sarahjane does? Follow up with Julie here:
https://CourseCreatorsHQ.com/ContactRELATED EPISODES
E102: Ask Julie – Sarahjane West-Watson Returns with 4X Sales
E023: AskJulie: Where Should I Focus? (Part 1 of 2)
E024: AskJulie: How Do I Prioritize? (Part 2 of 2)KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Consider using a waitlist for your next launch - they could be some of your best buyers.
Put together a plan. Even if you don't do everything, just having a plan will help you be so much more focused when you do have time to work.
Balancing a business with being a mom is tough - and give yourself a pat on the back for juggling it all!
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Not sure what to create as a mini-course? This episode gives you tons of ideas and inspiration that you can use for your next mini-course. Then make sure you join Mini-Course Magic and create your mini-course. All the links are at https://CourseCreatorsHQ.com/208
LINKS MENTIONED
Join the Mini-Course Magic Workshop - it's the perfect way to add a new revenue stream or use it as an incredible lead magnet: https://coursecreatorshq.com/PodcastMiniCourse
Got Questions? We've got answers. Join us for the Best Next Step Workshops with Julie Hood - every Friday in September 2024. Save Your Spot Here:
https://coursecreatorshq.com/YourBestNextStepPodcastRELATED EPISODES
E169: Mastering the Art of Mini Courses: How to Leverage Them for Leads & Revenue
E072: Mindset Matters – How Brooke Castillo Used a Mini-Course to Find Her Perfect Students
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Host Julie Hood brainstorms mini-courses for these types of coaches:
1 ADHD Coach
2 Weight Loss Coach
3 Career Coach
4 Team Coach – game
5 Family Coach
6 Health & Wellness Coach
7 Money and Finance Coach
8 Relationship Coach
9 Retirement Coach
10 Website Coach
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Have you tried podcast guesting to find more students? Make sure you follow these steps when you pitch podcast hosts. Host Julie Hood shares the key things she wants to see from a podcast pitch. Get the full links and show notes at https://CourseCreatorsHQ.com/207
LINKS MENTIONED
Join the Mini-Course Magic Workshop - it's the perfect way to pull podcast listeners into your orbit:
https://coursecreatorshq.com/PodcastMiniCourseSwitchy - to track link clicks. Message me when you've purchased and I'll send you my course on how to setup the tool (one-time payment of $39):
https://CourseCreatorsHQ.com/SwitchyCatch the podcast episode with Erica Ross-Krieger, How Mini-Courses Create Quick Wins:
https://coursecreatorshq.com/EricaMiniCourseEpisode
RELATED EPISODES
Use the Customer Journey to Pick Your Topic:
E061: Use This Tool to Find Your Perfect StudentsAbout Podcasting:
E200: 23 Tips for Course Creators Who Want to Podcast & Reach More StudentsE100: 100th Episode Celebration + Podcast Lessons No One Else Will Tell You!
E056: Should Course Creators Have a Podcast?
E062: Podcast Secrets for Online Course Creators from the Gurus
KEY TAKEAWAYS FOR ONLINE COURSE CREATORSStep 1: Have an intriguing topic – with a fascinating title!
Step 2: Find podcasts serving your students – in a different method
Step 3: Pitch the host – in the right way
Step 4: Give the host key info – and Give a Gift!
Step 5: Advanced – track how many click you get
Step 6: Promote the episode
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Do you feel like you are constantly racing to build your online course and coaching business? You probably are. There's one big thing that could be getting in your way. In this episode, let's talk about it and what you can do. Get the full links and show notes at https://CourseCreatorsHQ.com/206
LINKS MENTIONED
Social Bee tool to queue up and reuse your content:
https://CourseCreatorsHQ.com/SocialBeeUse this FREE Time Map:
https://CourseCreatorsHQ.com/TimeMapWant help deciding on where to spend your time? Join the Launchpad coaching program with Julie here:
https://CourseCreatorsHQ.com/Launchpad
RELATED EPISODES
Customer Journey:
E061: Use This Tool to Find Your Perfect StudentsLong-term and Short-term Content:
E121: Do you have enough Long-Term and Short-Term content?How long does it actually take to build an online business? Get the scoop from Olly Richards:
E177: Olly Richards of StoryLearning Shares His Course-Selling SecretsMore time episodes:
E191: 6 AI Tools for Online Course Creators to Save TimeE086: Save Time with 9 Things Every Online Course Creator Should Automate
E021: 10 Time-Saving Secrets to Course Creation
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
OPINION #1 - Our lives and our time are already really full!
Big Solution: Pay attention to where you are spending your time now.OPINION #2 - It takes time to get to know your customer’s journey.
Big Solution: Set aside a few hours to find out where your audience is hanging out online and go read what they are saying.OPINION #3 - It takes time to build an audience.
Big Solution: Constantly be building and don’t get discouraged if it’s taking awhile. Always be on the lookout for new ways to build.OPINION #4 - It takes time to create.
Big Solution: Create in the right order and the right long- and short-term content.OPINION #5 - It takes time to market.
Big Solution: Find ways to make this simpler and easier on yourself (listen in to find out what Julie does!).OPINION #6 – It takes time to learn all this stuff.
Big Solution: Get some help to speed up the process!COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
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https://www.Twitter.com/CourseHQThreads
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https://coursecreatorshq.com/disclaimers/ -
If you aren't doing 1-to-1 coaching yet for your clients, should you consider adding it? In this episode, host Julie Hood talks about some of the considerations to making it work for you - and keeping it easy! Plus the pros of working with clients. Get the links and the full show notes at https://CourseCreatorsHQ.com/205
LINKS MENTIONED
Get on the email newsletter list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastUse Kajabi to help organize and connect with your 1:1 clients using the "Coaching" product - FREE 30-day Trial - https://www.CourseCreatorsHQ.com/KajabiSignup
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
One-to-one Coaching is:
Nice, new revenue stream – generally you can charge moreUsually recurring Always folks who have more money than time and want to move faster by paying you moreMore direct results for your clients – hone in on their issuesWhat do you need? How will you use your current frameworks and courses with 1:1 clients?How will you sell 1:1 coaching?How will you find 1:1 clients?What will your price it?How will you track results? One tip: I use my Google calendar invite to track all of our important links and our agendas. This helps us stay focused. Advanced – new way of doing this where you don’t meet on Zoom. You use a tool like Voxer or What’s App to communicate with clients asynchronously. I’m still experimenting with the concept – but just wanted to mention in case it’s helpful for you.COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
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https://coursecreatorshq.com/disclaimers/
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Which online course platform is the best in 2024? Let's talk about what you should consider.. and how to compare the different options in this episode! And be sure to check out the 20% off Kajabi special at https://CourseCreatorsHQ.com/204.
LINKS MENTIONED
Get 20% off the monthly Kajabi plans for the first year... PLUS free coaching with host Julie Hood for 10 weeks AND her Kajabi training course when you sign up here:https://CourseCreatorsHQ.com/Kajabi20
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
6 parts of hosting your course:
1. Host your files (videos, audios, worksheets)
2. Login and lock content
3. Email your students
4. Way to get paid - sales page and advanced * affiliate tracking
5. Community
6. Mobile
The other 4 parts of your online business:
7. Landing pages /optin pages
8. Email Newsletters
9. Blog
10. Website
15 Questions to Ask About Any Only Course Tool1. Is this a Course Host? All-In-One tool? Or somewhere in between?
2. How is the student experience?
3. Where will you host your videos?
4. Do they have an affiliate program built in? (even if it’s an upgrade)
5. What’s the pricing?
6. How long can I invest before I make sales?
7. Contact Support. How responsive are they? What kind of support?
8. How long has the company been around?
9. Does it work with the tools I already have? (without having to buy Zapier)
10. What kinds of automations are available?
11. Do I need mobile?
12. Do I need a community NOW?
13. Can I see student progress? How much they have logged in? How many lessons they have done?
14. How much control do I have over the look and feel?
15. Do I need extras? Quizzes, Completion Certificates, Load bulk users, VAT Taxes. Anything else?
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
What should you price your course? That's the million-dollar question! In this episode, let's talk about some of the factors you should consider as you pick (and test!) your prices. Get the full links and show notes at https://CourseCreatorsHQ.com/203.
RELATED EPISODES
E049: The Price Is Right: How to Use the 3rd P of Course Marketing
E106: High Ticket vs. Low Ticket Online Courses
E117: Is Your Market Different with Neil Thompson of TeachTheGeekKEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Things to consider:
First, your students have to do the work to get the results (no matter what price you choose). And if they do at least 80%, you should get them results.
Second thing that can happen - your course or program is not the right fit for the message or the audience.Third, your methods may not work for some students.
So fourth... make sure you know who your methods work and do not work for.
Fifth, pay attention to your students' experience-level and expectations from your marketing.
Value vs. PriceHere are some of the things that are in-between today and the transformation of your course (the value to them):
It’s just a dream or imagination right now. The student may not believe they can get there.They may not yet believe YOU can get them there.They may not believe THEY can get themselves there. Will they do the work? Have they done things in the past that didn’t work? Do they have the discipline?They may not believe in your program… yet.There may be other things they want (or need!) to spend their money on more. Especially right now, I see people being more careful about what they are buying.
You must be totally confident in your price!Work on your messaging to reinforce how do-able your program is. Help your potential students see themselves making the journey with you at their side.Use testimonials around all kinds of things – the way you work with them, the results people get, the confidence they built, even one step of your program. All those things build evidence and belief.How can potential students test-drive working with you?This one sounds a bit harsh… but especially if you are selling high ticket, are there ways to help people self-select what program is best for them. There’e more on this in episode 106, when I talked about how you want to sell.Include FAQs to help people decide if you are the right fit and whether it will be the right audience. Make sure you say who the program is NOT for.Stop focusing on what YOU would pay.Set expectations – balance them with sales messaging.Test, test, test!
Practical pricing advice:
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/
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Ever analyze why you buy something? Host Julie Hood did - and in this episode she shares the 6 secrets that led her to purchase a course last week. Get the full links and show notes at https://CourseCreatorsHQ.com/202
LINKS MENTIONED
Join the 200th Episode Drawing and you could win a prize package worth $4,229.00! Everyone who enters gets free courses + planner!
https://coursecreatorshq.com/200drawingSign up for Chris McKee’s emails here: (not an affiliate link - scroll to bottom of page)
https://coursecreatorshq.com/DivineFarmerHealth
RELATED EPISODES
E059: Sales Page Design for Online Courses
E049: The Price Is Right: How to Use the 3rd P of Course Marketing
E071: Color Theory to Sell More Courses
E052: Email Marketing – The 6 Cs for Online Course Creators
E090: 7 Big Email Mistakes Online Course Creators Make
E176: 7 Key Reasons Email Marketing Isn’t Working to Sell Your Online CourseKEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Secret #1 - Timing was perfect.
Secret #2 - Referral from my friend.
Secret #3 - Price was right (and reasonable).
Secret #4 - Super simple Sales Page (I was already sold so it worked)
Secret #5 – So many good email techniques!
Emails every day?Really good subject lines – Question + SolutionLarge font?Huge “Sign Up Today” button3 parts to content: Question / Imagine if / Call to ActionRework your marketing messages to say the same thing, over and overSecret #6 - Good graphics
COME VISIT JULIE!Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
One of the best ways to sell your course is with a webinar (or masterclass)! Use this episode to walk you through some of the decisions you need to make on how to create your webinar - plus what you will say to reach your students! See the full links and shownotes at https://CourseCreatorsHQ.com/201
LINKS MENTIONED
Join the 200th Episode Drawing and you could win!
https://coursecreatorshq.com/200drawingGet your copy of the Webinar Checklist mentioned in the episode:
https://coursecreatorshq.com/PocastWebinarChecklistUse AddEvent.com to help your signups easily add the event to their calendars:
https://CourseCreatorsHQ.com/AddEventRELATED EPISODES
E060: Don’t Be Boring: 10 Ways to Spice Up Your Presentations
E138: No More Bad Zoom with Robbie Samuels
E140: 5 Secrets to Better PowerPoints & Slide Shows
E156: Launching to Crickets? Here are 15 Questions to Ask YourselfKEY TAKEAWAYS FOR ONLINE COURSE CREATORS
Before you schedule your next webinar/masterclass, make sure you consider some of the key decisions you need to make. They are summarized here in this free checklist:
https://coursecreatorshq.com/PocastWebinarChecklistCOME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
We're celebrating 200 episodes of the Course Creators HQ... All About Online Courses podcast! Come join us for 23 tips on using podcasting - and what we did to become a top 2.5% podcast worldwide! Thank you for your support! Get the full links and show notes at https://CourseCreatorsHQ.com/200!
LINKS MENTIONED
Join the 200th Episode Drawing and you could win!
https://coursecreatorshq.com/200drawingTo research podcasts:
https://coursecreatorshq.com/ListenNotesTo find podcast guest opportunities, consider:
https://CourseCreatorsHQ.com/PodMatchTo create a year's worth of social media posts:
https://CourseCreatorsHQ.com/MissingLettrDemoTo create a "bucket" of recurring posts:
https://CourseCreatorsHQ.com/SocialBeeTo summarize and repurpose episodes:
https://CourseCreatorsHQ.com/CastmagicTo host your podcast:
https://coursecreatorshq.com/SimplecastTo get your equipment and microphone:
https://coursecreatorshq.com/PodcastEquipmentTo listen on YouTube:
https://coursecreatorshq.com/YouTubePodcast
RELATED EPISODESE056: Should Course Creators Have a Podcast?
E062: Podcast Secrets for Online Course Creators from the Gurus
E100: 100th Episode Celebration + Podcast Lessons No One Else Will Tell You!
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
23 Tips for Course Creators Who Want to Podcast & Reach Students
1. Start by guesting on 3 podcasts - use ListenNotes.com or PodMatch.com to find top podcasts2. Consider solo podcasts
3. Make a list of 52 episode topics
4. Use SEO to find more listenters
5. Add keywords to your titles and hashtags
6. Promote, Promote, Promote (I use MissingLettr and SocialBee)
7. Repurpose, Repurpose, Repurpose
8. Use Castmagic to summarize content
9. Add Transcripts
10. Include related episodes
11. Create playlists around certain topics
12. Review your analytics
13. Post on the same day every week
14. Make your show notes as summaries instead of teasers
15. Keep episodes short (15-20 minutes)
16. Get a good microphone
17. Give yourself permission to just do audio (and not video)
18. Use the same graphic
19. Add the RSS feed to YouTube
20. Have a launch party to kickoff
21. Ask for reviews
22. Monetize with your courses and coaching - and not ads
23. The most important rule: Be committed to every week episodes
COME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comYouTube
https://coursecreatorshq.com/YouTubePodcastFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ -
Are you feeling the Creator Economy Pinch? Have you noticed that your marketing isn't working like it used to? Have you had a launch to crickets? What can you do about it? How can you boost sales? Let's discuss it in this episode - get the full links and show notes at https://CourseCreatorsHQ.com/199
LINKS MENTIONED
Come join us for Course Sales Launchpad Special Offer through July 7, 2024 – https://CourseCreatorsHQ.com/CPWspecial
RELATED EPISODESE137: You Don’t Have to Niche Your Online Course
E136: When To Hire Experts for Your Online Course Business
E129: 6 Move-The-Needle Steps for Your Online Course Business
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
What are some ways you can find some new students?
Make more offers – July celebration!Make more niched offers – Mini-Course Magic to specific niches – helps with partnersTry new ways to get in front of more peopleKnow your numbers – what is the minimum $ you need to make and how can you add a recurring coaching or membership option to hit that minimumOffer something new – Client-Getting Funnel with direct messaging, Find new tools to make you more efficient – talks with an AI tool right nowTurn off the news – don’t need Read your testimonials again – to build your confidenceLearn (or expand) a new skill – Find new partners – I’m sharing new places for my students to swap their freebies and find new audiencesTarget a completely different audience – launching a new divisionCOME VISIT JULIE!
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2024PlannerPodcastGet this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/ideaGoodPods
Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first)Website
https://www.CourseCreatorsHQ.comFacebook
https://www.facebook.com/CourseCreatorsHQInstagram
https://www.instagram.com/CourseCreatorsHQTwitter
https://www.Twitter.com/CourseHQThreads
https://www.threads.net/@coursecreatorshqDisclaimers
https://coursecreatorshq.com/disclaimers/ - Daha fazla göster
