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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #99 of the Data Center Go-to-Market Podcast, you’ll learn how to effectively market and sell colocation and data center infrastructure, build trust with clients, and create winning go-to-market strategies for energy storage and green data centers. 🌍💡 Discover how to identify your ideal client profile, craft tailored sales playbooks, and leverage educational events to engage prospects. 📈✨ We’ll also explore avoiding spam filters, closing more sales with ICT clients, and segmenting strategies for banking, healthcare, manufacturing, and telecommunications. 🚀💼 Elevate your sales and marketing game in the data center ecosystem today!
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:52 Introducing Joshua Feinberg, CEO at DCSMI
2:21 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 32
3:50 How to sell colocation and other data center infrastructure
16:59 How to earn a data center client’s trust
28:07 How to create a go-to-market (GTM) strategy for energy storage with sodium-ion battery technology
40:04 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
41:18 How a sustainable data center solutions provider can avoid spam filters doing lead generation
57:13 How to close data center sales with ICT clients
1:07:04 How to sell green data centers to banking, healthcare, manufacturing, and telecommunications clients
1:19:39 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:20:38 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#cloudservices #colocation #criticalfacilities #datacenter #datacenterbatteries #datacenterenergy #datacenterenergystorage #datacentergtm #datacenterindustry #datacenterinfrastructure #datacenterleadgeneration #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #energystorage #greendatacenters #hyperscale #ictclients #missioncritical #sodiumionbattery -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
🎙️ In episode #98 of the Data Center Go-to-Market Podcast, you’ll join host Joshua Feinberg as he chats with Zach Pena, CEO of Empirix Partners, about the critical role of supply chain management in the data center industry. Learn how Zach transitioned from the Marines to becoming a trusted advisor, discover career opportunities in the data center ecosystem, and understand the importance of aligning supply chain strategies with a company’s vision. Zach also shares insights on using AI and automation to boost efficiency, the value of professional branding, and the story behind the Watchtower podcast. Don’t miss this engaging conversation packed with actionable advice and industry expertise! 🚀💡
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:48 Introducing Zachary Peña, Chief Executive Officer at Empirix Partners
1:07 Career Journey to Mission Critical Sourcing and Supply Chain
3:16 Entry-Level Data Center Career Advice
6:16 Pivoting Mid-Career in Digital Infrastructure
7:45 Solving Data Center Supply Chain Challenges
8:55 Navigating the Data Center Industry from a Supply Chain Perspective
10:57 Understanding a Hyperscale Data Center Facility’s Supply Chain Needs
12:36 Managing Data Center Supply Chains as a Fractional Chief Procurement Officer
14:51 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
15:29 Empirix Partners and the Value of Data Center Supply Chain Trusted Advisors
17:17 The Biggest Data Center Sourcing and Supply Chain Challenges with Strategic Intent
18:54 Empirix Partners’ Go-to-Market Strategy with Building Clients’ Supply Chains
20:46 Why Data Center Supply Chain = Capital, People, Process, and Widgets (Materials)
22:12 The Future of Growing a Mission-Critical Sourcing and Supply Chain Advisory Firm
23:45 Impact of AI on Data Center Supply Chain Communications and Productivity
26:09 Favorite Tools and Apps for Leading Empirix Partners: SOPs, Processes, and Templates
27:51 Positioning Empirix Partners as Data Center Sourcing and Supply Chain Trusted Advisors
31:08 Other Data Center Professionals to Interview on Upcoming Episodes
33:30 Zachary Peña (Connect with on LinkedIn) and Empirix Partners (Follow on LinkedIn and Website)
35:17 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#ai #cloudservices #colocation #criticalfacilities #datacenter #datacentercareers #datacentergtm #datacenterindustry #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical #supplychain #supplychaincareers
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Eksik bölüm mü var?
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #97 of the Data Center Go-to-Market Podcast, you’ll unlock the secrets to growing your impact in the data center industry! 🌟 Joshua Feinberg shares actionable strategies to boost sales of data center infrastructure, hybrid cloud, data security, and connectivity. Learn how to define your ideal client profile, craft empathetic messaging, and position your team as trusted advisors. Discover lead generation tips for colocation, connectivity, and disaster recovery, and gain insights into connecting with architects and engineers. 🚀 Whether you're in sales, marketing, or account management, this episode is packed with value to elevate your role and your company's growth! 💼✨
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:30 Introducing Joshua Feinberg, CEO at DCSMI
1:45 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 31
2:58 How to grow sales of data center infrastructure, hybrid cloud, data security, and connectivity
20:55 How to manage business development for cloud migration, managed cloud services, and disaster recovery
30:46 How a data center operator can improve their messaging
38:33 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
39:37 How to generate new IT infrastructure leads for colocation, connectivity, and disaster recovery
51:34 How to connect with data center architects and engineers for pre-engineered metal building systems
1:02:38 How to compete with data center real estate brokers
1:12:45 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:13:32 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#cloudmigration #cloudservices #colocation #criticalfacilities #datacenter #datacenterbusinessdevelopment #datacentergtm #datacenterindustry #datacenterleadgeneration #datacentermarketing #datacenters #datacentersales #datacenterstrategy #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #96 of the Data Center Go-to-Market Podcast, jjoin Joshua Feinberg as he chats with Jim Gallagher, CEO of JetStor, about the exciting world of storage and its role in our everyday lives.
📦💻 Learn about Jim's unique career journey, the shift from traditional sales to problem-solving approaches, and how AI is reshaping the storage industry.
🌐🤖 Discover actionable insights on building trust, fostering strong customer relationships, and navigating career pivots or entrepreneurship.
🚀 Whether you're curious about scaling storage solutions, leveraging AI tools, or creating impactful go-to-market strategies, this episode is packed with valuable lessons! 💡✨
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:47 Introducing Jim Gallagher, CEO at JetStor
1:04 Career Journey From Sales Engineer to CEO of Enterprise Data Storage Business
3:13 Sales Engineering Background as a Credibility Booster with C-Level IT Executives
4:37 Tech Sales Has Changed (Self-Driven Research)
6:04 Account Executives Moving to Sales Engineer or Solutions Architect, and GTM Engineers
7:28 Make it Easy to Buy Your Technology Products/Services
9:43 Marketing and Sales for Global Clients
11:34 Career Advice for Client-Facing Roles in Enterprise Technology
16:47 Mid-Career Advice for Sales and Solutions Engineers Contemplating a Career Pivot
20:18 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
20:55 1980s/1990s Founded MSP and VAR Owners Nearing Retirement with No Family Succession
23:10 Retired/Semi-Retired Mentors in Tech Hubs
25:17 Enterprise Storage Challenges with AI and Data Center Channel Partners
27:42 Drivers of Enterprise Storage Growth with Video and AI
29:36 The Future of Leading and Go-to-Market for an Enterprise Storage Company Like JetStor
32:17 An Engineering and Consulting Perspective on Enterprise Storage Implementations
33:07 Educational Content and Training Videos on Data Storage to Add Value in a Commoditized Industry
35:16 AWS Values and Caring About Customers/Empathy
36:57 JetStor Training for Clients and Channel Partners
38:15 Jim Gallagher (Connect with on LinkedIn) and JetStor (Follow on LinkedIn and Website)
38:55 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#ai #cloudservices #colocation #criticalfacilities #datacenter #datacentergtm #datacenterhardware #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacenters #datacentersales #datacenterstorage #datacentersolutions #datastorage #dcsmi #digitalinfrastructure #edge #enterprisestorage #hyperscale #missioncritical #storageintegrator #storagemsp #storagevar
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #95 of the Data Center Go-to-Market Podcast, you’ll learn how to elevate your sales and marketing strategies in the data center industry! 🌟 Explore how to identify ideal clients, create impactful buyer personas, and build trust with prospects through educational content. 📚 Discover actionable tips for improving lead generation, expanding sales channels, and aligning your team for success. 🚀 Whether you're in sales, marketing, or leadership, this episode is packed with insights to help you stay ahead in today’s competitive landscape. 💡
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:53 Introducing Joshua Feinberg, CEO at DCSMI
2:09 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 30
3:22 How to find new wholesale data center leads and improve brand recognition
16:49 How to create informative, structured cabling content that is relevant to the target buyer
27:38 How data center critical facilities companies can get more industrial construction sales
37:29 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
39:02 How electrical and mechanical engineering firms can respond to high data center-related demand
48:26 How a data center racks and accessories provider can develop new sales channels
1:01:00 How to improve mission-critical data center sales outreach for design, build, and management
1:12:33 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:13:22 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#cloudservices #criticalfacilities #datacenter #datacentergtm #datacenterindustry #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #missioncritical #wholesaledatacenters #structuredcabling #mechanicalengineering #datacenterdemand #datacenterracks #designbuild
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #94 of the Data Center Go-to-Market Podcast, Jake Doyle, Marketing Executive at Lunar Digital, shares how he transitioned from sales to marketing and built a winning content strategy. Learn how personalized video tours, thought leadership, and collaboration with industry experts can boost brand awareness and drive inbound leads. Jake also discusses the future of digital marketing, the power of video content, and tips for creating impactful campaigns in the data center industry. 🚀 Don't miss these actionable insights to elevate your marketing game! 💡
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:55 Introducing Jake Doyle, Marketing Executive at Lunar Digital
1:17 The Career Path to Marketing Executive at Lunar Digital (via Outbound Sales Prospecting)
2:54 From Data Center Sales Development and Outbound Prospecting to Content Marketing
5:25 How to Get Started in a Data Center Digital Marketing Career
7:02 Video Marketing Strategy with Colocation Sales and Support Team Members
9:34 Showcasing Lunar Digital Team Building/Bonding in Video Content
10:59 Data Center Video Content and Website Revamp Impacting Inbound Lead Generation
14:08 Internal and External Data Center Subject Matter Experts for Video Content Creation
15:39 Data Center Account Executives Repositioned as Subject Matter Experts and Trusted Advisors
19:44 LinkedIn for Colocation Data Center Video Content Marketing
20:46 Data Center Industry Challenges Finding Ideal Clients to Target with Content
23:43 Input from Data Center Finance Execs/CFOs to Accelerate Product/Market Fit
24:40 Aligning Data Center Sales and Marketing on Ideal Client Criteria and Sales Enablement Content
26:08 Colocation Data Center Video Tours Customized for Prospects
28:54 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
29:32 Video Content for Colocation Data Center Websites and SEO Impact
30:53 Hyperlocal vs. Global, Digital Colocation Data Center Marketing Strategy
31:40 Colocation Marketing Collaborating with Telecommunications Carriers on Podcasting, Social Media Content
32:51 How to Get Your First 10 Podcast Guests for Colocation Podcasting and Marketing Collaborations
34:14 Multi-Year Colocation Agreements
34:59 When to Schedule Colocation Data Center Social Media Posts (Buyer Persona-Dependent)
36:13 Organic LinkedIn and YouTube Social Media Colocation Marketing Posts
37:02 Optimizing Colocation LinkedIn Posts: Education Content vs. Promotional Sales Pitches
38:45 Client-Centric, Empathetic Data Center Marketing and Sales Content for IT Professional Buyer Personas
40:19 Balancing Early- vs. Late-Stage CTAs for Colocation Data Center Lead Magnets
42:11 Colocation Lead Generation Buyer’s Journey Offers: eBooks, Webinars, and Tours
43:39 Data Center Webinar Reruns and Repurposing (Full Buyer’s Journey)
45:00 Colocation Data Center Lead Nurturing: Email Marketing and Educational Events Program
46:30 How to Meet Data Center Decision Makers (And the Decision-Making Committee)
47:08 Do Data Center Parties and Golf Tournaments Educate and Build Trust? Vs. Lunch and Learn Style Events Programs?
49:26 The Future of Colocation Data Center Marketing (LinkedIn- and Video-Centric)
52:07 Even Data Center Baby Boomers Are All-In on LinkedIn, Webinars, and Podcasting
55:38 Jake Doyle (Connect with on LinkedIn) and Lunar Digital (Follow on LinkedIn and Website)
55:50 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#carriers #colocation #colocationmarketing #colocationsales #datacenter #datacentercareers #datacenterconferences #datacentergtm #datacenterindustry #datacenterleadgeneration #datacentermarketing #datacenters #datacentersales #datacentertours #datacenterwebsite #datacentres #dcsmi #digitalinfrastrcuture #digitalmarketing #lunardigital #telecommunications -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #93 of the Data Center Go-to-Market Podcast, learn how to position your team as trusted advisors, create an ideal client profile, and build strategies to attract and retain clients in the data center ecosystem. 🏢💡 Discover actionable tips for preventing client churn, using social media for lead generation, and becoming a subject matter expert in data center relocations. 🚀📈 Plus, find out how to craft conference-grade content and navigate the self-propelled buyer's journey to stay ahead of the competition. 🌟✨
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:51 Introducing Joshua Feinberg, CEO at DCSMI
1:54 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 29
3:42 How to get new clients for data center solutions, network design, and implementation
23:24 How to position yourself as a data center relocation subject matter expert (SME)
34:00 How to prevent fiber transport and colocation client churn
42:48 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
43:43 How a data center-related startup can request face-to-face research on industry challenges
49:45 How to use social media for data center solutions, telecommunications, and IT infrastructure lead generation
1:03:26 How to get more new cybersecurity and IT infrastructure clients to sign up
1:18:19 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:19:02 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#cloudservices #colocation #criticalfacilities #datacenter #datacentercybersecurity #datacentergtm #datacenterindustry #datacenterleadgeneration #datacentermarketing #datacenters #datacentersales #datacentersolutions #dcsmi #digitalinfrastructure #edge #hyperscale #itservices #missioncritical
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #92 of the Data Center Go-to-Market Podcast, Joshua Feinberg chats with Richard Grundy, CEO of AVTECH, makers of Room Alert. 🌍
Learn how Rick’s journey from intern to CEO shaped his leadership approach and discover the vast career opportunities in the data center industry.🚀 Gain actionable advice for students and mid-career professionals, explore how AI is transforming business operations, and uncover strategies for global growth and innovation.
🌟 Whether you're curious about data centers, career growth, or leadership, this episode is packed with insights! 🎙️
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
1:01 Introducing Richard Grundy, President & CEO at AVTECH Software
1:25 The Career Journey to Leading an Environment Monitoring Software Company
3:23 Career Advice for Entry-Level, Client-Facing, Data Center-Related Jobs Opportunities
8:21 Mid-Career Insights for Pivoting a Digital Infrastructure-Related, Client-Facing Career
11:39 Working in a Small- or Medium-Sized Business (SMB) vs. Enterprise
14:10 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
14:47 Biggest Data Center Software Logistics Challenges In Context of AVTECH Room Alert Environmental Monitoring
16:03 Impact of AI and the Need for Intelligent Business Integration That Adds Value to Customers
17:02 AVTECH Room Alert Environmental Monitoring Technology and AI Use Cases, Internal and External
19:40 Helping Room Alert Clients Integrate AI Into Their Environmental Monitoring Tech Stacks
21:33 Staffing Up Global Go-to-Market Team to Market, Sell, and Support Within 187 Nations
22:54 AVTECH Room Alert Dubai Sales Office for Strong IT Infrastructure Investments in UAE and Saudi Arabia
24:02 Expanding AVTECH Room Alert Globally With Hiring or Channel Partners
26:19 Environmental Monitoring of New Buildings Compared to Older Non-LEED Certified Buildings
27:12 Digital Infrastructure Intelligence for Multi-Tenant Leased Spaces with No Building Management System Visibility
29:36 The Future of Leading a Data Center Environmental Monitoring Software Company
31:44 Richard Grundy (Connect with on LinkedIn) and AVTECH Software (Follow on LinkedIn and Website)
32:22 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#aiintegration #avtech #buildingmanagementsystem #cloudservices #colocation #criticalfacilities #datacenter #datacentercareers #datacenterchannelpartners #datacentergtm #datacenterindustry #datacenterinfrastructure #datacentermarketing #datacenters #datacentersales #datacentersoftware #datacentersolutions #dcsmi #digitalinfrastructure #digitalinfrastructurecareers #edge #environmentmonitoring #environmentmonitoringsoftware #environmentmonitoringtechnology #hyperscale #infrastructure #itinfrastructure #leedcertified #missioncritical #roomalert #saudiarabiatech #saudiarabiadatacenters #uaetech #uaedatacenters -
In episode #91 of the Data Center Go-to-Market Podcast, you’ll learn how to improve qualified lead generation for data center and colocation services, become a trusted advisor for structured cabling, and boost sales for cloud services and IT infrastructure. Discover how to define your ideal client profile, build a target account list, and create educational content that resonates with your audience. Gain insights on positioning your team as experts, adapting to the self-driven buyer’s journey, and crafting strategies that drive results. 🚀
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:49 Introducing Joshua Feinberg, CEO at DCSMI
2:48 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 28
4:17 How to improve data center and colocation lead generation
21:25 How to be seen as a structured cabling trusted advisor
33:34 How to get more sales for cloud services and IT infrastructure (virtual servers and DRaaS)
46:47 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
47:43 How to generate leads for wireless connectivity, private 5G networks, and managed cloud services
1:00:02 How a data center services and managed services provider can generate quality leads
1:08:49 How a high-density data center infrastructure provider can get exposure to financial trading firms
1:12:58 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:13:44 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#dcsmi #datacentergtm #cloudservices #colocation #criticalfacilities #datacenter #datacenterindustry #datacentermarketing #datacenters #datacentersales #datacentersolutions #digitalinfrastructure #draas #edge #hyperscale #infrastructure #itinfrastructure #managedcloud #managedservices #missioncritical #private5g #structuredcabling #virtualservers #wirelessconnectivity
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #90 of the Data Center Go-to-Market Podcast, you’ll discover how on-site power generation is revolutionizing the data center industry! ⚡️ Lyoid Fussell and Jesse Webb share their expertise on using natural gas turbines to meet the growing energy demands of data centers. Learn how modular, scalable power solutions can reduce costs, speed up project timelines, and provide reliable energy in remote locations. 🌍 Whether you're a data center operator, investor, or EPC professional, this episode is packed with insights on the future of energy solutions for data centers. 🚀
Featuring:
Lyoid Fussell, President at GenSystems Power Solutions
Jesse Webb, VP of Strategic Development at Jereh International
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
1:01 Introducing Lyoid Fussell, President at GenSystems Power Solutions, and Jesse Webb, VP of Strategic Development at Jereh International
1:24 Data Center Renewable Energy Career Journeys to Oil & Gas and Electric Frack to Liquid Natural Gas (LNG)
2:37 From Electric Frack Equipment to Mobile Gas-Fired Turbine Generators to Solve Power Shortages (200MW Power as a Service)
3:31 Data Center Power Shortages and Similarities With Changing Frack Loads
4:42 Power as a Service for Frack Companies (OpEx, Not CapEx) Originally Diesel, Then Natural Gas
6:25 From Telecommunications Engineer to Investment/Finance for Oil & Gas to Micro-Grid Consulting
7:58 Telecommunications Market Changes and Data Center Industry Parallels with AI Demand
9:05 Liquid Natural Gas for Data Center Facilities Struggling with Long Utility Company Lead Times
10:19 Alternative Energy for Data Centers Until Grid Arrives and/or Emergency Backup Power
11:37 Oil & Gas Career Advice for the Next Generation
13:21 Insufficient Natural Gas Consumption (Waste Stream of Oil Production From Shale Oil Reserves)
15:37 Turbines Convert Gas for Data Center Electricity. Then, Heat Exchange for Data Center Cooling.
16:26 Liquid Natural Gas (LNG) Hyperscaler Early Adopters and More Scalable On-Site Power
19:18 Less Latency-Sensitive Data Centers and Liquid Natural Gas Early Adopters
20:09 Data Center Site Selection with Alternative Energy Liquid Natural Gas | Close to Railroads, Fiber, and Well Heads
22:39 On-Site Power Generation for Data Centers Driving Speed to Market
23:57 Engineering, Procurement, and Construction (EPC) Companies with Data Center Projects
26:02 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
26:40 Utility Companies’ Grid Investments and Cost Allocation Regulations Not Compatible with Data Center Alternative Energy
29:16 Data Center On-Site Power Generation from Natural Gas-Fired Turbine (120-Foot Trailer Generates 35MW Power Reliably)
31:21 Georgia Legislating On-Site Power Generation for Data Centers to Avoid Stranded Assets
32:44 On-Site Data Center Power Generation Deleverages Financial Risk From Utility and Rate Payers to Private Industry
33:29 Data Center Diesel Generators as Backup Power for Gas Turbine Generated Power (Grid Replacement)
35:03 Micro-Grid Powering Just One Data Center Facility
36:30 Learning the Data Center Industry Ecosystem
38:42 The Future of On-Site Data Center Power Generation and Liquid Natural Gas Turbine-Powered Alternative Energy
40:21 30% of New Data Centers With On-Site Power
42:15 Dynamic Change in Load Favors On-Site Power Generation vs. Utility Grid Off-Site Power
44:21 Eliminating/Lessening Weather Risk with Data Center On-Site Power Generation
44:42 Data Center Power Generation CapEx vs. OpEx
45:18 Data Center Utility Power Grids Can’t Handle Forecasted Growth
47:41 Eliminating Data Center Energy Transmission Line Challenges
50:22 Liquid Natural Gas Benefits as a Fuel Source to Solve Data Center Problems
50:56 Lyoid Fussell (Connect with on LinkedIn) and GenSystems Power Solutions (Follow on LinkedIn and Website)
51:11 Jesse Webb (Connect with on LinkedIn) and Jereh International (Follow on LinkedIn and Website)
51:56 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#ai #alternativeenergy #backuppower #cloudservices #colocation #criticalfacilities #datacenter #datacenteralternativeenergy #datacenterconstruction #datacentercooling #datacenterdesign #datacenterelectricity #datacenterenergy #datacenterengineering #datacenterfacilities #datacentergrowth #datacentergtm #datacenterindustry #datacentermarketing #datacenterpower #datacenterpowergeneration #datacenterprocurement #datacenters #datacentersales #datacentersiteselection #datacentersolutions #datacentersustainability #datacenterutilitypower #dcsmi #decentralizeddatacenters #digitalinfrastructure #edge #edgecomputing #edgedatacenter #emergencybackuppower #energyinnovation #energytransmission #epc #fracing #fracking #fuelsource #gensystems #gensystemspowersolutions #gridinvestments #gridreplacement #heatexchange #hyperscale #hyperscalers #jereh #jerehinternational #latencysensitive #liquidnaturalgas #lng #microgrid #missioncritical #naturalgas #naturalgasfiredturbine #naturalgasturbine #oilandgas #oilandgascareers #onsitepower #powergeneration #railroads #renewableenergy #shaleoilreserves #siteselection #sustainability #utilitygrid #utilityregulations #wellheads
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #89 of the Data Center Go-to-Market Podcast, you’ll learn how to build a winning strategy for consistent opportunities, improve brand recognition, and stand out from the competition! 🏆 Discover how to define your ideal client profile, leverage LinkedIn for account intelligence, and foster collaboration between sales and marketing teams. 🤝 Gain insights on adapting to market changes, organizing impactful offline webinars, and securing executive buy-in for long-term success. 🚀 This episode is packed with actionable tips to help you grow your business and stay ahead in the data center industry! 🌟
0:00 Coming up in this episode of the Data Center Go-to-Market Podcast
0:50 Introducing Joshua Feinberg, CEO at DCSMI and Data Center Lead Generation 301 Bonus Q&A
1:39 How to Build a Pipeline of Consistent Data Center Opportunities
6:58 How to Improve Your Data Center Brand Recognition and Stand Out From the Competition
13:25 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
14:02 Data Center Sales Tools for Account Intelligence and Selling to Public Companies
16:30 Data Center Industry Preferences for Direct Sales vs. Indirect Channel Partner Sales
20:08 Data Center Client Acquisition: How to Get a Steady Flow of New Clients
27:03 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
27:42 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #datacenters #datacentersolutions #datacentersales #datacentermarketing #colocation #hyperscale #edge #digitalinfrastructure #datacenterindustry #criticalfacilities #missioncritical #cloudservices -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #88 of the Data Center Go-to-Market Podcast, join Joshua Feinberg and Mike Bushong, VP of Data Centers at Nokia, as they share actionable insights on building relationships, mastering discovery, and navigating organizational dynamics. Learn how to stay current with industry trends, scale a business effectively, and engage with channel partners for maximum impact. Plus, discover the power of smaller, targeted events like lunch and learns, and how evidence-based marketing can build trust and credibility. 🚀💡
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:56 Introducing Michael Bushong, Vice President of Data Center at Nokia
1:16 The Career Journey to Data Center Leadership Role at Nokia
2:11 Tech Writing, Technical Training, Marketing, Operations, Communications, Transformation, Product, and Strategy
4:07 Conversations About Navigating Large Companies, Psychology, and Leadership:
5:15 Advice for Entry-Level, Data Center-Related Careers in Client-Facing Jobs
9:04 Preparing for a Client-Facing, Commercial Career in Enterprise IT Infrastructure
15:10 Mid-Career Advice for Data Center Professionals Selling Transformation
25:00 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
25:37 Addressing Biggest Data Center Go-to-Market Challenges with Better Discovery
29:02 Data Center Sales and Customer Success Comp Plans and Incentives
31:38 The Future of Leading an Enterprise Data Center Infrastructure Business
35:56 Data Center Channel Partner Strategy vs. Direct Sales Investments
37:49 Data Center Channel Partner Buyer Persona Segmentation and Personalizing the Enablement
40:23 Renewals, Pricing Strategy, and Year One Discounting vs. Long-Term Anchoring
42:55 Marketing a Data Center-Related Business to Build Trust in a Loud Marketplace
45:36 Rethinking Data Center Conferences and Events Investments That Actually Grow Sales Pipelines
53:16 Michael Bushong (Connect with on LinkedIn) and Nokia (Follow on LinkedIn and Website)
55:36 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#channelpartners #datacenter #datacenteraccountmanagement #datacenterbusiness #datacentercareers #datacenterchannelpartners #datacenterconferences #datacentercustomersuccess #dcsmi #datacenterevents #datacentergtm #datacenterinfrastructure #datacenterleadership #datacentermarketing #datacenternetworking #datacenterproduct #datacenters #datacentersales #digitalinfrastructure #itinfrastructure #nokia #telecomunications
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #87 of the Data Center Go-to-Market Podcast, you’ll learn how to empower your BDRs and SDRs to become virtual event coordinators, moderators, and trusted experts. 🧑💻 Discover actionable strategies to differentiate your company early in the buyer's journey, build trust with prospects, and modernize your sales and marketing playbook. 💡 Gain insights into identifying the right prospects, creating educational resources, and fostering a culture of trust within your team. 🌟 Whether you're looking to attract decision-makers or position your company as the go-to expert in the data center industry, this episode is packed with valuable tips to help you succeed! 🚀
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:48 Introducing Joshua Feinberg, CEO at DCSMI
1:29 How to Generate Leads for Telecommunications Infrastructure and MEP Companies
4:13 How to Better Differentiate a Data Center-Related Business
8:17 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
8:55 How the Entry-Level Data Center BDR, SDR, and AE Job Function is Evolving
15:27 How to Find the Right Data Center Prospects
19:58 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
20:35 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #datacenters #datacentersolutions #datacentersales #datacentermarketing #colocation #hyperscale #edge #digitalinfrastructure #datacenterindustry #criticalfacilities #missioncritical #cloudservices -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #86 of the Data Center Go-to-Market Podcast, Cecilia Hjertzell, Chief Marketing and Sustainability Officer at T Loop, shares how her team is revolutionizing the data center industry with innovative circular business models. Learn how TSO Link is unlocking the untapped potential of data center assets like heat reuse and grid balancing, creating new revenue streams while supporting sustainability goals. Cecilia also discusses the importance of empathy in B2B marketing, strategies for engaging stakeholders, and the role of collaboration in driving industry growth. Don't miss this inspiring conversation packed with actionable insights! 🚀💡
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
1:06 Introducing Cecilia Hjertzell, Chief Sustainability and Marketing Officer at T.Loop
1:34 T.Loop Data Center Heat Recovery and Reuse, Backup Power Capacity, and Grid Balancing
2:32 TSO Link -- T.Loop's Joint Venture -- Net Grid Balancing and Circular Energy Business
5:00 T.Loop Expands Into Global Data Center Hardware and Software Solutions for Energy Management
5:45 Impact Company Helping Other Data Center Operators Sustainably Solve the Energy Transition
6:35 T.Loop’s Revenue Model: (1) Colocation, (2) Heat Reuse, and (3) Gen Set for Other Data Center Operators
9:20 TSO Link Repurposes Existing Generator Capacity for Supplying Net Grid Without Uptime SLA Compromise
11:50 How Data Center Operators Can Become Energy Providers For Their Local Communities
12:52 TSO Link Go-to-Market and Prioritizing By Heat Reuse, Energy Efficiency Directive Regulations, and Power Constraints
16:41 Backup Power Energy Resilience in Europe for Local Grids in War-Impacted Regions
18:25 CTS Group Nordics, Filip Schelfhout CEO, on the Value of Industry Niche Expertise
20:56 Data Center Operators (REITs, Telecommunications, IT Services) vs. End User Data Center Facilities
22:53 Data Center Decision-Makers, Risk Aversion, and Decision Committees
24:43 Data Center Marketing and Branding for Human Beings: Relevance and Empathy
27:02 Data Center Heat Reuse Messaging and Positioning with Data | T.Loop in Stockholm
28:21 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
28:59 Data Center Industry | The Infrastructure of Digitalization (Coal, Oil, Electricity/Digital)
31:35 Data Center GTM Teams Fighting Over Who Gets Credit (Marketing, Sales Development, Account Executives)
32:51 Lack of Data Center Differentiation ==> Invent Your Own Playbook (Human, Fun, Empathy)
33:55 Large Data Center Operators Censoring Their Own Employees and Blocking Differentiation
35:40 Web Friday for Digital Agencies in Stockholm (Sharing to Lift Stockholm's Digital Ecosystem)
37:36 Culture of Trust, the Circular Economy, and Win/Win Collaborations
38:35 Why Data Center Channel Partnerships and Playing the Long Game
40:40 Inspiring Cases to Bring Together Vastly Different Kinds of Expertise
41:28 Who to Recruit for Data Center Marketing, Chief Commercial, and Chief Revenue Officer Roles
44:18 TSO Link Go-to-Market Collaboration || Product, Marketing, and Sales || The Success Puzzle
44:58 How to Spot Data Center Product and Revenue Expansion Opportunities
48:53 Cecilia Hjertzell (Connect with on LinkedIn) and T.Loop (Follow on LinkedIn and Website)
49:29 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#circulareconomy #circularenergy #colocation #datacenter #datacenterenergy #datacentergtm #datacentermarketing #datacenterpower #datacenters #datacentersustainability #dcsmi #energyinnovation #energymanagement #energytransition #girdbalancing #heatrecovery #heatreuse #sustainability #tloop #tsolink
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #85 of the Data Center Go-to-Market Podcast, you’ll learn how to attract the right leads, create impactful buyer personas, and build a winning lead generation strategy! 🚀 Discover how to craft content that resonates, leverage webinars to accelerate sales, and use customer insights to stand out in the competitive data center industry. 🌟 Whether you're looking to improve your pipeline, connect with decision-makers, or enhance your marketing efforts, this episode is packed with actionable tips to help you succeed! 💡
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:54 Introducing Joshua Feinberg, CEO at DCSMI and Bonus Lead Generation Q&A from Data Center Lead Generation 101 Webinar
1:49 How to Find and Generate More Quality Data Center Leads
10:41 How to Reach and Connect with Data Center Decision Makers at Larger Customers
20:22 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
21:03 How to Improve Data Center Lead Generation That Closes More Deals
31:57 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
32:31 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #datacenters #datacentersolutions #datacentersales #datacentermarketing #colocation #hyperscale #edge #digitalinfrastructure #datacenterindustry #criticalfacilities #missioncritical #cloudservices #datacenterleadgeneration #datacenterleads #datacenterwebinars -
https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #84 of the Data Center Go-to-Market Podcast, we explore the growing challenges and opportunities in the data center industry with Babak Falsafi, President of the Swiss Datacenter Efficiency Association (SDEA). Learn how data centers address energy consumption, efficiency, and sustainability in the post-Moore era. Discover the innovative SDEA platform, which helps operators measure energy flows, IT efficiency, and emissions, and hear actionable advice for building a career in this fast-growing field. Whether you're an industry professional or just curious about the future of data centers, this episode is packed with insights! 🚀📊
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
1:01 Introducing Babak Falsafi, President of the Swiss Datacenter Efficiency Association (SDEA)
1:23 The Career Path to Leading the Swiss Datacenter Efficiency Association (SDEA)
2:20 The Post-Moore Computing Era and Its Impact on Data Center Construction and Operations
3:26 A New Standard for Quantifying Data Center Efficiency and Emissions
4:27 Platform for Colocation Data Centers to Measure Efficiency and Emissions
6:29 Speaking at Data Center Conferences to Explain the Value of Properly Measuring and Comparing Efficiency
7:40 Advice on Preparing for Entry-Level Data Center Careers in Client-Facing Job Functions
13:15 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
13:53 Mid-Career Advice for Data Center Professionals Pivoting in Client-Facing Jobs
16:15 Biggest Data Center Energy Challenges with Electricity Consumption
18:43 SDEA’s Biggest Sustainability Advocates Include Digital Realty and Schneider Electric
20:46 Data Center Sustainability Metric - Website PUE vs. Actual PUE Measured Properly Over Time
22:30 SDEA Quantitative Index - Three Levels: Gold 1.2, Expanding to Platinum 1.1
23:54 SDEA Navigator for Data Center Design (DC and IT Infrastructure Efficiency, Carbon Footprint)
25:34 Measuring Data Center Efficiency: U.S. vs. Europe, With and Without Heat Reuse
27:29 Digital Realty Global Data Center Operator Reached Gold Rating in Zurich and PR Traction
28:58 Babak Falsafi (Connect with on LinkedIn) and SDEA (Follow on LinkedIn and sdea.ch Website)
30:14 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#ai #carbonfootprint #cloudcomputing #colocation #datacenter #datacentercareers #datacenterconferences #datacenterconstruction #datacenterdesign #datacenterefficiency #datacenteremissions #datacenterenergy #datacentergtm #datacenteroperations #datacenterpower #datacenterpr #datacenters #datacentersustainability #dcsmi #digitalrealty #energyconsumption #hyperscale #itinfrastructure #mooreslaw #pue #schneiderelectric #sdea #sustainability
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #83 of the Data Center Go-to-Market Podcast, you’ll learn how to build a thriving community and events business for data center investment, operations, and management professionals. Discover strategies to reposition your sales team as trusted consultants, generate more channel partner leads, and effectively market and sell data center construction, relocation, and infrastructure services. Gain actionable insights to elevate your go-to-market approach and drive growth in the data center industry.
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:50 Introducing Joshua Feinberg, CEO at DCSMI
2:44 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 27
4:00 How to build community and events for data center investment, operations, and management
13:18 How to get data center relocation decision-makers to respond (without needing a warm introduction)
26:44 How to market and sell data center construction projects
37:01 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
38:13 How to reposition data center sales reps as consultants throughout the entire sales cycle
48:10 How to market and sell IT asset disposition ITAD, data center relocation, and infrastructure services
1:00:19 How a colocation and network services company can generate more channel partner leads
1:18:06 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:18:43 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #colocation #datacenter #datacenterconstruction #datacenterinvestment #datacentermarketing #datacenterrelocation #datacentersales #datacentersolutions #datacenters #digitalinfrastructure #edge #hyperscale #itassetdisposition #itad
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #82 of the Data Center Go-to-Market Podcast, host Joshua Feinberg interviews Rhys Morgan, Director of Global Digital Infrastructure at Kepler Search and Co-Host of Data Centre News Asia. Rhys shares his insights on the evolving role of talent acquisition and how it should be treated as a growth driver for data center businesses. Listeners will learn strategies for integrating marketing and sales teams, promoting data centers to younger generations, and leveraging content and thought leadership to build brand awareness. Rhys also discusses the changing dynamics of complex data center deals and the shifting responsibilities of sales professionals. This episode is a must-watch for anyone looking to stay ahead of the curve in the rapidly evolving data center industry.
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
1:08 Introducing Rhys Morgan, Director, Global Digital Infrastructure at Kepler Search and Co-Host, Data Centre News Asia
2:49 The Career Path to Digital Infrastructure Recruiting for Data Centers and Critical Facilities
7:37 Navigating the 50+ Segments Within the Data Center Industry
9:33 Hyperscaler Secrecy Blocking Data Center Marketers and Sales Professionals from Podcast Guesting and Speaking
12:33 Self-Driven Data Center Buyer’s Journeys and Each Enterprise Sales Team’s Own Data Center Podcast and Webinar Program
16:58 A Data Center Recruiter’s Advice on Entry-Level Digital Infrastructure Careers and Job Opportunities
22:21 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
22:58 Data Center Recruiter Marketing Challenges and Addressing the Massive Generational Skew in the Data Center Industry
27:13 Rethinking Data Center Marketing’s and Data Center Recruiting’s Roles in the Org Chart
33:25 Why Data Center Boards and CFOs Keep Misallocating Growth Investments and Severely Underfund Marketing
36:44 Digital Infrastructure Paid Media/Events vs. Earned Media/Events vs. Owned Media/Events
41:55 The Self-Driven Data Center Buyer’s Journey, the 28 Touchpoints, and Reinventing Marketing and Sales
44:29 Data Center Account Executives as Project Managers for Driving Alignment with Decision Committees(s)
47:58 The Future of Data Center Recruiting
50:02 Who to Interview Next on the Data Center Go-to-Market Podcast
51:21 Rhys Morgan (Connect with on LinkedIn), Kepler Search (Follow on LinkedIn and Website), and Data Centre News Asia (Follow on LinkedIn and Website)
51:38 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#dcsmi #datacentergtm #colocation #datacenter #datacenters #datacentergrowth #datacenterindustry #datacentermarketing #datacenterrecruiting #datacentersales #datacentersolutions #datacenterpodcast #datacentrenewsasia #digitalinfrastructure #edge #hyperscale #hyperscalers
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
In episode #81 of the Data Center Go-to-Market Podcast, host Joshua Feinberg tackles key sales and marketing challenges facing the data center industry. You'll learn how data center operators can create an effective go-to-market strategy, discover strategies for reaching decision-makers in power and cooling companies, and explore ways to build long-term trust with data center sales teams. Feinberg also provides insights on selling shared colocation services for small-scale data centers and getting structured cabling decision-makers on board faster. Don't miss these actionable tips to elevate your data center sales and marketing efforts.
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:38 Introducing Joshua Feinberg, CEO at DCSMI
2:01 Agenda for Data Center Go-to-Market, Sales, and Marketing Q&A 26
3:18 How a data center operator can create an effective go-to-market (GTM) strategy
24:40 How a data center power and temperature monitoring company can reach decision-makers
33:46 How a data center cooling company can address market sizing challenges
39:04 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
40:10 How data center sales teams create trust (with a long-term approach)
52:43 How a small-scale data center (less than 100 racks) can sell shared colocation services
58:16 How to get to the structured cabling decision-maker faster (even if that person has an entry-level title)
1:08:47 Joshua Feinberg (Connect with on LinkedIn) and DCSMI (Follow on LinkedIn and Website)
1:09:37 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #datacenters #colocation #datacenter #datacentersales #datacentersolutions #datacentermarketing #digitalinfrastructure #edge #hyperscale #structuredcabling
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https://www.dcsmi.com/newsletter Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
Episode #80 of the Data Center Go-to-Market Podcast provides valuable insights into the data center industry from the perspective of Aaron Casey, President of Tubbesing Solutions. Listeners will learn about Aaron's unexpected career journey that led him to the data center space and his advice for young people interested in pursuing technical roles. The discussion also covers Tubbesing Solutions' innovative Lunch and Learn education series, the challenges of balancing education and sales goals, and the evolving power and density requirements shaping the future of data centers. This episode is a must-watch for anyone seeking to understand the critical role of trusted advisors and solution providers in the dynamic data center ecosystem.
0:00 Coming up In this episode of the Data Center Go-to-Market Podcast
0:34 Introducing Aaron Casey, President at Tubbesing Solutions
1:01 The Career Journey to Engineering Data Centers and Critical Facilities Power Solutions
3:47 Advice for Entry-Level Data Center Careers and Client-Facing Jobs
7:25 Often Overlooked Data Center Energy-Savings and Sustainability Gains with Motion Detectors and Solar
8:55 Advice for Mid-Career Data Center Professionals
10:55 Biggest Data Center Power, People, and Education Problems: Hyperscalers, School Districts, Hospitals
13:33 Educating Clients on Data Center Power and Mission Critical Facilities and Related Topics at Tubbesing
14:38 Tubbesing Lunch & Learn Series with 200+ Guests Hosted and 9 Technical Topics Covered
17:10 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
17:48 How to Start a Data Center Lunch and Learn Program (and the Biggest Challenge with Bringing Value)
22:41 Prioritizing Local Data Center Lunch and Learn Investment Over National Data Center Conferences
24:10 Managing Data Center Sales Team Expectations on Playing the Long Game with Educational Lunch and Learns
25:54 Hosting Your Own Data Center Events at Your Own Office/Training Facility
27:42 From Data Center Lunch and Learns to Data Center Webinars, Live Streams, On-Demand Video, and Podcasts
30:45 Changing Role of Data Center Sales Professionals as Educators and Trusted Advisors
34:05 The Future of Leading a Mission-Critical Services, Solutions, and Software Provider
37:20 Who to Interview Next on the Data Center Go-to-Market Podcast
38:36 Aaron Casey (Connect with on LinkedIn) and Tubbesing Solutions (Follow on LinkedIn and Website)
39:10 Subscribe to the Data Center Sales and Marketing Newsletter (DCSMI)
#datacentergtm #dcsmi #colocation #criticalfacilities #datacentercareers #datacentercooling #datacentereducation #datacenterengineering #datacenterevents #datacenterfuture #datacenterindustry #datacentermarketing #datacenterpower #datacenters #datacentersales #datacenttersolutions #hyperscalers #missioncritical #powerdensity #tubbesing
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