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Leadership in the Dealership — with Kurt Von Ahnen
📍 Dealership fiXit Podcast — Episode ThrowbackLeadership isn’t a memo. It’s not just management. It’s showing up, walking the floor, communicating clearly — especially in times of chaos.
In this re-released highlight episode, Kurt Von Ahnen shares practical wisdom on how powersports and motorcycle dealers can lead their teams with empathy, structure, and clarity.
🚦 Whether you're a GM, department lead, or just trying to level up your shop culture — this is 15 minutes of real talk that still hits hard today.
🔑 What You'll Learn:
Why communication is more than just “messaging”
The difference between managing and leading
How to create culture during crisis (without losing your team)
What great dealership leadership actually looks like
💬 “People don’t need more policies—they need leadership.”
🎧 Tap the link in bio or search Dealership fiXit Podcast on Spotify, Apple, or wherever you listen.
#DealershipFixit #Powersports #MotorcycleDealer #LeadershipInCrisis #ServiceDept #ShopCulture #PodcastClip #MotorcycleIndustry
We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Listen to More Spotify: https://spoti.fi/3N9lzfg Further Episodes Apple Podcast: https://apple.co/43FoanX Interviews YouTube: https://youtube.com/@dealershipfixit Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Follow the Fixit Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com
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In this solo episode, Jacob Berry breaks down how motorcycle and powersports dealerships can actually write ad copy that converts — based on the legendary Bill Glazer’s direct response marketing framework.
Whether you're trying to move a used Street Glide, push a service special, or fill your showroom for an event, this episode gives you the real-world formula to stop the scroll, build urgency, and drive action from real riders.
If your ads aren’t pulling the response you want — this is the episode you needed yesterday.Listen to More Spotify: https://spoti.fi/3N9lzfg Further Episodes Apple Podcast: https://apple.co/43FoanX Interviews YouTube: https://youtube.com/@dealershipfixit Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Follow the Fixit:LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com
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Are you tired of watching used bikes sit and collect dust? Want to transform your dealership's used inventory strategy from a money pit to a profit machine? Jacob Berry breaks down the EXACT steps top-performing power sports dealerships use to:
✅ Source killer used inventory
✅ Recondition bikes lightning-fast
✅ Market units that ACTUALLY sell
✅ Manage aging inventory like a proKey Insights You'll Learn:
- 5 Proven Inventory Sourcing Strategies
- Wholesale Buying Secrets
- Service Department Trade-In Tactics
- Digital Merchandising Best Practices
- Smart Inventory Age ManagementWhether you're a General Manager, Sales Manager, or a one-person powerhouse, this episode is your roadmap to used inventory success!
⏱️ Timestamps in Comments
🔔 Subscribe for More Dealership Insights
💡 Brought to you by Moto Hunt Profit Accelerator -
In this episode of the Dealership Fixit Podcast, Jacob Berry breaks down the art of sales scripts for motorcycle and powersports dealerships, focusing on how word tracks can shape stronger conversations, build trust, and close more deals.
Jacob dives into the different types of scripts your sales team can use—from incoming phone calls and follow-ups to showroom greetings and objection handling. He shares the key components of a great script, how to adapt your tone and phrasing, and why being prepared with the right words can make all the difference.
Want to help your team sound more confident, consistent, and effective? Tune in now!
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In this episode of the Dealership Fixit Podcast, Jacob Berry breaks down digital marketing strategies for motorcycle and powersports dealerships, focusing on Google Ads and Meta Ads to drive leads and sales.
Jacob dives into search ads, inventory ads, and Performance Max campaigns, sharing how to optimize targeting, exclude wasted spend, and create highly relevant ads that convert. He also unpacks Meta’s dynamic inventory ads, video marketing, and lead generation strategies, helping dealers reach buyers exactly when they’re searching.
Want to maximize your marketing budget and generate more high-quality leads? Tune in now!
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Sponsor - MotoHunt
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In this episode of the Dealership Fixit Podcast, Jacob Berry dives deep into the art and science of appointment setting for motorcycle and powersports dealerships.
From the critical first phone call to leveraging SMS and email effectively, Jacob breaks down actionable strategies for creating a seamless appointment-setting process that drives results.
Discover how to handle objections, qualify leads, and set hard appointments that show up and convert.
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
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Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com/
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In this episode of the Dealership Fixit Podcast, Jacob delves into the essentials of online lead management for motorcycle and power sports dealerships.
With leads being the lifeblood of a successful dealership, Jacob discusses how to categorize, qualify, and prioritize leads effectively.
From leveraging CRM systems to responding with speed and precision, this episode is packed with actionable strategies to help dealerships optimize their lead funnel and drive more sales.
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
Twitter: https://twitter.com/DealershipFixit
TikTok: https://tiktok.com/@dealershipfixit
Facebook: https://facebook.com/dealershipfixit
Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com/
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In this episode of the Dealership Fixit Podcast, Jacob dives into the essentials of creating and running an effective internet department for motorcycle and powersports dealerships.
From structuring the team to leveraging CRM systems, Jacob breaks down the strategies and processes that can transform online leads into showroom deals.
Learn how to train your team, track performance metrics, and build a digital strategy that drives 50% of your sales from online interactions.
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
Twitter: https://twitter.com/DealershipFixit
TikTok: https://tiktok.com/@dealershipfixit
Facebook: https://facebook.com/dealershipfixit
Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com/
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brent wees is a visionary marketing strategist, entrepreneur, and keynote speaker with over two decades of experience. He has worked extensively in the automotive and powersports industries, specializing in content marketing, process alignment, and speaker training.
Known for his unique blend of creativity, analytical thinking, and humor, brent has become an internationally sought-after speaker who simplifies complex concepts in a relatable and actionable manner.We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Subscribe Spotify: https://spoti.fi/3N9lzfg Subscribe Apple Podcast: https://apple.co/43FoanX Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow our guest: brent weesLinkedIn: https://www.linkedin.com/in/brentwees/
Sign Up Here: https://app.smartsheet.com/b/form/df2f0633ed7345528e3950e6034ca707 Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Website: https://www.internetsalescoaching.com/ Follow the Fixit:LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts Twitter: https://twitter.com/DealershipFixit TikTok: https://tiktok.com/@dealershipfixit Facebook: https://facebook.com/dealershipfixit Instagram: https://instagram.com/dealership_fixit Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com
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Jory Anderson is the CEO of Revvable, is revolutionizing powersports dealerships' online finance process. Learn how he built technology to streamline sales, automate finance applications, and improve the customer experience financing.
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Follow our guest: Jory Anderson
LinkedIn: https://www.linkedin.com/in/joryanderson/ Website: https://www.revvable.com/
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit
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Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com/
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In this episode of Dealership Fixit, we are joined by Mike 'The Wolf' Grant from Wilkins Harley-Davidson, who recently won 2nd place at the 2024 Battle of the Bricks Walk Around Competition.
Mike and Jacob dive into the key elements that make a successful motorcycle salesperson, from enthusiasm and dedication to innovative sales techniques like the 'wolf circle'.
Learn how Mike leverages technology and personalizes customer interactions to close deals, and hear about his approach to designing motorcycles with a focus on comfort and safety. This episode is packed with actionable insights on sales strategies, customer engagement, and leadership, making it a must-listen for anyone in the powersports industry.
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow our guest:Website: https://wilkinsharley.com/Email: [email protected]
Link to post: https://www.facebook.com/share/p/2iMmQk3DMs6KQLs4/
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
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Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com/
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Welcome back to this week's episode of Dealership Fixit! In this shortened version, we’re thrilled to have Robin Hartfiel, Editor at Dealernews, share insights into the pivotal role Dealernews has played in the powersports industry for over half a century. We explore key milestones and how Dealernews has adapted over the years to meet the industry's changing needs, discuss how it remains relevant and addresses current challenges in the dynamic powersports market, and provide insight into its collaboration with dealers to tackle industry issues and share best practices. Robin also delves into the shift to a digital flipbook and embracing social media to expand Dealernews' reach, recent trends in the powersports retail sector, and how Dealernews helps retailers navigate these changes. Additionally, he shares memorable success stories from dealers who overcame challenges with Dealernews' support and outlines Dealernews' future initiatives and how dealers can actively engage to benefit from its services. Don’t forget to subscribe and follow for weekly updates!
Subscribe Spotify: https://spoti.fi/3N9lzfg
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Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow Our Guest Robin:
LinkedIn: https://www.linkedin.com/in/robin-hartfiel-b4013a8/
Website: https://www.dealernews.com/
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
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Online: https://linktr.ee/dealershipfixit
Sponsor: dealers.motohunt.com
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Angela Hieronimus, a Powersports F&I expert, will be sharing valuable insights on dealership operations and finance management. If you're a GM, finance manager, or sales manager, this episode is packed with powerful strategies to elevate your dealership's performance. Be prepared for expert advice on F&I products and training, and discover how to thrive in this dynamic industry!
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow our guest Angela:
LinkedIn: https://www.linkedin.com/in/angela-hieronimus-872034115/ Website: https://www.liveoakdealerservice.com/ Email: [email protected]
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
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Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: dealers.motohunt.com/fixit
Apple Episode Link: https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882
Spotify episode link: https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q
Youtube Link: https://youtu.be/1J-mp5HDgo0
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Angela Hieronimus, a Powersports F&I expert, will be sharing valuable insights on dealership operations and finance management. If you're a GM, finance manager, or sales manager, this episode is packed with powerful strategies to elevate your dealership's performance. Be prepared for expert advice on F&I products and training, and discover how to thrive in this dynamic industry!
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow our guest Angela:
LinkedIn: https://www.linkedin.com/in/angela-hieronimus-872034115/ Website: https://www.liveoakdealerservice.com/ Email: [email protected]
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
Twitter: https://twitter.com/DealershipFixit
TikTok: https://tiktok.com/@dealershipfixit
Facebook: https://facebook.com/dealershipfixit
Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: dealers.motohunt.com/fixit
Apple Episode Link: https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882
Spotify episode link: https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q
Youtube Link: https://youtu.be/1J-mp5HDgo0
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Apple Episode Link: https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882
Spotify episode link: https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q
Youtube Link: https://youtu.be/1J-mp5HDgo0
Welcome to another episode of Dealership Fixit! Today, we have Angela Hieronimus, an expert in Powersports F&I, sharing insights on dealership operations and finance management. Whether you're a GM, finance or sales manager, this episode offers strategies to boost your dealership's performance. Stay tuned for expert advice on F&I products and training, and how to thrive in this dynamic industry!
Subscribe Spotify: https://spoti.fi/3N9lzfg
Subscribe Apple Podcast: https://apple.co/43FoanX
Subscribe YouTube: https://youtube.com/@dealershipfixit
Follow our guest Angela:
LinkedIn: https://www.linkedin.com/in/angela-hieronimus-872034115/ Website: https://www.liveoakdealerservice.com/ Email: [email protected]
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Follow the Fixit:
LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts
Twitter: https://twitter.com/DealershipFixit
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Instagram: https://instagram.com/dealership_fixit
Online: https://linktr.ee/dealershipfixit
Sponsor: dealers.motohunt.com/fixit
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Focus on improving the process within your DMS. Justin explains how the dealerships' DMS improves your capabilities, facilitates fast customer service, and ensures efficient management of inventory.
P.S. Check out the podcast:
Subscribe Spotify: https://spoti.fi/3N9lzfg
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Follow Our Guest, Justin:
Blog: https://bit.ly/3LDpdy7
LinkedIn: https://www.linkedin.com/in/justin-quinn-4b48191ba/
Linkedin DX1: https://www.linkedin.com/company/dx1/
Facebook DX1: https://www.facebook.com/DX1Powersports/
Follow Our Host Jacob:
LinkedIn: https://linkedin.com/in/jacob-b-berry
Website: https://www.internetsalescoaching.com/
Twitter: https://twitter.com/mrjacobberr
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Online: https://linktr.ee/dealershipfixit
Sponsor: dealers.motohunt.com/fixit
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Dive into the world of expert advertising strategies in this episode of Fixit Quick Takes, featuring Mike Shaug, the visionary Founder & Owner of Premier Online Marketing. Discover the secrets behind successful powersports dealership advertising as Mike unveils strategies that have transformed the landscape of online marketing in the industry. Learn about cutting-edge techniques and insights that can propel your dealership to the forefront of the digital realm. Whether you're looking to enhance your marketing efforts or seeking innovative ways to engage with customers, this session packs a punch with actionable tips and profound industry knowledge, all distilled into a brief yet impactful discussion.
Listen and Subscribe:
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"The State of Service Technicians" with Tim Yarborough from the Motorcycle Mechanics Institute (MMI). Host Jacob Berry, a seasoned trade school graduate himself, delves into the evolving world of motorcycle mechanics with Tim, who shares insights from his extensive career in the powersports industry.
In this episode, learn about the pathways to becoming a trained mechanic, the rigorous training at MMI, and how today's techs are prepared to face the dynamic challenges of the industry.
Discover what makes MMI a breeding ground for top-tier technicians and how these professionals are seamlessly integrated into the workforce with advanced skills and minimal debt.
This discussion not only illuminates the current state of service technicians but also offers valuable advice for aspiring mechanics on how to excel in this vital industry.
Follow and connect with our guest, Tim Yarborough:
LinkedIn Email: [email protected] Phone: 623-879-4381Follow our host, Jacob Berry:
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Dive into the transformative world of Customer Relationship Management (CRM) in this edition of Fixit Quick Takes. Join us as we chat with Tad Kilgore, CRM pioneer and co-founder of Traffic Log Pro (TLP) and Dealership Performance 360 (DP360), tools that have revolutionized hundreds of powersports dealerships.
In this episode, Tad shares the compelling journey from developing TLP during his tenure at RideNow in the early 2000s to innovating with Dealerspike to create DP360, enhancing dealership efficiencies to new heights.
Currently at Ready2Rid, Tad continues to impact the powersports market by integrating robust marketing strategies with CRM tools. Learn how to leverage CRM as the nucleus of your sales process to boost efficiency and drive sales, plus discover the future advancements Tad envisions for this essential technology.
Don't miss these critical insights on harnessing CRM for dealership success!
Follow and connect with our guest, Tad Kilgore:
LinkedIn Email: [email protected]Follow our host, Jacob Berry:
Twitter LinkedIn Internet Sales Coaching WebsiteStay connected with Dealership Fixit:
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Explore Key Sales Metrics with Jacob Berry & Angel Hacker: The 5X50% Rule Unpacked
Dive into this compact segment from our Dealership Fixit Podcast where Jacob Berry and Angel Hacker break down the intricacies of the 5X50% rule.
Discover how to effectively track the customer journey from online interactions to in-store conversions. Learn simple yet powerful strategies to measure and enhance your dealership's performance across five critical points in your sales funnel.
Whether you're a part of an Internet Sales, Web Sales, or Business Development Department, this segment provides actionable insights to help you gauge and boost your connection rates, set more solid appointments, and ultimately drive up sales.
Tune in for a focused exploration on setting benchmarks and establishing baselines that can transform your dealership's operational efficiency.Follow Our Guest Angel:Linkedin: https://www.linkedin.com/in/angel-june-hacker/ Instagram: https://instagram.com/angeljunehacker/ Website: https://linktr.ee/angeljunehacker Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Website: https://www.internetsalescoaching.com/ Twitter: https://twitter.com/mrjacobberr Follow the Fixit:Twitter: https://twitter.com/DealershipFixit TikTok: https://tiktok.com/@dealershipfixit Facebook: https://facebook.com/dealershipfixit Instagram: https://instagram.com/dealership_fixit Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com/fixit Comments, Questions or Want To Join Us: [email protected]
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