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The hosts of Ghost Boss: Stories About the Freelance Afterlife reflect on their journey in the season finale, discussing their break, bonus episodes, and the evolution of the podcast. They share insights on imposter syndrome, technical challenges, and the impact of their episodes. Take a listen and find out what to expect for Season 2! Enjoy your summer, Ghosties!
Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this conversation, the Ghost Bosses discuss design mistakes they've made in their careers, such as using a skinny rule line causing printing issues, choosing a spot varnish that was not visible on the printed piece, and creating a roll fold that was too large for printing. They also dive into UX mistakes, emphasizing the importance of considering mobile design, testing designs on different devices, and creating user-friendly experiences. Overall, the conversation provides insights into the challenges and considerations of design work in both print and digital mediums.
Episode Takeaways
Designers should avoid using unnecessary design elements that can cause printing issues, such as skinny rule lines.When designing foldable pieces, consider the limitations of printing and ensure the size is manageable.UX design should prioritize user experience and avoid unnecessary distractions or complications.Test designs on different devices and screen sizes to ensure a consistent and user-friendly experience.Logo files should be organized, properly named, and include the company name for easy identification and use.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this conversation, Eva and Danielle discuss their favorite projects and the importance of functional design. The Ghost Bosses also discuss their personal preferences for advertising campaigns, branding projects, and UX design projects. They conclude with a very memorable "WTF" story about Danielle's first paid design job.
Episode Takeaways
Functional design can be just as important as aesthetic design in certain contexts.Projects that have personal meaning and make a positive impact are often the most fulfilling.Collaboration can enhance the creative process and result in more successful projects. The design industry is constantly evolving, and it's important to keep up with new technologies and trendsFinding joy and fulfillment in your work is crucial for a successful career in designBe part of the conversation – follow us @ghostbosspodcast on Instagram!
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In their conversation, Eva and Danielle discuss how they charge for their freelance design work. They go over various pricing models, including retainer, hourly, and flat rate. They also talk about factors that influence their rates, such as the type of work and the length of the project. Eva shares a funny story from her early design days about getting paid with tacos. Additionally, they mention the usefulness of accounting software like FreshBooks for tracking expenses and invoices.
Episode Takeaways
Freelancers choose pricing models like retainer, hourly, or flat rate based on project and client needs.Rate influencers: work type, project duration, client goals.Payment methods can vary by client.Account software like FreshBooks aids efficient expense and invoice tracking for freelancers.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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Eva and Danielle dive into their evolving creative processes, discussing sketching, inspiration, and navigating self-critique. They also share their writing tool preferences and stress the value of exploration. Additionally, they highlight typography's role, productivity challenges, and the significance of self-care in design work.
Episode Takeaways
Embrace the creative process and allow yourself to explore different methods.It's important to be critical of your work, but also give yourself grace to make mistakes and learn from them.Finding inspiration can vary from person to person, but starting with typography can often lead to creative ideas.Setting small goals can help make big changes and improve productivity.Taking breaks and practicing self-care are important for maintaining focus and creativity.Attention to detail is essential in design work and can make a significant difference in the final product.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this conversation, Eva and Danielle discuss their experiences and frustrations with social media. They talk about the challenges of managing social media accounts, the pressure to get likes and engagement, and the ever-changing landscape of different platforms. They also reminisce about the early days of social media and the websites they used to create. They express their preference for scheduling posts and the importance of having a social media strategy. But our biggest question: why can't social media specifications be standardized across all platforms?
Episode Takeaways
Managing social media accounts can be challenging and time-consumingThe pressure to get likes and engagement on social media can be frustratingDifferent social media platforms have different requirements and formatsHaving a social media strategy is important for successPlease like our postsBe part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this conversation, Eva and Danielle discuss their work setups and the different spaces they use to work. They share their preferences and habits when it comes to working from home. They emphasized the importance of having a dedicated workspace and the challenges of working in different rooms of the house. They also touch on the idea of working remotely from other locations and the benefits and drawbacks of doing so. Overall, they provide insights into their own work setups and invite the audience to share their own experiences.
Episode Takeaways
Having a dedicated workspace is important for productivity and separating work from relaxation.Working in different rooms of the house can have its challenges, such as distractions and discomfort.Working remotely from other locations can provide a change of scenery and boost productivity, but it requires preparation and consideration of the environment.Each person has their own preferences and habits when it comes to their work setup, and it's important to find what works best for you.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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Eva and Danielle discuss their experiences attending different universities, USC and SCAD respectively. They discuss the differences between attending an art school and a large university. They talk about their decision-making process when choosing a college, the financial considerations, and the value of a master's degree. They also compare the class sizes, course requirements, and the variety of subjects they had to study.
Episode Takeaways
The influence of teachers and mentors can play a significant role in shaping educational decisions.Choosing a university involves considering factors such as location, program offerings, and financial considerations.The decision to pursue grad school immediately after undergrad or after gaining work experience is a personal one, with pros and cons to each approach.Class sizes can vary significantly between art schools and large universities.The decision to pursue higher education should be based on individual goals, financial considerations, and the specific requirements of the desired career path.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this conversation, Eva and Danielle talk about work friendships and how difficult it can be to leave them when transitioning to freelance work. They share their personal experiences and discuss their opinions on introverts versus extroverts, how birth order can influence friendships, building a community of freelancers, and how the pandemic has affected work relationships. The discussion offers valuable insights into the importance of work friendships and social interaction in the world of freelancing.
Episode Takeaways
Staying connected with co-workers while transitioning to freelance work through regular communication and social activities.The differences in how introverts and extroverts recharge when it comes to social interaction.Birth order can sometimes influence the dynamics of friendships.Building a freelancer community is essential for networking, collaboration, and support, and can help fill the void left by leaving work besties.The pandemic left an impact on work relationships, with some freelancers feeling more energized and socially engaged after transitioning to remote work.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this episode, Eva and Danielle discuss the considerations and challenges women face when networking and dressing for professional settings. They explore topics such as personal style, tattoos, work-life balance, and the pressure to conform to societal expectations. The conversation highlights the importance of authenticity and self-expression while navigating the professional world. The hosts also invite listeners to share their own experiences and perspectives on these topics.
Episode Takeaways
Women often feel the need to apologize for having families or prioritize their personal lives, which can impact their professional image.Flexibility in the workplace has become more accepted and valued, allowing individuals to balance their personal and professional responsibilities.Women in creative industries may have more freedom to express their personal style, including tattoos and unique fashion choices.Dressing appropriately for professional settings is important, and women may need to consider factors such as necklines, skirt lengths, and the visibility of tattoos.Where we stand on wearing shorts in a meeting.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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Always having to be creative can be difficult. In this episode, Eva and Danielle discuss strategies for maintaining creativity in their work, including the impact of music, taking timed breaks and finding creative outlets.
Episode Takeaways:
Staying creative in the design industry is essential, but it can be challenging at times.Music can play a significant role in boosting creativity and setting the mood for different projects.Finding inspiration from various sources to help overcome creative blocks.The weather (and pollen) can impact creativity, and finding ways to adapt to changing weather conditions is important.Using the Pomodoro Technique and other ways to improve productivity.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this episode, Eva and Danielle discuss the importance of speaking engagements for freelancers. They share their recent speaking engagements and explain why they enjoy participating in them. They highlight the benefits of speaking engagements, such as marketing oneself, making new connections, and showcasing expertise. Eva and Danielle also discuss their preferences for prepared presentations versus Q&A sessions. They emphasize the value of networking and giving back through speaking engagements. The episode concludes with a mention of their upcoming speaking engagements and an invitation for listeners to reach out for future speaking opportunities.
Episode Takeaways:
Why freelancers and business owners should embrace public speaking.The benefits of speaking engagements (marketing, making new connections, and showcasing expertise).Our preferences on prepared presentations versus Q&A sessions.Emphasis on networking and giving back.Interested in hearing Ghost Boss live? DM us!Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this podcast episode, Eva and Danielle delve into the less glamorous aspects of running a graphic design freelance business. They discuss important topics such as selecting a company name, forming an LLC, working with legal and financial professionals, and creating effective contracts. They also share their personal experiences with hiring a bookkeeper and the advantages of outsourcing certain tasks. Throughout the discussion, they stress the significance of proper business management and how it can impact the success of a freelance operation.
Episode Takeaways:
Naming your company is an important decision that can impact your personal brand and the perception of your business.Setting up an LLC and working with attorneys can provide legal protection and ensure compliance with business regulations.Why having an accountant is beneficial for managing finances, filing taxes, and making informed financial decisions.Separating personal and business finances is crucial for legal and financial reasons.Hiring a bookkeeper can help streamline financial processes and ensure accurate record-keeping.Hosts: Eva Foussat + Danielle Salley
Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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It is birthday month for both of our ghost bosses, and this week we are celebrating by talking about how we spend our birthdays. Find out why we advocate for making sure you take time off to celebrate yourself! Spoiler alert: This episode involves a lot of self care!
Episode Takeaways:
⭐️ Why we support always taking your birthday off (The Birthday Rule)
⭐️ Self care looks different to different people
⭐️ Make sure you prioritize yourself
⭐️ Take your birthday off (so important, we're saying it twice)
#GhostBoss #FreelanceAfterlife #Podcasts #GraphicDesign #WomanOwnedBusiness #Entrepreneurship #BusinessOwners #DanielleSalley #EvaFoussat #SelfCare #HappyBirthday #WomensHistoryMonth #MarchBirthdays
Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this episode, Danielle shares her experience meeting her idol, Peloton instructor, Cody Rigsby. By being his authentic self, Cody inspires others to have more confidence and self-love. They discuss how finding confidence within oneself can positively impact all aspects of life. The hosts also talk about their personal experiences with imposter syndrome and highlight the significance of supporting and uplifting others. They emphasize the value of mentorship and express their desire to inspire and guide students in their creative careers. The episode concludes with a reminder to be proud of one's accomplishments and to always believe in oneself.
Episode Takeaways:
Finding confidence within oneself is crucial for success in the creative industry.Imposter syndrome is common, but it can be overcome with self-love and support from others.Mentorship and guidance from experienced professionals can greatly benefit students and young creatives.Supporting and uplifting others is important for building a positive and inclusive community.Being proud of one's accomplishments and shooting for the stars is essential for personal and professional growth.Be part of the conversation – follow us @ghostbosspodcast on Instagram!
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In this episode, Eva and Danielle discuss the importance of celebrating wins and failures in the creative industry. They emphasize that good work is still good work, regardless of whether it wins awards. They also acknowledge the influence of budget on awards and the challenges of creating good work within constraints. The hosts share their experiences as judges and the insights they gained from judging award competitions. They also highlight the significance of speaking engagements as a measure of success. Overall, they encourage listeners to embrace learning opportunities and find their own ways to measure success beyond awards.
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After their recent discussion on browser tabs, Danielle quizzes Eva about other working habits to see where they align or differ. They discuss various topics such as inbox management, notifications, desktop organization, folder structure, layers in Photoshop, monthly planners, and rank the days of the week in order of preference, starting with their favorite day. Listen to find out where they align on certain habits.
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The bad news? Due to technical difficulties, we won't have a full episode this week. The good news? We are always prepared to pivot and have recorded a bonus episode to discuss the Super Bowl! Be sure to tune in to hear our thoughts on our favorite ads, and most importantly, our take on Usher's halftime show performance.
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In this episode, Eva and Danielle talked about the mistakes they made during their careers and what they learned from them. They emphasized the importance of putting all project details, including rates, in writing to prevent any misunderstandings. They stressed the need for contracts and deposits to secure the project and explained why it is essential for freelancers to diversify their client base. They also cautioned against taking on projects outside their area of expertise. What mistakes have you made during your career that you would like other freelancers to learn from?
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Flexibility is key when it comes to freelancing. In this discussion, Eva and Danielle share their different approaches to managing their time and how they estimate and prioritize their projects. They also reflect on whether flexibility is an innate ability or one that can be learned. The conversation concludes with a discussion on the significance of setting boundaries to succeed as well as the importance of recognizing when to be flexible and when not to be.
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