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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Briana Belisle, Executive Vice President of Marketing at Field Nation, joins Mariana Cogan to analyze the following metric: back in 2015, organizations had eight SaaS applications on average. By 2021, that number has increased to 110 applications. And for companies with more than 10,000 employees, it can be up to 447 applications.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Jill Rowley, GTM Advisor & LP at Stage 2 Capital, joins Mariana Cogan to discuss why every company has to deal with twenty-five to fifty percent of dormant future quarter pipelines and how marketing and sales professionals can address this challenge.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Tom Lloyd, VP of Marketing at SEDNA, joins Art Harding to discuss why every company has to deal with twenty-five to fifty percent of dormant future quarter pipeline and how marketing and sales leaders can address this challenge.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Andrew Johnston, Director of Sales at Scale AI, joins Art Harding to understand why on average, sixty to seventy percent of accounts within a territory don’t have healthy engagement and how sales reps can turn things around to tackle this challenge.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Mike Wolber, Chief Revenue Officer at Rent Dynamics, joins Art Harding to unpack what stands behind the statistic that thirty-eight to forty percent increase in win rates when sales and marketing teams are aligned.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Peter Vescuso, Chief Marketing Officer at Dragos, joins Mariana Cogan to reveal why sixty-six percent of buyers prefer digital interactions and share actionable insights on how to build trust and get to know your customer better.
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Liz Christo, Partner and GTM Advisor at Stage 2 Capital, joins Art Harding to discuss why sixty-six percent of buyers prefer digital interactions over in-person, how sellers can adapt to this shift, and what businesses need to run a modern digitally driven companies
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In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Lorena Morales, Director of Global Digital Marketing Revenue Operations at JLL, discusses the ever-changing state of flux within the sales ecosystem, and what it means to remain agile when working closely with decision-makers in the sales process.
