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  • This podcast episode was recorded onsite at JEC World.

    From Aerospace to Advocacy

    Stephan Savarese's career evolved from aerospace engineering to climate advocacy, a testament to adaptability. Initially immersed in R&D, a significant moment at COP 21 ignited his shift towards environmental solutions.

    Consequently, TechnoCarbon was born. At its core is Carbon Fiber Stone, reflecting a profound commitment to green technology and CO2 negative growth.

    Synthesizing Sustainability in New Materials

    Carbon Fiber Stone stands as a beacon in TechnoCarbon's lineup. This composite is revolutionary, surpassing traditional materials in both robustness and eco-friendliness.

    Savarese is confident in its potential. Ultimately, he sees this carbon-negative material redefining the industry and spearheading a shift towards sustainable composites.

    Unity in Innovation: Forging Paths to Greener Futures

    Indeed, collaboration has been instrumental in TechnoCarbon's rise. The company's journey, from a Paris-based incubator to global accelerators, showcases a series of strategic alliances.

    These partnerships have been more than beneficial; they've been crucial. They have propelled Carbon Fiber Stone into the spotlight, emphasizing the collective drive for environmental innovation.

    Challenging Skepticism: Pioneering with Carbon Fiber Stone

    TechnoCarbon's bold vision initially faced industry skepticism. Yet, Savarese addressed these doubts with unwavering advocacy for Carbon Fiber Stone.

    He has continually highlighted the importance of embracing new, sustainable materials. Through this, he demonstrates that innovation is not just about creating but also about convincing and converting the market to be change-ready.

    Projecting Impact: TechnoCarbon's Aspirations for Carbon Fiber Stone

    With regard to the future, Savarese anticipates TechnoCarbon will experience significant growth thanks to their innovative work in sustainable composites. He predicts a future where such materials are key to business success.

    Furthermore, he urges entrepreneurs to establish ventures that align financial viability with environmental advancement. This foresight lays the groundwork for innovations that are both economically beneficial and vital for reducing carbon footprints.

    Want more from Sesamers&Jec?

    2 more podcast episodes from JEC World with startup founders and other industry experts: Chris Skinner, Blanca Garro

    JEC World 2024 Recap

    JEC Startup Booster: the premier startup competition at JEC World, where 20 finalists gather in the Startup Booster Village to showcase their innovations, network, and engage with potential investors over three dynamic days.

    Be sure to follow us on Instagram, LinkedIn, and X to be the first to listen to the new episodes.

  • This interview was recorded onsite during JEC World, March 5-7, 2024, in Paris.

    Reinforce 3D's Origin: Blending Engineering with Business Acumen

    Blanca Garro's ascent to CEO of Reinforce3D combines her engineering background with sharp business insights. Her story begins with a chemical engineering degree, which led her across Europe, where she discovered the additive manufacturing sector.

    Realizing the need for more business-oriented knowledge, she pursued an MBA, bridging her technical expertise with a deeper understanding of business development. This unique blend of skills and her passion for technology spurred her decision to join Reinforce 3D.

    She vividly expresses her excitement: "I really fell in love with the technology," emphasizing the allure of innovative potential.

    3D Printing Innovations: Unveiling the CFIP Technology

    Next, we delve into the heart of Reinforce3D's innovation: continuous fiber injection process (CFIP) technology. Blanca eloquently demystifies this technology, highlighting its revolutionary impact on the composite sector.

    Traditional composites involved layering fibers, but CFIP introduces a method to inject continuous fibers, enhancing the material's strength and functionality. Blanca's explanation makes this complex technology accessible to all, revealing how it offers a stronger and more versatile approach to manufacturing composites.

    Eco-friendly Manufacturing: Sustainability in the World of Additive Manufacturing

    Blanca emphasizes sustainability as a crucial driving force in today's manufacturing industry. She passionately talks about the need to innovate responsibly, focusing on "how to do more with less."

    This approach is not merely a trend but a fundamental shift in how manufacturing processes are designed and executed. Her insight into Reinforce3D's commitment to sustainability shows the industry's movement towards more environmentally conscious practices, where new technologies like CFIP play a pivotal role.

    Startup Leadership Insights: Navigating the Startup Landscape

    Moreover, Blanca offers an honest perspective on the complexities of evaluating the market size and fundraising in the DeepTech ecosystem. She discusses the unique challenges faced by startups, especially in specialized sectors like composite materials.

    Understanding market potential and attracting investors requires a nuanced approach, as Blanca explains: "It's really difficult to size my market." This candid admission sheds light on the daunting yet critical aspects of growing a tech startup in a rapidly evolving industry.

    Tackling Gender Disparities in Tech and Engineering

    Lastly, Blanca addresses the issue of gender disparity in the tech and engineering sectors. As a female CEO in a male-dominated industry, she brings a unique viewpoint on the challenges and opportunities for women in these fields.

    The lack of female representation, especially in engineering roles, is a significant concern, as she points out the scarcity of women's CVs for engineering positions. Her perspective underlines the importance of striving for gender balance and the need for systemic changes to encourage more women to enter and thrive in these industries.

    Want more from Sesamers & JEC?

    2 more podcast episodes from JEC World with startup founders and other industry experts: Chris Skinner, Stephan Savarese

    JEC World 2024 Recap

    JEC Startup Booster: the premier startup competition at JEC World, where 20 finalists gather in the Startup Booster Village to showcase their innovations, network, and engage with potential investors over three dynamic days.

    Find Blanca on:

    LinkedIn: Blanca Garro

    Find Ben on:

    LinkedIn: Ben CostantiniTwitter/X: @bencostantini

    Otherwise, be sure to follow us on Instagram, LinkedIn, and X for more inspiring interviews, coming soon!

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  • This podcast episode was recorded onsite at JEC World.

    The Chemistry of Composites: Driving Industry Evolution

    Chris Skinner's transformation from a chemist to a visionary leader in strategic marketing at Owens Corning is a tale of the composites industry's evolution.

    "We're at the forefront of merging material science with market demands, a testament to our dedication to innovation in composite materials," he states.

    This integration of science into commercial success embodies the progress and adaptability at the heart of the composites industry.

    Collaborative Innovation: Revolutionizing R&D in the Composites Industry

    The research and development landscape in the composite industry is undergoing a significant transformation. "The era of solo achievements is evolving into a time of collaborative efforts," Chris Skinner notes.

    He emphasizes that in this industry, success hinges on merging diverse talents to drive innovation. This evolution highlights a crucial trend: teamwork is becoming increasingly indispensable for advancing composite technology trends and material conversion strategies.

    The Startup Booster: Igniting Innovation in Composite Materials

    The Startup Booster Competition in JEC world stands as a testament to Owens Corning's commitment to innovation. It's not merely a contest; it's a visionary platform where emerging technologies gain momentum.

    "We're crafting an ecosystem ripe for transformation," Skinner asserts, "where cutting-edge ideas meet opportunity and scalable solutions emerge."

    The Pink Panther Effect: Strategic Branding in Composite Materials

    Opting to color Owens Corning’s fiberglass pink and aligning it with the Pink Panther wasn’t just about looks.

    Skinner explains, “We’ve crafted a story that changes how customers interact with our products. This move has made them not only noticeable but also more engaging and memorable.”

    He highlights how this approach isn’t just branding ; it’s storytelling that resonates emotionally with users, adding a unique and lasting impact.

    This strategy shows the effective use of narrative in creating a deep, lasting connection with customers.

    Effective Branding in the Composite Industry: The Power of Now

    Skinner highlights a crucial shift in marketing philosophy—focusing on the present benefits that resonate with consumers.

    "We're living in a time when the immediate application and advantage of a product take precedence," he says. Skinner encourages a marketing approach that emphasizes instant satisfaction, thus fostering an immediate connection between the product and its user.

    Want more from Sesamers&Jec?

    2 more podcast episodes from JEC World with startup founders and other industry experts: Blanca Garro, Stephan Savarese

    JEC World 2024 Recap

    JEC Startup Booster: the premier startup competition at JEC World, where 20 finalists gather in the Startup Booster Village to showcase their innovations, network, and engage with potential investors over three dynamic days.

    Be sure to follow us on Instagram, LinkedIn, and X to be the first to listen to the new episodes.

  • Embracing a Non-linear Path to Impactful Innovation

    Cecilia Tham's journey to the helm of Futurity Systems is anything but traditional. From Hong Kong to the U.S., and then to Barcelona, her path is a testament to the power of embracing non-linear career trajectories.

    "I went from starting a co-working space to opening a fab cafe and then a school for women in tech," Cecilia shares. This diverse background laid the foundation for her current role, where she scales impact through innovative technology.

    Learning from Alpha Telefonica's Moonshot Approach: Advancing Exponential Tech Development

    Cecilia’s experience at Alpha Telefonica was a turning point, where she immersed herself in future-thinking methodologies. "It was a moonshot factory," she explains, revealing how such initiatives push boundaries to create technologies with exponential impact.

    This experience not only refined her vision but also underscored the importance of patient capital and proprietary technology in shaping the future.

    The Art of Anticipating the Unpredictable in Future-Thinking Innovation

    The core of Cecilia’s work revolves around preparing for the unseen and making the unpredictable tangible. "By the time you think you need to be resilient for the future, it's already too late," she asserts.

    Her focus is on weaving stories that help people understand and value the future before it becomes the present, especially in realms like AI.

    Applied Futurism in Tech: Bridging Historical Insights and Future Technologies

    Cecilia identifies herself as an "applied futurist," emphasizing a hands-on approach to futurism.

    "Futures have a lot to do with the past," she states, highlighting the importance of collective memory in shaping what's to come. This perspective is crucial in developing strategies and solutions that are grounded in reality yet forward-thinking.

    The Impact of Storytelling in Futurism

    Finally, Cecilia touches on the significance of public speaking in her field. It's a vital tool for sharing her vision and connecting with potential collaborators. "It's a conversation with the audience," she says, highlighting the importance of engagement and storytelling in conveying complex ideas about the future.

  • Unplanned Encounters: From a Casual Meetup to a Tech Event Influencer

    While some paths are meticulously planned, Zivile’s entrance into the tech event space was as spontaneous as it gets. Ben recalls how Zivile transitioned from a casual encounter at an event to a prominent contributor on the Sesamers blog.

    Zivile remarks, “It was an accident... but sometimes the best opportunities in life are not the ones you look for, but those that find you.”

    Embracing Failures: The Resilience Behind Tech Event Success

    Zivile's story is a testament to the importance of embracing failure and change. Her attempt at launching a social media platform didn’t go as planned, but this setback served as a catalyst for her eventual success. “I was still very young, very naive,” she says, and sometimes “burned out.”

    But through these experiences, she found her way into the Danish startup ecosystem and discovered her passion for tech events.

    The Early Bird Takes the Mic: Leveraging Unusual Experiences

    Interestingly, Zivile's flair for hosting events started at the tender age of eight with a TV gig in Lithuania.

    “If you start telling me about advertising studies and working, that's kind of boring,” Ben playfully notes, emphasizing how unique experiences often make the most captivating stories.

    Pioneering Through Pandemics: Finding Opportunity in Adversity

    The global lockdown posed significant challenges for the events industry, but Zivile saw it as an opportunity to innovate.

    “I jumped straight into the hackathon,” she says, demonstrating her ability to pivot and thrive even during difficult times. This period of adversity proved to be a catalyst for her growth and further involvement in the tech event space.

    The Art of Authenticity: Crafting Stories Through Perception Paradox

    Zivile’s journey culminates in the creation of her podcast, Perception Paradox, which she describes as a channel to share inspiring founder stories that otherwise might remain untold.

    It underscores her belief in the power of authenticity and storytelling. “I've realized also how important it is to have a good host and MC because it's someone who sets the energy,” she shares.

  • The Inception and Evolution of Bootstrap Europe

    Fourteen years ago, Fatou Diagne, along with her co-founder, Stephanie, embarked on a journey that would significantly impact the tech and life science sectors in Europe. Bootstrap Europe, born out of their vision, diverged from the traditional equity-based investment model, opting for venture debt – an alternative Fatou passionately advocates for. "We invest in venture... not with equity, but with venture debt," Fatou explains, highlighting the unique approach of their firm in supporting burgeoning technologies and startups.

    Venture Debt Europe: A Game Changer in Startup Funding

    Fatou reflects on the early days of Bootstrap Europe, recalling a pivotal moment when they realized the potential of venture debt. It began with a Swedish AI startup's struggle to find suitable loan terms in Europe, leading them to an American venture lender. This encounter opened Fatou's eyes to the benefits of venture debt, both in terms of saving equity dilution and as a lucrative investment avenue. "It saved us a lot of dilution... but we also thought that it was a great investment," she notes, underscoring the dual advantages for investors and founders alike.

    When to Seek Venture Debt: Timing and Growth

    Navigating the complex world of startup financing can be daunting. Fatou simplifies this by outlining the ideal stage for a startup to consider venture debt. It's not for the early days but for those who have achieved product-market fit and have a clear growth trajectory. "You don’t take it before you get a product market fit... you need to know your unit economics," Fatou advises, emphasizing the importance of a startup's maturity in considering debt financing.

    The Impact of Silicon Valley Bank’s Exit on Venture Debt in Europe

    The recent shakeup in the venture debt landscape, particularly with the exit of Silicon Valley Bank from Europe, presents both challenges and opportunities. Fatou sees this as a pivotal moment for venture debt in Europe, noting the significant gap left behind. "Silicon Valley Bank... was providing something like 700 million just in the UK per year," she points out, illustrating the vast demand for venture debt solutions in the European market.

    Bootstrap Europe’s Approach to Deep Tech Investments

    Fatou shares her enthusiasm for deep tech investments, an area where Bootstrap Europe has carved its niche. These investments, often complex and requiring substantial capital, align well with their venture debt model. Fatou explains, "We like the nerdy stuff because they tend to create a massive step change in the way we live," highlighting their focus on transformative technologies that promise significant returns and advancements.

  • Daniel Dumig's Corporate to Innovation Journey

    Daniel Dumig's transition from the corporate world to the realm of innovation is a fascinating journey. He recounts his early days leading marketing for major sports lifestyle brands and how that led to the creation of the TenKan-Ten Startup Accelerator under Asics. This venture further evolved into two separate entities – The MotherTrees and U-Skale, leading to his latest project, the Venue Barcelona. "We spun off into our own companies," Daniel shares, emphasizing the seamless move from corporate to innovative entrepreneurship.

    The Birth of Innovative Event Planning: Venue Barcelona

    The Venue Barcelona, an upcoming innovation zone located in the city's Olympia Stadium, is poised to become a central hub for music, sports, and a variety of events. Highlighting the project's origins, Daniel explains, "Our landlord is the City of Barcelona via B:SM (Barcelona Serveis Municipals)... They had the innovative concept to transform a section of the Olympia Stadium into a dedicated innovation zone." This ambitious initiative, actively supported by the Barcelona municipality, aims to cultivate an ecosystem that further enriches Barcelona's already vibrant culture in music and sports.

    Driving Innovation in Music and Sports

    Daniel and his team are driven by a clear mission for the Venue Barcelona – to actively stimulate and support innovation in the realms of music, sports, and events. Utilizing Barcelona as their dynamic playground, the project ambitiously aims to provide a creative sandbox for testing innovative solutions, particularly in areas like fan engagement, media, and sustainability. Importantly, Daniel underscores the significance of addressing key challenges such as water consumption and overall sustainability in large-scale events, noting, "When you think about big events, there's inherently a sustainability challenge around it."

    Creative Event Solutions: Beyond Traditional Event Formats

    The Venue Barcelona approaches corporate-startup collaboration uniquely, steering clear of what Daniel terms 'innovation theater.' Instead, they focus on practical, value-driven partnerships. "It's actually corporate-driven," he states, emphasizing the importance of real-world application and impact. The project aims to create tangible solutions, moving beyond mere ideation to implementation and scaling.

    The Future of Event Organization: Vision of Venue Barcelona

    Looking ahead, Daniel envisions the Venue Barcelona playing a significant role in transforming business events. Drawing from his experience with networking dinners, he aims to challenge traditional event formats and create more engaging, value-driven experiences. "We always look at the stuff and ask ourselves why people do what they do and what the result is out of it," he explains, highlighting his commitment to innovation not just in products but also in event experiences.

  • Journey to Leadership: Pere Duran's Evolution in the Tech Event Industry

    Pere Duran's journey to becoming the director of "4YFN" (Four Years From Now) is a classic tale of growth and opportunity. Starting as a sales coordinator and climbing up to the sponsorship director at Mobile World Congress, Pere's shift to a startup event was driven by a desire for new challenges. "I started being a sales coordinator, running around trying to get contracts signed," he recalls. This highlight underlines the importance of seeking new opportunities and challenges, even if it means leaving a secure position.

    A Decade of Tech Event Success: Celebrating Leadership and Growth

    Celebrating a decade (technically 11 years, discounting the COVID interruption), 4YFN has shown remarkable growth and success. This year's event is special, marking a milestone with over 900 exhibitors. Pere reflects, "It's our 10th anniversary... we have two halls here inside Mobile World Congress, more than 900 companies." This celebration not only marks a decade of progress but also showcases the event's resilience and adaptability.

    Mastering Tech Event Management: A Commitment Through the Year

    Managing an event like 4YFN is a year-round endeavor. Pere emphasizes the continuous cycle of planning, organizing, and executing. He explains, "These four days for us are very intense because we are delivering an event, but as well, we're designing the event for next year." This takeaway highlights the perpetual motion behind successful event planning, where one event's conclusion sets the stage for the next.

    Scaling New Heights: Expanding and Adapting in a Post-COVID Era

    In discussing growth and adaptation, Pere touches on the event's expansion and the challenges of the post-COVID era. The introduction of a new hall and an increase in exhibitors and investors signifies significant growth. Pere notes, "We've opened another hall... We increased exhibitors by 200 companies." This segment emphasizes the importance of adapting and scaling in response to changing times and challenges.

    Encouraging Startup Ecosystems: The Event's Leadership Mission

    At its heart, 4YFN is dedicated to supporting founders and startups. Pere stresses the unique opportunity it provides for startups to connect with high-level executives and investors. "It's not that easy to be a founder and meet high-level individuals," Pere points out, underscoring the event's role in bridging this gap. This highlight reaffirms the event's commitment to fostering startup growth and providing valuable networking opportunities.

  • Orchard: Pioneering Digital Music Distribution

    Scott Cohen’s journey into entrepreneurship began long before The Orchard's inception. In 1997, when the online world was still in its infancy, Scott and his partner foresaw the digital revolution of music. He recalls, "We saw a world where people would be creating and consuming music digitally, both on the computer and on the mobile phone." This vision led to the creation of The Orchard on Orchard Street, despite the overwhelming odds against them at a time when dial-up modems were the norm, and online stores were non-existent.

    Email Marketing's Early Wins

    Cohen reminisced about the effectiveness of early internet marketing strategies. The Orchard utilized AOL message boards to connect with music enthusiasts, leading to a staggering 100% email response rate in 1995. "It was often the first email they ever received," Scott said, "and then there was an email about music and the genre they liked." This tactic provided critical insights and laid the groundwork for the company's future strategies.

    Jukebox's Industry Growth

    Jukebox is not about disruption but transformation and addition. Scott envisions Jukebox as a platform that adds new value to the music industry without taking away from it. "I'm trying to create new value on top and expand the industry, grow the industry," Scott emphasized. He sees Jukebox as a way to enhance the music ecosystem, allowing more participants to benefit from it.

    Revolutionizing Music Royalties

    Scott explained Jukebox's innovative approach to transforming music royalty streams into regulated securities, a concept still awaiting SEC qualification. This platform aims to allow trading of these royalty streams, thereby providing a novel investment opportunity in the music industry. "Once a song has been a hit, it continues to earn money," Scott stated, highlighting the potential of this uncorrelated asset class.

    Naive Optimism in Startups

    Scott shared his evolved perspective on entrepreneurship, advising to be naive and optimistic. He believes overanalyzing financials and business plans can deter action. "No one in their right mind would ever do whatever business you're about to start. It's impossible. You have to just go for it," he advised, advocating for taking the plunge and figuring things out along the way.

  • Tech-Music Fusion

    Ben Bowler's blend of music and technology led him to the founding of Aux. A jazz and funk drummer by training and a tech enthusiast by passion, Ben leveraged his unique skill set to create innovative platforms for artists and the music industry. "I started out as a musician...at the same time, I've always been interested in computers," Ben shared. This dual interest laid the groundwork for his entrepreneurial ventures, starting with Chew.tv, a live streaming platform for DJs.

    From ChewTV to Streamon

    Ben's first company, ChewTV, tapped into the burgeoning live streaming market, coinciding with the rise of Twitch and YouTube Live. Despite facing challenges with music licensing fees, the company gained significant traction with half a million users and was ultimately acquired by BandLab in 2015. His second venture, Streamon, addressed the economics of live streaming more sustainably, leading to a seven-figure acquisition by Wistia.

    The Aux Philosophy

    With Aux, Ben Bowler is not looking for a quick fix or a simple solution. Instead, he is tackling the complex challenges faced by artists in music production and collaboration. "I embraced complexity...I wasn't going for the standard startup approach," Ben stated. By focusing on the intricate needs of musicians, Aux aims to provide comprehensive tools that rival those in other creative sectors.

    Direct to Fan Model

    Aux's sister brand, Direct.app, emerged from the realization that artists need more robust revenue streams. By acquiring a merchandise company and integrating it with Aux's services, Ben is driving not just business revenue but also empowering artists to maximize their earnings through direct fan engagement. "Merchandise is fantastically profitable for artists," Ben noted, illustrating the financial advantages of direct-to-fan sales.

    LoopLM: AI in Music

    Aux is set to launch a groundbreaking AI-powered sample library, demonstrating the untapped potential of generative AI in music. "It's trained off a data set of samples generated by human producers...as an artist, you can type the sound you want," Ben explained. This innovation could revolutionize music production by providing unique, high-quality samples, fostering creativity among artists.

  • Music Industry Evolution

    Allen Bargfrede's eclectic career trajectory is a testament to his adaptability and foresight. As a music and technology lawyer, he has seamlessly transitioned into strategic advising and operational roles, shaping the way music companies and their investors navigate an ever-evolving industry. His work, especially with the Rethink Music initiative, has been pivotal in fostering transparency within the music industry, particularly addressing the perennial challenges of metadata. Allen recalls, "We did a lot of work on transparency in the music industry and particularly the metadata challenges that exist."

    Metadata: The Music Industry's Unsung Hero

    Allen demystifies the concept of metadata for the uninitiated, highlighting its critical role in the music ecosystem. "Metadata in the music industry is really what's... identifiers that help streaming services... so that the royalties can be properly allocated," he explains. This information is the unsung hero of the industry, ensuring artists and rights holders are fairly compensated. His initiative, Verifi Media, underscores his commitment to leveraging technology to resolve the complexities of data management in music.

    The Rising Trend of Investing in Music Assets

    In a fascinating observation, Allen sheds light on the growing trend of investing in music assets. He traces the origins back to the 2008 financial crisis and the subsequent rise of streaming services, coupled with low-interest rates, which collectively spurred investors to consider music royalties and copyrights as viable and stable investment opportunities. "You saw very, very low, and in the case of Europe, negative interest rates. And so, uh, investors... started to look at music and say, this is an area, A, that's growing. And B, it's non-correlated to economic shocks," Allen notes, explaining the allure of the music industry to investors.

    Music-Tech Community Fusion

    Allen is passionate about creating platforms that bring together professionals from various backgrounds. His efforts through Rethink Music and other smaller, more focused events have been about creating spaces where people from academia, business, and technology can cross-pollinate ideas. He believes in the power of events to foster genuine connections and inspire innovation. "Bringing this kind of diverse set of backgrounds obviously provides different perspectives to the other folks that are in the room," he reflects on the importance of collaborative environments.

    Envisioning Music 2030

    Looking ahead, Allen is excited about his latest project, Music 2030, a series of events set in the culturally rich and dynamic city of Biarritz. With a focus on the intersection of AI and music, Allen aims to explore how these technologies will shape the future of music creation, distribution, and consumption. He envisions Music 2030 as more than an event but as a continuous hub for creativity and thought leadership in the music industry.

  • Career Diversity: Crafting Saudi's Music Future

    Paul Pacifico's journey to becoming the CEO of the Music Commission of Saudi Arabia is a tale of diverse experiences shaping an ideal role. With a background that spans from banking to music, Paul's multifaceted career has perfectly positioned him for this unique challenge. He mentions, “It requires all of the expertise from everything I've ever done in my life. Whether that's from music or outside music,” highlighting the value of a varied career path in reaching such pivotal roles.

    Vision 2030: Reshaping Saudi's Cultural Scene

    The Kingdom of Saudi Arabia is undergoing a seismic shift in its cultural landscape, driven by Vision 2030. This ambitious plan aims for economic diversification and a vibrant societal overhaul. Paul elaborates, “Music pushes change, pushes the envelope, but it also brings people together.” Music's dual role in challenging norms and uniting people is at the heart of Saudi Arabia's transformative journey, making it a cornerstone of their cultural revival.

    Saudi Arabia: A Land of Unexpected Diversity

    Paul highlights the vastness and cultural diversity of Saudi Arabia, often surprising to many. He compares the country's size to Western Europe, emphasizing varied landscapes and a fast-growing, predominantly young population. “70 percent of the population is under 35 years of age,” he notes, pointing to a digitally enabled and ambitious generation driving change.

    Building a New Music Industry from Scratch

    The Music Commission’s task of constructing a new music industry is both daunting and exciting. With no existing infrastructure, they are at liberty to design systems reflective of a future-facing economy. Paul delves into the complexities: “with everything we know about the history of the last 200 years and the evolution of technology from paper cards to blockchain, what would we like to do?” This blank slate approach offers a unique opportunity to innovate without legacy constraints.

    Human Insight: The Core of Music Industry Evolution

    Amidst the discussions about technology and infrastructure, Paul underscores the importance of the human factor. He argues that technology like blockchain is not a panacea but rather a tool that needs to be used judiciously. “What you need is the data in the system,” he says, emphasizing the necessity of accurate and comprehensive data for effective management and distribution in the music industry.

  • From Diplomacy to Startup Dynamism

    Tom Miskin's journey is a testament to the transformative power of career shifts. With a background in international diplomacy and a stint at the British foreign office in Oslo, his introduction to the startup world came unexpectedly during a royal visit. As Tom recalls, "We introduced them to, I think, four startups, including reMarkable... and No Isolation ...helping children that are unable to go to school because of illness." This pivotal moment opened Tom's eyes to the burgeoning startup scene in Oslo, leading him to his current role in fostering innovation.

    Embracing Digital in Times of Crisis

    When the pandemic hit, Tom had just taken the helm of Oslo Innovation Week. The sudden shift to a digital world posed challenges but also opened new doors. As Tom describes, “We had to pivot like all other events...so we managed hybrid. Again, that was new and difficult and challenging, but also an opportunity because you did actually manage to attract international attendees online that may not have traveled.” This ability to adapt has proven crucial in maintaining the event’s relevance and reach.

    The Ecosystem's Evolution: Scale-ups Taking Center Stage

    The startup ecosystem in Oslo has matured significantly, with Tom noting a shift in focus from startups to scale-ups. "Startups have gotten a lot of the support they need and it's meant a natural move towards us supporting the scale-up ecosystem," he explains. This evolution reflects the growth and increasing sophistication of the entrepreneurial landscape in Oslo, which now boasts over 200 scale-up companies and a significant contribution to job creation.

    International Capital: Fueling Norway’s Innovation

    Despite the common perception of Norway as a country flush with funds, Tom highlights a surprising gap: "There is lots of money in Norway...but not VC." He elaborates on the cultural and historical reasons for this, and the strategic pivot toward sustainable and impactful startups as Norway transitions away from oil and gas. “We’re very reliant on international VC capital in Oslo and in Norway,” Tom adds, underscoring the international community’s role in fueling local innovation.

    Oslo Innovation Week: A Community-Centric Approach

    Oslo Innovation Week stands out with its unique, crowdsourced format. "It’s a collaboration with the ecosystem in Oslo and beyond," says Tom. With events free to attend and no charge for companies to participate, Oslo Innovation Week fosters a community spirit. Looking ahead to its 20th anniversary in 2024, Tom is enthusiastic about the future: "We have few resources, but big ambitions So we're always reliant on working with good collaborators."

    Find Tom on:

    LinkedIn: Tom MiskinTwitter/X: @miskin_tom

    Find Ben on:

    LinkedIn: Ben CostantiniTwitter/X: @bencostantini
  • Embracing Diverse Ecosystems in Venture Capital

    Susanne Najafi began her journey in venture capital with a distinct perspective: capital often remains in tight networks, missing out on the potential of diverse founders outside of these circles. "Almost all capital remains in very tight networks," Susanne explains, highlighting the opportunity in investing beyond these circles for better valuations and the creation of new ecosystems. She underscores the importance of reaching out to founders who might not traditionally have access to venture capital, thus tapping into a broader range of innovation and opportunity.

    The Poker Table Networking Strategy

    Networking plays a crucial role in the venture capital world, and for Susanne, a poker table was more than a gaming surface; it was a networking hub. She shares an anecdote about how playing poker led to meeting her co-founder and first investors. "We actually met when playing poker," she recounts, emphasizing the unconventional ways one can enter business networks and the importance of being present where potential investors are.

    Proactive Deal Sourcing

    In a venture capital landscape where most firms are reactive, waiting for deals to come to them, BackingMinds VC distinguishes itself by actively seeking out potential investments. They employ a methodical approach to deal sourcing, focusing on identifying significant issues such as carbon emissions and targeting companies that are developing solutions to these challenges. This hands-on strategy allows them to uncover groundbreaking startups and technologies, demonstrating their commitment to proactive investment discovery.

    Investment in Underrepresented Entrepreneurs

    One of BackingMinds strategies is to focus on groups that are often overlooked or underserved by the traditional VC ecosystem. Susanne discusses their investment in Transfer Galaxy, a fintech company addressing the high costs immigrant populations face when sending money home. "It's a shame that the people many times with the least money have to pay the highest fees," Susanne remarks, shedding light on the potential in catering to the needs of diverse communities.

    The Future of VC: Diversity and Data-Driven Decisions

    Susanne is a strong advocate for diversity in venture capital, not just as a moral imperative but as a business one. She highlights that data shows diverse teams perform better, with a 25% higher return. "It's a question about return," she says, emphasizing the need for the VC industry to broaden its perspectives and leverage data to overcome biases and tap into a wider pool of entrepreneurial talent.

    Find Susanne on:

    LinkedIn: Susanne NajafiTwitter/X: @susannenajafi

    Find Ben on:

    LinkedIn: Ben CostantiniTwitter/X: @bencostantini
  • Jenny's Slush-to-Startup Story

    Jenny Gyllander reflects on her remarkable journey, beginning with her deep involvement in Slush's growth and evolution, which significantly influenced her path into entrepreneurship. Having worked at Slush during its pivotal years from 2013 to 2015, she describes how these experiences fueled her passion for the startup ecosystem. Her career trajectory took her from Slush's brand and marketing to the VC world in London and eventually to the inception of Thingtesting in the United States. Jenny shares, "Slush was my gateway into the world of entrepreneurship… I really fell in love with the world of entrepreneurship."

    The Unforeseen Rise of Thingtesting

    Jenny delves into the origins of Thingtesting, initially a side project born out of her interest in reviewing emerging e-commerce brands. The project's success surpassed her expectations, evolving into a comprehensive platform that now boasts a vibrant community and over 100,000 reviews. Jenny's candid reflection on this journey highlights the platform's organic growth and the crucial role of community engagement in its development.

    Innovative Monetization and Community Engagement

    Exploring Thingtesting's monetization strategies, Jenny discusses how the platform has innovatively diversified its revenue streams. This includes a blend of advertising, affiliate marketing, and a unique B2B model that assists brands in expanding their retail footprint. Central to these efforts is the platform's commitment to authenticity and transparency in user-generated content, fostering a space where unbiased reviews thrive.

    Managing the Integrity of Crowdsourced Reviews

    One of the significant challenges Jenny highlights is ensuring the authenticity and quality of the vast array of user-generated reviews. She explains the rigorous process of identity verification and the use of sophisticated algorithms to detect and prevent fraudulent activities. This approach underscores Thingtesting's dedication to maintaining a trustworthy and reliable platform for both consumers and brands.

    Looking Ahead: Thingtesting's Vision and Mission

    As for the future, Jenny envisions Thingtesting becoming a go-to, transparent resource for consumer opinions, akin to a 'Wikipedia of e-commerce'. Her ambition is to cultivate a platform that not only serves as a comprehensive database for reviews but also as a beacon for sustainable and responsible consumerism. The mission, as she articulates, is to empower consumers with honest, unfiltered information, enabling them to make informed decisions in an increasingly complex e-commerce landscape.

    Jenny Gyllander's narrative from a Slush participant to a visionary entrepreneur underscores the dynamic nature of the tech and e-commerce sectors. Her story is a testament to the power of passion, innovation, and community-driven endeavors in shaping the future of how we interact with and perceive the digital marketplace.

    Find Jenny on:LinkedIn: Jenny GyllanderTwitter/X: @gyllanderjennyFind Ben on:LinkedIn: Ben CostantiniTwitter/X: @bencostantini
  • From Coffee Runs to CFO: Josefiina's Slush Ride

    Josefiina Kotilainen’s journey from a volunteer at Slush to its CFO is a testament to the power of ambition and hard work. As a student in 2013, she entered the startup arena, taking on roles that ranged from construction to stage assistance. This hands-on experience laid the groundwork for her ascent to a pivotal role at Slush, illustrating how grassroots involvement can be a launchpad to leadership in the startup world.

    Venture Capital Vibes with Josefiina

    Post-Slush, Josefiina transitioned into the venture capital sector, embracing a new challenge with enthusiasm. She played a crucial role in founding Maki.vc in Finland, focusing on early stage founders with scientific advances and customer understanding that looks beyond convention. “I absolutely love it,” she says about her experience working with founders, highlighting her dedication to nurturing innovative startups and leveraging technology for global betterment.

    At the Helm of Finland's Startup Foundation

    As the CEO of Startup Foundation, Josefiina is more than an operational leader; she's a visionary. Her ambitious goal for Finland's startup ecosystem aims to see 100 startups each achieving €100 million in revenues by 2050. This objective reflects a comprehensive strategy to elevate Finland as a major player in the global startup landscape. She shares her conviction that startups are the most obvious solution to changing the word, given their flexibility and adaptable nature during formative years, and their ability to quickly transition to scaleups.

    Josefiina: The Student Startup Champion

    Josefiina places significant emphasis on the role of universities and entrepreneurship societies in fostering a vibrant startup culture. She advocates for the involvement of students in the startup ecosystem, recognizing their potential to drive significant societal and environmental change. “10 percent of all of the students in Finland have some kind of connection to the ES world,” she notes, underlining the impactful role these societies play in nurturing the next generation of entrepreneurs.

    More Than Startups: Josefiina's Immigration Reform Rally

    Recognizing the importance of a diverse talent pool for achieving the ambitious goals of the Startup Foundation, Josefiina actively supports immigration reform. By advocating for policies that attract global talent to Finland, she highlights the critical need for an inclusive and supportive startup ecosystem. “We need more talent here in Finland...that’s essential,” she asserts, pointing to the intersection of entrepreneurship and policy as key to the future success of Finland's startup ecosystem.

    Find Josefiina on:

    LinkedIn: Josefiina KotilainenTwitter/X: @JoseKotilainen

    Find Ben on:

    LinkedIn: Ben CostantiniTwitter/X: @bencostantini
  • Leadership Journey: From Volunteer to CEO

    Eerika takes us on her journey from stumbling upon Slush during her finance studies to becoming its CEO. A testament to the organic growth and opportunities within the Slush community, Eerika's trajectory highlights the significance of curiosity and seizing unexpected chances.

    Adapting and Innovating: Navigating 2020's Challenges

    Slush faced the daunting challenge of canceling its main event in 2020 due to the pandemic. However, rather than succumbing to setbacks, the team pivoted to launch Node by Slush, an online community for founders. Eerika shares the lessons learned from this experience, showcasing the team's resilience and adaptability.

    Year-Round Commitment: The Inner Workings of Slush

    In addition to the main annual event in Helsinki, Slush operates as a year-round endeavor. Eerika sheds light on the continuous efforts of the 48 full-time team members and the 1,600 volunteers, emphasizing Slush's commitment to maintaining a startup mentality throughout the entire year.

    Innovative Platforms: Enhancing the Slush Experience

    The evolution of the Slush platform is a fascinating aspect of the conversation. Eerika delves into the growth and key features of the online products, emphasizing the focus on matchmaking improvements, increased meeting capacity, and the extension of features beyond the main event.

    Slush 100: Catalyzing Early-Stage Startup Success

    Eerika provides insights into the Slush 100 competition, a platform for early-stage startups to connect with leading VCs and investors. The partnership with VCs, the 1 million euro equity investment for the winner, and the exclusive entry for companies founded in 2020 or later underscores Slush's commitment to fostering innovation and supporting the next generation of startups.

    Find Eerika on:LinkedIn: Eerika SavolainenTwitter / X: @eerikasavFind Ben on:LinkedIn: bcostantiniTwitter / X: @bencostantini
  • HighlightsThe Birth of Six Cinquième: A Fusion of Creativity and Business

    Miro's journey into the world of startups begins with a unique blend of skills. With a background in business management and a knack for creative direction, he met Ash Finnegan, co-founder of Six Cinquième, during his foray into Montreal's music industry. They decided to combine their talents to create an agency that champions non-traditional creatives. Miro's words resonate with their philosophy:

    "We come from a non-traditional background. Let's do it our own way."

    Embracing the Sixth Sense: Six Cinquième's Brand Philosophy

    Six Cinquième's brand name, pronounced "Six Cinquième" in French, reflects their unique approach. To them, it's not just about the five senses but also the elusive sixth sense - the 'aha moment.' Miro explains that this sixth sense often emerges during problem-solving, a fundamental part of their creative work. It's about finding innovative solutions and making the seemingly impossible, possible.

    Humans have five senses, but we believe there is a sixth sense for creatives—the 'aha' moment.

    Branding as a Culture Alignment Tool

    Six Cinquième's approach to branding goes beyond aesthetics; it's a powerful tool for aligning internal culture. They emphasize the importance of involving employees in the branding process. Miro believes that when employees actively participate in shaping the brand, they become more connected to it, contributing to a cohesive organizational culture. Their philosophy is to bridge the gap between creative design and the people within the company.

    Branding is a tool to align your culture. Employees should have a say in it; they should feel connected to it.

    Hustle vs. Balance: Redefining Work Culture

    Six Cinquième's perspective on work culture challenges the traditional "hustle" mentality. Miro acknowledges the need for ambition and hard work but highlights the dangers of burnout. Their philosophy is to maintain a healthy work-life balance while achieving excellence. He emphasizes the importance of preserving mental and physical well-being and says, "If you don't take care of yourself mentally and physically, it will catch up to you."

    It's about creating a good environment and maintaining well-being. You're your number one asset.

    Miro Laflaga's insights from Six Cinquième provide a refreshing perspective on branding, culture alignment, and work-life balance in the startup and tech scene. As they continue to evolve and grow, their vision is clear: staying small, agile, and intimate while creating meaningful impact in the world of branding and creative direction.

    Find Miro on:LinkedIn: mirolaflagaTwitter: @mirolaflaga / @SixCinquiemeFind Ben on:LinkedIn: bcostantiniTwitter: @bencostantini
  • HighlightsFrom Bus Driver to Blogger: A Unique Career Path

    Liam's journey into the tech world is nothing short of fascinating. Starting in LA as a bus driver to pay for college tuition, he ventured into the world of startups after moving to France and starting a blog about the local startup scene. His journey began in 2011, and as he recalls, "I started a blog as a creative outlet," choosing the thematic colors of orange and black as the blog started in the spooky month of October. Little did he know that his creative outlet - Rude Baguette - would later become France's leading startup blog. As the blog quickly gained traction, he began exploring ways to better monetize the opportunity.

    The Impact of Events (and English) on the Tech Ecosystem

    From his community of readers, Liam noticed a demand for connections between startups, VCs, and founders. Readers would write to him to be put in touch with relevant parties that Liam had connections with or wrote about. Out of respect for the ethos of maintaining an editorial independence, Liam did not want to facilitate direct connections. Nevertheless, this was the window of opportunity he needed: to bridge this gap, Liam started organizing events as opportunities for networking among readers and in this way, giving them the opportunity to arrange meetings amongst themselves during the events. They soon discovered that one of the best filters for competitive startups was the fact that they had to participate in English. Naturally, any startup or participants interested in an international audience were willing to participate in English events.

    The Rise of SaaS: What You Need to Know

    During the conversation, Liam sheds light on the Software-as-a-Service (SaaS) model, explaining its fundamental principles. He emphasizes the importance of high gross margins in venture capital and how SaaS businesses excel in this regard. SaaS companies leverage predictability and recurring revenue streams, making them appealing to both investors and entrepreneurs. Understanding the SaaS playbook involves finding a niche, excelling in it, and delivering what customers are willing to pay for, all while ensuring they're delighted with the product. Liam's years of experience in the venture capital and SaaS space becomes apparent in how he details the perspective investors have in this domain. He shares insights for founders of SaaS startups to understand how to better capture investor interest.

    From Marketing to Revenue Strategy: The Transition at Scaleway

    Liam's career evolved from marketing into the role of Chief Revenue Officer (CRO) at Scaleway. He shares his perspective on marketing's role in revenue generation. Marketing, brand-building in particular, plays a vital role in driving organic demand generation, leading to lower customer acquisition costs for companies with strong brands. At Scaleway, this understanding allows the team to predictably forecast revenue and strategically plan product development.

    Facilitating Great Conversations: Event Organizers Take Note

    Liam's experience in organizing events highlight the value of facilitating meaningful conversations within the tech community. He emphasizes that events with a clear editorial focus, designed to foster engaging discussions, are the events that result in more lasting impacts. These conversations create valuable connections and contribute to the growth of the tech ecosystem, making them a crucial element of the industry.

    This conversation with Liam provides a glimpse into the dynamic and ever-evolving world of tech startups, the power of events, and the strategic insights needed to thrive in the SaaS landscape.

    Liam's journey from bus driver to tech influencer and CRO at Scaleway serves as a testament to the exciting opportunities that await those who embrace the tech scene with both passion and creativity.

    Speaking of events, Liam will be at Station F in Paris on November 17th for Scaleway's first ai-Pulse event; a one-day technical conference dedicated to AI innovation, research & implementation 😉

    Find Liam on:LinkedIn: liamboogarTwitter/X: @LiamBoogarFind Ben on:LinkedIn: bcostantiniTwitter/X: @bencostantini
  • HighlightsUnexpected Beginnings

    The first of its kind: a social platform taking NSFW content to a whole new level, was originally conceived in entirely humble beginnings. Cindy shares how she didn't initially set out to create a business like MakeLoveNotPorn (MLNP). As a woman who dates younger men, over time she began to realize a common theme: people find it difficult to talk openly about sex and their expectations around it. Moreover: the lack of this communication has negative consequences on relationship. These expectations are developed, in part, by the consumption of sexual content that is typically not representative of real world sex: pornography, an industry notoriously designed for male-centered pleasure and a poor representation of reality in the bedroom.

    Cindy decided to take action, launching a tiny website in 2009 that would eventually become a global social phenomenon. Her journey, initially unintentional, took a turn when she realized the profound social impact she could make.

    "When we don't talk openly and honestly about sex, porn becomes sex education by default, and not in a good way."

    Pioneering SexTech: Redefining an Industry

    Cindy shares how she is not just building a business; she's creating a whole new category— SexTech. By defining and championing SexTech, she paved the way for innovation and disruption in human sexual and intellectual experiences. Her efforts have turned SexTech into a recognized category, attracting investors who are now starting to understand its potential.

    "I've spent the past 14 years parallel pathing two things: working to build MakeLoveNotPorn and working to change the business and cultural context around it."

    Listening to her detail her mission is nothing less than awe-inspiring. It is rare to meet a person whose conviction is contagious, and you can hear in her voice and attitude about MLNP that her success is inevitable.

    The Battle to Survive: MakeLoveNotPorn's Resilience

    Cindy shares her 14-year battle to keep MakeLoveNotPorn alive and thriving. Unlike most tech startups, her platform faces numerous challenges, including funding restrictions, banking issues, and advertising bans due to the stigma around adult content. According to Cindy, "The very fact MakeLoveNotPorn survives as a business after 10 years is extraordinary." She emphasizes the miracle of MakeLoveNotPorn's ten-year survival on just $3 million of funding, and rightfully so. With very little opportunity in mainstream advertising, and with anything adult-content related being flagged on social media, scaling MLNP is an obstacle that Cindy is determined to overcome.

    Securing Investment in a Challenging Environment

    Not only is traditional advertising technology (AdTech) a barrier to marketing, but in the world of SexTech, finding investors who align with your vision is a unique challenge as well. Cindy explains that investors in this space often share a personal connection to the topic, making it challenging to target them effectively. She shares in detail her unconventional investor-finding strategy, using opportunities to speak at tech conferences worldwide to actively promote her mission. She recommends that founders willing to break barriers should start by speaking at events, applying to speak on their topics, and leveraging video content to build their reputation. In her words, "Put yourself out there all the time... you want the places that record speakers, put them online because you can then... attract people to go, 'Ooh, I love what they said. You know, I'd like some of that as well.'"

    The Future of MakeLoveNotPorn: Expanding Horizons

    Cindy's ambitious vision extends beyond MakeLoveNotPorn. She outlines three innovative products she aims to develop:

    First, MakeLoveNotPorn.academy, a comprehensive sex education platform for all ages, addressing the gap in quality sex education. Or, as Cindy puts it, the "Khan-academy" of SexEd.Second, Cindy shares about another first-of-its-kind product: Consensual, a secure sexting app designed to improve communication and consent in intimate relationships. She details the app in this episode, explaining how it is different to anything else on the market, designed with the user's privacy and consent at the heart of all NSWF interactions.Finally, "Here for the Ads," a revolutionary AdTech product that serves engaging ads people actively want to watch. As Cindy describes it, "These are ads for products designed to help us all in these most intimate areas we're we're all desperate for help with"

    Cindy Gallop's journey with MakeLoveNotPorn and her mission to redefine SexTech reveal the resilience and determination required to transform an industry. Her insights offer inspiration to founders facing unique challenges and a roadmap to success through innovation and perseverance. As the SexTech landscape evolves, we can expect to see MakeLoveNotPorn leading the way, revolutionizing how we think about and experience human intimacy. Creating an entirely new product category is not easy, and Cindy is an exemplary pioneer doing this exact work. Inspiring and motivating, her efforts are a fresh reminder to challenge the status quo.

    We'd do well to remember, as Cindy aptly puts it, when you want to build something that will change the world, you have to "Change the world to fit your vision, not the other way around."

    Find Cindy on:LinkedIn: cindygallopTwitter: @cindygallopInstagram: @cindygallop + @makelovenotpornSubstack: Dear CindyMedium: Make Love Not PornFind Ben on:LinkedIn: bcostantiniTwitter: @bencostantini