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On this TACoS Tuesday episode, Destaney Wishon shares expert Prime Day tips to help you target smarter, bid stronger, and maximize your ad spend during Amazon’s biggest sales event.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
What if your Amazon Prime Day PPC strategy could skyrocket your sales like never before? Join us for an enlightening TACoS Tuesday session with Destaney Wishon, CEO of btr media, as she unveils the secrets to making the most of this bustling shopping event. As Prime Day continues to gain traction akin to a national holiday, Destaney shares unique insights into consumer behavior, comparing it with other major shopping events such as Black Friday. Tune in to understand how deal-seeking tendencies and burgeoning search intentions can be your golden ticket to optimizing ad performance and capturing a broad audience.
Together, we dissect the art and science of Amazon PPC campaigns. Destaney takes us through the intricacies of advanced keyword targeting, emphasizing the power of long-tail keywords that drive higher conversion rates due to their specific search intent. Discover how diversifying your approach with various match types can set you apart from the competition, enhancing both impressions and bid management. Avoid common pitfalls by learning the importance of not over-relying on core terms, and instead, optimize your campaigns through comprehensive keyword research. It's time to rethink your strategy and master the tools at your disposal to enhance your brand's visibility.For those looking to maximize advertising efficiency during high-traffic times like Prime Day, this episode serves as your roadmap. Destaney explains the benefits of both automatic and manual targeting, offering tips for effective campaign management using tools like Helium 10 Ads. From search term report analysis to strategic budget management, you'll gain actionable insights to refine your approach. Whether you're a seasoned seller or just starting out, this conversation is packed with expert advice to ensure your Amazon advertising strategy is primed for success.
In episode 676 of the Serious Sellers Podcast, Shivali and Destaney discuss:
00:00 - Maximizing Amazon Ads for Prime Day03:34 - Prime Day's Impact on Amazon Customers06:22 - Advanced Amazon PPC Keyword Targeting09:18 - Customer Intent and Long Tail Keywords12:08 - Maximizing Amazon Advertising Efficiency and Performance19:11 - Amazon Search Query Performance Data20:10 - Optimizing Amazon Advertising for Prime22:49 - Optimizing Advertising for Prime Day27:36 - Amazon PPC Strategy for Prime Day27:58 - Advanced Prime Day Campaign Strategy30:18 - Advanced Audience Targeting and Rule-Based Bidding32:06 - Amazon Prime Day Advertising Strategies35:25 - Customizing Budgets for Prime Wee -
Amazon Prime Day 2025 dates are here! TikTok Shop's deal day. Temu is back shipping directly from China? And free AI workshop tickets at Helium 10 HQ. All on today’s Weekly Buzz.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Prime Day is back July 8-11, with double the days and millions of dealshttps://www.aboutamazon.com/news/retail/amazon-prime-day-2025-dateChinese-backed Temu resumes direct sales to US after Washington-Beijing trade trucehttps://www.scmp.com/tech/tech-war/article/3314334/chinese-backed-temu-resumes-direct-sales-us-after-washington-beijing-trade-truceTikTok Shop is where shoppers come to discoverhttps://newsroom.tiktok.com/en-us/tiktok-shop-is-where-shoppers-come-to-discoverHelium 10 just upgraded its Influencer Finder tool, making it easier than ever to discover Amazon and TikTok creators who’ve already made videos for products like yours. With new Chrome extension features and detailed influencer insights like email, video stats, and social links, you can now connect with relevant creators in minutes instead of hours.TikTok Rolls Out New Badges To Highlight Seller Performancehttps://www.socialmediatoday.com/news/tiktok-adds-more-seller-badges-highlight-customer-service-performance/750637/Helium 10’s Cerebro gives you unmatched visibility by showing keyword rankings across all seven Amazon search result pages—not just the top two or three like other tools. It also reveals where products appear in Amazon’s ad placements, helping you uncover competitor gaps, monitor fluctuations, and make smarter PPC decisions.
Resellers can now generate reviews with Amazon Vinehttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNjZKNlRDRzUyVVFDOVo4Roku And Amazon’s New Deal Will Target 80% Of US CTV-Watching Householdshttps://www.adexchanger.com/tv/roku-and-amazons-new-deal-will-target-80-of-us-ctv-watching-households/TikTok Shop to launch e-commerce service in Japan as soon as this monthhttps://www.japantimes.co.jp/business/2025/06/17/companies/tiktok-shop-japan/Amazon may be extending its Black Friday/Cyber Monday deals to a surprising 12-day window, from November 20th to December 1st, based on what's showing in Seller Central. Sellers should check their dashboards now to see if they qualify and can start scheduling deals for this extended event.Helium 10 is hosting a live, in-person Elite AI Workshop on June 26th at its Irvine, CA headquarters, featuring top experts like Ritu Java and Andrew Bell— Go to h10.me/q2workshop free tickets are available with code ELITE100. For virtual attendees, join the free TikTok Shop success webinar with Paul Harvey on June 25th at h10.me/ttwebinar, and don’t miss the AI Arsenal beginner workshop with Andrew Bell and Bradley Sutton on June 23rd at h10.me/aiwebinar.This episode is packed with actionable insights to keep you ahead in the fast-evolving world of e-commerce.
In this episode of the Weekly Buzz by Helium 10, Bradley covers:
00:50 - Prime Day 2025 Dates03:11 - Temu Shipping From China Again?06:19 - TikTok Shop Up 120%09:58 - Influencer Finder16:26 - New TikTok Badges17:59 - Training Tip of the Week21:59 - Vine For Resellers22:57 - Roku X Amazon25:17 - TikTok Japan25:37 - Amazon Black Friday Week?27:14 - Webinars/Workshops -
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In this episode, we talked to a seller who began as a newbie on Amazon, asking questions in the Helium 10 Facebook group way back in 2019, and is now on pace to make $3 million in sales this year.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
What if you could transform from a complete novice to a $3 million Amazon seller within a few years? Join us as Amina Solohova, a vibrant member of the Helium 10 members Facebook community, unveils her incredible journey from an international relations student in St Petersburg to a thriving entrepreneur navigating the bustling world of e-commerce. With stops in Thailand, Spain, and now Ireland, Amina shares how her relentless pursuit of a fulfilling career led her to Amazon, despite having no background in business. Listen to learn how community involvement and determination can propel you to unprecedented heights.
Amina’s story isn't just about selling products; it’s about mastering strategies and tools that ensure success in competitive markets. Together with her husband, she’s managed to maintain a healthy profit margin, even in Europe’s challenging market landscape. She opens up about the pivotal role Helium 10 has played in streamlining her operations and how they’ve effectively handled PPC and product design. Plus, she gives us a glimpse of her ambitious expansion plans, which include potential ventures onto platforms like TikTok Shop and launching in new markets across the US and Europe.
But that’s not all—experience the camaraderie and local flavor as Amina recounts hosting a memorable meetup with Irish sellers. As she anticipates breaking sales records and invites us to future discussions on her ongoing success, Amina’s insights become a beacon for aspiring Amazon sellers. This episode is not just a testament to innovation and resilience in e-commerce; it's an invitation to embrace the power of community and the endless possibilities it offers.
In episode 675 of the Serious Sellers Podcast, Bradley and Amina discuss:
00:00 - From Newbie to $3 Million Seller01:07 - Helium 10 Community Engagement Yields Amazon Success13:13 - Optimizing Amazon Sales and Strategies13:51 - Utilizing Facebook Groups for Amazon Sellers17:35 - Expanding Business to Europe and Online22:59 - Localizing Amazon Listings for Higher Conversion23:30 - Global Amazon Seller Strategies26:32 - Keywords in Amazon Sponsored Brand Targeting32:05 - Importance of Native-Sounding Listings34:17 - Ireland Meetup and Future Plans -
Learn how to convert your Amazon listings to TikTok Shop quickly, find influencers to promote your products, and fulfill TikTok Shop orders using Amazon MCF — all in just a few easy steps.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Curious about tapping into new markets without breaking a sweat? What if you could seamlessly expand your Amazon business onto TikTok Shop with minimal effort? We've got just the episode for you! Join us as we chat with Helium 10's Bradley Sutton, who unveils the secrets to effortlessly listing your Amazon products on TikTok. With these new suite of TikTok Shop tools for sellers, you can find and connect with influencers who can skyrocket your brand's visibility and manage order fulfillment through Amazon MCF, ensuring your TikTok Shop venture runs like a well-oiled machine.
This episode is your key to unlocking the potential of TikTok Shop by leveraging Helium 10's powerful suite of tools. We walk you through each step of setting up your TikTok Shop account, from signing up and connecting your token with Helium 10 to adapting your Amazon listings for TikTok's unique format. You’ll gain valuable insights into the nuances of listing migration, fulfillment options, and product compliance requirements. Whether you're on the starter plan or a seasoned seller, our conversation promises a ton of strategies to help you optimize your product listings for maximum profitability.
But that's not all! Discover how to find and collaborate with influencers whose audiences align perfectly with your niche market. Whether your products cater to spooky-themed enthusiasts or a more general crowd, Helium 10’s TikTok Influencer Finder tool will help you build successful partnerships with influencers, maximizing your outreach and sales. Plus, learn how to map your TikTok products to Amazon FBA SKUs, ensuring a seamless multi-channel fulfillment process. Bradley also shares tips on syncing inventory and managing orders efficiently, paving the way for a smooth and profitable expansion onto TikTok Shop. Don’t miss this opportunity to broaden your e-commerce reach and enhance your brand’s presence on one of the world’s most engaging platforms!Thinking about selling on TikTok Shop—or maybe you are already in it and ready to scale? Unlock all of Helium 10’s brand-new TikTok Shop tools with our Diamond plan—everything from bulk Amazon to TikTok listing conversions to instant Amazon MCF fulfillment. Best of all? You use the discount code TT10 to get 10% off Diamond for 6 months — even if you've used a coupon before. So go ahead and upgrade and let Helium 10 do the heavy lifting so you can focus on what really matters. For more info on our new TikTok shop offerings, visit h10.me/tiktok.
In episode 674 of the Serious Sellers Podcast, Bradley discusses:
00:35 - Seller Strategy Masterclass for TikTok Shop Tools01:48 - How to Learn How to Sell on TikTok Shop04:12 - How to Check TikTok Shop Profitability of Your Amazon Products06:52 - How to Connect Your TikTok Shop Token to Helium 1010:30 - How to Convert Your Amazon Listings in Seconds to TikTok Shop16:41 - How to Find and Message TikTok Influencers27:22 - How to Map Your TikTok Products to Amazon FBA SKUs36:25 - How to Use Amazon MCF to Fulfill TikTok Shop Orders -
Amazon sunsets Posts, Temu’s U.S. traffic drops 48% post-tariff shift, Walmart fee waived for MCF, and new Ads tool. These and more buzzing news on this week's episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.The Posts API will be discontinued as of June 3, 2025https://advertising.amazon.com/API/docs/en-us/release-notes/index#posts-are-deprecated-as-of-june-3-2025
Create up to 100 coupons at once with new bulk upload featurehttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUlc5Q0FTQjZGUVVVUjk1
Set automated ad rules in Ads by Helium 10 based on inventory levels—pause, bid adjust, or trigger actions as stock changes.
Floor loaded shipping now available for Amazon Partnered Carrier programhttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHOUtGQlk0WUxITEI3Uk1B
Surcharge waived for use of alternative carriers to fulfill Walmart ordershttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSFYzUEtXODg5Q0NMWURE
Helium 10’s Keyword Tracker with Boost lets you track keyword rankings hourly—24 times a day—for real-time insights across browsing conditions.
Temu sees 48% drop in US users after de minimis loophole endshttps://www.usatoday.com/story/money/retail/2025/06/04/temu-user-base-plunges-tariffs/84028372007/
Prepping for Prime Day 2025? Don’t miss our complete Prime Day checklist—stay organized and boost your momentum! Go to h10.me/primedaychecklist
In this episode of the Weekly Buzz by Helium 10, Shivali covers:
00:46 - Bye Amazon Posts01:57 - Bulk Coupon Upload02:42 - PPC Inventory Rule08:38 - No Pallet? No Problem09:38 - Walmart Fee Waived10:35 - Hourly Keyword Tracking13:19 - Temu Traffic Drops 48%14:27 - EU Battery Ban Incoming15:58 - Prime Day Checklist -
In this episode, we're talking to one of the TikTok Shop sellers who has probably been one of the most successful with TikTok Shop live selling. He has sold millions on the platform!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Can you imagine turning your side hustle into a million-dollar success story on TikTok Shop? Discover the inspiring journey of Jared Mortensen, Founder & Chief Designer of Real Men Apparel Company, a former aerospace industry professional turned e-commerce powerhouse. With a background in finance and engineering, Jared's story takes us from his Southern Utah roots to working with industry giants like Boeing and Spirit Aerosystems, before making a pivotal shift into the world of e-commerce. It's a transformation fueled by innovation and learning, as he shares the early challenges and ultimate triumphs of launching his own business on TikTok Shop.Navigate the ups and downs of starting an e-commerce business, as we explore Jared's initial foray into Amazon selling and his eventual pivot to TikTok live streaming. He candidly shares the hurdles of cash flow issues and overstocking, which led to his revolutionary approach to live selling. Just before Black Friday 2023, Jared's live streaming strategy exploded, generating nearly $2 million in revenue. He uncovers the impactful role live commerce plays in the digital marketplace, inspired by its booming success in China, and the remarkable achievement of selling 12,000 units in a single hour.Unpack the tactics and strategies that make TikTok live sales a game-changer in today's e-commerce environment. Jared offers valuable insights into creating engaging content and the importance of maintaining authenticity without striving for perfection. With practical advice on setting up streams and connecting with audiences, he emphasizes the power of affiliate outreach and consistent experimentation. Learn from his experiences and those of brands like Real Men Apparel, who leverage TikTok live selling to build a devoted fan base and redefine success beyond platforms like Amazon. Join us as we explore the evolving landscape of e-commerce and the limitless potential of TikTok.Thinking about selling on TikTok Shop—or maybe you are already in it and ready to scale? Unlock all of Helium 10’s brand-new TikTok Shop tools with our Diamond plan—everything from bulk Amazon to TikTok listing conversions to instant Amazon MCF fulfillment. Best of all? You use the discount code TT10 to get 10% off Diamond for 6 months — even if you've used a coupon before. So go ahead and upgrade and let Helium 10 do the heavy lifting so you can focus on what really matters. For more info on our new TikTok shop offerings, visit h10.me/tiktok.
In episode 672 of the Serious Sellers Podcast, Bradley and Jared discuss:
00:00 - TikTok Shop Seller's Success Story07:28 - Product Launch Success and Market Confidence10:23 - Successful Amazon Business Growth and Marketing 14:52 - TikTok Shop Live Sales Strategies19:56 - Trends in Handwritten Content Marketing 23:25 - Demonstrating Products With POV Shots26:28 - TikTok Live Streaming Strategies29:40 - Creating Content for Live Streams32:50 - Maximizing TikTok Engagement Through Content Volume -
Helium 10 just launched an entire suite of tools for TikTok Shop, Prime exclusive discounts, and how TikTok wants to be your next bookstore. These and more buzzing news on this week's episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Submit Prime-Exclusive Price Discounts for Amazon’s Prime Day 2025https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0FMQkJBTUg2UVlZSE1ITikTok Shop Wants to Be Your New Favorite Bookstorehttps://www.insidehook.com/books/tiktok-shop-your-new-favorite-bookstoreTikTok Introduces AI-Powered Seller Assistant to Streamline In-App Shoppinghttps://influencermarketinghub.com/tiktok-ai-powered-seller-assistant-in-app-shopping/Our conversation takes a deep dive into the practical aspects of using AI-powered tools to transform your Amazon listings for TikTok Shop. We guide you through the user-friendly process of converting listings, selecting products, and setting up multi-channel fulfillment to ensure smooth operations. By connecting your Amazon inventory to TikTok Shop, sellers can optimize their formatting and streamline their expansion on this dynamic platform with confidence.
In the quest to amplify your product's reach, harness the power of TikTok influencers with Helium 10's latest tool. Learn how to manage your inventory effectively to ride the wave of viral success and use AI features to identify influencers who best match your brand's needs. Finally, we spotlight the significant role of keyword rankings in driving sales, using real-world examples to show how strategic optimization through Helium 10's Cerebro tool can lead to improved business decisions. Join us as we explore these transformative strategies and the new Helium 10 TikTok suite of tools to elevate your e-commerce game.Ready to get started using these powerful tools for TikTok Shop? Get 10% off on the Helium 10 Diamond Plan for 6 months, use this special discount code TT10
In this episode of the Weekly Buzz by Helium 10, Bradley covers:
01:18 - Prime Day Discounts03:06 - TikTok Bookstore?04:42 - AI Seller Assistant07:19 - TikTok Shop Course09:18 - TikTok Profitability Calculator11:00 - Connect Your TT Account12:12 - Bulk Convert to TT Shop15:17 - Connect MCF to TT Shop17:23 - TikTok Influencer Finder Tool for Sellers22:46 - Sales Fluctuations? Find out Why -
Learn how to protect your Amazon and E-commerce business from tariff risks as top experts share strategies for long-term success in tariffs, sourcing, and shipping on this episode.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
What if navigating the complex world of tariffs could become your competitive advantage? Join Carrie Miller as she hosts industry veterans Steve Simonson, Chad Rubin of Profasee, Burak Yolga of Forceget, and Rob Hahn from Pattern share invaluable strategies for Amazon businesses grappling with the ongoing challenges of tariffs. We tackle the pressing issues of adapting sourcing practices, ensuring supply chain visibility, and building resilient operations amidst political and economic changes. Whether it's mitigating tariff impacts or exploring new sourcing opportunities, our experts equip you with the tools to thrive in an ever-shifting global market.
This conversation takes a deep dive into the art of negotiation with suppliers. Discover the power of clarity and specificity in agreements, and learn how persistence can lead to advantageous deals. We also explore the concept of Delivered Duty Paid (DDP) importing, weighing its convenience against potential risks. Building long-term, cooperative relationships with suppliers is crucial, and our discussion highlights strategies to ensure mutual benefits in dynamic environments. Additionally, we delve into the intricacies of international trade, examining the shift from China to other manufacturing hubs like Vietnam and Mexico.
As we explore global manufacturing diversification, we emphasize the need for strategic, long-term planning in response to geopolitical and economic disruptions. From the challenges of relocating production to understanding HTS codes and tariffs, we offer actionable insights for setting up your business for success. Our discussion also touches on the nuances of bonded warehouses and free trade zones, providing guidance on optimizing costs and cash flow. Tune in to gain practical advice on maneuvering through the complexities of the global trade landscape and ensuring your business remains resilient and future-ready.
In episode 670 of the Serious Sellers Podcast, Carrie, Burak, Chad, Rob and Steve discuss:
00:01 - Navigating Tariffs for Long-Term Success05:23 - Brands' Pricing and Supply Chain Strategies09:06 - Amazon Pricing Strategy Considerations11:09 - Negotiating Terms and DDP Importing14:12 - Navigating Tariffs and Import Strategies16:35 - Navigating Tariffs in E-Commerce Space19:43 - Navigating Supplier Pricing and Taxes23:36 - Understanding Bonded Warehouses and FTZs25:15 - Importance of Shipping and Invoicing Carefully30:03 - Global Manufacturing Diversification Trends30:30 - Exploring Opportunities and Managing Volatility33:12 - Trade-Offs and Market Targeting Strategy35:24 - Global Manufacturing and Tariff Strategies38:51 - Navigating Tariffs and Economic Trends -
A big Walmart policy change might have made it easier for you to start selling on the platform. Amazon cut sellers’ FBA capacity limits again, and Helium 10 launches a new TikTok influencer finder tool. These and more buzzing stories in this episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Big Amazon Walmart Policy Shifthttps://marketplacelearn.walmart.com/guides/Policies%20&%20standards/Shipping%20&%20fulfillment/Shipping-and-fulfillment-policyAmazon Ads Summit: Prep for Prime Dayhttps://h10.me/primeadsNike to return to Amazon, raise priceshttps://www.retaildive.com/news/nike-amazon-marketplace-raising-footwear-prices-tariffs/748986/Helium 10 launched the Expansion Ticket course inside Freedom Ticket to all members to help sellers expand to global Amazon marketplaces with guidance from Avask experts.FBA Capacity Changehttps://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?ref_=xx_invplan_dnav_xxHelium 10 just launched the new TikTok Influencer Finder tool, which allows users to bulk search and message influencers for TikTok Shop collaborations!Sponsored ads and Stores launch in Irelandhttps://advertising.amazon.com/en-us/resources/whats-new/sponsored-ads-and-stores-launch-in-ireland/Helium 10 Size Tier Alerts Featurehttps://youtu.be/0zKf-czW2q8?si=ls9ZzCvXFz2NqKXE&t=2028Helium 10’s Alerts tool can flag products close to a lower Amazon size tier. Bradley saved $5,625 by shrinking packaging and reducing FBA fees by $3.75/unit.Amazon FBA $4 billion investment in rural deliveryhttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUTNXUDNMSkFBQVU1S01XJoin us as we explore these dynamic shifts in the e-commerce landscape and equip you with strategies to stay ahead of the curve.
In this episode of the Weekly Buzz by Helium 10, Bradley covers:
00:45 - Big Amazon Walmart Policy Shift03:23 - Prime Day Ads Prep03:59 - Nike Back on Amazon05:22 - Expansion Ticket07:26 - FBA Capacity Change09:06 - Influencer Finder12:56 - Ireland Sponsored Ads13:34 - Size Tier Alerts17:32 - FBA Rural Delivery19:16 - Estonia Event -
In part two of our Seller Strategy Masterclass, discover how to use Helium 10’s Chrome Extension to uncover Amazon sales data, find product opportunities, and dramatically cut FBA costs—all with just a few clicks.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Join Shivali Patel as we continue our Seller Strategy Masterclass, where we focus on the power of the Helium 10 Chrome Extension for Amazon, Walmart, and TikTok Shop sellers. In this episode, Shivali explores how to harness this tool to estimate product sales, locate Alibaba suppliers, and optimize packaging to reduce costs. By highlighting lesser-known features like child-level variation sales and seller location insights, she offers guidance on leveraging these tools to gain a competitive edge. We'll also discuss the Amazon search bar as a product research strategy, utilizing long-tail keyword suggestions, title density analysis, and the significance of Amazon's related searches. Plus, Shivali introduces the Smart Complete feature, which offers fresh keyword suggestions from real user data. It provides new opportunities for sellers to enhance their product research and discover new niches in the Amazon marketplace.
Listen in as we explore advanced product research techniques with the Xray tool from the Helium 10 Chrome extension. We’ll show you how to use it beyond the typical search results page, applying it to Amazon's best sellers page and seller storefronts to validate product demand efficiently. We'll examine key metrics like seller location, listing age, and fulfillment type to assess market competitiveness and opportunities. By customizing product opportunity criteria with the two-factor success score, you'll learn how to evaluate niches efficiently. We also focus on understanding the intersecting factors influencing profitability in Amazon selling, like price and FBA fees, while exploring strategies to detect review manipulation. Whether you're a seasoned seller or just starting, this episode is packed with strategies to optimize your E-commerce business.
In episode 668 of the Serious Sellers Podcast, Shivali talks about:
00:00 - Amazon Sales Strategy the Helium 10 Chrome Extension08:11 - Real-Time Keyword Validation and Product Idea Generation11:00 - Maximizing Amazon Keyword Data With Helium 10 Xray Keywords12:18 - Advanced Product Research Techniques16:39 - Efficient Product Opportunity Qualification Strategy23:48 - Importance of Product Dimensions for Profits23:52 - Amazon Product Profit Analysis27:16 - Assessing Review Manipulation Risk Factors -
Amazon's new small business report reveals exactly how the marketplace is doing for independent sellers, TikTok users reveal who's really shopping on TikTok Shop, and Amazon is issuing surprise refunds dating back to 2018. These and more buzzing news on this episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.New Amazon report shows small businesses have created millions of US jobs and built thriving communitieshttps://www.aboutamazon.com/news/small-business/amazon-2024-small-business-empowerment-reportAre US TikTok users turning to TikTok Shop?https://business.yougov.com/content/52193-are-us-tiktok-users-turning-to-tiktok-shopGot a Surprise Amazon Refund? We Now Know Whyhttps://www.pcmag.com/news/got-a-surprise-amazon-refund-we-now-know-whyEU plans 2 euro fee for low-value parcels in setback for Shein, Temuhttps://www.reuters.com/business/retail-consumer/eu-eyes-2-euro-handling-fee-online-parcels-customs-reform-2025-05-21/Shopify launches AI tool that builds complete online stores from keywordshttps://www.reuters.com/business/shopify-launches-ai-tool-that-builds-complete-online-stores-keywords-2025-05-21/Boost sales with Memorial Day Outlet merchandisinghttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHMjlOQ1RLUUIyVEZFSzJQManage shipments easier with new Send to Amazon featureshttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSEFZSzlLRkszTFI5S0hGChange to Buyer-Seller Messaging optionshttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNENSQUpOSzJENkQ0VFJOFor our new feature alerts, Helium 10 has introduced a powerful update to its Helium 10 Ads Campaign Builder, now supporting Sponsored Display Audience Targeting with options to optimize for impressions, visits, or conversions, along with expanded audience targeting and multiple ad formats, including video. Additionally, the revamped Ads Academy. Hosted by Bradley Sutton and Destaney Wishon, offers a comprehensive, beginner-to-advanced course on Amazon advertising, accessible to all Helium 10 paid subscribers.This week's strategy highlights how sellers can use Helium 10’s Search Query Performance Analyzer tool to identify every keyword that generated a sale over a specific period directly from Amazon data. Unlike Amazon Seller Central, this tool allows for efficient filtering by product, keyword, and time frame, offering a faster, clearer view of what’s truly driving sales. As we wrap up this episode, we invite you to stay tuned for the latest trends shaping the e-commerce landscape, equipping you to thrive in a rapidly evolving market.
In this episode of the Weekly Buzz by Helium 10, Shivali covers:
00:50 - $2.5 Trillion Milestone02:52 - TikTok Shop Truth05:23 - Refunds from 201806:52 - EU Hits Back08:50 - Shopify Builds Stores10:08 - Amazon Adds Audio12:08 - Homepage Outlet Push13:34 - Send-to-Amazon Updates14:50 - Message Marked Gone15:38 - Helium 10 New Feature Alerts18:29 - Training Tip: Search Query Analyzer by Helium 10 -
In this episode, we're talking to a seller who sold over $100 million on Amazon about why tariffs haven't affected him at all, what's more important to him than initial reviews, and more!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Meet Neeme Rõõs, a trailblazing Amazon seller hailing from Estonia, who shares his fascinating journey from a childhood in the Soviet Union to becoming a heavyweight in the Amazon-selling arena. Neeme opens up about his transition from managing thousands of affiliate websites to launching a successful private label venture on Amazon. With over $100 million in sales under his belt, Neeme provides invaluable insights into how he achieved early victories with essential oils and navigated the dynamic shifts in the e-commerce landscape to keep his business thriving.
The episode dives into the nitty-gritty of operating a successful Amazon business amid rising fees and advertising costs. Neeme reveals his strategies to focus on product quality and customer satisfaction, even as the e-commerce arena becomes more competitive. We discuss the benefits of manufacturing in the U.S. for brands in the beauty and health sectors, a choice that has helped Neeme's business sidestep adverse tariffs and supply chain hiccups. Learn about the meticulous crafting of unique products and algorithm-friendly listings that capture customer attention and stand out in the marketplace.
In an enlightening conversation on market strategies, Neeme emphasizes the role of customer feedback and keyword optimization in product launches. We explore how securing initial reviews and targeting specific keywords attract informed buyers and reduce negative feedback. This episode also highlights tools like Helium 10 Audience, powered by PickFu, and Market Tracker which aid in optimizing product listings and understanding market share. As a final treat, we offer a glimpse into an upcoming Amazon seller conference in Estonia, Ambizion, showcasing the immense value of connecting with peers and exploring Estonia’s vibrant history and culinary delights. Use code HELIUM10 to get 100€ off your tickets!
In episode 666 of the Serious Sellers Podcast, Bradley and Neeme discuss:
00:00 - E-Commerce Success and Expansion Strategies01:00 - Impact of Tariffs on Amazon Sales07:19 - Amazon Sales Growth in EU and Amazon US Expansion13:33 - Amazon Business Strategy Success Factors15:35 - Long-Term Product Strategy Approach19:09 - Impact of Tariffs on Competitors21:41 - Product Feedback and Keyword Optimization26:09 - Slow and Steady Growth Strategy28:46 - Catch Bradley at the Ambizion Event32:41 - Market Share Strategy and Estonia Travel34:48 - Helium 10 Market Tracker -
China tariffs were slashed—but what about de minimis? Plus, how to fulfill Amazon Ireland orders without local inventory. All this and more on today’s Weekly Buzz episode!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.U.S. and China Agree on Tariff Pause in Major Trade War Rollbackhttps://time.com/7284765/us-china-trade-war-pause/US slashes 'de minimis' tariff on small China parcels to 54%https://finance.yahoo.com/news/us-cut-minimis-tariff-china-051520824.htmlUS-China trade reprieve buys Shein and Temu time to restock US inventoryhttps://www.reuters.com/world/china/ecommerce-packages-left-out-us-china-tariff-reprieve-2025-05-12/TikTok Shop brings pre-owned to continental Europehttps://ecommercenews.eu/tiktok-shop-brings-pre-owned-to-continental-europe/Amazon Remote Fulfilment with FBA is now available from UK to Irelandhttps://channelx.world/2025/05/amazon-remote-fulfilment-with-fba-is-now-available-from-uk-to-ireland/Upcoming changes to Seller Fulfilled Primehttps://sellercentral.amazon.com/help/hub/reference/GXCRLXHNJNPE2DHMAmazon Fee adjustments for partnered carrier shipment measurementshttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUjlRUFJDQ1FNN1o4V1c3Amazon signs up FedEx for residential deliverieshttps://finance.yahoo.com/news/amazon-strikes-partnership-fedex-ups-204255139.htmlAmazon Drops 3 New CTV Ad Formats Ahead of Its Upfront Presentationhttps://www.adweek.com/commerce/amazon-drops-3-new-ctv-ad-formats-ahead-of-its-upfront-presentation/Catch Bradley at the following events:
Worldef Istanbul 2025 - https://h10.me/istanbulAmazon Ads Korea Event - https://h10.me/adskoreaTech Partner Day Tokyo 2025 - https://h10.me/tokyo -
Amazon shares how its SIPP program helps sellers cut FBA fees and boost sustainability through more innovative packaging. Learn how to save costs and improve customer experience.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Join us for an insightful discussion on Amazon's Ships in Product Packaging (SIPP) program, where we explore the intersection of cost efficiency and environmental sustainability. Our special guest, Kirsten Freiheit, who leads the North American Division for Selling Partner Engagement for Sustainable Packaging at Amazon, shares her expertise and passion for innovative packaging solutions. Listen in as we discuss how the SIPP program not only helps sellers reduce fees by optimizing packaging but also enhances brand value and aligns with Amazon's goals of fast, efficient, and environmentally conscious delivery.
Discover the sustainability benefits of Amazon's SIPP program as we highlight its positive impact on sellers and customers. Brands like Cool Life are leveraging sustainable practices to boost sales. Kirsten shares creative examples of custom packaging, such as reversible boxes and cat playhouses, that enhance the customer experience. We also discuss the program's success in reducing packaging waste and eliminating single-use plastics, which represents a significant step towards combining sustainability with efficient brand representation.
Streamlining enrollments in the SIPP program is another key topic, focusing on enhancing the Seller Central portal through product family groupings and portfolio analysis. Kirsten explains how these tools simplify the process of managing ASINs, making it easier for sellers to participate in the program. We also touch on testing requirements for e-commerce fulfillment and the importance of securing packaging to prevent damage. This conversation underscores the SIPP program's role in fostering innovation and excellence in sustainable packaging, all while maintaining a strong connection to Amazon's broader mission.Learn More About Amazon’s Ships in Product Packaging Program:
Amazon Packaging: https://www.amazon-packaging.com/sellersSeller Central SIPP enrollment page: https://sellercentral.amazon.com/sipp-enrollmentIn episode 664 of the Serious Sellers Podcast, Bradley and Kirsten discuss:
00:00 - Amazon's SIPP Program01:53 - Amazon Background and Sustainable Packaging Program07:15 - What is the Ships in Product Packaging Program by Amazon?13:51 - Sustainability Benefits of SIPP17:00 - Innovative Packaging Enhances Customer Experience19:33 - Enhancements and Benefits of this Program20:06 - Streamlining Enrollments in the SIPP Program27:53 - Amazon's Sustainable Cost-Saving Program -
Temu is halting shipments from China and Amazon is reporting on pricing changes on the platform due to the tariffs. This and more on this week's episode of the Weekly Buzz!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Temu halts shipments from China to US, shifts to selling from American warehouseshttps://www.usatoday.com/story/money/2025/05/05/temu-us-china-shipments/83456690007/Shein, Temu ramp up advertising in UK and France as US tariffs hithttps://www.reuters.com/business/media-telecom/shein-temu-ramp-up-advertising-uk-france-us-tariffs-hit-2025-05-05/Amazon addresses tariffs, fulfillment as it reports Q1 sales growthhttps://www.digitalcommerce360.com/article/amazon-sales/Introducing Amazon Haul – thousands of products for £20 or less, with the majority under £10https://www.aboutamazon.co.uk/news/retail/amazon-haul-uk-affordable-productsTikTok Shares Data on IP Detection and Shopping Safetyhttps://www.socialmediatoday.com/news/tiktok-shopping-safety-ip-protection-report/747077/How to use Prime Video’s new 'Shop the Show' feature to discover products from your favorite series, movies, and live sportshttps://www.aboutamazon.com/news/entertainment/shop-the-show-mobile-shopping-prime-videoGenerate brand names with Amazon’s new AI toolhttps://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSDVDRVVaNllNSDJWUlRaRoad to Walmart’s Open Call 2025https://corporate.walmart.com/suppliers/investing-in-american-jobs/events/annual-open-call/open-call-2025his episode is packed with actionable insights, including Helium 10 training tips from Bradley and Shivali. Plus, we present our all-new tariff hub—a one-stop resource for navigating the complexities of international trade. Whether you're an e-commerce veteran or a newcomer, these updates are invaluable in shaping your strategy. Tune in for an engaging session packed with strategic insights and valuable updates for sellers at every level in the e-commerce world.
In this episode of the Weekly Buzz by Helium 10, Carrie covers:
00:50 - Temu Halts Shipments from China03:50 - Shein and Temu Increase EU Advertising05:47 - Amazon Reports Tariff Impact08:45 - Amazon Haul UK09:40 - TikTok Protecting IP11:37 - Amazon Shop the Show13:08 - New Amazon AI Tool13:57 - Road to Open Call15:43 - Training Tip #1: Child ASIN Sales Estimates17:52 - Training Tip #2: Filter Amazon Brand Analytics Keywords20:46 - Helium 10 Tariff Hub - h10.me/tariffhub -
This episode is part one of this two-part seller strategy masterclass that shows how to find product opportunities, keyword research, and spy on competitors using Helium 10’s Chrome Extension.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Could the Helium 10 Chrome Extension be the secret weapon in your Amazon selling arsenal? In this episode, Carrie Miller joins us to unveil the transformative potential of this powerful tool for sellers at every level. With features like the Xray tool and ASIN Grabber, you can discover how to analyze sales, target PPC campaigns, and track competitor inventory with ease. Carrie shares her expertise, shedding light on identifying product opportunities and gaining insights into competitor strategies across platforms such as Amazon, eBay, Etsy, and Shopify.
Explore advanced strategies for product analysis and competition monitoring with us. Learn how to leverage competitor inventory levels and keyword density analysis to uncover gaps in the market and optimize your product listings. We dive into the significance of understanding product variations, seller strategies, and fulfillment methods to enhance your marketplace positioning. Plus, we provide practical advice on utilizing tools like Helium 10 Alerts to stay ahead of the competition and maximize profitability.
Our conversation also highlights the importance of optimizing product packaging, especially for those using Fulfillment by Amazon (FBA). Discover how small changes in packaging dimensions can significantly impact your profit margins and learn how to assess costs accurately using the Profitability Calculator. Whether you're a beginner or an advanced seller, this Helium 10 Chrome Extension masterclass offers invaluable insights into boosting your sales, optimizing advertising efforts, and much more. Don't miss the opportunity to elevate your Amazon business with these strategic tools and techniques.
In episode 662 of the Serious Sellers Podcast, Carrie talks about:
00:00 - Seller Strategy Masterclass on Helium 10 Chrome Extension00:29 - Leveraging Amazon With Chrome Extension04:39 - Supplier Finder Chrome Extension Analysis07:34 - Analyzing Product Demand and Competition12:25 - Marketplace Analysis for Amazon Listings15:06 - Product Analysis Strategies for Amazon19:46 - Pricing History and Stock Monitoring22:18 - Maximizing Profitability Through Packaging23:44 - Amazon Profitability Calculator for TikTok Shop28:58 - Product Bundle Strategy for Increased Sales31:25 - Chrome Extension Masterclass Part Two -
You might not be able to send inventory to FBA next month. Tariff surcharges could appear on Amazon listings, and TikTok Shop expands again. All this buzzing news and more!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Amazon Slashes Your FBA Capacity!https://sellercentral.amazon.com/inventory-storage/storage-request/limit-increaseCreate deals for Amazon Pet Dayhttps://sell.amazon.com/blog/announcements/pet-dayAmazon denies plans to list tariff prices after President Trump calls Jeff Bezos to objecthttps://www.usatoday.com/story/news/politics/2025/04/29/amazon-tariff-costs-trump-white-house/83340801007/Grow With US: How Walmart's New Program Aims To Help Small Businesses Go Bighttps://corporate.walmart.com/news/2025/04/29/grow-with-us-how-walmarts-new-program-aims-to-help-small-businesses-go-bigFrance urges fees on cheap e-commerce parcels in EUhttps://uk.finance.yahoo.com/news/france-urges-fees-cheap-e-121540875.htmlWalmart to Offer 3-Hour Delivery to 95% of Americanshttps://www.pymnts.com/walmart/2025/walmart-to-offer-3-hour-delivery-to-95percent-of-americans/Exclusive: Some Amazon sellers are pulling out of Prime Day amid Trump tariffshttps://www.reuters.com/business/retail-consumer/some-amazon-sellers-are-pulling-out-prime-day-amid-trump-tariffs-2025-04-28/Walmart, Target resume business with some Chinese factories after tariff-related halt, suppliers sayhttps://edition.cnn.com/2025/04/29/business/walmart-target-chinese-orders-tariffs-hnk-intl/index.htmlTikTok to enter Japan's e-commerce industry, Nikkei reportshttps://www.reuters.com/world/china/tiktok-enter-japan-e-commerce-nikkei-reports-2025-04-26/Did you know Helium 10 has a forum? While our Facebook group gets more traffic, we want to grow the forum community too! It’s a great place to ask questions and join discussions about e-commerce, Amazon strategies, and more. Remember, it’s not for Helium 10 customer support—that's available 24/7 through our website. To participate, sign in to your Helium 10 account and head to forum.helium10.com.Helium 10 has rolled out several powerful new features this week, starting with the brand-new Tariff Analyzer tool in Profits. This feature gives sellers a detailed breakdown of how tariffs impact their net profits on a product-by-product basis. By inputting the country of origin and cost of goods sold (COGS), users can instantly see pre- and post-tariff profit margins, estimate the price adjustments needed to maintain margins, and even compare how switching manufacturing to another country, like Vietnam or Uzbekistan, might improve profitability. It's a game-changing tool for sellers looking to stay agile amid rising import costs.Another major upgrade is the expansion of Managed Refund Services, now available to both Platinum and Diamond users. Previously reserved for Diamond subscribers, this service helps Amazon sellers recover funds owed by Amazon due to lost, damaged, or mishandled inventory. Helium 10’s team handles the tedious claims process, scanning accounts, filing cases, and staying compliant with Amazon’s policies. Sellers only pay a small percentage of successfully recovered funds, making it a zero-risk way to reclaim potentially thousands in lost revenue. On top of that, Helium 10 has added support for Cerebro and Magnet in the Amazon Saudi Arabia marketplace, with built-in translation tools to help sellers understand foreign-language keywords and rank data, opening up new international expansion opportunities easily. Tune in for a wealth of knowledge and strategies to keep your Amazon business thriving.
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Learn how leveraging Amazon’s Search Query Performance data and strategic split testing can drive more sales and potentially earn you thousands in additional revenue.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
What if a slight tweak could skyrocket your Amazon sales? Join us as we unpack the transformative potential of Amazon's Search Query Performance data with our special guest, Destaney Wishon of BTRmedia. Together, we shed light on the often-overlooked metrics like conversion and click-through rates (CTR) that can dramatically boost revenue when optimized. Picture this: a mere 4% increase in conversion rate translates into an additional $1,200 in sales for a $30 product. These insights are as vital as traditional PPC, keyword research, and AI advancements in scaling your Amazon-selling success.
Ever wondered how powerful your product images can be in driving sales? We dissect a fascinating case study on a hemp pain cream to reveal how various images impact click rates. By leveraging tools like Helium 10 Audience, powered by PickFu, we gather audience feedback and discuss the importance of regularly updating images to cater to the preferences of specific customer segments. The results highlight the critical role of understanding your target audience and tailoring product presentations to meet their needs for improved market performance.
Unlock the secrets of optimizing your product's visibility with search query analysis, even if you don’t have access to advanced tools like Helium 10’s Search Query Analyzer tool. We guide you through using Amazon's Seller Central to access valuable sales data and discuss strategic optimization of keywords and conversion rates. A real-life example illustrates how focusing on specific keywords, such as "CBD roll on," and boosting ad placements can increase sales. By understanding the relationship between organic rankings and ads, you can make informed decisions that enhance your product's profitability.
In episode 660 of the Serious Sellers Podcast, Bradley and Destaney discuss:
00:00 - Leveraging Amazon Data for Sales Growth00:29 - Amazon Search Query Performance Strategy06:45 - Optimizing Amazon Images for Increased Sales08:01 - Impact of Listing Images on Conversion Rate11:26 - Search Query Performance and Product Optimization11:50 - Analyzing Amazon Data for Optimization15:06 - Helium 10 Search Query Analyzer Tool19:55 - Amazon Search Data Insights23:19 - Maximizing Amazon Search Query Data25:00 - Search Grid Performances30:14 - Keyword Rankings and Sales Optimization33:03 - Improving Sales Through Search Query Analysis35:40 - The Power of Organic Ranking38:51 - Enhancing Product Images for Sales -
Temu & Shein hike prices on April 25. Amazon 1P offers more to tariff-hit vendors. TikTok Shop sales dip in US before the de minimis loophole ends. All this and more on this week’s Weekly Buzz!
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Temu and Shein are increasing prices starting April 25: Here's what shoppers should knowhttps://www.usatoday.com/story/money/2025/04/21/temu-shein-prices-tariffs/83194905007/Amazon makes urgent move to avoid US-China trade war impacthttps://www.thestreet.com/retail/amazon-makes-urgent-move-to-avoid-us-china-trade-war-impactTikTok Shop’s sales in US plunge as Trump’s tariffs hit Chinese importshttps://www.msn.com/en-xl/news/other/tiktok-shop-s-sales-in-us-plunge-as-trump-s-tariffs-hit-chinese-imports/ar-AA1D3hzzOpenAI and Shopify poised for partnership as ChatGPT adds in-chat shoppinghttps://www.testingcatalog.com/openai-and-shopify-poised-for-partnership-as-chatgpt-adds-in-chat-shopping/Walmart makes nationwide delivery changehttps://www.al.com/news/2025/04/walmart-makes-nationwide-delivery-change.htmlAmazon 2025 Force for Good application is open!https://sell.amazon.com/blog/force-for-goodMaximize Impact with Amazon DSP bid adjustmentshttps://advertising.amazon.com/en-us/resources/whats-new/maximize-impact-with-amazon-dsp-bid-adjustments/Cargo freight forwarding services made easy with Amazon Freighthttps://www.aboutamazon.eu/news/transportation/cargo-freight-forwarding-services-made-easy-with-amazon-freightLastly, we deep dive into tools that could redefine your selling strategy. Meet the Influencer Finder, a groundbreaking feature for Helium 10 users, simplifying how sellers can discover and collaborate with influencers. Plus, Helium 10's historical Cerebro tool is empowering sellers to mine past keyword data, uncovering trends that can inform future product launches and optimizations. This episode is packed with actionable strategies that are bound to sharpen your competitive edge in the ever-evolving e-commerce landscape. Don't miss these essential insights to stay ahead and seize new opportunities!
In this episode of the Weekly Buzz by Helium 10, Bradley covers:
00:49 - Tariffs Trigger Prices03:07 - Amazon Absorbs Tariffs05:13 - Forced Seller Discounts06:58 - TikTok Sales Slide08:40- Chatbot Becomes Store10:40 - Faster Walmart Delivery11:50 - Get Featured on Amazon12:51 - Smarter Ad Bidding14:02 - Freight Goes Global14:50 - Helium 10 New Feature Alerts21:01 - Strategy of the Week: Cerebro Historical Trends -
Discover a powerful, rarely used strategy to gain customer insights for product launches—no PPC, no need to look at reviews, and possibly more effective than AI tool insights.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos
Join us for an enlightening episode where we sit down with the extraordinary Izabela Hamilton of Rank Bell. Izabela shares her unique approach to gaining valuable customer insights without relying on PPC or traditional reviews. She opens up about her personal journey over the past couple of years, highlighting the importance of taking time off to focus on personal growth and wellness. This candid conversation emphasizes the significance of listening to our bodies and the universe, recognizing when to step back to recharge and come back stronger.
Listen in as we explore the shifting landscape of Amazon's product ranking, focusing on authentic and customer-centric strategies. Izabela and Bradley discuss how brands are moving away from manipulated tactics and embracing the power of understanding shopper perspectives. With Helium 10 and RankBell, brands can now predict customer preferences more accurately and ensure their products earn their spot on page one. The episode highlights the importance of aligning products with customer needs and how a holistic approach to ranking can lead to significant revenue without heavy reliance on ads.
Lastly, we dive into the power of customer feedback in product improvement, illustrated by a client's journey in overcoming design challenges with an anti-aging red light mask. By conducting thorough pre-launch testing and addressing issues early, brands can ensure product success and customer satisfaction. We also explore strategies for creating compelling Amazon listings and the unique opportunities for new brands to compete with established ones in the evolving online shopping landscape. Don't miss this episode packed with insights on adapting to changes, leveraging AI tools, and proactively meeting customer needs for long-term success.
In episode 658 of the Serious Sellers Podcast, Bradley and Izabela discuss:
00:00 - Customer Insights Without Reviews or PPC07:00 - Customer-Centric Ranking Strategies for Amazon12:23 - Brand Optimization and Marketing Strategies15:22 - Customer Feedback for Product Improvement18:27 - Product Testing and Feedback Loop22:30 - Customer-Centric Approach in Entrepreneurship23:25 - RankBell Client's Amazon Success Story25:14 - Amazon's Future in Search and Advertising30:20 - Audit Your Listings for Longevity34:46 - Customer Feedback and Competitor Insights - Daha fazla göster
