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    How to Fully Craft Your Client Journey: Part 2 with Brittany Farinas

    In the concluding episode of Season 1, John McClain celebrates the one-year anniversary of 'The Designer Within' podcast and shares exciting plans for Season 2.

    John then dives into part two of his insightful interview with Brittany Farinas. Brittany emphasizes the importance of maintaining direct client communication, effective project intake processes, client expectation management, and the integration of custom furniture. They also discuss business scaling strategies, outsourcing procurement, and the critical role of client vetting to ensure the right match between designer and client. Brittany shares how she remains hands-on with initial client interactions and her philosophy on balancing systematic processes with fluid client experiences. The conversation highlights the significance of transparent communication and how to manage and delegate tasks efficiently within a design business.

    01:22 Celebrating One Year of Podcasting

    01:55 Season Two Announcements

    04:01 Part Two of the Interview with Brittany Farinas

    04:25 Maintaining Client Communication

    05:56 Handling Project Hiccups

    09:40 Balancing Systematic and Fluid Processes

    12:25 Customizing Client Experiences

    17:35 Team Dynamics and Client Matching

    20:34 Finding the Right Clients

    23:24 Client Communication and Delegation

    23:41 Hiring and Team Strengths

    24:24 Procurement Process and Outsourcing

    26:57 Financial Management in Procurement

    33:22 Business Perception and Social Media

    35:46 Future Plans & Custom Furniture

    41:40 Finding & Working with Vendors

    More On Brittany:
    House of 1 Website: https://www.houseof1.com/
    House of 1 Instagram: https://www.instagram.com/houseofone_/
    Brittany Farinas Instagram: https://www.instagram.com/brittanyalexa_/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    In this engaging episode (Part 1 of 2) of the Designer Within Podcast, host John McClain welcomes Brittany Farinas, CEO, and Creative Director of House of One, to discuss her journey in the interior design world. Together, they delve into Brittany's early career challenges, the importance of professional branding, and key business strategies that have propelled her to success. Highlights include insights into Brittany's investment in PR, the dual role of personal and professional life in her brand, and practical tips on custom furniture, client onboarding, and much more. Get ready for an inspiring conversation about merging passion with business acumen.

    00:00 I'll see you in Las Vegas Market!

    01:16 Introduction to Today's Episode

    02:00 Welcome to The Designer Within Podcast

    03:12 Interview begins with Brittany Farinas: Part 1

    06:50 Brittany's Journey into Interior Design

    11:37 Building a Brand and Business

    17:56 The Importance of Professional Image

    30:41 Balancing Personal and Professional Life

    35:43 Conclusion and Teaser for Part 2

    36:26 Final Thoughts and Resources

    House of 1 Website: https://www.houseof1.com/
    House of 1 Instagram: https://www.instagram.com/houseofone_/
    Brittany Farinas Instagram: https://www.instagram.com/brittanyalexa_/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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  • Send us a Text Message.

    Can the words you choose truly shape your business success? Discover the transformative power of language in our 50th milestone episode of the Designer Within Podcast. I'll unveil how the words you use can either build bridges or create barriers in your professional relationships. Learn how to replace phrases like "cheap" and "budget" with more positive alternatives such as "less expensive" and "investment expectations" to foster confidence and professionalism. This episode is packed with insights on refining your vocabulary to enhance client interactions and elevate your business communication skills.

    In this special episode, we also explore the art of choosing positive language, offering practical tips for incorporating solutions-focused phrasing into your daily conversations. Avoiding negative connotations can make a significant difference in how clients perceive your capabilities. Additionally, we delve into the importance of mindful listening, effective communication techniques, and the value of seeking feedback to build trust and rapport with clients. Tune in for personal anecdotes and actionable advice that will help you master the subtleties of client communication and achieve greater professional success.

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    What if you could turn your passion into a thriving career? This week, I sit down with Jamie Gasparovic, the visionary founder and principal designer of Studio Gaspo, to uncover the secrets behind her meteoric rise from a marketing professional to a celebrated interior designer. Jamie takes us through her journey of launching her own firm at just 27, without traditional mentorship, and how sheer determination and self-reliance fueled her success.

    Jamie generously shares hard-earned wisdom on valuing your work, setting appropriate pricing, and overcoming the guilt often associated with making money in creative fields. From listing out all deliverables to understanding business expenses, Jamie details practical strategies for setting and communicating prices that reflect the true value of your work. We also discuss client investment expectations, evolving business models, and how to handle the financial transition from salary jobs to self-employment, making this episode a treasure trove of advice for new and seasoned designers alike.

    But that's not all; Jamie delves into the softer skills that are crucial for thriving in the design industry. We explore the importance of building confidence, refining your design style, and nurturing essential vendor relationships. Jamie emphasizes the power of education and community, encouraging designers to share their knowledge to elevate the industry collectively. Whether you're just starting out or looking to refine your existing practice, this episode offers actionable insights and inspiration to help you unleash the designer within you.

    Find Jamie on Instagram: https://www.instagram.com/studiogaspo
    Find Jamie on her website: https://studiogaspo.com/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Ever wondered how a background in IT could transform the world of interior design? This episode of The Designer Within Podcast with John McClain promises an engaging exploration of career transitions with our inspiring guest, Sarah Wilson, the owner and principal designer of Chansaerae Designs. Sarah’s incredible journey from the structured environment of IT to the creative realm of interior design is a must-hear.

    She openly shares her experiences of returning to design school as an adult, leveraging her technical skills to streamline her business operations, and taking bold creative risks that set her apart in the industry. We explore how she aligns with clients to bring their wildest design dreams to life while staying true to their personal identity.

    Our conversation dives into the unexpected ways previous career skills can enhance new ventures. Sarah’s story is a testament to leveraging past experiences for success in interior design, offering a unique perspective on the importance of formal education, practical industry knowledge, and the value of attending market events. Together, John McClain and Sarah discuss the significant influence of personal and cultural backgrounds on design aesthetics, enriching the creative process with distinctive styles.

    The latter part of our episode tackles the often tricky subject of pricing transparency and client communication in the design industry. We share candid insights on managing client expectations, the importance of clear communication, and building trust through unique design solutions.

    This episode is a treasure trove of actionable insights and inspiring stories for designers and creative entrepreneurs eager to push boundaries and exceed client expectations.

    Join us and get inspired to create extraordinary designs that leave a lasting impact with Sarah Wilson of Chansaerae Designs.

    More on Sarah Wilson:
    Website: https://chansaeraedesigns.com/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Can you imagine transforming every client consultation into a surefire sales opportunity? That's exactly what you'll learn in this episode of the Designer Within Podcast with me, John McClain. We explore the essential strategies for mastering successful consultations in sales-driven businesses, especially for creative entrepreneurs. By embracing consultations as crucial sales calls, you’ll discover ten actionable steps that have driven my own business success. From setting clear legal expectations and leveraging online scheduling systems to delivering valuable insights during the meeting, this episode will empower you to turn consultations into a powerful tool for winning clients and closing deals.

    Come along as we uncover the best practices for design consultations. Learn how to use comprehensive design questionnaires to extract deeper insights into your clients' preferences and aspirations, ensuring every meeting is as informative as it is effective. I share personal anecdotes on how specific questions can reveal crucial information, ensuring you understand and meet your clients' needs. Setting clear expectations, providing printed materials, and creating a structured consultation process are key takeaways that will leave a lasting positive impression and foster successful client relationships. Elevate your consultation skills and boost your business in just 20 minutes!

    Download your free Interior Design Consultation Questionnaire: https://john.myflodesk.com/consultquestionnaire

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Imagine transforming your home into a sanctuary that not only soothes your soul but also stands as a testament to ethical living. Join me, John McClain, and pioneer Deborah Dimare as we navigate the intersection of interior design and moral responsibility, ensuring that every piece of furniture and fabric honors both your well-being and the planet's. Our lively discussion explores my journey to creating healthful living spaces, and Deborah's transition from traditional design to championing animal rights and sustainability within the industry.

    This episode isn't just about aesthetics; it's a deep dive into the heart of vegan and cruelty-free design practices. Delve into the world of non-toxic materials with us as we inspect the challenges designers face in sourcing ethical products, such as the elusive featherless sofa, and how bedroom environments can be revitalized with GOTS-certified organic materials. We share practical tips for those yearning to create a nurturing home environment—one that is family-friendly, durable, and free of harmful toxins.

    Whether you're a seasoned professional or a curious novice, there's a wealth of knowledge to be gained as we craft spaces that not only look good but do good, fostering healthier communities one room at a time.

    Learn more about Deborah:
    www.dimaredesign.com Use Code: The Designer Within to save 40% off of her kids and babies room design course: https://dimaredesign.com/online-babies-and-kids-room-design-course/

    Deborah Instagram: https://www.instagram.com/deborahdimare/
    Deborah's Facebook: https://www.facebook.com/groups/987654061723239
    Deborah's Youtube: https://www.youtube.com/c/HealthyHumaneDesign,

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    If you have ever felt behind schedule before you even opened up your laptop or found yourself chasing the clock to get something done by a deadline. Well, you're not alone.

    We have ALL been there my friend, but guess what? There are solutions to your productivity problems and Amber De La Garza is the productivity expert and she's HERE on the podcast today!

    She has created a very detailed list of ways that we (as creatives) can be more productive in our days. (Trust me, I know it's hard)!

    Get your notepad out. This one is for sure you'll want to recall later and implement!

    Here are some of the topics Amber and I cover in this episode:
    * What is YOUR definition of productivity?
    * Time blocking: Breaking it down step by step
    * Amber's 4 "Buckets" of Productivity & how to fill them
    * Delegation made easy
    * How to merge Amber's 2 time blocking strategies to work for you

    Amber also has a great quiz for you to take for free on her website that will give you your very own productivity playlist: CLICK HERE for that: https://amberdelagarza.com/QUIZ/

    Now, get going and be productive and download this episode now. You will want to relisten to it for sure!!


    For more information on Amber:
    Website: https://amberdelagarza.com/
    Podcast: https://amberdelagarza.com/podcast/
    Social Media: Instagram: https://www.instagram.com/amber_delagarza/
    Facebook: https://www.facebook.com/theproductivityspecialist

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    I love having talented and successful friends on the podcast and Christopher Todd Hall is that and so much more!

    Christopher not only is a successful 30 year veteran of the design industry, but also has lots of exciting ventures within his company that allow him to spread his creative talents while increasing revenue.

    In this fun and very enlightening convo, you will learn:
    * How Christopher markets himself in his own very unique way
    * The trip across the country that led to the Academy Awards for Christopher
    * The retail showroom journey, its ups and downs and lessons for anyone considering starting their own retail showroom
    * His Vanessa Williams transition: from fan to friend to business partner
    * Insights from an expert on the future of the design industry you won't want to miss.

    I adore Christopher. His true down-to-earth honesty and candor and I know you will too. Listen to this episode and consider where you are in your own business and design journey and if there are lessons that can apply to you too.

    Spoiler Alert: There will be!
    Enjoy!

    For more on Christopher Todd:
    Website: https://www.christophertodddesign.com/
    Instagram: https://www.instagram.com/ctdesignlv/
    Shop Christopher Todd Home Store online: https://www.shopchristophertodd.com/
    Vanessa Williams candles: https://www.shopchristophertodd.com/vanessa-williams/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Have you ever felt the wear and tear of burnout creeping into your life, inching its way into your creative soul? I know I have, and it's time to talk about the lifeline that boundaries are in our industry. Today's episode of the Designer Within brings in Lori Miller, an interior designer with a unique twist—her expertise in mental health counseling. We peel back the layers of how psychological principles can shape the spaces we live in, affecting our overall well-being. I get personal with my own brushes with burnout and share the pivotal steps I've taken to keep my mental health on track amidst the demands of our bustling field.

    Navigating the emotional labyrinth of client relationships and the pressures of home renovations can be a daunting task for designers, but it's one we dissect with care. We discuss striking the right chords with our clients, understanding their deeper motivations, and the undeniable impact that the COVID-19 pandemic has had on all of us within the design industry. Lori sheds light on the subtle but potent signals of burnout, and we contemplate strategies to manage stress before it overtakes us.

    I wrap things up with a heart-to-heart on the sacredness of Sundays, the power of a pause, and the transformative nature of mindfulness practices in our daily routines. If you're looking for a nudge towards self-care, a reminder to breathe, or practical tips on keeping your professional balance without tipping over, this is your sign.

    Highlights of our convo:
    * The signs of burnout and how to notice them
    * How to avoid burnout altogether using tools you already have
    * Psychology tactics to work with clients from the very beginning
    * How boundaries and expectations are key

    I hope you take the time to TRULY listen to this episode and I hope if you need help you seek it. Notice the signs of burnout as it reveals itself to you and take care of it now. You are worth it.

    For more information on Lori Miller:
    Website: www.lgcinteriorde

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    As I head to High Point Market Spring 2024, I thought I would play some of a seminar that I taught LIVE at the fabulous Universal Furniture Learning Center about a year and a half ago. The information STILL stands trust me. It's all about Essential Systems and Processes, what those are and how to set them up.

    It's actually a portion of a course that I teach within my Design Success Academy! So you're getting a bit of a course for free! We all need processes defined, but do we really take the time do so? I'm here to help with an easy 3 step process for you!

    In this teaching episode you will learn:
    * How To Create Your Processes
    * The Actual Processes I Use In My Company
    * Why They Work
    * How To Use Processes With Our Trades & Vendors
    * How To Use Processes With Our Internal Team
    * How To Use Processes With Our Clients

    If you are interested in the download mentioned, you can grab it HERE: https://members.designsuccessacademy.com/freesystemsdownload


     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Let's talk about finding specific ways to find success with our trades and vendors!
    Welcome to the episode my lead designer, Heather Rau. In this episode, Heather and I discuss the backbone of a design project that involves any sort of labor and materials: your trades and vendors.

    The delicate dance of finding both trades/vendors that align with your values, meet your company and client needs, and also represent you and your brand can sometimes be difficult.

    This episode has detailed, actionable ways to:
    * Find your own company values in order to know who you should be working with
    * Specific ways to find trades and vendors when you have none
    * How to retain quality vendors and trades persons
    * How to "give back" to vendors and trades
    * What good trades and vendors can do for you

    This episode will help you grow your relationship with your trades and vendors no matter if you are new to the design industry or a veteran designer. It's a must listen for sure.

    Enjoy!

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Welcome Nicole Roe of R. Nickson Interiors to this episode of The Designer Within podcast! Nicole is the founder of R. Nickson Interiors and has over 10 years of experience in the design field. With a degree in construction, Nicole has interned with a luxury developer building and spent time working for a team of construction companies heading up their business development & marketing. To say that Nicole recognizes the full scope of a design project would be an understatement. With hands-on experience in construction, renovations & interior design - Nicole has done it all.
    In this episode Nicole and I have a great conversation about how she has found huge success in a small town setting.

    Here are just some of the highlights of this fabulous interview:
    - How Nicole switched education paths (and geographic locations) mid-stream to find her true calling
    - How Nicole uses her Construction Management degree to her advantage in her very small town.
    - The marketing methods Nicole finds helpful.
    - The unique way Nicole decided to take control of receiving her products
    - Nicole's message of collaboration over competition even in a tiny town.
    - How Nicole sources from great vendors when there are no design centers around her.

    I KNOW you will find so many great insights into ways you can grow your own business when listening to my interview with Nicole. Now, sit back and enjoy this open hearted convo with Nicole Roe of R. Nickson Interiors.

    Find Nicole on her website:
    https://rnicksoninteriors.com/
    Fine Nicole on Instagram: https://rnicksoninteriors.com/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    They say "you don't know what you don't know," but I'm here to flip the script and remind you that you "DO know what you DO know!" And that's a lot!

    It's time we take pride in our past and value our skills and accomplishments. Bettering ourselves is great, but also let's remember to take stock of what we already bring to the table!

    In this uplifting episode you'll learn:
    *What is your "sliding scale of skills"
    * How to take count of the past successes that are a part of you now
    * How to notice successes that occur TODAY
    * When you might want to consider opportunities for learning and growth and how to best choose those growth opportunities.
    * How the people you surround yourself with are a link in the chain of your success.

    Now, get comfortable and pat yourself on the back! You're here and there's a lot to be proud of for what you DO KNOW!

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Welcome to an interview episode of The Designer Within with Valerie Darden.
    Valerie founded Brexton Cole Interiors in 2014. As the founder, Valerie named her company after her two sons Brexton and Cole. Brexton Cole Interiors have completed multiple residential and commercial design projects all over the US.

    Ya'll know me and I love to find out the nitty gritty of the BTS of business operations and the thought process of design, and Valerie delivers!

    In this very insightful and informative episode we discuss:
    * Client Red Flags: How to notice them and how to deal with them
    * Valerie's not-so-great situations with some clients and how her business procedures saved the day
    * Valerie and I chat about the importance of transparency and when it perhaps might be "too much" for clients
    * Valerie has a brand new book out this fall called "Beautiful Living" and we will talk all about they what, why, and how of her book publishing journey.

    Welcome to the podcast, Valerie Darden of Brexton Cole Interiors!

    For more on Valerie:
    Instagram: https://www.instagram.com/brextoncoleinteriors/
    Website: https://brextoncoleinteriors.com/
    Tik Tok: https://www.tiktok.com/@brextoncoleinteriors
    Pre-Order Her Book: https://amzn.to/43eds8S

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Tech has become a huge part of my business success. It's actually like it's another employee in my firm! From scheduling appointments to signing agreements, technology has fully been embraced in John McClain Design, and for the better!

    If you have not gotten on the tech bandwagon for fear of it being too complicated, well fear no more! I'm going to share my top 7 pieces of technology that I can't work without AND that are easy to install and use.

    Here are the tech I will discuss today:

    ⚙️Showit Website Design: CLICK HERE for free month of Showit https://account.showit.com/r/vp5kkwgm

    Website Adjacent: Tonic Template Shop: CLICK HERE to save 15% with code JOHN15 https://tonicsiteshop.com/?ref=john

    ⚙️ Canva: Graphic Design Software. https://www.canva.com/

    ⚙️ Scheduling Software (Calendly or Acuity) Calendar Scheduling

    ⚙️ Snipping Tool Image and Video Clipping

    ⚙️ Google Drive Online Storage

    ⚙️Whereby Video Conferencing

    ⚙️ Slack Team Communication

    Good luck on your tech journey! Let me know what you think!

    John



     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    On this episode, well over half a year after launching this podcast, I decided to pull out my very first episode to help explain my "why." If you have not listened to this episode, it's a must listen. If you have listened to it, well, maybe it's time for a cautionary tale refresher! Either way, here's the WHY for this episode:

    🤔 Why did I start this podcast?
    🤔 Why did I start a learning program for designers?
    🤔 Why did I decide to overhaul my entire design business?
    🤔 Why do I operate my design business as a business?
    🤔 Why do I place such stringent policies and processes in place for my clients (and me) to follow?

    Well this episode will explain my why in all it's gory detail! 😬
    This episode talks about my lowest point in life and career. And boy was it low!

    The very moment when I knew I had to make a choice to either slither away and lose everything or make big changes and begin the rest of my design career the right way. At this point, you know what my choice was, but let me tell you how I came to that decision and the steps I took to get there. Grab a strong drink, and sit back and listen to the most pivotal moment in my life and career.

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    After Market... Marketing. What in the world am I talking about? Well it's actually simple! After Market Marketing is a technique I use to create more awareness around a piece of press or any marketing exposure you have received for yourself or your business.

    In this episode, I will discuss WHY you need to initiate a plan for After Market Marketing and 3 easy techniques you can implement right now for marketing your marketing.
    I will discuss using :
    1) Social Media
    2) Blog Posts & Newsletter
    3) Thank You's to those who gave you the press.

    Don't miss the action-oriented episode on how to REALLY Market your Marketing while also increasing the Top of Mind Awareness for you, your company, and the brands that you partner with.

    Download my Free One Page Guide to After Market Marketing HERE: https://john.myflodesk.com/aftermarketmarketing

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Let's go deeper. Let's go beyond the fabrics, the wallcovering, and even the paycheck.

    On this episode of The Designer Within Podcast, Joshua Smith and I have a heartfelt conversation around so many of the events that occur in our lives: business and personal. Joshua has such an open spirit and heart and he's sharing his thoughts on how he handled the ups and downs that many of us also endure.

    In this episode, Joshua and I discuss:
    * His personal journey into interior design and how his non-traditional path has led to his success
    * The "aha moments" that Josh had in 2023 around pricing his services, choosing his clients, and marketing his business
    * How Josh and I relate to the illusion of "too busy" or "too successful" that the general public sometimes have
    * The way that Josh starts his day and how it sets him off on the right foot for anything that happens during the day

    Sit back, settle in, and enjoy this in-depth conversation with the always interesting and enlightening Joshua Smith.

    To find more on Joshua Smith Inc:
    Website: https://www.joshuasmithinc.com/
    Instagram: https://www.instagram.com/joshuasmithinc/?hl=en

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    I'm so delighted to bring on fellow designer and friend, Amala Raj Swenson to the podcast today. Amala is the Principal Designer & Founder of Amala Raj Interiors based in San Diego, California.

    We cover so much in this fun and information filled episode! Here's just some of the topics we will cover:

    ⭐ The unique way Amala blends her business and personal life
    ⭐ How Amala's "secret sauce" leads to more and better clients
    ⭐ The simple yet effective organizational software Amala uses to keep her company running
    ⭐ How we both feel about using Artificial Intelligence in the design industry
    ⭐ Amala's advice to new comers to our industry.

    This episode is fun, informative, and full of great advice. See you inside!

    For more on Amala visit her website at: https://www.amalaraj.com/
    Or on Instagram at: https://www.instagram.com/amalarajinteriors/

     Check out MY LINK HERE for a free 30 day trial to MyDoma Studio and organize your clients and projects the easy and efficient way!
    https://www.mydomastudio.com/john/ 

    For all things John: www.johnmcclain.co
    For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
    Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://buy.stripe.com/dR67vBgmo41j1PyfYZ
    JOIN OUR DESIGNER WITHIN CLUB for all of the latest news, updates, and freebies! https://view.flodesk.com/pages/649dd053cac3e37f36e4a45e

    CHECK OUT MYDOMA STUDIO WITH A FREE 30 DAY TRIAL USING THIS LINK!
    https://www.mydomastudio.com/john

    Connect With John!
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    Facebook
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