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Welcome to the Art of Value Whispering podcast
Today, I’m talking about how to market your business on a budget.
In our last value session, I spoke about building visibility and confidence. I asked participants about their limiting beliefs around marketing—specifically, what holds them back from reaching their ideal clients. Several mentioned feeling that marketing was too costly or complex.Having worked in marketing and communications for over three decades, I can assure you that effective marketing doesn’t have to break the bank. With the right clarity and strategy, there are many free or low-cost ways to market any business.
In this episode, I’ll guide you on how to market your business effectively on a limited budget, time, and experience. Join me to learn practical insights for attracting your ideal clients through effective marketing!
“There’s a lot you can do to market any business, in any industry, for free or at very low cost. It all comes down to having clarity and a strategic approach.” - Melitta Campbell
In this Week's Episode...You will discover:
The true meaning of Marketing How to master the 7 P’s of marketing Budget-friendly marketing tactics for your business Maximising social media as a powerful marketing tool The importance of knowing your purpose and audience How to build an effective marketing strategy on a tight budget Setting clear goals for a successful marketing strategy
“Know your purpose and audience—it drives what you do and helps you create solutions that truly resonate with your ideal clients.”- Melitta Campbell
Ready to add more meaning and impact to your marketing?To learn more about working with Melitta and her signature Value Whispering Blueprint programme, book a complementary call with Melitta here: www.melittacampbell.com/call
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Visit: TEDx Swansea website
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...How to Price Fairly and for Profit
How to Connect, Engage and Sell with Email
The Marketing Mindset
Marketing your Business Online with Confidence -Lesley Notton
The Power of Belief: How to build your business confidence & naturally attract more clients
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by Tiba Al-Khalidy, Executive & Business Coach and author of ‘I Can Make It Happen’, a guiding companion for success and personal growth.
Tiba began her journey as an accountant, initially providing client consultations.
However, seeing some clients struggle to implement changes, she transitioned to coaching, believing that true success isn’t just about business tools but also about cultivating the right mindset.
Today, through her coaching program, Tiba helps business owners align with their values and build profitable six-figure businesses.Join us in this episode as Tiba shares her insights on building a profitable business with a powerful mindset shift.
“Business owners shouldn’t shy away from numbers—knowing them is essential to achieving the profit goals they set.” - Tiba Al-Khalidy
In this Week's Episode...
In this episode, you will learn:
How to build your profit-focused mindset Key strategies for boosting profit The impact of pricing for profitability Why mindset is essential for business success How to align financial goals with your company’s mission The mindset shifts required to achieve your six-figure goals
“With the right mindset, you can boost both your turnover and profit.” - Tiba Al-Khalidy
About Tiba
Tiba is Executive & Business Coach, specialising in empowering, inspiring and nurturing women as leaders to reach six-figures profit and enhance their confidence to create a lasting impact.
She is highly qualified with an Accountancy and Business Studies degree and PG Certificate in Executive Coaching, bringing more than 25 years of expertise and experience in accounting and entrepreneurship. Tiba’s extensive background equips her with unique insights into the challenges and opportunities faced by women in business.
Tiba has recently published I Can Make It Happen, a guiding companion for success and personal growth.
When Tiba is not coaching, she is climbing mountains such as Snowdon, or cycling in Surrey’s parks.
Connect with Tiba
Website LinkedIn
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...The Roadmap to Increased Revenue
Refirement Not Retirement
How to Raise Investment with a Perfect Pitch Deck
The Mindset that Will Change Your Success
Embracing Simplicity and Significance: The Value Whispering Journey to Date
> More Podcast Episodes
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Eksik bölüm mü var?
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Welcome to the Art of Value Whispering podcast
Today, I’m talking about how to avoid awkward moments while networking.
Networking is one of the most powerful ways to market your business and become known for your results. Yet, if you're like me, a bit on the quieter side, it might not be your go-to method for business growth. But here's the good news: even if you're an introvert, you can network with confidence!
If you haven’t already, go back and listen to my previous podcast episodes, Networking with Confidence and How to Be Yourself While Networking, where I dive into tips for showing up authentically in networking spaces.
Today, I’m building on that with an episode focused on how to handle those dreaded awkward moments. Let’s be honest—networking can sometimes make you feel out of place or anxious. You walk into a room full of strangers, or worse, find yourself stuck in silence mid-conversation.
In this episode, I guide you through some common awkward networking moments and offer practical strategies to manage them gracefully. I provide you with practical tools to confidently break the ice, navigate conversational pauses, and exit discussions politely, ensuring you remain composed throughout your networking interactions.
Join me as I explore invaluable tips to help you feel more confident, relaxed, and natural while networking
“A great way to start a conversation and make the other person feel valued is by asking for their advice. People tend to appreciate you more when you genuinely seek their input. Just be sure it's advice you truly need and can apply. And when you do use their advice, follow up and let them know how it helped.”- Melitta Campbell
In this Week's Episode...
You will discover:
Key questions to consider before attending any networking event Tips to avoid awkward moments while networking Strategies for successful networking without coming across as pushy Why it’s essential to not sell while networking Simple ways to break the silence during conversations Effective exit strategies to leave conversations politely
“Not everyone is your audience, and not every event will be the right fit for you. If you're more introverted, it's important to be mindful of how you manage your time and energy” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Visit: TEDx Swansea website
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Networking with Confidence
How to be Yourself while Networking
Unleash Your Confidence, Charisma, and Presence
A Shy Girl's Guide to Networking
Why Networking is so Important for Small Business Success - Joanne Dewberry
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m talking about how to be yourself while networking.
It’s prime networking season, so today I’m sharing my best advice for feeling confident and ready to captialise on all the opportunities to make new connections ahead.
I also cover this in detail in my book, A Shy Girl’s Guide to Networking, and I’ll be covering the topic live in this week’s Value Session. You can join live here or watch the replay in the Dream Clients Club Classroom here (free).
Many people feel they need to be more outgoing, clever, or charming …fill in the blank… to succeed at networking. I used to think this too. But over time, I have learned it’s about being your authentic self. Networking isn’t about collecting business cards; it’s about building genuine connections.
In this episode, I share simple tips and strategies to help you network confidently and connect with the right people, just by being yourself.
“You can only attract the right people and opportunities and make genuine connections when you're truly being yourself.” - Melitta Campbell
Join me in this episode as I explore strategies to help you navigate networking with confidence, staying true to yourself while building meaningful connections.
In this Week's Episode...
You will discover:
What Networking really entails The VICTORY Formula for confident networking How to craft your personal networking rules of engagement How to find the right events to enhance your networking success The importance of setting clear goals for each networking event How to filter events to suit your networking objectives How to select events that align with your values and goals
“When networking, take the pressure off yourself to perform or sell. It’s about getting to know the people in the room and finding out what makes them interesting.”- Melitta Campbell.
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Visit: TEDx Swansea website
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Creating Sales, One Conversation at a Time
Networking with Confidence
A Shy Girl's Guide to Networking
Backyard sales to Global Brand - Kelley Higney
Why Networking is so Important for Small Business Success - Joanne Dewberry
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by Natalie Alsop, Content Marketing Consultant, SEO/Website Trainer and founder of Engaging Content.
Natalie began her career as an office administrator and quickly learned what she didn’t enjoy. When she changed paths to follow a degree in multimedia and computing, she discovered her passion for human-computer interaction.After gaining experience, Natalie launched her own web design business, using her problem-solving skills to help clients build websites. Over time, she realized that a website is only one piece of a larger marketing puzzle. This led her to shift focus toward SEO and content creation.
Today, she empowers coaches, consultants and service professionals to master SEO and content strategy, helping them attract clients directly through their websites and reduce reliance on social media marketing.
Join us in this insightful episode as Natalie shares strategies for boosting your online visibility, increasing traffic to your website, and converting visitors into loyal clients.
“Your website is a digital representation of you. It's working when you're not. It speaks to your audience even when you’re not there, ensuring your message and value are always available." - Natalie Alsop
In this Week's Episode...
In this episode, you will learn:
Best practices for creating an intuitive website experience Common myths about owning and maintaining a website Key insights for building a successful website Essential tips for establishing a strong online presence How your online presence enhances the client journey The impact of SEO and a holistic approach to improving it Strategies for attracting more clients through content marketing
“A website is always evolving, just like your business. It's never truly ‘finished’ and that's fine. So your website doesn’t need to be flawless—just aligned with where you are right now.” - Natalie Alsop
About Natalie
Natalie Alsop, founder of Engaging Content has been in digital marketing since 2001 (when the internet was new).
Natalie was a website designer, running an agency-style business for many years. After becoming burnt out from client project work, being a single mum, and further life challenges when her elderly mum became ill, she needed to get her time back.
Natalie now enables Coaches, Consultants + Service Professionals to master SEO and content creation for themselves so that they can get enquiries from their websites and rely less on social media marketing.
Natalie's approach is holistic; she blends her knowledge of website tech, content marketing + blogging tactics plus messaging frameworks to teach and enable you to create compelling engaging content that attracts both prospective clients and search engines. Plus she can even rescue your website and quickly stabilise your online profiles.
Connect with Natalie
Website LinkedIn
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
www.melittacampbell.com/club
You May Also Enjoy...5 Tips to Help Your Business Visibility
How to Create a Website that Works!
Social Media 101: How to Stand Out, Feel Natural and Stay Sane
Growing your business with Powerful Content - Pauliina Rasi
Getting Started with Relationship Marketing - Rachael Owen
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
I’m excited to officially announce that I’ll be speaking at TEDxSwansea on 26 October.
It was about two years ago that I set a goal to speak on the TEDx stage before the end of my 50th year (which is in December). While I almost gave up on this dream, I’m excited that I’m about to realise this ambition.
Since announcing my talk a week again, I’ve been receiving questions about how I got booked as a speaker, so today I’ll be sharing my process and how you can get booked on the TEDx stage.
I’ll share my exact experience and practical advice and tips that can help you share your Idea Worth Spreading. And I’ll also take you behind the scenes and share some essentials of TEDx events.
Join me in this episode as I share ideas, advice and practical strategies that will get you booked for a TEDx event too!
“I've yet to watch a TEDx talk without experiencing a profound impact - whether it's a newfound self-awareness, a surge of inspiration, a sense of empowerment, or a transformative shift in perspective." - Melitta Campbell
In this Week's Episode...
You will discover:
Key insights into the TEDx experience Strategies for an engaging and memorable speaker application Preparatory steps improve your chance of being selected My path to TEDx acceptance How to apply your TEDx application approach to other PR opportunities
“Embracing the art of value whispering means making a meaningful impact. Confidently show up as your authentic self, and know that even the softest voice can create a lasting difference.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Growing your Business with Dreams Goals
How to Make your Big Dreams Happen
Live Pitch Creation Episode, with Passion4Projects Founder, Ines Kaps
Blending passion and experience to create your own niche - Maria Wilhelmsson
Why Networking is so Important for Small Business Success - Joanne Dewberry
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by Wendy Garcarz, a business strategist with over 30 years of experience across various sectors.
As she aged, Wendy faced questions about retirement, which fueled her determination to challenge age stereotypes. Inspired by the 2019 Rose Report, she explored the barriers women face in business, gathering insights from 1,600 women.
Wendy's research uncovered both untapped skills and significant age-based discrimination, especially in securing investment for women over 55.
Her Refirement report highlighted these issues, and following her TEDx talk, her message resonated widely.
Today, Wendy empowers mature women to build confidence, stay agile, and turn their talents into business success.
Join us as Wendy shares practical guidance for older women seeking a meaningful 'refirement' filled with passion and purpose.
“The more you maintain and enhance your skill set, the more confident and capable you'll become. Recognising and developing your abilities is key to personal and professional growth.” - Wendy Garcarz
In this Week's Episode...
In this episode, you will learn:
About the £250 billion female entrepreneurs represent The key to building confidence and taking initiative - without waiting for permission! How to conquer self-doubt and guilt. The importance of women supporting each other to promote growth and success Ways to support Wendy’s Refirement movement
“No matter your age, always stay curious. Ask questions, seek answers, and keep learning—because curiosity fuels growth - Wendy Garcarz
About Wendy
Wendy has more than 30 years experience working with women business owners in all sectors helping them create business strategy that achieves growth and success.
She helps mature women become more agile in business and less risk averse, learning how to turn their talents into a commercial advantage.
The 2024 Wise Women in Business Green paper is based on Wendys research with 1600 business owners over 55 and their lived experience of being a mature entrepreneur. That led to her TedX talk and the launch of the Refirement UK movement; on a mission to reimagine retirement for women in the 21st Century.
“My purpose in life is simple: to see older female business owners everywhere flourish so we are recognised for making a significant contribution to the engine house of our economy.”
Wendy has published 5 business books and numerous articles translating business theory into business practice. She holds a master’s degree in education and professional development and is a Fellow of the Institute of Leadership and Management.
Wendy also has an alter ego (Wendy Charlton) who is the author of 3 published espionage novels with number 4 on the way.
Connect with Wendy
Website LinkedIn
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...How to Make your Big Dreams Happen
What REALLY works for women building businesses - Elaine Slatter
The Gentle Business Revolution with Sarah Santacroce
Finding Your Voice as an Introverted Entrepreneur
The Power of Confidence and Self-Belief
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I have a special episode for you, as I work with Passion4Projects Founder, Ines Kaps, to create a pitch for her Academy for female project managers.
Ines is an entrepreneur, management consultant and founder of passion4projects.academy, an academy which aims to empower and coach women and junior consultants to lead complex projects successfully.
Ines Kaps brings over 23 years of expertise in project management, change management, and entrepreneurship.
With experience on the board of investment funds, she has successfully led diverse projects across the globe, completing over 300 initiatives and founding five companies of her own.
Today, Ines dedicates her time to coaching women, junior consultants, and project managers, while also mentoring individuals in their professional journeys.
Join us as Ines shares invaluable tools, tips, and strategies to help you excel as a project manager and boost your confidence along the way.
“As project managers and consultants, you need courage to take on your first project. And then once you start to build on that skill, it gradually develops into confidence.” - Ines Kaps
In this Week's Episode...
In this episode, you will learn:
***The practical application of essential project management skills.
***Key insights for both current and aspiring project managers.
*** Strategies for building confidence in your project management abilities.
***An introduction to the Passion4Projects Academy and what it offers.
*** Understanding and adapting to different communication styles in project management.
““Communication in Project management is about finding an approach that feels right. It’s about understanding the different communication styles of men and women, and knowing how to speak both languages” - Ines Kaps
About Ines
Ines Kaps loves leading projects. She is a powerhouse for turning global projects around. Ines has founded passion4projects.academy to empower women to lead complex projects successfully. She is also married to the best husband in the world and loves Lindt Chocolate out of the fridge.
Connect with Ines
Website LinkedIn
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...Finding Your Voice as an Introverted Entrepreneur
Live Pitch Creation with Boudoir Photographer Amber Roberts
The Power of Confidence and Self-Belief
5 Tips to Help Your Business Visibility
Finding and Serving High Ticket Clients
The Holistic Approach to Success
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by Andrea Delannoy, founder of MOD-ELLE, a Swiss nonprofit organisation with the mission to challenge gender stereotyping while also helping young people shape their career aspirations.
Andrea started her career in finance, working as an auditor for the Romanian Court of Audit, a role she loved. However, her path shifted when she married a French man and moved to Switzerland.
Facing challenges as a foreigner, Andrea embraced personal growth, working with women's associations and learning about gender roles.
This inspired her to shift her focus, helping the next generation choose careers based on their desires and supporting women and men in building diverse, resilient companies.
Join us in this episode as Andrea shares insight towards modeling a successful personal and professional development for women and the younger generation.
“Sometimes there are quite heavy barriers in front of us. And as women, we need to be audacious enough to go and break them down.” - Andrea Delannoy
In this Week's Episode...
In this episode, you will learn:
How to overcome the biases and self-doubt that hinder women's career growth. The key factors needed to accelerate the progress of women in leadership and close the gap with men. Why it's so important for women to use their voice and be visible. The truth behind some common misconceptions around feminism. How to become a role model who inspires and empowers the next generation. Why it's so important that women step into more leadership roles and drive positive change
“When you're reinventing yourself, authenticity won’t come instantly. At first, it’ll feel uncomfortable because it’s something new—a new version of you. But it’s important that it’s truly you. It doesn’t need to be perfect, just genuine.” - Andrea Delannoy
About Andrea
A former public finance auditor in her native Romania, Andrea has undergone a metamorphosis since arriving in Switzerland in 2003. After gaining a MAS in European Politics at the University of Geneva, Andrea joined the non-profit sector, working to support female careers (Board member - OWIT Lake Geneva) and promoting sciences among young girls (co-founder - Expending Your Horizons).
Aware of the particularities of the Swiss job market affecting women, Andrea dedicated 5 years to a career consultancy company, as a business manager, working to support the professional integration of foreigners into the Swiss job market.
A mother of two daughters and passionate about supporting younger generations, Andrea has been mentoring young Master's students at UNIGE for over 12 years (UNI Emploi Mentoring Programme). She’s currently mentoring senior executives supporting them to develop/promote inclusive leadership ( (via “My mentor is a Woman” programme - Fondation ImpactIA).
Believing strongly in the power of role models, Andrea founded MOD-ELLE in 2017, a Swiss nonprofit organization whose mission is to challenge gender stereotyping in shaping and pursuing youth's career aspirations, working with the education departments and the primary schools.
Building on her experience in career services and engagement to promote gender equality on the Swiss job market, Andrea founded EOS consulting in 2023 to help women turn their career aspirations into concrete actions and to support companies that wish to develop a divers and inclusive culture.
Connect with Andrea
EOS Consulting: Website LinkedIn
Mod-Elle: Website Instagram
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...Blending passion and experience to create your own niche - Maria Wilhelmsson
What REALLY works for women building businesses - Elaine Slatter
Becoming a More Inclusive and Welcoming Business
Finding Your Voice as an Introverted Entrepreneur
The Power of Confidence and Self-Belief
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by Michelle Murphy, a coach, facilitator, thinking partner, and founder of Life on Purpose.
Michelle’s journey began 15 years ago when she transitioned from a registered nurse to coaching healthcare professionals in high-impact improvements.
As she advanced in her career and personal life, she felt a growing sense of restlessness, realising something was missing. With the help of a coach, she moved past her frustration, embraced action, and discovered her true passion. This led to the creation of Life on Purpose, where she now helps women create lives they truly love.
Join us as Michelle shares her story, tips, and strategies for setting big exciting goals and having the courage to pursue them and enjoy living life on purpose.
“Allowing yourself to dream again is a really big step, and surrounding yourself with people who are in that same place and space and mindset is key.” - Michelle Murphy
In this Week's Episode...In this episode, you will learn:
How you can dare to dream big The three essential questions that guide your big dreams Where to find the motivation to accomplish what once seemed impossible What to do when you don’t meet your goals How to chase your dreams and live a purposeful life
“It's easy to feel stuck, but breaking free can start with just the smallest step. That first move leads to the next, creating momentum that opens up endless possibilities for what you can achieve.”- Michelle Murphy.
About Michelle
Michelle Murphy is a coach, facilitator and thinking partner. Her professional career began in healthcare, at the bedside over 25 years ago, taking her on many unsuspecting (and glorious!) twists and turns that have led her to today.
Lifelong learning, perpetual personal growth and leaning into life’s next adventures are her jam and what fill her cup (not to mention, her heart).
Being witness to people’s personal stories (and everybody’s got one!) and being offered the privilege to share in their journey is for her, the ultimate honor.
Her ‘what’, is to be in service to others. Her ‘how’ is through personal coaching and the beautiful power of masterminding. Her ‘why’, is to inspire and empower women to create a life they love, the life they were meant to live, their LifeOnPurpose.
Connect with Michelle
Website Instagram
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...Creating a Mission Driven Business - Jennifer Georgeson
Don't Worry about Failure, Focus on Figuring it Out - Lisa Cirieco
Embracing Menopause: How to Take Charge of Your Wellness and Stay on Top
Blending passion and experience to create your own niche - Maria Wilhelmsson
What REALLY works for women building businesses - Elaine Slatter
> More Podcast Episodes
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Unlock the secrets to creating compelling content that captures attention, adds value, and builds lasting client relationships.
Welcome to the Art of Value Whispering podcast
I have an invitation for you today, for next week's Magnetic Messages Challenge. Over 4-days, you'll discover exactly how you can Create Messages that attract more of your Dream Clients to your business, with more ease.In this episode, I'll give you further insights as to what to expect from the challenge, and exactly how it will help you attract and engage your ideal clients through messages that show empathy and build trust.
This isn’t just about getting noticed; it’s about creating an instant connection that resonates deeply with your audience.
Reserve your FREE seat at the challenge at: www.melittacampbell.com/challenge
(If you are reading/listening after after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).
In this epsiode, you'll learn: The 'Instant Connection Formula' you can apply to any message The 'Four Golden Rules for Impactful Communication' and how to use them. The powerful 3-part formula for building credibility How to bring all these together in one simple plan How to get better results from your content - by doing less.
Join the Magnetic Messages ChallengeReady to refine your approach to client attraction and stand out as the obvious choice for their dream clients?
Reserve your FREE seat at the challenge at: www.melittacampbell.com/challenge
(If you are reading/listening after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.www.melittacampbell.com
www.linkedin/in/melitta
www.youtube.com/@melittacampbell
You May Also Enjoy...
Networking with Confidence
How to Talk About Your Business (so the right people listen)
The 3 Big Mistakes that Coaches Make that Cost them Clients
The Power of Good Storytelling, with Tony Johnston
Why Smart Women Get Stuck with an 'Expensive Hobby' not a real business
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m talking about Embracing Simplicity and Significance: The Value Whispering Journey to Date.
At the start of each year, I choose a guiding word or phrase to shape my journey. This year, my phrase led me to change the focus and name of this podcast, refine the way I speak about and teach marketing and sales, and the way I deliver value for my community of service-based business owners.Join me in this episode as I delve into the transformative power of value whispering, exploring how focusing on what truly matters can redefine success and create meaningful impact.
You’ll discover how you can embrace these principles in your own journey.
“This year's mantra: 'Keep it simple, make it significant.' Focus on impactful actions that drive real results.” - Melitta Campbell.
In this Week's Episode...
You will discover:
The importance of creating a unique title or concept for your business Understanding and internalizing your true value for business success. How to make your marketing work for you and your personality How to embrace the concept of essentialism and infuse it into your business, and How to use guiding principles to grow your business
“Once you focus on what's most important to you and your clients, the question of what to do next tends to take care of itself.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Growing your Business with Dreams Goals
How to Find and Trust Your Intuition for Long-Term Success
My Favourite Way to Communicate the Value of Your Offer
Lessons from 15 Years in Business (part 2): The Game-Changing Power of Mindset
Do You Really Need a Niche?
The 3 Steps to Creating the Blueprint for Your Business Success
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by the inspiring Karen Skidmore, founder of Grow Strong Business. Karen is a Business Strategist, Embodied Business Mentor, and intuitive guide.
Karen started in the corporate world but retrained as a life coach after becoming a mother in her 30s. She launched her first coaching company when her kids started school. However, after her father’s passing and struggling with burnout, Karen realised she needed to change her 'work harder' approach to work.
Through her journey, Karen learned the importance of slowing down, creating balance, and trusting her inner voice. Today, she teaches women how to use their instincts to grow a thriving business.
Join us as Karen shares her stories, tips, and strategies on how trusting your intuition can lead to more authentic and successful business outcomes.
“It takes some trust and courage to recognise that it's our instincts that have driven us in a certain way and made us successful.” - Karen Skidmore
In this Week's Episode...In this episode, you will learn:
How to leverage instincts to drive business success Why recognizing the benefits of slowing down in business is important How to achieve balance while maintaining profitability Strategies to slow down and avoid burnout for long-term success How to manage Your schedule to align with intuitive Flows
"When you can start to define the reasons why you're making money, you can then decide how much that is and then that becomes your true profit.” - Karen Skidmore
About Karen Skidmore
Karen Skidmore is the founder of Grow Strong Business and has 20+ years of experience running coaching companies and consultancies. Having experienced peri-meno-burnout in her 40s, she uniquely combines the being-ness and doing-ness of business to work with consultants and coaches to create the right systems and team to grow a simple, sustainable, and less stressful business.
She’s also a Business Book Awards Finalist, embodied business mentor and sound healing practitioner, and regularly speaks about the importance of slowing down to speed up growth.
Connect with Karen
Website LinkedIn
Join Summer Business School
If you are tired of second-guessing yourself, holding back from what you really want to do, or feeling like an imposter - when deep down you KNOW you can make a real difference for your clients ...
Join me for Summer Business School and cultivate your Success Mindset.
Through bite-sized learning and tasks, you will:
Replace outdated and limiting beliefs. Build your business confidence and self-belief. Create the habits and environment that support your success. Understand your desires and goals, and how to achieve them. Break-free from self-doubt and procrastination, and appreciate yourself and your abilities like never before.Learn more and register here: www.melittacampbell.com/summer24
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
www.melittacampbell.com/club
You May Also Enjoy...Creating a Mission-Driven Business - Jennifer Georgeson
Why Smart Women get Stuck with an Expensive Hobby and not a Real Business
Becoming a More Inclusive and Welcoming Business
Embracing Menopause: How to Take Charge of Your Wellness and Stay on Top
A Goal with Soul: How to Set Yourself up for Authentic, Enjoyable Success
> More Podcast Episode
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Welcome to the Art of Value Whispering podcast
Today, I’m talking about Giving Value by Setting Boundaries.
This week in the Summer Business School, I’m talking about boundaries, and I’m helping my clients understand what boundaries are and what it means for them.
Through my experience as a business coach over the years, I have realised that success depends on the boundaries you set.Without clear cut boundaries in place, you’ll never have the time, energy and focus needed to take consistent steps towards your business vision and attracting the right clients.
In this episode, I share how you can strategically grow your business by establishing boundaries that empower you to give your best without compromising your own needs.
You’ll discover how to provide genuine value as a result of having clear, respectful boundaries that enable you to show up with full generosity.
“When we can give value to others from a place of joy, love and strength, we can achieve more of what we want in life and have an impact we feel proud of.” - Melitta Campbell.
In this Week's Episode...
You will discover:
The power of boundaries for business growth and success What you need to know to put boundaries in place How to strategically set boundaries to avoid burnout Understanding and applying your non-negotiables The link between self-care, happiness and business success.
“You need to take care of yourself first. That's when you have the most power and energy to add real value for others and with complete joy.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Growing your Business with Dreams Goals
The Mindset that Will Change Your Success
Being Your Own Best Leader and the Value of Supporting Others with Shivangi Walke
The 3 Steps to Creating the Blueprint for Your Business Succes
Time and Productivity Techniques that Work for Women with Megan Sumrell
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m joined by the incredible Sapna Pieroux, brand consultant, author speaker and founder of InnerVisions ID.
After studying design, Sapna gained a CIM Postgraduate Diploma in Marketing, to help her better understand the business context behind her design work and give herself a USP.
Before starting her own business, Sapna worked in media for more than 20 years, working with Radio shows, TV events, and big brands like EMap, Chrysalis Radio, Telegraph Media Group and Mercedes to help them amplify their brands.
Sapna has always been passionate about promoting and amplifying company brands, a passion she now brings to smaller businesses, helping them with their company and, where relevant, their personal brand too.Over the last eight-years, Sapna has helped and inspired many entrepreneurs and small businesses to intentionally build their personal brands and stand-out in their industry.Join me in this episode as Sapna shares her tips and strategies for business owners ready to stand out in their industry.
"People buy people. So it’s really important for business owners to step out of the shadows and stop hiding behind their brand.” - Sapna Pieroux
In this Week's Episode...
In this episode, you will learn:
The VISION process for building a personal brand How to identify, hone and communicate the five core values of your personal brand The difference between business and personal branding Why having a brand is important for business How to use your vocabulary to attract your target audience How to uniquely brand your business for impact How to build your brand as an introvert
"You’re the most unique and the most unreplicable part of your business.” - Sapna Pieroux
About Sapna Pieroux
Multi-award-winning brand consultant, designer, author, speaker and ‘Yes! Girl Sapna Pieroux works with busy, ambitious entrepreneurs on their Personal and Company Brands. She helps them get brand clarity to stand out and increase their influence and impact.
Her #1 best-selling book Let’s Get Visible! won a Business Book Award and her VISION Process® is so powerful, she can rebrand a company in just one day! (as she did mine!)
Sapna is a brand partner for Rethink Press, a business mentor at the University of West London, guest lecturer at Hult International Business School, Northumbria and Brunel Universities.
Connect with Sapna
Website LinkedIn
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...Backyard sales to Global Brand, with Kelley Higney
Branding and Visibility for Small Business, with Sapna Pieroux
How to Raise Investment with a Perfect Pitch Deck
Improving Your Money Mindset, with Ilana Jankowitz
Why Smart Women get Stuck with an Expensive Hobby and not a Real Business
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
Today, I’m talking about how to get your niching right.
As a business coach, I have seen a lot of entrepreneurs struggle with getting their niche right, and this has not just held them back in their business, but has sent their potential clients into the arms of their competitors.There are two reasons why I believe people struggle to get their niche right:
1) because it’s a process, it’s something that evolves over time rather than being a one-off quick exercise, and
2) because they don’t know how to use the information they determine about their niche. Therefore, they don’t go into enough detail, or they don’t gather the right information about their dream client.In this episode, I share how you can get your niching right, and what information you need to know about your niche and how to use it, so you can start attracting and working with more of your dream clients.
Join me in this episode as I explore what is standing between you and your ideal clients and how you can break that barrier and understand your clients in a way that drives your marketing and business, so you can position yourself as their obvious service provider.
“Once your messaging and marketing shows your niche that you really understand, that’s when you’ll start to attract your dream clients - and with greater ease.” - Melitta Campbell"
In this Week's Episode...
You will discover:
Why niching is important How to identify and hone your niche, the right way How to be relatable to your dream clients What to do to stand-out as the perfect choice for your dream clients Why you need to understand and connect to your clients
“The more you know about your ideal clients, the more you can understand the conversations they’re having with themselves, and position yourself as their ideal choice.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...Do You Really Need a Niche?
The Mindset that Will Change Your Success
Building Your Success Mindset this Summer
The 3 Steps to Creating the Blueprint for Your Business Success
What it REALLY Takes to Attract More Clients
> More Podcast Episodes
-
Welcome to the Art of Value Whispering podcast
In this episode, I’m joined by David Pugh, founder of Scrub the Deck and an expert in helping founders and entrepreneurs get investment.
David’s journey began in 2007 after he graduated from university and became a graphic designer. His career was successful, but he took the leap and began freelancing when he wanted more time to spend on his music.
His solo endeavours took a while to take off, but when they did, he realised he had the right experience and network to help entrepreneurs secure investment through well-designed and structured pitch decks. Join us in this episode as David shares his 18-point perfect pitch structure and his insights into exactly how you can land the right investment.
"Celebrate your failures because it's all a step forward to success. The investors will likely relate to your experiences as they probably echo their own journey.” - David Pugh
In this Week's Episode...In this episode, you will learn:
How to understand the psychology of investors How to capture investors in 30 seconds with a pitch deck The 18-point guide to promote your pitch How to communicate the metrics of your business Impactful face-to-face and written pitches How to nail your presentation and land the right investment
"The people that succeed have a mindset that keeps them knocking on doors and they keep asking. Getting investment takes tenacity.” - David Pugh
About David Pugh
David Pugh holds a BA degree and boasts a 20-year career working with some of the world’s biggest brands as a senior designer, consultant, and communicator. He played a pivotal role in facilitating the sale of BBC franchises such as Strictly Come Dancing (Dancing with the Stars), Doctor Who, and Top Gear to the USA and multiple global territories, leveraging interactive pitch decks and presentations securing billions of dollars for the corporation.
His portfolio includes crafting pitch decks for CISCO Systems, Adidas, Accenture, Aston Martin, Mercedes, and Hilton, among other global brands.
Since founding Scrub the Deck®, David has been instrumental in helping startups and established companies secure millions through his proven ‘Connect and Convince’ strategy. By leveraging his expansive network of over 650 investor connections and implementing his signature 18-point pitch deck structure, he consistently delivers success for his clients.
David is not just a professional; he is an educator, public speaker, webinar host, and the creator of a podcast series and YouTube channel dedicated to founders seeking investment.
Connect with David
www.scrubthedeck.com
www.linkedin.com/in/scrubthedeck
https://www.youtube.com/@scrubthedeck
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.www.melittacampbell.com
www.linkedin.com/in/melitta
https://www.youtube.com/@melittacampbell
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> The Dream Clients Club
You May Also Enjoy...Creating Sales, One Conversation at a Time
Thriving in Your Business, with ADHD
The SAVVY Approach to Marketing with Melissa Ambers
Profit First for Minority Business Owners, with Susanne Mariga
Why Smart Women get Stuck with an Expensive Hobby and not a Real Business
> More Podcast Episodes
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Welcome to the Art of Value Whispering podcast
We’re approaching the summer, a time when many people slow down in their business. But that doesn’t mean you can’t keep working towards your success.
I believe that the summer is the perfect time to reflect and start to appreciate your skills, talents and values, and build your success mindset.
And that’s what I’m talking about in this episode of the podcast.
Why did you start your business? My guess is that it was not just to make money, but to make a difference. To make a contribution to the world that you feel proud of.
But it’s hard to have an impact, if you don’t appreciate and share your true value. While networking and meeting business owners, I noticed that this was one of the biggest challenges holding them back. They struggled to communicate their true value.
“To get different results, we have to change our thinking" - Melitta Campbell
In this episode, I’ll show you how you can start building your success mindset, move beyond limiting beliefs, even the hidden ones, and confidently become the ideal service provider for your dream clients - in a way that feels natural. Join me in this episode as I explore practical steps on how to become your most authentic and confident self.
In this Week's Episode...
You will discover:
How to build your success mindset and appreciate your capabilities Why you need the right mindset and belief How to communicate your value in a way that feels natural How the Business Summer School can help your mindset and business Why building the habits, beliefs and behaviours that support your success is personal
“You need to find what works for you. The habits and actions that support your success may be different to what works for others. When you find YOUR ideal way of working, you’ll have an impact you feel proud of - and in a way that feels natural.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
You can register for this free online event here >
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
You can learn more about Melitta's story here.Website Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
> Join the Dream Clients Club (free)
You May Also Enjoy...My Favourite Way to Communicate the Value of Your Offer
Why Smart Women get Stuck with an Expensive Hobby and not a Real Business
Creating Sales, One Conversation at a Time
The Mindset that Will Change Your Success
The One Thing Standing Between You and Your Next Client
> More Podcast Episodes
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Ready to welcome more clients into your business?
You may have avoided making proactive calls until now, but when you know how to have authentic conversations that people thank you for, you'll soon find yourself making the phone your friend. Welcome to the Art of Value Whispering podcastIn this episode, I’m joined by Anthony Stears, better known as ‘The Telephone Assassin’.
Anthony is on a mission to get businesses talking again and to stop people from hiding behind their emails and social media.
As a conversational strategist he helps people to shift from seeing sales conversations as scary or pushy, to understanding them as powerful opportunities to create a human connection and serve clients.
Join us as Anthony shares practical advice to help you have polite and authentic conversations that help you sell more without being pushy.
"The more conversations you have, the more opportunities seem to present themselves.” - Anthony Stears
In this Week's Episode...In this episode, you will learn:
How to have conversations that feel comfortable and human The key to being polite and not pushy The pizza menu approach to sales The importance of authenticity and using your own words. The PTS and TFR approaches to sales How to create a simple follow-up sequence "Sales is about good customer service. When people don’t know that you’re there, you’re depriving your market of your services.” - Anthony Stears
About Anthony StearsA published author and international speaker, that often uses training to accelerate the learning process. Anthony Stears fast became the go-to person when it comes to telephone engagement, and helping companies to improve both sales and service through conversation.
Anthony is better known as “The Telephone Assassin” and he’s on a mission to get businesses talking again and stopping people from hiding behind their emails and social media. As a conversational strategist he helps clients to get in front of more of their ideal customers and getting more business from their existing clients.
Connect with Anthony
www.anthonystears.co.uk
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
www.melittacampbell.com/club
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melitta
www.melittacampbell.comWebsite Facebook Linkedin Twitter YouTube
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
www.melittacampbell.com/club
You May Also Enjoy...
Profit First for Minority Business Owners, with Susanne Mariga
What it REALLY Takes to Attract More Clients
Sales Made Simple (including how to follow up!)
Why Smart Women get Stuck with an Expensive Hobby and not a Real Business
Replacing Sales Funnels with a Gentle Sales Path
> More Podcast Episodes
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Today, everyone is online and your competition is just one click away. So how can you stand out and be found my your dream clients?
Discover the secrets to standing out in the digital crowd, while staying true to yourself and keeping your life in balance.
Welcome to the Art of Value Whispering Podcast
Today, I’m talking about how to stand out, feel natural and stay sane when using social media to build your brand and grow your business.
Social Media is an amazing marketing tool and it is one one of the ways that small businesses share their value. However, through the Dream Clients Club community, where recently I’ve been offering social media audits, I’ve discovered that there is a lot of confusion around social media. There’s also bad advice.So, in this episode, I’ll be sharing what I see works consistently on social media in terms of:
Building a brand
Building a relationship with your audience, and
Directing people towards your business in a way that feels natural, feels aligned and feels right.
Join me in this episode as I delve into the ever-evolving world of social media. I explore the secrets to standing out in the digital crowd while staying true to yourself. And as always, offer you practical tips and insights to navigate it with confidence and authenticity.
Whether you're an experienced social media user or just starting out, this episode is designed to help you build a compelling online presence, connect genuinely with your audience, and maintain your mental wellbeing in the process.
“Having a presence on social media is going to help your business, because when people learn about you, they’ll want to check you out.” - Melitta Campbell
In this episode, you will discover:
Why you need a social media presence
Common but untrue social media myths
How often you should post on social media
What a successful social media strategy entails
The best time to post on social media
…and more!
“Rememberi: social media should be social. This is key. But managing a stand out online presence doesn’t have to be a full time job.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.
Join free at: www.melittacampbell.com/club
About MelittaMelitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Connect with Melittawww.melittacampbell.com
www.linkedin.com/in/melitta
Join the Dream Clients ClubCome and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
Join the Dream Clients Club (free):
www.melittacampbell.com/club
- Daha fazla göster
