Bölümler
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Most startups don’t die from bad code. They die from bad leadership.
In this episode of The Forge of Unicorns, I sit down with Bryony Cooper (VC, founder, and human-first investor) to unravel the silent killers of startup growth: vanity metrics, boardroom dysfunction, and uncoached leadership.
🚨 You’ll learn:
• Why professionalism becomes non-negotiable at Series A/B
• How bad behavior at the top spreads like wildfire
• Why burnout isn’t a founder failure—it’s a system failure
• How elite organizations scale people and systems together
• The power of a neuroscience-based leadership dojo to rewire culture
“Every type of business is about people first.” – Bryony Cooper
“You don’t find unicorns. You breed them via behavioral engineering” – Michele Brissoni
📈 If you’re still betting on tools instead of people, you’re scaling chaos.
🔊 Listen now and unlock what it really takes to evolve beyond the hype.
📲 Subscribe on Spotify, Apple Podcasts, or YouTube.
💡 Download the open-source Dojo and start building from within.
https://swcraftsmanshipdojo.com/
📬 Or contact us to get support in your journey to organizational excellence!
https://brix.consulting/contact/
#Leadership #VentureCapital #BehavioralEngineering #StartupGrowth #Upskilling #Burnout #Elite #Organizations #podcast #tech #techtalk
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🎧 EP55 – From Mediocracy to Mastery 🧭 Rewiring Leadership
🏷️ How to escape organization mediocracy!
Most teams aren’t broken — their leadership is underpowered.
In this pivotal episode, Calm Capital’s Marty Balkema and David Horne reveal what really fuels sustainable growth: stewardship, not transformation.
From owning vertical SaaS companies to rebuilding cultures from the boardroom down, Calm Capital shows us what happens when leadership gets the coaching, clarity, and support it actually needs.
🧠 Inside the episode:
Why 91% of digital transformations fail — and how stewardship flips the equation.The secret sauce behind Calm Capital’s high-performing software portfolio.Why emotional trauma, burnout, and disengagement are the hidden cost of leadership neglect.How the Unicorns’ Ecosystem pairs a SW Craftsmanship Dojo for developers with a dedicated evolution track for C-levels and boards — covering governance, OKRs, coaching, and strategy design.Real stories: how a 130-year-old sock manufacturer saved millions by starting small and leading smarter.🎯 This is the playbook for rewiring leadership and turning mediocracy into mastery — from founders to investors to boardroom chairs.
🔍 Ready to go deeper?
Get the open-source SW Craftsmanship Dojo and see how the Unicorns’ Ecosystem transforms products and people — together.
🥋 https://swcraftsmanshipdojo.com/🦄 https://brix.consulting/services/unicorns-ecosystem/🔍 Want to know what’s really blocking growth in your org?We’ll run a free organizational using behavioral markers from the Unicorns’ Ecosystem — and show you where mediocracy hides (before it hits your ROI).
📩 Less than 30 seconds! Just drop your email. We’ll handle the rest.
No forms. No sales. Just insight.
👉 https://forms.gle/eD5XXDqxgxHNAJhUA
#leadership #podcast #stewardship #unicornsecosystem #softwareengineering #privateequity #organizationaldesign #OKRs #coaching
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Eksik bölüm mü var?
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When we say “mediocrity is a leadership choice,” we’re not just being dramatic. In this first face-off between researcher and investor, Mike challenges the venture capital mindset—and VC Oussama Glilah (@ Razor Capital) doesn’t just agree… he confirms it all.
💥 From the absence of engineering standards to the myth of plug-and-play talent, this episode dismantles the fantasy that unicorns are born from flashy ideas or frameworks.
🔧 They’re built—through behaviorally engineered environments, prompt design, and holistic-elite upskilling that replace cookie-cutter training in favor of more modern programs based on the latest neuroplasticity discoveries!
💡 Key insights you’ll hear:
• Why 99% of engineers fail to meet Tier A standards—and how to grow them in-house with the SW Craftsmanship Dojo®
• The leadership behaviors that unconsciously install mediocrity
• How BJ Fogg’s behavioral model unlocks resilience in tech orgs
• The brutal waste of $2.5T in 2024 on failed digital transformations (and how 2025 looks even worse with GenAI hype!)
• Real startup stories from frontier markets—evolving through user behavior and feedback loops
🧠 This isn’t your average “transformation talk” that pours in money and harvests disappointment.
It’s the confirmation of two decades of research behind the Unicorns’ Ecosystem:
A human-centered system where culture, leadership, and behavior are the real tech stack to build elite organizations—and the tech-savvy organizations of the future.
🔊 Ready to evolve?
Hit play—and find out why Tier A teams aren’t hired. They’re engineered.
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🤿 Full deep-dive article drops Thursday → Forge of Unicorns Newsletter
🎧 Available on: Acast • Spotify • Apple • YouTube
#ForgeOfUnicorns #CraftsmanshipDojo #DigitalTransformation #VCInsights #BehavioralEngineering #LeadershipMatters #GenAIHype #UnicornBuilders
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In this mind-blowing episode, I sit down with Andy Will, founder of Willpower Venture Capital, to reveal a bold new approach: behavioral engineering as the ultimate VC advantage.
Forget spreadsheets and cookie-cutter playbooks — Andy shares how he backs founders who build elite teams, set cultural standards from day one, and scale without the chaos.
🔥 Inside the episode:
• Why 0.9% of tech talent is all that matters — and how to find it
• How to detect and detox toxic cultures before they sink your startup
• The dark truth behind failed transformations (spoiler: it’s not the tech)
• Why most VCs are just “chasing tails” — and how to engineer success instead
“You’re not fixing chaos. You’re scaling from a clean foundation. That’s the real edge.” — Andy Will🎯 Whether you’re a founder, investor, or tech exec trying to scale, this episode is a wake-up call.
🔗 Want to engineer your next unicorn? Dive deeper at Forge of Unicorns 🦄
📢 Follow the podcast + drop a 5⭐ if this one hit home.
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📰 Deep Dive post: HERE
🎥 Youtube version: HERE
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🏷️ #ForgeOfUnicorns #AndyWill #BehavioralEngineering #VC #PE #Engineering #Culture #Startup #Investing #DigitalEvolution #Unicorn #Blueprint #Talents
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🚀 The Quantum Shift Has Officially Begun… 🚀
This week on Forge of Unicorns, we sit down with Matthew Cimaglia, Tech Innovator | Multi-Time Founder | Managing Partner at Quantum Coast Capital, leading the charge in quantum technology investments.
With NVIDIA’s jaw-dropping Quantum Day announcement, the race just got real. Matthew unpacks:
✅ Why Quantum is the next AI moment — but way bigger
✅ How coding for Quantum today avoids tomorrow’s tech debt nightmare
✅ Why the security apocalypse is closer than you think — and crappy software is doomed
💣 “We either invest billions in Quantum today… or spend trillions in defense later.” 💣
👉 If your organization is still struggling with GenAI, buckle up — Quantum is already knocking. This is your last chance to fix your software engineering posture before the next disruption wipes you out.
🎯 Join the open-source Software Craftsmanship Dojo® — the ONLY proven way to upskill, bulletproof your tech stack, and evolve your org before it’s too late.
👉 Contact us ✉️ to get it started!
🎧 Listen now — before the quantum wave hits. Tomorrow’s trillion-dollar companies? They’re already coding for it.
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📰 Deep Dive post: HERE
🎥 Youtube version: HERE
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🏷️ #NvidiaQuantum #Nvidia #Quantum #QuantumComputing #TechRevolution #AIFuture #AI #PE #VC #DigitalEvolution #SoftwareCraftsmanship #Unicorns
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💡 Most companies waste millions on digital transformation—and fail. What if, instead, you could engineer IT into a high-value asset that fuels exponential growth?
93% of digital transformations fail. Companies throw money at new tech, yet only 7% see real results. Why? Because transformation isn’t just about software—it’s about leadership, execution, and strategy.
🎙️ In this episode of The Forge of Unicorns, Michele Brissoni sits down with Sam Palazzolo, Managing Director at Tip of the Spear Ventures, an elite business strategist who has helped companies scale from $10 million to $1 billion and beyond. With over 1,000 organizations in his portfolio, including global giants like Toyota and GM, Sam reveals why IT isn’t a cost—it’s your company’s greatest untapped goldmine.
🔥 What You’ll Discover:
✅ Why digital transformations fail—and the exact strategies that make the other 7% succeed.
✅ How to turn IT from a budget drain into a profit center—and scale without chaos.
✅ The leadership playbook behind billion-dollar companies—and why execution beats innovation.
✅ Why blindly adopting Agile, DevOps, or Scaled Agile is a recipe for failure.
✅ The key to breaking free from mediocracy and building high-performance teams.
🚀 The Big Takeaway?
At The Forge of Unicorns, we break down how to engineer high-performance companies. Sam Palazzolo proves that IT isn’t just infrastructure—it’s the hidden force that can drive massive business success.
💬 Curious how this applies to your portfolio?
✅ Grab your FREE organizational assessment—just mention the podcast: https://brix.consulting/contact/
📥 Bonus: Explore the full article breakdown and research on LinkedIn here 👉
🎧 Listen now—and discover how to make IT your secret weapon.
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📰 Deep Dive post: HERE
🎥 Youtube version: HERE
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🏷️ #VentureCapital #DigitalEvolution #ITLeadership #InvestmentStrategy #TheForgeOfUnicorns
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🎙️ Episode 50: The Unicorns’ Ecosystem—Flipping the Script on IT Investments 🚀
📰 Original blog post: https://www.linkedin.com/pulse/ep-50-975-investments-doomed-heres-how-top-flipping-brissoni-np79f/
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💰 97.5% of IT investments NEVER reach unicorn status.
📉 Even those that do, 80% see their valuations crash—nearly 30% fall below the $1B mark.
🤯 Yet, most investors still rely on gut instinct instead of engineering high-performance companies from day one.
🚨 Why do so many IT investments fail? More importantly—how do we fix it?
In Episode 50 of The Forge of Unicorns, we pull back the curtain on the first-of-its-kind research that 50+ top PE/VC firms have now integrated into their investment strategies. We’ll reveal:
🔥 Why digital transformation is a gamble—and why most investors are betting on the wrong horse.
💡 The Unicorns’ Ecosystem: A data-driven, behaviorally engineered system that rewires IT organizations for success.
🎙️ Investor Reactions: The moment PE/VC firms saw the data—and why their responses were mind-blowing.
🛠️ The SW Craftsmanship Dojo®: The open-source weapon we gifted to investors to turn mediocre teams into elite software engineers.
🎧 And here’s the best part—this episode kicks off a groundbreaking mini-series!
For the first time ever, we’re bringing in some of the top investors behind today’s most dominant tech companies to contrast our research with their experience in IT investments. What worked, what failed, and why they’re integrating our NED-backed governance and hands-on Dojo system into their portfolios.
The future of IT investment isn’t a bet—it’s an engineered outcome.
🔎 STOP TRANSFORMING, START EVOLVING. 🚀
🎙 Listen now!
#PrivateEquity #VentureCapital #ITInvestments #DigitalTransformation #BehavioralEngineering #AI #OKRs #PEVC #UnicornsEcosystem
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🎙️ Episode 49 - The Open-Source Playbook Investors Are Using to Engineer Unicorns 🚀
📰 Original Blog post: https://www.linkedin.com/pulse/ep-49-want-engineer-unicorns-open-source-playbook-already-brissoni-8gpuf/
🛑 52% of Fortune 500 Companies Have Vanished Since 2000—Have We Really Learned Why They Failed?
👉 Some investors have—and they’re quietly engineering unicorns while others keep making the same mistakes.
In this episode of The Forge of Unicorns, we unveil the ultimate open-source playbook for Private Equity (PE) and Venture Capital (VC) investors looking to transform IT from a cost sink into a billion-dollar asset.
Most IT investments fail because they chase tools and frameworks instead of engineering excellence. But smart investors are flipping the script—leveraging 14 years of research and insights from 50+ top PE/VC leaders to turn tech assets into high-performance growth machines.
🎧 In This Episode, You’ll Learn:
✅ The 6 dysfunctions silently killing IT investments—and why most firms ignore them.
✅ How top investors are leveraging this open-source research to engineer high-valuation unicorns.
✅ The hidden socio-technical markers that separate future market leaders from failures.
💡 Here’s the kicker:
The companies that thrive understand and measure IT and socio-technical excellence—those that don’t, vanish. This isn’t just another framework. It’s a battle-tested strategy backed by investors who build unicorns.
🔥 Don’t just listen—take action!
📩 Subscribe to The Forge of Unicorns Newsletter for exclusive insights on high-performance IT investments and organizations.
🔁 Like, share, and spread the word—let’s build the future, together!
🔗 Listen now & join the movement!
#PrivateEquity #VentureCapital #UnicornInvestments #BehavioralEngineering #DigitalExcellence #ForgeOfUnicorns #Podcast #ITInvestments #TechGrowth
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🎙️ EP 48 – Fake Productivity: The Deadly Illusion of AI-Generated Code 💣
📰 Original blog post with all the bibliography: https://www.linkedin.com/pulse/ep48-fake-productivity-deadly-illusion-ai-generated-brissoni-rlp8c/
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AI-generated code is flooding development workflows faster than ever—but are we really moving forward, or are we just accelerating into chaos?
In this episode of The Forge of Unicorns, Michele Brissoni unpacks the hard-hitting data behind two years of GenAI-assisted coding and exposes the hidden costs that investors, engineering leaders, and dev teams can’t afford to ignore:
🚨 39.9% drop in refactored code—AI is prioritizing speed over quality.
🚨 17.1% YoY increase in code duplication—leading to brittle, unmaintainable systems.
🚨 77% of devs disengaged, 38% burned out—AI-driven outages are fueling post-production stress cycles.
🔍 The reality?
AI isn’t a software engineer—it’s a pattern replicator trained on an industry with more failures than successes.
And with only 23% accuracy compared to a real modern engineer, GenAI is nowhere near replacing human expertise.
🤔 So, what’s the way forward?
The KBI Framework + SW Craftsmanship Dojo® injects the socio-technical excellence needed to:
✅ Use AI as a cognitive amplifier, not a blind coding machine.
✅ Reduce burnout by balancing automation with human mastery.
✅ Ensure software is built with modern engineering principles, not just “produced” by AI.
💡 Join us as we break down how to harness AI for real productivity—without falling for the illusion.
🎧 Listen now and future-proof your engineering strategy!
#AI #SoftwareEngineering #TechDebt #GenAI #DevEx #TDD #FakeProductivity #ModernSoftwareEngineering
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🎙️💣 Lost Millions in IT? Here’s the 300% Stock Surge Playbook Auditors Loved 😍 🎙️
📰 Original article - HERE.
Hey digital warriors! ⚔️
In this episode of The Forge of Unicorns, we dive deep into an incredible IT turnaround story—from hemorrhaging millions to a 300% stock surge, all thanks to behavioral engineering, OKRs, and rock-solid IT governance. 💥
What’s inside this episode?
✅ How a crumbling IT organization transformed into a high-performing powerhouse.
✅ The secret sauce: behaviorally engineered OKRs driving both strategic and tactical execution.
✅ The auditor-approved governance overhaul that had PwC calling it “one of the best-executed transformations we’ve ever assessed.” 🏛️
✅ The ultimate business impact—from massive cost reductions to skyrocketing investor confidence.
✅ How embedding socio-technical mastery directly into governance reduced time-to-market and accelerated innovation.
💡 Real numbers. Real transformation. And a playbook that shows IT can be a profit center, not just a cost sink.
🔥 Tune in now to hear how this company survived the chaos, redefined its governance, and skyrocketed its stock—all while others crashed and burned.
🎧 Press play and get inspired to transform your IT from a liability into your company’s greatest asset!
#DigitalTransformation #ITGovernance #OKR #BehavioralEngineering #SoftwareCraftsmanship #ForgeOfUnicorns #TechLeadership #PwC
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🎙️ EP46 - Scaling Excellence: The OKR Lessons from a Bold CIO 🎙️
📰 Orignal Blog Post: https://www.linkedin.com/pulse/ep46-scaling-excellence-okr-lessons-from-bold-cio-michele-brissoni-cbhef/?trackingId=870B2EfrQOWfg2mHtoihuw%3D%3D
Are your OKRs driving true excellence, or are they just glorified KPIs enforcing compliance?
In this episode, we break down a real-world transformation where a bold CIO turned OKRs into a north star for technical mastery—scaling an IT organization from near-collapse to a model of software craftsmanship.
🚀 What’s inside this episode?
✅ How Strategic OKRs redefine engineering standards and reshape company culture
✅ Why Tactical OKRs connect technical excellence to customer satisfaction and market success
✅ How this transformation led to 300% growth, higher engagement, and an auditor-approved governance model
✅ The AI disruption that’s wiping out traditional Agile and IT organizations—are you prepared?
📢 If your OKRs aren’t pushing your teams to evolve, they’re setting you up to fail.
Tune in now to discover how the Unicorns’ Ecosystem leverages OKRs and Dojos to fuel long-term digital excellence.
🎧 Listen now!
#OKRs #ScalingExcellence #AIRevolution #SoftwareCraftsmanship #TechLeadership #DigitalEvolution 🚀
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🎙️ Episode 45
📇 From Mediocracy to Mastery: How the Dojos’ Ecosystem Became the Engine of Evolution 🌱
In the AI-driven economy, software excellence isn’t a luxury—it’s a competitive necessity. The recent DeepSeek R1 launch sent shockwaves through the market, wiping over $1 trillion from the Nasdaq, proving that high-quality software beats brute-force infrastructure spending.
But how do you systematically engineer a culture of excellence in software organizations? 🤔
🔍 In this episode, we break it all down:
✅ How a disengaged, underperforming tech hub became an elite software powerhouse 🌍🔥
✅ The Dojos’ Ecosystem—a framework that integrates software craftsmanship, product mastery, agility, and leadership to create high-performance teams 🏆
✅ Why the market is punishing companies that treat software as an afterthought 💰
✅ The 600% cycle time acceleration that turned a stagnant site into the most advanced development center in its global organization 🚀
This isn’t just another digital transformation story. It’s a playbook for how organizations can evolve—not just change—to dominate in the era of AI-driven business.
🎧 Tune in now and future-proof your tech organization.
👉 Listen on Acast / Spotify / Apple Podcast
👉 or read the full article HERE 📰
🔹 Follow for more insights on high-performance organizations leveraging software, behavioral engineering, and AI-powered business evolution! 🚀
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EP 44 - Behind the Curtain: The Digital Evolution That Redefined Excellence 🎭🚀
📰 Original Blog Post
🔊 IT was a liability. Deployments were slow. Teams were burned out. Leadership was flying blind. Sound familiar?
This episode pulls back the curtain on a real story from the trenches—where IT, once a black hole of inefficiency, was rewired into a $5B strategic goldmine.
📉 What went wrong?
•Legacy tech was strangling innovation.
•Feature releases crawled out quarterly (if they even made it).
•The team was drowning in manual processes and burnout.
💡 What changed?
•We mapped the dysfunctions with behavioral engineering. 🧠
•We exposed anti-patterns through heatmaps. 🔥
•We rewired everything—systems, processes, and leadership. 🚀
🏆 The result?
✅ Faster, seamless deployments with high-velocity pipelines.
✅ A complete culture shift—burned-out devs became high-performance innovators.
✅ IT became an asset, not a cost center.
💰 For PE and VC firms, this is your wake-up call.
IT is the biggest undervalued lever in your portfolio. Treat it like an afterthought, and you’ll keep bleeding money. Engineer it right, and you’ll crush the market.
🔗 Listen now & discover how IT evolution redefines business success.
#DigitalEvolution #BehavioralEngineering #TechExcellence #ITGoldmine #PrivateEquity #VC #SoftwareCraftsmanship #HighPerformance
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🎙️ Episode 43: From Chaos to Gold – How IT Can Rise Like a Phoenix
📰 Original Blog Post
In this episode, we tackle a hard truth: most IT departments are treated as cost centers, shackled by inefficiencies and shadow IT that drains profitability. Instead of driving innovation and enhancing product or service value, they’re stuck in mediocracy, operating in subpar ways that fail to contribute to organizational success.
🚨 With 93% of digital transformations failing and $2.5T wasted in 2024 alone, how can IT break free from this cycle of dysfunction?
🔦 We unveil the blueprint for turning IT from a liability into a strategic asset—one that drives engagement, profitability, innovation, and customer satisfaction. Backed by 14 years of in-depth research, our experimentation culminates in a comprehensive whitepaper and an upcoming podcast series featuring insights from PE/VC leaders and industry leaders. In this episode, we reveal the hidden factors crippling the IT market.
💡 If you’re ready to unlock the full potential of IT in your organization and finally treat it as the goldmine it’s meant to be, this episode is your starting point.
🎧 Tune in now to learn how to rewire IT for profitability and sustained growth.
#DigitalTransformation #ITExcellence #SWfrist #IT #TechLeadership #Innovation #BehavioralEngineering #PE #VC #Unicorns
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📰 Original Blog Post: HERE.
In this episode of The Forge of Unicorns 🦄, we uncover the #1 reason most digital transformations crash and burn—and it’s not what you think. It’s not IT teams, tech budgets, or even unrealistic timelines. The real culprit?
👉 Leadership’s lack of engagement and alignment.
Join us as we:
💡 Explore why 70% of digital transformation failures start at the boardroom, backed by insights from McKinsey & Company.
📝 Reveal how boards can rewrite the narrative by aligning purpose, strategy, and behaviors across their organizations.
⛳️ Share a real-world case study where board-level shifts led to 40% faster delivery, 5-star customer satisfaction, and 30% lower costs.
🔔 Discuss why throwing money at IT isn’t the answer—and what actually works.
Whether you’re a board member, C-suite leader, or someone passionate about transforming organizations, this episode is packed with actionable insights and bold strategies to evolve your company into a Unicorn.
📩 Contact us to learn more or share your experiences to be featured in our white paper!
#LeadershipMatters | #DigitalTransformation | #BoardroomExcellence | #Innovation | #UnicornsEcosystem | #ITLeadership | #BehavioralEngineering | #StrategyExecution
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Episode 41 - From Desert 🌵 to Forest 🌳: Turning IT Into a Goldmine of Opportunity 💰
📰 Original Blog post
In this episode of The Forge of Unicorns, we take you on a transformative journey, exploring how IT can evolve from a costly liability into a profit-driving, strategic asset. The secret? Behavioral Markers—or Key Behavioral Indicators (KBIs)—that reveal whether your organization is thriving in a collaborative “Forest” 🌳 or stuck in a barren “Desert” 🌵.
Join Michele Brissoni as he unpacks how KBIs go beyond metrics like DORA or SPACE to address the why behind team behaviors. Drawing insights from Bob Marshall’s Hearts ♥️ over Diamonds 💎 philosophy and Kent Beck’s compelling Forest vs. Desert analogy, we explore:
•How KBIs act as leading indicators of success.
•The powerful connection between behaviors, KPIs, and OKRs.
•Practical steps leaders can take to shift organizational culture from reactive to proactive.
•The emotional and financial ROI of a thriving IT ecosystem.
This episode is more than a discussion—it’s a call to action for leaders who are ready to evolve their organizations. Whether you’re cultivating your “Forest” 🌳 or looking for a way out of the “Desert” 🌵, this episode is packed with actionable insights to help you unlock IT’s true potential.
👉 Ready to transform your IT culture? Tune in now and take the first step toward sustainable high performance!
🎧 Listen on Spotify | Apple Podcasts | YouTube
#BehavioralEngineering #ITExcellence #UnicornsEcosystem #ForestVsDesert #KeyBehavioralIndicators #HearthsOVerDiamonds
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🎧 Podcast Description: Episode 40 – Scaling IT Excellence: From Transformation to Evolution 🎙️🚀
📰 Original blog post HERE
In this episode of The Forge of Unicorns, we cut through the noise of buzzwords and hype to address the heart of IT’s most critical challenge: scaling excellence. 💡
The numbers don’t lie:
•91% of digital transformations fail (McKinsey, 2020).
•77% of employees are disengaged, costing billions in lost productivity (Gallup, 2024).
•And let’s not forget, 38% of professionals are burned out (Infinite Potential, 2024).
So, how do you escape the cycle of transformation doom? You evolve. 🌱
This episode dives into:
•The deadly traps of traditional IT transformations—and why they fail to create lasting change.
•How behavioral engineering identifies and addresses the root causes of disengagement and inefficiencies.
•Real-world strategies to transform IT from a liability into a ROI-generating powerhouse.
With a blend of actionable insights, case studies, and behavioral engineering principles, this is your guide to navigating IT’s stormy waters and building a scalable foundation for success. 🌟
🎧 Ready to evolve your IT strategy? Hit play and join the revolution!
#DigitalEvolution #BehavioralEngineering #ITExcellence #TheForgeOfUnicorns
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🎧 Podcast Title: EP39 – A Year to Remember: Reflecting on 2024 and the Road Ahead 🌟
📰 Original Blog HERE
2024 was a year like no other for the IT world—marked by firsts, challenges, and transformative insights. In this episode, we take a deep dive into the highlights, lessons, and pivotal moments that shaped the year.
🎙️ What’s Inside?
•📈 The IT Inflation Era: How 2024 rewrote history with the first-ever IT inflation and its impact on budgets and priorities.
•🧠 Burnout and Engagement Stagnation: Unpacking Gallup’s 2024 report—23% engagement and 38% burnout—and what it means for the future of work.
•📰 The Forge of Unicorns Highlights: From VW’s CarID crisis to the CrowdStrike disaster and the pitfalls of AI-generated code, we celebrate the year’s most impactful articles.
•🌍 Conference Spotlight: Insights from IT Revolution, XP2024, and IAD24, plus the honor of being featured on The Pragmatic Engineer’s list of top tech speakers.
•🚀 2025 Sneak Peek: Upcoming projects, including a groundbreaking book, enhanced partnerships, and plans to evolve the IT landscape further.
This episode is a celebration of resilience, evolution, and the power of behavioral engineering to tackle the IT world’s most pressing challenges.
🎧 Tune in and let’s get ready to embrace the future—because evolution doesn’t wait!
Tags: #BehavioralEngineering #TechLeadership #2024Reflections #EvolutionNotTransformation #ForgeOfUnicorns #Podcast
Ready to evolve? Hit play now! 🚀
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🎙️ Episode 38: “The Rise of the Behavioral Engineer – How Data Fuels Transformation” 🚀
In this episode, we explore the cutting-edge field of behavioral engineering and its growing influence on the IT landscape. Behavioral engineering isn’t just a buzzword—it’s a data-driven approach that transforms how organizations evolve, innovate, and thrive in an ever-changing world. 🌍📊
Key takeaways include:
✅ What it means to be a Behavioral Engineer and why this role is critical for the future of IT.
✅ How data-driven insights unlock organizational transformation and measurable ROI.
✅ The foundational frameworks that empower leaders and teams to embrace continuous evolution.
✅ Real-world examples of how behavioral engineering has solved complex challenges in IT.
This episode also highlights how the Unicorns’ Ecosystem integrates behavioral design, socio-technical practices, and advanced analytics to redefine success for teams and organizations alike.
Join us as we uncover the power of behavioral engineering and how it’s reshaping the digital world, one data point at a time. 🌟
🎧 Available now on Spotify, Apple Podcasts, and all major platforms.
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🎙️ EP37 - A Real Story of Socio-Technical Evolution 🌱 The Unicorns’ Touch
How do you turn chaos into cohesion? In this episode of The Forge of Unicorns, we share a real-world story of transformation—where a team on the brink of burnout and organizational dysfunction evolved into a high-performing unit delivering an industry-leading platform. 🚀
🔎 What You’ll Discover:
•The nitty gritty details of the Unicorns' Ecosystem in action!
•How socio-technical alignment 🌱 and behavioral engineering 🔧 turned daily firefighting into focused, meaningful work.
•The role of product thinking and OKRs in aligning teams from the boardroom to the delivery floor.
•Why prioritizing the human factor—through upskilling, collaboration, and purpose—leads to innovation and sustainable results.
📊 This isn’t theory. It’s a case study on how the Unicorns’ Ecosystem empowers teams to evolve, reducing costs, boosting ROI, and driving digital excellence.
🎧 If you’re a CXO, Private Equity, or VC leader, this episode will show you how investing in socio-technical evolution can unlock the hidden potential of your teams and IT assets.
Tune in, and let’s explore how you can stop transforming—and start evolving. 🌱
👉 Listen now and subscribe for more insights!
#DigitalTransformation #BehavioralEngineering #SocioTechnicalEvolution #Leadership #TeamExcellence
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