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Do you know what sets you apart? Do you know what your brand stands for? Do you know what the intricacies of your brand are, that makes you like nobody else online? Or do you follow other people’s formulas on social media? And gain inspiration from their brands?
If you want to know more about why the ‘Roadmap to 5k or 10k’ doesn’t usually work, then this episode is for you.
In this episode of the podcast, we cover:
How to understand the anchor of your brand, to avoid your brand becoming a copy & paste of other people’s Cultivating real human connections with your audience Creating a content creation process that feels right for you Why educational-focused content might not be the best approach for your businessConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Deep Dive Call: https://calendly.com/caela-benson/coffeconnect
Book a VIP Day for USD $490: https://calendly.com/micaela-benson02/vipday?month=2022-04
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Have you ever felt sad or frustrated when people say no to your coaching services? Or do you fear the rejection before it even happens?
If yes, then this episode is for you. Rejection is such a normal part of business. In fact, many of the most successful & famous entrepreneurs had to deal with being turned down A LOT, before they made it big.
In this episode of the podcast, we talk about handling rejection in your business and how to detach from it in a healthy way, we cover:
How detachment can show up in your business, and how there will be themes with your personal life Practicing detachment in a healthy way Healing through rejection in your business.Connect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Deep Dive Call: https://calendly.com/caela-benson/coffeconnect
Book a VIP Day for USD $490: https://calendly.com/micaela-benson02/vipday?month=2022-04
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We are continuing the conversation in this podcast episode on what it means to be a leader and how to show up as one if you are a coach. We also talk about whether or not you should cover global events.
In this episode, we cover:
Reframing the topic of covering global events in your content if you are an online entrepreneur Handling negative feedback from people online, sometimes referred to as “trolls” Explaining how the thought of “trolls” is worse than what it’s like in real life, and how to respondConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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Are you stepping into the shoes of a leader for your community? In this episode of the podcast, we cover leadership and its relationship to online entrepreneurship. This is only part one - in the next episode, we expand on this important topic even more, so make sure to come back next week as well!
In this episode, we cover:
Why leadership goes hand in hand with online entrepreneurship or coaching What are the different types of leaders and what leadership styles How to show up as a leader for your community through your actionsConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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In this episode, I talk about navigating your business during uncertain, unprecedented times and showing up from a place of groundedness.
In this episode, we speak about:
Navigating unprecedented times - should you keep selling or taking time off? How to find your grounded place within yourself so you can start acting from there How to navigate addressing current affairs in your businessConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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What is your definition of hustle and rest?
In this episode, I share my burnout experience in 2018, how it impacted me, and continues to help me define my version of hustle and rest now.
In this episode, we speak about:
My definition of what “hustle” and “rest” is and how I teach my clients to show up to their businesses. The untold aspect of post burnout and how I had to create a new and better relationship with working, after the trauma of being overwhelmed by it. How to practically and realistically think about hustle and rest to your experience.Connect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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In this episode, I have a lovely conversation with Ilaria about how inner work can help you show up to your business everyday and why your relationship with yourself should be one of your top priorities, as an entrepreneur.
Ilaria is an Inner Child and Trauma informed Coach, an NLP Master Coach, and a multi-passionate entrepreneur who helps women confidently take action on their dreams and turn self-doubt into success.
In this episode, we speak about:
What does it actually mean to connect to your true self Why your strategy has to start with you and some inner work Why we romanticise the dream and dread the process - how to embrace all aspects of growing your bizConnect with Caela Benson:
Instagram: @caela.benson
Apply to work 1:1 with me: https://docs.google.com/forms/d/e/1FAIpQLSd7LZ8kI3C3u_0pg2wTjqsD9rg62V3q_8chmm-sq6lG8PmAYA/viewform
Connect with my guest, Ilaria Petrucci
Instagram: @ilariapetrucci_coaching
Website: https://ilariapetruccicoaching.com/
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In this episode, I discuss the one mindset hack that helped me advance in my business and progress faster than ever before.
In this episode, we speak about:
How to show up as a CEO for your biz, and stop self-sabotaging Why going viral on social media might cause headaches for your business Why tailored 1:1 supportive is transformative for your business How to pick a coach who transforms your business with tailored supportConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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This episode was originally recorded as an Instagram live, where I discuss the good and the bad of current marketing trends, including advice on how you can showcase your authentic voice.
In this episode, we speak about:
Trends Caela sees in social media marketing - the positive and negative aspects of them What providing value actually means How to use controversial takes and posts in a smart way Caela’s thoughts on sharing how much money you make on social media Using Reels in a way that fits your brand and your messagingConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
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In this episode, I have a unique chat with Nadine Bernardo all about talking to camera and showing up online.
Nadine is an Empowerment Coach, who helps her clients to gain confidence, empower themselves, and find their own magnetism through their voices.
In this episode, we speak about:
Nadine’s journey on becoming a coach and finding her passion in speaking How to find your voice, speaking techniques and what might be blocking you when speaking Tips for coaches on how to approach speaking on IG (or any other platform) - live or recorded and how public speaking looks today Letting go of perfection and using your voice to lead Coaching confidently in another language than your native languageConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Nadine Bernardo
Facebook: https://www.facebook.com/nadinebernardoofficial/
Instagram: @nadinebernardo_official
Youtube: https://www.youtube.com/c/NadineBernardo
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In this episode, I have a really juicy and fun conversation with Jaime Morocco.
Jaime is a Certified NASM Personal Trainer & Precision Nutrition Coach, Nutritional Therapy Practitioner And Master Mindset Coach who helps people to manifest their dream body permanently while eating foods they love.
In this episode, we speak about:
Jaime’s journey with entrepreneurship in the health and fitness industry and how she started an online business after working in tech The parallels between a body transformation and building a business How Jaime’s messaging changed on social media as she has grown into her confidence What lessons Jaime learned from her coaches (even from the ones that were not for her!)Connect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Jaime Morocco
Website: https://www.jaimemorocco.com/
Facebook: https://www.facebook.com/JaimeMoroccoRealm
Instagram: @jaimemorocco
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In this episode, I have a really fun chat with Teodora Lucia, with a lot of takeaways!
Teodora is a Brand Coach, whose aim is to guide you to create a brand with a soul, aligned with your deepest beliefs.
In this episode, we speak about:
How Teodora’s childhood in ex-communist Romania uniquely shaped her view on entrepreneurship How Teodora became a brand coach and the skills she transferred from working in the dental field! How to align your branding with your mission and values (even if you’re indecisive!) Picking a business model that works for you and marketing yourself as a new entrepreneurConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Teodora Lucia
Facebook: https://www.facebook.com/teodoraluciacoaching/
Instagram: @teodoralucia.coach
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In this episode, I have a really fun chat with Cecile J Wash.
Ceci is a Mindset & Business Coach, who helps coaches access the quantum so they can create supercharged momentum which accelerates their growth results.
In this episode, we speak about:
Ceci’s thoughts on accessing the quantum & self-actualisation What hustle actually means, why it gets a bad rep (especially amongst female entrepreneurs) and how to find your own balance The reality and the many facets of being a woman in business Customer service in the coaching industryConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Cecile J Wash
Facebook: https://www.facebook.com/cecilejwash/
Instagram: @cecilejwash
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In this episode, I have a beautiful and honest conversation with my friend and Mentor, Phill Attar.
Philip is an Embodiment & Leadership Coach, who helps people with somatic embodiment, so that they can feel embodied with their purpose and truth.
In this episode, we speak about:
Phil’s unique method and thoughts on finding your purpose by “understanding your algorithm” How and why your purpose isn’t static (unlike what many people say!) How social media marketing is changing: shifting from personal to a business focus (incl. the refocus to engagement over growth) Finding a way to monetize your message and purpose, with integrity The power of asking clients for feedback and why it must become more common-place in the industry (including the benefits) Why there also needs to be more client-focus in the industryConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Philip Attar
Website: https://www.philipattar.com/
Instagram: @philipattar
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In this episode, I have a chat with Susi Kaeufer.
Susi is a mindset and business coach who focuses on empowering women around the globe to create the impact, income and business that allows them to live life on their own terms, so they can become the most authentic version of themselves and create the true freedom they've been craving.
In this episode, we speak about:
Why Susi has left her Instagram of 22K followers to start from 0, the reason might surprise you! What it actually looks like to run a business while travelling the world - hint it’s not as glamorous as on Instagram! Identifying the needle-moving activities in your business and how that can determine the way you communicate, sell, outsource etc. Susi’s advice for choosing a mentor The importance of authenticity in communication and connections - why IG growth isn’t everythingConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Susi Kaeufer
Website: https://dreamlifedeluxe.com/
Instagram: @susi_kaeufer
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In this episode, I speak with Rachel Forcella.
Rachel is a transformational coach, whose focus is on women who, for whatever reason – by choice or by circumstance – are not mothers.
In this episode, we speak about:
How Rachel has pivoted multiple times - from corporate to owning her business and more recently, radically changing directions in her business The nitty-gritty of starting from scratch when pivoting and why it’s important to be patient with yourself Why it’s important to have a firm belief that it’ll all workoutConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Rachel Forcella
Website: https://www.rachelforcella.com/
Instagram: @rachelforcella
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In this episode, I speak with the wonderful Nat Martin.
Nat is a Period & Menstrual Cycle Coach, bestselling author and yoga teacher. Nat is passionate about helping women remember just how powerful they are, because your cycle was not made to make you suffer. It was made to make you powerful.
In this episode, we speak about:
How Nat utilises her experience in HR, in her own business Corporate can have a bad reputation but it can be a useful part of your journey Using your menstrual cycle to your advantage regardless if you are in corporate, working on your side hustle or yourself How to make your inner critic your friend, especially during your pre-menstrual phaseConnect with Caela Benson:
Instagram: @caela.benson
Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect
Connect with my guest, Natalie Martin
Website: https://www.nataliekmartin.com/
Instagram: @natalie.kmartin
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In this juicy solo episode, I address the obsession with IG follower numbers in the coaching (and healing) industry and why I think it’s problematic.
I speak about how we are all being convinced to grow followings and to chase more and more followers, when it isn't a prerequisite to a thriving business and how it is probably slowing down your success - especially in the early phases of growing a business.
Specifically I speak about:
How we idolize follower numbers, over genuine expertise, even when they might be artificially inflated (purchased followers) How the obsession with more, more, more followers in the coaching space is reflective of wider societal (consumerist) patterns Why you don’t actually need a huge IG to run a successful coaching biz Creating meaningful collaborations regardless of follower numbers Building a community vs. being an influencer - being intentional about what you actually want to create How the industry is not speaking about the fact that some Coaches do not want or need to grow a large following to have a successful biz. Why you should care about your reach more than your followingConnect with Caela Benson:
Instagram: @caela.benson
Apply for 1:1 Coaching: https://wellbeingwithcaela.com/pivot-like-a-profesh
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In this episode, I speak with the insightful Janoah Van Kekem.
Janoah is the founder of Mind Maverick Meditation, where he teaches meditation and mindset techniques to help you reduce stress, shift limiting mindsets and increase performance allowing you to experience more alignment, flow and fulfilment in your life.
Janoah’s aim is to normalise meditation and get as many people doing it as possible. So many of us are missing out due to lack of understanding or resistance from the weird stigma attached to it.
In this episode, we speak about:
How Janoah turned from a meditation sceptic to teacher Janoah’s journey from corporate to being his own boss and how he dealt with risks at different stages of his journey Why there’s always a little bit of risk inherent in starting a business Dealing with extreme highs and lows How and why you should use meditation in your everyday lifeConnect with Caela Benson:
Instagram: @caela.benson
Apply for 1:1 Coaching: https://wellbeingwithcaela.com/pivot-like-a-profesh
Connect with my guest, Janoah Van Kekem
Website: https://www.mindmaverick.com.au/
Instagram: @janoahvankekem
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In this episode, I speak with the very inspiring Matt Jablonski.
Matt founded the clothing brand, Decent Ou. He has created a unique brand with strong values that is making its mark here in South Africa. To be a ‘Decent Ou’ means through thick and thin, to stay true to your path and not let anything deter you from achieving your goals and ambitions, whilst staying humbled.
In this episode, we speak about:
What is Decent Ou, creating a product-based business and providing value to your community, whilst growing a biz Starting a business with a friend What makes an entrepreneur How Matt structures his week and how he avoids feeling overwhelmedConnect with Caela Benson:
Instagram: @caela.benson
Join Caela’s new Masterclass, Nail Your Niche!
https://wellbeingwithcaela.com/nail-your-niche
Connect with my guest, Matt Jablonski
Website: https://decentou.com/
Instagram: decent_ou, matthew_jablonski
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