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TakeawaysDirect mail remains a viable marketing resource.Understanding visitor behavior is crucial for effective marketing.Response attribution helps validate marketing ROI.Audience targeting is essential for successful campaigns.Creative strategies should be informed by data insights.Compliance in marketing data is increasingly important.B2B and B2C marketing strategies can leverage similar data.Technology is reshaping consumer behavior and marketing practices.Effective marketing requires a mix of traditional and digital strategies.Marketers must continuously adapt to changing consumer preferences.00:00 Introduction to Jim Harenchar and Response Marketing Group06:07 Data-Driven Marketing: Understanding Visitor Behavior11:55 The Importance of Audience Targeting in Marketing18:07 Navigating Compliance in Marketing Data24:08 The Future of Marketing: Technology and Consumer Behavior30:03 Conclusion and Resources for MarketersGUEST INFO:Guest Site: rmg-usa.com/thesalespodcast/ Guest LinkedIn: https://www.linkedin.com/in/jharenchar/Guest YouTube: https://www.youtube.com/@responsemarketinggroup2218/Join The Inner Circle:https://info.wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your sales.https://www.youtube.com/@TheSalesWhispererWes-----Connect with me:Twitter -- https://twitter.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/Podcast -- https://feeds.libsyn.com/44487/rssBUSINESS GROWTH TOOLShttps://12WeeksToPeak.comhttps://CRMQuiz.comhttps://MakeEverySale.com
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In this episode of the CRM Sushi Podcast, I interview Aurelien Vasinis, a tech entrepreneur with a unique background in political science and finance. https://www.youtube.com/@UCzGYzumNezGjNVcz2cjEk4A https://www.youtube.com/@UCy27aBEnFjXU8kSqGjuropQ Aurelien shares his journey from studying political science to becoming a hands-on product manager and developer in the tech industry. He discusses the importance of distributed teams, the evolution of his current business, Kuration AI, and how it leverages agent workflows to automate lead generation and market research. The conversation also touches on the differences between Kuration AI, Clay, and Zapier, and the significance of targeted lead generation strategies for small businesses. Aurelien concludes with a demonstration of Kuration AI's capabilities, showcasing its user-friendly interface and powerful features. We get into the challenges and solutions in data management, particularly for small businesses and solopreneurs. He emphasizes the importance of automation tools like Zapier, the complexities of data subscriptions, and the need for customizable data filters. Aurelien also shares insights on effective cold emailing strategies, the evolving landscape of platforms like Product Hunt, and the pricing structure of his service, KurationAI, which aims to simplify the research process for users.GUEST INFO:Guest Site: https://www.kurationai.com/Guest LinkedIn: https://www.linkedin.com/company/kuration-ai/Guest LinkedIn: https://www.linkedin.com/in/vasinis/Chapters00:00 Introduction and Background03:01 Transitioning from Political Science to Tech05:56 Building Distributed Teams08:59 The Evolution of Curation AI11:51 Understanding Agent Workflows15:05 Curation AI vs. Clay and Zapier17:58 Targeting and Lead Generation Strategies21:01 Demonstration of Curation AI28:57 Leveraging Automation Tools for Data Management30:10 Navigating the Complex Landscape of Data Subscriptions32:09 Customizing Data Filters for Targeted Outreach34:49 Building a User-Friendly Research Tool40:45 Creating a Sustainable Business Model43:35 Effective Cold Email Strategies for Lead Generation49:02 Evaluating the Impact of Product Hunt50:24 Understanding Data Point Pricing and UsageJoin The Inner Circle:https://info.wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your sales.https://www.youtube.com/@TheSalesWhispererWes-----Connect with me:Twitter -- https://twitter.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/Podcast -- https://feeds.libsyn.com/44487/rssBUSINESS GROWTH TOOLShttps://12WeeksToPeak.comhttps://CRMQuiz.comhttps://MakeEverySale.com
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In this conversation, Ken Lundin and I explore the dynamics of sales growth, the impact of technology on communication, and the importance of curiosity in sales. We discuss the myths surrounding product-led growth, emphasizing the need for a client-centric approach. The conversation also touches on the challenges faced by modern salespeople, the role of AI in sales communication, and the necessity of proper sales training and skill development. And Ken shares insights on launching 'Get Sales Fit', a newsletter aimed at helping sales professionals improve their performance while maintaining a healthy work-life balance.Chapters00:00 The Power of Technology in Sales and Parenting03:04 Curiosity and Its Impact on Sales06:06 The Myths of Product-Led Growth08:52 Client-Centric Selling: Understanding Customer Needs12:10 The Challenges of Modern Sales14:57 The Role of AI in Sales Communication18:03 Sales Training and Skill Development21:10 The CRM Conundrum24:03 Understanding Sales Processes25:56 Testing and Metrics in Sales28:06 Cold Email Strategies29:54 Marketing and Client Engagement31:58 The Role of Sales in Business34:02 Advertising Strategies and Trends35:46 Launching 'Get Sales Fit'GUEST INFO:Get his free book: https://drivingtraction.com/Guest LinkedIn: https://www.linkedin.com/in/kglundin/Guest Site: https://revheat.com/Get Sales Fit: https://newsletter.getsalesfit.com/Join The Inner Circle:https://info.wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your sales.https://www.youtube.com/@TheSalesWhispererWes-----Connect with me:Twitter -- https://twitter.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/Podcast -- https://feeds.libsyn.com/44487/rssBUSINESS GROWTH TOOLShttps://12WeeksToPeak.comhttps://CRMQuiz.comhttps://MakeEverySale.com
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Meet Gui Costin, founder and CEO of Dakota, an investment services company that has helped clients raise more than $40B since its launch.But Gui's story goes beyond just numbers—he's an innovator who's transforming what it means to build a successful workplace culture in the world of finance.As the author of "Millennials Are Not Aliens" and "The Dakota Way," Gui brings new perspectives to marketing, leadership & sales in the investment world.His people-focused approach has led him to build two companies generating $20 million every year by prioritizing what he believes matters most: people. (A strategy that has had him featured in Forbes, Inc., and appearing on Yahoo Finance's morning show!)His "no-policy policy" fosters autonomy and trust, while his talent for engaging millennial and Gen Z workers challenges traditional management styles.Gui's journey—from his initial career in real estate to founding Dakota—is filled with insights on building strong company cultures, modernizing sales processes, and adapting leadership styles that motivate and inspire teams across generations.—Cultivating a Culture of Calm: How Trust and Autonomy Drive High Performance—The No-Policy Policy: Empowering Employees in The Modern Workplace—Selling in The Digital Age: Leveraging Content and Relationships to Reach RIAs—Bridging The Generational Divide: Leadership Strategies for a Multigenerational Workforce—From Founder to Coach: Guiding Your Sales Team to Success Through Mentorship00:00 Introduction to Gui Costin and Dakota02:23 Leveraging Content for Business Growth04:02 Learning from Failure: The Birth of a New Business06:09 Generational Perspectives in the Workplace08:05 Results Over Reasons: A Mindset for Success08:58 Transitioning from Employee to Entrepreneur12:19 The Importance of Leadership and Mentorship15:20 Creating a Positive Work Culture18:11 Kindness vs. Niceness in Leadership19:51 The Importance of Continuous Feedback22:42 Hiring for Culture and Team Dynamics23:58 Iterating on Existing Ideas27:30 Identifying and Solving Acute Problems28:18 Overcoming Excuses and Taking Action32:32 Learning from Failures and Adjusting Strategies34:12 The Value of Responsiveness in Business38:41 Final Thoughts and Resources for EntrepreneursJoin The Inner Circle:https://info.wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your sales.https://www.youtube.com/@TheSalesWhispererWes-----Connect with me:Twitter -- https://twitter.com/saleswhispererLinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/Podcast -- https://feeds.libsyn.com/44487/rssBUSINESS GROWTH TOOLShttps://12WeeksToPeak.comhttps://CRMQuiz.comhttps://MakeEverySale.com
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In this engaging conversation, Mischa Zvegintzov shares his journey from a successful sales career to becoming a podcast host and influencer. He discusses the evolution of his podcast, the importance of video testimonials, and the challenges and benefits of high-end masterminds. Mischa emphasizes the significance of strategic networking and guest speaking in the podcasting world, providing insights on how to effectively leverage these opportunities for business growth. In this conversation, Wes and Mischa discuss the intricacies of podcast guesting, emphasizing the importance of follow-up, the value of building an influence army, and effective pricing strategies. They share insights on maximizing podcast appearances, the reality of podcasting, and the credibility it brings. The discussion also touches on the significance of memorable branding and URLs for effective marketing. Takeaways Mischa transitioned from a sales career to podcasting after retirement. He initially struggled with imposter syndrome in online marketing. The importance of video testimonials for businesses is highlighted. Mischa's podcast journey began with a focus on storytelling and rebirth. He emphasizes the need for a clear strategy when guest speaking on podcasts. High-end masterminds can be valuable but often require refined offers to succeed. Mischa advocates for starting with guest speaking before launching a podcast. Effective networking is crucial for monetizing podcast appearances. He shares a simple pitch strategy for reaching out to podcast hosts. Mischa believes in serving the audience during interviews to create value. Merging and blending ideas can lead to creative outcomes. Follow-up is crucial in podcast guesting; many miss opportunities due to lack of response. Maximizing podcast appearances involves strategic follow-up and content repurposing. Building an influence army can enhance your reach and authority. Pricing strategies should evolve; starting low can create urgency for future increases. Podcasting can enhance credibility, even if the content isn't widely listened to. It's essential to present oneself professionally during podcast appearances. Memorable branding and URLs can significantly impact marketing success. Many professionals miss opportunities by not following up or promoting their appearances effectively. The podcasting journey is about continuous learning and adapting. Chapters 00:00 The Journey of Mischa Z: From Sales to Podcasting 09:59 Navigating High-End Masterminds: Value vs. Cost 19:56 The Art of Podcasting: Strategies for Success 26:32 The Art of Podcast Guesting 28:37 The Importance of Follow-Up 30:55 Maximizing Podcast Appearances 32:39 Building an Influence Army 34:48 Pricing Strategies for Success 36:15 The Reality of Podcasting 38:30 Credibility Through Podcasting 40:43 Memorable Branding and URLs
GUEST INFO:
Guest Site: Chief Influence Officer - TheInfluenceArmy Guest Site: The Table Rush Talk Show Get his free downloadable podcast guest speaking guide! Guest Speaking Masterclass Influence Army Membership Trial Offer Guest LinkedIn: https://www.linkedin.com/in/mischaz/ Sales Growth Tools Mentioned Hire The Best Speaker for your sales meeting or marketing conference Take The CRM Quiz: get a free consultation with me Get The “Whisper Starter Pack" Automate your sales for $15 -
In this conversation, Pia Silva discusses her journey in branding and marketing, emphasizing the importance of being authentic and owning one's identity. She shares insights on how to stand out in a crowded market, the significance of self-promotion, and the challenges faced by small branding agencies. The discussion also touches on effective advertising strategies and the evolving landscape of social media. In this engaging conversation, Pia Silva and Wes discuss the ongoing journey of business success, emphasizing that initial achievements are just the beginning. They explore strategies for building a profitable small agency without the need for a large team, focusing on trust-building in sales, especially for service providers. The importance of empowering clients through knowledge and ownership is highlighted, along with the value of community engagement and sharing resources. Pia also offers insights into her approach to client relationships and the significance of maintaining a healthy work-life balance. Takeaways Being badass is about owning your identity. Confidence is built over years of experience. Unique branding can set you apart from competitors. Self-promotion is crucial for success in business. Navigating social media requires curation and focus. Coaching small agencies can lead to significant growth. Effective advertising requires a clear understanding of your audience. The sale is just the beginning of the relationship. Branding should reflect authenticity and uniqueness. Ads should enhance an already successful funnel. It's gonna be a problem if you think, oh, I did it. The work really truly begins after the initial sale. Certain kinds of businesses can benefit from churn. Building trust is essential before pitching services. Selling a small initial service can lead to bigger sales later. Proposals should not be fishing expeditions. Empower clients by giving them ownership of their projects. Community engagement is key for service providers. Free resources can attract potential clients. Maintaining a work-life balance is crucial for mental health.
Chapters
00:00 Introduction and Personal Branding Journey 02:49 The Concept of Being Badass 05:51 Unique Branding Strategies 08:56 The Importance of Self-Promotion 12:03 Navigating the Noise of Social Media 14:51 Coaching Small Branding Agencies 18:05 Effective Advertising Strategies 22:35 The Journey Begins: Beyond Initial Success 27:44 Sales Strategies for Service Providers 33:30 Empowering Clients Through Knowledge 36:44 The Importance of Client OwnershipGUEST INFO:
Guest Site: https://www.nobsagencies.com/ Pia Silva LinkedIn: https://www.linkedin.com/in/piapiasilva Free Bonus: Get a free audio version of Pia's book Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit: nobsagencies.com/the-sales Pia Silva Instagram: https://www.instagram.com/pialovesyourbiz/ Free Blueprint on how to scale your branding agency to $30k+ months without employees Use Pia’s FREE calculator to discover the price you must charge to achieve freedom in your branding business Grab Pia’s best-selling book Badass Your Brand OR download the first chapter FOR FREE Get the free audio book Listen to Pia's podcast “No BS Agency Podcast” Check out Pia's No BS Agency Owners Free Facebook Group Sales Growth Tools Mentioned Hire The Best Speaker for your sales meeting or marketing conference Take The CRM Quiz: get a free consultation with me Get The “Whisper Starter Pack" Automate your sales for $15 -
Takeaways
Detachment in sales leads to better outcomes. Focus on the client's needs, not your own. Spirituality can enhance the sales process. Natural selling principles are transferable across industries. Asking the right questions is crucial for understanding clients. Sales techniques should be adaptable, not rigid. The energy you bring affects client interactions. Imitation in sales training lacks true understanding. Sales is about collaboration, not manipulation. Continuous learning is essential in sales.00:00 Introduction to Natural Selling and Detachment
02:00 The Aha Moment: Learning Detachment in Sales
06:52 Spirituality in Sales: Connecting with Clients
12:08 The Philosophy of Natural Selling
18:12 Guideline Scripts vs. Traditional Scripts
24:54 The Evolving Role of Salespeople
30:18 Overcoming Challenges in Sales
35:08 Taking Action: Next Steps in Learning Natural Selling
Join The Inner Circle:
https://info.wesschaeffer.com/inner-circle-silver
Market like you mean it.
Now go sell something.
SUBSCRIBE to grow your sales.
https://www.youtube.com/@TheSalesWhispererWes
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Connect with me:
Twitter -- https://twitter.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Podcast -- https://feeds.libsyn.com/44487/rss
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
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Anish Patel shares his transformative journey from a conventional career in investment banking to a life of adventure, self-discovery, and entrepreneurship.
He discusses the challenges he faced, including financial struggles and personal crises, and how these experiences led him to explore spirituality and authenticity.
Anish emphasizes the importance of taking time for oneself, especially in today's complex world filled with distractions, and advocates for a more present and intentional way of living.
We explore the themes of calmness under pressure, the importance of being present, and the journey towards authenticity, as well as the challenges of maintaining composure in stressful situations, the significance of training and practice, and the societal pressures that often dictate behavior.
The dialogue also touches on the value of dance and fun in life, the complexities of modern conversations, and the nuanced understanding of good and evil.
00:00 Introduction and Background
02:55 The Journey to Self-Discovery
05:48 From Financial Struggles to Business Success
08:51 The Shift in Perspective During the Pandemic
12:11 Understanding Energy and Authenticity
15:12 Navigating Life's Complexities
18:06 Finding Balance in Responsibilities
20:51 The Importance of Taking Time for Yourself
23:50 The Impact of Modern Distractions
26:50 The Power of Presence and Simplicity
32:43 Calmness Under Pressure
34:52 The Importance of Presence
36:32 Training for Calmness
39:44 Authenticity and Outliers
42:53 Breaking Societal Norms
45:46 The Value of Dance and Fun
48:59 Navigating Modern Conversations
52:33 Understanding Good and Evil
Join The Inner Circle:
https://info.wesschaeffer.com/inner-circle-silver
Market like you mean it.
Now go sell something.
SUBSCRIBE to grow your sales.
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Podcast -- https://feeds.libsyn.com/44487/rss
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
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Mandi Ellefson is a long time friend and returning guest to The Sales Podcast. We explore the evolution of business ownership and the challenges faced by CEOs and we discuss her book, 'Hands Off CEO,' which addresses the struggle of business owners feeling trapped by their own success. We get into the balance between systematization and customization in service delivery, the importance of understanding client impact, and the necessity of feedback loops. Mandi emphasizes the significance of creating compelling offers and the dual approach of mindset and systems for growth, and we also touch on effective sales strategies, the power of storytelling, and the value of building relationships in outreach efforts. Finally, Mandi shares insights on marketing strategies and the importance of showing up with value, culminating in a discussion about her upcoming retreats and the transformative experiences they offer. Takeaways Mandi's book 'Hands Off CEO' addresses the challenges of successful business owners. Many CEOs feel trapped by their own success, leading to burnout. Finding the right balance between systematization and customization is crucial. Feedback loops are essential for understanding client impact and success. Business owners often get pulled into service delivery, limiting scalability. Identifying core problems in sales can lead to more effective solutions. Creating scalable offers requires a focus on the 80/20 rule. Transformational outcomes should be engineered based on client needs. Sales strategies must balance authority and collaboration with clients. Mindset and systems are both necessary for sustainable growth. 00:00 Revisiting the Journey: A Seven-Year Reflection 03:39 Finding Balance: Systematizing vs. Customization 05:46 Understanding Client Impact: The Importance of Feedback 08:59 The Role of the Business Owner in Service Delivery 12:43 Creating Scalable Offers: The 80/20 Rule 15:38 Transformational Outcomes: Engineering Services for Success 18:24 Sales Strategies: Balancing Authority and Collaboration 20:57 Mindset and Systems: The Dual Approach to Growth 22:40 Tactical Sales Techniques: What Really Works 24:52 Crafting Compelling Offers: The Art of Specificity 27:19 Inbound vs. Outbound: The Power of Storytelling in Sales 30:39 Building Relationships: The Key to Successful Outreach 32:28 Recognizing Opportunities: The Shift in Client Mindset 34:36 Effective Marketing: Strategies for Engagement 36:52 The Importance of Value: Showing Up with Coffee 40:54 Retreats and Transformation: The Value of Experience 43:48 Final Thoughts: Where to Find Mandi's Work Guest Site: https://handsoffceo.com/book Guest Facebook: https://www.facebook.com/handsoffceo Guest LinkedIn: https://www.linkedin.com/in/mandiellefson/ Guest Instagram: @handsoffceo and @mandiellefson Guest X: @mandiellefson
Join The Inner Circle:
https://info.wesschaeffer.com/inner-circle-silver
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Podcast -- https://feeds.libsyn.com/44487/rss
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
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In this conversation, Brian Solis discusses his new book 'Mind Shift' and the importance of transforming leadership and driving innovation in the face of disruption.
He emphasizes the role of AI in business transformation, the necessity of maintaining humanity in business practices, and the significance of customer experience as a competitive advantage.
Brian also provides practical advice for small business owners on how to navigate the current landscape and build a culture of innovation.
Join The Inner Circle:
https://info.wesschaeffer.com/inner-circle-silver
Market like you mean it.
Now go sell something.
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
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In this episode of The Sales Podcast, I sit down with renowned sales expert Jerry Acuff to uncover his top strategies for building stronger relationships and driving sales success.
https://bonus.thesalespodcast.com/
Jerry, the CEO and founder of Delta Point and the author of several best-selling sales books, shares his insights on how to connect with customers on a deeper level and create genuine, long-lasting relationships that translate into business results.
We discuss:
• The art of building trust in sales
• Why authenticity is key to driving customer loyalty
• Strategies for improving your sales mindset and approach
• Real-world examples from Jerry’s decades of experience
Whether you’re a seasoned sales professional or just getting started, this episode is packed with actionable tips to help you sharpen your sales skills and close more deals.
#SalesPodcast #JerryAcuff #SalesExpert #SalesSuccess #BuildingRelationships #SalesMindset
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https://bonus.thesalespodcast.com/
In this episode of The CRM Sushi Podcast, I sit down with Clay Tables expert Tyler Cruver to dive deep into how entrepreneurs and sales teams can streamline and automate their outbound sales efforts using custom solutions. Tyler shares his expertise in using data-driven techniques to optimize CRM systems and drive more effective customer outreach.
We discuss:
• How to integrate Clay Tables for better sales efficiency
• Automating repetitive tasks to free up time for high-value activities
• Real-world examples of businesses successfully leveraging CRM innovations
Whether you’re an entrepreneur, sales leader, or tech enthusiast, this interview provides actionable insights for anyone looking to improve their sales processes and CRM management. Tune in and discover how to enhance your sales pipeline today!
#CRMSushiPodcast #TylerCruver #SalesAutomation #ClayTables #OutboundSales #CRMInnovation #EntrepreneurTip
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🎙️ The Sales Podcast: Interview with Sales Training Expert Don Lazzari 🚀
In this episode of The Sales Podcast, I sit down with sales training expert Don Lazzari to dive deep into the strategies that drive real results. Don shares his wealth of experience in helping sales teams sharpen their skills, boost performance, and close more deals.
Tune in as we discuss:
• The biggest mistakes salespeople make
• Practical techniques for mastering the sales process
• How to build rapport and trust with prospects
• Don’s proven methods for closing deals faster
Whether you’re new to sales or a seasoned pro, Don’s insights will help you take your game to the next level. Don’t miss out on this value-packed conversation!
🔔 Subscribe to stay updated on more sales tips, expert interviews, and strategies to help you grow your business.
#SalesTraining #SalesExpert #SalesPodcast #DonLazzari #SalesStrategies #BusinessGrowth #CloseMoreDeals
https://bonus.thesalespodcast.com/
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🚀 On this episode of The Sales Podcast, I chat with Tyler Cruver, a leading expert in using Clay tables to help entrepreneurs streamline and automate their outbound sales efforts. Tyler dives into how Clay enables businesses to optimize their sales processes by integrating better data, improving outreach accuracy, and automating workflows for maximum efficiency. If you’re an entrepreneur looking to scale your outbound sales while saving time and effort, this is an episode you don’t want to miss!
https://bonus.thesalespodcast.com/
🔥 Key takeaways include:
• How Clay tables can automate and optimize your sales efforts.
• Strategies for improving lead generation and outreach accuracy.
• The benefits of data-driven sales automation for growing businesses.
🔔 Subscribe for more expert interviews on sales, marketing, and entrepreneurship!
#SalesPodcast #OutboundSales #ClayTool #SalesAutomation #Entrepreneurship #TylerCruver
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In this episode of The Sales Podcast, I’m joined by Holly Rollo, Go-To-Market (GTM) advisor and author of the new book SURGE. Holly shares her extensive experience in helping businesses accelerate growth and build winning go-to-market strategies that drive results.
We cover:
✔️ Key insights from SURGE on how to create momentum and thrive in competitive markets
✔️ The role of alignment between sales, marketing, and product teams in GTM success
✔️ Holly’s actionable tips for overcoming common GTM challenges and driving sustainable growth
If you’re a sales or marketing leader looking to supercharge your go-to-market strategy, this episode is a must-watch!
🔔 Subscribe for more expert interviews on business growth and GTM strategies!
👍 Like this video if you’re ready to take your business to the next level!
💬 Comment with your thoughts on creating a winning GTM strategy.
#SalesPodcast #HollyRollo #SURGEBook #GoToMarketStrategy #GTM #BusinessGrowth #SalesSuccess #MarketingTips #SalesAlignment
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https://wesschaeffer.com/blog/joe-templin The Sales Podcast: Interview with Joe Templin | Author of Every Day Excellence and Becoming an Introduction Machine In this episode of The Sales Podcast, I sit down with Joe Templin, also known as “The Human Kaizen,” to dive into his insights on personal and business growth. Joe is the author of two powerful books: Every Day Excellence, which provides daily wisdom and actionable strategies for self-improvement, and Becoming an Introduction Machine, a guide to building a referral-based business in under 90 days. Key Topics: • The philosophy of Kaizen and how it can drive consistent improvement in business and life. • How to become an “Introduction Machine” and create a network that fuels your business. • Practical tips for building a sustainable, referral-driven business model. • Actionable takeaways from Every Day Excellence to help you achieve peak performance daily. Whether you’re looking to expand your network, improve your business, or optimize your personal growth, this episode is packed with insights to help you succeed. Takeaways —Kaizen is a philosophy of continuous improvement that can be applied to sales processes and personal development. —Making small, incremental improvements in sales processes and oneself can lead to significant long-term growth. —Personalized reach-outs and follow-up calls are effective strategies for building relationships and generating sales. —Cold calling can be challenging, but it can be made more efficient by combining it with the psychology of referred lead selling. —Sales managers and small business owners can motivate their teams to make outbound calls by emphasizing the importance of continuous improvement and providing support and resources. Gamification can be an effective tool to motivate salespeople and create a culture of competition and achievement. —Sales managers should apply science and understand what works and what doesn't in order to effectively coach and support their sales team. —Building trust is crucial in sales, and salespeople should focus on understanding their clients' needs and finding ways to make their lives easier or better. —Sales managers should shift their focus from closing deals to building processes and providing coaching and support to their sales team. —Success in sales and personal growth requires belief in oneself, a focus on serving others, and consistent effort to improve. —Taking action and seeking help, such as hiring a coach or mentor, can greatly contribute to achieving sales and personal goals. Sound Bites —"Kaizen is about embracing the better truth and making micro improvements over and over again." —"Continuous improvement is the key to unlocking your potential as an individual, leader, and salesperson." —"Put the locus of control back inside and make yourself and your offer the best they can be." —"The Zoomer generation has grown up in a world where everything is about getting patches and stars and awards for things." —"How can I help you do it? Okay, you didn't do it yesterday. You need to do it today or else you're gonna go on yellow alert." —"Most salespeople have not had sales training. They've had product training from their companies and they call that sales training." Subscribe for more expert interviews and sales tips!
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Today, you're going to learn the key to sales success in this current hectic sales climate from a unicorn wrangler.
How to create sales success has changed since 2020. Scott Leese has been a part of 12 unicorns, so he knows a thing or three about growing sales rapidly.
We touch on:
The importance of being creative and trying new approaches in sales. The need for an omnichannel approach in prospecting. The role of fear and resistance to change in sales leaders. The value of building a digital network for sales successPeople are often resistant to trying new sales techniques because they fear failure.
The devil we know is often more comfortable than trying something new.
Many sales professionals are willing to make cold calls repeatedly, even though they often result in rejection, but they are quick to give up on new techniques after just one attempt.
Startups and sales leaders often fail because they are unwilling to move away from what is familiar, even if it is not yielding the desired results.
Scott Leese emphasizes the importance of taking risks and not being afraid of failure.
"The way to stand out in the AI world is to be as human as freaking possible."
"Encourage creativity and coach it out of people."
00:00 Surfing and Sales
02:07 Unicorns and Exits
09:29 Creativity in Sales
14:13 Sales Leadership Challenges
21:12 Resistance to Trying New Sales Techniques
23:05 The Comfort of the Familiar
25:01 The Persistence of Cold Calling
27:55 The Fear of Moving Away from the Familiar
30:31 Surf and Sales: Combining Learning with a Vacation
37:12 Taking Risks and Embracing Failure
Market like you mean it.
Now go sell something.
Get the show notes:
https://blog.wesschaeffer.com/blog/scott-leese
Grow your sales:
https://info.wesschaeffer.com/inner-circle-silver
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https://info.wesschaeffer.com/inner-circle-silver
00:00 Introduction and Catching Up
03:02 The Power of Keeping Sales Simple and Human
08:54 Consistency and Persistence: The Keys to Long-Term Success
15:54 Attracting High-Quality Clients Through Authenticity and Family Values
23:06 Balancing Success in Business and Personal Life
28:03 Standing Out in a Noisy and Flashy World
35:00 Staying True to Your Values: The Path to Fulfillment and Purpose
45:09 Mastering the Levels of Business
48:36 Increasing Revenue, Decreasing Overhead, and Minimizing Taxes
52:31 Finding Reliable Resources for Personal and Professional Growth
Market like you mean it.
Now go sell something.
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CRMQuiz.com
https://MakeEverySale.com
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https://info.wesschaeffer.com/inner-circle-silver
Schedule your free 15-min call with me to discuss how to grow your sales
Former Marine and CEO of Knowledgenet.ai
00:00 Introduction and Military Banter
03:14 The Power of Relationship Intelligence and AI in Sales
09:05 Strategically Leveraging Information to Open Doors and Close Deals
13:02 Augmenting Sales Reps with AI: Finding the Right Balance
21:46 The Importance of Being Human in Sales
23:33 The Evolution of Cold Calling in the Modern Era
25:05 Targeting and Engaging Prospects in Cold Calls
28:18 Challenges Faced by Sales Teams and the Need for Better Sales Management
35:49 The Role of AI in Automating the Sales Process -
Join the Inner Circle for $100
00:00 Introduction and Catching Up
02:49 The Power of Personalization and Value in Cold Email Outreach
10:03 The Challenges of Cold Calling in the Enterprise Space
19:46 The Rise of Email Newsletters as a Complementary Strategy
24:46 The Benefits of Warm Prospecting and Leveraging Existing Networks
31:54 The Importance of a Targeted and Valuable Approach in Cold Outreach - Daha fazla göster
