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In this episode of Behind the Business, we dive into the ins and outs of Underdog's upcoming production run. We discuss how this run differs from those in the past, the challenges we've faced, and the invaluable lessons we've learned along the way. From refining logistics to navigating unexpected obstacles, this episode provides a behind-the-scenes look at the growth and evolution of our production process. Whether you're an entrepreneur, a business enthusiast, or simply curious about what goes into scaling a brand, this conversation offers real-world insights into the hustle and grind of building something great. Tune in for an honest look at the road ahead and the underdog mentality that keeps us pushing forward.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode, we sit down with Trevor Gelder, a lifelong athlete whose journey from football to becoming a VP of talent management is anything but ordinary. Trevor opens up about facing a career-ending injury, shifting his focus to new goals, and building resilience through fitness. We discuss his career path from kinesiology studies at ASU to his surprising entry into the recruiting world, where he leverages his passion for fitness and belief in athletes' potential for success.
Trevor shares valuable insights on the importance of discipline and how short, consistent workouts can create a lifetime impact. Hear his reflections on pushing through pain, completing the 4x4x48 Goggins challenge, and how fitness continues to sharpen his mind for the professional world. For anyone looking to cultivate resilience, focus, and balance, Trevor’s journey will inspire you to keep setting goals and never back down.
You can follow Trevor @azbuiltfitness on Instagram
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode, we sit down with Bryan Schopieray, a seasoned athletic trainer with a passion for helping athletes overcome both physical and mental challenges. Bryan shares how his journey shifted from mechanical engineering, inspired by his dad's business, to the intricate "machinery" of the human body. Growing up with a pro racquetball player as a brother and racing motorcycles himself, Bryan's path was destined for high-paced, adrenaline-fueled sports.
Bryan dives into his unique experiences, from interning with the Maine Black Bears, living in his cousin’s basement to chase his passion, and eventually becoming the head AT for the Maine Celtics. He reveals what makes his job truly rewarding, from connecting the dots for injury recovery to celebrating an athlete’s return to play. Bryan also discusses the mental side of training, funny rituals with athletes, and his goals for the future. Plus, hear about his unforgettable trip to China with the USA national team and how he creates a welcoming training room environment for athletes of all levels.
You can follow Bryan @b.schop91 on Instagram
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of Behind the Underdogs, we sit down with Jayson, a former D3 football recruit who felt a higher calling and joined the Marine Corps back in 2005. His path as an entrepreneur saw him start an agricultural business and open his own gym before finding his true passion in OCR (Obstacle Course Racing).
Jayson reflects on the invaluable life lessons sports instilled in him, lessons he now passes on to his son: each game is a battle, and the bonds, teamwork, and work ethic are the keys to success in life. After leaving the military, Jayson faced a mental struggle but found new motivation through his son and running. He shares his journey from struggling to run half a mile to conquering marathons, embodying his motto of "strive for greatness."
We explore Jayson's mindset on setting big goals, appreciating the journey, and battling mental health through physical exertion. Tune in to hear Jayson's inspiring story of overcoming adversity, competing in the Spartan trifecta, and his advice on living fearlessly and unlocking your potential.
You can follow Jayson @jaywiss84 on Instagram
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode, we dive deep into the relentless hustle required to continue to level up. Starting with sending as many Instagram messages as possible each day, Joey shares stories of reaching IG message caps to build awareness. We discuss the importance of seizing opportunities without letting fear hold you back. We also run through how we are creating demand for UD at the store level, emphasizing how the hustle never ends and complacency can lead to losing progress. Finally, hear the story of driving to a remote gym in New York to deliver cases and develop a partnership.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this inspiring episode of Behind the Underdogs, we sit down with Glenn Bowden to dive into his journey from troubled beginnings to fitness coaching and summiting Mount Everest. Glenn shares how his brother’s tough love led him to discover the transformative power of fitness, particularly calisthenics, and how the gym became his safe haven.
We talk about his commitment to training, focusing on bodyweight exercises, the importance of sleep for recovery, and his drive to be a well-rounded athlete. Glenn takes us on his trek up Mount Everest, detailing the challenges of altitude, the strength of the local sherpas, and the 12-day hike after their plane was grounded due to weather.
As a fitness coach, Glenn discusses the pitfalls of the influencer space and his desire to guide people beyond monetary success. He emphasizes the joy in building something meaningful and shares the life lesson that the hardest times are often not what they seem. Glenn wraps up with advice we can all take to heart: keep moving forward, achieve your goals, and never stop growing.
You can follow Glenn @glenncowden_ on Instagram
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of the Underdog Podcast: Behind the Underdogs, we peel back the curtain on what it really takes to make it in business. This episode dives into raw, unfiltered moments, from our trip out to Andy Elliot's HQ to navigating rejection at in-store demos. We talk about how much of the entrepreneurial journey involves failure, hard lessons, and staying motivated when the odds are stacked against you. Hear stories of perseverance, like turning countless 'no's' into a single meaningful 'yes,' and how human connections in meetings can make or break deals. Whether you're a new entrepreneur or a seasoned pro, we share it all—the wins, the losses, and the grind in between. Tune in to learn how to keep pushing forward when the light at the end of the tunnel seems dim.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of The Underdog Podcast, Behind the Business segment, we dive into an incredible weekend with The Elliot Group in Tampa Bay, Florida. It all started with an Instagram post by Andy Elliot, where we shared our story and got the chance of a lifetime to join his team for a conference. From workouts with Andy and his crew to forging amazing connections throughout the event, we made the most of every moment. Tune in to hear about our journey, the insights we gained, and the powerful lessons learned from working alongside The Elliot Group.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode, we dive deep into the importance of building strong relationships and how these connections can lead to significant opportunities. We share a personal example of how a well-nurtured relationship has benefited our brand. We also discuss how Underdog Energy differentiates itself from much larger competitors, seizing opportunities they often overlook or can't support. Additionally, we explore the strategies we've implemented at the store level, highlighting the potential differences between marketing in stores like Market Basket and Whole Foods. Finally, we touch on the challenges of finding the right people to join our brand and the critical role that a shared mindset and vision play in these decisions.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of The Underdog Podcast with the Behind the Business segment, we dive into our journey to Chicago where we faced our first major retailer meetings. From memorizing pitch scripts to navigating rooms full of established companies, we unravel the tension and triumphs of our initial encounters. we had some pivotal meetings with industry giants like Walgreens and Hannaford, sharing insights on managing expectations versus reality and the importance of persistence. Lastly, we share the unexpected ways we connected with key distributors and learn why taking risks is crucial for seizing opportunities.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of Behind the Underdogs, we dive into the story of guest, Bryan Whynot, who has battled an autoimmune disease since he was a child. He opens up about his transformative journey with fitness, a pivotal moment of hospitalization, and an encounter with a young patient that reshaped his perspective on life. Throughout, he shares how he avoids a victim mentality by remembering others have it worse, and how remembering his trials and tribulations keeps him resilient during tough times. As he outlines his future goals, he offers invaluable advice to the younger generation, underscoring the power of perseverance and hope. This episode is a testament to the strength found in adversity.
You can follow Bryan @the.whynot.lifestyle on Instagram
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of the Underdog Podcast, we have a Behind the Business segment where we reflect on the past 5 years of running Underdog and the three most important things that we've learned that come up often in the workings of the business.
One, is assuming nothing. Second is patience in persistence. Lastly, finding ways to enjoy the little things.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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On this episode, we reflect on the highs and lows of our entrepreneurial journey with Underdog. We discuss the initial hurdles of our first significant partnership, sharing insights on seizing opportunities and presenting our best selves, regardless of circumstances.
The conversation turns to the core philosophy of building a business through community, emphasizing the importance of relationships over mere product movement. Hear about the unexpected call to compete in the DEKA race, where Joey secured 3rd place in the Ruck division, exemplifying the spirit of embracing challenges.
The episode also explores personal sacrifices and the relentless drive needed to push a startup forward, concluding with a light-hearted discussion on what Underdog's theme song might be. Join us for an episode filled with personal stories, professional insights, and the ethos that defines being an underdog.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of Behind the Underdogs, we sit down with Mavrick Rizy, who shares his personal trials and triumphs on and off the baseball field. From the influence of his older brother as a lifelong role model to the mental and physical challenges of recovering from multiple injuries, Mavrick opens up about the highs and lows of his athletic career. He emphasizes the importance of not specializing too early in sports, the role of strong competitors in driving his ambition, and how some days you feel great, and some days you can feel like a "newborn giraffe." Throughout his journey, Mavrick reflects on the crucial support of his family and the belief that everything happens for a reason. Join us for an inspiring conversation about resilience, identity, and the unyielding pursuit of one's goals.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of the Underdog Podcast: Behind the Business, we discuss the period before launching Underdog Energy. From marketing strategies to build awareness and urgency for launch day to the day of launch and everything in between. We dive into some stories, adversities, and plans to have the most successful launch possible.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of Underdog Podcast: Behind the Business, we dive deep into the wild journey of our first production of Underdog Energy in Georgia. We recount the non-stop hustle that had us recording a podcast at 1:30 in the morning, grabbing food at 3 AM, and catching a quick 45-minute nap before heading to production at 4 AM. After overseeing production and having the product in our hands for the first time, we powered through a full body workout for the launch photoshoot before making our way back to the airport. Tune in to hear the behind-the-scenes chaos, the adrenaline-fueled schedule, and the relentless drive that fuels Underdog Energy. There's also plenty of lessons learned throughout.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of "Behind the Underdogs," we dive into the inspiring journey of Dino Kambeitz, a pro hockey player whose career has been marked by significant highs and lows. From his first humbling experience of getting cut from a team to the mental shifts that ultimately saved his career, Dino shares his raw and inspiring story.
Throughout the episode, we explore key moments such as his transition from high school to the WHL, the critical importance of mental training, and how he navigated the uncertainties brought by COVID-19. Dino’s story is a testament to the power of resilience and hard work in the face of adversity. Join us as he discusses the mental toughness required to overcome setbacks and how he didn't let a global pandemic deter his professional aspirations, leading him to finally make the team and take a moment to breathe.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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In this episode of Behind the Business, we dive into the rollercoaster journey of building our network and the essential lessons learned along the way. Discover why there’s no such thing as a smooth process in entrepreneurship, and why being eager to learn every step of the way is crucial.
We recount a memorable design fiasco and discuss why our golden rule in business is to never assume anything. A significant event unfolded that we remember exactly where we were when we heard it.
As we focus on the minutiae of day-to-day operations, we explore the danger of losing sight of the bigger vision, contemplate a major re-production of our cans, and embrace the inevitability of mistakes. The logistics of ordering ingredients and coordinating with multiple companies provide a real-world glimpse into the complexities of product management.
This episode is packed with insights for anyone navigating the chaotic yet rewarding path of entrepreneurship.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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The journey of developing a new energy drink or any product doesn't come without it's highs or lows. From our initial tastings and surprises with certain ingredients to managing expectations and the hurdles of product development. We recount adventures with luggage, saltine stories, and the pivotal decision to stick with natural sweeteners. Reflecting on the parallels between business and sports, we emphasize the importance of adhering to values and taking action amidst uncertainty. Join us for an insightful exploration of Underdog Energy!
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our performance drink, Underdog Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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With our new segment, "Behind the Business," we explore the dynamic origins and mission of Underdog. This episode provides an in-depth look at how Underdog Energy is setting new standards in the energy drink market with its commitment to clean, Informed Sport Certified drinks designed specifically for student-athletes. Hear directly from the founders on what drives us, the unique challenges we faced at the start, and the strategies that have allowed us to keep climbing the ladder. Whether you're a sports enthusiast or budding businessperson, we striving to give you a transparent perspective on the workings of our business.
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You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.
Visit our website to shop clothing and our just released energy drink, UD Energy.
Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.Support the show
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