Episodes
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Welcome back to the latest episode of the Niche Pursuits News Podcast.
Jared Bauman and guest host Thomas Smith are back this week to bring you up to speed about the latest news around SEO, Google, Reddit, and more.
They also discuss some very creative side hustles and share some successful but weird niche sites. Let’s dive in!
They talk about the completion of the December Core Update - https://x.com/rustybrick/status/1869458291396620456
They discuss how an exploit reveals Google’s ranking secrets - https://searchengineland.com/google-exploit-scoring-classifications-449333
They talk about how Reddit is incorporating AI - https://www.searchenginejournal.com/reddit-integrates-ai-powered-search-with-new-reddit-answers/534874/
They discuss the trouble with searching Google for “the best” - https://www.wsj.com/tech/personal-tech/google-search-shopping-results-fake-reviews-7795b2b9
They chat about the arrival of Sora - https://openai.com/index/sora-is-here/
Jared’s weird site - https://www.charactercountonline.com/
Thomas’ weird site - https://www.cheeseprofessor.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Officially, Jake Thomas is a digital marketing expert who runs a newsletter. Unofficially, he’s YouTube’s biggest title nerd.
After years of honing his skills, he understands how to use psychology to get people’s attention and convince them to click. He’s written titles for videos that have gotten over 100,000,000 views on YouTube, and he runs a channel with less than 20 videos but around 100k subscribers.
In this fascinating interview, he shares the psychology behind successful titles, headlines, and ideas for everything from YouTube videos and email subject lines to blog posts and tweets.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Episodes manquant?
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Welcome back to the latest episode of the Niche Pursuits News Podcast.
This week, Jared Bauman and guest host Morgan Overholt talk SEO, Google, and AI, inspire with their successful side hustles, and share some weird niche sites that will definitely get you thinking.
They discuss the Google Core Update - https://searchengineland.com/google-december-2024-core-update-rolling-out-now-449255
They talk about the battle between WordPress and WP Engine - https://www.theverge.com/2024/12/10/24318350/automattic-restore-wp-engine-access-wordpress
They share that ChatGPT and OpenAI may incorporate ads - https://futurism.com/the-byte/openai-weighs-ads-chatgpt
They talk about Google Gemini 2.0 - https://searchengineland.com/google-gemini-2-0-coming-to-search-and-ai-overviews-449193
Jared’s weird niche site - https://visdeurbel.com/
Morgan’s weird niche site - https://shipyourenemiesglitter.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Cyrus Shepard has been in the SEO industry for a long time, and in this incredibly insightful interview, he shares the most important lessons he’s learned since the HCU.
He has been working to figure out what Google considers to be “helpful content” and identify what website owners can do to recover from the update, or succeed, in the new landscape.
After analyzing 4000 ad- and affiliate-supported sites, he shares his findings for both the winners and losers. He talks about everything from deoptimization to humanizing your content.
If you’ve been affected by the HCU, or you’re looking to rank a new website in 2025 and beyond, this interview is for you.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back, everyone, to the latest episode of the Niche Pursuits News Podcast.
This week Spencer and Jared take on the latest news and break it all down into bite-size pieces. They also share and compare their side hustles, and talk about some weird niche sites they found, hopefully to inspire listeners.
They talk about how Googling is for old people - https://www.wsj.com/tech/googling-is-for-old-people-thats-a-problem-for-google-5188a6ed
They discuss Google’s November core update - https://searchengineland.com/google-november-2024-core-update-rollout-is-now-complete-448428
They talk about the ChatGPT Pro roll-out - https://techcrunch.com/2024/12/05/openai-confirms-its-new-200-plan-chatgpt-pro-which-includes-reasoning-models-and-more/
They share Black Friday/Cyber Monday stats - https://www.klaviyo.com/blog/winning-strategies-that-defined-bfcm-2024
Spencer’s weird site - https://satparity.com/
Jared’s weird site - https://gogeesego.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Back in September 2023, when Todd Sarouhan’s San Diego travel site got hit by the HCU, he watched it lose around 80% of its traffic.
But then, in August 2024, another HCU update rolled out, and things turned around dramatically. Traffic started climbing back up, and it's been on the rise ever since.
But his site didn’t just recover—it soared to new heights and is now exceeding its previous peak traffic levels.
In this interview, he talks about the strategies he used to navigate through the downturn, why and how he implemented them, and the lessons he learned along the way.
This interview offers a real-world example of resilience and adaptability in the ever-changing digital landscape.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to the latest episode of the Niche Pursuits Podcast!
This week Spencer Haws and guest host Brooks Conkle take on the latest news in the SEO space. They break down the biggest headlines, and then they share their latest side hustles to offer listeners a bit of inspiration. Lastly, they discuss some weird niche sites they’ve come across and the strategies they’re using.
They talk about the November Core Update coming to a close -
https://www.seroundtable.com/google-november-2024-core-update-heats-up-again-38480.html
They share the new Google Search Console Recommendations feature -
https://www.seroundtable.com/google-search-console-recommendations-live-38479.html
The talk about deceptive buttons in ads - https://www.seroundtable.com/google-misleading-ad-design-policy-update-38464.html
Spencer’s weird niche site is Drive Tanks - https://www.drivetanks.com/
Brooks’ weird niche site is Take a screenshot - https://www.take-a-screenshot.org/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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This week, Jared Bauman interviews James Oliver, who knows a thing or two about building successful niche sites. And just because the rules of the game have changed, that doesn’t mean it’s not a lucrative business proposition.
In this interview, James talks about the successes he’s had, the SEO strategies he’s using at the moment, his experience with AI, and an iconic SEO tool that he recently acquired.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to the latest episode of the Niche Pursuits Podcast!
This week, Jared Bauman and guest host Thomas Smith take on the news as usual, they talk about their side hustles during the Shiny Object Shenanigans portion, and then they share some Weird Niche Sites they came across.
They discuss the site reputation abuse crackdown - https://www.adweek.com/media/cnn-forbes-lose-millions-google-seo-policy/
They talk about Perplexity's decision to adds ads - https://www.perplexity.ai/hub/blog/why-we-re-experimenting-with-advertising
They lament the decision to shut HARO down - https://www.seroundtable.com/haro-connectively-platform-closing-38388.html
Jared’s weird niche site - https://slickdeals.net/
Thomas’ weird niche site - https://www.allaboutbirds.org/news/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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This week Jared Bauman sits down with Layla Pomper, an accidental entrepreneur who created the company ProcessDriven. She helps small businesses turn their ideas into sustainable processes and increase their efficiency.
She’s had especially noteworthy success on YouTube where, after getting just 5k subscribers, she was fully booked with clients. Since then, she’s grown her following to over 74k.
In this interview she shares the details of building her business, how she leveraged social media to grow, and how she markets a “boring” niche.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome to another episode of the Niche Pursuits News Podcast.
This week Jared Bauman and guest host Morgan Overholt team up to break down the latest headlines around Google, ChatGPT, and SEO. They also share their similar side hustles, along with an important message for content creators. Lastly, they talk about some very weird, annoying, and snarky niche sites they’ve found.
They talk about the November Core Update - https://searchengineland.com/google-november-2024-core-update-rolling-out-now-448083
They discuss keyword analysis in AI Overviews - https://ahrefs.com/blog/ai-overview-keywords/
They compare ChatGPT vs. Google vs. Bing - https://www.searchenginejournal.com/chatgpt-search-vs-google-and-bing/531573/
Morgan shares a weird niche site - https://findtheinvisiblecow.com/
Jared shares one too - https://anthonyrendonthefttracker.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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This week, Jared Bauman sits down with Morgan McBride, a previously successful content creator who was first highlighted as a Google Success Story and then crushed by its HCU.
She was invited to the Google Creator Summit, but her experience and interview contrasts sharply with Jake Cain's, who also attended the event.
Morgan holds nothing back as she talks about growing her portfolio of websites, getting hit by the update, and everything that did (and didn't) happen at this special event for creators.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits News Podcast!
This week Spencer and Jared break down the latest news affecting SEOs and small publishers, they share their side hustle progress, and they talk about some weird niche sites for inspiration.
They discuss Sam Altman’s tweet - https://x.com/sama/status/1854238332534108188
They go over Dharmesh Shah’s tweet - https://x.com/dharmesh/status/1854307883304792294
They talk about how AI Overviews is rolling out to more countries - https://searchengineland.com/google-expands-ai-overviews-to-over-100-countries-447832
They discuss how AI Overviews impacts publishers’ traffic -
https://community.mariehaynes.com/posts/traffic-down-as-aios-launch-globally-forbes-seeing-declines-chatgpt-search-is-live
They reveal that traffic is up for HCU-hit sites - https://www.google.com/url?q=https://www.seroundtable.com/google-helpful-content-update-recovery-data-38358.html&sa=D&source=docs&ust=1731069165137684&usg=AOvVaw1-h6THpgh8jvp1VR5d5YjX
Spencer shares a weird political map - https://electoralvotemap.com/
Jared shares a calculator tool - https://charactercalculator.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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This week Jared Bauman sits down with Jake Cain, a long-time blogger with a portfolio of sites, a former Niche Pursuits employee, and an attendee at Google’s recent Creator Summit.
In this interview, Jake shares his experience at the event, his thoughts on the topics discussed, and the main takeaways he left with.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to the latest episode of the Niche Pursuits News Podcast!
This week Jared and guest host Brooks Conkle take on the latest headlines revolving around Google, large and small publishers, and SEO. They also talk about what's working and what's not for their side hustles, and they share some (successful and not-so-successful) weird niche sites.
They discuss the couple that took on Google - https://www.bbc.com/news/articles/cjr431lr72jo
They discuss how to get your brand to appear in ChatGPT -https://sparktoro.com/blog/how-can-my-brand-appear-in-answers-from-chatgpt-perplexity-gemini-and-other-ai-llm-tools/
They talk about Google AI’s inaccuracies - https://www.searchenginejournal.com/googles-ai-fails-at-43-of-finance-queries-study-finds/530542/
Jared shares a weird niche site called Spotto - https://spottogame.com.au/
Brooks reveals a very successful site called Omni Calculator - https://www.omnicalculator.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Taegan Goddard’s been in the blogging game for a long time, launching his first website before WordPress even existed.
He went on to create his current website, Political Wire, which has been not only running but growing consistently for the last 25 years—no easy feat.
Taegan has built “the anti-website,” using non-SEO strategies to win over his political junkie readers and convert them into diehard fans while using several different business models.
He has a different approach to how he treats readers and how he thinks about content compared with a “normal blog,” and in this insightful interview he shares it all.
Links & Resources
His website - https://politicalwire.com/ https://memberful.com/Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits News Podcast!
This week Jared and guest host Thomas Smith talk about the latest news revolving around Google, large and small publishers, and SEO. They also share their (lucrative) side hustles and a few very weird niche sites.
They talk about the changes at Google - https://www.searchenginejournal.com/google-search-has-a-new-boss-prabhakar-raghavan-steps-down/530361/
They share some thoughts on Raghavan - https://www.wheresyoured.at/requiem-for-raghavan/
They talk about site reputation abuse - https://www.gsqi.com/marketing-blog/a-nightmare-on-affiliate-street/
They reveal that SearchGPT refers more brands - https://searchengineland.com/searchgpt-referrals-vs-perplexity-claude-447604
They share a weird niche site called Select Aquatics - http://selectaquatics.com/
They share a second weird site about election equipment - https://electionsource.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Mads Singer has a passion for management and for helping companies increase their revenue exponentially by tweaking and improving their business practices.
This Danish entrepreneur travels the world, speaking publicly and consulting privately with businesses and individuals to help them think creatively and “do more with the same.”
He has grown his own business from 0 to 200 employees in just a few short years, and in this interview he talks about his own online experiments, how he sets up funnels, and how he’s been able to increase his revenue per visitor.
Don’t miss Mads’ expertise, especially if you want to increase your earnings without increasing your traffic.
Links & Resources
SEO Mastery Summit - https://seomasterysummit.com/ His website - https://madssingers.com/ His Twitter - https://x.com/madssingers Udemy - https://www.udemy.com/Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits News Podcast.
This week Jared and guest host Morgan Overhold discuss the latest news as it relates to SEO, small publishers, and Google. They also share their side hustles and talk about a few weird niche sites.
They talk about the repercussions of Semrush buying Search Engine Land
They discuss a tweet about that acquisition
They share a video about the quality of Google Search
They talk about AI Overviews and HCU-hit sites
They share a weird niche site about rollercoasters
They talk about the cult following at Wait But Why
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Jamie Northrup is no stranger to the “make money online” scene. He’s been doing it for almost 20 years with varying success, depending on the strategy.
For years he has been developing different income streams, focusing particularly on side hustles with no customers, with considerable success. When he was laid off, he was lucky he didn’t have to worry, because he had a solid hustle or two to keep him afloat.
Fast forward to today, and Jamie runs the Minimalist Hustler brand, where he teaches people to develop their own side hustles. He has several different income streams, from products to newsletters, and is on track to hit six figures in 2025.
Links & Resources
Minimalist Hustler - https://minimalisthustler.com/ Medium - https://medium.com/ Amazon KDP - https://kdp.amazon.com/en_US/ Skool - https://www.skool.com/ Gumroad - https://gumroad.com/ Self Publishing Titans - https://www.selfpublishingtitans.com/ Publisher Rocket - https://publisherrocket.com/ Bookbub - https://www.bookbub.com/partners/bookbub_ads Josh Spector - https://joshspector.com/
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.comBe sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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